Media Specialist Job Description
Media Specialist Duties & Responsibilities
To write an effective media specialist job description, begin by listing detailed duties, responsibilities and expectations. We have included media specialist job description templates that you can modify and use.
Sample responsibilities for this position include:
Media Specialist Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Media Specialist
List any licenses or certifications required by the position: QM, SEM, PMP, BS, BA
Education for Media Specialist
Typically a job would require a certain level of education.
Employers hiring for the media specialist job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Communications, Marketing, Education, Journalism, Business, Communication, Public Relations, Advertising, Technical, Social Media
Skills for Media Specialist
Desired skills for media specialist include:
Desired experience for media specialist includes:
Media Specialist Examples
Media Specialist Job Description
- Partner with Corporate Communications on feature stories that impact the broader EA reputation initiative, touch on delicate issues or incorporate EA Exec team
- Manage inbound press inquiries and requests
- Understand clients’ goals and translate them into paid media strategies
- Oversee the development of paid media collateral
- Work collaboratively with a team of SEO, Web design, development, and user experience professionals
- Provide discovery and analysis of Content Partners’ workflows to collaboratively achieve optimization
- Manage preparation of scheduling materials and metadata for on-demand programming across VOD and TV Everywhere platforms
- Drive additional traffic for A+E content by optimizing the presentation of A+E content on affiliates’ VOD and TV Everywhere portals, including enhancing on-screen metadata, content categorization and search/discovery tools
- Support team in collaboration with IT, Legal & Business Affairs and other departments to automate contract compliance and rights management workflows
- Partner with Distribution Marketing team in the execution of VOD and TV Everywhere promotions, including pre-linear premieres, short-form offerings and other stunts
- Experience with instructional design, media production, education/teaching, copyediting, proofreading, content management desired
- Knowledge of SharePoint, Microsoft Project
- Previous office experience/internship
- Or related field preferred
- Ability to prioritize and juggle multiple projects in a dynamic, highly charged environment
- BA/BS in Communications, Graphic Design, Educational Technology
Media Specialist Job Description
- Monitor competitor and industry trends and provide recommendations to enhance the value of A+E VOD and TV Everywhere offerings for affiliates and viewers
- Work with department budget liaison to ensure timely submission of monthly accruals and other budget materials
- Perform file based quality control (video/audio) on VOD, master and mezzanine files, Broadband content, graphics
- Work with EMEA and APAC leads in coordination with cross-functional teams based in HQ to to ensure cohesive regional media strategies focused around global go-to-market approaches
- Lead North America specific campaigns from development of communication strategy through campaign execution and reporting
- Manage complex web content management projects, including creation and implementation of new micro-sites
- Create, analyze and execute UAT testing on PPMs
- Work closely with IT on technical implementations of website application projects
- Make recommendations and implement required changes to the company's email marketing program
- Implement and manage SMS texting initiative
- Bachelor’s degree in Advertising, Marketing or Communications and/or combination of 3-5 years of relevant direct selling experience in Advertising, Broadcast media or agency related positions and educational experience
- Working knowledge of the Adobe Creative Cloud
- Possession of a valid Georgia driver’s license required if assigned to the corporate office
- Extremely proficient in Microsoft Excel, including working knowledge of pivot tables
- 3+ years of work experience in a relevant area
- Experience with HTML and CSS, familiarity with JavaScript and accessibility standards helpful
Media Specialist Job Description
- Establish and manage Media & Digital part of Corporate PFME budget
- Constantly analyze post buys and ensure continuous improvement
- Ensure the full scope of agreed Media&Digital market Overveiws and Competitors activities reviews with summaries and Agencies recommendations delivered regularly and on time
- With support of Media&Digital manager Develop & Implement media training programs to ensure Marketing community are fully briefed on Media communication issues and the impact on brand communications
- Execute individual Media & Digital Projects (Sponsorship, Digital activations)
- Assist and help Management in Red Room initiatives (BEP 1-4 workshops organizational part) and any Media & Digital Related issues
- Collaborate with Product and Data Modeling teams to develop solutions that will enhance our operational efficiency and improve client performance
- Proactively make recommendations on rate to the AM and consult on media restrictions to provide an understanding to the client on the levers that influence delivery Success Metrics
- Delivery of campaigns against goal
- Profit of campaigns against goal
- Understanding of improving website, social media and email engagement through analytics
- Ability to handle multiple projects under tight deadlines with strong attention to detail
- Minimum of a Bachelor's degree in Marketing, Communications, Advertising, Business or related field of study
- 1+ years working in online media, digital, direct marketing and/or eCommerce environments with a focus on performance-based marketing, measurement and analytics
- Experience with media buying, reporting, trafficking and tag management is a plus
- Proficiency with video editing software essential - Premiere Pro, Final Cut,, After Effects
Media Specialist Job Description
- Set up agency-wide templates such as Budget Roll-ups, Billing, PO Tracking
- Provide media relations counsel and ongoing support to assigned academic and programmatic areas campus-wide, including but not limited to communications strategy and planning, messaging, media outreach, social media and special events planning
- Independently lead vertical industry demand generation global media projects
- Develop and manage reporter relationship program, building relationships with key national, local and online media contacts
- Assess and respond to incoming news media inquiries, evaluate opportunity and scale, and recommend response approach
- Support VP of Investor Relations on media strategy for IR/financial media inquiries and proactive outreach to financial reporters
- Measure and analyze results and recommend initiatives and efforts to improve outcomes and/or efficiencies
- Identify and recommend strategy for new emerging PR trends
- Coordinate with PR agency on strategy and execution of programs to drive results
- Identify and implement means to increase efficiencies and reduce staffing and financial resource requirements for PR activities
- Proficiency with HTML5, CSS and content formatting essential
- Proficiency with using content management systems
- Knowledge on & the use of Cameras, Lighting and Sound recorders a bonus
- Any additional language(s) a plus
- Ability to work as part of a global team, collaborating with resources, goals, across multiple geographies
- Handling of the media monitoring process, including the tool-based daily internal reporting and publishing
Media Specialist Job Description
- Collaborate with team members, including instructional system designers, writers, editors, project managers, and other multimedia specialists
- Manage time and work independently on assigned projects
- Convert digital engineering schematic drawings to imagery for insertion into electronic publications
- Perform computer based training authoring functions, and maintain knowledge of coding processes
- Maintain a thorough understanding of the engineering drawing process, including document release and revision control practices
- Apply Lean principles to work flow
- Ensure proper pacing of viewable, human impression delivery for all campaigns
- Help in designing and delivering performance updates, business reviews, new audience-based programmatic solutions and growth opportunity presentations to key agency contacts
- Support the Media Managers in defining audience and data strategies tactics to maximize business impact with an eye toward fiscal responsibility
- Evaluating various types of problematic media files and responding to external partners with solutions
- Experience developing engaging content for social media, e-mail and websites, including managing a range of social media platforms
- Experience with the process of photo and video production
- Daily updates and media summaries for the Corporate Communications team
- Drafting and reviewing of daily reports and summary material for senior management
- Close collaboration and relationship management with our external partners in that field
- Close collaboration with other teams and functions to increase user numbers of the monitoring products