Marketing Intelligence Resume Samples

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A Collins

Art

Collins

221 Cheyanne Neck

Philadelphia

+1 (555) 297 3998

221 Cheyanne Neck

Philadelphia

Phone

p +1 (555) 297 3998

Experience Experience

Boston, MA

Marketing Intelligence Intern

Boston, MA

Kub, Lubowitz and Bauch

Boston, MA

Marketing Intelligence Intern

Assist with SharePoint uploads and organization
Establish credibility as market intelligence expert based on in-depth knowledge of the data
Run queries on own data and perform analysis to support decision making process
Problem Solving, Decision Making and results oriented attitude
Lead for Magna Volumes posting to Sharepoint
Support I H S Market Forecast Production Volumes and Sales Volumes on monthly basis posting to Sharepoint, or as requested
Request, research and organize various corporate data information which feeds across both sales & marketing assets & presentations

Phoenix, AZ

Marketing Intelligence Analyst

Phoenix, AZ

McDermott, Funk and Turner

Phoenix, AZ

Marketing Intelligence Analyst

Analyze conversation around the Reliant brand, this includes: identifying trends, measuring the volume of brand conversation and share of voice, tracking brand sentiment, measuring brand and campaign engagement, identifying threats and opportunities in user generated content surrounding the Reliant brand
Maintain social intelligence database, working closely with external vendor to ensure access to and integrity of data. Provide internal support to all database users, including training and troubleshooting
Understand digital media Industry trends, and develop in-depth, vertical-based insights that help drive value for advertisers and higher adoption for Facebook ad products
Be an expert in designing PowerPoint presentations that are succinct and crisp, with a balance of high-level insights for executives, and a detailed enough view for core teams
Utilize brand and marketing insights, application of advanced marketing analytics, business intelligence and consumer research to support the Reliant Marketing team in driving data-driven decisions
Gather data, analyze and provide recommendations to shape marketing campaign strategies and improve campaign performance
Identify, develop, manage, and execute analyses to uncover areas of opportunity and present written business recommendations that will help shape the direction of the business

present

Boston, MA

Marketing Intelligence Manager

Boston, MA

Adams, Cartwright and McCullough

present

Boston, MA

Marketing Intelligence Manager

present

Provide mentorship, guidance and career development to members of your team
Working closely with both local and central/global teams to assess market size and market share for our UK businesses
Further develop Marketing Intelligence concept
Reporting market share performance in a timely manner on a quarterly basis
Develop strong cross-functional partnerships across Facebook with Marketing Science, Product Marketing, Sales, GMS Tech, Engineering and Operations
Provide thought leadership on campaign/delivery optimization and measurement services
Monitoring market development and competitive activity

Education Education

Bachelor’s Degree in Marketing

Loyola Marymount University

Bachelor’s Degree in Marketing

Skills Skills

Strong attention to detail
Strong analytical and problem solving skills
Good judgment
Strong interpersonal communication skills
Strong organizational skills
Able to manage multiple projects with competing deadlines and priorities
Able to preserve confidentiality and exercise discretion
Able to work under pressure
Able to work harmoniously and effectively with others
A self-starter who desires to show ownership and commitment to the job

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15 Marketing Intelligence resume templates

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Marketing Intelligence & Analytics Manager Resume Examples & Samples

Provide support and leadership to a cross functional team of Marketing Managers, Product Managers, and Sales to meet departmental objectives and revenue targets
Utilize previously acquired expertise to support Marketing Managers complete projects and meet deadlines. Areas of focus may include
Sales Analysis
Market Sizing and Segmentation
Outbound Marketing
Tradeshows and events
Cross-functional team projects
Monitor the development of business plans, managing lifecycles, and product positioning in the marketplace
Create structured product marketing plans, communicate plans to Product Managers, Sales, Support, and Product Development
Oversee market research efforts, monitor competitive activity, and identify customer's marketing needs
Interact with Engineering, Manufacturing and Sales to enhance existing products or product line(s)
Lead new product definition and business plans with other departments
Select, develop and evaluate personnel to ensure the efficient operation of the function
Develop an annual budget collaboratively with senior management
Manage and participate in long-term projects and strategic initiates
Minimum 3 years in business or financial analysis required
Comprehensive understanding of marketing vehicles and best practices
Advanced skills in Microsoft Excel
Strong problem solving skills
Ability to develop and maintain strong working relationships
Must be proficient in statistical techniques, data modeling and scenario building
Must show demonstrated experience and skills in data analysis & problem solving
Ability to draw insights and actions from data and communicate appropriately at all management level

Head of Digital Marketing Intelligence Resume Examples & Samples

Collaborate on sales strategies and align with entire product group offering
Roll out new DMI products in the local team
Receive trainings and share knowledge sessions from the global and regional DMI team
Hold training and share knowledge sessions with local Account management and Product teams
Deliver regular updates to account manager teams to communicate new projects, updates, ideas, applications and news in the digital area

Marketing Intelligence Lead Resume Examples & Samples

Measure and analyze customer journey as well as paid, owned and earned media performance KPI’s for MBA Programs and other initiatives. Advise Marketing Directors to help develop their plans and optimize strategies
6-8 years' experience in digital marketing analytics, reporting and testing
Successful completion of a full course of study in an accredited college or university leading to a master's degree in business, marketing communications or analysis or appropriate combination of education and experience

Marketing Intelligence & Analytics Manager Resume Examples & Samples

Create analyses using disparate data sources and large volumes of detailed data, often starting from scratch
Understanding of machine learning and statistical analysis methods, such as classification, collaborative filtering, association rules, sentiment analysis, topic modeling, time-series analysis, regression, statistical inference, and validation methods
Work with team to track and analyze customer behavior, industry trends as well as other identified KPI metrics
Perform exploratory data analyses to better understand clients’ audiences, clients and industry trends and present findings to both technical and non-technical audiences

Marketing Intelligence & Budget Management Resume Examples & Samples

Conduct industry analysis and provide recommendation based on Market Performance taking the perspective of macro-environments and competition
Specifically conduct analysis and interpret marketing indicators, i.e brand salience, loyalty, etc
Analyze internal corporate performance through management dashboard
Facilitate, manage and provide solution for corporate market research projects based on needs and resources (qualitative, quantitative and secondary researches)
Collaborate with other departments to develop a holistic and unbiased analysis based on actual conditions and facts
Do brainstorms and consultation with other departments on a specific management case which might require research / fact findings
Manage any regional and global projects locally
Conduct daily budget controlling activities for Marketing Division

Marketing Intelligence Manager Resume Examples & Samples

Technical training in chemistry, quality control or microbiology
Preferred area of study: chemistry
At least 10 years in specialty chemicals environment with spread of technical and commercial experience
Marketing, Commercial understanding and flair, Oleochemical (and other specialty chemicals) markets- and application know how. Knowledge of industry standards and experience in bringing new products to market
Team player, able to function in a matrix organization, spread over all global regions

Marketing Intelligence Analyst Resume Examples & Samples

Proficient in database management best practices
Proficient in database and statistical analysis software programming (SQL and Python preferred)
Oracle experience required
Minimum 3 years as a marketing research analyst/data intelligence in the semiconductor space
Solid understanding of semiconductor processes and/or supply chain
BA/BS or equivalent in a related field of study

Senior Marketing Intelligence Manager Resume Examples & Samples

Master degree in Marketing or Social Sciences, or in Business Administration (majoring in market research)
Between 7-10 years’ experience in marketing research or intelligence, of which at least 3 years within health care
Strong primary and secondary research experience in fundamental health care customer understanding research, as well as market and competition analysis
Worked in a corporate environment and/or research agency (preferably both)
Strong entrepreneurial mindset with a natural bias for action
High level of project management capability and analytical and consultative skills
Well-developed communication skills, persistence, positive thinking, taking ownership at work and teaming up with stakeholders
Broad international experience, intercultural awareness, and eagerness to work in a diverse team across the organization
Leadership skills – strategic insight, taking initiative and drive for results
Fluent English in both writing and verbal communication, have used English as working language

Marketing Intelligence Analyst Resume Examples & Samples

Focus on two-three verticals in the first six months and then extend insights solutions to other DR verticals next half
Specialize in DR metrics and be able to articulate the path from impressions to conversions and the dynamics of multiple devices. Identify and analyze the most important DR metrics by vertical
Be able to draw correlations between elements of campaign design, do predictive analysis and be able to articulate implications for clients
Conceptualize and build dashboards that are simple, visually appealing, yet showcase a powerful story
Write data pipelines
Be an expert in designing PowerPoint presentations that are succinct and crisp, with a balance of high-level insights for executives, and a detailed enough view for core teams
Work effectively with cross-functional teams, learn and apply best practices from other teams and always strive for high quality deliverables
Think and work independently, demonstrate creativity and deliver quick results, yet demonstrate a team-player attitude
Act as the internal DR expert, yet collaborate effectively with the core team and cross-channels
Bachelor’s or Master's degree in an analytical field (e.g. Marketing/Marketing Science, Computer Science, Mathematics, Statistics, Finance or Economics)
6+ years experience in agency, consultancy, analytics, or related industries, with 2+ years’ of work experience in data analytics
2+ years hands-on experience in SQL
Prior experience in data analytics and statistical programming with experience in using statistical tools such as R, SAS, SPSS etc
Working knowledge of data visualization tools such as Tableau, Micro Strategy etc
Experience leading data driven projects from definition through interpretation and execution
Analytical skills, with experience solving ambiguous problems using data and providing practical business insights

Marketing Intelligence Lead Solutions Engineer Resume Examples & Samples

Highly technical, hands-on solutions engineer with a focus on data analytics and data processing
Design and develop new systems and tools to enable internal and external stakeholders consume and understand data faster
Partner with internal stakeholders to understanding business requirements, work with cross-functional data and products teams and building efficient and scalable solutions
Hold your own in technical discussions, be a subject matter expert, and have end-to-end view of the solution
Encourage a data-driven culture to improve the efficiency, scalability, stability and security of internal and external applications
BS/B.Tech./M.Tech in Computer Science or Engineering or related fields with 8+ years of relevant work experience
4+ years “hands-on” experience building enterprise class software solutions using one or more of the following: Python, PHP, or Java Script
4+ years of business intelligence and data warehouse experience
Experience in writing SQL queries, dimensional data modeling and schema design

Marketing Intelligence Solutions Engineer Resume Examples & Samples

Design and develop front-end interfaces and backend systems using Python, PHP, JavaScript and SQL
Conduct design and code reviews
BS/B.Tech./M.Tech in Computer Science or Engineering or related fields with 4+ years of relevant work experience
Experience developing business applications (sales, marketing, recruiting, advertising, etc.)
3+ years “hands-on” experience building enterprise class software solutions using one or more of the following: Python, PHP, or Java Script
3+ years of business intelligence and data warehouse experience
Experience speaking to technical and non technical audiences
Experience managing multiple concurrent projects and driving initiatives in a cross-functional environment

Marketing Intelligence Associate Resume Examples & Samples

About 30% travel time
Working experience of market research or financial analysis
Analytical aptitude and ability to learn new concepts
Good English reading and writing skills
Proficient Microsoft Excel and PowerPoint Skills

Marketing Intelligence Manager Resume Examples & Samples

Responsible for a global team with diverse stakeholders
Develop strong cross-functional partnerships across Facebook with Marketing Science, Product Marketing, Sales, GMS Tech, Engineering and Operations
Own the ideation and scaling of new delivery optimization and measurement services and guide a nuclear team to scale out these services across the various regional core services team
Provide thought leadership on campaign/delivery optimization and measurement services
Define and analyze metrics that inform the success of campaign optimization and measurement services
Drive adoption and ongoing education of new delivery optimization and measurement services
Partner closely with the regional Core Services team to execute seamlessly on scaling these measurement and campaign optimization services
Identify immediate or upcoming measurement and delivery optimization needs and work with the cross-functional team to develop a plan to address them
Provide mentorship, guidance and career development to members of your team
Gather and synthesize relevant data to support new campaign optimization and measurement services
Identify trends and key insights to drive impact to team and GMS goals, including user experience, revenue impact and operational efficiency
Bachelor's degree in an analytical field (such as Computer Science, Engineering, Mathematics, Statistics, Economics, Finance, or similar)
5+ years of experience in consultancy/analytics or related industries
Proven ability to make business decisions
Ability to communicate the results of analysis
Experience working with global teams

Marketing Intelligence Intern Resume Examples & Samples

Collaborate with internal team members to define project scope including; business specific needs, competitive set, key categories and market areas of interest
Dive into new, unfamiliar fields and quickly absorb the fundamentals to contribute during brainstorming and other insight sessions
Provide market insights to support the business needs in identifying new technologies, new industries and new trends for strategic growth
Run queries on own data and perform analysis to support decision making process
Compile and deliver business intelligence reports to innovation team on a weekly basis
Leverages Google Analytics reporting tools to analyze and report on key topics of interest
Dive deep into consumer/customer understanding to uncover unmet needs
Establish credibility as market intelligence expert based on in-depth knowledge of the data

Marketing Intelligence Analyst Resume Examples & Samples

Building weekly, monthly, and quarterly metric reports
Qualify and quantify operational improvement opportunities
Identify, develop, manage, and execute analyses to uncover areas of opportunity and present written business recommendations that will help shape the direction of the business
Maintain data integrity and troubleshooting issues; ensure data accuracy by validating data with new and existing tools. Learn and understand a broad range of Amazon’s data resources and know how, when, and which to use and which not to use
Work with global and local CI teams to leverage best practices and databases
Build scalable processes and metrics
Proactively share and learn best practices for CI and research from other Amazon teams in India and across the world
Stay abreast of new tools, trends, and best practices in analytics, CI and research
Communicate regularly with internal stakeholders and marketing team colleagues to understand objectives and opportunities
5+ years Business Intelligence / consumer insights experience working with Data Warehouse solutions and large data sets
Expert level data modelling and ETL skills, knowledge of industry best practices, and a deep understanding how data is extracted, transformed, scrubbed and loaded in a 200-plus-terabyte DW environment
Experience in a consumer internet company or the consumer internet eco-system including research analytics/consultancy with working experience of internet analytics tools and databases
Experience with statistical analysis, regression modeling and forecasting, data mining and financial analysis and delivering value-added insights and recommendations
You know and are excited by cutting edge technologies in business intelligence; your technical skills are rock solid and you drive towards simple solutions to complex problems. You are adept at solving problems that span business and technology
Experience working with Oracle, SQL databases
Experience working with common business intelligence tools (Tableau, Microstrategy, Cognos, Essbase)
Proven track record in teams that have provided analytics support to global stakeholders
Ability to understand business strategy, provide consultative business analysis, and leverage technical skills to create insightful, effective BI solution
Ability to manage multiple competing priorities simultaneously to meet tight deadlines and drive projects to completion
Strong drive for execution and delivering results. An ambitious self-starter with excellent follow-through skills to develop ideas independently and thrive in fast-paced environment is crucial. Demonstrated ability and willingness to roll up sleeves and execute to get the job done
Tenacity and sense of urgency; the ability to make things happen quickly with large, less nimble partners and/or teams
Relentless customer focus and obsession
Strong commitment to quality and continuous improvement
Passion for entertainment – TV shows and movies
Bachelor's degree in market research, statistics, economics or mathematics
Experience in the digital media (music, video) Industry preferred
Knowledge of digital video landscape, including solid understanding of digital video

Marketing Intelligence Analyst, Senior Resume Examples & Samples

Provides analytic support to the marketing department to help optimize performance of brand building and direct response campaigns across digital, TV, radio, referral, PR, and content marketing initiatives
Analyzes performance of additional advertising, marketing, and communications campaigns with a special emphasis on quality lead generation, forecasting, and ROI
Performs ad-hoc deep-dive analyses to deliver insights and recommendations to various marketing teams that lead to incremental increases in marketing effectiveness and help drive efficiencies for marketing
Develops an analytics and reporting framework that uses data from multiple internal and external sources to gauge progress against goals, produce strategic insights, and drive marketing results at the team and department level
Develops and manages dashboards that integrate Web, marketing, lead, customer, and financial data
Works with internal stakeholders to understand business objectives, define data strategy needs, and determine measurement and testing strategies and reporting protocols
Identifies opportunities to develop and enhance analytics capabilities across the marketing department
Monitors and documents strategic shifts and changes in environmental conditions to help calibrate results based on the current landscape

Marketing Intelligence Analyst Resume Examples & Samples

Distill/translate complex data/analytical results into business presentations with implications/recommendations
Create and maintain database of historical promotions and sales, and ensure that this data is made readily available to the category teams
Analyze market trends for specific category / brand intersections

Marketing Intelligence Analyst Resume Examples & Samples

Maintain robust and accurate net and gross national and provincial forecasts, proactively identifying risks and opportunities over every year of the planning period
Ensure all forecasts assumptions are fully documented and triangulated with global/other CPO assumptions with clear identification and quantification of changes versus prior submission and prior year
Support the Budget Impact Analyses process with robust public/private provincial forecasts, including source of business, market share, etc
Ensure fair goals for the representatives through a robust and transparent provincial TSA split process
Secondary Analytics/Reporting
Develop monthly automated insightful reports that track, analyze and help drive performance
Provide on-going monitoring and analysis of competitors as well as targeted competitive intelligence
Consolidate primary and secondary insights and data for the brand reviews, strategic and brand planning, sales meetings and all financial exercises
Primary Market Research
Develop yearly market research (MR) plans for their assigned products based on information gaps and brand needs which support their strategic imperatives and optimize brand sales
Conduct qualitative and quantitative primary research projects with physicians, patients, pharmacists, payers and other health care professionals
Manage the entire MR process: identify best market research techniques, best vendors, monitor recruitment, analyze/triangulate results and make strategic recommendations. Ensure the leveraging of MR insights by all internal customers
Fully leverage global and CPO MR and be an active contributor

Director, Marketing Intelligence Resume Examples & Samples

Distill market findings into concise implications and guidance to key stakeholders, including commercial, product development and strategy teams as well as firm leadership
Ensure market messaging is consistent with product functionality and highlights distinctive value proposition(s), particularly in marketing collateral, scripting and other commercial communications
Experience with product management and/or technology sales
Must possess a minimum of 5+ year’s of full time experience in at least four of the following
Ability to ethically source competitive intelligence
Deep understanding of health system growth strategies
Commercial experience
Teaching experience
Proven presentation and facilitation skills in front of an executive level audience
Willingness to travel as needed to attend trade shows and conferences
Valid Driver’s License
Deep familiarity with Advisory Board technology products designed to inflect growth strategies at member health systems
Ability to differentiate not just product functionality but potential value to the customer

Analyst, Advertising & Marketing Intelligence Resume Examples & Samples

Work with key stakeholders to facilitate the implementation, stewarding, and analysis of campaign and media effectiveness projects
Proactively produce insights from on-going and custom ad performance research including TV, Digital platforms, Radio and Print
Help create collateral materials to be used in leveraging future sales opportunities and communicating general insights
Access and interpret data from a variety of syndicated and proprietary media research sources including audience rating reports, consumer product usage databases, advertiser expenditure data, social media, and ad effectiveness data
Field time-sensitive ad-hoc requests and questions from Customer Marketing and Sales staff
College degree in Marketing, Research, or related field (or other college degree with relevant work experience)
Proficiency in data analysis and interpretation of media/marketing information required
Media and/or market research experience; a concentration in advertising research preferred
Experience with syndicated media research tools including Nielsen TV ratings products, MRI / Simmons, Adobe Omniture, Nielsen Monitor-Plus, and TNS / Kantar Media preferred
Strong organizational skills, and excellent written and oral communications skills
Computer experience with vendor based software, as well as Windows based PC software (PowerPoint, Excel, Word); proficiency in SPSS is desired
Ability to work in fast-paced environment required

Manager, Marketing Intelligence Resume Examples & Samples

Primary point of contact with Business Franchises for Marketing Intelligence
Primary Marketing Sales Operations lead for following processes: TSA Goal Setting, targeting business rules, budget, strategic plan, integrated product strategy, IMS market data acquisition
Guide and develop associates to ensure proper development of commercial business analysts and forecasting analyst into subject matter experts and customer interface roles. Ensure appropriate career development processes are in place to achieve subject matter expert levels
Identify and define market trends, market opportunities and/or marketing problems and ensure that business analysts implement appropriate techniques/approaches and manage projects to provide insightful answers to business questions
Lead the Marketing Intelligence function: Primary and secondary market research, data analysis, market and demand forecasting, targeted competitive intelligence and reporting. Liaise and guide the Product Lifecycle (PLS) resources
Responsible for astute management of $5 million budget
Oversee business process with Novartis Business Services for related global services as per service level agreements
Ensure development of analytical and strategic skill sets and systems, direct development plans for ongoing optimization of department and its function as well as to ensure continuous added-value to the CPO
In alignment with Brand teams, liaise with global commercial services to create opportunities for mar-ket research, profile Canadian expertise and ensure that that Canada is represented in global brand strategy development/refinement
Direct, in consultation with Marketing Management, primary and secondary marketing research plans and projects for existing and new pharmaceutical Rx products in keeping with CPO portfolio focus
Provide strategic input for brand planning process, brand forecasting and for the development of information systems

Marketing Intelligence Analyst Resume Examples & Samples

Utilize brand and marketing insights, application of advanced marketing analytics, business intelligence and consumer research to support the Reliant Marketing team in driving data-driven decisions
Work with the marketing and business intelligence teams to define and manage approach to evaluating brand and marketing campaign performance
Analyze and benchmark performance across marketing channels, media properties, and creative executions
Develop and maintain marketing dashboards and real-time reporting capabilities
Gather data, analyze and provide recommendations to shape marketing campaign strategies and improve campaign performance
Work with campaign teams to identify key drivers of campaign impact and areas for improvement with regards to both creative and media execution
Consolidate campaign performance reports across various stakeholders and collaborate with agency partners to prepare and present results
Use engaging and impactful storytelling to communicate insights and strategic recommendations to marketing leadership
Maintain social intelligence database, working closely with external vendor to ensure access to and integrity of data. Provide internal support to all database users, including training and troubleshooting
Extract valuable business intelligence from social media conversations to gain competitive intelligence, identify industry trends, and measure the impact of marketing and advertising campaigns
Track consumer engagement with the Reliant brand across social media channels and the web to measure brand awareness and interest in products and services
Analyze conversation around the Reliant brand, this includes: identifying trends, measuring the volume of brand conversation and share of voice, tracking brand sentiment, measuring brand and campaign engagement, identifying threats and opportunities in user generated content surrounding the Reliant brand
Bachelor’s degree in Business, Marketing, Engineering, Statistics, Sociology, or Computer Science
3+ years of experience in marketing, analytics, sales, project management, media planning, content and creative development
Strong data and analytical skills
Excellent project management, problem-solving and prioritization skills
Excellent Microsoft Office skills, including a strong working knowledge of Excel
Working knowledge of the following marketing intelligence and analytics technology preferred
Marketing analytics platforms: Adobe Analytics, Cognos, Google Analytics, ExactTarget, Percolate
Social listening and intelligence platforms: NetBase, Radian6, Brandwatch, Synthesio, Sysomos
Data visualization platforms: Spotfire, Tableau

Senior Marketing Intelligence Analyst Resume Examples & Samples

Develops intelligence assets obtained from internal and external sources to support strategic goals, sales objectives and marketing campaigns
Translates general business questions into specific requirements and then delivers meaningful insights due to a combination of expert technical skill and deep understanding of the business problem
Performs complex data queries to generate information for internal customers
Ensures requests for data are completed timely and accurately
Proactively identifies solutions for improving the effectiveness of sales & marketing strategies, programs and campaigns

Marketing Intelligence Intern Resume Examples & Samples

Support I H S Market data creation and research of Executive Summaries, regional requests and commodity studies
Support in the market research deliverables on competitive intelligence requests by performing research via the web and news related to that supplier
Responsible for daily Seating Industry news search and posting to Sharepoint
Support M&A and R&D research activities, intelligence gathering and Executive Summary creation
Lead for Wards Day Supply Reports on monthly basis
Support I H S Market Forecast Production Volumes and Sales Volumes on monthly basis posting to Sharepoint, or as requested
Lead for Magna Volumes posting to Sharepoint
Lead for Competitor and OEM bio’s
Request, research and organize various corporate data information which feeds across both sales & marketing assets & presentations
Assist with SharePoint uploads and organization
Assist with various Marketing tasks, as required
Knowledge of and experience with general marketing principles. This would include gathering data and storing/maintaining databases for Market Intelligence, Sales and Trend Analysis
Microsoft Office skills to include Word, Powerpoint and specially Excel. Knowledge on managing and understanding databases is helpful
Possess a passion for cars and should be proactive, supportive, creative, respectful, hands-on, organized with excellent analytical skills
Excellent verbal/written communication skills to establish effective relationships with internal and external customers

Internship Marketing Intelligence Assistant Resume Examples & Samples

Strong analytical skills – Advanced Excel skills required
Demonstrated communication skills, ability to interact with multiple stakeholders across the organization
Ability to work in fast paced, international environment, with exposure to several markets and product categories
Business-sense and curiosity mindset – with the will to drive for impact in all projects
Ability to step back, to be solution-oriented and make proposals
Fluency in English is required (French is not required)
Knowledge of/interest in the consumer goods or luxury goods industries recommended

Marketing Intelligence Analyst Resume Examples & Samples

Conduct research to support client meetings, pitches and RFPs, as well as practice and business development projects
Prepare research deliverables with emphasis on translating research data and findings into actionable insights and recommendations
Develop subject matter expertise with regard to the scope and nature of the market research, competitive intelligence and internal data available
Execute project assignments and work with Market Intelligence Manager and other Marketing leaders to develop standard reporting deliverables and best practices
Monitor and communicate developments in the legal industry that have an impact on Firm business
Provide additional support to the Market Intelligence Manager for internal and third party projects including defining requirements, building relationships with and evaluating vendors, tracking and reporting progress, and assessing and delivering results
Maintain research related content on intranet sites and other internal resources
Bachelor's degree from a four-year college or university
Minimum 3 years of experience conducting research and analysis activities in support of business development, business operations or in an academic setting
Knowledge of various external research tools such as Lexis, Westlaw, CapitalIQ, Thomson MonitorSuite and other resources
Demonstrated ability to execute multiple projects with competing deadlines and priorities
Intermediate skills with MS Excel, MS Word and PowerPoint to synthesize and present data
Able to work harmoniously and effectively with others
Able to preserve confidentiality and exercise discretion
Able to work under pressure
Able to manage multiple projects with competing deadlines and priorities
A self-starter who desires to show ownership and commitment to the job

Marketing Intelligence Manager Resume Examples & Samples

You will be responsible for in-market monthly performance tracking, which includes
Monitoring market development and competitive activity
Working closely with both local and central/global teams to assess market size and market share for our UK businesses
Reporting market share performance in a timely manner on a quarterly basis
Collaborating with different business partners to identify actionable insights based on the data to drive decisions
You will act as the voice of the customer across categories, keeping the needs of the customer at the centre of decision-making / action planning
You will act that as initial point of contact for all Marketing Intelligence questions and market research requests from an ad-hoc, tactical or strategic nature
You will design, plan and manage primary and secondary research based on aligned business questions, delivering actionable insights to business partners, sometimes in coordination with external agencies, but while owning the full end-to-end process
You will be responsible for synthesizing learnings from multiple data sources into data-driven, actionable insights and recommendations to drive the right marketing and business decisions on new product launches, proposition development, brand positioning, strategic business planning and go-to-market strategies for the range of Health Systems businesses in the UK market
3-4 experience in Data Analytics. Strong expertise in Excel and database management necessary
Comfortable with managing large, complex data sets. Strong expertise in quantitative data analysis
Understanding and awareness of the UK health care landscape is preferred
3-4 years' desired experience in market research / strategic insights role(s) in research agency, multidisciplinary agency/consultancy and/or corporate setting
Experience in conducting research in the health sector for B2B or B2C (ideally both)
Proven experience of project management and managing research projects end-to-end, for both qualitative and quantitative research methodologies
Track record in building relationships and collaborating with others to solve business question. Ability to understand, navigate and work within a complex organisational structure
Passionate about Health and Technology
Entrepreneurial, self-starter mind set with a passion for influencing change
Digital savviness - e.g. experience with apps, connected products, or wearables

Marketing Intelligence Resume Examples & Samples

Understand and address the needs and requests of our gaming communities by conducting research studies, administering surveys, and listening to social media
Work with the market research team to design at the optimal research approach for each project. Assess each research initiative with a critical eye to ensure that it provides incremental learning, actionable insights and a positive and meaningful ROI. Knows both when to recommend research and when to recommend against research
Create clear, concise and meaningful reports. Develops presentations that tell an engaging and compelling story bringing the insights and data to life
Design PowerPoint presentations that are succinct and crisp, with a balance of high-level insights for executives, and a detailed enough view for core teams
Create a dashboard that tracks brand metrics: brand awareness, purchase intent, and business metrics used to measure success for all target audiences
Design ideas for game innovation, future products and services, and marketing strategies by interpreting insights
Create marketing plans to reach diverse gaming communities such as: Women in Gaming community, the LGBTQ community, the ASD community and Gamers with Disability community
Thrive doing independent work, strong attention to detail, ability to analyze complex data, ability to detect opportunities to market to under-represented groups, accept feedback, work on concrete timelines
Experience analyzing data
Plays video games more than 4 hours a week and has worked with projects related to video games
Minimum 4+ years working with research teams, marketing, social media and marketing teams
Appreciation of the Female Gamers community or the Gamers with Disability Community (visually impaired, mobility impaired, hearing impaired, speech impaired, autism, or others)
Experience managing or supervising people is not required

Marketing Intelligence Manager Resume Examples & Samples

Country specific strategic and operative analysis of markets, segments, customers/ prospects within
Updating market and competitor data
Conception and execution of market-analysis trainings
Business interface between Marketing Intelligence and Sales
Further developing and administrating an IT system which contains the research information
Identifying, evaluation and selection of external information suppliers/partners
Monitoring of Trelleborg Sealing Solutions’ competitive landscape
Further develop Marketing Intelligence concept
Controlling and Budgeting for Marketing Intelligence department
University degree or equivalent experience
Practical experience according to Market Intelligence or Marketing Intelligence within B2B environments
Deep knowledge within secondary and primary research methodology
Very good knowledge about market and competitor research with focus on B2B environments
Broad technical knowledge preferably first experience within the sealing industry
Experience within qualitative and quantitative data evaluation and collection
Excellent know-how of MS Office
Highly motivated and reliable
Excellent in German and English
Further languages welcome

Marketing Intelligence Intern Resume Examples & Samples

Perform (ad-hoc) market analysis and researches on various subjects related to consumers and products used for navigation
Gather, analyze and distribute market data from various data sources
Maintain and manage our database on external market data
Create market development and competitive analyses reports
Create trend reports
Contribute to the creation of business case for new concepts or new markets
Improve and update the current market forecasting model to predict sales development in the future
Improve the process of gathering, analyzing and distributing market data from various sources

Marketing Intelligence Analytics Manager Resume Examples & Samples

Minimum of seven (5) years of business analytic experience in a consumer packaged goods company
Proven track record of independently managing analytics in a high performance culture
Candidate must possess a strong drive for results
Communication – Leading – Tailoring content and purposeful communication
Influence – Leading – Active listening, negotiation, persuasion and courage
Business Problem Solving – Leading – Diagnosis and framing the problem, business knowledge and acumen, recommendation development
Strategic Thinking – Leading – Creates short-term marketing tactics that support long-term strategies and brand vision
Business Knowledge & Advocacy – Leading – Provides recommendations to senior leaders to help them achieve business goals

Marketing Intelligence & Analytics Storyteller Resume Examples & Samples

Undergraduate degree required with preference to business, marketing, or data science, Master’s degree a plus
5+ years of experience in marketing analytics
Strong knowledge of data analytics and visualization tools; Tableau required; Salesforce, Adobe Analytics and social analytics preferred
Data mining and data analysis skills with the ability to clearly present complex information in a simple manner, discern business meaning and recommended actions to stakeholders
Experience in data mining structured and unstructured data (SAP Hana, SQL, ETL, data warehouse, etc.) in a business environment with large-scale, complex data sets
Working knowledge of statistical analyses (e.g., cluster and regression analysis) and statistical tools preferred (R, SAS or SPSS)
Mastery level Excel skills
Strong project management skills; ability to prioritize and manage client expectations across multiple projects
Strong organizational, analytical and problem-solving skills
Ability to work in a matrixed organization with a virtual team

Internship Marketing Intelligence Resume Examples & Samples

Master degree in Marketing or in Statistics
Very good knowledge of Excel (pivot tables, formulas, graphs)
Good analytical skills
Autonomy, attentiveness would be appreciated
Fluency in English and Italian mother tongue

Digital Marketing Intelligence Associate Manager Resume Examples & Samples

Work with relevant marketing teams to proceed persona/account based data analysis to score maturity, predict propensity, calculate relevancy, and explore correlations
Study customer online journey and work with agency to build up next generation leads scoring system
Provide pre-campaign data support for targeted channels like marketing automation, web automation, product recommending system, incart promotion platform, social media, etc
Be responsible for tracking and analyzing multi-channel digital marketing performance by using tools like Omniture and Eloqua, and provide learnings and insights for corresponding channels to optimize
Demonstrated ability on using Omniture, Google Analytics, SPSS, Tableau, and R
Have good spoken and written English and communication skill
Bachelor degree
5+ working experience with 3+ years of sales operation, marketing intelligence or digital marketing experience
E-commerce knowledge
Experience on leads scoring and predictive analysis