Ecommerce Category Manager Resume Samples

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K Johnson

Karine

Johnson

248 Moen Shoal

Boston

+1 (555) 974 2504

248 Moen Shoal

Boston

Phone

p +1 (555) 974 2504

Experience Experience

Houston, TX

Ecommerce Assistant Category Manager

Houston, TX

Torp-Langworth

Houston, TX

Ecommerce Assistant Category Manager

Develop knowledge specific to the Bed Bath & Beyond buying function; including merchandise selection, pricing, planning and marketing merchandise
Maintain and update site taxonomy for expanding or emerging product categories
Maintain site inventory, insuring all adds, deletes and adjustments are updated according to established specifications and timeframes
Run daily/weekly/monthly reports related to sales and inventory. Provide insightful, clear and relevant analysis that can provide opportunities and solve problems
Assist in planning/coordination of products for advertising and promotion
Organize and maintain merchandising calendar for website home and landing pages, navigation, special initiatives, item image, copy strategy, etc
Review and communicate weekly/monthly department sales, recommend opportunities, provide analysis to grow categories; Prepare agendas for web Review Meetings; share site performance and taking away learnings from cross functional teams

Los Angeles, CA

Ecommerce Category Manager

Los Angeles, CA

Ruecker and Sons

Los Angeles, CA

Ecommerce Category Manager

Provides leadership and individual developmental growth to associate and/or assistant merchandisers in the department
Manages communication and coordination of category management efforts across the departments of the Category Manager’s responsibility
Understand current trends, opportunities, assortment, competition and buyers vision by category of business and use this knowledge to properly assort, merchandise and market product online
Identify unique, underdeveloped , emerging or new, products or categories, based on statistical analysis, competitive landscape, customer feedback, web analytics. Communicate to and work with company merchants to execute opportunities
Data analysis and reporting of web, telesales and eCommerce KPIs (e.g. funnel conversion, sales, customer satisfaction) to measure the effect of site changes, identify opportunities to inform the chat product roadmap, and prioritize chat initiatives
Work with the analytics team to measure the effectiveness of marketing campaigns to evaluate and improve future performance
Partner with the Digital Content team to develop merchandising calendar for website home and landing Pages, navigation, special initiatives, item image, copy strategy, etc.

present

Philadelphia, PA

Associate Ecommerce Category Manager

Philadelphia, PA

Tromp, Huels and Stroman

present

Philadelphia, PA

Associate Ecommerce Category Manager

present

Perform other assigned projects and functions as directed by management
Assist in driving increased sales by development of content strategizing and planning, optimize online merchandising and troubleshoot product issues
Perform quality assurance controls on products
Coordinate with the eCommerce Manager to deliver functional solutions
Communicating with web development team and marketing team to ensure proper advertisement and positioning of new products
Knowledge of project management tools
Provide analytic reports for online sales

Education Education

Bachelor’s Degree in Business

University of Illinois at Chicago

Bachelor’s Degree in Business

Skills Skills

Strong knowledge of web design/development concepts and processes and eCommerce industry best practices
Excellent verbal and written communication skills with presentation comfort/skill and experience
Intermediate to advanced knowledge in HTML, JavaScript, and XML
Demonstrated experience in creative problem solving and strong analytical skills
Advanced user of Excel (modeling, pivot tables, graphing), Word, PowerPoint and Visio
Demonstrated creativity and innovation in developing marketing programs and promotions in an eCommerce environment
5+ years experience leveraging web analytics tools (e.g. SiteCatalyst)
5+ years eCommerce experience driving business/sales strategies for large websites
MBA
3+ years digital product management/strategy experience for large brand name websites

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7 Ecommerce Category Manager resume templates

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Ecommerce Category Manager Resume Examples & Samples

Defining and driving the eCommerce sales strategy and tactics for sales within T-Mobile and MyT-Mobile.com (e.g. small- to large-sized web enhancements/features, A/B tests, content updates)
Data-driven decision making that directly impacts the chat customer experience to drive incremental revenue/year
Data analysis and reporting of web, telesales and eCommerce KPIs (e.g. funnel conversion, sales, customer satisfaction) to measure the effect of site changes, identify opportunities to inform the chat product roadmap, and prioritize chat initiatives
Serving as business owner and subject matter expert for sales chat across the organization, for all initiatives that impact the chat customer experience and its conversion
Accountability for daily, weekly and monthly business performance monitoring and reporting for his/her category to Sr. Manager and Director level management
Routinely working with and presenting to Sr. Manager and Director level management
5+ years eCommerce experience driving business/sales strategies for large websites
3+ years digital product management/strategy experience for large brand name websites
5+ years experience leveraging web analytics tools (e.g. SiteCatalyst)
Strong knowledge of web design/development concepts and processes and eCommerce industry best practices
Advanced user of Excel (modeling, pivot tables, graphing), Word, PowerPoint and Visio
Demonstrated experience in creative problem solving and strong analytical skills
Demonstrated experience in developing business cases and business requirements
MBA
Intermediate to advanced knowledge in HTML, JavaScript, and XML

Senior Ecommerce Category Manager Resume Examples & Samples

Defining and driving the sales strategy and tactics for the Virtual Sales channel
Creating a customer acquisition roadmap that includes traffic strategy, product portfolio, and promotions
Advocating for the best end-to-end customer experience for the channel
Partnering with internal teams to influence traffic driving activities and pricing and promotional calendar, and inventory
Serving as business owner and subject matter expert (SME) for the DTC business across the organization, for all initiatives that impact the customer acquisition experience and conversion
Accountability for daily, weekly, and monthly business performance monitoring and reporting to Sr. Manager and Executive level management
Routinely working with and presenting to Sr. Managers through Sr. Executives
7 years experience driving top line strategies to meet and exceed sales goals
7 years telesales, ecommerce, or retail experience
3 years in business analysis and/or building high level business cases
Excellent verbal and written communication skills with presentation comfort/skill and experience
Demonstrated creativity and innovation in developing sales and marketing programs and promotions in a telesales, eCommerce, or retail environment

Ecommerce SEO Category Manager Resume Examples & Samples

Category, product, wireframe and design-comp optimization
Opportunity discovery and content planning
Backlink analysis and link profile cleanup
Performance tracking (rankings & traffic)
Ranking improvements
SEO best practice compliance checks
Collaboration within cross-functional teams
Proficient in SEO
Ability to coordinate and prioritize multiple projects simultaneously with attention to detail
Ability to complete competitive assessments and identify growth opportunities
Interpersonal and team player skills
Exceptional written and communication skills
Solution minded, proactive, outgoing and professional personality
Google Search Console and Bing Webmaster Tools proficiency
Support organizational objectives through SEO
Proficiency with Excel, SEO Web Crawlers and other common tools
Ability to take direction but comfortable challenging status quo
3+ years of SEO experience
2+ Years using analytics platforms
English Proficiency

Ecommerce Category Manager Resume Examples & Samples

Creating a customer acquisition roadmap that includes purchase funnel enhancements, product portfolio, and promotional capabilities
Developing high level business cases to prioritize projects needed to drive rapid and exponential growth in the next 2 years
Partnering with internal teams to influence traffic driving activities and pricing and promotional calendar, and device supply
Innovating by identifying opportunities to inform the product roadmap, and prioritize new initiatives
Accountability for daily, weekly, and monthly business performance monitoring and reporting for his/her category to Sr. Manager and Executive level management
5+ years eCommerce experience driving top line strategies for large websites
3+ years digital product management or setting strategy, for high-performing websites
3+ years in business analysis and/or building business cases
3+ years advocating for best-in-class ecommerce design/development concepts, processes and industry best practices

Ecommerce Category Manager Resume Examples & Samples

P&L: Management of the marketplace P&L for a category, which includes sales and profit targets. This candidate will develop strategies for the category and have a deep understanding of their business to develop actions and drivers in order to achieve their financial goals
Selection: Identify selection and product opportunities within the category for the marketplace channel. Deep dive into analytics to identify product gaps on the platform that will drive significant sales and profit and partner with the Quidsi buying team to ensure vendors are signed and selection is on boarded to the marketplace channel
Pricing Optimization: Continually optimize pricing and promotional inputs and logic to maximize profitability
In-Stock: Partner with the in-stock management team to ensure in-stock metrics are met and we have the proper level of inventory to meet our marketplace demand. Provide re-order quantities for high velocity product and ensure we stay within our budget
Marketing: Develop marketing initiatives on the Amazon.com site to drive glanceviews on key products. This includes building emails and onsite content on Amazon.com to increase overall awareness and visibility of products as well as partnering with Amazon category teams to be included in category specific events
Catalog Optimization: Ownership of listings and data quality and identify opportunities to optimize listings to drive higher glanceviews and conversion
3+ years of buying, vendor management, category management, product management or applicable experience; preferably within e-commerce
Strong experience in financial and/or business metric analysis using Excel and using complex data sets to analyze business trends, build business cases and develop strategies
Proven analytical skills and ability to manage the business “by the numbers”. Must be metrics-driven
Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly. Demonstrated active listening skills, highly consultative and solutions-oriented
The ability to use both formal and informal influencing skills across Quidsi and Amazon's cross-matrix organization is critical to success in this role
Entrepreneurial drive and demonstrated ability to take ownership and achieve stretch goals in an innovative and fast-paced environment
Demonstrated excellent judgment and the ability to drive a business
Deep understanding of and passion for e-commerce is desired
Experience with presenting to and influencing at all levels within a large, cross-functional organization
Proficient in Excel and SQL

Senior Ecommerce Category Manager Resume Examples & Samples

Defining and driving the eCommerce sales strategy and tactics for the DTC channel
Advocating for the best end-to-end customer experience for their sales category
7+ years experience leveraging web analytics tools (e.g. SiteCatalyst)
5+ years digital product management or setting strategy, for high-performing websites
5+ years of forecasting experience or business casing
Demonstrated creativity and innovation in developing marketing programs and promotions in an eCommerce environment
LI-B2B-SR1

Ecommerce Assistant Category Manager Resume Examples & Samples

Develop knowledge specific to the Bed Bath & Beyond buying function; including merchandise selection, pricing, planning and marketing merchandise
Assist the Buyer in assortment and category planning
Maintain site inventory, insuring all adds, deletes and adjustments are updated according to established specifications and timeframes
Run daily/weekly/monthly reports related to sales and inventory. Provide insightful, clear and relevant analysis that can provide opportunities and solve problems
Assist in planning/coordination of products for advertising and promotion
Organize and maintain merchandising calendar for website home and landing pages, navigation, special initiatives, item image, copy strategy, etc

Ecommerce Category Manager Resume Examples & Samples

Understand current trends, opportunities, assortment, competition and buyers vision by category of business and use this knowledge to properly assort, merchandise and market product online
Identify unique, underdeveloped , emerging or new, products or categories, based on statistical analysis, competitive landscape, customer feedback, web analytics. Communicate to and work with company merchants to execute opportunities
Work closely with various departments within the company to ensure that all consumer touch points and messaging are working and measured harmoniously
Position and present products within the online store in ways that exceed expectations such as conversion, average order size, average order value, customer service demand and are additive to the overall brand positioning
Work closely with digital marketing team to provide merchandising vision to email, search and social campaigns
Work with the analytics team to measure the effectiveness of marketing campaigns to evaluate and improve future performance
Partner with the Digital Content team to develop merchandising calendar for website home and landing Pages, navigation, special initiatives, item image, copy strategy, etc
Execute on-going competitive analysis as well as recommended strategies and tactics to improve our value equation to the customer
Assist in continually optimizing the purchase and product interaction paths
Ensure the accuracy and timelines of all product launches, marketing campaigns and other customer interaction
Provides leadership and individual developmental growth to associate and/or assistant merchandisers in the department

Ecommerce Category Manager Resume Examples & Samples

Minimum of four years experience in direct or e-commerce environment
Proficiency with Microsoft Word and Excel
Strong problem-solving skills with the ability to translate analytic data into strategic ideas

Ecommerce Customer Category Manager Seattle Resume Examples & Samples

Achieve or exceed established targets for sales, merchandising and distribution while working within assigned budgets
Responsible for maintaining retailer's online content catalog and for ecommerce sales forecasting
Develop deep data analysis to provide insights and recommendations based on customer data (Promotion Analytics/Insights/Recommendations, Assortment Recommendations & Online Catalog Management, Reporting on sales trends and deriving Insights/ Recommendations for segment trends, overall business observations, etc.)
Implement online sales vision in coordination with Brick & Mortar counterparts
Internal and external senior leader engagement
Proven ability to develop and implement successful strategies in a Sales organization
Keen understanding of Sales Planning, Business Processes and Systems
External agency experience
Customer Service and Logistics experience
Some travel required (~20%)
Functional Skills: Strategic Agility, Interpersonal and Leadership, Business Planning and Building/Maintaining Relationships with Customers
Demonstrated strong business judgment and decision-making skills; ability to identify, prioritize, and articulate high impact initiatives
Strong ability to work effectively in a matrix environment
Proven ability to translate insights into sound merchandising / marketing / promotional / product optimization recommendations (prescriptive selling)
Familiarity with online operations/supply chain
EMail Marketing
Dynamic Segmentation, CRM
Retargeting
Site Taxonomy, Architecture
Online Analytics

Ecommerce Customer Category Manager Resume Examples & Samples

Full responsibility for the eCommerce account P&L for customers and implementation of the activity plan, including but not limited to managing online sales plans and execution, brand and corporately developed sales & marketing programs presentation on retailer sites, coordination of digital marketing campaigns and best in class product presentation
Manage category basics, define and implement clear digital business and category development strategies for assigned accounts, including planning & review meetings
Working collaboratively to build partnerships with IS, Digital Marketing, Insights, Shopper Marketing and other cross-functional teams to leverage mobile/digital technology expertise, available digital assets and learnings in executing the eCommerce plan
Establishes business reporting/KPI’s to ensure progress against objectives and communicates back to the organization
Simplify and reduce complexity
BS Degree is required (Business, Marketing or related fields)
Minimum of 5 years of Customer Business Team and Sales experience
Proven leadership skills
Positive attitude and high level of energy
Strong knowledge and expertise of eCommerce merchandising, management and digital marketing required; specifically
SEM
SEO
Programmatic Media Buy
Digital Content, PIM

Ecommerce Assistant Category Manager Resume Examples & Samples

Ensure content is accurate and product merchandised correctly on the website; Resolve any data/photo/copy issues in a timely manner, Identify product has key on-site exposure to drive department sales,
Work with Operations team to ensure all customer facing content is accurate and functioning properly
Maintain and update site taxonomy for expanding or emerging product categories
Conceptualize and participate in management of marketing calendar; Use knowledge of current sales and inventory to manage timely website refreshes
Manage communication and issue resolution to support Ad break and Web page launches; Collaborate with Dept. Buyer/Planner/Web Planner on inventory support, identify SKUs for email and inventory after email is sent
Partner with Store & VDC Buyers to understand key strategies, assortment changes, new product launches and running changes to drive web assortment, Ensure merch strategies lead to higher conversion rates
Help Identify customer shopping trends to support assortment selection and identify assortment gaps, Understand competitor landscape, SKU count and price point
Work with search team to optimize on site search results; perform visual site tuning regularly
Review and communicate weekly/monthly department sales, recommend opportunities, provide analysis to grow categories; Prepare agendas for web Review Meetings; share site performance and taking away learnings from cross functional teams
Trains others on team to sustain success

Ecommerce Category Manager Resume Examples & Samples

Responsible for category sales/margin/turns performance with Dollar Tree Merchandising vision
Develop and execute financial plans for specific product categories and classes that meet the Dollar Tree Direct and company financial goals
Manage category, promotional and close-out sku level inventory to maximize productivity, fulfillment and turn goals
Proactively identify category/sku specific opportunities and issues, proposing solutions that drive the business forward and minimize liabilities
Manages communication and coordination of category management efforts across the departments of the Category Manager’s responsibility
Collaborates in building a quarterly category business plan based on detailed analysis of previous results and market trends
Provide sku information for quarterly catalogues to include category analysis based on previous year sales, marketing audience, and seasonality
Manage sample requests for the web and catalogues to include sample verification and the completion of Merchandise Information Forms
Works closely with the Director and Merchandise Manager of each department. Communicate category/promotional plans to ensure desired service levels and optimum inventory positions are achieved
Build and maintain collaborative relationships with internal departments across the organization
Develop sku level assortment plans for on-line and off-line promotions based on detailed sales analysis of previous results and market trends after each Merchandiser buying trip
Maintains integrity and execution of corporate/ government regulations
Monitors and responds to issues and opportunities resulting from deviations in financial plan variances or market trends
Supports the development of Category segment driven assortment plans
Maintains knowledge base of industry and competitor market trends and makes product recommendations
Work closely with Marketing to develop marketing strategies based on sales history, market trends and seasonality
Provide Skus for emails and marketing initiatives to the Dollar Tree Direct Marketing team
Maintain Inventory levels to meet sales and turn goals and marketing initiatives by working with the Dollar Tree Allocations and Replenishment Team
Bachelor’s Degree in Merchandising, Business Management or related field
5 years Retail Merchandising
3 years Purchasing experience
Proven knowledge of category management procedures
Previous P&L Responsibility
Proven aptitude to work with financials
Strong Decision making skills
Strong Microsoft office Skills and an emphasis on Excel skills (e.g. pivot table creation, vlookup, filters, conditional formulas)
Report development and data mining skills
Strong knowledge of category management processes and application, and understands impact to the business
Ability to work and thrive in a fast paced environment
Access Database experience
Certified in Category Management
Personnel Management Experience
Business Objects Data Base or related Business Analytics system experience
MCOMS experience or related web reporting system

Manager Category Management, Ecommerce Resume Examples & Samples

Identifying and recommending new item requirements
Evaluating and recommending virtual bundle opportunities to increase margin and basket size
Developing and maintaining complete and up to date digital shelf to include content, imagery, nutritional information, reviews, videos and etc
Leveraging Shopper Insights to interpret research and develop actionable strategies to make it easier for shoppers to “See, Find and Buy” Kellogg products online
Developing and maintaining channel-specific “decision trees” to understand key shopper pathways while navigating categories and making product selections
Leveraging data and insights to identify and recommend opportunities for optimizing product adjacencies
Supporting both Walmart.com and JET.com stakeholders to become indispensable partner
Analyzing and recommending opportunities to improve overall mix and margin
Providing category insights and supporting recommendations to the customer to drive category and Kellogg growth
High level analytical capability
Robust shopper and consumer insight experience and exposure
Ability to penetrate up to the senior leadership level
Assimilating and interpreting data from multiple disparate data sources into concise action oriented recommendations
Experience communicating complex and/or detailed information to multiple individuals/audiences with differing knowledge levels
Experience in managing vendor/customer relationships – strong customer engagement skills
Motor vehicle history with 2 or less moving violations within the last 36 months

Ecommerce Category Manager Resume Examples & Samples

2-3 years’ e-Commerce experience in FMCG Company
Primary owner of the ecommerce channel across brands
Primary owner of the consumer acquisition plan delivering on consumer volume and cost per acquisition targets
Owner of the retention plan working in conjunction with the brand team to deliver repeat purchase and frequency
Owner of the ecommerce trading plan in conjunction with key ecommerce partners
Responsible for the ongoing development and management of the store to drive conversion rate and basket size increases

Ecommerce Category Manager Resume Examples & Samples

Education:Bachelor’s degree in merchandising/marketing/online/communication/sales or equivalent business experience
Experience:6-8 years experience in multichannel retailing, or merchandising environment or equivalent combination of training and experience required
Ability to work under pressure to meet strict deadlines and goals
Ability to work in a fast-paced, multidiscipline environment
Ability to manage and lead large scale projects across multiple lines of the business
Excellent interpersonal skills and an ability to work in a team environment
Must exhibit customer focus, good time management skills, a professional demeanor and positive attitude
Proficiency in Microsoft Office suite & windows based systems. Experience with Lotus Notes preferred
Problem solving and time management skills

Associate Ecommerce Category Manager Resume Examples & Samples

Recommend product enhancements to improve user experience
Perform quality assurance controls on products
Coordinate with the eCommerce Manager to deliver functional solutions
Conduct ongoing research to identify customer needs and market gaps
Prioritizing the implementation of new features and set specific timelines
Drive continuous growth and improvement in the customers online experience
Communicating with web development team and marketing team to ensure proper advertisement and positioning of new products
Assist in driving increased sales by development of content strategizing and planning, optimize online merchandising and troubleshoot product issues
Stay up to date on software of data trends
Keep current knowledge of online trends
Provide analytic reports for online sales
Monitor and report on users’ responses after product launches
Work with inventory investment, operations, customer service, category, and sourcing teams to bring new products to the website
Perform other assigned projects and functions as directed by management
BS/BA in relevant field preferred
Previous work experience as an Associate Product Manager, Product Marketing Manager or similar role
Experience in marketing and technology
Experience managing an entire product lifecycle
Familiarity with market research, consumers’ behavior and marketing techniques and trends
Entrepreneurial mind, results driven and passionate about the automotive industry
Motivated self-starter
Hands-on experience with web programming/development
Ability to grasp technical concepts
Proficiency with Microsoft Office with advanced Microsoft Excel skills

Ecommerce Category Manager Resume Examples & Samples

Manages and drives the day-to-day sales operations of their respective business category that include: Key contributor in making decisions that will directly impact the customer experience for their respective area or product and expected to add a significant contribution for incremental sales. All website reporting as it relates to site visits, page views, click through rates, conversions, sales, marketing investment productivity, and other data as defined by management. Accountable for tracking the daily, weekly, and monthly metrics (activations, sales) trends, and discovering potential issues/gains, then driving enhancements in their respective area. Reports out stats and progress to his/her Sr. Manager and Director daily, weekly, monthly. Will routinely work with and present to Sr. Manager, and Director level management Develops and helps drives new customer acquisition strategies/tactics that will impact millions of visitors every month. Thoroughly understands the team and enterprise business goals as they relate to the direction and strategy of their area of the business
Actively monitors and identifies areas of improvement for their web category, and prioritizes decisions based on ROI that will directly impact new customer growth initiatives and web programs. Manages and deploys new product/site development and collaborates with internal and external teams at the Sr. Manager and sometimes Director levels to help develop and launch enhancements
Develops a sales forecast, product needs (where relevant) for their category, and regularly communicates out results to Sr. Manager and Director levels
Tracks and shares eCommerce competitive landscape and best-practices to make recommendations and decisions $1 million and above on future products/services for the website
Acts as a subject matter expert for enterprise related projects/offers/product-launches that may impact their online category and: Is a key reviewer and decision maker on BRD’s and business cases that are created which can potentially impact significant business revenue. Ensures his/her respective category is represented Participates and helps lead the implementation and launch for our channels (is the business owner for go/no-go decisions for the small/medium size projects)
Works collaboratively with both internal and external (including 3rd party vendors) for co-op support, development, resources, etc. to drive product/site enhancements, SLA’s, and maximizing the online customer experience
7 years internet B2C commerce, driving business/sales strategies for large eCommerce websites (+$30 million/yr)
7 years online marketing and/or product management, and effective website merchandising for large brand name website (min 2 million unique visits/month)
7 years experience web analytics, forecasting, developing business cases, inventory management
7 years category management (online or offline): proven experience creating successful business requirement documents
Advanced Excel (model building, pivot tables, graphing, etc), Word, PowerPoint and Visio
Strong understanding of web design/development concepts and processes, and industry best practices for eCommerce
Advanced experience in building business cases and business requirement documents
4 years experience of working in one or more of the following industries: US wireless, consumer electronics

Ecommerce Category Development Manager Resume Examples & Samples

Education & Professional Qualification
3+ years’ experience in Consumer Packaged Goods sales or combination of sales and project management
2+ years of Category Management experience with an understanding of the category management process
Preferred - Master’s Degree in Business/Marketing
Preferred - eCommerce experience
Demonstrated knowledge of category management processes
Demonstrated ability with all information-based selling tools
Advanced Experience with Panel and Scan Syndicated Data (IRI or Nielsen)
Ability to travel 20% of the time
Demonstrates ability to select, analyze and integrate consumer/shopper, customer and category information to deliver business solutions in alignment with Mars and customer strategies
Demonstrates knowledge of the strategies, processes and structures of Mars and our customers (or ability to learn)
Effectively plans and manages major business projects and activities that directly support key unit goals

Ecommerce Category Planning Manager Resume Examples & Samples

Leading S&OP Alignment with Commercial Business and Supply Chain and presenting to eBu Management Team in order to ensure visibility on Forecasted projection
Managing and supporting full implementation of aligned S&OP process with assigned countries
Supporting eBu with clear understanding of performance of owned brands/categories, highlighting risks & opportunities
Driving the implementation of a clear process for Global Distributors management according to the Local/Global template contract guidelines when applicable
Monitoring distributor inventory levels so that they are at optimum level without risking customer service when applicable
Managing product life cycle and supporting SKU Complexity reduction
Running full S&OP process with Moduslynk in the areas it operates

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