Marketing Senior Resume Samples

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Guide the recruiter to the conclusion that you are the best candidate for the marketing senior job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired.

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D Parker

Delilah

Parker

61706 Mckenna Summit

Boston

+1 (555) 402 1928

61706 Mckenna Summit

Boston

Phone

p +1 (555) 402 1928

Experience Experience

Los Angeles, CA

Marketing Senior Mgr

Los Angeles, CA

Kreiger, Cruickshank and Price

Los Angeles, CA

Marketing Senior Mgr

Helping to guide strategic decisions and ensuring flawless execution of promotional campaigns and programs for Cardio and Endo health care practitioners (HCPs)
Developing promotional campaigns, messages, programs and sales tools
Leading projects through the legal, regulatory, and medical review process
Managing program budgets and developing metrics to ensure success of the promotional programs
Developing strategy, tactics and critical success factors
Leading market research projects
KAM point responsible for managing execution strategies, engagement, tool development and execution for the KAM and Remote Sales Team

Houston, TX

Marketing Senior Analyst

Houston, TX

Will-Hagenes

Houston, TX

Marketing Senior Analyst

Work with, and help manage, internal business stakeholders to help define marketing and comms priorities
Ensure that all programmes are evaluated based on proper metrics and ensure regular reporting of programme and progress against metrics to Senior Management
Understands how to use and access secondary data sources and in-house reporting tools (e.g., BIA, Data Warehouse, etc.) to gather data for analyses and decision making
Create and present materials that translate raw data into easy-to-understand information
Develop and design reports, financial schedules, dashboards, and analyses using a variety of data-mining and presentation tools
Work with the team to help reporting back to all stakeholders
Help draft and create communications materials for all audiences

present

San Francisco, CA

Advertising / Marketing Senior Accountant

San Francisco, CA

Jacobi and Sons

present

San Francisco, CA

Advertising / Marketing Senior Accountant

present

Assist in the development of budgets, forecasts and pro forma financial statements
Assist in implementing accounting policies and procedures
Assist and prepare monthly financial reporting package
Ensure accuracy and timeliness of financial reports such as income statements and balance sheets
Responsible for preparing tax projections
Coordinate the reconciliation of inter-company balances
Responsible for recording accrual basis transactions for accounting entities

Education Education

Bachelor’s Degree in Marketing

Seton Hall University

Bachelor’s Degree in Marketing

Skills Skills

Ability to deliver well-executed deliverables in support of Accenture business strategy
Ability to manage multiple initiatives simultaneously
Works quickly with a sense of urgency and is flexible in a rapidly-evolving landscape
Ability to create and track data using multiple analytical methods and tools
Ability to work autonomously and independently, yet integrate appropriately with other areas within Marketing & Communications and other areas within Accenture
Strong data management and problem solving skills
Detail oriented with a continuous process improvement orientation and focus on control/documentation
Ability to think beyond raw data and to understand the underlying business context
Ability to plan and execute in a timely manner with an appropriate sense of urgency
Continuously deliver high quality analytics with a focus on driving results

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15 Marketing Senior resume templates

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Marketing Senior Analyst Resume Examples & Samples

Develop and design reports, financial schedules, dashboards, and analyses using a variety of data-mining and presentation tools
Extract data from multiple sources and deliver in a unified format
Drive efficiencies within the current reporting structure including enhanced automation
Identify gaps in current reporting process and drive the implementation of new controls and strategic solutions
3 years of data-mining and analytical experience, preferably in a financial services industry (can be 1 or equivalent training if hiring an analyst)
Strong PC skills in Microsoft Office; specifically Excel and Powerpoint
Bachelor's degree, preferably in a quantitative field
Experience with Unix and shell scripting
Knowledge of Essbase
Experience withvisual basic programming
Strong data management and problem solving skills
Ability to plan and execute in a timely manner with an appropriate sense of urgency

NBU Payer Marketing Senior Lead Resume Examples & Samples

50%: Work with the Sales teams to develop and ensure execution of plans, programs, and resources to execute regional pull-through
20%: Work with members of the Market Access team ensure optimal alignment of Payer Strategy and Execution as integral part of Marketing planning process and develop strategies and tactics to support their effort
20%: Work with the HCP marketing team and Market Access team to co-develop/develop plans, programs and resources necessary to support the SPD 465 launch
10%: Liaise with MSLs and the Professional Education team to identify KOLs to collaborate and to ensure their participation in ADHD educational and promotional programs for HCPs
10+ years in pharmaceutical industry
2+ years payer marketing experience

Advertising / Marketing Senior Accountant Resume Examples & Samples

Prepare and review monthly account reconciliations/analyses
Responsible for monthly close
Prepare monthly journal entries (standard, accruals, approvals)
Assist in implementing accounting policies and procedures
Assist and prepare monthly financial reporting package
Assist in the development of budgets, forecasts and pro forma financial statements
Coordinate the reconciliation of inter-company balances
Ensure accuracy and timeliness of financial reports such as income statements and balance sheets
Prepare supporting schedules and calculations for annual reports
Responsible for recording accrual basis transactions for accounting entities
Overseeing accounts receivable and accounts payable
Oversee that cash transactions are in line with the accrual/cash basis budget classifications
Responsible for preparing tax projections
2-5 years of professional experience
Previous Advertising, Marketing, PR experience
Ability to multi task and to work independently in an organized manner with strong attention to detail and accuracy

Marketing Senior Assistant Resume Examples & Samples

Delivering marketing projects and integrated campaigns as well as measuring and evaluating their ROI. This includes producing collaterals; planning and executing seminars and events; managing sponsorships; producing newsletters; and managing content for our digital channels
Teaming and collaborating with PR, internal communications, events, digital, business development, design studio and research teams to help generate distinctive marketing initiatives
Liaising with the other Brand, Marketing & Communication team colleagues, in Switzerland or around the globe, to share knowledge, leverage materials and best practices
Ensuring brand compliance, consistent tone and ‘look and feel’ across all go to market activities
Analysing competitor activity to enable informed recommendations for successful marketing activities
Coordinating the budget for the marketing campaigns
Bachelor or Master’s degree in marketing, communications, business administration or economics, with a focus on marketing
3-5 years of marketing experience (professional services and/ or financial services marketing preferred)
Experience in executing activities across the full marketing mix including budget co-ordination
Willingness to work flexible hours and overtime, if required
Fluent in English and German a must. French a plus

Marketing Senior Assistant Resume Examples & Samples

Executing marketing campaigns and projects as well as measuring and evaluating ROI. This includes producing collaterals; planning and executing seminars and events; managing sponsorships; producing newsletters; and managing content for our digital channels
Teaming and collaborating with PR and internal communications, events, digital, business development, design studio and research teams to generate distinctive marketing initiatives
Liaising with the Brand, Marketing & Communication team colleagues, sharing knowledge, leveraging materials and best practices
Coordinating the budget for the marketing activities
Managing activities targeted at senior business audience
Excellent organisation skills, ability to manage multiple tasks and deliver results
Capable of delivering to short deadlines to keep up with a fast-paced market environment
Strong team player with a positive attitude and hands-on approach
Attention to detail and clear, concise writing style
Strong project management and influencing skills
Fluent in English and German. French is a plus

Marketing Senior Professional Resume Examples & Samples

Bachelor’s Degree from an accredited university or college in marketing, journalism, public relations, communications, business administration or other closely related field
Mid level experience with writing and developing marketing content
Mid level experience developing, reviewing and delivering multi-channel marketing initiatives, including working with external vendors to ensure project completion
Master’s degree from an accredited university or college in marketing, journalism, public relations, communications, business administration or closely related field
One year of experience supervising professional and/or student staff
One year of experience interacting with local media outlets
Experience working in marketing in a higher education environment
Knowledge of database management, CRM systems, and e-mail systems
Strong knowledge of AP style guidelines
Strong knowledge and proficiency in design programs, html, and content management systems, such as: Wordpress, SalesForce, Sharepoint, Adobe Creative Suite, Photoshop, HTML
Strong knowledge and proficiency in social media platforms and ability to optimize social media presence
Ability to collaborate and coordinate with both internal and external customers
Strong project management leadership experience
Ability to develop training aids and instruction from end customers Proficiency in both PC and Macintosh environments
Ability to both lead a team and work as an effective team member
Ability to work under little supervision

Email Marketing Senior Analyst Resume Examples & Samples

Works day-to-day with email marketing applications - plans, prepares and modifies email messages, imports data and validates distribution list, creates list queries, performs QA testing on campaigns, launches campaigns
Supports overall email campaign workflow and production; executes against project schedule
Monitors performance of campaigns; pulls reports and analyzes campaign activity
Works directly with the creative team; provides feedback on email design templates, assists in HTML template testing and modifications, hosts images, updates HTML coding as needed
Optimizes and imports new email templates for stakeholder use; writes guidelines for using templates as needed
Identifies issues; engages system support and appropriate team members as necessary
Supports marketing team on a day-to-day basis; takes direction from other team members on a project basis
Interfaces effectively with Program Management, Product Marketing, Marcom, Creative and Marketing Operations teams to collaborate on project plans
Executes all activities in a timely and accurate manner

Gerente de Marketing Sênior Resume Examples & Samples

Bachelor’s Degree in any area
5 years of experience in Marketing Management
Previous experience in creating Marketing & Strategic Plans
Previous experience in product launch
Previous experience in sales
Organizational, Negotiation skills
Decision-making capacity
Action previously in in Health Care area
MBA in Management or Marketing
Good level in Excel and Power Point
Organization, discipline e leadership
Agility in decision making
Availability for local and international travels
Good communications skills
Sense of responsibility
Determination

Marketing Senior Analyst Resume Examples & Samples

Work with, and help manage, internal business stakeholders to help define marketing and comms priorities
Work with the team to input into holistic marketing programmes
Work with the team to support and drive programmes working with sponsorships / key external partners. This will involve preparation and support of conferences, business roundtables and a broad range of event including event management
Work with creative agencies to help design and prepare materials in a range of different mediums including film, print, social etc
Help draft and create communications materials for all audiences
Work with the team to drive digital marketing through digital and social channels
Work with the team to help reporting back to all stakeholders
Ensure that all programmes are evaluated based on proper metrics and ensure regular reporting of programme and progress against metrics to Senior Management
Able to work in a complex and dynamic environment, juggling multiple priorities, interacting with people at all levels of the organization and across multiple functions
Relationship building skills and experience of managing complex multiple stakeholders
Ability to “self-start” by enlisting the support of colleagues from within the Marketing function and across the business
Understanding of business content and how to apply to business issues and problems – should have good writing and creative skills

Digital Analytics & Marketing Senior SME Resume Examples & Samples

The individual should be a Subject Matter Expert in Digital Analytics, Digital Marketing & Campaigns
The individual will drive digital analytics projects across the marketing services portfolio (web analytics, campaign, content, client CRM systems) to deliver insights and enhance client business value
The individual will also be responsible for coordinating with offshore teams and facilitating the client data systems to enable such analysis
Work with markets, delivery teams across geographies to manage reporting and analytics administration
The individual should be able to operate as an individual contributor, be hands on typical digital analytics tools (e.g. Adobe Analytics, Google Analytics etc.)
Graduate degree in an analytical field of study (eg. Engineering, Math, Finance or Commerce)
Hands on experience on digital analytics tools (Adobe Analytics, Google Analytics, Eloqua Reporting) and proficient in MS Excel (basic to advanced functions) & MS Powerpoint (medium to advanced functions)
Must have performed digital analysis, creating reports and providing insights & recommendations for brand managers and campaign managers
Automotive experience preferable (not mandatory)

AI Marketing Senior Analyst Resume Examples & Samples

Develop collaborative relationships with key Accenture Interactive contacts, particularly in NA
Support Accenture Interactive’s participation at external events by ensuring appropriate brand positioning, managing deliverables and timeline, and shaping communications and social media plans
Own and maintain library of key Accenture Interactive facts and figures for sharing across business and marketing needs
Effectively manage allocated project budgets
Help drive the global credentials program, in close collaboration with Accenture Interactive leadership, Offering Development team and other GU Marketing Managers to tell our business success stories and aid business development
Drive and manage ad-hoc projects and initiatives, in addition to managing longer-term programs, as and when required
Team with industry, geo and growth platform marketing leads across NA are required
Minimum of 2 years of experience and demonstrated ability in integrated marketing
Good team building skills, and ability to work with diverse and virtual teams
Ability to deal with ambiguity and work in a very fast-paced, ever-changing environment
Passion for strategic, well-executed marketing programs
Ability to work well with teams and in managing vendors
Ability to manage a budget

Customer Marketing Senior Strategist Resume Examples & Samples

Establish marketing goals to ensure share of market and profitability of products and/or services within the New Jersey market
Develop and execute marketing plans and programs, both short- and long-term, to ensure the profit growth and expansion of company products and/or services in New Jersey
Drive comprehensive external marketing strategy and planning; including traditional and non‐traditional channels, public relations, and promotions to support client objectives across all lines of business
Provider expertise regarding acquisition strategies of Medicare Advantage members
Partner with internal CoEs to deliver consistent CareAllies customer messaging and materials across all clients
Participate in monthly operational leadership discussion to drive strategy and alignment across NJ market leaders
Serve as center point or ‘quarterback’ to provide national consistency and efficiency across CareAllies customer marketing programs; interface with Cigna field marketing and leadership to identify leverage points and opportunities
Collaborate with hospital and health system vertical team regarding relevant opportunities
Work with delivery system clients to derive and analyze market and competitive insights, keeping pulse on trends to inform future strategy. In collaboration with CareAllies leadership and extended team, facilitate the development of an insights‐driven strategy and roadmap based on gaps and unmet needs. Support execution of the strategy
Drive a customer‐focused culture within CareAllies by demonstrating the strategic and financial significance of a business anchored in deep delivery system client understanding
Demonstrate CareAllies values, including teamwork and entrepreneurial view
Plan and oversee the organization's advertising and promotion activities including print, electronic, and direct mail within NJ
Bachelor’s degree; MBA or master’s degree in marketing strongly preferred
Minimum of 7‐10 years of marketing and strategic planning experience. Must have Medicare Advantage marketing experience
Executive presence to gain confidence of and influence/ advise delivery system clients
Ability to identify strategic needs, with little or no direction
Ability to work effectively in dynamic, rapidly changing, team‐based environment across multiple functions and geographies
Experience managing multiple priorities and executing strategy within time, budget and quality standards

Anlst, Marketing Senior Resume Examples & Samples

Support internal & external communications efforts such as weekly newsletter, media kit and marketing library
Create & maintain all communications such as presentations, email, collateral, blog posts, whitepapers, etc. are kept current and active
Research and management of potential marketing opportunities (e.g. advertising, sponsorships)
Maintenance of targeted distribution lists for various initiatives
Assist with other ad hoc marketing projects as needed
Solid understanding of fundamental marketing principles including online/digital, product development
Proficiency in MailChimp, MS Office

Specialist, Product Marketing, Senior Resume Examples & Samples

Financial and analytical skills that enable the analysis of P&L and pricing strategy issues
Ability to manage complex project budgets
Bachelor’s degree, preferably in marketing or business administration with specialty in marketing or equivalent experience
Five years’ experience in marketing. preferably from B2B or FMCG industries. Candidate with less experience will be considered as Product marketing specialist
Experience in Asia, or familiarity with Asian business practices is beneficial

Marketing Senior Mgr, Consumer, Erenumab Resume Examples & Samples

Doctorate degree & 2 years of marketing and/or sales management experience
Channel management experience (email, direct mail, telemarketing etc.),
Campaign management experience (DTC CRM, HCP MCM)
Marketing technology experience with campaign management tools, email execution tools
Client management / agency services experience
Strong project management skills / PMP Certification
Database management experience
Data analysis and reporting experience
Advanced computing skills (MS Project, Excel, PowerPoint, Word)

Marketing Senior Resume Examples & Samples

Develop marketing plans for Disney Consumer Products (DCP) for Thailand, defining core targets, key categories and retailers through in-depth analysis of both consumers and partners
Develop and implement marketing promotions and events, in collaboration with Category, Retail and e-Commerce teams on various promotional activities to drive retail sales and licensee product development in alignment with overall franchise strategy
Responsible for building and managing partnerships in the e-Commerce space thereby optimizing the opportunity with this very important upcoming retail channel
Provide franchise guidance and work with Creative team in the generation of creative ideas and solutions to ensure delivery of compelling product offers to our partners. Support development of effective creative materials and sales tools, such as pitch kits and sell sheets to achieve desired property sell-in
Maintain current knowledge of industry trends, competitors, business opportunities, threats and dynamics and partner with Category, Retail and e-Commerce and Business Development teams in the collection of respective business needs in relevance to franchise direction
Bachelor’s degree or equivalent, preferably in Business, Marketing or a related field
At least 5 years of experience in a marketing role within the consumer products industry, with knowledge of the retail landscape in Thailand
Must be fluent in both English and Thai languages
Excellent communication skills, with a proven ability in engaging effectively with business partners and diverse stakeholders
Strong negotiation and presentation skills, able to influence and persuade at all levels
Ability to manage and prioritize multiple internal and external stakeholders
Highly self-motivated with a strong passion for Marketing

Marketing Senior Account Executive Resume Examples & Samples

Bachelor degree in Marketing, Business Management and/or related field. Three - five years’ agency/marketing services experience with concentration in direct marketing including print and digital
Automotive marketing experience with automotive service (aftersales) knowledge preferred
Knowledge of: Direct Mail marketing and client relationship building. Negotiations and budget management. Understanding of other marketing areas including but not limited to public relations and on-line
Skill in: Critical thinking, Microsoft Office (especially PPT and Excel), Email and Internet researching. Strong verbal and written communication skills that is effective with all levels of management, teams, clients and vendors
Ability to: Verbal and written communication in English and management skills

Search Marketing Senior Analyst Resume Examples & Samples

Provide SEO code-based requirements for new site implementations, replatforms or redesigns and ongoing recommendations for ecommerce clients
Provide QA of implementation projects
Provide platform SEO setup for non-code based changes
Developing processes and documentation for SEO implementations
Performing SEO technical audits
Supporting existing clients with SEO support for code-based changes and site updates
Educating client and internal teams about SEO best practices and changes
Thinking strategically and contributing ideas which move our clients’ search campaigns forward including the areas of mobile search, social media and globalization
Developing platform specific SEO subject matter expertise
Client work experience in SEO
Ability to communicate technical requirements to developers
Ability to communicate complex technical issues to a non-technical audience
Understanding of e-commerce website functionality, KPIs and analytics tools
Experience with keyword research
Up to Date experience with SEO tactics and best practices
Experience analyzing analytics data and providing recommendations for SEO campaigns
Fluency in MS Office Tools for reporting and client presentations (Excel, PowerPoint, Word)
Experience with HTML. Ability to read source code
Experience with an e-commerce platforms
Experience with major analytics packages
Experience with e-commerce SEO
Experience with Enterprise SEO tools (i.e. BrightEdge, Covario, Searchlight)
Experience with SEO audits
Experience with retail digital marketing
Agency digital marketing experience
Experience working on global marketing campaigns

Marketing Senior Mgr, Enbrel Rheumatology Resume Examples & Samples

Develops and executes Rheumatology strategy and HCP tactical plan for Enbrel® (both personal and non-personal promotions)
Leads projects by collaborating with external vendors and internal departments including global marketing, market research, legal, regulatory, medical affairs, value and access, corporate compliance and IS
Develops brand tools and messages for use on digital platforms
Partners with Multi-Channel Marketing to develop non-personal promotions and metrics
Collaborates with the sales force, including the Field Input Team, to ensure effective, impactful, promotional tools and programs as well as Sales Training to execute world class training
Leads Congress presence and engagement with HCPs
Engages in day-to-day operations with agency and vendors on specific programs and manages program budgets
Partners with BAI to develop qualitative and quantitative market research as part of promotions team
Manages program budgets and develops metrics to ensure success of promotional programs
MBA in business or Master’s degree in health sciences or additional education in biology, chemistry, or life sciences
Experience in specialty markets (i.e. Rheumatology)
Marketing experience in digital space / non-personal promotions

Marketing Senior Mgr Resume Examples & Samples

Support the development and implementation of an innovative, disruptive multi-channel consumer launch plan, from media and strategic partnerships to patient experience
Lead development of brand marketing creative brief and creative strategy
Develop breakthrough creative across multiple channels, ensuring close collaboration with the Digital Consumer and HCP Senior Marketing Managers for seamless integration
Manage all elements of brand consumer media plan, including strategy, objectives, KPIs and budget
Lead strategic development and execution of media partnerships, maximizing ROI, value add and performance
Leadership of all consumer-related agencies to hold them accountable to the highest standards of performance
Lead cross-agency/cross-functional launch team meetings, ensuring fully integrated launch execution
Systematically develop and track metrics for media mix, consumer engagement and advertising effectiveness, while linking to the broader success metrics of the brand
Be the brand liaison and key support to corporate advocacy
Coordinate and driving focused market research plans to generate significant insights in further driving launch and post-launch performance
Lead key Consumer-related assets through legal/regulatory approvals
Partner with Global to ensure asset sharing where relevant
Implement test and learns to support marketing innovation
Doctorate degree and 2 years of marketing and/or sales management experience
Technical marketing competencies: Marketplace/consumer analysis and insight generation, consumer segmentation, brand positioning, brand sustainability (campaign/message platform development), execution excellence (multi-channel development and metric development/tracking)
Multi-channel media plan development
Strong communication effectiveness: The ability to effectively engage, connect, and influence senior management and the sales and marketing organizations
Ability to translate and communicate complex information/strategies into simple and impactful execution plans

Director Marketing Senior Resume Examples & Samples

Bachelor’s degree in engineering, marketing or relevant field
10+ years’ experience of working in B2B environment leading marketing, strategy, product management and/or customer facing functions
MBA in a related field is preferred
Experience in marketing strategic, analytical and implementation skills
Highly intelligent and enthusiastic with a commitment to excellence
Hands-on person who possesses the best combination of strategic thinking and drive to achieve tangible business results

Marketing Senior Mgr Resume Examples & Samples

Leading market research projects
Developing strategy, tactics and critical success factors
Helping to guide strategic decisions and ensuring flawless execution of promotional campaigns and programs for Cardio and Endo health care practitioners (HCPs)
Engage often with the opinion leaders and the global marketing team to ensure creation and flawless roll out of high impact, high value marketing tools that lay the foundation for launch
Coordinates and drives market research planning
MBA in marketing, healthcare management, or related discipline
2+ years of experience in developing, executing, and measuring marketing campaigns for specialty products or significant experience promoting statins
Experience in Cardiology, Endocrinology or other specialty markets, clinical acumen
Experience working closely with field sales organizations to implement marketing programs with measurable business impact
Ability to effectively manage multiple competing priorities

Marketing Senior Mgr, Cardiovascular Resume Examples & Samples

Leading EHR-based analysis, design, development and execution of initiatives
Developing strategy and implementation of consumer and professional disease-state awareness programs
Developing promotional messaging for first-in-class launch of key indication
Coordinating the work of multiple external vendors and internal departments including marketing, market research, legal, regulatory, medical affairs, segment marketing, corporate compliance, consumer marketing and IS
Leading projects through the legal, regulatory, and medical review process
Engage often with opinion leaders and the global marketing team to ensure creation and flawless roll out of high impact, high value marketing tools and programs
Collaborate with sales training to ensure effective, impactful, world class training on promotional tools and programs
Coordinate and drive market research planning related to assigned initiatives
MBA in marketing or advanced scientific degree
2+ years of experience in developing, executing, and measuring marketing campaigns for specialty products or significant experience promoting statins or other primary care class
Demonstrated track record of increasing responsibility within sales and marketing
Strong leadership and ability to drive influence across stakeholders to set direction, align work efforts, and ensure flawless execution
Outstanding project management skills and experience managing multiple vendors and agency partners
Experience developing and executing clinical marketing programs

Marketing Senior Analyst Resume Examples & Samples

Bachelor's degree or HS diploma and a minimum of 6 years' professional work experience
Minimum of 4 years of experience in marketing roles or minimum 1 year of Accenture Marketing experience
Experience (client or agency) in the following: Marketing collateral development; Marketing strategy and planning; Message and sales campaign development; Thought leadership content development; Client credentials/case study development; Digital /social media marketing; Advertising; Metrics based marketing programs and ROI analysis
Experience with or demonstrated knowledge of Salesforce or similar marketing contacts databases
Budget management and financial reporting skills

Marketing Senior Administrative Assistant Resume Examples & Samples

Owning and managing dynamic meeting calendars and travel engagements for global organization leaders - proactively noticing and resolving requests with meeting conflicts before issues arise, and prioritizing and balancing meetings for attendees from multiple world areas and time zones
Managing travel arrangements (including international) and expense reports
Preparing/composing correspondence, presentations and reports
Consistently work on assignments requiring independent action and a high degree of initiative to resolve issues; resolving problems where facts may be incomplete or in form not readily usable, where further inquiry and investigation is necessary to define problems to proceed
Identifying issues beyond a stated situation, and proactively researching information to resolve problems of diverse scope
Recognizing, evaluating and reconciling inconsistencies in data or results and escalating unusual problems or troubleshooting the issue
Referring to established policies and precedents and building a deeper understanding of processes, procedures, customers and organization and assuming responsibility to improve service, efficiency and quality of work
Establishing an excellent professional working relationship with the leader, as well as other leaders and their administrative assistants
Applying knowledge and understanding of customer needs and other internal/external contacts to determine priorities, methods and procedures for assignments
Working on assignments that are complex in nature where independent action and a high degree of initiative are required in resolving problems and developing recommendations
6+ years of relevant administrative assistance experience, recently supporting a senior leader or executive, and preferably in Marketing. Experience to include
Expert knowledge of software programs to include Windows, MS Office and other applications (deep Excel skills including Mail Merge and integration, PowerPoint, Visio, Access, SharePoint, Taleo, etc.)
Ability to effectively triage and manage shifting and changing priorities of a complex nature
Strong organizational skills, detail oriented; effective problem solving skills while working well under pressure and with minimal direction
Extremely high confidentiality; integrity and trust
Flexible working hours / availability
Excellent interpersonal, written and verbal communication skills, and the ability to build relationships throughout the organization and with external stakeholders
Experience handling heavy vendor interaction

Marketing Senior Mgr Resume Examples & Samples

KAM point responsible for managing execution strategies, engagement, tool development and execution for the KAM and Remote Sales Team
Lead development of KAM tools (BIM, Business Reviews, etc.) that customize a rich database of patient outcomes to align with customer needs
Responsible for the planning, coordination, and execution of KAM specific sales meetings & training (including new hire training)
Development of contract and business review resources for KAM team use with their regional call points to pull-through in collaboration with the pricing group and value team
Manage analysis of competitor and customer landscape dynamics, utilization trends, and contract scenarios
Collect customer insights from market research, field travel, secondary data, OL interactions and field force to develop and improve tactics
Coordinate with SGI and MAC team on management and lifecycle of ESA resources available to KAMs
Manage day-to-day initiative operations and budgets with multiple agency and vendors partners to develop and execute initiatives
Demonstrated ability to consistently produce solid business results with increasing responsibility over time
Proven ability to quickly grasp and apply analytical and clinical information. Translate complex data/information into simple, actionable insights
Excellence in project management with an ability to set targets, track to milestones, prioritize tasks and complete projects
Strong ability to collaborate with internal and external groups to gain alignment on strategies and lead execution of initiatives
Thorough understanding of the legal and regulatory environment in pharmaceutical promotions
Knowledge of nephrology or biosimilars

Marketing Senior Mgr-erenumab Marketing Resume Examples & Samples

Doctorate degree and (2 years of marketing and/or sales management experience) OR (2 years of marketing and/or sales including 1 year of marketing experience)
Master’s degree and (4 years of marketing and/or sales management experience) OR (4 years of marketing and/or sales including 2 years of marketing experience)
Bachelor’s degree and (6 years of marketing and/or sales management experience) OR (6 years of marketing and/or Sales including 3 years of marketing experience)
Associate’s degree and (10 years of marketing and/or Sales management experience) OR (10 years of marketing and/or sales including 5 years of marketing experience)
High school diploma / GED and (12 years of marketing and/or sales Management experience) OR (12 years of marketing and/or sales including 6 years of marketing experience)
MBA or Master’s degree in health sciences or additional education in biology, chemistry, or life sciences
Experience in specialty product markets (i.e. Neuroscience)
2+ years of experience in developing, executing, and measuring HCP promotions for specialty products
Strong leadership and ability to influence across stakeholders to set direction, align work efforts, and ensure flawless execution
Marketing experience in Opinion Leader engagement and HCP Peer-to-Peer programming
Experience in sales or sales leadership within a specialty product market

Marketing Senior Principal Resume Examples & Samples

Full ownership and accountability of the financial performance, to include profit and loss, and margin characteristics of stated products
Supervise team of Product Mangers to include hiring decisions, coaching/development, and performance evaluations
Engage Reporting groups to develop analytical reports and key performance indicators
Develop Forecast Models for and track financial performance for the products listed above
Inter-departmental communications, including announcements of new business policies, product launches, and feature enhancements
Engage with Market Communications to develop Product Collateral, Branding, customer case studies, graphics, and Industry and Market communications promoting Enterprise Data Products listed above
Prepare and deliver product presentations, technology sales training and Subject Matter Expert assistance to both external and internal facing clients
Work cross-functionally with all departments to resolve field issues, implement product changes, develop product offerings, and manage products listed above
Development of pricing, product, and bundling strategies to combat competitive threats
Provide Product Marketing support for Individual Case Base Product opportunities, such as Requests For Price and Technical ICB request
Various business functions: ASOC creation, Invoice payment approval, and month end variance analysis

Marketing Senior Mgr Resume Examples & Samples

Developing marketing and business strategy, including segmentation, positioning, and program strategy. Partnering with leadership to monitor market trends, evaluate and assess market and competitive opportunities
Developing and managing annual line of business and Specialty marketing plans. This includes managing to the objectives, strategies and tactics prioritized within plan and ensure analytical rigor is continuously applied to optimize the plans' effect
Develop financial forecasts for Specialty marketing and associated metrics including penetration lift, operating income lift, price per member, and Return on Investment
Envisioning and evangelizing key messages to brokers, customers and prospects
Differentiate Blue Shield from competitors in the marketplace through insightful and evidence-driven research
Multi-channel strategy and communications – website, email marketing, CRM and direct response promotions – including appropriate messaging and presentation of offers to maximize conversion and profitability
Include broker specific engagement as part of annual planning utilizing a comprehensive marketing strategy to leverage brokers with high-value clients
Partnering with brand team to effectively position the company in the employer market
Monitoring employer and employee behavior. Working with Marketing Insights conduct primary and secondary research on trends. Oversee and take action on regular prospect tracking studies as well as ad-hoc qualitative and quantitative market research. Track effectiveness of go-to-market strategies
Being the expert on the numbers from demand drivers to enrollments, retention, in-group growth rates, and revenues and profitability
Working with Sales to collect customer insights and competitive intelligence and using them to inform business decisions and action-oriented recommendations that drive a bottom line impact, including effective tools and materials to help sales deliver results. Developing implications and recommendations for operations, service, and product teams to drive customer advocacy through enhanced experience
Being the liaison between [Premier/Core/Small Group] marketing and other [Premier/Core/Small Group]-related functional areas
Being the SME on the market and employers

Marketing Senior Analyst Resume Examples & Samples

5+ years of experience producing high quality, well-regarded insights & analytics work, with retail industry experience preferred
Bachelor’s degree required, Master’s degree preferred
Proven track record of delivering actionable business recommendations, influencing decisions, and impacting results
Strong priority management skills so to ensure analytical resources are leveraged and applied to the most important business issues
A proven record of turning insights into actions
Experience working with big data sets (Loyalty card, transaction, social media, etc.)
Proven strong oral and written communication skills, especially the ability to explain difficult concepts in simple, applicable business terms

Client Experience Marketing Senior Analyst Resume Examples & Samples

Education: Bachelor’s degree
Work Experience: 3 years of marketing & communications experience
Ability to apply integrated marketing concepts, visual identity, brand strategy/positioning and message development skills
Global perspective and understanding of the competitive marketplace
Project and budget management skills
Ability and a keen desire to provide well-executed deliverables in support of the business strategy
Experience in event/seminar processes and the ability to manage entire programme from planning to execution and follow
Video creation experience preferred
Training in design preferred
Social media communication/analysis skills preferred

Communities Product Marketing Senior Analyst Resume Examples & Samples

Be the champion, evangelist and product marketing engine behind Salesforce Community Cloud in EMEA
Work with the industry's most innovative marketing team to develop, customise and evangelise our Community Cloud proposition to targeted persona profiles
Take personal accountability for pipeline numbers and support ACV attainment for Community Cloud in EMEA
Lead the collaboration between Community Cloud Sales teams, regional marketing teams, other Cloud Product Marketing peers, and Headquarters to ensure a joined up, consistent and clear message across EMEA
Drive the messaging for externally-facing campaign content including web content, webinars, data sheets, solution guides, demo videos and more, for all stages of the customer life cycle
Create locally compelling content, messaging platforms and localised assets to engage and excite customers
Create compelling and easy to understand internally facing content including sales decks, competitive positioning, offers, FAQs, and cheat sheets
Work with Sales, Solution Engineering and Sales Enablement to enable the field on Community Cloud propositions, stories and product updates
Develop EMEA-based market research that fuels go-to-market planning, positioning adjustments, and compelling insights for sales teams and externally-facing assets
Further Salesforce's market position as an innovator and thought leader in creating communities for partners, employees and customers
Support acceleration and closing of deals through product presentations and demonstrations to the field and customers (trade-shows, road shows, customer briefings)
Work with Salesforce customers and partners to showcase their innovative use of product technologies through events, case studies and video
3+ years work experience in marketing, product marketing, product management or evangelism
Ideally knowledge of, or experience in enterprise software or technology
Experience interacting with Executives and Sales Leadership
The ability to inspire a room of 3 or a hall of 2,000 through stellar public speaking and 1:1 persuasive storytelling skills
A bias for action and a comfort with numbers
Master-guru skills level for positioning, thought leadership content and presentation creation
High energy, charismatic, innovative, and wildly creative -- with the execution skills to make it all count

Marketing Senior Mgr, Osteoporosis Prolia® Resume Examples & Samples

Developing promotional campaigns, messages, programs and sales tools
Coordinating the work of agency of record, multiple external vendors and internal departments including marketing, market research, legal, regulatory, medical affairs, segment marketing, corporate compliance, consumer marketing and IS
Managing program budgets and developing metrics to ensure success of the promotional programs
Helping to guide strategic decisions and ensuring flawless execution of promotional campaigns and programs for health care professionals
Leading semester sales meetings across multiple sales teams
Engage often with the field to ensure creation and flawless roll out of high impact, high value marketing tools that drive appropriate use of the brand
Collaborate with sales training to ensure effective, impactful, world-class training on promotional tools and programs
Leading label changes for healthcare professionals material
Collaboration with other business units (BU) promoting the brand and with other brands within the BU
High school diploma / GED and (12 years of Marketing and/or Sales Management experience) OR (12 years of Marketing and/or Sales including 6 years of Marketing experience)
2+ years of experience in developing, executing, and measuring marketing campaigns for specialty products
Demonstrated track-record of increasing responsibility within sales and marketing
Experience in rheumatology, endocrinology, oncology or other specialty markets; clinical acumen
Proven ability to collaborate and work cross-functionally to drive business results in a heavily matrixed, fast-paced environment
Ability to effectively manage multiple competing priorities simultaneously
Excellent presentation skills in large audience settings
Experience in developing and executing clinical marketing programs
Proven track record of working effectively with regulatory, legal and medical teams in approval of multiple promotional materials
Biopharmaceutical sales experience in bone health or other specialty and primary care markets
Ability to effectively engage and communicate with senior management on complex projects
Track record of strong cross functional relationships with Medical, Legal, Regulatory, Information Systems organization, Advocacy, Compliance, Global marketing and Sales Operations
Ability to effectively gather feedback from sales teams
Significant experience in managing large budgets including assessing level of investment, tactical planning, budget allocation, timely initiation of projects and billing to keep on track against planned quarterly targets