Specialist, Ecommerce Job Description
Specialist, Ecommerce Duties & Responsibilities
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Specialist, Ecommerce Qualifications
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Licensing or Certifications for Specialist, Ecommerce
List any licenses or certifications required by the position: ITIL
Education for Specialist, Ecommerce
Typically a job would require a certain level of education.
Employers hiring for the specialist, ecommerce job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Business, Education, Communications, Computer Science, Finance, Economics, Statistics, Business/Administration, Engineering
Skills for Specialist, Ecommerce
Desired skills for specialist, ecommerce include:
Desired experience for specialist, ecommerce includes:
Specialist, Ecommerce Examples
Specialist, Ecommerce Job Description
- Formulate and implement e-commerce promotion strategies and plans to drive e-commerce traffic and business in Hongkong
- Responsible for website daily operation
- Responsible for tracking/analyzing platform sales and marketing performance on a weekly or monthly basis
- Serve as point person for the payment gateway
- Work with the project lead, actively assist in the development and deployment of the aftermarket
- Assist sales leadership in developing effective support strategies for Amazon AMS and AMG marketing tools
- Maintain daily AMS/AMG programs by creating and optimizing all of the company's campaigns on Amazon
- Support Amazon Sales team with implementation of best practices and key content creation where applicable
- Support content development strategy on Amazon for all of the company's products
- Staying current on SEO industry trends and technologies
- Minimum of 2 years’ experience with an on-line retailer in a corporate headquarters environment preferred
- Ability to work cross-functionally, with vendors and 3rd party service provider
- Proficient in MS-Word and MS-Excel including v-lookups and pivot tables
- Hands-on experience in whole e-commerce process management, platform operation & promotion plan (brand site/amazon/Taobao) will be a plus
- Experience in apparel industry will be a plus
- Responsible, detail-oriented, self-motivated and good problem solving skills
Specialist, Ecommerce Job Description
- Responsible for setting up and maintaining customer groups and discounts
- Make updates to website navigation as necessary
- Work closely with Ecomm product merchandisers for product and inventory information
- Enter JIRA tickets as necessary
- Performs other responsibilities and projects as required
- Drive profitable growth of the European eCommerce business by improving KPI performance across conversion and satisfaction metrics
- Support managing our change pipeline directly with IT, ensuring the monthly change process has a steady flow of changes for the brand’s key market, with changes focusing on delivering business value
- Ensure our changes are supported by strong business cases, driven by data
- Ensures data integrity and quality by reviewing data, identifying unusual occurrences, seeking explanations and assisting in developing corrections to prevent reoccurrences
- For changes, provide clear business needs and requirements to the developers and ensuring there is an efficient transition into the wider operational team
- Be on top of the communication process with all relevant tech internal and external stakeholders and develop a tracking plan for each vendor and market and ensure all data flow is compliant to our guidelines
- Be the main stakeholder with our global analytics team for pixel implementation through Tealium and monitoring troubleshooting
- Smoothen and automate processes with stakeholders for a more seamless implementation and provide optimisation suggestions to external agency and vendors
- Work cross-functionally within the EU online marketing team to create synergies and explore/exploit opportunities
- Work cross functionally with the Traffic Analytics team to understand the performance across eCom WE
- Develop your own analytics dashboard in Adobe Analytics and Micro Strategy to measure performance and report weekly
Specialist, Ecommerce Job Description
- Understand Retailer’s system capabilities and limitations
- Gains insights and understanding from Nestlé Markets, considering end-to-end process optimisation, to make recommendations on the eCommerce solutions, eCommerce in particular, to meet business requirements
- Support EU Analytics team in expanding measurement framework and drive EU projects in the fields of
- Analytics innovation
- Analytics implementation
- Marketing attribution
- Qualitative data
- Will be the internal owner and driver for of projects mentioned above
- Business point of contact for eCommerce Systems and primary liaison point to I.T
- Configuring, setting up and maintaining our eCommerce solutions (EDI, 3rd Party vendor platforms)
- Background in troubleshooting setup/implementation of third party trackers
- Worked in an international organisation with in-house activities or in an agency environment before is a plus
- Passionate about digital and can demonstrate methodology used to achieved
- Be prepared to give presentations and engage / influence stakeholders
- Good understanding of Aftermarket processes and product life cycle parts
- Experience of the software life cycle (Waterfall, Agile etc)
Specialist, Ecommerce Job Description
- Provide general office administrative services if required
- Merchandise compelling and brand appropriate online presentations utilizing the seasonal and core product assortment
- Work closely with the technical personnel to maintain site standards with regard to continual optimization
- Responsible for product attribute accuracy, searchable keywords, digital assets, and overall online content
- Analyze competitors for product offerings, online customer experience and marketing strategies to identify potential
- Manage digital ad campaigns with a focus on near-term ROI, traffic, and search ranking improvements for target keywords
- Partner closely with finance team on regular analysis of non-financial and financial performance measures such as campaign ROI, traffic, customer value, and conversion rates
- Develop the digital campaign promotions in collaboration with the marketing team, produce necessary create briefs to ensure material is branded correctly, attractive and forward thinking
- Apply naming convention for analytics campaign tracking codes and reporting schedules
- Manage the creation, recording and ROI analysis of Campaign IDs for all online activities outside of email
- Experience with Demandware platform preferred
- Knowledge and passion for golf/sports preferred
- Bachelor's Degree in Marketing, Advertising or Business
- 2+ years experience in ecommerce business required
- 1+ year experience with Demandware eCommerce platform preferred
- Light physical effort equal to lifting or moving of lightweight materials
Specialist, Ecommerce Job Description
- Proceed with a complete requirements gathering phase by getting a full understanding of “As is” situation
- Identify potential sponsors, stakeholders (including external partners) and functional and/or third party dependencies, like IT, legal or 3rd party contact center capabilities
- Lead the change within the organization in cooperation with your manager and program roadmap owner
- Ensure projects are delivered within communicated scope, budget and timeline
- Work to draft, document, and/or enhance all current or non-existing departmental processes
- Accountable mid-term and long-term planning of Omni-Channel programs
- Assist in managing outside partner/vendors tasks as needed
- Assist with invoicing and purchase orders
- Design E2E online business solutions for the adidas Retail business, based on expert functional and technical retail skills
- Design eCommerce sites in order to provide secure and stable online eCommerce experience to consumer to meet the enhanced security standard required by local market law
- 1 or more years experience in identifying target audiences and using creativity to devise digital campaigns that engage, inform and motivate
- Technical aptitude with the ability to isolate and diagnose issues would be advantageous
- Previous project management experience demonstrating the ability to manage tasks, report issues, solicit and provide status communicate and resolve constraints
- A desire to learn e-commerce and/or digital marketing tools
- Expert user Omniture, Report Builder, Microsoft Office including Excel, Outlook equivalent
- Excellent project management, analytical, problem solving and verbal/written communication skills required