Manager Insights Resume Samples

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A Dietrich

Ashlynn

Dietrich

6194 Marvin Mission

Phoenix

+1 (555) 687 3157

6194 Marvin Mission

Phoenix

Phone

p +1 (555) 687 3157

Experience Experience

Chicago, IL

Kantar Insights Mobile Manager

Chicago, IL

Schneider, Dibbert and Kub

Chicago, IL

Kantar Insights Mobile Manager

A strong operational background with at least 5 plus in management position please in an operational management role
Project Management, Mobile Operations and Panel Management
Work with Solutions Architect to create an automated system from script to data processing (Growth Tools)
Design an improved costing system to create reconciliation efficiencies
People leadership - invests personally in people; ensures depth of talent; cultivates high performance culture
Create custom dashboard mock-ups for jobs and design new products for mobile platform
Client leadership - acts as trusted advisor; develops new opportunities; is committed to collaboration across Kantar

San Francisco, CA

Manager, Workforce Insights Toronto, ON

San Francisco, CA

Wyman, Kutch and Leffler

San Francisco, CA

Manager, Workforce Insights Toronto, ON

Coordinating Human Capital Management risk assessment and reporting
HR Shared Services (reporting)
Assist Senior Manager, Integrated People Management developing and maintaining a system for monitoring and reporting people risk and talent status
Support the integrated human capital reporting, monitoring, decision making and strategic planning process for RBC through
HR Centres of Expertise (esp. Recruitment, Compensation and Learning and Development)
Single issue and ad hoc analysis and planning support
Identify potential areas for advanced data analysis and forecasting to ensure that RBC proactively manages emerging talent issues, and coordinate with Senior Manager, HR Data, Predictive Analysis and Forecasting to deliver analysis in a business relevant manner

present

Houston, TX

Senior Manager Insights

Houston, TX

Tremblay, Thiel and Gislason

present

Houston, TX

Senior Manager Insights

present

Work closely with the Insights Managers in the team - providing project-based mentoring & coaching to ensure continuous development & growth in the team
Work with your assigned stakeholders to develop insights plans aligned with business activities - to ensure timeous insights & intelligence are delivered to support these activities
Stay abreast of market research innovation & thought-leadership – providing input into the team to challenge and develop the portfolio of work
Provide consultancy to team colleagues in relation to insight innovation & information dissemination - reporting, story-telling, informing and influencing stakeholders at all levels
Provide expert advice and guidance into the design & implementation of strategic insight studies – to both Insights Managers and Stakeholders
Provide technical oversight & support on primary research instruments – assisting the Insights Managers in checking questionnaires, discussion guides, samples & analyses/reports from partner vendors
Provide consultancy support to the Insights Managers - and where relevant, lead projects across a range of strategic insights projects

Education Education

Bachelor’s Degree in Market Research

Carnegie Mellon University

Bachelor’s Degree in Market Research

Skills Skills

Insights expert - strong technical research skills (qualitative and quantitative)
Insight analysis – ability to undertake complex analysis across multiple data sources, aggregate results accordingly, and produce succinct business recommendations from the resulting data
Dissemination to senior audiences and across large scale complex projects, both written and presented. Ability to scope, manage and deliver insights projects to support commercial and marketing objectives
Research agency management skills: knowledge of how research agencies work/ previous experience of managing suppliers e.g. negotiating costs, providing feedback, undertaking a pitch process etc
Experience within Financial Services (desirable, not essential)
Stakeholder management and influencing at mid to senior level with excellent relationship management skills
Challenges the status quo and comfortable ‘pushing back’ in a constructive manner
Cultivates strong working relationships as a matter of cause
Comfort with uncertainty in a fluid and sometimes challenging business environment and able to adapt approach at pace
Good understanding of brands, brand & communications strategies, competitor strategies, media & marketing principles

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Manager, Workforce Insights Toronto, ON Resume Examples & Samples

Support the integrated human capital reporting, monitoring, decision making and strategic planning process for RBC through
Regular meetings with key stakeholders
Coordinating Human Capital Management risk assessment and reporting
Single issue and ad hoc analysis and planning support
Assist Senior Manager, Integrated People Management developing and maintaining a system for monitoring and reporting people risk and talent status
Proactively identify opportunities to improve RBC’s talent through data analysis, identifying and tracking key insights, integration of expert opinion and monitoring internal and external best practices for applicability
Identify potential areas for advanced data analysis and forecasting to ensure that RBC proactively manages emerging talent issues, and coordinate with Senior Manager, HR Data, Predictive Analysis and Forecasting to deliver analysis in a business relevant manner

Manager, Kids Consumer Insights Resume Examples & Samples

Deliver insights that directly impact storyline, character and talent decisions for animated and live action content, both long and short form
Manage research projects at all phases of a series lifecycle; concept testing, pilot testing, series maintenance, and tracking performance after launch
Oversee quantitative brand tracking, and other brand building studies as needed
Self-starter with passion, energy, and enthusiasm to impact the future of content
Exceptional communication skills (verbal, written, listening); ability to present to all levels of management, comfort with giving creative feedback to Development executives
Analytical thinker who enjoys problem-solving
Flexible and will embrace new assignments with a can-do attitude as priorities change, comfort with ambiguity
Reliable and resourceful
Knowledge of Disney platforms (Disney Junior, Disney Channel, Disney XD)
Experience with entertainment research or preschoolers/kids/tweens a plus

Manager, Workforce Insights Resume Examples & Samples

6+ years expertise in statistics and strong knowledge of statistical software packages (e.g., SPSS)
6+ years expansive knowledge of HR/business metrics, as well as business intelligence strategies
Excellent problem–solving and critical thinking skills
Ability to filter large amounts of data to glean meaningful patterns and insights
Ability to connect internal and external workforce information to create models and trends for insights and forecasting
Ability to develop and deliver compelling, simple and concise presentations using data, graphics, and effective storytelling to communicate insights and implications for decision making
High level of attention to detail and a strong focus on accuracy
High levels of personal integrity and confidentiality
Advanced knowledge of Microsoft Office products (Word, PowerPoint, Excel)
Demonstrates a natural intellectual curiosity around data
Excellent written and oral communication skills, including the ability to communicate analytics to a non-technical audience
Ability to multitask and manage competing priorities
Superior project management skills (particularly with respect to organization, planning, and time management)

Manager, Channel Insights Resume Examples & Samples

Establish consistent media planning practices and protocols through use of Horizon Media's proprietary tools and resources
Partner with Brand Teams to onboard new clients and partners by presenting WHERE capabilities
Find and apply channel insights to specific brands
Provide Research support to the Brand & Activation teams
Assist in the rollout of new media resources to Brand and Activation teams
Contribute in development of cross education plan between WHERE & Digital Groups
Collaborate with rest of the team on WHERE team initiatives
Construct and evolve proprietary tools and methods
Evaluate media vendors and research providers
4-5 years in the media research industry
Experience distilling complex datasets and information into simple presentations aligned with a central story/idea
Extensive knowledge of Nielsen TV systems (NPower, MediaView, AdViews), and digital systems (comScore, Nielsen Online, etc.), a plus
Strong knowledge of digital planning & buying landscape and resources
Good knowledge of Microsoft Office - Excel, PowerPoint, Word (Especially skillful with Excel)
Ability to learn new systems quickly
Keen eye for detail

Insights & Trends Manager Resume Examples & Samples

Minimum 3 - 5 years practical experience in a compliance, regulatory or legal function in the Financial Services industry
Understanding of AFS licensing requirements
Business analytics
Sound knowledge of the financial services industry and financial planning environment
Sound knowledge of relevant legislation and regulatory obligations relating to Financial Services and the provision of advice
Financial planning qualifications (DFP/DFS) – mandatory
Tertiary qualifications in financial / business disciplines or equivalent - mandatory
ADFS/CFP and SMSF qualifications - preferred

Industry Insights & Competitive Intell Senior Manager Resume Examples & Samples

Partners with business tracking & Forecasting, as well as K&I, Strategic Planning and RGM/Data Science teams to effectively drive end-to-end strategic business Insights and analysis to support the business plan process and the decision making process
Lead an external environmental factors analysis that can affect the organization, such as political, economic, social/demographic, and technological. Understanding the current and future perspectives and implications for the business strategies and providing insights and recommendations to make timely adjustments to the business plan. Maintain close relationship with external consultants as well as peer companies and participates in industry events and working groups to obtain consensus inputs & forecast on macroeconomic, political and Social topics
Lead an Industry assessment and identify risks & opps in order to support the development of the strategic framework based on business opportunities and issues in the short and long term to capitalize a sustainable growth within the industry
Lead the competitive landscape analysis based on key competitors business results and strategies to determine the competitive intensity and provide SWOT analysis to adjust company strategies in order to create competitive advantages, as well as anticipate key trends & strategies, and develop insights that translate into actionable recommendations
Develop an assessment of business partners landscape (Bottlers and Clients) to provide insights and create competitive advantages ensuring the System alignment behind the key business priorities & strategies
Lead the implementation of Competitive & Business Intelligence Culture across all the Coca-Cola System and supported with technology tools. Maintain a global network of competitive intelligence peers across the System to leverage and export best practices
Provide valuable external, industry, competitive and partners strategic analysis to support all the business management routines
Communication & persuasion skills; executive presence
Drives Innovative Business Improvements; change management skills
Lives the Values
Project Management abilities
Strong communications, persuasion & presentations skills
Negotiation skills. Building value-based relationships
Decision making, System oriented and business process knowledge
External and internal client focus
Strategic thinking. “Thought leader”, insightful, focused on the big picture, analysis of external factors (economy, politics and social)
Financial skills. Analytical profile
Full understanding of Business Plan processes
Resourcefulness (need to find public information on competitors, creates hypothesis & estimates)
Managing uncertainty and ambiguity
Solid level of knowledge of the FMCG-Fast Moving Consumption Goods business (& specific KO business)
10+ years
Experience in market research is an advantage
Consulting background desirableUniversity/Advanced degree

Manager Campaign Insights Resume Examples & Samples

Manage analyst(s) to insure they are delivering actionable insights to clients, develop career path for growth and build an environment of team unity
Work efficiently with clients and analytics partners to define, extract, and synthesize available data and share results and insight with Mullen team members
Glean actionable insights to support in-market campaign optimization
Analyze scenarios to assess the before/after impacts of target market selection, media choice and allocation on client’s business performance
Assist with developing and measuring marketing stimuli (A/B and multi-variant) test results in collaboration with brand planning, creative, media, and technology teams to build robust marketing and advertising strategies and in-market programs for clients
Package and present analytical findings and communicate (both written and verbal) complex concepts to Sr. Client teams and internal teams
Bachelor’s degree in Math, Statistics, Economics, Business, Marketing or other quantitative discipline
At least 5 years of work experience in a professional services environment: management consulting, market research, advertising, or interactive/technology consulting
Experience with web analytics tools likes Google Analytics, Omniture, DART, Radian6
Must have a minimum 1 year advertising agency experience
Fluent in using Microsoft Excel for data manipulation, analysis, and charting. Experience automating routine Excel tasks using macros/VBA preferred
Critical thinking– capable of generating consistently accurate, useful reports as well as a enthusiasm for translating data into actionable insight relevant to marketing program objectives
Attention to detail and time management to deliver high quality work for multiple projects across several client engagements while meeting deadlines
Balances desire for quantitative rigor with realities of inconsistent business data

Category Manager Insights & Control Resume Examples & Samples

Manages the development and execution of all shopper research projects with 3rd party vendors and internal stakeholders handling all aspects of project management
Synthesize primary shopper research insights into compelling business opportunities and work in partnership with customer teams to create/support winning platforms and programs. Research includes Virtual Reality, Shopper MX, Custom Market research, etc
Develop category strategies and/or selling stories for Control states, influencing accounts to drive benefit for both the account's business and Diageo
Primary responsibility for executing category management fundamentals at customers–e.g. planograms, shelf sets, assortment optimization, account business plans, promotional planning/effectiveness; business development projects
Strong analytical mind with solid presentation and communication skills-able to translate data to insight to action
Solid understanding of business, financials, products/services, market dynamics, and needs of the customer; help develop colleagues' understanding; may be recognized as an expert in one area or the Control channel
Complexity is high, must manage and balance the customer agenda with Diageo objectives and control state governmental policies/procedures
Responsible for complete project management of the customer and relevant internal projects
Customized Joint Category Plans–leadership role in aligning customer and Diageo and ensuring appropriate tactical enablers are planned and executed
Responsible for assigned Travel and Expense budget
Responsible for tracking volume impact based on Category Management initiatives such as post event analysis, price management, distribution and shelving
Proactively provides action recommendations based on scorecard results
Responsible for determining and closing customer opportunity gaps and volume potential to Diageo and the category
College degree or equivalent work experience (minimum 3 to 5 years relevant experience, preferably Category Management experience in CPG or Beverage Category)
Strong technical experience with advanced software skills relevant to Category Management function
Proven track record of success in project management, functional/technical skills, decision quality, problem solving and business acumen

Manager Global Insights Resume Examples & Samples

Deliver insights from the performance of the LEGO® Life offerings, including reports in Tableau on the performance of apps and the platform
Translate business questions into requirements for data analytics
Help build organisational capabilities for big data and advanced analytics
Travel to both internal projects and external conferences, especially within Europe, for a limited amount of time
Have 5+ years of experience working with data science, quantitative business analysis and data visualisation preferably from a CPG or FMCG company
Have experience working with analyses of games, apps or other digital offerings
Hold a relevant degree in Business Administration, Engineering or similar with a focus on analysis, alternatively you have another background but substantial practical experience
Are a well-versed communicator, who knows how to translate complex data into brief insights and data visualisations aimed at senior stakeholders
Can engage with technical as well as non-technical colleagues and collaborate with business owners across departments
Speak and write English fluently

Manager, Operational Insights Resume Examples & Samples

Assist in the development of monthly reporting as well as commentary, analysis and key insights for various reports for executives and senior management in collaboration with key business partners
Mining of existing reporting, metrics and data points to develop actionable insights by business
Assisting in developing key performance indicators for Senior Executives
Training powers users in CCO, BKS and TP on how to use the DM for self-service capabilities
Creating governance to highlight insights actioned and impact to the business
Building on metrics repository by updating it with new metrics and definitions
Monitor data quality and identify opportunities for improvement
Contribute to Data analysis identifying operational and/or product trends
Streamline and improve existing reporting to eliminate errors and redundancies
Ad-Hoc reporting and analysis as required to support internal and external business partners

Consumer Market Insights Senior Manager Resume Examples & Samples

Develop & drive deployment of transformational North American consumer, shopper, competitor and market insights within US and Canadian markets and global Food Business
Facilitate a comprehensive diagnosis of current business performance and future growth opportunities, based on Growth Levers and Flywheel metrics
Facilitate and coach the US and Canadian Food Leadership Teams through strategic choices and priorities leading to transformational actions and the creation of powerful growth plans, using tools such as DoP/market Structure and SoP and Flywheel analyses
Drive deployment of the Flywheel across Food NA; train NA Food team (Marketing/Sales/CatMan/S&F) as needed on maximizing use from syndicated data and Flywheel metrics
Lead the CMI customer centricity agenda – building partnerships with our retailers alongside our sales and category partners and partnering with Category to help translate our insights into powerful plans
Lead local ‘Test & Learn’ plans, recommending course-correcting the strategy if required (1 live project at any time)
Lead NA specific ad-hoc research projects as required (e.g. shopper research, Seeds of Change),
Provide insights and data on NA Food competitors from ongoing competitor analyses and deep dives, e.g. for competitor simulations
Maximise value syndicated data (Nielsen, Mintel, Euromonitor); manage a highly engaged Nielsen team to deliver high quality contributions
Support local Marketing/Sales/CatMan in planning and evaluating brand and market activity
Optimise ROI of marketing mix elements, including local management of Single Source (AVI) and Marketing Mix Modeling (if needed)
Coordinate local insight learnings with global teams to maximize overall incremental knowledge
Pro-actively feed NA insights on consumers, shoppers, competitors into global CMI and Marketing team to ensure NA insights and needs are well represented at global battlefield level
Capture and share inspiring case studies within NA as well as globally (min 2/year)
Generates & Deploys Insight with Impact
Manage & Deploys knowledge
Identifies & Influences Strategies
Retail and Shopper Measurement

Insights & Analytic Manager Resume Examples & Samples

At least Bachelor’s degree, Master’s degree is preferred
Proficient with advanced analytical tools such as Tableau and SAP business object
Proficient with Web analytics tools such as Google Analytics and Adobe Analytics
Proficient with eLearning and Learning Management Systems (LMS)
Solid knowledge in Customer Relationship Management platform such as Salesforce.com
Knowledge in data warehousing and data mining
Proficient in English. Another European language an asset
Knowledge in Big Data concepts
3 - 5 years of relevant experience in analytics, KPIs definition, dashboard definition & data management
Proven track record in establishing successful insights and analytics capability in B2B and B2C environments
Experience in gathering, documenting and challenging business requirements
Experience in healthcare industry and/or training & education an advantage
Strong analytical skills with focus on data
Must possess strong sense of ownership, self-motivation, enthusiasm, positive attitude and perform as a team player
Able to quickly learn new applications and tools
High level of interpersonal skills to communicate effectively within a team and across matrix organization
Open minded, fast learning personality with the curiosity to continuously explore new topics
Self-starter with ability to assess complex situations and solve problems
Ability to persuade with facts and with empathy
Ability to effectively and quickly build relationships and establish trust, respect, competence and confidence
A person with drive, persistence, proven result-orientation and strong organizational skills
Ability to adapt quickly and be effective in new situations in a highly dynamic environment
Willingness to travel up to 25% in EMEA

Senior Manager, Operational Insights Resume Examples & Samples

Develop analysis plan and execute them independently for large and strategic projects
Develop executive level presentations
Manage ongoing operational support
Manage operational reporting
Proficient in SQL and 10+ years experience working with relational databases (Teradata, Oracle, MS SQL server) and large data sets
Highly proficient in Excel, Access, and Power Point
Extensive experience with statistical methods and analysis tools
Highly skilled in report development and data analysis
Good communication skills (verbal and written)
Bachelor's Degree. Quantitative, Business or computer-related field, such as mathematics, econometrics, statistics, operations research, or computer science

Senior Manager, Insights Resume Examples & Samples

Define & execute a robust shopper learning agenda for the Neighborhood Market format
Collaborate with sales & shopper marketing to drive the development of strategic big bets and annual business plans that meet both PepsiCo and Walmart's objectives
Develop, maintain and communicate performance results and action biased implications via reporting and tracking tools
Promote & foster a learning culture by monitoring shopper, category and competitive trends and leveraging key learnings to set the direction for future strategies and plans
Bachelor's Degree required, MBA a plus
5-10 years of broad CPG, Strategy, Shopper Insights, Category Management experience
Experience in usage and integration of multiple forms of insights/research (Syndicated, Primary, Secondary)
High proficiency in industry and customer data sets (eg IRI, Retail Link) as well as advanced data management tools
Exceptional communicator through both written and verbal forms
Proven collaboration and influence skills in a cross-functional, matrix environment
Must be willing and able to travel 15% of the time

Manager, Payer Insights Resume Examples & Samples

Develop strong partnerships with key stakeholders to help shape, lead and deliver new strategies while proactively driving continuous improvement in analysis and forecasting processes, tools, and methodologies
Directly support the Senior Director of Payer Development and the Payer team, and play a key role supporting the Vice President, Americas in development of Business Plans that drive profitable sales.
Analyze monthly/quarterly/YTD Payer metrics (volume/market share/sales) and develop near-term and long-term forecasts to support key financial processes such as Long Range Financial Plan, Business Plan, Forecast Updates, and Quarterly Close, and business processes such as strategic planning as well as account/channel performance reviews
Partner with Payer account managers and leadership team to analyze individual account trends and develop rationale for changes/variances to forecasted metrics with a thorough explanation of the drivers
Build strong partnerships with key business owners including Finance, other Analytics Team Members, Channel (to support streamlined forecasting from Payer to Retail accounts), Payer Directors and Account Management Team members
Develop and grow relationships with External Payer customers, including in-person meetings to discuss opportunities to improve processes and metrics
Build presentations using business judgment and reasoning to communicate information to senior management and other teams as part of Strategic Planning, Business Planning, Forecast Updates and Monthly/Quarterly reviews
Work with Account Management team and partner departments to analyze and identify various business trends and issues that may result in the need for a more detailed approach and special project
Create an appropriate team to quickly and effectively drive to a solution
A minimum of a BA/BS in business related field is required
Candidate is required to possess a minimum of five (5) years commercial analytics or finance experience
Candidate is required to have the ability to communicate effectively, both written and verbal, to various management levels
Candidate is required to have demonstrated the ability to partner and manage teams
This position is primarily based in Wayne, Pennsylvania and requires up to 20% domestic travelSales Administration

Compete Insights Senior Manager Resume Examples & Samples

Compete Analytics Functions
Passion around consulting
Experience in developing go to market strategies based on analysis
Technology industry background
Cross functional experience: marketing, sales, operations
Strong program management skills
Smart, eager, proactive, adaptable, and good people skills

Manager, Payor & Channel Insights Resume Examples & Samples

In collaboration with MA&BI partners, consulting with marketing leadership to formulate strategy, identify potential tactical initiatives, enhance promotional programs and develop metrics for measuring/improving program execution
Building relationships internally - e.g., with Marketing Analytics and Business Insights, Brand Marketing & Sales, etc. - to accomplish team goals and to support goals of others
Demonstrating working knowledge in understanding implications of ACA and impacts on the health care landscape, payors (both private and governmental), disease states and treatment options
Monitoring lessons learned based on historical marketing campaign performance, and identifying implications to enhance the process/practice and gain approval on plans
Understanding market research design and implications for the therapeutic area and customer segment, identifying sound approaches to research based on the hypotheses and situational constraints, interpreting research findings and synthesizes them into actionable business insights, differentiating analytical techniques based on their appropriate use, working collaboratively with other functions and vendors on the design and management of research
Demonstrating awareness, use and integration of secondary data sources, integrating findings across studies to provide strategic insight, and guiding research decisions based on applicability and limitations of primary versus secondary research
Conducting analytics though the integration of complex datasets that frame the parameters around trade initiatives, assessment, segmentation and targeting strategies, hypothesis testing, pilot experiment design, and predictive analytics

Manager Knowledge & Insights Resume Examples & Samples

1)Produce holistic analysis with clear recommendations and directions for Brand and Channel SBP (Strategic Business Plan: 3 year business plan) / EBP (Executional Business Plan: 1 year plan). Deliver key findings to help lead or facilitate and actively participate in SBP/EBP workshops
2)Take strong initiative to identify key business issues through close interactions with brand/channel teams and other stakeholders including TCCC (The Coca-Cola Company) /CCCMC (Coca-Cola Customer Marketing Company) /bottlers/customers to derive key business questions to be answered
3)Develop research learning plans based on DIG process and propose/execute appropriate research methodologies that will deliver clear directions by collaborating with other Strategy & Insights teams and external counterparts. It is also necessary to integrate the local needs into Global Marketing Strategies such as Coca-Cola, Fanta, Sprite, McDonald’s and etc. when in charge of global brands
4)Manage Brand/Channel research budgets to be aligned with strategic priorities of the system and enhance productivity. Manage effectively to work with the external suppliers through accurate briefing of our business/research objectives
5) Build supplier capability in order to maintain seamless tracking/reporting format and improve reporting quality. Enhance the impact on execution by sharing the results to external and internal stakeholders

Manager Insights Resume Examples & Samples

All mandatory training completed to deadline and understood within given timescales
Where applicable, all key risks identified, tracked, logged and managed as per the Risk Framework procedures
Where applicable, all key controls to have identified owners, with audit trail of regular review and maintenance together with supporting records
Where applicable, all risk events (incidents) or control failures to be escalated, investigated, reported and fixed at root cause to prevent reoccurrence
Previous experience within brand strategy, market insights or market research (min 3 years’ experience – preferably to include at least 2 years agency experience)
Insights expert - strong technical research skills (qualitative and quantitative)
Insight analysis – ability to undertake complex analysis across multiple data sources, aggregate results accordingly, and produce succinct business recommendations from the resulting data
Dissemination to senior audiences and across large scale complex projects, both written and presented. Ability to scope, manage and deliver insights projects to support commercial and marketing objectives
Research agency management skills: knowledge of how research agencies work/ previous experience of managing suppliers e.g. negotiating costs, providing feedback, undertaking a pitch process etc
Negotiation and influencing skills - across Business Units and within own function
Stakeholder management and influencing at mid to senior level with excellent relationship management skills
Good understanding of brands, brand & communications strategies, competitor strategies, media & marketing principles
Demonstrates the Barclays values and behaviours (Respect, Integrity, Service, Excellence, Stewardship)
Comfort with uncertainty in a fluid and sometimes challenging business environment and able to adapt approach at pace
Challenges the status quo and comfortable ‘pushing back’ in a constructive manner
Cultivates strong working relationships as a matter of cause
Experience within Financial Services (desirable, not essential)
Data Science/Business Science/Marketing Science/Research qualification to degree level or equivalent

Manager of Consumer Insights Resume Examples & Samples

Bachelor Degree in Science, Marketing, Market Research, Business or related area (Psychology, Economics)
Strategic thinker and problem solver – able to be a trusted thought partner and provide big ideas based on research and insights
Able to successfully define and execute research initiatives and demonstrate success through business impact
Passion for turning data into actionable insights and strong ability to tell stories with data
Able to clearly manage expectations and juggle multiple stakeholders in a cross-matrix organization
Prior experience working at a client, research agency or media company a plus – more specifically having conducted primary research in CPG or retail industries
Must be able to handle multiple priorities and projects
Able to manage day to day relationship with key information vendors and research suppliers

Insights Generation Manager Resume Examples & Samples

Generate customer & market insights leveraging both qualitative and quantitative research methodologies & available sources of insights
Remaining vigilant of the market e.g. competitors, potential changes / risk as well as being aware of new Digital products and business models in order to spot potential opportunities and generate business growth
Create analytical models to drive better understanding of market and customer segmentation and needs
Drive outside-in thinking and achieve in-depth ecosystem understanding of the team
Contribute to building and development of strategic opportunity landscape for NBM based on customer and market insights
Acts as referral point providing inputs and expertise to advise Business Owners on specific business models

Senior Manager of Consumer Insights Resume Examples & Samples

Works closely with Product Marketing, Brand Marketing, Channel Marketing, Sales, VP of Marketing and business leadership to understand unmet needs in the market. Provides recommendations on important industry trends and competitive activities which could impact the brands' business and Marketing decisions
Collaborates with the key Product Marketing and Brand Marketing leaders to seek market positions that include a clear competitive frame-of-reference, and plans that are anchored in Insights. Work closely with marketing leadership for each category and brand to develop actionable plans for strengthening brand equity and identifying growth opportunities. Leverage Macro Trends, Consumer Segmentation, Need States, monitoring changes in Consumer Behavior/Attitudes, Competitive Benchmarking, In-Market Testing, Price/Promotion/Assortment Optimization Analyses, and other key Research tools as required. Recommends detailed courses of action, as necessary
Based on business priorities, develops, gains alignment to, and effectively manages the annual budget needs for Research and Insights, ensuring appropriate funds are allocated against priority initiatives. Manages a variety of third-party market research vendor relationships
Works with a variety of functional and cross-functional teams to continue developing Valspar’s Insights toolkit, identifying ‘Best Practice’ approaches for all critical methodologies. Advises the Valspar, Cabot, Divine, etc. brands on best practices for integrating the 'voice of the consumer' into organizational decision making
Supports development and execution of strategic initiatives, working closely with Product Marketing and Brand Marketing. Leads Insights work required for success of initiatives, including product/brand positioning, product enhancements/re-launches, expansion into new categories and channels, marketing messages, packaging, etc
Works with Brand Marketing and agencies to identify opportunities for improving the effectiveness and efficiency of the spend across each brand (leveraging Brand Equity Tracking tools), including both offline and Digital Marketing (Web Sites, Digital Marketing, Social Media). Helps ensure strategies and plans accurately reflect all in-market learning, and that Marketing messages are optimized to deliver maximum ROI
Develops monthly business reviews, to share with broader organization, by assessing and analyzing current business performance at selected retailers by reviewing and dissecting relevant POS data, combined with associated marketing investment
Leads ongoing assessment of spending and modeling impact on revenue, (e.g. MMA type studies, etc.) to assist Marketing Department in determining true ROI on invested dollars
Collects and catalogs library of research studies for use across the organization
Consumer Packaged Goods – Consumer Research & Insights experience from a leading CPG company, or a fast-paced, highly-innovative consumer business, supporting both new business/brand development work as well as brands and businesses. Specific experience in Brand Health, Advertising testing (qualitative/quantitative), and Concept/New Product evaluations; Marketing Mix Analysis, Consumer Trends, Innovation, Pricing and Retail Optimization
Emotional Brands – Insights experience outside of traditional CPG, in categories whose brands have both an important functional benefit but also have an emotional dimension that is critical to their equity (Home Décor/ Paint, Home Center, Retail, Cosmetics, Fashion-related categories, etc. would be strongly preferred)
Supplier/Vendor Experience – Account experience in a Research/Insights/Analytics role for a major custom research firm (e.g., NPD, Millward Brown, Burke, TNS, etc.); or in an Research/Insights/Analytics role for a major syndicated data company (Nielsen, Yankee Group, IPSOS, IRI, etc.); or in an Analytics role for a specialty boutique delivering Marketing Mix Modeling, Pricing, Pattern Recognition Modeling, Segmentation, and other complex Analytics solutions
Qualitative and Quantitative Balance – Expertise in a wide range of qualitative and quantitative methods and the ability to apply them appropriately to business needs. Familiarity and application of advanced analytic research techniques and tools. Demonstrated experience in data analytics and synthesis across market, competitive, consumer, and shopper insights. Experience with both primary and secondary research, including analysis and insight development
Functional Leadership – Experience building function of skills and institutional capability. Track record of success in providing analysis, strategic direction, and specific business recommendations to senior management, on critical decisions. Proven success “training” and “influencing” cross-functional/internal clients
Vendor and Budget Management – Ability to effectively manage a complex Research program and budget, using a combination of effective vendor management and negotiation skills, including RFP and selection process, bidding out all projects, etc
Consulting – Ability to develop strong working relationships with key business leaders, cross-functional teams within Consumer NA and external customers; must be customer focused with a service mentality
Collaborative - Ability to influence and build advocacy for consumer insights within the organization
Leadership – Ability to identify strategic needs, resource key projects, and lead management based on market findings; demonstrates managerial courage
Analytics – Ability to work with large amounts of data (qualitative and quantitative), sort‑through to determine what’s important, and interpret accurately
Strategic Planning – All aspects of planning, including internal alignment from the top‑down, and external alignment with vendor partners; strong business acumen
Creativity – Ability to connect the dots, where others cannot, and create sustainable and impactful ideas and opportunities. Ability to solve old and new problems in new ways
Communications – Clear, concise, compelling, honest, and two-way; able to strongly influence decision-makers based on a commitment to the “consumer voice.”
Executional Excellence – Proven history of translating strategies, concepts and complex ideas into practical projects that are executed precisely, on-time, and on-budget

Insights Solutions Portfolio Manager Resume Examples & Samples

Create products to be sold to customers today – including the technical, commercial, proposition and marketing aspects of the products
Create customer solutions from the products set and link to customer sectors
Interpret customer insight and market intelligence alongside working with both external suppliers and internal teams to design and build a product road map
Prepare concise business cases, proposals and papers to be presented to DE&P leadership to launch new products
Ensure all new products comply with both legal and regulatory requirements
Define pricing points to balance market share growth and profitability
Degree level qualification in any discipline or equivalent - essential
MBA - desirable
Product management qualification - desirable
Product management: Experienced working in a product, proposition and business development environment including go-to-market principals and best practice
Innovation: Launched products known for innovation, customer centricity and commercial growth
Strategic planning and business case development: Experience at setting, monitoring and refining business strategy at a global scale. Strong commercial awareness and analytical skills - can identify, size and explain a business opportunity
Project management: Creative, with strong organisational and project management skills
B2B sales: Industry relevant experience within a B2B sales organization (e.g. telecomms, services, software)
Customer centricity: A great understanding of how to understand and think through the customer experience in new proposition development
Collaboration: Experience at working in multi-function teams to deliver complex solutions and influence senior level stakeholders
Stakeholder management: Able to keep technical, commercial, finance, legal, marketing, operational teams on track with the development phases, meeting project deadlines and budgets

Manager, Global Market Insights, Lymphoma Resume Examples & Samples

BS/BA required; MBA or advanced degree preferred. 3+ years MR and/or BI experience in the pharmaceutical/biotechnology industry required
Experience in a globally operating team preferred, Experience in hematology, specifically in Lymphoma strongly preferred
Solid business understanding of pharmaceutical drug commercialization pathways
Solid knowledge of Market Research methodologies including: experience with diverse qualitative techniques (projective, ethnographic, experience design) and quantitative methods: segmentation, conjoint analysis, chart audits, ‘big data’ approaches, social media tracking, etc
Experience with BI methodologies, techniques and tools: Specifically understand how to track competitive activities from a secondary, and primarily intelligence approach. Experience developing competitive company and product profiles, attending and reporting key congress sessions, and translating investor calls into implications for the business
Ability to collaborate with colleagues in various geographies, roles, hierarchic levels etc
Experience in delivering concise, clear presentations to variety of internal colleagues
Demonstrate and live Celgene Values through passion for the patient, courage to face our challenges and the unknown, trust in our words and our actions and excellence in delivering exceptional results
Successful candidate should have at least 3+ years of business intelligence/market research experience and preferably 1+ years hematology/oncology experience, lymphoma/CLL experience a plus

Manager, Trends & Insights Resume Examples & Samples

Lead Trends and Insights Team of 3-4 employees to identify critical emerging macro trends, consumer needs, competitor actions and IP development in focus areas
Synthesize research into actionable insights and consumer-focused innovation opportunities
Develop pipeline of potential prioritized customer need areas for future domains
Create detailed business case recommendations based on economic and competitive analysis with requisite operational planning and risk assessment
Communicate trends and competitive intelligence insights and implications to senior management
Manage the SBU’s intellectual property portfolio; including process to support strategic decision making and budget for investment in IP, in partnership with Legal and functional groups
Refine PI intellectual property strategy and drive strategically important patent idea generation
Recommend & influence improvements in processes, systems, etc. to improve cycle time of research and drive continued value to the organization
Serve as a trends and competitive intelligence resource across the SBU by proactively sharing research, consulting, and collaborating extensively with functional innovation teams
Bachelor's degree in Economics, Strategy, Business Management, or equivalent
8+ years’ experience and demonstrated track record of success in top Strategy, Innovation, and/or Consulting environments
Creative thinker, intellectually curious, and interested in emerging technologies
Strong ability to effectively interact with all levels of the organization. Must possess strong analytical, strategic, project management, decision-making and problem-solving skills
Strong communication and interpersonal skills required

Manager, Operational Insights Resume Examples & Samples

Lead a team of Sr. BI Analysts who work on complex issues where analysis of situations or data requires an in-depth evaluation of variable factors
Guide querying data from relational databases (Teradata, MS SQL server). Demonstrate strong competency and comfort working with and analyzing large sets of data
Lead data mining, analysis and modeling to drive business insights
Manage data validation and data cleansing
Develop/Deliver executive level presentations
Participates on project teams that may be highly confidential
Support other important initiatives and ad-hoc requests as needed
Highly proficient in SQL and 8+ years’ experience working with relational databases (Teradata, Oracle, MS SQL server)
3+ years’ management experience
Highly proficient in Data Analysis Tools and Report Development (Excel, Access, Tableau, PowerPoint)
2+ years knowledge, or experience working with statistical analysis tools (SAS, R, or other)
Understand data visualization and best practices
Experience with Customer Service in telecommunication or equivalent

Global Insights Category Manager Resume Examples & Samples

Shared supporting the Brand Leadership Teams - Insight Directors, GBLs and R&D
A minimum of a BA degree (Preferred: MBA)
Excellent English spoken and written, additional languages are a plus
7+ years of professional experience with relevant consumer insight background
Preferable experience mix of client and agency side
Hands on experience with methodologies and tools of ad-hoc research
Experience in digitally-driven companies is a plus
Direct experience in international OTC, FMCG or Consumer Tech companies (e-tailers, e-commerce, social media platforms, etc.)
Experience of working across multiple markets and cultures

Senior Manager, Merchant Coverage Insights Resume Examples & Samples

Measure merchant coverage in all GMS markets globally, communicate results, and create forecasts and insights for key stakeholders, including senior leadership across GMS, GCO, and Public Affairs
Identify and implement enhancements and improvements to coverage measurement, methodology, and processes
Go beyond analytics and be a strategic partner that offers strategic insights, communicates them clearly, and ensures that they drive business decisions
Partner closely across GS&C and multiple business lines to create meaningful coverage-related collateral that helps win new business and retain existing customers
Manage market research vendors along with the budget to fund their activities
5+ years of experience in market research (preferably focused on B2B industries) designing, managing, and analyzing market research studies
Strong understanding of a range of market research methodologies; ability to use that knowledge to shape and manage vendor activity
Strong analytical skills and understanding of advanced analytical techniques
Demonstrated ability to think strategically and translate strategic insights into an appropriate analytical framework
Flawless attention to detail
Concise and impactful written and verbal communication skills
Proven ability managing third-party research vendors
Ability to work in a face-paced environment, handle multiple projects simultaneously and deliver high-quality business results within tight deadlines
Experience in building capabilities and driving change within an organization a plus
Strong preference for candidate to be based in the headquarters (“tower”) location

Senior Manager Insights Resume Examples & Samples

Develop and maintain close relationships across Group, MCR and Business Units
Develop an in-depth understanding of your assigned stakeholders’ business priorities/objectives, needs and information gaps
Work with your assigned stakeholders to develop insights plans aligned with business activities - to ensure timeous insights & intelligence are delivered to support these activities
Provide expert advice and guidance into the design & implementation of strategic insight studies – to both Insights Managers and Stakeholders
Provide consultancy support to the Insights Managers - and where relevant, lead projects across a range of strategic insights projects
Stay abreast of market research innovation & thought-leadership – providing input into the team to challenge and develop the portfolio of work
Work closely with the Insights Managers in the team - providing project-based mentoring & coaching to ensure continuous development & growth in the team
Provide technical oversight & support on primary research instruments – assisting the Insights Managers in checking questionnaires, discussion guides, samples & analyses/reports from partner vendors
Provide consultancy to team colleagues in relation to insight innovation & information dissemination - reporting, story-telling, informing and influencing stakeholders at all levels
Strategic agency management at a senior level – building strong relationships that are mutually beneficial and aligned to BAGL Values
Assist the Insights Managers in pre-empting and managing project challenges through appropriate vendor negotiation & influencing (when required)
Support the GM Market Intelligence & Insights in identifying innovative solutions and vendors who are able to deliver these solutions

Kantar Insights Mobile Manager Resume Examples & Samples

The mobile hub for AME is set up as a P&L. You will be responsible for monitoring this against targets agreed up front at the beginning of each year
People leadership - invests personally in people; ensures depth of talent; cultivates high performance culture
Client leadership - acts as trusted advisor; develops new opportunities; is committed to collaboration across Kantar
Thought leadership – drives insight; stays ahead of the game/ forward looking; inspires innovation/ creativity
Business leadership - delivers outstanding results; demonstrates strong business acumen
Leadership effectiveness - communicates effectively; demonstrates flexibility & agility; displays high level of resilience
Seek ways to improve efficiency thus reducing costs of running mobile studies
Play an active and proactive role in ensuring that the team’s financial and growth targets are met
Drive the mobile strategy and feedback on a monthly basis

Manager, Insights Resume Examples & Samples

3-5 years experience in insights, strategy, or marketing analytics, preferably with 5+ years of digital experience
Familiarity with competitive research activities (competitive analysis, audience analysis)
Experience working with Adobe Analytics, comScore, or other research and analytics tools
Experience with Excel, PowerPoint, Keynote, and other presentation software. Experience with data visualization tools a plus
Demonstrates ability to be strategic, analytical, and tactical
Excellent interpersonal and communication skills; solid team player required
Excellent quantitative and qualitative analytical skills

Senior Manager, Insights Resume Examples & Samples

Use insights to drive long-term brands partnerships as part of POPSUGAR’s Bakery
Leverage 1st and 3rd party data from vast data sets to uncover insights relevant to specific advertiser categories (i.e. beauty, retail, CPG) and brand partners
Develop marketing stories based on insights and presenting to external partners
Synthesize and communicate insights across the organization to help shape the strategy development for various teams
5-7 years experience in insights, strategy, or marketing analytics, preferably with 5+ years of digital experience
Experience working with Adobe Analytics, comScore, and other research and analytics tools
Working knowledge of statistical modeling techniques
Strong experience with Excel, PowerPoint, Keynote, and other presentation software. Experience with data visualization tools a plus
Strong interpersonal and communication skills; solid team player required

BAI Manager, Payer Insights, Erenumab Resume Examples & Samples

Execute analytics plan to support payer insights from various payer datasets based on detailed understanding of related datasets i.e patient level claims data; payer claims data; formulary coverage; specialty pharmacy data
Provides regular reports linked to key business indicators to inform forecast assumptions and other performance expectations
Work with data management team to ensure to enable and maintain data integration to facilitate specific analytic needs; be able to use relevant tools to generate analytic datasets i.e using SAS/SQL/Spotfire to create analytical datasets
Build excel based tools to visualize data and drive insights-driven decision-making
Provide ad hoc analysis in response to business questions
Doctorate degree
Bachelor’s degree and 5 or more years of analytics/or finance experience
Master’s degree and 3 or more years of analytics/or finance experience
3+ years of experience in the biopharmaceutical industry, health care, and/or strategy consulting with specific experience and expertise in coverage, access and reimbursement drivers impacting the biopharmaceutical industry
Demonstrates a deep understanding of payer/brand data sets and provides appropriate data caveats and business rules
High degree of analytical and problem-solving skills
Exhibits strong understanding of business strategies
Excellent programming skills in SQL / SAS / Python; experience using SAS/SQL/Spotfire to create analytical datasets
Ability to retrieve the data, manipulate the data with complex business rules, and unearth insights to answer business questions

Manager, Payor & Channel Insights Resume Examples & Samples

Building relationships internally - e.g., with Marketing Analytics and Business Insights, MHC Marketing & Sales, Brand Marketing & Sales, etc. - to accomplish team goals and to support goals of others
Demonstrating working knowledge in understanding implications of government programs and policies and their impacts on the health care landscape, Payors (both private and governmental), disease states and treatment options
Conducting analytics through the integration of complex datasets that frame the parameters around trade initiatives, assessment, segmentation and targeting strategies, hypothesis testing, pilot experiment design, and predictive analytics

Manager, Global Insights Resume Examples & Samples

Be an internal resource for data and insights concerning passengers, airlines, competitors, and the industry
Design or assist in the development of qualitative and quantitative research studies that capture relevant data and meet study objectives
Prepare detailed reports with analytical insights/commentary, identifying common themes and trends within large datasets and presenting relevant findings to internal stakeholders
Manage Gogo’s customer satisfaction program, conducting on-going and ad-hoc reporting that adds value to the organization
Insightfully connect primary and secondary research to internal and external business drivers, market trends, competitive actions, passenger experience, and airline strategies
Proactively learn more about the industry and B2B/B2C research strategies and techniques
Use a variety of tools to run cross-tabs and interpret the data for meaningful results. Conduct statistical analysis using various analytic techniques and software
5+ years of market research experience on the vendor side, with additional client-side experience a plus
Bachelor’s degree in relevant area (or equivalent), MBA preferred
Experience with B2B and B2C research methodologies and studies, strong understanding of statistics, and both quantitative and qualitative methodologies
Strong organizational skills, attention to detail, and ability to multi-task, prioritize, and meet deadlines
Strong interpersonal, written and verbal communication skills with ability to communicate effectively, persuade and influence decision-making of individuals, groups, or work teams, and to explain difficult issues to a wide range of audiences
Ability to utilize business sense and creativity to develop new ideas and solutions
Ability to think strategically and see how parts interact with the big picture
Understands the importance of teamwork, has a positive attitude, plenty of energy, and a great sense of humor
Advanced knowledge and familiarity of Microsoft Office tools, especially PowerPoint and Excel
Familiarity with Qualtrics, Tableau, and SPSS or the aptitude and desire to learn these systems quickly
Able and willing to travel a minimum of 10%

Senior Manager, Oreo / Chips Ahoy Insights Resume Examples & Samples

Proactively provide thought leadership to influence business stakeholders in order to make the appropriate business decision through the lenses of consumer and business goals/priorities
Source and synthesize information and translate them into insights and fill the knowledge gap
Source and execute complex primary research projects with collaboration of research partners in order to address business questions
Integrate insights collaboratively with business team throughout the complete product life cycle including: brand strategy, communication strategy, creative development, innovation, product and packaging, in market execution tracking and assessment
Translate data into actionable insights and business recommendations utilizing best in class “story telling” and engaging communication
8 + years relevant consumer insights experience, preferably within consumer package goods organizations
Education: Minimum Bachelor’s Degree (Social Science, Business Administration, Marketing preferred). Post graduate studies in Business Administration or Social Sciences (preferred)

Manager, Payer Insights & Innovation Resume Examples & Samples

Strong problem solving and analytical skills, business acumen, and judgment, ability to identify and address issues proactively in a timely manner
Possess a learning mindset with strong intellectual curiosity
Capability to multi-task, be organized, and meet critical deadlines
Effective planning and organizational skills including the proven ability to work complex objectives
Excellent written and verbal communication skills with the ability to present strategic recommendations and driving discussions effectively to Senior Leaders
Strong qualitative and quantitative analytical skills with the aptitude to interpret analyze complex data and financials results
Proficient in Microsoft Excel, Word, PowerPoint, Visio, SharePoint and Project

Manager Insights Resume Examples & Samples

Drive understanding of Total Alcohol, specifically the Near Beer segment, including consumer attitudes and behaviors, consumption occasions, shopping habits, & competitive landscape
Identify white spaces and opportunities for growth to gain market share and increase consumption and purchase behaviors in Flavored Beer, Cider, Sodas and new emerging white spaces
Steward the consumer strategy throughout the integrated brand planning process - from positioning to total brand communication across the full insights funnel: ideation, iteration, in context/pre-market execution (copy testing), & post-launch measurement (marketing mix modeling)
Strategy, Insights, and/or Brand Marketing experience – 4 -7 years (at a mid to large CPG or consumer research/strategy agency desired)
Curious, Analytical, Creative, Strategic - able to translate consumer behavior and attitudes into impactful, actionable insights to elevate and strengthen brand strategy & communication programs (digital, experiential, etc.)
Agile and Fast Learner - able to synthesize data across different qual & quant sources (syndicated, panel, primary, etc.) into easily digestable influential takeaways to tell a story & inform and guide marketing strategy
Team Player in a dynamic and fast moving environment - able to drive impact and influence across key marketing stakeholder groups (Brand, Innovation, Sales, Finance, Wholesalers, Retailers, etc.)
Owner Mentality – able to drive consumer agenda and execute at a high capacity in a highly dynamic function

Senior Manager, Shoppers Insights Resume Examples & Samples

Develop tools, scorecards, and presentations driven by category insights to develop Import and Domestic wine sales. Present key category insights that will meet customer and shopper needs along with executable recommendations
Play a key role in the Strategic Planning Process for the company nationally
Translate marketing and consumer research and insights into actionable customer specific communication, category and Market plans
Identify Oversee the usage of appropriate tools for effective Create fact based Power Point presentations that assists the sales team and our customers in identify category opportunities. As well as act as the primary analytical resource for the sales team on any deep dive analysis
Initiates and maintains tools to identify, synthesize, and source data from a variety of sources to integrate fact-based and category-based sales solutions effectively across total beverage alcohol for assigned retailers
Source, evaluate and implement key software tools to carry out efficient Leverage Global Job Requirements
University Degree (BComm – Marketing, Business Administration, or BSc Mathematics is preferred)
5 or more years of experience within Familiarity with syndicated market measurements data and custom consumer and shopper qualitative and quantitative research techniques
2 or more years’ experience in a Sr. Brand, Strong computer skills and working knowledge of Microsoft Office applications (Word, PowerPoint, Outlook, Internet Explorer)
Expert level excel skills are required
Familiarity with databases and database management
A combination of experience with AIMIA, dunnhumby, IPSOS Reid and AC Nielsen is required
Previous experience with Consumer Market research is required
Demonstrated data intelligence acumen
Demonstrated ability to analyze large and complex data sets and synthesis insights
Strong understanding of Strong understanding of Consumer Data
Demonstrated financial acumen and modeling capabilities
Proficient communication skills with a comfort in front of an executive level audience
Bilingual in French/English is an asset