Marketing Executive Resume Samples

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F Haag

Felicity

Haag

5443 Herzog Curve

San Francisco

+1 (555) 501 4691

5443 Herzog Curve

San Francisco

Phone

p +1 (555) 501 4691

Experience Experience

Philadelphia, PA

Marketing Executive

Philadelphia, PA

Armstrong Group

Philadelphia, PA

Marketing Executive

Event development and execution – providing best practice to stakeholders
Work closely with Regional Marketing Manager in
Work with the Content and Marketing teams to help implement clear social media and communications strategies, showcasing editorial content, promotions and affiliate partner opportunities, particularly via mobile
Assist the Marketing Manager in the design and delivery of a rolling A/B test strategy
Work with the Marketing Manager on the development and execution of brand marketing strategy to generate leads, drive revenue and build the brands
Assisting to evaluate marketing programs on an on-going basis, including tracking of actual sales vs. forecast and analysis of business. Communicates with NY TR and distribution centres (Lachen and UTi) to monitor shipping dates and maintains allocation sheets and monthly reports to identify potential inventory issues
Support the PR & Marketing Comms Manager to deliver consumer focused, effective, marketing campaigns and PR messaging across media including radio, press, direct mail, print, billboard advertising and 3rd party partnerships

present

San Francisco, CA

Marketing Executive

San Francisco, CA

Cronin and Sons

present

San Francisco, CA

Marketing Executive

present

Work in conjunction with Casino Marketing, Marketing Executives and on-property personnel to assist and facilitate qualified in-house casino customers
Delivering high quality support to the Marketing Team, taking on project work, assisting with campaigns, events and management reporting
General support for the implementation of all marketing activities across markets - to include branding, event management, collateral production and product promotion
To manage marketing projects from idea generation through to implementation and co-ordinate agencies, external suppliers and internal stakeholders to deliver activity on time and on budget
Build good working relationship with the UK. Create open lines of communication
Executing the development and delivery of a broad range of customer facing marketing material including product and corporate collateral, promotional and campaign items, point of sale material, reports, presentations, fulfilment packs and newsletters
Work with creative team and PR & Marketing Comms Manager to produce engaging marketing collateral for internal and external use

Education Education

Bachelor’s Degree in Marketing

Emory University

Bachelor’s Degree in Marketing

Skills Skills

Able to work independently; self-motivated and highly driven, quick to learn and focused on quality and efficiency
Excellent communication skill. A good team player, Analytical skills. Extense knowledge of the company structure and departments
Good knowledge of written English with strong grammar and language skills
Strong digital skills and ability to quickly learn and apply new technologies
Knowledge of a foreign language ideally French, German or Italian is highly desirable
Excellent Chinese & English typing, good knowledge in Word, Excel & powerpoint, fair English and Chinese oral and writing skills
Strong interpersonal skills, strong communication skills. With sense of responsibility, patience and detail oriented. Willing to learn
Highly organised and strong administrator with immaculate attention to detail
Quality in presentation of all work, including a creative flair and a strong attention to detail
Excellent attention to detail and strong administrative skills

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Marketing Executive Resume Examples & Samples

Background in marketing and communication with relevant experience
Experience in or with Institutional investor channels is a plus
Excellent communication skill. A good team player, Analytical skills. Extense knowledge of the company structure and departments

Marketing Executive Resume Examples & Samples

Issue based marketing experience
Good project planning capabilities
Good writing and editing skills
Networking and influencing capability
Some analytical skills
Implementation of the marketing plans for the sector
Production and distribution of issue based thought leadership campaigns
Management of third party relationships with industry bodies
Ensure that our brand is correctly represented both internally and externally
Ensure compliance with the firm’s policies and procedures
Work with the business to support business plan objectives

Marketing Executive Resume Examples & Samples

Assist in the execution of the Wealth & Asset Management Market Reflections quarterly client update which reaches out to over 120 key asset managers
Coordinate the execution of the Wealth & Asset Management C-suite forum programme, organising private dining forums for key wealth & asset managers in a top London location
Coordinate the annual event of the UK Wealth & Asset Management Hedge Fund Symposium for up to 120 key asset managers
Overall maintenance of Interaction for individual events and Client Connection (internal databases for recording client relationships and marketing activity)
Responsible for the deployment of thought leadership including the production of toolkits and distribution lists for each campaign
To prepare e- alerts using an e-campaign tool (Vuture), including proofreading, creative writing for internal and external communications as well as some related digital work
Track marketing activity against plan and spend against budget on a regular basis to support management reporting for both sector and service line marketing activities
Capturing the ROI on all campaign activity
Support for getting content on or out through EY’s e-platforms
Contribute to the development and implementation of a relationship strategy designed to support the growth of priority account relationships
Introduce and drive new initiatives, ensuring compliance and greater efficiency
Be proactive in raising the profile of the Marketing Executive role, ensuring maximum utilisation and personal development
Excellent project management skills and experience of working with CRM systems

Marketing Executive Resume Examples & Samples

Managing the Alumni Programme, including delivery of the annual event and production of a quarterly e-newsletter
Supporting EMEIA FSO strategic solution marketing
Managing and executing ad hoc events and supporting the wider relationship development team
Deliver all events on time and to budgets
Build strong relationships with key marketing contacts in UKI and work with the Alumni executive to produce a joint quarterly e-newsletter
Ensure that CRM tools are maximised and championed
Responsible for the management of the key marketing budgets (tactical) for each of the programmes and events
Deliver against the strategic solution plans with the deployment of round table dinner series, forums and thought leadership
A minimum of 2-3 years experience at a marketing executive level
Demonstrable experience of managing and delivering large events
Experience of working within a professional services partnership
Creative flair and confidence
Exposure to executive level staff and the ability to develop trusted business relationships with senior internal stakeholders and external clients and suppliers

Marketing Executive Resume Examples & Samples

Liaise with EMEA Sales Team and selected trade partners to develop and agree annual plans to include a relevant range of trade and trade to consumer initiatives
Develop campaign schematics to include objectives, mechanics, timescales, budget and value to business
Create and implement critical paths in order to manage and deliver campaigns to deadline
Brief trade partners and agencies to produce creative and collateral to specification within agreed budget
Liaise with relevant stakeholders to ensure adherence to Universal brand guidelines and legal requirements
Deliver activity to market, to budget and deadline
Provide post campaign analysis and interpretation, defining delivered value and ROI
Previous experience of trade and trade to consumer campaign delivery
Creative acumen and attention to detail
Strong team player with ability to build effective relationships quickly
Ability to prioritize workload effectively and meet deadlines
Ability to analyze and present statistical data using spread sheets
Experience of working within the Travel Industry/Entertainment Industry
Excellent knowledge of Microsoft Office systems

Marketing Executive Resume Examples & Samples

To manage marketing projects from idea generation through to implementation and co-ordinate agencies, external suppliers and internal stakeholders to deliver activity on time and on budget
General support for the implementation of all marketing activities across markets - to include branding, event management, collateral production and product promotion
Logistics planning and implementation of domestic and cross border events
Executing the development and delivery of a broad range of customer facing marketing material including product and corporate collateral, promotional and campaign items, point of sale material, reports, presentations, fulfilment packs and newsletters
Developing and implementing a range of online and offline direct marketing campaigns, utilising various media
General Marketing administration for department
Proven experience in a marketing role within a financial services organization, asset management experience a must
Degree in a relevant discipline
French language skills – fluent preferred, business level as minimum
Able to operate in a fast paced environment
Desirable - good working knowledge of CRM systems and bulk emailing
Desirable - good design skills (PowerPoint)

Marketing Executive Resume Examples & Samples

Financial & Budget Management
Inventory Management
Record Management

Marketing Executive Resume Examples & Samples

Research, track & monitor CNBC’s digital marketing efforts
Supports the department by providing digital extension for any event or campaign (brand or tactical)
Execution of Social Media & Digital Marketing efforts
Improve CNBC's database management and subscriber marketing efforts
Creation and Execution of email-based marketing campaigns
Continuous review and active management of event website and other online marketing assets
Oversee barter-based online media buying

Marketing Executive Resume Examples & Samples

To create marketing objectives, strategies and tactical plans for a Secondary Education portfolio that spans print and digital resources, and qualifications
To create, manage and implement marketing campaigns from start to finish using the full marketing mix, delivering all marketing activity on time and within budget
To monitor and report on the effectiveness of key marketing campaigns
To develop effective messages and clear customer propositions that deliver results in line with business strategies and objectives
To contribute to the development of product propositions and the customer journey to ensure that customer engagement is effective and appropriate
Demonstrable marketing experience, with a proven track record in direct and digital marketing
Strong creative copywriting skills (print and digital), with an ability to develop powerful messaging for target segments
Evidence of strong organisation and planning skills
A good working knowledge of Microsoft Office packages (including Word, Excel and PowerPoint)
Previous work experience in publishing or the education sector. * Good understanding of the UK education sector. * Experience of basic budget management. Req Number: 8833BR

Marketing Executive Resume Examples & Samples

Compiles and shares competitor monitoring dashboards
Be able to think commercially and interpret data insights across the key business system
Actively contributes to sharing learning's, driving new ideas and supporting marketing executives
All other duties as required

Marketing Executive Resume Examples & Samples

Collate project news and images & liaise with their European office
Collate relevant industry news from Google Alerts and other searching methods
Liaise with other offices on any website updates needed
Collate and analyse analytics for social media, websites and the newsletter to optimise content and build audience
Monthly newsletters with a move to fortnightly newsletters for two markets
Newsletter subscriber clean up and maintenance/management
Weekly project updates to external stakeholders
Update collateral & content when necessary
Work with other offices to optimise SEO for the website
Work on content for audio and video including short videos for use in marketing
Creation of templated materials for two markets when required for example newsletters, event invites, business cards presentations

Marketing Executive Resume Examples & Samples

Assist in development of marketing strategies and campaigns for online and direct
Oversee Implementation of a marketing plans, ROI objectives, tactics, budget and schedule by segments
Prospect marketing (database management, campaigns, lead generation & tracking, etc.)
Customer marketing (renewals, cross-sell and upsell tracking, case studies, etc.)
Channels marketing (strategic and tactical support, campaign involvement, lead tracking, MDF, etc.)
Influencer marketing (Media, analysts, industry associations, government bodies, thought leadership, etc.)
Internal marketing (Spokespeople management, employee communication, etc.)
Develop segment based messaging and content
Develop off/online content-based demand generation campaigns
Manage the campaigns schedule (frequency and recency)
Track metrics & adapt (closed-loop marketing)
Manage marketing budgets and alternative revenue streams such as funding applications where required to support the marketing strategy
Complete integration with the local sales and channel team
Integrate and leverage with various teams that include Corporate Marketing, Marketing Ops, Product Marketing etc
Contributes to the development of market intelligence (market sizing, competitive analysis, etc.)
A skilled marketing professional with 3+ years relevant experience. Bachelor's Degree required
Understanding of integrated marketing concepts, with a strategic focus and practical approach
Experience in Enterprise B2B software or services marketing
Self-motivated, disciplined, pro-active, independent and likes to work in cross-cultural teams
Strong understanding of marketing planning, branding and demand generation
Strong verbal and written communication skills, ability to understand business and technology messaging
Impeccable campaign management, budget and scheduling expertise
Wide understanding and experience in various marketing tools (with some in-depth knowledge.)
Strong marketing vendor negotiation and management skills

Marketing Executive Resume Examples & Samples

Background within PR or Advertising Agency, theatrical distribution or multinational FMCG organisation desirable
Strong presentation and writing skills in English and Chinese necessary
Experience in supporting and working closely with a senior management team
Able to work to deadlines coupled with experience of working within a dynamic and fast-paced demanding environment
Able to work independently; self-motivated and highly driven, quick to learn and focused on quality and efficiency
Able to work effectively in a complex, matrixed multinational organisation

Marketing Executive Resume Examples & Samples

Supporting the Tate Partnership by deploying the Tate events in 2015
Managing ad hoc UK campaigns to support the Senior Marketing Manager (e.g. Senior Stakeholder Programme)
Managing one of our buyer programmes
Deliver against the plan including execution of all activity
Ability to manage large scale events (250 guests) and smaller round tables (12 guests), at times managing simultaneously
Build strong relationships with key marketing contacts in UKI and work with the Tate contacts to ensure a consistent approach in how we go to market with those events
Demonstrable experience of managing and delivering events
Exposure to executive level staff and the ability to develop trusted business relationships with senior internal stakeholders, external clients and suppliers

Marketing Executive Resume Examples & Samples

To maintain good working relationships with internal customers and key influencers around the business. Candidate Profile
The ability to communicate and build relationships with a wide range of people across different locations. *Desirable
Previous work experience in publishing or the education sector. * Good understanding of the UK education sector. * Experience of basic budget management. Req Number: 8834BR

Marketing Executive Resume Examples & Samples

Strong numeracy and Excel skills strongly preferred
A good eye for detail and a passion for delivering high standard
Evidence of strong organisation and planning skills, and of delivering under pressure
Preferably educated to degree level or equivalent
CIM qualified or with desire to develop as a professional marketeer
The ability to communicate and build relationships with a wide range of people across different locations

Marketing Executive Resume Examples & Samples

To contribute to the growth of a brand by formulation and execution of B2B marketing programmes that align with the brand objectives and strategy
Being a key driver to monitor and assure the proper execution. Monitor and improve the processes to better link marketing and commercial activities
Organize data, conduct analysis and prepare business reports for depriving marketing intelligence for the brand further development
Execute digital and visual merchandising initiatives
Propose and implement promotional and trade marketing plan for products

Marketing Executive Resume Examples & Samples

Directs marketing process including concern for timeliness & completion, preliminary account consultation with Business Insurance Consultants, appraising them of marketing developments and alternatives, leading account strategy sessions, “In person” marketing of new business and renewal accounts, developing/building and maintaining relationships with underwriters, marketing, and management personal
Builds and maintains an excellent professional relationship with clients by working as an advocate for clients with insurance carriers, third-party administrators and other professional resources, analyzing options and executing decisions made by clients or Business Insurance Consultants. Conducts offline or online research in conjunction with team members to resolve complex client problems, questions and issues to retain clients
Anticipates the needs of the customer such as additional lines of coverage, and take steps to meet these needs for example; discussing potential coverage gaps and opportunities to provide additional services like claims and loss control services
Works with other Marketing Executives to improve processes and procedures and acts as a backup to others to ensure clients’ needs are met. Maintains awareness of industry markets, underwriting requirements, target “niches”, and products, and analyzes industry trends to exploit opportunities to increase written business in certain industry and carrier segments
Responsible for the retention of our clients by ensuring our account managers are delivering exceptional customer service and building positive relationships with our clients and carriers
Develops business volume and monitors losses with carrier in order to calculate profit sharing bonus potential with assigned carriers. Develops and monitors assigned carrier commitment and production progress during the year. Develops alternative strategies with carrier personnel and internal staff to improve production results
3-6 years-minimum agency experience in working directly with commercial lines clients and coverage terms and conditions, with good understanding of underwriting and submission processes
6-8 years-minimum agency experience in working directly with commercial lines clients and coverage terms and conditions, with an excellent understanding of underwriting and submission processes

Marketing Executive Resume Examples & Samples

Implement new product launches, promotions and trade marketing plan and strive to maintain growth on pillar products
Execute the local adaptation of marketing & advertising creative materials, media planning and placement
Coordinate with media agency and design house for promotional materials design
Propose and implement promotional and trade marketing plan for product(s), including but not limited to GWP, promotional materials development
Analyze market and consumer data and make recommendations to management
Interact effectively with other departments (sales, logistics, training department) to support marketing objectives

Marketing Executive Resume Examples & Samples

Creating and supporting campaigns from crib to cradle
Feedback on performance of e-shot campaigns and others
Competitor analysis and lead generation
Comprehensive knowledge of SEO/PPC
2-3 years' experience within a marketing based role
Relevant degree or qualification

Marketing Executive Resume Examples & Samples

2 They would be involved in tele-calling, visits, outdoor promotional activities like participating in events going to Pre-Schools, companies for data collection etc
3 The primary objective of these would be to generate required amount of walk-in of students in the School
4 Generation of database through local activities & meet Daily, Monthly and Qrtly targets
5 Collect the market and competitors information and regularly share it with the Admission Officer
Desired Profile**
Company Profile**

Marketing Executive Resume Examples & Samples

To develop and work on large scale campaigns in addition to ad hoc email campaigns, events and thought leadership
To produce a range of high quality marketing materials and maintain these such that they are up to date with current targets
To liaise with the external PR agency and in-house central PR team
To assist in the implementation of strategic programmes (Key Clients & Targets, client service)
To work with various sales teams to ensure the marketing strategy is consistent and contributing to e-campaigns and communications
To be an expert user of CRM systems and client data and to champion it use

Marketing Executive Resume Examples & Samples

Responsibility for segmenting, targeting and communicating with customers and potential customers
Managing and updating customer database
Sourcing advertising, PR, sponsorship opportunities
Managing production of all marketing material including e-newsletters, product / stock briefs, videos etc
Manage website, liaise with relevant 3rd parties on SEO, website maintenance / improvement and digital advertising opportunities
Manage Social Media

Marketing Executive Resume Examples & Samples

Production of internal and external marketing material such as; Adverts, Emailers, Brochures, Mailshots, Promotional videos, Marketing Displays, exhibitions and marketing suites
The maintenance and development of the website
Evaluate and report on results from marketing activities
The production and presentation of marketing strategy reports
The production of marketing budgets where necessary
The delivery of marketing activities on agreed deadlines and budgets
Attending regular meetings, both internal and external (marketing agencies or suppliers)
Assist in arranging events, such as launches and exhibitions
Knowledge and experience in developing SEO and online conversion strategies would be advantageous

Marketing Executive Resume Examples & Samples

Reporting to Vice President, Marketing Programmes, Higher Education
Dotted reporting line to Manager, Marketing Programmes, Higher Education
Collaboration with sales & marketing colleagues within Higher Education and Geographies, with a focus on Core & Growth markets
Preferable location is Harlow, outer London, UK
Contribute to Global Edition programme sales performance in Core & Growth geographies
Support Global Edition key product internal list promotion to Core & Growth geographies
Create PowerPoint presentations for key products with basic product information
Adapt sales tools to ensure they reflect Global Edition product information
Collate market feedback and sales successes to support product development and list planning process
Collaborate with colleagues in the Core & Growth geographies to facilitate contributor and reviewer contacts to support future Global Editions product development plans
Collaboration and team working skills
Effective at network building
Adaptable and flexible
Highly motivated & demonstrates initiative
Aptitude for learning new technologies, products and skills
Strong organisation and planning skills
Effective at managing multiple priorities
Excel, Word & PowerPoint skills
Excellent English Language proficiency

Marketing Executive Resume Examples & Samples

Work with marketing leads and relevant teams to design and build HTML email campaigns that create impact and add value to the broader campaign components
Devise database selections, conduct appropriate testing, schedule and deploy campaigns
Ensure campaigns are integrated with other marketing activity and are optimized for search
Troubleshoot technical issues related to HTML templates and the execution of sends
Track and report results of campaigns to the business. Consider and propose options to improve metrics - including open rates and click-throughs
Seek opportunities to innovate through automation, personalization and dynamic content features
Identify and implement email marketing best practices with coding, design, & testing
Build strong relationships with email service provider and digital agency
3 years marketing experience - financial services preferred
HTML, email campaign building, marketing automation and list selection skills highly desired
Good project manager with the ability to deliver within tight deadlines
Strong written communication skills - capacity to write and edit
Ambitious marketer, innovator and always on the lookout for new and more efficient processes
Marketing qualification an advantage

Marketing Executive Resume Examples & Samples

Support the Marketing Manager responsible for resident acquisition /retention in delivering the annual marketing plan through tactical implementation of materials and activities
Assists in the integration of new assets into the portfolio
Liaises with 3rd party partners and providers to collect campaign results and prepare reports
Finds new opportunities to promote the company both on and offline
Assists in the development and execution of marketing strategies and programmes that support achievement of the portfolio's business development and financial performance goals by implementing action plans around marketing, advertising, sales, new development, presentations, and resident communications
Partners with key stakeholders to implement creative marketing and advertising strategies and solutions that adhere to budgeted guidelines, including online, print, referrals, outreach marketing, and other tactics, and appropriately selects marketing techniques that fit the property's resident profile and market conditions
Oversees and manages the creation of creative communication pieces, promotional materials, presentations, website content, reports and training materials for an assigned portfolio of properties
Follows established policies and procedures by monitoring and ensuring compliance with regulatory requirements, organisational standards, and operational processes related to area(s) of responsibility and reporting violations or infractions to appropriate individual(s)
Demonstrable ability in

Marketing Executive Resume Examples & Samples

Support the Marketing team in delivering the annual marketing plan through tactical implementation of materials and activities
Liaises with external stakeholders to collect campaign results and prepare reports for managment
Promotes the company advertising new opportunities both on and offline
Helps the marketing team with the development and execution of marketing strategies and programmes that support achievement of the portfolio's business development and financial performance goals by implementing action plans around marketing, advertising, sales, new development, presentations, and in house communications
Partners with key stakeholders to implement creative marketing and advertising strategies and solutions
Oversees and manages the creation of creative collateral, content, reports and training materials for an assigned portfolio

Marketing Executive Resume Examples & Samples

Marketing for three restaurant
Hold and run events
Take charge of all Social Media , Facebook and Instagram etc
Increase of sales
Conducting sales meetings about catering functions
Ability to develop carting opportunities through marketing

Marketing Executive Resume Examples & Samples

To create marketing objectives, strategies and tactical plans for a divisional portfolio that spans both print and digital resources, and qualifications
To create, manage and implement marketing plans using the full marketing mix
To execute, monitor and report on marketing campaigns to a high standard, on time and to budget
To track spend against budget and create regular ROI reports on key campaigns
To produce compelling customer propositions and messaging and deliver results in line with business strategy
Evidence of strong organisation and planning skills, including creation of marketing campaign plans
Good knowledge of written English with strong grammar and language skills
Ability to communicate and build relationships with a wide range of people across locations (London/Oxford)
Educated to degree level or equivalent, preferably in marketing or business

Marketing Executive Resume Examples & Samples

Enhanced relationships and networks
Working with the marketing team, key deals stakeholders and the online team to implement and maintain the new and unique Deal Talk micro site, an external client site for all buyers in the deals arena
Implement and co-ordinates the delivery of existing and new marketing activity which includes events programmes, communications, website maintenance & deals related thought leadership
Develop and maintain excellent relationships with internal and external suppliers including events team, design and media, communications, online presence etc
Monitor short- and long-term ROI measures are being achieved on specific buyer programmes
Pro-actively seek new channels to market and innovates to engage with buyer communities in different ways
Adhere to quality standards through and ensures service levels are maintained consistently
Work closely with senior managers, managers and key practice stakeholders to execute marketing programmes in line with time-frames and budget
Work with other parts of CMD – especially market campaigns, thought leadership, opportunity management and the wider communication team
Suggest ways that the buyer programmes are continuously improved and experience, information and knowledge are shared
Graduate calibre with experience of B2B marketing and business development
Experience of implementing marketing strategy matched to commercial objectives
Good knowledge of new and traditional marketing channels; experience of digital marketing would be an advantage
Experience of being able to work on multiple projects simultaneously
The ability to contribute to strategic plans and implement tactical initiatives
Self starter able to work effectively as part of a ‘virtual team&#8217
Sufficient business acumen to understand business drivers behind marketing activity as well as being commercially and risk aware

Marketing Executive Resume Examples & Samples

1) Cost Management
Ensure all costs/ expenses are captured under respective line of profit and loss through preparation of Purchase Order
Track and keep a record of all marketing expenses on a monthly basis vs budget by category. Reconcile marketing expenses vs budget and work with Regional Marketing Manager
Create budget wishlist by launch and track spending with business controller
Follow up on billings from advertising agency, suppliers and co-op partners
2) Marketing
Assist the Regional Marketing Manager in putting the half yearly marketing plan together and responsible for the execution of all marketing plans and activities
Sync with affiliate’s local market calendar and re-align with China registration HP code issues
Oversee the allocation and distribution of all new product launch, point of sales collaterals GWP, samples and testers
Work with agency to propose translated new product launch names and texts
Provide marketing materials for sales presentations
Assist the Regional Marketing Manager in the execution of visual merchandising of all launches, including promotion sites design to meet Brand’s and Sales’ objectives (implement designs from New York), together with Visual Merchandising team
Propose visual plan, launch planogram, consolidate HPP/ SPP animation plan
Coordinate the production of local materials which includes translation etc. Work with affiliates to synergize terminologies and product descriptions for translated materials in a timely manner
3) Good communication skills and fluent in both written and oral English and Mandarin
4) Good working knowledge of computer software namely Excel, Word and Power point
5) Good multi tasking and organizational skills
6) Able to work independently, proactive with positive attitude

Marketing Executive Resume Examples & Samples

Manage all events delivered as part of the UK alumni programme – from invitation management, liaising with the business, invitation design, through to event delivery, feedback and measurement post event. Primary objectives are to
Build quality invitation pipelines to develop business relationships and meet commercial objectives
Engage alumni with the firm’s Vision 2020 growth strategy
Report and track commercial value back to the firm
Provide support on various marketing initiatives to promote the UK alumni programme
Contribute to EY’s social media activity, including profile management of the Twitter account, content creation and reporting
Assist in collating content for alumni communications including the UK alumni portal, website, Partner Alumni Connect magazine, messages to the former partner community, etc
Support the team to promote the alumni programme externally and internally, including engaging alumni relationship owners
Work with the senior marketing executive to delegate data projects to the data admin support for alumni
Produce targeted mailing lists by extracting relevant data from the company database
Working with support teams across the business including
The in-house design team to develop material for events and communications

Marketing Executive Resume Examples & Samples

Investment experience, understanding and knowledge (with appropriate education and training)
Strong analytical / numeracy skills
Client centricity
Investment Management Certificate (IMC) or willingness to study for this qualification
Tertiary qualification, together with knowledge of the investment management industry

Marketing Executive Resume Examples & Samples

4 years plus experience in marketing
Have a outgoing and personable personality
KPI and target driven
Marketing or business qualification
Be able to be in a stand alone role
Have experience in dealing with all areas of a marketing department

Marketing Executive Resume Examples & Samples

To contribute to the growth of the brand by formulation and execution of B2B marketing programs that are aligned with the brand objectives and strategy
To be the key driver to liaise, formulate, drive, execute and monitor the Key Account Sell-Out programs independently
Plan on the routing to visit the field and clients on regular basis in order to gain market insight and competitor knowledge
To take initiative to research on responsible product categories and share the latest trend, information and insights to the team
Day to day marketing and commercial support to external Sales Agent so as to drive the growth of this channel
Marketing support to Commercial team
To coordinate with various internal stakeholders so as to assure the smooth day to day operations
To anticipate sales trends, develop and manage forecast of his/her assigned category
Solid hands-on retail marketing/channel marketing experiences
Good interpersonal skills and communication skills
Good numerical sense and computer skills i.e MS Excel and Power point
Previous sales experiences would be an advantage

Marketing Executive Resume Examples & Samples

Strong communication & interpersonal skills
Be able to prioritise work
Be able to use Microsoft word & Excel
Proven experience in running marketing campaign
Previously organised events

Marketing Executive Resume Examples & Samples

Circulating weekly titles note to business
Tracking weekly, quarterly uplifts and preparing quarterly reports for manager
Placing and booking contra adverts in paper
Raising and tracking PO’s. Creating quarterly budget reports for Irish and UK office
Build good working relationship with the UK. Create open lines of communication
Idea generation – new ways to help drive hits to website and subscription

Marketing Executive Resume Examples & Samples

Developing and implementing the marketing plan for the Spanish market with the aim to build brand awareness and develop partnerships with key clients
Creating and maintaining on- and off-line marketing literature for wider audiences as well producing bespoke communications for key clients
Taking ownership of the Spanish website, ensuring all content is current and up to date
Liaising closely with key internal stakeholders and external agencies to get projects over the line
Working closely with legal and compliance teams to ensure all marketing literature adheres to the regulatory requirements
Working with the wider European marketing team to align the Spanish strategy with the rest wider Marketing goals

Marketing Executive Resume Examples & Samples

Work closely with Regional Marketing Manager in
Assisting to evaluate marketing programs on an on-going basis, including tracking of actual sales vs. forecast and analysis of business. Communicates with NY TR and distribution centres (Lachen and UTi) to monitor shipping dates and maintains allocation sheets and monthly reports to identify potential inventory issues
Initiating and conceptualizing of launch elements and collaterals to support all new launches
Developing creative briefs to 3rd party suppliers and follow projects through to regional implementation
Preparation and ground work of seasonal assortment updates and allocation of launch saleable and non-saleable
Execute inclusion and exclusion of assortment matrix with TR D2R team
Developing detailed launch packs to Sales and Education
Coordinating of orders for counter and marketing collateral from regions to suppliers
Plan, coordinate, execute and track all media and promotional calendars by customers
Coordinating promotional drawings, preparing setup guidelines, collateral development, and setup with internal and external stakeholders
Compiling post event results with Sales teams
Competitors tracking
Assist RMM to collaborate closely with TR NY Marketing on
Inventory matters
Marketing collateral and visual requirement timelines
Visual merchandising enquiries
Visual cropping guideline requirements
Other creative assets required (e.g. digital and inflight)
Assist RMM to partner Affiliates in launches
Assist RMM with the preparation and execution of seasonal Sales Cycle Meetings (and BA Conference where need be)
Responsible of updating of promotion reserve and maintain RDI on a monthly basis and to circulate information to sales team
Track and archive all IMW offering and collaborate with Regional Marketing Manager to determine relevant programs
Garner good working knowledge of internal systems namely SAP, SRM and BI in order to support data mining for analysis
Maintain existing Library for each brand and its assets – particularly on visual update, VM directives, events and promotions, IMW, forecast by season by brand
Work within the Marketing budget perimeters, raise Shopping Carts and maintain proper Purchase Order (PO) records for a seamless invoicing process
Assist with the management of collaterals/stock inventory in the office and at the Singapore warehouse and to place orders for testers/saleables/collateral from Lachen when the need arises
Working with Marketing Manager in devising new processes to improve tracking of information/data and to standardize collateral requirement across TR APAC
Minimum relevant University Degree (or relevant Diploma holder with minimum 3 years working experience in marketing, sales and/or retail industry in executive position)
Proficient in MS Office particularly Word, Excel, Powerpoint
Highly fluent in written and conversational English. Essential to have above competency in spoken and written Mandarin. Competent in Korean or Japanese is an added advantage
Minimum 3-4 years working experience in Marketing-related capacity, preferably with in-depth exposure to retail industry

Marketing Executive Resume Examples & Samples

Working with the UK senior marketing manager develop a marketing & communication plan for the region
Leverage EMEIA and UK thought leadership and mailings
Managing ad hoc UK campaigns to support the Senior Marketing Manager
Running local regional seminars and sponsorships for local FSO Partners
Working in the London office at least one day a month to help integrate with the wider BMC team, this could be attendance at key UK meetings, or to help at London events and to share best practice
Other key responsibilities include:Deliver against the plan including execution of all activity
Ability to work well on own and manage own time and projects effectively
Ability to build strong relationships virtually (a lot of meetings will be taking place over the phone) and in person with senior stakeholders
Ability to manage events, from invitations to deployment of the event on the day
Deliver all projects on time and to budgets
Build strong relationships with key marketing contacts in UKI to ensure a consistent approach in how we go to market with events and thought leadership
Creative input into the design process, liaising with internal and external design team/suppliers to
Ensure the production of high quality, differentiated and brand compliant marketing material Qualities, skills and experience to include
A minimum of 1-2 years' experience at a marketing executive level
Experience of working within a professional services partnership or in Financial Services is desirable
Energetic, personable, motivated, team player with a willingness to 'muck in' where necessary

Marketing Executive Resume Examples & Samples

Work with the Marketing Manager to plan, communicate and co-ordinate marketing activities and initiatives with the local office Principals and staff, the nationwide marketing teams and other key stakeholders as appropriate
Ensure that all activities contribute towards the local offices' strategies and goals and are in line with national and sector marketing strategies to build the firm's brand and positioning
Fulfil the role of local 'Brand champion' to ensure compliance with the graphic profile and to promote the brand vision and values both internally and externally Contribute to discussions regarding the ongoing strategic positioning of the firm
The identification and development of new offerings for the Tech sector
Take ownership of internal marketing and communications
Liaise with external agencies and suppliers when appropriate
Communications activities
Initiate and assist in reviewing, updating and developing effective marketing
Material and campaigns, in consultation with the Marketing Manager and Regional Marketing Partner
Organise, seminars, corporate entertainment, sponsorships, events, mailings etc. as outlined in both local and national marketing plans, including
Booking venues and catering including obtaining costs
Managing invitations including print, production and mailing. Deal with production of seminar packs, badges and feedback forms Maintain an activity diary for the region
Organise local networking 'breakfast seminars' and staff attendance Ensure marketing material and packs are kept up to date and available Add / update prospect and contact details on the Central database
Press releases - maintain records / organise as appropriate
Business Development support
Support the Regional Partners in reaching their BD targets and help manage the process of sector development
Identify potential opportunities through market research to support marketing and business development activities including competitor monitoring and liaison with industry contacts
Graduate or vocational equivalent
A minimum of 1yr marketing and/or business development experience
IT literate - database and customer relationship management systems - and
Excellent knowledge of Microsoft Office
Graphic design experience - Adobe InDesign (beneficial but not essential)
Strong organisational and project management skills with the ability to analyse
Excellent attention to detail and strong administrative skills
A good team player
Lots of own initiative and a flexible, committed and enthusiastic nature

Marketing Executive Resume Examples & Samples

Assist in the delivery of all international events, including the coordination of all event planning tasks, liaising with various business owners and delivering all event collateral and PR
Researching the market and developing key reports to be shared with the sales and marketing teams
Delivery of internal communications and bringing the company value proposition to life through events, online communication and relevant collateral
Development of brand collateral and other customer engagement material including promotional items and communication pieces
Provide support in liaising with external agencies including copywriters, graphic designers and PR agencies
Provide administration support within the marketing function
Updating the CRM
Controlling all marketing material stock
Previous experience working in a marketing role with particular focus on events and research
Understanding of digital media & digital marketing - social media, analytics, AdWords
A great team worker with the ability to also work on their own initiative
Strong planning, project management and prioritization skills with the ability to adapt easily to change
Be highly organized and handle multiple tasks
IT skills including Word, Excel and PowerPoint
Knowledge of digital media an advantage
Knowledge of graphic design tools - Adobe Creative Suite

Marketing Executive Resume Examples & Samples

Event management and delivery, including seminar, workshop and dinners
Coordination and delivery of branded material for externally sponsored events and conferences
Development and production of communication collateral, including e-campaigns
Marketing / business studies graduate or professional with at least 3-4 years marketing experience
Excellent interpersonal skills with ability to build good relationships at all levels
An excellent team player

Marketing Executive Resume Examples & Samples

Develop and deliver small client-facing events
The role would suit a creative and energetic individual who works well in a team environment but will also be able to hit the ground running on some solo projects
Strong communication skills are essential as well as some end to end event management experience. Limited travelling may be involved
One or two years’ experience of end-to-end event and production management
One years’ minimum corporate experience, ideally from a financial or professional services background. Alternatively, agency experience of working with large corporate accounts
Good written an oral communication skills
Project planning and management skills
Experience of using a marketing database

Marketing Executive Resume Examples & Samples

Creation of client specific presentations materials - meeting presentations, business pitches, investment reviews and other ad hoc requests
Co-ordination of the re-brand of all marketing materials, to ensure branding is consistent across teams
Liaison with the wider business, particularly with compliance teams, fund managers, sales teams globally and marketing teams to ensure materials are accurate and in line with the firm's brand message
Managing workflows, adhering to tight deadlines and maintaining the presentations database
Further marketing assistance on an ad hoc basis

Marketing Executive Resume Examples & Samples

The role primarily requires previous experience of digital marketing in a B2B environment including previous responsibility for website management and social media activity
Previous experience of Google Analytics and reporting is essential
You must have a good all round IT capability and sound communication skills to build relationships with a range of stakeholders

Marketing Executive Resume Examples & Samples

Campaign Management - and the production of marketing materials for potential and existing investors
Advertising - taking ownership of all on and off-line advertising initiatives
Events - supporting senior team members with the conception and completion of events, as well as preparing specific presentations and marketing collateral for distribution at events
Relationship Management - liaising with internal stakeholders and external agencies on brand, design and broader marketing decisions

Marketing Executive Resume Examples & Samples

Tertiary/degree qualifications in Business (Marketing/Journalism Media/Media Communications)
A minimum of 3 years’ experience in a PR environment
Film industry (or other related industry e.g. media) experience
Demonstrated experience in writing and preparing press releases
A strong understanding of the Australian media landscape
Intermediate to Advanced level of all Microsoft applications and Mac Keynote

Marketing Executive Resume Examples & Samples

5+ years’ experience in a Brand / Event management marketing role within a business environment (media organisation advantageous)
Marketing / Business tertiary degree qualification
Experience with implementing and managing marketing campaigns and promotions
Experience in managing events an advantage and preferred, but not essential
Experience in internet / digital media is advantageous
High level interpersonal and communication skills, both written and verbal
Demonstrated ability to partner effectively with internal and external parties to drive results
Responsible, accountable and results-oriented
Strong decision making and problem solving capabilities
Excellent attention to detail with high level of accuracy
Highly computer literate – expert level in Microsoft programs, Keynote and knowledge of Adobe
Ability to work cross-company across various Business Areas, multi-task and handle tight deadlines
Under pressure
A strong team player who contributes to an environment that embraces constant change and innovation

Marketing Executive Resume Examples & Samples

With the guidance of the Acquisition Manager (Gaming) assist in the delivery of all promotional, acquisition, retention (where applicable) and planning processes for the gaming brand extensions
Work with both internal and external betting and gaming partners including internally the Business Intelligence department and product marketing team
Assist with the reporting of results to help guide campaigns and inform teams
Collate results and regular campaign reviews to steer future campaigns
Maintain a strong awareness of the industry and competitor landscape
Work with 3rd party vendors and key partners
Contribute to the development of gaming products in collaboration with internal stakeholders
Utilise Insight in all communications, product and brand development and all activation
Preferred experience in the Gaming arena, and understanding of the marketplace
Experience of marketing and sales, delivering on marketing campaigns to drive growth of products
Confidence with reporting on response and sales
Experience of working with data agencies and gaming partners
Preferably a deep knowledge of and experience in the media industry
Commercially and organisationally astute
A passion for our brands
First rate communication skills including outstanding ability to brief 3rd party’s and colleagues, PowerPoint and presentational ability
Good negotiation and relationship skills and an ability to operate within a matrix environment with multiple stakeholders

Marketing Executive Resume Examples & Samples

University graduated, preferred Finance, Business, Marketing or English major
Financial service, especially fund-related knowledge and/ or Marketing/ PR experience preferred
More than 1 year job experience (Sawon ~ Kwajang)
Fluent in English (Reading, Speaking, and Writing)
Excellent Korean writing
Advanced Microsoft Office programs and IT
Ability to work independently and strong interpersonal skills
Ability to complete and deliver projects in a timely manner
Excellent attitude and a ‘can do’ mind set
Team work player and consensus builder
Ability to translate in coherently
Effectively manage multiple projects

Marketing Executive Resume Examples & Samples

Ability to make an impact, influence and achieve results with effective negotiation, problem-solving and communication skills
Working knowledge of Bank, technology and risk standards (e.g., infrastructure, architecture, processes, applications, Cobit, COSO, NIST)
Comfortable with ambiguity and ability to cope with rapid change
Thorough understanding of one or more technology platforms in use at TD Bank
Understanding of regulatory compliance requirements for the financial industry
Good judgment— ability to determine which issues to escalate vs. to resolve independently, and provide suggestions for possible resolution
5 years minimum regulatory , technology controls, audit or risk management
5-7 years technology experience (preferably infrastructure technology)

Marketing Executive Resume Examples & Samples

Event management and delivery, including conference sponsorships
Managing internal FIDS marketing newsletter production and literature displays
Development of collateral and drafting e-invitations
Digital management across webinars, web page content, video production, social media management
Measurement and reporting for Return on Investment
Marketing/business studies graduate or professional with 2-3 years marketing experience
Proficient in Word, Powerpoint, Excel and database management
Experience in e-marketing invitation tools and understanding social media particularly Linkedin
Experience of working across a range of the marketing mix (eg web, events, brand, social media, PR)
Understanding of performance measurement and return on investment
Business acumen and ability to gain a deep understanding of this complex and sensitive business area

Marketing Executive Resume Examples & Samples

To assist in the creation, templating, updating and maintenance of standard and bespoke marketing materials across multiple media – including video, websites, print, email and social media
Working with the global marketing teams, local investment teams and product managers support the production and maintenance of client focused presentations
Assist with event administration, printing, distribution and gift ordering
Utilise metrics and other investor/client behaviours and industry/client research to optimise communications and improve marketing collateral and messaging
Maintain a strong understanding of regulatory requirements and adhere to the company values and regulatory principles and of 'treating customers fairly'
Of graduate calibre, you will have experience working in an asset management or marketing company, ideally with relevant qualifications or be willing to study for them
You will have excellent copywriting skills across multiple media and a superb command of UK English. You will be focused on understanding and meeting the needs of our clients and working to deliver high quality materials to support the sales effort
You will be able to demonstrate good organisational and analytical skills and superb attention to detail. You will enjoy working collaboratively and have a strong bias for action and ability to prioritise and meet deadlines, without compromising quality or budgets
Good Microsoft office skills especially word, Powerpoint and excel will be essential. Preferably the successful candidate will also have experience of Google analytics, desktop publishing software such as Quark and Indesign, html and Email Targeting tools
You will also have an eye for good copy and design and be able to identify what makes an effective marketing campaign, demonstrating the creativity to help deliver it within our brand tone of voice and offer a simple but effective customer experience.You will be comfortable and confident working with distribution, client service, marketing and technology professionals around the globe and be able to explain and promote your ideas to gain support and assist timely execution
You will cultivate strong working relationships with a large network of content creators across the company and synchronise the local strategic and executional approach to content delivery

Marketing Executive Resume Examples & Samples

Develop, test and organise annual plans for renewals and retention to grow renewal and engagement rates
Organise and plan day-to-day strategies to increase auto renewal payments
Monitor and report of results against plan
Manage the retention marketing activities
Manage supplier; fulfillment bureau, online bureau, telemarketing agencies, creative agencies, mailing house etc
Handle escalated customer service queries
Work closely with the Customer Experience team to optimise customer processes and operations
Work with our telemarketing agency to improve reporting and efficiencies
Up-sell and cross sell promotions across The Economist Group’s portfolio of titles
Marketing or publishing experience
Experience of developing marketing plans
Knowledge of direct marketing techniques
Previous experience of managing marketing budgets
Experience of monitoring and reporting results against budget
Experience of forecasting results
Experience of managing and implementing print, online and telemarketing campaigns
Direct marketing experience within subscriptions or CRM would be desirable
Computer knowledge : Microsoft Office, Excel
Excellent written and spoken English

Marketing Executive Resume Examples & Samples

Managing marketing collateral requests for the business, ensuring they are up to standard and are inline with branding guidelines
In charged of online and print advertising
Management of external suppliers and agencies
Administrative support for the marketing team
Minimum 2 years relevant marketing experience
Full knowledge of marketing activities
Full understanding of MS office
Ability to speak a European language is a benefit, but not essential

Marketing Executive Resume Examples & Samples

Develop individual retailer marketing plans, to maximise marketing opportunities
Network with retailer marketing departments to drive brand representation in-store, in campaigns and online
Coordinate with internal departments to resolve local social media queries
Arrange international partner events and international presence at relevant trade shows
Manage a range of suppliers to cost- effectively present the brand in-store whilst communicating key messages
Third level qualification - marketing, business or related discipline
Must be logical and methodical
Experience in managing local PR agencies
Able to lead projects, interact with multiple departments and effectively manage third party vendors
Ability to shift between activities effectively
Excellent organisational and prioritisation skills
Self-starter with excellent communication skills, be able to work on own initiative & also as part of a team

Marketing Executive Resume Examples & Samples

Business Oriented
Collaborate closely with Digital Consumer Marketing Team on Boutique Site Maintenance and Digital Campaign
Collaborate with Area Sales Team on all inflight matters including forecast update, inflight advertisement development and product listing assets update
Manages Operational Effectiveness
Assist to RMM to partner Affiliates in launches
Improves Business Processes

Marketing Executive Resume Examples & Samples

Coordinate the development and execution of video partner stories and testimonials with en expert eye to digital storytelling in front of and behind the camera lens
Development and execution of digital marketing campaigns to support Regional, Community, and Partner events
Work with marketing team members, partner schools and organizations to successfully implement partnership activities and events
Create and maintain promotional web pages in line with Discovery Education’s brand and technical specifications
Drive Discovery Education’s use of social media to support campaigns, brand awareness and customer engagement
Create and update internal partnership team marketing tools and materials to support lead generation and new business
Delivery of designated partner stories for promotional purposes on UK website in collaboration with the Relationship Marketing Manager – includes scripting, digital storytelling, excellent communication with customers, coordination of filming and editing process, developing supporting web copy; working with the Digital Marketing Manager to create and maintain relevant hosting pages and ensure they are used in relevant sales tools and kits
Coordinate and deliver a programme of regional and community events in collaboration with the Relationship Marketing Manager – includes creating and delivering campaigns to drive attendance, ensuring partners and prospects are part of a flawless experience that promotes the Discovery Education brand in the best possible way, and managing follow-up and tracking processes
Develop, implement and maintain web pages utilizing HTML and the Discovery Education Content Management System to support digital, event and Community campaigns - includes registration and content/media pages
Champion the use of social media and networking channels – namely Facebook, Twitter, LinkedIn, etc. – to raise specific campaign awareness, drive leads and promote the Discovery Education brand in the market
Support the acquisition of new revenue by ensuring all aspects of the Partnership Team Toolkit are relevant, up-to-date and adhere to brand guidelines. Work closely with the key stakeholders across the marketing, product and partnership teams to develop valuable new tools as required
Design and create graphic elements for print and digital marketing collateral, including brochures, sell sheets, digital campaigns and website design, social media, banners, etc
Demonstrate resourcefulness when making decisions and managing assigned projects, and independently develop and implement solutions to problems
Represent Discovery Education in a professional manner when in contact with partners, prospective customers, internal clients and external companies
The role involves some travel to Partner schools or events, which may involve working outside normal office hours

Marketing Executive Resume Examples & Samples

1 Exploring business and maximizing sales of ELL/School digital service ranging from K-12
2 Developing strong relationships with digital learning providers, online education institutes
3 Designing solutions to fit clients' curriculum
4 Liaise with internal and external customer
2 Two-year sales experience in education field required
3 Fluent written and spoken English
4 Strong communication skills, superior work ethic and the ability to foster client relationships
5 Result driven and can work independently
6 Good team player with independent working ability in fast paced environment
7 Strong planning skills
8 Approximately 20% overnight travel required

Marketing Executive Resume Examples & Samples

Responsible for coordination and tracking of forecasting and order fulfillment for new launch, basic business, sample and collaterals in collaboration with distributor, Regional Demand & Supply Planner and affiliate DC teams
Keep track of post-launch analysis on a rolling yearly bases
Assist in the compilation of ongoing sales and marketing reports
Be the main point of contact for all distributors’ campaign asset requests
Work with Regional director to implement pricing strategy & ensure regional consistency
Work with online regional and local affiliate teams to maximize brand site opportunities in the region
Assist Regional director in following contract updates with distributors
Lead & coordinate with vendors & agency to develop regional development, as needed (leaflet, DM, GWP)
Assist in developing and implementing campaigns to reach out to new consumers and keep existing consumers loyal to the brand
Closely monitor competitive activities and market trends for regional & global action
Assist in administrative work pertaining to Regional Director
University Degree, preferably in Marketing related area
Minimum 2+ years’ experience in a similar capacity in sales, operations and/or marketing
Strong analytic and quantitative skills
Self-starter and independent
Well organized and good attention to detail
Multi-tasker with ability to manage and meet deadlines
Possesses good people skills and business manner
Fluent in English. Mandarin/Cantonese/Korean is highly desirable

Marketing Executive Resume Examples & Samples

Managing and executing events
Support our UK business by managing a key buyer programme including the management and execution of quarterly events
Management of ad hoc events for the UK financial services business, developing a good relationship with internal stakeholders and working with a number of external suppliers
A minimum of 2 - 3 years’ experience at a marketing executive level
Demonstrable experience of managing and delivering events, including experience of running a conference

Marketing Executive Resume Examples & Samples

Collect and analyze consumer and market insights and competition strategies
Facilitate the Group Product Manager to implement new launches and projects, maintain growth of on pillar products and animate core catalog
Local adaptation of communication materials (Imagery, digital and points of sales)
Collaborate with other departments including sales, logistics and education etc. and partner agencies to execute launch and trade promotion plans to meet deadlines
Degree holder in Marketing, business or related discipline is preferred
Ability to work independently as this is an individual contributor role
Demonstrates an innovative and creative mind, keen to learn attitude

Marketing Executive Resume Examples & Samples

Brand Marketing for FX Online Business
Minimum 5 year Brand Marketing experience with Financial Institutions based in Japan
Native level fluency in written and spoken Japanese and Business level English

Marketing Executive Resume Examples & Samples

Marketing Graduate
Driven fast paced and hard working
Can work on their own and take responsibility for projects
Ability to proof read

Marketing Executive Resume Examples & Samples

Event development and management
Tracking relationship development and ROI activity
Use of social media
The role will report into the Scotland Marketing and Communications Manager. There will also be direct reporting to key stakeholders within the business
Marketing/business studies graduate or professional with at least one-two years’ business experience
Good project planning capabilities and time management
Experience of utilising a marketing database

Marketing Executive Resume Examples & Samples

They would be involved in tele-calling, visits, outdoor promotional activities like participating in events going to Pre-Schools, companies for data collection etc
The primary objective of these would be to generate required amount of walk-in of students in the School
Generation of database through local activities & meet Daily, Monthly and Quarterly targets
Collect the market and competitors information and regularly share it with the Admission Officer

Marketing Executive Resume Examples & Samples

Development and production of communications collateral, on and offline, both internal and external
Event management and delivery and liaison with 3rd parties
Data management and control
Stakeholder management across a variety of sectors
Experience of working across the full marketing mix e.g. PR, web, brand
Events experience

Marketing Executive Resume Examples & Samples

Contributing creative ideas to develop campaigns and create the most effective internal and external client engagement
To manage the production and delivery of agreed deliverables within timelines and budget
To work closely with external agencies, in house studios, the wider BMC team and regional teams
Building and managing relationships with senior stakeholders and key stakeholder groups
Marketing or business degree (or equivalent)

Marketing Executive Resume Examples & Samples

Plan and execute digital marketing campaigns towards interactive engagement of consumers
Drive brand awareness and customer loyalty via digital marketing
Digital outreach with other businesses or partnerships to drive brand market share
Maximizing CRM & consumer insights, trends and analytics to drive digital marketing
Support analytics & reporting in market research data, marketing campaign budget, value and ROI
Provide reporting and marketing operations support to Country Marketing Manager

Marketing Executive Resume Examples & Samples

Brief all digital activity to the HO Digital Team in line with the current briefing process. This includes overarching campaign briefs and creative briefs for all assets required for website, email, social media and digital advertising channel
Ensure website content is optimised for search engines in accordance with best-practice guidelines
Support Retail Team to liaise with centre brands at both regional and centre level to align digital mediums with category promotions, generate and promote offers to support commercial performance
Work in conjunction with the Marketing Manager to liaise with Customer Service teams to ensure effective communication and implementation of relevant marketing activities specifically the planning and delivery of in-centre data capture activities
Key Accountabilities Extension
Collate research conducted by the Head Office marketing team and local agencies so that the Marketing Manager has digital marketing intelligence in order to facilitate data driven decision-making for future activity
Assist the Marketing Manager by liaising with the Head Office team and network agencies on communication strategy to support the annual marketing plan, including PR initiatives, media, CRM, website-digital efforts, and sponsorship
Teamwork
Professional & Technical
Entrepreneurial Spirit
Developing Potential
Relevant work experience in a digital marketing discipline with a strong focus on brand marketing
Analytical skills; comfortable distilling campaign data into actionable insights and optimisation opportunities
Experience in a customer handling environment
IT skills: Advanced level Microsoft Word, PowerPoint
IT skills: Intermediate level Microsoft Excel, Outlook

Marketing Executive Resume Examples & Samples

Manage campaign operation for offline marketing channels: Agents, Direct Mail in EMEA region and Global Partnerships. This would include
A degree level in any discipline
Previous courses or interest engagement in the marketing field
Experience in a marketing function
Good knowledge of campaign management
Direct marketing, campaign management and understanding of response tracking and interpretation of campaign results
Marketing communications technique and best practice
Good knowledge of Word and PowerPoint
Advanced knowledge of Microsoft Excel
Fluent in English (written and spoken). Any other European language will be an added advantage
Previous experience of working in the publishing industry is a plus

Marketing Executive Resume Examples & Samples

Create, develop and execute compelling marketing campaigns using all types of channels to meet set KPIs
Manage digital marketing mediums (email marketing, paid search, SEO/SEM, display/banner ads, social media)
Drive revenue for the Content Solutions Business Unit by working with internal teams to sell marketing solutions to clients
Develop and implement social media campaigns appropriate to the target market, promoting through a variety of social channels as well as relevant blogs, forums and online communities
Support paid social media activities via our global social channels, using third party campaign management tools
Continually monitor social media trends and make recommendations to enhance our social media presence
Transform creative ideas into practical reality, identify new opportunities and drive innovation to support content campaigns and brand awareness
Analyse and report on results. Reviewing and improving activity will be key to maximising digital and online potential
Provide timely and regular reporting that summarizes website and campaign performance
Build relationships with advertising partners that can be leveraged by our marketing team worldwide
Enhance SEO and SEM performance, including use of keywords and Google Adwords
Support and distribute insights, trends and campaign learning’s to the wider team
In-depth knowledge and understanding of social media platforms including campaign optimisation
A Bachelor's Degree (or equivalent)
Extensive marketing experience, with a background in professional services marketing or a business-to-business environment
Some agency background knowlede, particularly around campagin and client management
Robust knowledge of SEM, (PPC and SEO)
A high level of competency using Microsoft Excel to create reports, analyse data and present findings in a clear and informative way
Knowledge of lead management, CRM and data-led marketing (preferably using Salesforce and Eloqua)
Knowledge of analytics systems eg Google Analytics, Omniture
Ability to work under tight time constraints and manage multiple projects across several products/services simultaneously
Proven ability to work collaboratively and provide on-going innovation
Strong copywriting and design skills
Innovative marketing techniques
The ability to liaise, influence, challenge effectively and build relationships with all key stakeholders
The ability to work to deadlines and manage conflicting priorities in a fast-paced environment
A creative mindset and an eagerness to learn and keep up-to-date with the latest opportunities
Stakeholder management skills
An organised manner and timely delivery of tasks

Marketing Executive Resume Examples & Samples

1-2 years' experience
Degree in Marketing
Equestrian background
Have experience dealing with the above
Experience in a start-up - advantageous

Marketing Executive Resume Examples & Samples

Assist in the co-ordination, development and approval process for creative, media and promotional marketing activity ensuring timely reviews of material
Originate and manage creative & paid social media campaigns, liaising with internal colleagues and external agencies
Review, and raise awareness of all relevant creative assets posted on a range of WB asset management sites & help develop content plans
Manage assigned projects on a title by title basis for example: media promotions, screening programmes, sales presentations
Review, and raise awareness of, all relevant digital assets updates throughout a campaign lifecycle
Manage film budget trackers & ensure POs are raised and that suppliers serviced with appropriate paperwork in a timely and efficient manner working closely to ensure costs are within budget
Ensure approval process on all promotions with EMEA is efficiently managed with oversight from the Snr Marketing Manager
Work as a ‘brand champion’ ensuring strong communication across divisions where appropriate; including Consumer Products, Games and TV distribution
Work alongside the Senior Marketing Manager collaboratively with the Publicity and Promotions team and all external agencies to ensure delivery against ONE communications strategy as set in the Film Strategy meetings
Coordinate and disseminate timely evaluations of relevant consumer media, exhibitor, retailer and competitor developments in the marketplace
Nurture effective working relationships with key marketing contacts within Warner Bros Burbank Home Office and European teams
Retail understanding of the trade marketing function across the various traditional and digital retail sectors for both Theatrical and Home Entertainment
Working on a wide range of studio priority releases
Proven experience in either theatrical or home entertainment (physical and/or digital) marketing, preferably both
Ability to multi-task and prioritise tasks the meet deadlines
General understanding of the different areas of the marketing mix (a particular focus on Media, retail, PR, Promotions, Social and community marketing)
Excellent administrative skill and knowledge of computer packages including Word, Excel, and Powerpoint
Excellent presentation, time management and organisational skills
Strong negotiation, influencing and interpersonal skills both internally and externally
Flexibility - able to cope with a number of varying tasks and different people at one time in a rapidly changing environment
Demonstrates dynamism, creative flair and passion for film

Marketing Executive Resume Examples & Samples

Excellent PowerPoint, Word and Excel skills
A basic understanding of Asset Management and Investments
2 - 3 years experience within Financial Services

Marketing Executive Resume Examples & Samples

Develop, monitor, and manage distributors and retailers for Professional list
Support account manager and senior sales rep to close library and corporate orders
Provide internal support to sponsoring editors on co-publishing process management
Take direct responsibility to design and implement marketing activities to promote overall professional business
Maintain and update information for major online marketing vehicles
Degree qualification with 2-3 years sales or marketing experience
Fluent in English (Listen, Speaking, Reading and writing)
Strong computer skills and proficient in MS-office and designing software
Good interpersonal skills and collaborative working style
Good problem solving skills and result-driven mindset
Fast learner to acquire new skills especially technology solutions

Marketing Executive Resume Examples & Samples

BA/BS or equivalent
2-3 years marketing experience, preferably gained in the events industry
Web marketing experience a plus
Experience in event marketing activities with a focus on innovative techniques covering a range of media including email marketing, SEO, display advertising, web marketing and social media forums
Knowledge in managing and re-forecasting marketing spend
Knowledge in quality control of marketing outputs
Knowledge in Database management
Fluency in written and spoken English

Marketing Executive Resume Examples & Samples

3+ years working in an online/digital marketing role
Strong knowledge and experience of Content Management (Drupple system is an advantage)
SEO knowledge and some practical experience
Ability to work in remote teams
Available to start at short notice

Marketing Executive Resume Examples & Samples

Go-to-market strategy and delivery:advise and work with the senior leadership team on go-to-market plans, ensuring that these are fully aligned with the global strategy and successfully executed
Digital marketing: website management, blogging, SEO, PPC and email marketing, working with the global marketing team
Content creation and distribution,including blogs, webinars and market surveys. Ensure that all relevant content is shared with customer communities (candidates and clients). You will liaise with key stakeholders across the business to develop content
Public relations: lead PR in the Australia region, working with the global PR team and marketing representatives on opportunities such as award entries. Build media relationships
Events and Webinar schedule:work with local and global teams to plan and promote sector specific events and webinars
Talent acquisition marketing: work with the global Talent Acquisition Executive on marketing initiatives, ensuring consistency in all markets
Internal communications: create buy-in for go-to-market activity and communicate this to the business
Sharing best practices reporting, social media, content sharing and share successful initiatives and ideas with APAC and global teams

Marketing Executive Resume Examples & Samples

Support the development of internal campaigns, working with our communications and engagement specialists to ensure the brand is brought to life for EY people
Support the development of internal learning tools and training techniques to ensure that the brand is fully understood and verbal and visual guidelines adhered to
Support the delivery of global campaigns and activity in the UK market, including advertising and social media
Support the Senior Brand Manager in ensuring compliance of both the verbal and visual identity of the brand across all materials
Working with members of the brand team, support the talent team to ensure the on-boarding and exit journeys support the brand position, both in terms of content and experience
Draft communications to promote the brand internally
Ensure that evidence is gathered to demonstrate UK&I’s commitment to embedding the brand for reporting purposes. This is will include gathering of stats, photographs of events etc, and creating decks for leadership information
Gather and report on competitor brand activities
Creative thinking
Understanding of EY’s brand

Marketing Executive Resume Examples & Samples

Collect and analyze consumer and market insights and competition strategies to make recommendations to management
Implement new launches, maintain growth in pillar products and animate core catalog
Propose and monitor marketing mix strategies (IMC/360/Digital) to build integrated, engaging consumer brand experiences
Adapt the communication material (imagery, digital, point of sale)
Handle daily operation for the brand, including planogram, promotion calendar, tester arrangement and PO
Mobilize and collaborate with other departments (sales, logistic, merchandising, etc. ) and partner agencies to build broader business strategy; meet the deadlines
Make recommendations to management on the category based on one’s expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)
Effectively prepare clear messages for the senior management to present to senior management
Develop one’s knowledge of the L'Oréal group, get to know the culture, develop one’s expertise in marketing, project management, operational excellence with one’s manager and team support
1-2 years working experience (in FMCG industry) preferred
Experience in beauty products would be an advantage
Initiative, result-oriented, good communication skills, detailed minded

Marketing Executive Resume Examples & Samples

Use a range of marketing communications tactics to
Strong journal marketing experience
Experience of developing marketing plans and activities
Analytics and reporting and demonstrating ROI of marketing activity
Familiarity with various digital marketing systems including Web Trends/Google Analytics/CMS/Email/CRM
Social media marketing expertise
Creative sense, copywriting
Proficiency in spreadsheet software (e.g. MS Excel)
Numerical aptitude
Excellent time and organizational management skills

Marketing Executive Resume Examples & Samples

Working closely with the Head of Marketing to implement and support the marketing strategy and plan
Maintain and develop solid working relationships with internal and external stakeholders
Ensure all marketing conforms to the marketing guidelines and policy
Review and monitor campaigns and initiatives collation of stats and data to feedback to the wider business
Liasing with external agencies, acting as lead on projects
Manage and co-ordinate the production of marketing materials, brochures and advertisements
Make certain that all activities are delivered to a high standard within budget and time frames
Consistently generate business, developing a meticulous approach to the measurement of campaign/initiatives effectiveness whilst closely managing budgets and marketing spend
Liaison with other, relevant departments during planning, implementation and analysis of all marketing activity

Marketing Executive Resume Examples & Samples

To prepare e- alerts using an e-campaign tool (GEMA), including proofreading, creative writing for internal and external communications as well as some related digital work
To support the senior manager(s) in developing communication and marketing strategies for thought leadership deployment and event programme creation across EMEIA regions
To support senior stakeholders with the development and implementation of events from planning to execution, including all logistics and management
Support the senior manager (s) with ad-hoc activity (events and e-campaigns) when required
Liaising and managing the expectations of key stakeholders
A minimum of 2-3 years marketing experience

Marketing Executive Resume Examples & Samples

An understanding of the principles of marketing
Experience of developing, planning, organising and implementing effective marketing campaign strategies, demonstrating project management skills
Experience of brand development and working with a corporate image
Good working knowledge of the latest digital marketing techniques, including email marketing, inbound marketing, social networking and web development
Creating advertising and direct marketing campaigns
Organisation of events and exhibitions
Conducting marketing research and reporting on campaign performance through analytics and return on investment
Quality in presentation of all work, including a creative flair and a strong attention to detail

Marketing Executive Resume Examples & Samples

Develop an effective relationship with key stakeholder groups, informing them of marketing activities and results
Work proactively suggesting best practice, cross-promotion/sell opportunities, innovation
Optimising email communications to ensure messaging through the lead lifecycle is correct
Track responses to evaluate the effectiveness of communications and offering advice and guidance on optimisation
Supporting other marketing teams with technologies such as Eloqua and Adobe Target
Have proven knowledge and experience of online marketing techniques, including strong email marketing skills, marketing automation and display advertising knowledge
Be passionate about email marketing and lead lifecycle optimisation
Enjoy working within a results driven team with experience in optimising marketing campaigns to bring new ideas to help the team excel
Relationship builder with excellent stakeholder management and communication skills
Our ideal candidate will be extremely well organised and have excellent attention to detail with strong copywriting, proof reading, oral communications and reporting skills

Marketing Executive Resume Examples & Samples

Working across a wide range of channels to ensure our marketing objectives are met
Commissioning and project managing multi-channel creative campaigns
Reporting back on performance and working proactively to suggest best practice, opportunities and innovation
Tracking response to evaluate the effectiveness of marketing activity and offering advice and guidance on optimisation
Optimise our jobs and classified sites, working with our specialist teams to analyse user experience and performance and making suggestions for improvement
Creating, testing and deploying email campaigns
Working closely with the sales team to define and execute marketing plans that support sales strategy
Creating and updating sales collateral
Have experience in a similar marketing role
Be able to multitask and quickly change course as required by company or external market forces
Have a can-do attitude and be confident in engaging with senior people and departments to quickly understand requirements, recognise opportunities or issues and get things done
We’ll contribute generously to your pension and offer generous holiday allowance
The career prospects will be bright for the right person

Marketing Executive Resume Examples & Samples

Work proactively suggesting best practive, cross-promotion/sell opportunities, innovation
Be passionate about Email Marketing, Lead Lifecycle optimisation and on-site testing
Experience using Dreamweaver and creating HTML emails
Knowledge of planning and building dynamic campaigns
Our ideal candidate will be extremely well organised and have excellent attention to detail

Marketing Executive Resume Examples & Samples

5+ years’ experience in a Marketing Services/Marketing Account management role, within a business environment (media or entertainment organisation advantageous)
Experience with developing sales materials and implementing and managing marketing plans
Experience with B2C and B2B and/or affiliate marketing
A consumer centric marketer interested in and aware of the key family target market
A thorough understanding of the local media market and key players – media experience preferred
Project management skills with the ability to multi-task and handle tight deadlines under pressure
Ability to produce high quality sales materials and client presentations
Strong digital aptitude
High level interpersonal and communication skills (both written and verbal), with the ability to manage multiple and diverse relationships
Good presentation, negotiation and influencing skills
Excellent time management and organisational skills
Computer literacy – Intermediate to Advanced proficiency in Microsoft/Apple applications, Photoshop (preferred)
A ‘hands-on’ approach and ‘can-do’ attitude - Self-starter with high level of energy and drive with problem solving capabilities
Demonstrate creative thinking
Resourcefulness, creativity, flexibility and a passion for Disney and Entertainment

Marketing Executive Resume Examples & Samples

Provide support to Marketing Team in day-to-day marketing responsibilities, marketing presentations and reports
Assist the Regional Marketing Manager in Brand’s analysis and new product brand’s performance vs target/ forecast
Cost Management
Ensure all costs/ expenses are captured under respective line of profit and loss through preparation of Purchase Order. Track specific marketing expenses to ensure spending within budget
Assortment, Stock and Pricing management
Work and coordinate with Pricing department on product assortment and the issuance of new price list and changes
Accurate maintenance of Price lists, Master Assortment and Assortment Matrix with close working relationship with NY & Lachen
To be key contact point with Lachen and regions on all stock matters (new products and sets delay, re-launch of franchise, out-of-stock situations etc)
Ensure stock level and phasing, every order fulfillment and change of ordering codes are covered
Ability to be proactive to provide Sell-in analysis to identify potential inventory issues
Assess marketing programs on an on-going basis, including tracking of sell-in vs. forecast for new product launches
Order new products, tester and collaterals for sales cycle meetings and retailer presentations on a regular basis
Consumer Engagement Assets & Translation
Work with Regional / Agency & Education on all consumer facing engagement materials
Compile all assortment translations and update in master assortment
Coordinate translations of copy with agency, including liaising with Regions’ representative for proof reading
Conceptualization of Marketing Tools/ Collaterals for Launches and Promotions for Regions and Retailers
Ensure collaterals are on brand
Coordinate production of regional and/or local production logistics including translations etc
Digital
Work under the supervision of Marketing Manager to align and propose marketing plans
Work with Digital Agency to update retailer digital websites by working with sales team, analyze digital efforts with team after every launch
Work with local agency to customize images used for client digital websites
Trade Marketing & Others
Inflight
Prepare in flight presentations for sales presentations to airlines. Co-ordinate with New York on in-flight requirements
Regular communication with NY & Update inflight tracker on timely basis to forecast stocks for airlines
Check profitability of product listing with business controller before advising sales team on listing approval
Sales Cycle Conference
Team lead for all logistics arrangement and co-ordination between New York, Singapore, regions and sales cycle venue, with direction from RMM
Packing of comps, Sales Cycle binder and other materials
Ordering of samples, GWP samples, sets
Assist the team in putting the seasonal marketing plan together and responsible for the execution of all marketing plans and activities
Keep track of Preview Samples shipping dates, reception, distribution and office inventory. Includes co-ordination and filing of all packing lists and cross-checking of invoices received from NY
Source, liaise, negotiate and carry out with vendors & suppliers to ensure operational efficiency, ensure good relationships with vendors & suppliers to obtain good rates
Good communication skills and fluent in both written and oral English and Chinese
Good working knowledge of computer software (Excel, Word and Powerpoint)
Good multi tasking and organizational skills, meticulous and diligent with an eye for details
Steady and reliable in conducting daily duties, proactive with a positive attitude

Marketing Executive Resume Examples & Samples

Degree in Marketing / Digital Marketing
Minimum of 3 years experience in a marketing role with ideally 2 years experience in on the Digital side
Previous experience across Expression engine, Drupal, Hubspot is preferred
Proven track record of working within and exceuting a marketing plan to increase sales
Ability to work under pressure, multi-task and meet deadlines
High level of writing and presentation skills along with excellent attention to detail

Marketing Executive Resume Examples & Samples

Bachelor or Master’s degree in Marketing, Business Administration or related fields
2 years of experience in marketing in beauty or cosmetics products are most preferred
Detail oriented & think creatively
Dynamic and self-motivated
Ability to perform multi tasks, meet deadlines, and strong time management skills
Good command of written and spoken English

Marketing Executive Resume Examples & Samples

BA degree
At least 2 years in marketing, brand management and/or trade marketing experiences with multinational FMCGs companies
Have a fundamental knowledge of brand development, trade marketing/promotion, and consumer goods industry dynamics
Experience in personal care brand would be advantageous
Good at communication and presentation skills in English and Vietnamese
Strong passion, high integrity and drive to get results.Marketing

Marketing Executive Resume Examples & Samples

Ability to work effectively in cross-functional matrix to successfully deliver objectives to time and budget
Ability to maintain business relationships with all levels of the business
Strong ability to prioritise and manage complex list of projects to completion
Proven track record of successful engagement with all functions in a business
Demonstrated ability to work effectively in a team and individually
Good understanding of branding & brand hierarchy
Understanding of email marketing systems
Good understanding of Creative workflows
Experience using Adobe Creative Suite/Creative Cloud
Appropriate experience in a marketing communications role
Ability to influence & work alongside senior stakeholders
A strong contributor to team dynamic in previous roles
Professional individual, with excellent communication and organisational skills
Essential Languages: High level English fluency

Marketing Executive Resume Examples & Samples

Medical background or experience is a must
University Degree or above
Attention to details and good implementation and follow up ability
Excellent interpersonal and communication skills and the ability to work effectively
Related experience for cross-functional coordination, marketing supporting is preferred
Proficient in computer skills, especial for Excel and PPT
Good command of English
Two years sales experience is preferredMarketing

Marketing Executive Resume Examples & Samples

Sales training per year
KA staff training per year
Nutritional article translated from GSBU, and converted to local materials ready for adaptation
E-Content development for all brands, mainly focus on PRO PLAN Dog and Cat
Help to organize vet meeting/seminar
Small animal vet education background
Basic animal nutrition understanding
Copy writing capabilities'- Small animal vet education background

Marketing Executive Resume Examples & Samples

Be the product expert and champion and take ownership of subject lists and related digital products to ensure maximum exposure internally and externally
Support Sales colleagues and customers in product training, presentations at bi annual Sales Meetings, product demonstration and customer site visits
Develop marketing plans and campaigns aimed at generating awareness and sales leads for the suite of key products in your subject area
Create tools and collateral to position products and to provide market and competitor intelligence to Sales teams
Conduct market research with lecturers and students to solicit data and feedback to support customer decisions and for use in marketing collateral
Review and monitor current market conditions and competitor activity and adjust marketing strategies accordingly and as necessary
Working with counterparts in Sales with relevant US and international to utilise market and product information effectively and in a timely manner
Set pricing of import products to ensure these are competitively priced for EMEA markets
Excellent verbal and written communication skills and analytical skills
A very structured and organised approach to project planning
Ability to prioritise effectively and deal efficiently with last minute requests
Confident presentation skills
A marketing or sales background with a minimum of 3 years’ relevant experience
Strong time-management skills and competency for handling multiple tasks/projects
Experience working in higher education or education technology sectors
Writing surveys and conducting qualitative market research
Qualification or Degree in Marketing, business studies or a related subject

100

Marketing Executive Resume Examples & Samples

Undertake outbound email marketing via Eloqua EMS, creating and scheduling communications with approved target audience and message content. Work to KPI of 40% of delegate revenue and VIP registrations to come from email marketing
Assist Marketing Managers to manage relationship with PR agencies, broadcast and media partners as required
Run data reports on CRM system. Conduct research and undertake data mining to fill gaps following brief from Marketing Manager, qualifying where possible
Provide assistance with direct marketing tasks as and when required, track inbound queries / brochure download
Help undertake competitive analysis across industries
Proven relevant marketing experience (e.g. direct and/or events marketing, with preference given to those with conference marketing experience and industry events)
A strong understanding of customer acquisition, online marketing and new media channels
Knowledge of tracking and analytics systems, including Omniture, Google Analytics, Eloqua, email deployment, and back-end website editing tools
Eloqua Marketing Platform 9 and 10
Google Analytics (Beginners' level)

101

Marketing Executive Resume Examples & Samples

Launching new products
Supporting the sales of existing differentiated offerings
Organising local exhibitions to promote sales
Managing telemarketing and direct mail campaigns to generate leads
Contributing to the development of literature and other marketing collateral used to support the sales of key products
Undertaking market research as required for the new product development process
Developing new channels to market (e-business)
Coordinating and defining major events to develop high-level relationship with key customers, partners and suppliers
Coordinating PR and communication actions

102

Marketing Executive Resume Examples & Samples

If authorized, grant marker authorization limits to qualifying customers
Maintain highly confidential customer information by enforcing the privacy of all guests and limits requests for information about such guests in accordance with company policies
Comply with all local laws, Title 31 and attends all the mandatory compliance and training sessions

103

Marketing Executive Resume Examples & Samples

Evaluates customer’s casino activity to provide corresponding incentives and may have authorization to prove minimum amount of allowance (i.e. room, food, beverage, event tickets, promo chips, free play, airfare or discounts)
Assists in maintaining and developing property’s customer base through meeting and interacting with customers
Ensures customers from assigned regions are greeted upon check-in & check-out, and provides personalized service throughout their stay to the satisfaction of the customer
Process the customer’s reservations by using VIPR/INTER RIDE, OPERA & PATRON management systems
Attends special event functions when appropriate to promote marketing efforts and greet customers
Maintains highly confidential customer information by enforcing the privacy of all guests and limits requests for information about such guests in accordance with company policies
Resolves customer disputes and complaints to the satisfaction of the customer and the company
Complies with all local laws, Title 31 and attends all the mandatory compliance and training sessions
Far East Marketing – Mandarin and/or Cantonese etc
Latin America Marketing – Spanish and/or Portuguese etc
India Marketing – Gujarati, Gujarati, Urdu and/or Hindi etc
Europe/Middle East Marketing – French, Italian, Arabic, Farsi, German, and/or Turkish etc
Work varied shifts including weekends and holidays

104

Marketing Executive Resume Examples & Samples

Maintain a high level of player recognition and service
Establish new members
Determine player eligibility of complimentary services
Set up reservations for customer services and follow through to ensure level of service is maintained
Respond to guest requests, questions or problems in a timely fashion
Follow up with guests after departure and maintain contact to ensure return trips
Keep player information current
Performs other job related duties as requested
At least 1 year of guest service experience
Ability to work in an area that may be unusually hot, cold, noisy, smoky, dimly lit or illuminated, while in constant contact with staff and customers
Ability to maintain physical stamina and proper mental attitude while working under pressure in a fast-paced environment; maintain mobility; with prolonged standing; normal vision range; eye/hand coordination and manual dexterity; ability to distinguish colors, letters, numbers, and symbols
Ability to stand and walk for entire shift

105

Marketing Executive Resume Examples & Samples

Coordinate and assist with delivering all agreed & approved marketing and PR strategies and monitor on-going marketing and PR campaigns performance
Develop and implement promotional activity, collateral and in-house merchandising as well as maintaining the hotels’ media library to include video, film and press coverage archives
Support all internal communication activities including, but not limited to, regional and area updates, press release writing, newsletters and drafting speeches for company executives and assisting with senior management interviews with relevant preparation material
Ensure all collateral conforms to agreed brand standards
In charge of Business Intelligence, awareness of market trends and developments
Other marketing duties or special projects as assigned by Marcom Manager

106

Marketing Executive Resume Examples & Samples

Support the Head of Print Sales in developing the titles’ marketing and retail sales plan
Development of briefs for all communication, liaising with Editorial & Sales teams
Manage relationships with key editorial stakeholders with the support and direction of the Head of Print Sales
Deputise in Scotland in absence of Head of Print Sales, becoming key contact for internal and external customers
Understanding of the art of Retail Sale.s
Good relationship skills and an ability to operate within a matrix environment with multiple stakeholders

107

Marketing Executive Resume Examples & Samples

Previous experience in a marketing role within a professional and driven environment
Good communication skills, both verbal and written
Excellent time management and ability to meet deadlines
University degree – 2:2 or equivalent qualification
Excellent IT skills including high level of competence with Microsoft Office (Excel in particular) and CRM databases
Budgetary control/ understanding of costs management
Good planning and organisational skills and ability to multi-task
Enthusiastic and effective team player
Accurate and meticulous

108

Marketing Executive Resume Examples & Samples

Delivering fully integrated marcomms plans
Managing relationships with internal and external agencies
Using a website content management system (CMS)
Segmenting customer data via CRM
Executing email marketing campaigns via an email client
Using web tools to increase SEO. Knowledge of PPC (pay per click) and paid for targeted advertising via social media (in order to talk to a digital agency in an informed way)
Experience of managing budgets
With an honours degree preferably related to English or marcomms, or equivalent
Excellent organisational skills and plenty of common sense
You will recently have been employed in a fast paced marketing team - either agency or client-side

109

Marketing Executive Resume Examples & Samples

Diploma/Degree in Marketing Communications/Marketing/Business
Minimum 2 years marketing experience, ideally within a B2B business
Experience with developing and executing marketing campaigns, events and demonstrated results in producing sales leads
Familiar with CRM / Sales Database
Positive, Proactive, able to multi-task, well organized with an eye for details
Possess good analytical skills and be creative in planning, assessing and executing marketing initiatives and activities
Proficient in MS Office and good working knowledge of Excel
Comfortable with some travel (20%)
Experience in telemarketing is a plus. Experience with marketing automation tools such as Marketo. Understanding of digital marketing concepts (SEO/SEM, Google Analytics)

110

Marketing Executive Resume Examples & Samples

Act as a Project Manager and conduit between Merial and chosen key accounts
Implement the chosen marketing mix with customers and monitor performance
Develop recommendations to optimise and enhance the trade and vet channel mix over time
Implementing designated key projects e.g. promotions, events, PR initiatives, merchandising tools for sales teams, on time and on budget
Working with product managers to be responsible for accurate sales forecasts, budget and market share information
Provide Marketing support to the large animal sales team, wholesalers and end-users. Responsible for communicating programs, addressing questions/issues/ideas around implementation, and conducting post-analysis
Liaise with relevant marketing agencies to brief, develop creative, fulfillment/execution of programs, post campaign analysis and billing
Competitive intelligence and market information gathering, analysis and onward communication
Help support other key brand activities to other channels vet, SQP, as required
Graduate with Life Science degree, plus formal marketing qualification preferred
B 2 B and or B 2 C marketing experience
Must be a strong team player
Ability to rapidly acquire new skills
Ability to manage time and multiple concurrent tasks / projects
Excellent communication and interpersonal skills (written and oral)
Proficiency in computer skills (especially Excel)
Experience of marketing in or to the pharmacy channel / life science industry would be beneficial

111

Marketing Executive Resume Examples & Samples

50% Collect, Consolidate, Initial analyse data and Monitoring for
Marketing Price and trend
Compettitor and our position in market
Sales report
30% Commitment follow up, support and coordinate with team to monitor commitment requested for G2M and Marketing plan
10% Organize a major events meeting or any tradeshow for team
10% Organize and confirm the marketing material/news for both internally and externally
Bachelor degree of Statistic, Marketing, Economic, Business Adminstration or any relate
0-3 Years experiences (with some background of Animal Nutrition will be plus) Marketing, Statistic, Business Adminstration
Oraganize and compromise with other
Demonstrated ability to prioritize and meet deadlines
Able to work independently under high pressure and time limitation
Computer skill (M/S office-word, excel, powerpoint, Tableau, internet-searching)
Problem solving & analytical skill

112

Marketing Executive Resume Examples & Samples

Campaign Support: Building and cleaning lists in Excel, email templates, campaigns and landing pages in Marketo (marketing automation platform). Measure success of individual campaigns via unsubscribes, open and click through rates
Event Logstics Management and Support:Manage and support tradeshows, conferences, seminars and workshops including completing required paperwork, managing logistics, and lead upload processes
Budget Management: Manage assigned budget for any activity including invoicing process
Content Review: Review content created by others in the team as needed
Social Media: Support social media efforts and integrate in to events and programs with support of team
Collateral and Giveaway Management: Management and procurement of giveaways/collaterals/event properties including management of stock levels
Create internal awareness of marketing activity: maintain the marketing calendar and create awareness in the office of marketing campaigns
Perform other administrative tasks as needed to support the Marketing team such as processing
Able to work effectively and efficiently under tight deadlines
Self-motivated and highly driven to exceed set goals
Ability to understand and quickly grasp marketing concepts
Technical aptitude and ability to learn new systems quickly and become an expert user
LI-HN1

113

Marketing Executive Resume Examples & Samples

 Management of company website via a CMS, HubSpot, including: copy creation, call-to-actions, landing pages, etc
 Collaborate across multiple departments to ensure website content, email marketing, social media and communications are aligned
 Optimize marketing automation and lead nurturing campaigns across multiple channels
 Drive and report on key business metrics including leads, MQLs, SQLs and opportunities using HubSpot and Salesforce
 Manage all channel marketing communications and co-marketing programs
Build and manage the company’s social media profiles and presence, including Facebook, Twitter, and LinkedIn
 Oversee public relations, including: press releases, internal and external communications, and media inquiries
 Coordinate tradeshows and events, including: promotional strategies, budget management, exhibit logistics, travel coordination and inner company communications
Plan and administer the firm’s marketing operations budget
Develop promotional marketing and sales materials
Experience using HubSpot, including new COS platform
Experience using Salesforce preferred
Knowledge of HTML, CSS, Java Script, etc
Experience working with B2B and/or Professional Service firms
Proficiency in Adobe Suite and Microsoft Office applications

114

Marketing Executive Resume Examples & Samples

A Bachelor’s Degree - a must
Assisted in content development (demand creation, sales enablement) and implementation of marketing campaigns with a successful track record of meeting or exceeding performance goals and metrics
Assisted in content development (demand creation, sales enablement) to identify and leverage upsell and cross-sell opportunities within an existing customer base
Analysed, summarised, and presented results of marketing initiatives to stakeholders
Integrated or coordinated marketing events including but not limited to Webcasts, Forums, Conferences, Seminars, etc
Experience in B2B, Information services, or Sales and Marketing industries is a plus

115

Marketing Executive Resume Examples & Samples

Support the Line Manager by developing and implementing promotional activity, collateral and in-house merchandising as well as maintaining the hotels’ media library to include video, film and press coverage archives
Support the department with media relations involving tracking social media, updating press kits, archiving news releases and press coverage, maintaining media databases, coordinating interviews, and ensuring relevant administrative duties are completed in advance of media visits
Assist with and, where required, lead on-site photos shoots and hotel filming whilst ensuring all relevant administration approvals are completed and confirmed
Execute and implement appropriate use of marketing and PR content, creative resources, translation and photography while optimising an effective online presence in line with regional strategy
Create and execute a strategic and comprehensive advertising and public relations plan, including media planning as well as creative/visuals
Plan and execute press releases, press conferences, press briefings, press tours, and overall press relations
Previous Marketing and/or Press Relations experience in a similar environment
Strong analytical skills to understand key business indicators and competitive trends and develop approaches to these challenges
Educated to College level or equivalent work experience
Demonstrates an understanding of commercial awareness, able to adapt to changing priorities with key judgement and decision making skills
Exhibits previous experience of written work in a communications role
Able to interact effectively, create solutions, influence others and work diplomatically with a wide range of individuals
Honesty, integrity, passion for hard work and achieving results and successful outcomes
Enjoys working collaboratively and is a key team player with a “can do” attitude and thrives on a challenge

116

Marketing Executive Resume Examples & Samples

Oversee the development and implementation of the hotel PR plan and associated activities
Communicate effectively, to target markets, the amenities and benefits of the hotel, including hotel refurbishments, food and beverage provisions, conference, banqueting and events
Ensure an accurate and constantly expanding comprehensive media and marketing contact management system relevant to the target audiences of the hotel
Manage and control marketing budgets by using resources effectively
Implement Public Relations campaigns to celebrate successes and awards and the promotion of products
Communicate with internal Event Managers on all aspects of specific event organisation and promotion
Previous Press Relations experience in a similar environment
Strong interpersonal skills to enable communication with a wide audience
Previous media training

117

Marketing Executive Resume Examples & Samples

Project managing marketing campaigns; from planning to delivery
Planning and coordinating of all aspects of events including, conference sponsorship, seminars, webinars, corporate hospitality and client social events
Engaging with the Senior Marketing Manager and the wider marketing team to understand requirements and agree prioritisation
Line managing the Marketing Assistant and the broader Marketing Administrator community; managing their pipeline of work; undertaking performance appraisals and setting targets
Liaising with Lead Administrators across other UK&I offices to keep them informed of Marketing updates and provide feedback on how the Administrators are supporting Marketing
Mentoring and providing support to the broader marketing team to expand their skills and knowledge both in respect to marketing and in the development of a comprehensive understanding of the firm's business offering
Managing relevant industry procurement databases and directories, ensuring company information is up-to-date and visible
Managing third party relationships, in particular with merchandise suppliers and printers. Liaising with external agencies, writing briefs and obtaining quotes
Coordinate the distribution of marketing materials and equipment across the business and to venues where events are taking place, ensuring the most appropriate message for the business is presented and that items are delivered on time
Coordinating awards submissions
Creating (designing and writing copy for) marketing collateral including brochures, flyers, presentations etc. Ensuring content is client focused and design in line with the firm’s brand guidelines
Managing the production and distribution of the firm's client updates, press releases, brochures, invitations, newsletters and any other marketing collateral, as required, in line with the firm's brand guidelines and processes
Produce campaign reports, summarising campaign success based on ROI and other campaign objectives
Acting as brand guardian and ensuring consistent messaging across all mediums
Ensure all marketing activity is completed to company and industry standards
A large proportion of the role will be managing campaigns where you will be responsible in overseeing the planning, creating and delivery
You will be supported by the Senior Marketing Lead
Be a general all-rounder, who is flexible and adaptable to changing workloads and priorities
Degree educated (a professional marketing qualification is also preferred)
Have at least 4 years’ marketing experience, ideally within a professional services or commercial B2B environment
The ability to work independently and manage their own projects and workload and adhere to deadlines
Good knowledge of the MS office suite, design software (CorelDraw or Adobe InDesign)
Have an eye for design and be able to contribute ideas and suggestions for new or innovative ways of communicating the firm’s messages
Attention to detail in checking copy and other elements of marketing outputs both online and offline

118

Marketing Executive Resume Examples & Samples

To promote BSI’s range of products and services, actively supporting the achievement of lead and sales revenue targets by taking responsibility for BSI’s digital channels
Utilise Adobe Creative Suite Photoshop/InDesign to design and edit digital and print marketing collateral
Plan and execute marketing campaigns for products and services using digital marketing techniques
Manage Pay-Per-Click (PPC) SEM activities and analytics
Monitor and analyse digital metrics and the effectiveness digital activities to identify trends and improvements
Manage the Australian and New Zealand websites and Social Media profiles as relevant e.g. LinkedIn, Twitter
Source and adapt content to be used for web, direct marketing (email) and social media
You will be passionate about all things digital
Tertiary qualifications in Marketing/Business discipline
You will have an in-depth understanding of digital channels and platforms and the ability to repurpose content and optimise it for each of the digital channels
Adobe Creative Suite Photoshop/InDesign - Intermediate to advanced knowledge and be confident using Microsoft Office, Excel and Powerpoint
You will have a creative flair and be a strong and confident communicator (written and oral)

119

Marketing Executive Resume Examples & Samples

Proven experience of writing content for a range of different business audiences (e.g. customers, employees)
Strong writing skills and the clear ability to write review and improve the clarity and professionalism of written material
Highly motivated and enthusiastic individual, able to work independently, as part of a team, and the ability to prioritise work effectively
Experience of campaign management and lead generation activity
A foundation knowledge of social media and how this is used in a commercial environment
Experience of working with Adobe CS, advanced level InDesign
Ability to work and manage several activities at once, sometimes under pressure and often to tight deadlines

120

Marketing Executive Resume Examples & Samples

Provide strategic marketing consultancy to local managed accounts and key prospects
Develop marketing strategies and plans for the Netherlands based on the pan European business and marketing strategy to grow/protect revenue, expand coverage
Build and execute joint marketing plans with both prospects and existing partners (merchants) based on their business objectives around growth, retention, customer expansion
Ensure tracking of initiatives and report back to partners and internal stakeholders
Drive merchant satisfaction through above initiatives
In charge of A&P budget management and planning
Close collaboration with functions across different markets and Business Units on a local and international level (Client Management, Acquisition Teams, Product Management, Customer Services, Compliance, Legal, Consumer Marketing)
Prioritize activities and drive business results
Ensure all marketing campaigns occurs in full compliance with the GMS International Marketing Governance Principles
Graduate degree with relevant work experience in marketing
Strong Consultative Selling Skills including excellent relationship building, time management and presentation skills
Experience in B2B as well as B2C marketing beneficial including customer facing roles e.g. partner marketing
Channel experience required
B2C: Direct channels both offline and online/digital including social media
B2B: Sales material and marketing material, field enablement
Ability to work in a deadline-driven and highly matrixed international environment, with the need to influence the actions, behaviours, and thoughts of others within or outside direct control
You will need to be able to prioritize projects, find the balance between the local and international priorities and focus on what significantly drives the business results
Analytical, able to synthesize key information quickly for sound decision making
Demonstrated project management skills and ability to drive results
Strong team player and in building relationships both local and international who can work effectively in a matrix environment
Experience in agency and third party management: Media, Creative, Online, Print production
Highly resourceful, independent and able to work with all levels internally and externally
Good interpersonal, communication and presentation skills to negotiate, build relationship with business partners – ‘executive presence&#8217
Excellent written and spoken English; native Dutch speaker
Strong understanding and possible network of the Dutch payment landscape and/or retail, supermarket and/or e-commerce business preferred but not essential

121

Marketing Executive Resume Examples & Samples

Develop and Implement the firms marketing plan
Manage the firm's online presence on Linkedin and Twitter, hence operational use of Hootsuite would be advantageous
Maintain website by updating the backend - Keep on top of SEO and Keyword tagging potential
Manage the redevelopment of this website
Design and co-ordinate targeted communication to clients including maintaining client databases
Research events the firm should be targetting and co-ordinate and 100% execute such events
Co-ordinate the firm's participation at appropriate events in Ireland and worldwide
Generate and manage content for marketing literature, mailshots and press releases
Update Marketing Reports using google analytics for Monthly meeting
Co-ordinate and manage relationships with external Design agencies
Provide marketing research and competitive analysis

122

Marketing Executive Resume Examples & Samples

As part of the marketing team, you will leverage your web marketing skills to increase mass marketing for the firm
Responsibilities include developing unique online campaigns, implementing SEO, executive Facebook advertisements, and managing analytics to continuously improve campaigns
Communicate effectively across a team to further collaborate and improve company's brand awareness
Work will involve organizing some offline seminars, and partaking in events to promote the firm
Minimum 2 years of digital and online marketing experience
Ability to create diverse marketing plans
Good communicator within a team and with external vendors
Background with SEO implementation or as a specialist
Background working within technology industry

123

Marketing Executive Resume Examples & Samples

Essential experience implementing campaigns, executing marketing automation initiatives, collateral production, and website updating
Essential experience with marketing automation systems – Hubspot preferred
Essential experience with CRM systems – Oracle On Demand preferred
Advanced skills in Microsoft Office (particularly Word, Excel and PPT)
Understand principles of effective digital and content marketing strategies
Confidence in dealing with large and complex data sets with expert attention to detail
Ability to work independently developing positive relationships with colleagues and agencies
Preferable experience of marketing to corporate bodies

124

Marketing Executive Resume Examples & Samples

Plan and execute 360 marketing plans/campaigns across various media & on-ground, with a focus on online & digital marketing and engagement
Manage Social Media back end and front end account from regular posting update to insight analysis
Coordinate promotion plans with partners and internal teams
Plan and execute EDM campaigns
Manage CMS on a daily basis which includes set-up, download of reports, etc
Work with internal teams such as Business Development, Product, Designers, Finance and IT
Conduct app/website testing if needed
Manage redemption/collection
Manage and tabulate reports as required
Handle internal and external enquiries where applicable

125

Marketing Executive Resume Examples & Samples

Ability to work under pressure in a fast paced environment
Organisation and planning skills
Appreciation of the role of market research and reaching their business needs

126

Marketing Executive Resume Examples & Samples

Experience in a Marketing or Advertising Executive role is essential
Innovative thinker with Complex problem solving skills
Excellent communication skills & relationship building
Organisation including delivering on time and budget
Experience in a busy commercial team is essential
Media sector experience is desirable
Experience with global markets is desirable

127

Marketing Executive Resume Examples & Samples

You will be responsible for France & Benelux, with 4 main focuses
Accountable for the performance of the priority destinations within your region
Ensure your ‘points of sale’ remain bug free and optimal to achieve overall EMEA performance goals
Coordinate joined up effort across demand and supply, working closely with both EMEA cross-functional marketing teams (SEM, SEO, Meta, CRM, Affiliates, Mobile and etc.) and our Lodging Partner Services
Act as support to develop and deliver brand marketing/advertising plans for the region to defined timelines and budgets
2+ years of experience in a fast-paced Marketing and/or online business (online travel and retail experience would be highly beneficial)
Excellent English knowledge, French language highly desirable
Business/Marketing courses preferred
Knowledge of online reporting and tracking tools a benefit (Omniture and Business Objects a plus)

128

Marketing Executive Resume Examples & Samples

Key role in the implementation of the marketing plans for the Midlands
Tracking client & target relationship engagement and keeping data up-to-date
Event development and execution – providing best practice to stakeholders
Drafting marketing materials and writing content for client communications
Ensuring relevant thought leadership is utilised by sharing accordingly with stakeholders
Create and implement online campaigns, such as webinars, social media and others
Deploy cost effective and valuable channels to target businesses and increase engagement
2+ years’ experience in marketing role
Experience of delivering corporate events and all of the management/logistical planning
Experience in implementing digital channels; social media, running webcasts, creating collateral for podcasts and video creation
Sound understanding of performance measurement
Marketing/business degree/certificate or equivalent experience
Database literate

129

Marketing Executive Resume Examples & Samples

Has 4 years of relevant experience in luxury hospitality
Possesses excellent English, math and psychometric abilities; fluency in a major foreign language is desirable
Excellent computer skills and working knowledge of PMS and Microsoft Office
Be part of a cohesive team with a singular focus on creating a memorable experiences for our guest and employees
Have the ability to demonstrate your unique personality and service style while fulfilling the brand standards of the Four Seasons
Have career growth opportunities both within Maldives and worldwide at other Four Seasons properties
Be presented with competitive pay scheme along with a fair share of service charge on monthly basis
Explore diving and snorkeling activities on the house
Earn complimentary rooms nights based on your service period with the Four Seasons
Be provided Twin furnished accommodation
Be provided with meals in Employee Restaurant
Have the opportunity of staying fit by using our Employee Gym & outdoor sports facilities
Be able to spend leisure time in our Employee Lounge equipped with foosball table, pool table, table tennis, PS4 & TV
Get free WIFI in employee lounge and living areas

130

Marketing Executive Resume Examples & Samples

Assists guests with credit needs and make credit decisions within the scope of their authority
Communicates property events and amenities to guests via email, phone, or mail, based on the guests' level of play
Evaluates and maintains guest accounts using Mlife and/or other software program(s)
Issues guest complimentary items based on their level of play in accordance with departmental and property standards
Researches and resolves guest issues effectively and professionally
Protects the confidentiality of Company documents and files under their immediate control

131

Marketing Executive Resume Examples & Samples

Work as part of an internal marketing agency where experienced professionals drive creative marketing across the group using internal and external resources
Manage the client reference process – from creation through to approval
Work closely with a roster of agencies as well as internal resource across the mix, to ensure successful campaigns and projects are delivered on time and within budget
Keep up to date with the changing media environment and feedback these insights to the wider team
Ensure that brand identity and values are communicated in all activities
Support in the organisation of all corporate exhibitions and events (including webinars)
Monitor all sales enquiries through exhibitions
Handle incoming telephone calls and website enquiries (direct to correct department)
Responsible for stock levels of brochures and corporate merchandise

132

Marketing Executive Resume Examples & Samples

Execution and management of all elements of the American Express Online Travel capability including 360 campaign BTL integration and optimisation existing and new channels
Delivering centrally led tactical campaign initiatives locally from creation, production to distribution
Creation and management of online assets throughout the local product lifecycle and customer journey paths
Internal promotion of the tool, aligning with other key stakeholders and all set up requirements
Manage finance process for any local initiative
Ownership and ongoing management of the online travel functionality and web pages
Gather and leverage best practice, market intelligence, tracking and research to inform on strategic development of marketing activities
Provide support to existing partners and internal team
Tertiary Business or Marketing qualifications, preferably with a Digital and Online focus
Self motivated, with excellent organisational skills and written & verbal communication skills
Process focused and capable of handling multiple tasks to time lines with strong attention to detail
Excellent written & oral communications skills
Able to take initiative to look for possible errors or suggest improvements to process
Proficient in PC skills, including: Word, Excel & PowerPoint, MS Project Management

133

Marketing Executive Resume Examples & Samples

Ownership of event execution and logistics arrangement for corporate and industry events, including venue sourcing and liaison, catering, entertainment, speakers and attendee invitations and RSVPs and briefing materials and post-event reports and engagement
Assist with implementation of local channel activities and the tracking of success
Contribute to marcom, digital and social activities; produce brand compliant marketing communications such as event invitations and signage
Assist with day-to-day marketing tasks and reporting; coordinating marketing programs, activities and events; collect data for project analysis
Provide support on the delivery of marketing-qualified leads to the sales team, following proper operational procedure
Support the tracking of the marketing budget and management of supplier invoices via Allocadiasystem
Gather and maintain local market insight
Maintain vendor and supplier database; Inventory management of branded items such as premiums, giveaways, brochures and signage
Contribution to creative ideas is always welcome
University Degree in marketing, communications or business
Minimum 3 years of relevant working experience in broad marketing, ideally in B2B technology
Understanding of the marketing funnel and operations in B2B marketing
Proven event management experience with organizational and planning skills
Ability to multi-task and prioritize effectively in a fast moving environment
Innovative, enthusiastic, self-driven, eager to take on responsibilities and a fast learner
Comfortable with technology
High personal standards, detailed minded and a team player
Understanding of the Hong Kong data center and/or ICT market trends a definite plus
Good command of English and Chinese and a collaborative communicator
A digital savvy; proficient in Excel, Pivot Tables, PowerPoints, Marketo and Salesforce

134

Marketing Executive Resume Examples & Samples

Identify and drive acquisition across key channels; defining and delivering an integrated acquisition strategy for XpertHR US
Utilize the full marketing mix including brand, online, including SEO, PPC, third party, social media, events, webinars and PR to plan, develop and implement effective marketing campaigns in line with the customer lifecycle
You will work closely with our specialist marketing teams, sales team and award winning editorial team to define and communicate our user proposition
You will have a thorough understanding of the competitive and customer landscape, designing marketing campaigns that satisfy the requirements of our audience and deliver maximum ROI
Proactively test new and/or improved marketing campaigns within the context of the wider marketing and business strategy
Brief and manage media and creative agencies on specific marketing campaigns
Copywriting of all advertising and promotional campaigns
Track all marketing campaigns using our analytics platform
Use campaign results to evaluate ROI, optimise campaigns and formulate future plan
Translate marketing results into sales stories for our sales team
Proven knowledge and experience of online marketing techniques, including SEO, PPC, email marketing, social media, and display advertising
Effective project management and budget management skills
A relationship builder with excellent stakeholder management and communication skills
Strong copywriting and proof reading skills
Innovative, enthusiastic, can-do problem solver

135

Marketing Executive Resume Examples & Samples

Disseminates marketing related information to other departments, establishes and maintains effective employee relations
Actively participate in training and development programs and maximize opportunities for self-development
Ensures consistent brand and property message is communicated in line with corporate guidelines

136

Marketing Executive Resume Examples & Samples

Support the business strategy for IHG Business Advantage
Support development and execution of the marketing plan and CRM communication strategy
Ensure strategy is in line with the programme’s identity and tone of voice
Develop and manage campaigns and communications to drive programme’s awareness, customer acquisition and retention
Develop creative and media briefs
Coordinate production of promotional material and collateral
Manage website functionality development and content
Manage agencies to deliver to time, budget and brief and co-ordinate the day-to-day deliver of communications projects
Support with budgeting and reporting

137

Marketing Executive Resume Examples & Samples

Use of database and analytics tools
Have previous experience in a B2B organization
Social and digital marketing channel experience

138

Marketing Executive Resume Examples & Samples

Lead marketing campaigns to promote awareness of Pearson Business School, part of Pearson College London
Deliver lead generation marketing campaigns for undergraduate, postgraduate and degree apprenticeship products to reach lead, application and enrollment targets
Contribute and execute new ideas to raise the profile of Pearson Business School
Create marketing collateral such as prospectuses, brochures, promotional emails, digital adverts and branded merchandise
Work closely with the Web Team to ensure product web-pages are up-to-date and create bespoke landing pages for marketing campaigns
Work with media agencies to deliver and evaluate advertising campaigns
Produce regular reports with full analysis and recommendations to feedback on performance of marketing campaigns
Attend Open Days and recruitment events as required
Approach projects as a self-starter and work on own initiative
Show a willingness to learn and the ability to become highly proficient in all aspects of the marketing mix: print, web, email, direct and student recruitment channels
Demonstrate flexibility within role to ensure support is provided to major campaigns or events
Confident communicator and able to build positive relationships across the College
Marketing experience in Higher Education
Email marketing experience

139

Marketing Executive Resume Examples & Samples

Working closely with the marketing manager to implement integrated marketing campaigns strategies to drive growth that aligns with companies wider objectives
Manage day to day relationships with internal and external teams and suppliers to ensure projects, such as targeted growth campaigns, digital customer case studies, new product launches, key customer events, internal roadshows are delivered on time, accurately and in line with agreed costs
Work closely with our Digital & PR agencies to think of new ways of working to improve the effectiveness of campaigns
Support the integration and execution of digital activity across Tyco and ADT, with a view to taking the business into the next stage of growth
All sales activity needs to be tracked to ensure we can evaluate campaigns and event performance to address key learnings and opportunities ensuring an ROI for the business
Work with Marcoms to follow up all case studies and external communication support material
An eagerness to learn, and a willingness to roll your sleeves up and muck in to help with energy to burn
Proven experience with solid knowledge of marketing principles ensuring that out brand value and product positioning is always to adhere to
A passion to improve everything to do with our Customers – what can we do better?
Strong attention to detail – a thorough and precise approach
An ability to look at things objectively
Experience working with creative software is desirable e.g. Photoshop, Indesign etc
A desire to work within a marketing function, ideally with some form of marketing training / degree / qualification (but not obligatory)
Organisational skills, the ability to juggle multiple projects and a keen eye for detail whilst also ensuring your day to day work streams are delivered to the full
Strong time management skills - An appreciation of deadlines, and the importance of delivering on your commitments self-motivated with
Creative with an attention to detail mindset
Supplier management experience would be preferable
Prepared to travel

140

Marketing Executive Resume Examples & Samples

To promote BSI’s range of products and services, actively supporting the achievement of lead and sales revenue targets
Coordination and delivery of B2B marketing campaigns, communications and events
Create and deliver email marketing campaigns utilisation an email automation system
Manage and update website content through the utilisation of a Content Management System
Build and manage content and campaign calendars to engage audiences from multi-channel content creation
Create, deliver, edit and optimise marketing materials and content such as artwork, copywriting, blog posts, media scripting, video production
Utilise Adobe Creative Suite Photoshop/InDesign to edit digital and print marketing and internal/external sales collateral
Collaborate with the Digital Marketing Executive on campaign development and execution
Monitor and analyse campaign activity metrics to identify trends, improvements and Return on Investment
Work with the global marketing team to execute integrated marketing campaigns
Tertiary qualifications in Marketing/Business discipline along with proven Marketing experience
You will have an in-depth understanding of marketing channels and platforms
Adobe Creative Suite InDesign - Intermediate knowledge and be confident using Microsoft Office, Excel and Powerpoint
You will have a creative flair and be a strong and confident communicator (written and oral) with a positive can do attitude
Excellent organisational skills and attention to detail
Enjoy being part of a team while having the ability to work autonomously without close supervision

141

Marketing Executive Resume Examples & Samples

At least 2 years of experience in a casino work environment
Ability to work in a fast-paced, busy, and somewhat stressful environment
Ability to deal effectively with guests, management, employees and outside contacts while working under pressure and meeting deadlines
Ability to frequently move freely about the office, sit for long periods and withstand various activities such as frequent walking, standing and bending
Ability to access all areas of the facility and travel off property when representing The Property
Working knowledge of the hotel and casino, including all events, attractions and restaurants
Excellent interpersonal skills with the ability to listen and verbally communicate with guests, employees and management
Effective decision making and social skills
Maintain physical stamina and proper mental attitude
Maintain manual dexterity to access computer via computer keyboard and operate office equipment, such as telephones, copiers, fax machine, etc

142

Marketing Executive Resume Examples & Samples

Consolidate monthly sales & marketing reports
Responsible for retail traffic plan and salon promotion planning & execution
Responsible for brand merchandizing, from design to execution
Maintain facebook fans page
Responsible for product leaflet product, from design to execution
Responsible for maintaining and control marketing related systems (e.g. pricing update, code creation, salon courier, etc)
Assist Product Manager in carrying out marketing related tasks
With at least 1 year working experience, preferably in marketing
Strong interpersonal skills, strong communication skills. With sense of responsibility, patience and detail oriented. Willing to learn
Excellent Chinese & English typing, good knowledge in Word, Excel & powerpoint, fair English and Chinese oral and writing skills

143

Marketing Executive Resume Examples & Samples

Own digital strategy across social media platforms and online
Develop localised content for all digital touch points and collaborate with national content teams
Schedule content across Facebook & Instagram and integrate with eDM & website schedules
Have a complete understanding of our customer and be able to effectively market to them
Build relationships with influences and bloggers
Analyse digital results and share with broader team
Research of digital and retail trends and share with broader team
Lead testing and roll out of personalised content initiatives
Manage SEO, SEM and Facebook ad platforms
Manage the centre’s traffic and sales report
Work with media agencies to execute digital marketing

144

Marketing Executive Resume Examples & Samples

Minimum relevant University Degree (or relevant Diploma holder, preferably with minimum 3 years working experience in marketing, sales and/or in FMCG industry)
High proficiency in MS Office particularly Word, Excel, Powerpoint
Highly fluent in written and conversational English and proficient in spoken and written Mandarin
Knowledge in Korean or Japanese is an added advantage

145

Marketing Executive Resume Examples & Samples

Support the marketing & communications team in the planning, delivery and evaluation of marketing and communications programmes across the Division
Ensure consistent marketing approaches are executed across the full range of service lines, propositions and case studies, to ensure client experience is consistent, targeted and timely
Identify and assess key target markets and prospects
Develop and maintain Salesforce data for client retention and new business purposes
Develop and deliver content and campaign plans to engage target markets and audiences
Deliver marketing collateral through the appropriate mix of channels and messages with a particular focus on developing and enhancing all forms of digital media
Consider regulatory considerations in all communications
Preparedness to work across the UK, Ireland and European locations if required
Carry out any other tasks as necessary delegated by the Marketing Manager
In depth market research and analysis
Campaign development and delivery
Development of all social and digital media channels
Content and collateral development
Manage all aspects of delivery for identified exhibitions, events, seminars and conferences
Manage relevant internal and external databases
Work closely with the Marketing Manager to fulfil agreed project plans
Managing internal stakeholder expectations
Ideally degree educated with a 2.1 or equivalent grade in relevant subject i.e. Marketing, English etc
Previous marketing strategic development experience
Experience in the Insurance or Financial services sector
The ability to proactively anticipates the needs and requirements of practice areas and proposition leads
Demonstrable campaign management skills, and the ability to understand the requirements of each event /project and translate this into actions
Strong technical skills - Database and reporting skills
Strong communication skills – verbal and written
Proven stakeholder and relationship management experience
Knowledge of a foreign language ideally French, German or Italian is highly desirable

146

Marketing Executive Resume Examples & Samples

Assist Marketing Manager and PM in developing procedure and product strategies
Prepare marketing materials and gimmicks requested for the marketing purpose
Design patient education materials and tools
Collect client feedback by visiting and research to keep most updated of market information and situation (both of internal and external)
Data tracking and basic analysis
Work closely with other functions
Sales team supporting
Qualifications（Mandatory Input
Two years sales experience is preferred

147

Marketing Executive Resume Examples & Samples

Manage lead generation campaigns across channels including email and online
Use Eloqua marketing automation platform for email campaigns, lead nurturing and campaign r
Eporting
Organise events including tradeshows, seminars and customer conferences
Work with the CRM team to maintain and clean prospect and customer databases
Manage customer communication campaigns including events, email, newsletters, webcasts and social media to keep customers informed and to generate new leads
Work with product management and sales to launch new and next-generation solutions
Work closely with inside sales team to qualify leads and maintain lead nurturing rograms
Support the development of local content (case studies, video, brochures, white papers) and localise US content
Work with the web team to manage website content and campaign landing pages
Lead tracking and reporting results using SalesForce.com CRM and Eloquap
Current B2B marketing experience
Demonstrated experience in campaign management and tactical execution of direct response and lead generation activities, online and offline, including campaign analysis and results reporting
Proficient user of marketing automation tools (e.g. Eloqua, Marketo) and SalesForce.com
Track record of delivering against lead generation targets and reporting marketing ROI
Strong stakeholder and project management skills
Experience of B2B social media and content marketing
Understanding of web analytics, SEM and retargeting
Experience of marketing to MNCs and/or Tax & Accounting professionals

148

Marketing Executive Resume Examples & Samples

Working with the Ireland Marketing Leader and other internal stakeholders to develop and deliver high-impact marketing campaigns
Project managing key campaign elements to ensure deadlines and objectives are met
Developing copy, writing creative briefs, and managing creative development of marketing collateral and content assets, including brochures, letters, social media, emails and websites
Ensuring the quality of final content assets and collateral via adherence to Mercer peer-review processes
Liaising with the digital / CRM team to ensure that campaign briefs are communicated and implemented in line with campaign plans
Participating in the successful management and delivery of events and sponsorships
Communicating / reporting of campaign success
Managing suppliers and providing operational / administrative support to the team

149

Marketing Executive Resume Examples & Samples

Creation and ongoing analysis of campaigns across clients and prospects
Assistance in defining opportunities for the sales team
Copywriting (newsletter creation, product literature, etc)
Market intelligence tracking, including monitoring of, and reporting on, competitive activity
Assistance in the organisation and running of events, exhibitions and sponsorships
Social media management
Client and prospect database maintenance and ongoing management
Liaising with relevant stakeholders on the schedule of targeted lead-gen campaigns
Manage client and partner events
Own and manage our promotional materials (mostly sales collateral)
The ability to work on multiple projects at one time
Strong IT skills
Good knowledge of marketing techniques
Self-motivation
The ability to be a team player
Good creative skills

150

Marketing Executive Resume Examples & Samples

Generate revenue for the station and meet monthly goals through effective outside sales techniques
Develop new business through selling commercial advertising time and other station products by reaching out to local businesses and other advertisers
Create and present advertising strategies and ideas for local businesses incorporating TV, online and digital mediums
Provide input on sales promotion ideas to sales management
Retain current business and develop new business contacts
Attain budgeted revenue goals through effective solicitations, promotions and service
Understand the business objectives and advertising strategies of clients and find ways to help them achieve their objectives through effective advertising
Strong organizational, written and presentation skills
Ability to build and maintain positive customer relationships
Competitive, persuasive, energetic and self-motivated traits
Working knowledge of new media, digital interactive initiatives and social media required
Outside media sales experience preferred but not required
Enjoy a fast paced environment with a desire to win
Professional appearance a must
1-2 years experience preferred

151

Marketing Executive Resume Examples & Samples

Sell them package tour of hotel stay and Timeshare sales tour
Hit the performance target monthly/quarterly/annually
Self-motivated and team player
Excellent communication skill with all level of staff/vendors
Ability to work a flexible schedule including evenings, holidays, and weekends
Client or guest service experience
Former work experience in marketing/sales environment
Experience in selling and booking tours/activities such as concierge services

152

Marketing Executive Resume Examples & Samples

Working closely with editors, publishers, internal designers and conference producers to ensure each event is properly represented, benefits identified and marketing is reaching the target market via a mixture of channels
Implementing promotional activity - controlling all elements: email copy, email design, print, data, mailing and analysis to optimise ROI and generate paid and free delegate registrations
Arranging relevant contra-deals with internal and external clients to maximise conference exposure
Seeking new and improved methods to engage with current and future customers
Working within agreed budgets and deadlines

153

Marketing Executive Resume Examples & Samples

Delivering various regular and ad hoc reports and analyses, including performance of acquisition marketing channels and pipeline oversight
Identification of commercial opportunities to drive growth
Identification of opportunities to drive efficiency in reporting & analysis
Ownership of certain administrative centralized processes to assist in the day-to-day running of the team – compliance tracker, budget management
Daily assignment of inbound leads from digital, partner and client referral campaigns
Management of the UK Digital Acquisition channel which including implementation and refinement of: o paid & organic search o re-marketing o display and affiliate marketing
Ownership of the UK Digital Content process in the UK including driving social selling of content through acquisition and customer teams
Delivery and implementation of marketing campaigns & other projects supporting the B2B FX International Payments UK market roadmap
Proven track record within digital/online marketing and lead generation
Have an understanding of key marketing metrics, including CPA and ROI
Strong written and verbal communication including copy writing
Knowledge of PPC, SEO, google analytics and email marketing systems
Experienced with web, social media and email marketing campaigns
Proficiency in Salesforce.com and Microsoft Excel, including building reports from multiple data sources
Effective prioritisation and ability to manage multiple concurrent workstreams
The ideal candidate will be able to demonstrate recent examples of how they have delivered successful digital marketing campaigns and provide details on how they quantified success
Collaboration with colleagues and stakeholders - experience of building and managing relationships with internal or external customers including managing legal/compliance approvals
Be highly professional, confident and personable with high levels of energy and a proactive attitude
Bachelors Degree or equivalent
Marketing qualification (essential)
Experience of partnering with with various sales & marketing teams across different lines of business (essential)
Experience driving digital channels (paid & organic search, re-marketing, display and affiliate marketing) (essential)
Experience managing a digital agency in order to drive the digital strategy (essential)
Advanced Excel skills including building monthly reports from multiple data sources (essential)
Experience with Salesforce (SFDC) (essential)
Experience of working with and managing multiple stakeholders in a highly matrixed organization (essential)
Creative problem-solving, ability to identify and drive customized solutions
Ability to work under pressure and meet tight deadlines
Experience of analyzing and interpreting data
Passion for marketing and innovation

154

Marketing Executive Resume Examples & Samples

Head of Marketing
Marketing Performance, Web and Digital, Events and Research teams
Marketing managers and executives
Internal design teams

155

Marketing Executive Resume Examples & Samples

Experience in a similar role for at least 3 years
Digital (web, social and campaign) and offline marketing skills
Clear understanding of PR, thought leadership and reputation management
Graphic design skills and ability to use DTP (e.g. Adobe CS / InDesign)
Marketing Qualification
Ability to plan personal work schedule and meet challenging deadlines
Ability to work on own and as part of a team – self motivated

156

Marketing Executive Resume Examples & Samples

Organise and manage the successful running of events from start to finish, including setting budgets using appropriate cost controls and liaising with all relevant departments involved
Manage the relationship with external agencies to maximize the PR and marketing opportunities in the region
Local implementation of the Xerox corporate brand and communication strategy throughout MEA
Planning, management and evaluation of multiple activities to drive marketing objectives and revenue
Formulating and implementing trade/marketing strategies where applicable
Managing marketing funds where applicable
Integrate with PartnetNet portal where necessary
Key support for incentive programmes
MEA total results and impact on them at a marketing level
Communication - Ability to effectively communicate using a range of verbal and written communication skills. Especially important is the ability to communicate appropriately within a diverse multi-cultural environment and across the full range of business disciplines
Multi-Cultural - Clearly recognizes variances and similarities across a diverse range of cultures, demonstrating behaviors that acknowledge differences and accommodate them in the attainment of business objectives
Change Orientation - Able to work within a very fast changing environment and to manage in situations where there is a high degree of ambiguity and uncertainty
Personal Characteristics - Fluent English required. PC literate. Highly results driven
Commercial Understanding - Knowledge of business operations, including the core drivers within the sales and marketing process. Understands the financial impact of decisions including margin, volume and likely impact on market share
Marketing - Understand the range of effective marketing tools available. Able to work with a range of external and internal business drivers, including company Directors to achieve business objectives
Experience in marketing, extensive knowledge of one or more key business processes and systems integration
Proven track record of achievement
Excellent relationship builder

157

Marketing Executive Resume Examples & Samples

Take ownership of the coordination of marketing campaigns for specific (Tier 2 and short-form) titles from commission through to launch and review
Brief in-house and external creatives to create content and relevant artwork to represent new titles that are relevant across all English-speaking territories
Assist the Marketing Manager regarding Tier 1 premium audio titles launches
Assist the Marketing Manager in liaising with talent and lead in the capture of innovative material and behind-the-scenes insight within the studio
Assist the Marketing Manager in the formulation of the Audible Events consumer strategy, partnering with third-party sponsors and on-site execution to drive further consideration of audio
Liaise with internal stake holders (Legal, Merchandising, Marketing, Business Affairs, Studios etc) on the delivery of quality and timely Original Content assets
Ownership to ensure all Tier 2/short-form releases are tracked against agreed KPIs and learnings shared with relevant business functions
High standards of Maths and English
Administrative Experience
Computer Skills (Microsoft Excel, Powerpoint and Word as a minimum)
Written and Visual Presentation skills (helping with the preparation of internal and external presentations)
Impeccable people skills, both in terms of maintaining internal relationships and fostering external ones
Attention to detail and willingness to roll up your sleeves!
Experience of Amazon and/or Audible processes
A minimum of 3 years marketing experience within an audio related environment (radio, podcast, music etc) - or more generally the media industry (production, film, game, television etc)
An understanding of digital content services (either download to own and/or streaming) would be a bonus

158

Marketing Executive Resume Examples & Samples

Managing third party contracts and partnerships Working closely with sales teams to support the sales strategies (emails/events/sales material)
Creation and execution of campaigns across multi-channels to drive visits and applications to job sites
Weekly and monthly reporting of key performing channels
Working with the extended specialist marketing teams to deliver campaigns and enhance performance
Working cross-functionally with stakeholders of all levels to ensure business goals are met
Managing multiple budgets ensuring spend is monitored accordingly
Able to work on own initiative
Proficient in full marketing mix
Strong budgetary skills
Previous experience in a jobs centric marketing role
Passionate about marketing and have a can do attitude
Able to quickly change course as required by company or external market forces
Enjoy working with a results driven team and bring new ideas to help the team achieve
Inquisitive and proactive - showing an appetite to question current processes and look for new opportunities whilst learning and developing new skills

159

Marketing Executive Resume Examples & Samples

Email marketing
Social media platforms including Twitter and Facebook
Experience in managing print material production
Experience using Abode InDesign or Illustrator

160

Marketing Executive Resume Examples & Samples

Support the Marketing team in implementation and monitoring of acquisition and CRM promotional campaigns
Work with the Content and Marketing teams to help implement clear social media and communications strategies, showcasing editorial content, promotions and affiliate partner opportunities, particularly via mobile
Monitor analytics data to help evaluate Marketing activities
Assist the Marketing team in customer analysis projects, examining data to help drive targeting and segmentation strategies
Conduct research projects to enhance our understanding of market conditions and customer behaviours to assist our business development planning
A good working knowledge of horse racing
Excellent social media skills across a range of channels, including creating content using scheduling tools, with some exposure to creating and managing PPC campaigns
Some knowledge of Timeform products
Excellent English written and numeracy skills
Good organisation and time management
PC literacy, including MS Office, Excel and e-mail
Audio Visual marketing experience, including creating and editing video
Affiliate marketing experience, including account management and delivery
Experience of Photoshop software or similar
Use of an online email service provider delivery and analysis platform
Experience of using transactional and lifestyle data for marketing purposes

161

Marketing Executive Resume Examples & Samples

A real passion for marketing and a drive to understand and engage with our business and market
Excellent relationship building and stakeholder management skills
Naturally curious about the marketing sector we operate in and our competitors
Ability to work independently and as part of a high performing, cross-functional team

162

Marketing Executive Resume Examples & Samples

Responsible to ensure that all Regional Marketing Strategy & Ops documentation, reports and plans are up-to-date, accurate and complete
Responsible to ensure that all Regional Marketing Strategy & Ops documentation, reports and plans are readily available at all times for senior leaders within the organization
Support the management in assessing delivery, completeness and alignment for all Marketing activities
Contributes to planning and goal settings of all Marketing activities with best practices obtained across the region
Assist in identifying processes and activities to improve across countries
Perform all administrative tasks as required by the Regional Marketing Manager
Expected to eventually lead regional projects while still performing primary responsibilities
Bachelor’s Degree in relevant field
Fluent in Bahasa Indonesian
Good in written and spoken English
At least 1 years of experience working on Marketing or event related jobs
Fresh graduate is welcome to apply
Experience in Event Planning is a plus point
Excellent leadership, management, problem-solving, planning, interpersonal, and communications skills
Self-starter and ability to work well in a fast-paced environment
Willing to be placed in Surabaya
Passionate about the social mission and making a positive impact in emerging markets

163

Marketing Executive Resume Examples & Samples

Perform the community management
Engagewith passenger and driver online community
Create content for all socialmedia channel (in-apps, FB, Google, LINE, Twitter)
Set mood and tone forcommunications across all channels
Monitor all social mediachannels to actively respond and engage with stakeholders (drivers, passengers,media)
A Bachelor’s degree or abovein Marketing, PR, Communications
1-4 years of experience ine-commerce or marketing background
Excellent communication skills(in both English and Thai)
Background in communitymanagement, content creation, social media marketing
Basic knowledge in dataanalysis and digital marketing
Fast learner and team playerwith a can-do attitude
Fun and Out-going personality

164

Marketing Executive Resume Examples & Samples

Engage with passenger and driver online community
Create content for all social media channel (in-apps, FB, Google, LINE, Twitter)
Set mood and tone for communications across all channels
Monitor all social media channels to actively respond and engage with stakeholders (drivers, passengers, media)
A Bachelor’s degree or above in Marketing, PR, Communications
1-4 years of experience in e-commerce or marketing background
Excellent communication skills (in both English and Thai)
Background in community management, content creation, social media marketing
Basic knowledge in data analysis and digital marketing
Fast learner and team player with a can-do attitude

165

Marketing Executive Resume Examples & Samples

Demonstrates practical or theoretical marketing experience
Friendly, people-person who works well in a team
Strong organisation skills and the ability to multi task
A proven track record of excellent copy writing skills and creative flair
Flexible approach
Ability to prioritise and work under pressure
Educated to Degree level

166

Marketing Executive Resume Examples & Samples

Upper funnel campaigns – Thought Leadership, TV, Radio, OOH, Display and Social
Lower funnel campaigns – Social and Display Retargeting
Mobile marketing campaigns – App based and mobile web
Support the channel specialists in forecasting subscription starts by campaign, deliver these in line with available budgets and provide performance analysis
Help to ensure that all channels meet monthly subscription targets in each and every region
Become a key agency contact for all channels
Show a keen understanding of brands and the importance of producing creative and media plans that are “on brand”
Work with internal and external design agencies to produce innovative content and offer-led creative
Experience of multi-region campaign planning, analysis and reporting
Experience with online and mobile marketing
Experience working with brand channels such as TV and Radio
Some experience using social networks to generate revenue desirable
Experience planning and executing content-led marketing campaigns
Strong agency management skills (from briefing, to day-to-day management)
Campaign set-up experience including response tracking
Knowledge of working to campaign budget
Previous experience of managing external suppliers and negotiating costs and timetables
A strong understanding of a ‘funnel-based’ approach to marketing
Some understanding of attribution modelling and cross device targeting
An understanding of core direct marketing principles, online and offline
An understanding of complex operational marketing processes
A proactive approach with initiative
That you are dynamic, energetic and organized
The creativity to provide input for marketing campaigns
That you are comfortable working in matrix environment
That you are Highly collaborative

167

Marketing Executive Resume Examples & Samples

1-2 years of relevant marketing experience
Relevant marketing qualification
Excellent communication skills, including written and verbal
Good relationship builder, able to liaise at all levels, including external suppliers
Enthusiasm to learn and progress within the Marketing field
Experience and passion for the Tourism industry
Positive attitude and approach tasks with the love of FUN!!!

168

Marketing Executive Resume Examples & Samples

Execute the marketing plan for the CAE cadet pilot training market worldwide
Event/tradeshow planning and setup including working with vendors
Manage social media presence including Facebook, Twitter, LinkedIn
Create content (Copywriting, editing and proof reading of marketing and sales material)
Photography and filming projects
Market research campaigns
Build and maintain relationships with Sales and Operations team members by liaising daily to address their marketing requirements
A marketing qualification with substantial experience in a similar marketing role
Past experience producing content for marketing collateral/web/social media
Creative and an excellent writer but can also be process-driven and rely on data to make decisions
Experience with Google Analytics, Google Ad Words, Facebook and Linkedin/Twitter Ads
Knowledge of SEO is an asset
Ability to work closely with the Global team, other departments and external agencies in various time zones
Excellent communications and presentation skills
A self-starter who can work autonomously
Availability to work occasionally at the weekend
Availability to travel internationally

169

Marketing Executive Resume Examples & Samples

To work with key stakeholders (HOM, SMM, Product Managers and Sales teams) to develop acquisition and retention campaigns that deliver GQ/SLS business goals across specified subjects and segments
To define and implement marketing campaigns that maximise the retention and revenue of our existing customers and acquire/win back new ones
To use data and analysis, market intelligence and customer insight to increase understanding of current customers and effectiveness of the campaigns
To use innovation and creativity when executing campaigns that considers budget, resource, functionality, effectiveness and implementation
To fully own end to end campaigns that drive growth in the number of customers across the secondary portfolio to secure greater market share for the business. Using the full marketing mix, delivering all marketing activities to the highest quality, on time, within budget and meeting or exceeding campaign KPIs and goals
To measure and review performance within key ROI and KPI criteria to identify key target segments, increase lead generation, conversion rates and apply that learning to future campaigns
To work with colleagues across the different team functions (web, PR, product, marketing performance and digital teams, sales, CS, business intelligence and design) to deliver campaign activity through the most appropriate channels
To review and develop existing channels to ensure optimum engagement and customer reach
To help generate qualified leads for sales pipeline and support sales teams in securing new business
To take ownership of the positioning and messaging in all marketing activities delivered to new and existing customers. Working with GQ/SLS product teams to develop strong brand messages and positioning based on market conditions, product/service features and customer needs per segment. working with external agencies and internal design teams
To maintain good working relationships with internal customers and key influencers around the business
Demonstrable marketing experience, with a proven track record in direct and digital marketing. Detailed oriented and has a passion for delivering high standards
Multi-channel campaign management across digital and offline channels (print, DM, email, social, telesales, sales, websites, SEM/PPC, SEO, display, etc)
Ability to prioritise and manage several campaigns under tight deadlines
Data analysis and segmentation
Creative and excellent copywriting skills

170

Marketing Executive Resume Examples & Samples

Work with the Regional Marketing Manager (RMM) to develop, plan and execute marketing and promotional strategies in line with brand guidelines to ensure overall brand’s objectives are achieved
Work with Marketing Manager (Digital) to manage and drive digital/social activities to drive sales online
Provide support to the sales team in the execution of product launches, on counter re-promote initiatives and in-store events
Engage in business analysis in order to manage inventory situation and to drive business growth
Work closely with NY Marketing to provide APAC specific feedback and coordinate information flow
Relevant University Degree or Diploma holder,
Possess at least 2 years of working experience in either a sales/marketing function, preferably in the cosmetics & skincare industry
Highly fluent in written and conversational English
Essential to have above competency in spoken and written Mandarin to liaise with China counterparts and stakeholders
Competent in Korean or Japanese is an added advantage

171

Marketing Executive Resume Examples & Samples

Execute and coordinate all agreed hotel marketing strategies and monitor on-going marketing campaign performance and reporting as directed by the cluster Line Manager
Support the cluster Line Manager by developing and implementing promotional activity, cluster merchandising and collaterals for all hotel departments
Execution of all marketing activities for special events, merchandising campaigns, exhibitions and property inspections
Assist with and at times lead on-site photos shoots and hotel filming whilst ensuring all relevant administration duties are completed and approved
Monitor and support all social media activity for the cluster and support departmental initiatives
Be a brand champion for the hotels ensuring all collateral conforms to agreed brand standards, using the right tone of voice and that content is compliant with corporate guidelines
Support and identify opportunities with the Line Manager to grow and develop loyalty marketing activities with HHonors and other booker incentive schemes
Execute and implement appropriate use of marketing content, creative resources, translation and photography while optimising an effective online presence in line with regional strategy
Educated to college level or equivalent in work experience
Experience in a similar marketing role
Proven experience of supporting, planning and managing project work to tight deadlines
Experience of the main functions of marketing and leading projects
Demonstrated ability to interact effectively with various levels of management
Proven experience of working to and understanding key marketing and eCommerce plans and strategies
Excellent written and verbal communication skills in English. High-level proficiency of native language dependant on location of role
Ability to interact effectively, create solutions, influence others and work diplomatically with a wide range of individuals
Friendly demeanour, positive and enthusiastic attitude with strong customer focus and able to work independently
Honesty, integrity, passion for hard work
Creatively minded and has a thirst to work in marketing for the hospitality industry

172

Marketing Executive Resume Examples & Samples

To organize and manage daily activities which include scheduling and organizing meetings and conference calls, including arrangement of logistics, meeting space, communications and catering
Arrange and confirm local, domestic and international travel for the senior management
Maintain filed and keeping record of the China organization, and monitoring and checking all reports within the organization including business expense reports, phone bills, leave applications and all relevant correspondences
To coordinate and communicate effectively with internal and external parties, provide effective administrative support to ensure smooth operation
To arrange and manage other supporting activities as assigned

173

Marketing Executive Resume Examples & Samples

Support account team leads to execute any/all key priorities and all initiatives for brand clients
Deliver opportunities, partnerships and tactics across entertainment and content that deliver against client business objectives
Develop strategies and author briefs that solve for client business challenges
Create presentations or white papers that effectively sell ideas and concepts
Provide strategic insight on existing campaigns and projects, making suggestions for optimization of resources for increased performance
Monitor competitive activities and provide insights about marketplace on a regular basis to client
Lead execution and project management of key programs developed on behalf of client including development of content/platform, budget tracking, and associated items
Collaborative and team-focused
Strong strategic skills to navigate through the complexities of the organization, break down barriers and help foster collaboration
Best-in-class client serving and relationship building across the entertainment and media landscape
Excellent presentation and writing skills
Thrive in a fast-pace environment striving consistently to improve
Skilled in a secondary research and ability to gather date and synthesize insights across the brand categories and the entertainment industry
5-8 years account management experience working for an advertising agency
Candidate should have experience with digital, social and non-traditional marketing. Entertainment experience is not required; however a passion for pop culture and an understanding of the role of brands within popular culture is desired

174

Marketing Executive Resume Examples & Samples

The Marketing Executive will develop, plan and execute a wide range of innovative multi-channel marketing activities to drive profitable ACB and sales growth. Implement marketing strategies in line with the company's overall business plans and objectives, working closely with Product, Sales, and the wider Marketing team
Deliver profitable business growth and improve ROI by planning, constructing and coordinating multi-channel product orientated marketing campaigns (through Direct Mail, Web / Email Marketing, Social Media, Exhibitions etc.)
Deliver active customer base growth by developing effective and innovative marketing communications to accelerate customer acquisition, retention and re-activation
Provide meaningful reporting and analysis to inform promotional product selections, measure campaign effectiveness and maximise ROI from channel marketing activities
Liaise with and support a wide range of internal and external stakeholders including, colleagues, suppliers, customers and agencies in order to successfully deliver marketing initiatives
Develop unique and rich content to drive relevance, visibility and growth in strategic & key market segments (supporting SEO programs)

175

Marketing Executive Resume Examples & Samples

Work with the Marking Manager or as appropriate on own to define and create campaigns / initiatives
Production of key communications mediums including above the line, below the line and digital
Consultation with marketing manager, marketing director and key business stakeholders to assist shaping ideas initiatives in line with company guidelines
Work closely with external partners and internal teams e.g. design and PR agency
Copywriting is a key part of the role, including but not limited to; PR, Case Studies, Blogs, eShots, internal communication
Website development / content development / making updates via CMS (WordPress) - increasing exposure and our online presence
Work with the Marketing Manager on the creation of SIG Roofing’s industry roofing related magazine
Manage social media activity
Define, manage and deliver regular sales promotions
Create and manage email campaigns (Adestra)
Regular calls with the branch network to understand and improve engagement with marketing activities
Regular reporting on key measurable, including but not limited to; website usage, social media, branch calls, campaign spend
Work closely with Team Administrator to ensure that work to manage their workload
Manage the Roofing industry ‘universe’ database utilising clear CRM techniques
Organise and implement key events and exhibitions
General marketing functions and duties as required, including leading specific projects
Adhoc projects on requests, including supporting with SIG UK Exteriors projects
Knowledge of B2B marketing communications
Good level of literacy
Strong copy writing skills
Good copy / data accuracy
Experience of using a CRM system (WordPress preferably) or HTML
Experience of using / creating email marketing campaigns (Adestra)
Good level of numeracy
Experience briefing and agencies in digital, PR, events and exhibition

176

Marketing Executive Resume Examples & Samples

Manage the timely delivery of regular communications and campaign deliverables, including literature, emails, campaign landing pages, videos, articles, social media content and webcasts
Work collaboratively with colleagues across marketing to deliver marketing materials
Distribution of marketing communications (by email and any other appropriate means) to target audiences
Undertake a series of tactical ad hoc campaigns and projects as required
Reporting and analysis of marketing activity (qualitative and quantitative), using results to provide recommendations for continuous improvement
Support delivery of proprietary and sponsored events
Academically bright, dynamic, flexible, a motivated self starter with excellent written skills and sound investment knowledge
Excellent interpersonal and active listening skills
Attention to detail, high degree of personal responsibility, delivery orientation and strong appetite to continually improve performance standards and quality of output
Planning, time-management and follow-through
Ability to multi-task and operate successfully in a complex, fluid environment
Understanding of marketing communication principles and firm grasp of the marketing mix
Understanding of marketing communication production processes
Exceptional project management skills and ability to drive a range of marketing initiatives
Investment industry experience in a marketing or similar role
Evidence of strong contribution to the delivery of marketing campaigns or other relevant communication projects
Strong ability to build, maintain and manage strong relationships with a wide variety of internal and external stakeholders
Formal marketing qualification, Degree 2:1 or equivalent/ CIM qualified desirable

177

Marketing Executive Resume Examples & Samples

Execute and coordinate all agreed hotel marketing strategies and monitor on-going marketing campaign performance and reporting as directed by the Line Manager
Support the Line Manager by developing and implementing promotional activity, merchandising and collaterals for all hotel departments
Monitor and support all social media activity for the property and support departmental initiatives
Execute and implement appropriate use of marketing content, creative resources, translation and photography while optimizing an effective online presence in line with regional strategy
Experience of the main functions of marketing and leading smaller projects
Proven experience of working to and understanding key marketing and e-commerce plans and strategies
Excellent written and verbal communication skills in English. High-level proficiency of native language dependent on location of role
Professional approach, clean and well-groomed at all times
Friendly demeanor, positive and enthusiastic attitude with strong customer focus and able to work independently

178

Marketing Executive Resume Examples & Samples

Charged with taking into a larger role of developing property’s customer base to increase customer development efforts
Authorize and grant intermediate marker authorization limits to qualifying customers
Understand process for critical business decisions and approvals regarding customer credit lines, allowances, and comps
At least 5 years of management experience in the casino marketing industry
Ability to communicate effectively in the language from assigned region
Ability to travel domestically or internationally occasionally to meet existing customer base
Excellent customer skills

179

Marketing Executive Resume Examples & Samples

To undertake project management in collaboration with the Global Marine Marketing Team of campaign and relationship marketing projects, with a focus on events, to maximise marketing effectiveness including monitoring project progress, reporting of critical success factors, event evaluation processes and spend against budget and contract requirements
Manage the external events plan, ensuring LR has exposure in the right markets, at the right time, with the right messaging that supports the achievement of marketing objectives and supports the marketing strategy. Plan and deliver events that support campaign and promotional activities and area sales targets and objectives
Own the end to end ‘events process’ across all event Tiers and ensure that activities are carried out in line with these best practices, internal procedures, contractual requirements, cost structures and budget
Continually develop and evolve this process. Identify and implement change to develop the events program to meet future business demands, client engagement and improve current efficiency
Create an overview of global events, feeding into the Group global events calendar. Ensure event pre- and post-evaluation is carried out according to the event process. Identify, plan, review, monitor and score to ensure continuous improvement of the events program to provide advice and guidance to the areas. Feed into the evaluation dashboard and make recommendations on budget and format
Maintain, manage and update events information content in promotional marketing team site and Connect pages. Regularly update calendar, create and maintain other relevant content, establish and maintain best practices for marketing events based on collective feedback and learning
Uphold brand guidelines: create and maintain standardised external use templates i.e. technical reports, sales proposals, PowerPoint presentations and event flyers, factsheets and technical documents (briefing notes, guidance notes and FAQs). Manage production relationships between in-house graphics and external agencies to ensure template collateral is produced in an efficient and cost effective manner
Conduct all Promotional Marketing activities in line with internal procedures, legislation and industry standards
An adaptable approach, practically minded and an ability to work to tight deadlines and budget
Enjoyment of building relationships and the ability to pro-actively contribute and add value
Experience in managing budgets
Experience in liaising with external marketing and design agencies and event organisers
Able to communicate effectively at different levels within the organisation
Demonstrates good team spirit

180

Marketing Executive Resume Examples & Samples

Managing a portfolio of accounts and maintaining strong relationships with supporting agencies
Developing and maintaining strong client relationships
Actively drive client activity if appropriate and suggest tactical solutions to their marketing objectives
Taking full control on smaller projects briefed by Head of Marketing
Assist in driving RAS marketing business
Developing monthly industry trade reports
Building relationships with internal C&W colleagues and abstracting core information that can be utilized by RAS team
Liaising with RAS team to deliver a schedule of PR throughout the year
Managing corporate social media accounts
Clients
Centre Management
C&W staff
Third party agencies (PR, Creative, Media)

181

Marketing Executive Resume Examples & Samples

Support PLS work as and when needed within Product Management team
In all activities connect to target KPI with a focus of goal fulfilment
Control, Compliance and Operational excellence accountability
Ad-hoc projects related to Nordic markets
Continuously challenge status quo – what should we stop, start & continue doing?
Be collaborative – build one team and culture in the Nordics
Be a team player and leverage new LOB organisation
Work together with colleagues to deliver common goals
Actively work for a positive and engaging work environment
Accountable for self development
Fluent in English and Swedish
University Degree in Business, Economics or Marketing
Minimum of 3 years of working in financial service industry
Experience in analytics, finance and digital acquisition
Interest in the Premium brands of the financial service industry
Experience of digital marketing channels
Analytical ability to synthesis various internal and external data sources to inform strategies and plans
Experience of working with partners or in a partner facing role
Experience in planning and executing tactical marketing campaigns, managing intermediates and managing budgets
Passion for marketing and sales through digital channels

182

Marketing Executive Resume Examples & Samples

Work with Commercial teams and suppliers to develop customer led in store communications, predominantly, graphics, semi-permanent POS, signage and packaging to support range reviews
Actively liaise with Retail Development and third-parties to develop prototypes & fixturing as required to support in store communication plans
Ensuring all implemented solutions adhere to principles for in store communications and brand guidelines, working with the Store Format team
Ensuring key stakeholders are engaged with and supportive of the final communications solutions. Key stakeholders include Store Format team, Commercial team, Operations team and Retail Development
Work with in house studio and external marketing agencies to develop best in class in store Graphics/POS and actively look to challenge and improve existing practices to ensure Wickes stays at the forefront of industry in terms of customer comms
Co-ordinate suppliers including printers, installers and store teams to ensure timely delivery of physical collateral and to ensure best possible results are achieved in terms of procurement and level service received
Act as a brand champion for CX department across the wider business to ensure correct visual standards are adhered to at all times and actively promote the development of original & appropriate communication solutions to challenges faced

183

Marketing Executive Resume Examples & Samples

Broadcast marketing experience with high profile brands
Campaign management experience and knowledge of production of TV and digital media campaigns
Experience of off air media buying and production (Outdoor, Radio, Digital)
A digital enthusiast with experience of successful social media campaigns and an appetite to lead and learn in this area
High levels of organisation, with strong planning skills and the ability to prioritise a large workload according to ever changing business needs

184

Marketing Executive Resume Examples & Samples

Develop consumer focused marketing creative that aligns to overall campaign strategies as defined by the Marketing Manager
Liaise with stakeholders, specifically product and editorial to maximise impact of marketing campaigns
Ensure all creative, and campaigns, are approved by key stakeholders
Manage relevant creative and media agencies to ensure all activity is delivered on time and on budget
Ensure all campaign material contains relevant tracking codes to enable effective reporting
Track and report on effectiveness of campaigns
Manage PO and invoice processing for supplier payments
Work as required, with other key departments - data insights and research, product, sales to ensure the best outcomes
Ensure all relevant stakeholders are aware of marketing activity

185

Marketing Executive Resume Examples & Samples

Help Coordinate integrated and targeted campaigns
Support the PR & Marketing Comms Manager to deliver consumer focused, effective, marketing campaigns and PR messaging across media including radio, press, direct mail, print, billboard advertising and 3rd party partnerships
Write blogs, awards submissions and other marketing copy when required
Sub-edit colleagues’ and agency copy ensuring style and brand messaging are consistent
Work with creative team and PR & Marketing Comms Manager to produce engaging marketing collateral for internal and external use
Manage the working relationships with internal departments and external agencies
Work alongside the Digital Marketing Executive to monitor and report on campaign performance against objectives
Work with the PR & Marketing Comms Manager to analyse and continually improve output
Collaborate with the in-house creative team and internal stakeholders to ensure all marketing collateral adheres to the brand guidelines and meets internal and audience expectations
Experience in a marketing role
Experience of communicating with internal and external stakeholders across a variety of levels
Excellent communications skills, both verbal and written
Strong organisational skills and ability to multitask
High standard of computer literacy including MS Word, Excel, PowerPoint and Outlook

186

Marketing Executive Resume Examples & Samples

Execute the activities stipulated in the brand plan as agreed with the area brand team, in line with IMS and external regulations to ensure the brand objectives are achieved
Execute brand activity in line with brand strategy and corporate guidelines
Monitor and analyze trade insights, consumer insights and competitor information to provide an accurate focus to the brand deployment plan
Report activities, recommendation, deployment plan, evaluations and status in the cycle plan meeting and marketing activity database to ensure clear understanding and correct implementation of the marketing strategy
Implement research projects to provide insights in order to support management decisions
Implement the Point of Purchase strategy according to OC+ and to the channel type as agreed with the area brand team to ensure an efficient and effective delivery of brand communication
Handle communication between Brand Marketing and Trade Marketing and Operations to ensure the cycle plan is effectively executed
Apply best practice in brand management to optimise efficiency and effectiveness
Direct external agencies to ensure activities are to cost, quality and agreed timeframe
Continuously develop new alternatives to communicate with target consumers within the current regulations, aiming to be more efficient and impact full

187

Marketing Executive Resume Examples & Samples

Coordinate and manage a range of lead generation programs (digital and offline), ensuring activities are run to time and on budget
Develop, produce and implement marketing programs that position Advanced and its products with customers, partners, prospects and industry influencers
Manage attendance and participation at industry events
Assist in the production of marketing content and collateral, including thought leadership and case studies
Identify, recommend and manage third party resources as required
Monitor and analyse campaign success, and regularly report on key metrics and budget spend

188

Marketing Executive Resume Examples & Samples

Experience of digital subscriptions within the Irish market
Thorough understanding of tools and techniques used in online communications, SEO and affiliate marketing
Demonstrable target driven approach to sales and ability to work under pressure
Experience of managing/ optimising online customer journeys
Thorough understanding of News UK Marketing strategy and how Sales & Circulation can support this strategy
Deep understanding of shoppers and the newspaper industry
Comparative understanding of all online marketing channels
Expertise in performance monitoring / tracking and budget management
Good at working as part of cross functional team
Experience in delivering fully integrated marketing campaigns that deliver against the marketing objectives

189

Marketing Executive Resume Examples & Samples

2 years + experience in a previous marketing communications role
Experience of interpreting and validating briefs whilst considering how member insight can inform the marketing solutions we recommend
A passion for writing and turning complex language in to meaningful messages, using our brand and tone of voice guidelines to bring membership to life and answer member needs
Excellent time management and organisation skills, to complete multiple projects within demanding regulatory timescales
Aptitude to learn new systems and work within set processes (experience of creating emails within a system like ExactTarget will be beneficial)
Confidence to work with multiple stakeholders from across the business and in multiple locations – including product teams, regulatory colleagues and technical and print delivery teams
Excellent grammar, accuracy and attention to detail as you will be responsible for proof-reading and quality checking your own work

190

Marketing Executive Resume Examples & Samples

Marketing/Business studies graduate or professional with at least two years work experience
Project planning and management capabilities
Strong organisational skills with ability to priorities conflicting workload and support multiple projects
Good writing and editing skills for marketing collateral generation
Good influencing and relationship-building skills
Proficient in Microsoft Word, Excel, Powerpoint and database management
Implementation of marketing initiatives/activities to support the go-to-market strategy
Event/programme development, management and execution, including client events, conferences, receptions and award ceremonies
Budget preparation and control
Development and distribution of marketing materials
Communications, including e-campaigns

191

Marketing Executive Resume Examples & Samples

Delivering against the plan including execution of all activity
Managing large scale events (250 guests) and smaller round tables (12 guests), at times managing simultaneously
Delivering all events on time and to budgets
Building strong relationships with senior stakeholders and Partner sponsors for each project
Demonstrating strong relationship management with key marketing contacts in UKI and work with the Tate contacts to ensure a consistent approach in how we go to market with those events
Ensuring that CRM tools are maximised and championed
Creating input for the design process, liaising with internal and external design team/suppliers to ensure the production of high quality, differentiated and brand compliant marketing material
Excellent interpersonal, communication and oral skills - in particular, strong written communications
Self-belief and ability to present those beliefs persuasively and with conviction
Some demonstrable experience at a marketing executive level

192

Marketing Executive Resume Examples & Samples

Internationally recognised Bachelor’s Degree in marketing, social media, advertising or equivalent
2+ years’ experience working specifically in digital marketing, either client side or agency side
Strong project management skill and a highly organised persona (Essential)
Strong IT skills, with the ability to learn new computer programs
Outstanding English skills in written and verbal language
A team player and leading a high performance team
Capability of delivering marketing materials in line with brand standards

193

Marketing Executive Resume Examples & Samples

To assist in the development of communication strategies and tactical plans based on the overall marketing objectives that benchmark current communications and lay out clear plans to forge the company forward within Target Market Roofing
Develop and execute communications plans in conjunction with the Target Market Roofing Marketing Manager which could include: exhibitions, advertisements, literature, direct mail, website development, social media management, product launches, conferences, golf days, overseas incentives, events, videos, press launches and CPD presentation development. Work closely with the relevant sales team when implementing strategies and communicate ROI from the team through Sika's CRM system
Organisation and effective management of events scheduled in the marketing plans, including exhibitions, Deminars, Roofing Awards, attendance at focused trade association events for TM Roofing and organise post event initiatives where appropriate
Manage the brand identities (through online & offline comms) of all roofing systems/products. Manage the outsourcing of design work for the Roofing Brands, dealing with external agencies as appropriate
To effectively contribute to website content for all 3 Roofing Brands and ensure visual compliance. Ensure that content is up to date, liaising with the Online Marketing Executive. Including social media management
Attend relevant Roofing/Marketing meetings - take minutes and circulate actions where appropriate. Organise monthly reports for all 3 roofing brands, press cuttings and related media exposure supporting the PR and Communications plan
Ensure all TM Roofing images, documents, brochures, videos and marketing collateral are shared on Sika's online community
Manage the relevant Marketing budget in a prudent and professional manner, liaising with the Marketing Assistant with correct and full information for raising purchase orders/signing invoices

194

Marketing Executive Resume Examples & Samples

To implement the segmentation of the brand database to drive customer programmes and improve long term profitability of the customer file
Execution of individual campaigns from the customer communications plan including creative execution, customer selection, test activity and results to drive the sales plan
Planning, implementing and evaluating marketing campaigns within budgets and deadlines. Ensuring budgets are met and kept within plan
Conducting seasonal campaign reviews in preparation for forward planning
Supporting & assisting the CRM Manager with the budget planning process and marketing plan development
Educated to degree level of equivalent in a relevant field
Previous marketing work experience, ideally from a fashion/retail environment
A strong work ethic and ambition
Experience of contributing towards a successful team
A strong customer focus with the ability to analyse data and make recommendations for process improvements
The ability and confidence to communicate effectively at all levels
Excellent verbal and numerical skills with a high level of attention to detail
PC literate and competent user of MS Excel and other MS Office programmes

195

Marketing Executive Resume Examples & Samples

Support and take to market / communication of digital improvements
Work with ZICS proposition communication managers to support delivery of new product launches and proposition enhancements
Support the production of best in class RFP tender responses
Support requirements for the take up of voluntary savings and risk schemes with compelling and engaging campaigns
Responsible for ensuring literature and marketing collateral is compliant (brand and legal/regulatory), fit for purpose and available at all times
Monitor budget spend and flag any increases in spend. Ensure all spend approved
Responsible for housekeeping duties – including filing and maintaining various Marketing databases and document obsolescence/preservation
Carry out the monthly literature review process to ensure literature is compliant, on brand, in line with proposition and other business change
Optimise processes and reduce complexity where possible, creating a continuous cycle of improvements

196

Marketing Executive Resume Examples & Samples

Support with and managing external marketing agency relationships – including ATL, Media, PR, Social, Content, Digital & Brand agencies
Support on collating weekly and monthly reporting and the filing and distribution of brand assets
Support in preparing presentations for the marketing team for internal use to various stakeholders, and externally to relevant suppliers
Budget administration including the raising of PO’s and support in managing the marketing budget tracker
To support on the re-brand of our services business
Previous Marketing experience ideally working in a fast paced retail or services environment
Good working knowledge of Excel and PowerPoint
Ability to work to a budget and manage numerous projects at one time
Good presentation and speaking skills
Creative skills – a keen eye for design with the ability to brief, review, feedback and sign off on printed and digital copy and design
Confidence to work with and manage a number of different stakeholders across a variety of teams and all levels, internally and externally
Good planning and organisational skills

197

Marketing Executive Resume Examples & Samples

Responsible for executing and delivering our promotional bounce-back voucher plan for stores (involving both system driven vouchers and printed materials)
Ensuring that both excel and in house systems are updated to deliver accurate plan
Writing store communications for bounce-back voucher programme, in line with the company standards and templates
Support Head of Tactical in maintaining good relationships with key third party contacts
Educated to degree level or equivalent, ideally with a Marketing related qualification or a keen interest in the field
Strong level of excel (V-Lookup)
Marketing experience an advantage but not a pre-requisite
Ability to manage multiple projects with competing deadlines
Ability to respond quickly to tacticl changes
Experience of relationship management and the ability to develop relationships
System and process driven, with a high attention to detail and accuracy
Ability to manage your own workload, and the ambition to do more
Confident communication skills, verbal and written along with the credibility to push back and challenge where necessary

198

Marketing Executive Resume Examples & Samples

Develop and deliver, in conjunction with the Business Marketing Managers and internal stakeholders, marketing activity across all media (email, web, events, press, social, conference, collateral, presentations etc.) to support strategic market positioning and brand initiative activity
Ensure all marketing activity aligns completely to our brand & strategic positioning
Gain maximum exposure for marketing through understanding the whole activity picture and assembling the key timing and messages into a clear, cohesive, integrated plan
Ensure necessary compliance and legal sign off obtained for marketing deliveries
Communicate marketing process, timescales and plans clearly to stakeholders and establish necessary protocol for communications to customers
Proactively challenge the boundaries of marketing ensuring ALL media is considered when delivering & trialling new media e.g. social
Be on the front foot & proactive in spotting & implementing opportunities, be industry aware of topics which would link to our strategies and delivery
Measure and evaluate marketing delivery and publish results
Comply with AJG Professional Standards Manual in accordance with statutory requirements for role with specific attention, but not limited to Whistle Blowing, Treating Customers Fairly
Educated to a Marketing/Business degree standard or equivalent is desirable
CIM Certificate in Marketing desirable
Spanish speaker preferred but not essential
Marketing strategy, delivery and execution skills
Demonstration of strong business acumen used to build marketing propositions
Excellent insurance products & distribution knowledge in the intermediary market
Proven track record of delivery of online campaigns
Experience of social media and digital platforms
Effective re-branding experience
High degree of knowledge in communications
Excellent interpersonal skills, including listening, verbal and written communication with the ability to communicate effectively
Good organisational skills for forward planning
Ability to work virtually across multiple locations and geographies

199

Marketing Executive Resume Examples & Samples

Planning and executing seller focused marketing campaigns
Managing and coordinating with marketing agencies and partners to ensure smooth execution of campaigns
Drive campaigns on ground to deliver results for the organization
Analyze metrics to ensure improvements in our campaigns and achieve best seller experience
Coordinate with internal Amazon teams and drive efficiency across different stages in seller’s life cycle
1+ years of experience in an operational role preferred
Highly proficient in Microsoft Office and Windows based applications
Demonstrated Analytical ability, results-oriented environment with external customer interaction
Experience working with SME retailers is an advantage
Entrepreneurial drive and demonstrated ability to achieve stretch goals in an innovative and fast-paced environment
Experience with e-commerce, retail, advertising, or media would be an advantage

200

Marketing Executive Resume Examples & Samples

Coordinate with internal Amazon teams and design impactful creatives (Print Ads, newsletters, emailers, social media posts, Flyers, brochures, posters etc) for their marketing campaigns and programs
Develop an internal communications strategy for seller marketing campaigns and execute the same
Plan and execute seller focused marketing campaigns
Manage and liaison with marketing agencies and partners to ensure smooth execution of internal and external marketing campaigns
Minimum of 2-3 years of experience in creative design/web design/developing marketing communication
Experience with design tools such as Photoshop, Illustrator, and InDesign
Should be proficient with HTML coding
Bachelor's degree in design or equivalent professional experience
Proficiency in MS PowerPoint, MS Word and MS Excel
Excellent written and oral communication and the ability to express thoughts logically and succinctly is an added advantage

201

Marketing Executive Resume Examples & Samples

Developing and enhance core legal product messaging and brand
Working with Digital teams to build online presence and marketing programs such as lead nurture
Contributing to social and content campaigns
Contributing to overarching marketing strategy and brand approach in market
Working with internal and external stakeholders, including several agencies
Results reporting using CRM and online marketing tools
Ad-hoc projects as required
Experience with managing campaigns independently
Excellent copywriting and communications skills are a must, with the ability to adapt style and tone to suit the audience
Working knowledge of marketing automations systems such as Eloqua or Marketo
Working knowledge of CRM systems such as Salesforce
Excellent stakeholder management is essential to this role; you will need to be able to work collaboratively with cross-functional teams
Undergraduates Degree (Marketing, Communications and PR)

202

Marketing Executive Resume Examples & Samples

Educated to degree level in marketing or equivalent Chartered Institute of Marketing (CIM) qualification
Strong creative, organisational and numerical skills with excellent attention to detail
Hands on approach and self-motivated
An interest in developing marketing skills
PC literate in Microsoft Office suite
Flexibility to travel to other national offices and sites on occasion is necessary
B2B Marketing and/or business experience
Excellent coordination skills required to meet strict deadlines
Strong copywriting skills with flair and creativity
Excellent written and verbal English skills
A good understanding of layout and typesetting
SEO, CMS editing, web content generation experience

203

Marketing Executive Resume Examples & Samples

Close management of telemarketing outsource partners to maintain oversight of quality scorecard and compliance
Driving results from the telemarketing channel
Close day-to-day management of data bureau ensuring data plan and prospecting data quality measures are met
Delivering various regular and ad hoc reports that include detailed analysis to inform future decision-making about telemarketing and data
Identification of opportunities to drive growth in acquisition and customer marketing
Identifying and realising opportunities to drive efficiencies in reporting & analysis
Ownership of certain administrative processes that support the day-to-day operations of the team
Lead assignment
Delivery of various marketing
Proven track record within telemarketing, data management, lead generation and customer marketing
Have an understanding of key marketing metrics. Strong written and verbal communication including copy writing
Knowledge of Eloqua
The successful candidate will be highly professional, confident and personable with high levels of energy and a proactive attitude
Experience of creating marketing e-mails and campaigns in Eloqua (essential)
Experience driving results from telemarketing and data optimisation (essential)

204

Marketing Executive Resume Examples & Samples

Delivering high quality support to the Marketing Team, taking on project work, assisting with campaigns, events and management reporting
Internal Communications; actively involved in the production and distribution of newsletters, collaterals and literature packs, as well as distributing goods and services to support internal and external individuals
External Communications organisation, implementation and support for direct mail campaigns, marketing events, trade shows, product launches and channel marketing programmes
Reporting and tracking industry and competitor information, analysing market share intelligence, Xerox pricing information and performance reporting
Strong communications skills (verbal and written) essential, with a good degree of creative flair and an eye for detail
Excellent organisational skills with ability to handle and co-ordinate multiple activities and tasks through good time management and prioritising
A results driven and goal orientated approach with the ability to work proactively to deadlines
A good working knowledge of Microsoft Office packages

205

Marketing Executive Resume Examples & Samples

Monitor customer reviews on Hotel website and social media – Hotel Facebook and Instagram account
Work closely with Director of Sales & Distribution and Marketing Communication to create visual concepts, to communicate ideas that inspire, inform, or captivate consumers
Meet with clients, suppliers, media or press to determine the scope of a project
Develop graphics and visual or audio images for product illustrations, logos, and websites
Keep up to date with the latest software and computer technologies to remain competitive
Develop promotions during need period to increase occupancy and demand for both room accommodation, F&B and Meetings & Events
Design advertisement for various medium of communication such as digital ads, flyers, electronic display, buntings for promotions during need period to increase occupancy and demand for both room accommodation, F&B and Meetings & Events

206

Marketing Executive Resume Examples & Samples

Providing full marketing executional support for key campaigns and relationship development programmes across the whole marketing mix
Managing the production and delivery of agreed deliverables within timelines and budget
Measuring the campaign activities and support the Campaign Manager with updating project plans and reporting on activities
Working closely with external agencies, in house studios, the wider BMC team and regional teams
Confident communicator, excellent written skills
Ability to multi-task and manage competing deadlines
Marketing event delivery and management

207

Marketing Executive Resume Examples & Samples

3-5 years’ experience within design or creative agency; corporate environment experience is a plus
Degree in Design/Multimedia Arts, Communications, Advertising or equivalent subject matters
Adept at telling a story through visuals and integrated materials, and able to think outside the box
Skilled at translating business requirements into creative briefs and design solutions
Proven ability to influence and partner with internal and external stakeholders to innovate and create effective design concepts
Excellent interpersonal, teamwork and relationship-building skills
Self-starter; client-oriented, comfortable working independently and in a fast paced, hands-on, demanding growth orientated work environment
Proficiency in multimedia design programs such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat, etc.), Excel, and PowerPoint is required
Ability to use logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems
Knowledge of design trends especially in digital marketing and brand-building areas
Knowledge of different target groups and marketing channels
Flexible approach to helping others and willingness to perform routine tasks and learn the business
Strong communication skills in Finnish and English
Proactive and positive attitude
Ability to coordinate heavy workload and work to tight deadlines, on occasion outside of normal working hours
Good problem solving skills with ability to identify and resolve problems in a timely manner/develop

208

Marketing Executive Resume Examples & Samples

It will be important for this person to work closely with several different stakeholders. Within Teradata stakeholders include local Sales teams, Data Science and Consulting teams, International Marketing and International Event Management. External stakeholders include suppliers, agencies, business networks, forums, customers, prospects and partners
This role is diverse; it requires creativity, flexibility, enthusiasm, drive, commitment and initiative. In return, the role offers an interesting range of work in a dynamic organisation that provides excellent opportunities for career development
The successful candidate will be self-motivated, resourceful and keen to learn
A Bachelor degree (or equivalent) in marketing, business or other related fields
A genuine interest in technology
Experience of managing CRM and Marketing Automation tools is desirable

209

Marketing Executive Resume Examples & Samples

A degree in marketing or related discipline
Ideally 1-2 years’ experience in a marketing or marketing admin role
A passion for everything tech and digital
Motivation to go above & beyond to add value to our business
Ability to manage multiple cross functional stakeholders
Well-organized, analytical and capable of handling multiple ad hoc requests simultaneously
Excellent organizational, analytical, influencing and presentation skills

210

Marketing Executive Resume Examples & Samples

Manage and support the marketing communications in outports functions, ensure the communications is effective, efficient, on brand, on budget
Supervise and responsible for timely and periodic update to outport marketing teams
Supervise to implement marketing campaigns successfully
Manage and coordinate the result evaluation after campaign launched

211

Marketing Executive Resume Examples & Samples

Developing and delivering both engagement and lead generating campaigns to key sectors and target groups through the development, execution and reporting of integrated marketing campaigns
Work with sales and solutions teams to understand business objectives, value propositions, target markets and buyer personas
Creating effective and compelling marketing content including services collateral, web and social media content, case studies, presentation packs and press releases
Producing marketing analysis and KPIs to demonstrate effectiveness of activities
Management and delivery of events including customer seminars, exhibiting at large conferences and delivering events with key partners. Working with sales, pre-sales and service delivery teams to raise brand awareness and generate leads as well as liaising with third party suppliers
Creating and delivering lead generation campaigns using a range of media
Delivering effective exhibitions and events at a regional and national level
Creating product/service collateral with tailored sector messaging in a range of media
Working with various agencies such as web, digital and print
Creating compelling copy for thought leadership articles, press releases, social media and case studies
Using CRM systems to profile customer/ prospect groups
Using email marketing tools and social media platform management
Reporting on key campaign KPIs and measures of success

212

Marketing Executive Resume Examples & Samples

To develop and implement marketing strategies and activities for the Resort and its restaurants and bars and spa to promote the luxury positioning of the Resort. Duties include planning, directing, controlling, coordinating and participating in all Public Relations and marketing activities, both internal and external
These include advertising, promotions, public relations, partnerships and loyalty marketing as well as events management
To support the execution of IHG’s brand-hearted and loyalty programmes
Oversee hotel photography, videography and filming requests
Responsible for allresort marketing and communication materials such as amenities, collaterals and other print and online materials, in adherence to brand standards and guidelines
Identify and develop partnership, events and sponsorship opportunities to position the Resort in the right markets to the right audience
Develop media contacts and relations, plan press events, media familiarisation stays, and other press activities. Monitor, track and document all media coverage from the news generated
Develop and organize promotional activities, coordinate with departments concerned; invite VIPs and media to promotional activities; prepare and issue press releases and alerts of news, offers and packages of Resort, its restaurants and bars and spa
Establishe a programme for sending promotional news to trade publications on a regular basis covering special events, promotions, etc
Prepare promotional press releases on personalities among guests and employees of the Resortand on newsworthy events happening in the Resort
Work with Rooms division to provide guests with information (example: loyalty programmes, area attractions, restaurants, facility information) to enhance guest experience
Provide information to other departments on activities within and outside the Resortwhich may be useful when dealing with guests
Self motivated, hungry for a challenge, and looking to make an immediate impact
Excellent oral and written communication skills with good media connections
Strong marketing experience and knowledge, preferably in hospitality and tourism
Demonstrated project management experience in organising, planning and executing marketingprojects and events from conception through to implementation and evaluation
Experience of managing multiple stakeholders - internal, external, global, brand, agency, etc
In depth knowledge of marketing principles and concepts and demonstrated creative problem solving ability and demonstrated creative thinking skills

213

Marketing Executive Resume Examples & Samples

Provide customer care and administrative support on the usage of a B2B website
Plan and manage the content of the website, mobile application
Prepare eNewsletters to the website members
Promote the website at tradeshows
Manage advertisers’ artwork at the website
Update company listings for tradeshows
Degree holder of Marketing/Communication/ eCommerce/ Business/ Publishing
2-Year experience or above, experience in customer service, tradeshows, or eCommerce websites are preferred but not essential
Tactful skills on Photoshop, Html and Excel are a must

214

Marketing Executive Resume Examples & Samples

Develop, defend and champion the McGraw-Hill Education brand through the Science of Learning and our range of educational products and services
Create impactful and results-driven customer engagement via analysis of market needs, targeted segmentation and the use of data and our systems, Marketo and Salesforce.com
Launch compelling, innovative and creative marketing campaigns in collaboration with marketing and sales colleagues across our EMEA business
Present and breakdown detailed product information into key sales features and benefits
Implement successful promotional strategies across multiple channels, including print, digital and agencies

215

Marketing Executive Resume Examples & Samples

Editing and checking all printed material for the hotel
Co-ordinate with F&B and follow up on TIME OUT, Menus etc
Organises together with DS&M and follow up with printers and designers with all hotel’s publications i.e. Rack Brochures, Welcome Booklets and other Front Office Publications
Writing, editing and checking all letters sent to in house guests relating to promoting events or General Communications to hotel Guests
Making sure all promotions are correctly advertised in the hotel as well as in the in-house advertising TV
Checking signs displayed in the hotel for functions and other directional signs
Co-ordinating between sponsors and hotel Departments regarding promotional sponsorships
Making sure the Corporate Identity is correctly featured on all publications / collateral of the hotel as well as during public events organised in the hotel
Organises work with all Advertising & Publishing Agencies working with the hotel
Updating the Hotel’s local and international Website
Keeping an eye on the competition with regard to activities and reporting this to the Management
Making sure all the needed publications are correctly displayed in guestrooms and hotel’s public areas
Co-ordinating with all Travel and Hotel Publications that adverts are published correctly and on time as advised by management
Assisting the Director of Sales & Marketing in all marketing matters like marketing campaigns, take part in preparing a yearly Marketing plan and budget, developing the Marketing strategy of the hotel
Be part of the revenue plan preparation
Participate in the Marketing plan & F&B promotions yearly action plan

216

Marketing Executive Resume Examples & Samples

Take ownership of the coordination of marketing campaigns from brief to launch, including asset production and sign off with key stakeholders
Assist the marketing team to prepare weekly report production for key marketing channels (email, social, natural search etc.), providing headline insights into the data
Assist the marketing team in maintaining the marketing campaign calendar
Liaise with internal stakeholders (legal, merchandising, marketing, creative, sales etc.) to support all promotional/competition activity
Assist the marketing team in email production and sign off
Assist the marketing team in adhoc project and strategy work
Responsible for maintaining and optimizing the Amazon Tickets homepage
Experience in an online merchandising role with knowledge of content management and email marketing tools
Track record in managing projects with strong attention to detail and exceptional organisational skills
Ability to communicate clearly both verbally and in writing, driving clear, thoughtful analysis that tells a story
Accustomed to working in a fast pace environment with multiple stakeholders, having to influence different teams across departments and ideally across countries
Evidence of working creatively on projects and problems, devising innovative solutions that simplify process and generate efficiencies
A passion for live entertainment

217

Marketing Executive Resume Examples & Samples

Support production of materials for brand and programme specific campaigns; briefing agencies, reviewing assets, providing feedback and coordinating sign off
Together with the Partnerships and Marketing Manager, manage partner relationships in key CNBC sectors: luxury, travel, finance, tech, FDI – as well as arts and sports
Support the execution of barter campaigns from concept to delivery; process contracts, organise creative, request media plans and provide post-campaign reports
Produce support documents and materials to showcase marketing team activities and campaigns
Coordinate advertising on in-house and barter platforms for CNBC and partner campaigns
Organise CNBC studio events
Assist with developing digital & social marketing strategy
Support team with delivery of annual Davos WEF campaign
Manage and publish content for internal Marketing and communications as needed
Oversee relationship with email marketing platform provider and support the publication of internal newsletter
Assist with the organisation of CNBC’s Client Entertainment Programme; produce invitations, coordinate RSVP’s, organise transport and distribute tickets
Research CNBC merchandise and manage stock
Work with Communications and PR team colleagues to ensure smooth delivery of campaigns and day to day running of the team
Proven marketing and PR skills, with experience in events management, campaign delivery and partnerships
Excellent all-round communicator, both written and verbal
Highly organised and strong administrator with immaculate attention to detail
Production experience of marketing campaign assets
Database management skills
Understanding of digital marketing techniques and measurement
Proficient in PowerPoint and Excel
Good common sense, uses sound judgement to make decisions
Proactive, enthusiastic, collaborative and diplomatic
Creative thinker, ability to produce new ideas and solve problems
Knowledge of CNBC competitive set desirable
Interest in business and financial news and information a plus
Basic understanding of the EMEA markets and media industry an advantage
Computer literate (MS Office)

218

Marketing Executive Resume Examples & Samples

Create and execute marketing campaigns to drive awareness and lead generation across multiple platforms and communication channels
Using analytics tools (Web Analytics – Omniture, Eloqua, Social Media etc.) to track and analyse the delivery and performance of campaigns. Ensuring all engagement targets are met and findings communicated to stakeholders
Working with Editorial teams to maximise marketing efforts on content
Develop landing pages for hybrid online/offline campaigns, tracking and reporting online leads and performing continual optimisation and performance assessment
Maximise online exposure by distributing relevant content across platforms and channels
Stay aligned with industry best practise keeping abreast of latest practices, technology and principles
Support the planning and execution of multi-channel (email, webinar, PR, video, social media) content-led marketing campaigns
Execute digital set-up and management of campaigns using our marketing automation and CRM systems
Analyse results of campaigns, and report back to the marketing team, providing recommendations for optimal performance based on results
Creation of trigger campaigns as a result from data collected from downloadable content
Support day-to-day marketing activities across the team on an ad-hoc basis
Support the development, creation and maintenance of HTML emails and email programs,
Manage the execution of all digital elements of the marketing mix to support the promotion of content
Working with internal and external stakeholders to deliver campaigns in a timely, effective and innovative manner. This includes
Working with global sales teams to develop a key understanding of our customers’ requirements
Working with CRM and PR teams to increase the exposure of campaigns
Managing third-party vendors to extend the reach of campaigns

219

Marketing Executive Resume Examples & Samples

Hold a level 4 CIM (or equivalent) Marketing Qualification OR have a minimum of 4 year experience in a Marketing role within a competitive commercial environment. Experience in medical devices would be advantageous
You have experience in presenting to Senior Leaders, Managers, Peers and Customers
You have experience with MS Office (Word, Excel, PowerPoint), CRM systems and website database
You have excellent verbal, written and organizational skills
You are driven to deliver the highest quality standards to our (internal) clients
You have an eye for detail without losing sight of the bigger picture
You are a self-starter and can work individually or in a team
You are solutions orientated, flexible and have a can-do attitude
You have the perseverance and resilience to perform well under pressure
Creation and delivery of marketing plans and initiatives for the Consumable division with desktop research, market intelligence and identification of opportunities
Management of CRM database and E-Marketing Platform. Ensuring this data is kept up to date at all times and is stored and shared correctly
Creation of E-Marketing and Print campaign plans relevant to product division and industry developments. Formatting content and graphics, collating database for the relevant customer segments, arranging printing and delivery
Updating competitor database with data supplied by field Sales Teams and in house Sales Support Teams. Compiling, consolidating, formatting, and summarizing information gathered into graphs, presentations and reports
Keep up to date with local and EU regulations and requirements for Infection Prevention and Control, Endoscope Reprocessing and Endoscopy
Creating, updating and distributing relevant communication materials such as brochures, newsletters, infographics, factsheets, press releases, etc
Maintain the UK website and App with relevant product content/images
Take responsibility for organising events and congresses including, pre-congress marketing, conceptualization, invitation design, logistics and follow-up activities
Support sales presentations by assembling quotations, proposals, videos, slide shows, demonstration and product capability booklets; compiling account and competitor analyses
Carry out customer visits alongside field Sales Team to build relationships with KOL’s and gather VOC feedback
Support the field Sales Team and in-house Sales Support Teams on day-to-day commercial operations
Support the Marketing Manager in day-to-day marketing operations such as organisation of VOC activities, creation and delivery of Marketing presentations and portfolio management

220

Marketing Executive Resume Examples & Samples

Project Management/Leadership skills:- proven track record of managing all aspects of large, complex marketing projects including strategy development, designing processes, delivering content and executing social media campaigns
Proficiency to lead projects (360 campaign management):- Work with the marketing manager on implementing a core strategy for all channels and specifically executing a social strategy on ITVBe brand feeds across relevant social networks
Exceptional brief writing skills
Expertise in planning and developing ideas with ITV Creative or external agencies to media planning, through to delivery of the campaign across all audience touchpoints
Competent knowledge of TV media planning and engagement planning to plan and deliver ambitious and cut through marketing
A versatile self-starter:- ability to work on ones’ own initiative
A Creative Mind:- Be Different, Think Different (outside the box)!
Admirable communication skills
Exceptional Presentation skills (PowerPoint)
Relationship Management:- ability to build rapport and empathy with internal/external partners
Results orientated:- possess the ability to complete projects/assignments to deadlines set
Possess a real passion for Marketing and Brand management
A strategic and lateral thinker!:- ability to plan, organise and present campaigns in a way that makes sense to non-technical people

221

Marketing Executive Resume Examples & Samples

Maintain the POS finder and stocked items through the printers weekly
Work with the store operations and marketing team to lead any development work and ensure it is implemented with appropriate colleague training and communications, this includes ensuring stores have planned time for all activity
Ensure all bulletin communication for yours and the teams work is clear and produced on time
Take briefs from relevant parties in order to provide detailed briefs for the in-house design and photography teams to produce artwork for POS
Work alongside the ME and In-store tickets teams to understand latest initiatives and develop promotional solutions around new trials
Perform POS audits on a regular basis
Investigate new ways to display offers in cost effective yet impactful ways in store. Always think about store concepts and how best to implement POS
Previous POS experience
Knowledge of print processes
Good interpersonal and communication skills and able to build relationships with external agencies and internal colleagues
Strong organisational skills and appreciation of deadlines
Ability to work as part of a team as well as individually using your own initiative

222

Marketing Executive Resume Examples & Samples

Deliver international marketing campaign calendar and manage the International marketing matrix to ensure online travel campaigns drive increased online sales & revenue growth for ATO across International markets
Increase the site look to book (LTB) ratio by ensuring on-site messaging up-to-date, accurate and aligns to the Cardmember promise
Deliver against the Global Hotel Offer strategy, by ensuring that all offers are accurately and appropriately merchandised on our key home and landing pages and throughout the customer booking path
Work to drive a seamless customer journey with robust, clear, accurate and relevant content to engage and convert
Ensuring all activity, including traditional marketing, merchandised offers and content meets all local market regulatory & legal compliance
Work with the greater ATO marketing and capabilities team, local markets and the vendor to ensure that onsite updates are managed smoothly and in a timely fashion
Ensure that the onsite calendar of activity aligns all ATO central and local marketing plans for each site and each market (currently multiple pages on 47 sites, in 13 markets)
Utilise onsite analytics to make informed recommendations for proposed site changes and optimisation
Develop and maintain strong operational relationships with internal and external teams
Ability to advise and influence stakeholders and teams not under direct control
Strong communication skills and the ability to communicate credibly with internal & external partners and colleagues
Ability to work on own initiative and in uncertain conditions – must be a ‘self-starter&#8217
Be analytically minded with an excellent attention to detail
Demonstrated experience of working with agencies
Highly organized with effective time management skills
Experience in devising and running online travel merchandising campaigns
Experience of working with geographically/culturally diverse teams
Must Have knowledge of content management systems
Experience in International Online Travel Marketing
Experience in managing global marketing campaigns across the 360 digital marketing mix
Experience in Omniture tagging and analytics is essential
Understanding of travel industry economics and profitability drivers
Minimum of Bachelors degree in a marketing / business discipline and/or equivalent recognized marketing qualification such as Chartered Institute of Marketing Diploma

223

Marketing Executive Resume Examples & Samples

Creating eDMS
Keeping the event website up to date at all times
Creating quality promotional materials for online and offline platforms
Managing and updating the event database
Sourcing for and liaising with relevant suppliers/ partners to implement campaigns
Assisting in arranging contras with media partners/ trade organisations and on cross selling/ promotional opportunities
Generating reports and analytics from various marketing platforms
Performing ad-hoc research and assignments for the Marketing Manager and any other event related duties
Degree qualification in Marketing / Public Relation/ Mass Communications
Relevant experience in trade exhibitions or event marketing is preferred
Excellent presentation and business writing and copywriting skills in English
Knowledge on direct marketing and online marketing channels such as website marketing, email marketing, and

224

Marketing Executive Resume Examples & Samples

Take responsibility for producing and communicating timely analysis of marketing performance (including weekly KPI analysis and communications)
Build close relationships with the PPC, Affiliate and Display teams, to encourage open dialogue and helps continually inform the marketing plan
Push agencies and digital teams to report concisely on their channels, enabling you to interpret the results for the weekly business KPI reports
Use key insights and learnings to produce KPI report each week, working with all of the relevant teams to gain an understanding of performance, good and bad
Develop messaging and creative tests across all channels
Continually measure all channels and learn from them to help boost overall performance
Manage the monthly press plans, continually looks to optimise and challenge when needed
Demonstrate a full understanding of the commercials; brand, consideration, sales, revenue & ROI
In collaboration with Digital and Effectiveness, manage and execute all digital comms
Ensure the Green Flag content calendar is updated via Zoe and utilise weekly content meetings to update Social and PR teams
Support the marketing manager in delivering all brand activation plans
Drive calls, quotes and sales for Green Flag working closely with the marketing manager, and in partnership with media and creative agencies, to develop, execute and measure response-marketing plans
Represent Green Flag on the monthly calls with operations. Getting feedback from customers and manage any marketing material off the back of it
Responsible for ensuring all media is booked and on time and corresponding creative is compliant and approved by the business on time
Work with the creative agency to ensure consistency across all creative whilst ensuring it’s customer centric and optimised to the relevant channel
Maintain the Green Flag compliance logs on Tag and be responsible for getting re-approvals if creative is due to expire
Influence and optimise messaging when opportunities arise
Manage agencies to deliver an optimised Mayday annual plan through integrated comms.
Execute all Mayday comms and track performance against targets
Raise PO’s when requested and manage GF PO tracker, updating marketing manager of costs on a monthly basis
Manage old PO’s with the Buying Centre, ensuring they are closed once invoiced against
Focus on costs, process improvements and/or efficiency to contribute to the profitability of DLG
Reinforce the culture and core values of DLG through behaviours and actions
Comply with the rules and requirements of the Financial Services Authority (FSA) and any other legal/regulatory/risk management frameworks. Develop self in order to maximise personal contribution to the role
Strong stakeholder management skills
A competitive salary, benchmarked against our competitors, which will grow as you do
Pension 9% of your base salary, you can choose to contribute less or more than this, and anything you don’t wish to put in to your pension you can take as cash instead!
Private medical insurance (anyone can choose this through our flexible benefits scheme, and managers receive this as standard)
Attractive holiday entitlement
50% off our Home, Motor and Pet insurance
Free Travel insurance
Free Green Flag breakdown cover
Flexible rewards including Life insurance, income protection, critical illness insurance, personal accident insurance
Retail card, with discounts at big name retailers
My Discounts - a discounts website for all our employees, with great discounts, cash back savings and offers across hundreds of brilliant high street brands, travel, tickets, gym memberships and much more

225

Marketing Executive Resume Examples & Samples

Delivering multi-media campaigns
Working with in-house creative and third party digital and media agencies
Leading the way in new digital and social media campaigns
Delivering post campaign planning reports including the ability to interpret digital data
Budget management and ensuring the efficient use of resources
Driving collaboration across organisational boundaries
Managing critical stakeholder relationships

226

Marketing Executive Resume Examples & Samples

Control the schedule and related marketing materials for each monthly campaign (online and offline) to build The Disney Store (TDS) as THE shopping destination
Working collaboratively across different functions within the business including communication team, operation team, TDS e-commerce team and Japan merchandising & marketing team
Effective communication with vendors to make sure the effective execution
Assist marketing manager to develop new marketing initiatives to drive traffic and build affinity
Run TDS social media accounts
Support the day-to-day running of the department preparing monthly and weekly reports
Collect data and track the performance of different marketing activities
Follow marketing manager’s guide and provide assistance on different marketing related projects
Provide equivalent support to other territories as needed
Related experience in consumer marketing for over 2-3 years
Familiar in using research, data and consumer insights to define marketing strategy
Professional certification –Fluent in English
Bachelor’s degree, preferably in Marketing, Advertising or Business
Good understanding of marketing strategic planning
Experience in event management
Good communication, presentation and influencing skills
Proficiency in Microsoft Office Professional Suite

227

Marketing Executive Resume Examples & Samples

A minimum of 2 years + experience in a previous marketing communications role
A passion for writing and turning complex language in to meaningful messages
An ability to create, interpret and validate and communications briefs
The capability to gain and use insight to recommend solutions and craft communications messages
An aptitude to learn new systems and work within set processes. - Experience of creating emails within a system like ExactTarget, Adobe and other digital platforms would be beneficial
Excellent grammar, accuracy and attention to detail
The ability to think ahead and take planned action, rather than waiting for things to happen or for issues to reoccur

228

Marketing Executive Resume Examples & Samples

Coordinating 360° media and communication campaigns (TV, Radio, OOH, Digital) on both bought and owned media
Planning & coordinating internally and with third parties, campaigns & event activations while ensuring on-schedule material deliveries
Writing creative briefs and checking creative assets development and deliveries
Monitoring, reviewing and reporting on all marketing activities and results (according to media planning or marketing plan agreed)
Proactively establish and maintain effective working team relationships with all support departments and Central Team to ensure successful franchise & program visibility across the African continent
Collaborate and liaise with consumer product marketing and public relations teams to create synergies and support Turner’s key franchises visibility (retail partnership; competition; POS activation…)
Contribute to create relevant and engaging case studies to develop local strategic partnerships to expand Turner’s brands visibility towards current or new trade partners
Partner with the sales/distribution team to develop B2B communication and sales material including case studies, recap decks, channels demo reel and trade fair branding
Partner with the digital producer to implement efficient digital bought media campaign
Relevant Marketing/advertising experience required
Fluent in English (mother tongue if possible) and French
Digital Experience including knowledge of social platforms such as Facebook, Twitter, Instagram, Snapchat, YouTube
Knowledge and passion for the Turner’s brands (incl : Boomerang, Cartoon Network, Boing, TCM, Toonami)
Initiative and leadership
Well organized (details matter)
Creative self-starter (challenge the status quo)
Proficient in Word, Excel, Outlook and PowerPoint

229

Marketing Executive Resume Examples & Samples

Maintain and update marketing assets, content driven campaigns and renewal offers
Produce high quality copy and creative for all communications
Manage suppliers: fulfillment bureau, online bureau, telemarketing agencies, creative agencies, mailing house etc
Work closely with the Customer Operations team to optimise customer processes
Upsell and cross sell promotions across The Economist Group’s portfolio of titles

230

Marketing Executive Resume Examples & Samples

Copywriting for the broad range of marketing collateral
Providing input to the creative design of such materials within Capita brand guidelines
Order of print supplies as required
Maintaining relationships with external suppliers
Maintain up to date client lists and monitor contact points
Update and maintain social media channels
Carry out logistics planning for marketing events such as client greeting events
Maintain a record of marketing spend & revenue generated
Manage the marketing calendar and diaries
Management of external supplies
Strong marketing experience
CIM qualification is desirable
Employee benefits/financial services/professional services sector experience is desirable

231

Marketing Executive Resume Examples & Samples

Educated to degree level in Business related discipline, ideally a Marketing specialism would be preferred
The ability to work to tight deadlines while keeping a cool head
Strong communication and interpersonal skills, and able to clearly articulate business requests with agencies as well as manage a diverse network of internal stakeholders
Ability to effectively analyse data to identify causes of campaign performance drivers. The candidate should be comfortable with working with raw data to create campaign analysis and insight when required

232

Marketing Executive Resume Examples & Samples

Undergraduate degree in marketing / business or related areas
At least 2 years experience within FMCG/OTC/Consumer Goods industry, with proven track record of achievements
Ideal if experienced in artwork development or involved in packaging change project
Sensitive to the healthcare market/compliance requirement
Must have demonstrated analytical skill and strong in number
Proven collaborator, team player and alliance building oriented

233

Marketing Executive Resume Examples & Samples

Support the marketing manager to deliver advertiser-facing lead generation campaigns using email, digital advertising and other channels as appropriate
Build relationships across the business – notably with design, CRM, customer services and sales colleagues – to ensure that all campaigns are scheduled and delivered on time and that leads are followed-up on promptly
Working with the marketing manager to create content that drives lead nurturing and lead generation efforts
Working with the marketing manager, inform the further development of the commercial lead generation strategy and process
Plan and deliver lead generation campaigns to support advertising revenue for exec-appointments.com and event and course revenue from the Non Executive Directors’ Club (working closely with sales heads)
Plan and deliver multi-channel digital B2C campaigns to drive high-quality, relevant candidate traffic to exec-appointments.com and adapt these campaigns to ensure that the candidates being driven to the site match the jobs posted
Work with the marketing manager and head of advertising sales to provide all required sales tools, media kit, lead generation, client communications, up-to-date site and audience stats
Provide marketing support to aid advertising sales efforts, such as the creation of sales sheets, support with events / trade shows and changes to the rate card and media kit

234

Marketing Executive Resume Examples & Samples

Eindverantwoordelijk voor de kwaliteit, de deadlines, de oplevering, aansturen freelancers en centrale schakel van VICE voor eigen mediamerken en commerciële productietrajecten
Promoten en programmeren van events van VICE Media
Projectmanagement en uitvoerend verantwoordelijk voor alle Partnerships
Thema campagnes verzinnen ten behoeve van de merkbekendheid en traffic van VICE
Het benaderen en onderhandelen met netwerk, zorgen voor de beste prijs/kwaliteit verhouding

235

Marketing Executive Resume Examples & Samples

Responsibility for maintaining the relevant sections of the website with relevant, up to date content via a CMS system
Work with senior marketing leaders and in house digital team to oversee and manage paid search, online display and social media relevant franchise campaigns
Working with in house content team and PR agency to identify relevant news, blog and video opportunities across relevant franchise dealers to improve search engine optimisation and brand consideration
Work closely on a day to day basis with Marketing Leader to ensure campaigns are aligned to national campaign messages and providing support in marketing meetings with operational teams
Be able to communicate effectively with regional Operations and dealership teams to provide marketing media and creative recommendations and support based on business objectives
Undertake relevant market research as required each quarter and put forward suggestions to ensure franchise sales propositions are highly competitive / market leading
Implement and communicate franchise group marketing plans, meeting manufacturer requirements and ensuring activity is aligned to agreed marketing budgets and is not exceeded
Follow briefing process to work closely with in house graphic design team to generate artwork, adhering to franchise manufacturer marketing guidelines and standards
Implement multi- channel integrated campaigns and leverage effectiveness utilising findings from relevant sources (e.g. via customer insights, google analytics, market penetration / analysis tools from the manufacturer and subscriber/engagement levels)
Implement best practices shared from other Marketing Leaders, testing new media technologies, and sharing learnings
Develop effective working relationships with marketing, design and operations teams
Develop effective relationships with Marketing Assistant(s) to share learning's and ensure campaigns are delivered to agreed timescales
Work cross functionality with legal team to ensure all marketing activity is compliant with latest guidelines and advice given
Experience within retail marketing / similar fast paced industry
You must be a team player
Strong communication skills – shows confidence in communication with a range of stakeholders and has an ability to work cross functionality
Basic understanding of digital marketing landscape with a willingness to learn
Organised with the ability to multi-task and manage time effectively, often under pressure
Tenacious – you will have an eye for detail and strive for excellence in campaign delivery
Demonstrable understanding of automotive retail (preferred)
Energetic, pro-active with a positive ‘can – do’ attitude approach to change
Experience of delivering multi- channel campaigns and controlling budgets would be preferred

236

Marketing Executive Resume Examples & Samples

Great Pay! We are Living Wage Employer and proud of it
We`ve earned an award for "Investors in People - Gold", so you`ll be working for an employer who really cares about you and your career
Take time to relax with 25 days` holiday plus bank holidays
An annual bonus to reward you for all your hard work
Enjoy amazing discounts at certain restaurants, retailers and entertainment venues
And most importantly, you`ll be working within a fun, passionate and vibrant team

237

Marketing Executive Resume Examples & Samples

Assist in the implementation of the annual marketing calendar
Manage cross functional teams and external agencies to ensure effective and timely briefing of activity to ensure campaigns are delivered on time and leveraged in a multi-channel environment
Work with the online team to ensure marketing activity is activated on the website
Work with Commercial and suppliers support new product and service launches
Manage and coordinate national and regional events e.g. Education events
Previous marketing experience – ideally in the B2B market
Good working knowledge of Word, Excel and PowerPoint
Good presentation and communication skills
Good stakeholder management experience

238

Marketing Executive Resume Examples & Samples

Problem solving and organizational abilities
Diploma or Vocational Certificate in Sales & Marketing, Hotel Management, Business Administration, or related field preferred
1 year related experience or an equivalent combination of education and experience

239

Marketing Executive Resume Examples & Samples

By ensuring problem solving behavior is part of daily life
Prioritising projects based on importance and urgency
Communicating openly and clearly with other team members
Results orientated self-starter who is capable of communicating and working at the highest level of both Mylan and its key European customers
Graduate education or 5 years’ experience in the Pharma industry
High level of analytical and administrative acumen
Able to demonstrate skills at working with a team approach and to draw on experiences of others to drive the business

240

Marketing Executive Resume Examples & Samples

Work closely with the commercial marketing manager to implement product focused multi-channel marketing campaigns, aimed at both client and agency audiences
Implement and manage the logistics of regular client-facing commercial events in EMEA, these include research briefings, editorial-led political briefings and client entertainment linked to key media or vertical events
Manage the sign off process for contra contracts for the commercial marketing team, this includes working closely with finance to monitoring the fulfilment of the contract and effective account management of multiple contra clients
Develop an events plan and execute the logistics for our 2 (Cannes, Ad Week) key global partnerships across the year. This includes providing support to the commercial manager and the communications team regarding speaking slots. Ensuring all aspects of the partnership are fully utilised, including passes and special event tickets are distributed across the commercial department. Ensure all partnership deadlines are fulfilled, and that FT assets are provided. Manage invites for client events and ensure attendee targets are met
In line with our awards strategy manage the submissions process for the commercial department, this will include working independently or with the assistance of our external PR agency. Coordinating key relevant stakeholders for input, gathering relevant detail and data points, proofreading and managing sign off process for completed entries
Lead on business-as-usual updates to the media kit and ensuring new products and services are represented in a timely and appropriate fashion. Oversee annual updates to both the PDF and media kit versions of the rate card for all currencies
Work closely with our in house design create new or amend existing marketing collateral. Oversee the use of the FT logo within the commercial team and ensure the right logos and brand creative are used and the brand guidelines are adhered to
Manage the coordination of the client facing marketing newsletters, liaise with commercial, communications and other relevant teams to gather stories for the quarterly industry newsletters

241

Marketing Executive Resume Examples & Samples

Plan and execute marketing activities to drive market shares & achieve sales target
Perform marketing administrative tasks and ad-hoc projects as assigned
Product information update
Competitors activities monitoring - pricing, promotions, new products launch, advertising, distribution monitoring and reporting
Monthly invoice and accrual processing
Liaise with advertising agencies & production house for advertisement production
Assist in vendor negotiation and selection to control advertising expenditure
Packaging preparation with design house & Vendor -- design, bilingual labelling design, packaging revamp
ATL materials preparation with design house -- print / magazine advertising, outdoor & online advertising
Coordination with media house on different advertising tools & expenditure involved
Degree or Diploma in Marketing or Business Administration
1 year of Marketing experience (Fresh Grad is also welcome)
Proficient in MS Word, Excel & Powerpoint
Good in spoken and written in both English and Chinese (Cantonese & Putonghua)

242

Marketing Executive Resume Examples & Samples

A proven track record of campaign management experience and knowledge of TV production and TV media planning
Proficiency managing all aspects of large, complex marketing projects including strategy development, working with creative teams, delivering content and executing social media campaigns
Excellent knowledge of social media esp Facebook, Instagram, Twitter and YouTube with demonstrable campaigns that have built value and audiences and experience in delivering paid social campaigns
A strong background in TV and passion for content, particularly youth focused programming
Demonstrable experience working with third party agencies and creative teams to manage projects and deliver on-time and on budget
A versatile self-starter: Ability to work independently and use own initiative
Creativity: Strong creative judgement and ability to think differently
A strategic and lateral thinker: Ability to plan, organise and present campaigns in a way that makes sense to non-technical people
Ability to remain calm under pressure, often working to tight deadlines
Be passionate and love what you do: we love our brand and its content and want you to too!
Strong stakeholder management: Ability to effectively communicate, understand their needs and deliver solutions quickly
Exceptional Presentation skills
Relationship Management: Ability to build rapport and empathy with internal/external partners
Team Player: Works well as part of a dynamic and supportive team

243

Marketing Executive Resume Examples & Samples

A confident and articulate marketer with experience of digital channels
Experience of planning and executing integrated marketing campaigns to grow products and services globally
Excellent stakeholder management is essential, as are confident communication skills
Experience of cross-team collaboration is key. Confident working with teams from other functions, e.g. sales, in order to align activity, recognize opportunities, and deliver against business objectives
Occasional travel to industry events
Able to work with multiple locations across times zones, requiring flexible working hours to accommodate conference calls when needed
Good understanding of the digital marketing tool-kit
Experience of stakeholder management across different departments and geographies
Ability to leverage technology including marketing automation, social networks, web analytics and business intelligence (reporting and analysis tools)
Comfortable working with the sales department and other key stakeholders and teams
Ability to work collaboratively with a global team
B2B marketing experience (direct, hands-on experience of managing and carrying out tactical elements)
Creation of strategic marketing plans, including effective communications approach and mix of marketing channels for B2B lead generation
Excellent copywriting skills – email marketing copy, press releases, announcements
Digital experience including search marketing and social media
Reporting and tracking of marketing ROI and KPIs
Experience of technologies such as Salesforce, Eloqua, ExactTarget, Adobe Analytics would be beneficial

244

Marketing Executive Resume Examples & Samples

Be the direct link between the client trading & marketing teams and with the INWK Design team in the preparation of data linked to the final confirmed promotional offers for handbill and POS materials
Data preparation: Taking raw data from the trading sources, reconfiguration, reformatting into workable excel or csv formats for the INWK Design team
Drive consistency: Application of common offer language in line with previously approved terms and descriptors
Proofing of data: Checking and validating raw data and savings calculations
Briefing INWK Design team and INWK Account Management team and act with the liaison between agency and client
Proofing of creative: Checking artwork proofs output by INWK Design team to confirm that approved data has been correctly represented and passing onwards to Trading and Marketing functions for proof reading
Team player: following direction and training from the client stakeholders
Reporting and tracking to identify the extent of changes for each promotional cycle and identify ways to increase efficiencies / productivity

245

Marketing Executive Resume Examples & Samples

Take ownership of the local site and Seatwave brand in the market(s), working with the wider team of specialists to deliver against traffic and sales targets, working to an agreed ROI
Execute tactical promotions throughout the year to elevate the Seatwave brand and drive conversion for targeted events
Manage merchandising on the site and across our marketing channels to ensure we maximize sales potential from new and expiring events
Work with line Manager to develop partnerships and inventory suppliers in market (e.g. promoters, sports teams). Ensure the continual optimisation of those partnerships over their term
Work with the in-house PR team and local Ticketmaster businesses to deal with reactive PR issues and utilize proactive messaging to promote the Seatwave brand and amplify tactical campaigns
Manage the lifecycle of events within designated market to ensure the marketing team and wider business are aware of events that require focus at onsale, throughout lifecycle and at expiry
Oversee all copy and content generation on the site to ensure it is accurate and engaging in local language
Through local market knowledge and web based research, work with the Event Programming team to ensure we have a wide range of events on the site and as much information as early as possible about any given event
Broadcast marketing emails for the markets delivering high quality content at agreed frequency to build retention
Develop the relationship with the Ticketmaster primary marketing and Client Account Management team in the markets to deliver against marketing commitments
Work with the specialist PPC team to balance traffic and ROI from campaigns in the Netherlands and Spain
Work with the CS team to address customer service issues in the NL and/or ES markets with particular reference to issues on social media
Fluency in English and Dutch is a requirement
Experience of working in the live entertainment industry desirable
Creative in use of design and copy
Experience of brand management
Excellent Microsoft Office Skills, in particular advanced Excel
First hand experience of building and developing relationships
A can-do attitude, entrepreneurial and driven to make a success of their market

246

Marketing Executive Resume Examples & Samples

Ideally educated to degree level or have a professional marketing qualification
Minimum of 2-4 years’ experience working within marketing
Experience of working with agencies and multi-media through the line campaigns
Ability to work in multi-disciplined/cross functional teams
Ability to build close relationships with internal and external customers and departments
Strong analytical skills and be commercially competent
Ability to understand key levers of the P&L

247

Marketing Executive Resume Examples & Samples

2+ years demonstrated experience in marketing, preferably in Events
Experience implementing best in class marketing strategies
Social and digital media experience
Experience in online and database marketing
Understanding of search marketing
Experience across communications platforms
Proven ability to work on multiple projects in a fast paced environment
The ability to effectively and productively manage internal and external stakeholder relationships
An understanding of the competitive landscape of Events

248

Marketing Executive Resume Examples & Samples

Evaluates new marketing opportunities for the hotel
Support on making sure the property is represented on all quality internet sites that have the potential of providing business
Works closely with Marketing, Communications and Public Relations Manager on building relationship with respective Convention Bureaus and Chambers of Tourism
Assists in hotel coordination of rooms, food and beverage, and spa, promotions
Provide support in developing leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy
Maintains, updates, and works with eCommmerce team in the management of all web sites
Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings
Support with development of brochure and hotel collateral materials
Participates in all hotel imaging work (e.g., signage)
Uses and interprets all reporting necessary for sound marketing recommendation
Reviews and provides analysis on all website and email campaign tracking, for the property site as well as corporate email campaign results and Marriott.com property report
Provides support in developing strategic marketing plan for property, includes group, leisure and local efforts
Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor contracts, etc.)
Ensures that the property is following all corporate marketing guidelines
Ensures consistency in the Lapita voice on all guest touch points and marketing communications, not only following corporate graphic standards, but also on behalf of Lapita, Dubai Parks and Resorts, Autograph Collection Hotels
Provides regular tracking/ROI and analysis of promotions and website/email campaigns, using industry averages for ROI calculation, and uses this knowledge in future planning
Tracks ROI of all marketing initiatives, including online, direct mail and print advertising
Provides support to Marketing, Communications and Public Relations Manager on tracking of actual versus planned marketing budgets and provides input and recommendations as needed regarding reallocation of funding
Works with the Marketing, Communications and Public Relations Manager to plan and supervise all photo shoots, developing shot list while keeping goals of property and brand image in mind
Provide assistance on daily social media posts/tweets to all applicable social media outlets, other duties include coordinating the social media marketing calendar with online activity with Marketing, Communications and Public Relations Manager. Supporting on the tracking of social media influence measurements by understanding, interpreting and communicating via a report, partnering with other departments to ensure proper online messaging and relevancy, ensuring consistency of messages across multiple networks are in line with the brand
Degree from an accredited university in Marketing, Business Administration, Hotel Management, or related major
2 years’ experience in a marketing and public relations position
Previous experience working within a hotel or similar environment preferred
Experience of GCC countries is desirable but not essential
Fluent Arabic both oral and written is desirable but not essential
Marriott experience is desirable but not essential
Experience with design programs including Illustrator, Photoshop and InDesign preferred

249

Marketing Executive Resume Examples & Samples

Diploma or Degree in Marketing or Business Studies
At least 2 years experience in related field (ie FMCG)
Team player, proactive, resourceful and results oriented

250

Marketing Executive Resume Examples & Samples

Attract guests/customers to our Marketing promotion and book them for sales tours of our Hilton Timeshare at Sales Galleries in Japan/Korean
Fluency in written/verbal skill in Japanese OR Korean language is required for this position
Former work experience in marketing or sales environment

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Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

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Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

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Marketing Executive Resume Examples & Samples

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Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

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Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

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Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

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Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

Marketing Executive Resume Examples & Samples

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