Strategy Insights Manager Job Description
Strategy Insights Manager Duties & Responsibilities
To write an effective strategy insights manager job description, begin by listing detailed duties, responsibilities and expectations. We have included strategy insights manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Strategy Insights Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Strategy Insights Manager
List any licenses or certifications required by the position: C2
Education for Strategy Insights Manager
Typically a job would require a certain level of education.
Employers hiring for the strategy insights manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Business, MBA, Marketing, Education, Statistics, Economics, Engineering, Finance, Mathematics, Computer Science
Skills for Strategy Insights Manager
Desired skills for strategy insights manager include:
Desired experience for strategy insights manager includes:
Strategy Insights Manager Examples
Strategy Insights Manager Job Description
- Analysis and solution recommendation using TPO tools and advanced data analysis
- Monitoring and managing the overall health of the Insights pipeline and providing analysis on Insights research pipeline, programs, IM capacity, consumption rate, and revenue impact
- Develop and document Insights capability standards and best practices
- Ensure Global consistency in AAIG R&R across sub-teams and with partners in Sales and Service teams
- Work with the Strategy & Consumer Insights team and business partners to proactively identify, develop and drive strategies and initiatives that will result in profitable growth for the company
- Support Senior Management in strategic decision-making
- Develop relevant hypotheses and support/disprove them through data analysis and insights
- Develop strong relationships with business partners at all levels
- Plan, organize, and support consumer research by working closely with internal team and external vendors
- 4 ~ 6 years work experience, including at least 2 years in management consulting, strategy at a consumer focused company or investment banking
- Previous experience synthesizing complex data into insights and presenting to senior executives
- Ability to be adaptable, flexible, and able to deal with ambiguity associated with working in a fast paced and ever-changing environment
- Strong communication skills, with a talent for articulating a complex business story precisely and succinctly to senior leaders
- A proven track record of driving initiatives in an ambiguous and changing environment
- Ability to work in a fluid organization setting where the focus is the initiative (work)
- 10 years of relevant strategic experience with strong focus on qualitative and quantitative analysis
Strategy Insights Manager Job Description
- Demonstrated thought leadership / critical thinking skills, as an individual contributor and when leading others
- Possess drive, self-confidence and initiative to work cross-functionally, be a team player, and interface effectively with various departments
- Also able to work independently in a fast-paced environment, meet deadlines and manage multiple projects
- Strong business acumen and interest in working in retail
- Competitive intelligence – analysis of competitive activity & results to enable internal teams to develop more informed strategies and to calibrate senior management on BSC’s relative performance
- Advise on clinical business process enhancements based on experience/best practices, business knowledge, and gaps in current vs
- New product development and innovation, including the future state product portfolio
- Development and implementation of a systematic approach to customer experience improvement including the Net Promoter System
- Surface powerful and insightful stories that inform our marketing materials our sales, product, and executive staff to support our thought leadership platform
- Develop smart, integrated, research-based proposals and presentations to enhance brand reputation for diverse client set
- Experience with statistical analysis software tools SPSS, SQL, R, Python would be a plus
- Provides business insight, advice and functional expertise to guide decision making and/or strategic planning by leveraging and interpreting data, analytical models and/or Business Intelligence & Reporting (BI&R) solutions
- Serves as an authority on a given business domain and provides business expertise to place context around analytics discovery and inform recommendations
- Has a strong familiarity with consumer research and insights, and the ability to integrate both qualitative and quantitative data to the overall Intelligence story
- Requires a solid understanding of reporting requirements in the Bank’s US Payments operations environment, assumes responsibility for maintenance of integrated reporting requirements
- Performs analysis, translating data into information and answering business questions (hypotheses, testing, data gathering, analysis, story building and communication to stakeholders)
Strategy Insights Manager Job Description
- Responsible for the development and implementation of EMEA marketing plans and initiatives, account targeting and alignment
- Works closely with field marketing to implement campaign execution frameworks and best practice lead management and follow up processes
- Develops tools and metrics that will support and improve the Marketing function
- Leads the development of quarterly campaign cadence and execution
- Manages the interface with product and pricing functions to ensure EMEA’s strategic needs are addressed and prioritised
- Acts as front door for all Technology Partners into the EMEA marketing organisation
- Responsible for creation, development and launch of horizontal and vertical value props and messaging strategy to underpin core campaigns
- Responsible for account based marketing and influencer programs and activities across EMEA
- Responsible for sales communications and enablement strategy
- Effectively manages and reports marketing activity performance regularly against marketing resources and budgets
- Interprets retrieved data to drive actionable business insights, and prepares, packages and delivers those insights with a high degree of quality and consistency
- Provides expertise on systems functionalities and contributes insights from systems to development of new payment capabilities
- Conducts data analysis identifying customer needs and trends in current payments capabilities
- Bachelor’s Degree in Statistics, Sociology, Entertainment, Media, or related field
- Solution Evaluation & Selection – Perform evaluation of technology platforms in partnership with IT, marketing, and other business stakeholders utilizing proven tools/methodologies including the comparison of internal build capabilities vs
- Process Focus – Strong understanding of process design and the inter-relationship between process and the development of technology solutions
Strategy Insights Manager Job Description
- Responsible for the EMEA sales and customer communications strategy
- Collaborates with sales on the EMEA annual market segmentation and account targeting
- Supports the maintenance and improvement of all customer and prospect contact data
- Identifies and contracts best in class 3rd party telemarketing agencies and data providers
- Leads the annual planning cycle
- Evaluation of market dynamics utilizing various data sources to use in the development of market lists for coupon distribution/circulation
- Project management oversight for the coupon creation process ensuring all parties are compliant with required information and meet critical time schedules
- Maintain offer entry forms
- Ensuring that the correct coupon family codes and company prefix are used for each offer
- Coordination with clearing house/processors to insure data captured adequately supports client’s redemption reporting needs
- Mature people skills and ability to motivate others
- A minimum of 5 years of experience in the healthcare industry or top-tier management consulting firm
- Ability to bridge R&D, Commercial, Payer, and Regulatory insights into integrated strategy
- Experience interacting with and presenting to senior leadership
- Ability to navigate in a quickly changing environment
- Ownership and accountability for delivering timely results
Strategy Insights Manager Job Description
- Be responsible for identifying market research to gain business, customer insights and information needed for achievement of business goals
- Responsible for monitoring the key metrics related to sales and marketing programs and for making recommendations to management on program effectiveness
- Create and drive strong linkage to other functional areas, business areas, and global colleagues, to ensure achievement of objectives with successful stakeholder management
- Advocate pricing practices locally
- Liaise with Editorial, Marketing and Sales to provide context for pricing decisions
- Participate in quarterly global pricing update meetings
- Work with senior leaders to develop team charter, tenets and initial methodology
- Evaluate competitive environments and perform and drive in-depth analysis of financial data, marketplace trends, and competitive forces
- Analyze competitive data to understand its financial, business, operational, or customer implications
- Plan and execute end-to-end analysis including the scoping, design, data collection, data analysis, recommendations and presenting results to senior leadership
- Profound knowledge of design thinking approaches / processes methods for ideation and co.creation
- Experience in patient centricity in drug development (patient care eco-system, recruitment process, consent process, patient communication )
- Working knowledge of data standards like CDISC (ODM, SDTM, ADaM), OMOP and metadata management models like ISO11179 and international regulations including 21CFR Part 11 and HIPAA
- MBA from top tier University with either a PhD in Life Sciences or Pharm
- 9+ years total experience as a consumer research professional
- 4+ years of relevant marketing research experience with a consumer packaged goods company