Digital Ecommerce Job Description
Digital ecommerce
provides high-level leadership to development projects that create and continuously improve the functionality, reliability, scalability, and security of the company’s eCommerce & Digital applications and systems.
Digital Ecommerce Duties & Responsibilities
To write an effective digital ecommerce job description, begin by listing detailed duties, responsibilities and expectations. We have included digital ecommerce job description templates that you can modify and use.
Sample responsibilities for this position include:
Develop eCommerce enhancement plans from careful study of analytics and consumer data
Serve as technical expert and internal consultant in cross-functional applications of eBusiness technology and digital marketing initiatives
Ensure the up-keep of the Ecommerce Photography area and online library
Contribute to the development of detailed business cases for inclusion on the global ecommerce strategic roadmap
Utilize analytical skills to oversee eCommerce reports, provide feedback and insights
Support the initial start-up of local market ecommerce teams and the implementation of the operating model
Support continuous improvement of business processes associated with eCommerce operations
Analyse eCommerce customer behaviours, through both eMarketing and onsite interactions and provide insights for site optimisation
Lead seasonal marketing strategy and execution for email and web marketing execution of digital marketing assets
Utilizing web metrics and in partnership with GapLabs UX team make recommendations on how to improve the user experience across all digital marketing vehicles and devices
Digital Ecommerce Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Digital Ecommerce
List any licenses or certifications required by the position: PMP, CSPO, ITIL, PMI, CSM, ACP, CSP, II, PRINCE
Education for Digital Ecommerce
Typically a job would require a certain level of education.
Employers hiring for the digital ecommerce job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Business, Business/Administration, Computer Science, MBA, Communications, Hospitality, Education, Finance, Economics
Skills for Digital Ecommerce
Desired skills for digital ecommerce include:
Agreement terms with Marriott’s electronic partners
Good practice around usability
Hotel operations and back end processes that support digital and eCommerce
Maintainability and accessibility
Marriott brands and differentiating factors
Applications and functionality
Competitive landscape and digital innovations
Current systems
Digital marketing
ECommerce
Desired experience for digital ecommerce includes:
Digital Engagement for Small Business, GWIM
Proven ability leading large business-significant projects
Experience leading agile development including CSM/CSPO certification
Excellent oral/written communication skills with all levels
Knowledge of tools and techniques pertaining to Project Management
Exceptional understanding of Agile and Waterfall software development methodologies
Digital Ecommerce Examples
1
Digital Ecommerce Job Description
Job Description Example
Our company is hiring for a digital ecommerce. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for digital ecommerce
- Represent the voice of the Americas ecommerce and the full digital experience for Central & South America
- Work with management and stakeholders to influence long term ecommerce and global strategy
- Responsible for training and communication of annual performance appraisals process for employees in collaboration with Senior Director of HR
- Document, validate and update processes and procedures
- Partner/collaborate with market resources and internal partners across related initiatives
- Self-motivated to effectively manage tasks, deliverables, and global market support
- Act as ongoing relationship manager for assigned international market(s)
- Be an expert at interpreting reporting and analytics (from Omniture Site Catalyst, ad servers such as DFA and other sources) to inform decisions and measure results
- Lead insight into areas for new website development and omni-channel roadmap with clear analytics to grow conversion, customer behavior to store and website improvement plans
- Provide analysis to deliver a new customer strategy driving customer acquisition online (and footfall to store)
Qualifications for digital ecommerce
- Minimum of 2-4 years of Finance, Accounting
- Strong knowledge of and successful experience with digital, on-line marketing activities
- Strong presentation skills - ability to explain technical issues to broad range of audiences
- Highly developed organizational skills required to handle multiple, on-going projects
- Experienced in critical/strategic planning, financial analysis, budget management and data organization
- Familiarity with web utilities and product, graphic programs, desktop applications and strong understanding of internet content management
2
Digital Ecommerce Job Description
Job Description Example
Our company is growing rapidly and is looking to fill the role of digital ecommerce. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for digital ecommerce
- Drive and coordinate integration of digital campaign strategy across our eCommerce stores and our .Com properties
- Support the eCommerce team with innovative digital approaches
- Conduct reporting and analytics to support the ecommerce channel including product lines, customer segmentation, sales trends, forecasts, rebates and discounts, channel profitability, budgeting
- Ensures the data is accurately collected, tracked and reported for ecommerce on a regular basis
- Lead development and implementation of key analytics tools for markets including tag planning, and report auditing
- Act as the international expert for web analytics, developing and sharing international best practices and strategy with all zones and markets, occasionally support the markets with localanalytics
- Work with analysts in the insights team to build up a broader picture of customer activity and business implications
- Lead continuous mobile website optimization efforts based on consumer insights, testing, and 3rd party feedback and recommendations
- Oversee website and email personalization strategy, execution, testing, and optimization
- Deliver weekly and monthly email and website marketing hindsights
Qualifications for digital ecommerce
- Motivated self-starter with a positive attitude and attention to detail
- Proficiency with MS Word, MS excel and other copy editing or authoring tools
- Excellent organizational and coordination skills in a high-energy fast-paced deadline-driven environment
- Ability to thrive in a dynamic, team-oriented environment
- Strong interpersonal and communication skills with ability to effectively collaborate with all professional levels
- Minimum of 3 - 5 years working experience in a related job
3
Digital Ecommerce Job Description
Job Description Example
Our company is looking to fill the role of digital ecommerce. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for digital ecommerce
- Lead promotional planning for the direct business including attending Commercial Planning meetings, partnering with Marketing Effectiveness, and providing recommendations on ways to execute promotions in email and on the web
- Effectively manage and support the career development of the team to ensure job satisfaction and retention
- Lead internal teams with incorporation of new website functionality and usability improvements
- Drive to increased growth across the multilingual Asia Pacific market
- Lead the APAC team to drive optimization and conversion in the APAC estores
- Integrate usability studies, customers feedback, research and market analysis into testing and optimization plans to enhance customers satisfaction
- Work with internal partners to create innovative solutions to support business requirements and growth opportunities
- Lead special projects for the GEO and local markets
- Work closely with product and marketing teams to develop and optimize promotions and campaign conversion
- Relentlessly drive for localized digital experiences in our Asia Pacific markets that exceed expectations
Qualifications for digital ecommerce
- Experience with tagging debugging tools such as Omnibug, ObservePoint
- Minimum GCSE Grade C in Maths and English
- Previous credible experience of retouching digital imagery to a high standard, preferably in a studio setting
- Strong Microsoft skills – Excel and Access
- Experience providing analysis to drive business decisions influencing and educating stakeholders including external one such as media or digital agency environment
- Technical experience in and using web-analytics tools specifically Google Analytics Premium (and preferably Adobe Analytics), to make website decisions
4
Digital Ecommerce Job Description
Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of digital ecommerce. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for digital ecommerce
- Organize Ecommerce & Customer Marketing leaders, via a leadership team, to inform and advance Ecommerce & Customer Marketing agenda
- Evolve and elevate design for Clinique’s flagship ecommerce store
- Provide thought leadership to inform global frameworks for future Ecommerce & Customer Marketing strategy
- Engage at ECLT, GM, MD, and SD level to inspire and influence Ecommerce & Customer Marketing strategies and plans
- Institutionalize Ecommerce capability and best practices across markets
- Drive to increased growth across the multilingual Americas market
- Own optimization of conversion in the Americas’ estores
- Act as key contact for global digital initiatives, communicating requirements and decisions to EMEA and APAC teams to inform their localization work
- Relentlessly drive for localized digital experiences in Central and South America that exceed expectations , drive engagement and increase revenue in the Americas local markets
- Assist the Director in development and management of affiliate strategy, planning, and forecasting
Qualifications for digital ecommerce
- Ability to collect, analyze and synthesize large amounts of data
- Experience using MVT / AB testing, personalisation or recommendations tools
- A knowledge of technical aspects of web analytics and the surrounded technology (search, affiliate, email, social, display, cookies, HTML, JavaScript, sessions)
- Understanding of eMarketing strategies and activity planning
- Strong understanding of web analytics methodologies ,tag strategy, planning, implementation and tagging guides
- Experience in reporting automation high level of skill in numerical and data analysis (SAP, heat maps, data manipulation on large databases)
5
Digital Ecommerce Job Description
Job Description Example
Our company is hiring for a digital ecommerce. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for digital ecommerce
- Collect and analyze data to report on successes and actionable opportunities for future promotions
- Compile reporting to ensure that the wider team is aware of program performance and trends
- Increase the number and quality of affiliates through both networks and direct relationships
- Establish direct relationships with key publishers, complete contracts and execution of agreements and negotiations
- Act as the subject matter expert on affiliate marketing
- Create digital assets such as web banners, emails, display ads, icon’s, web pages, and marketing content
- Design and execute digital campaigns that drive measurable revenue and customer satisfaction
- Work with marketing operations to coordinate and execute digital campaigns
- Help to devise approaches that increase efficiency and productivity across teams
- Act as the catalyst for transformation, promoting cross functional focus on customer experience
Qualifications for digital ecommerce
- Prioritizes and uses time efficiently
- Experience in strategic thinking, analysis, business planning, leading and execution
- Experienced in optimization and A/B/MVT testing
- Use industry best practices, user research & site analytics to combine the art & science of how a customer interacts with a website or digital media to optimize the customer experience
- Contribute information to User Experience Research related to user experience design questions & hypotheses
- 4-6 years experience in application development with HTML, XHTML, HTML5, CSS2/3, JSON, JavaScript, and jQuery