Media Associate Job Description
Media Associate Duties & Responsibilities
To write an effective media associate job description, begin by listing detailed duties, responsibilities and expectations. We have included media associate job description templates that you can modify and use.
Sample responsibilities for this position include:
Media Associate Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Media Associate
List any licenses or certifications required by the position: CIPM, US, CIPP, HIPAA, GDPR, CCPA, SAP, CSM, PMP, CTS
Education for Media Associate
Typically a job would require a certain level of education.
Employers hiring for the media associate job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Communications, Advertising, Business, Economics, Journalism, Business/Administration, Applied Mathematics, Education, English
Skills for Media Associate
Desired skills for media associate include:
Desired experience for media associate includes:
Media Associate Examples
Media Associate Job Description
- Oversee a programmatic team by reviewing strategies, process, campaign results, and overall success of client relationships
- Interface with agency and client teams to respond to communicate service offerings, assist with complex campaign setups, and to identify and deliver new solutions in a collaborative fashion
- Ensure direct reports apprised of key client opportunities and other key compnents which affect the health of the business
- Define and drive adoption of best practices in the Addressable media space
- Lead regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance
- Keep management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business
- Collaborate with Tech, Data and Inventory partners to ensure that features, assets, and other elements necessary to successfully utilize the offering are properly executed and delivered in a timely fashion
- Serve as a point of escalation for campaign, strategic, and relationship challenges internal and external)
- Oversee training, mentoring, and development of direct reports
- Contribute to the ideation and brainstorming process for client based advertising initiatives
- Experience with wordpress CMS and email software like Mailchimp preferred
- Curious + sharp self-starter with good organization skills
- Ability to adapt to a fast-paced environment with good humor and professionalism
- Impressive work ethic
- Minimum 5+ years of experience in interactive media, marketing, and team management that includes progressive responsibilities
- Media and Entertainment industry experience is preferred
Media Associate Job Description
- Assist the team in pulling and drawing digital media from inventory management systems in order to inform media planning decisions
- Complete 3rd party media templates
- Preform other related duties as assigned
- Partner with Manager to create and submit media insertions orders (for all media types) to ensure media plans are implemented in a timely and accurate way
- Develop a thorough understanding and knowledge of client communications priorities, relevant audiences and networks of influence
- Build digital audiences thorough social media channels, blogs, and the web
- Grow and engage user base
- Provide exceptional service to internal clients, proactively anticipating client needs and responding to requests
- Develop content used to engage constituents and grow channels
- Work closely with the media and strategy teams
- 2-4 years of technical experience in video post-production, broadcast or related field
- Ability to perform well as individual while also contributing to a team within a fast paced, deadline-driven post production environment
- Demonstrate the ability to work independently under pressure
- Minimum of 1+ years of agency experience preferred
- Experience reconciling billings
- Successful track record with previous work/internship experience working in business, design, coding, digital media or related departments
Media Associate Job Description
- Manage multiple reporting platforms and tools
- Work closely with media brands teams across multiple accounts
- Work with publishers and teams to execute media buys
- Work on proposals for publishers
- Support billing practices
- Support reporting practices
- Elevate Ansible values internally across media brands
- Ensure proper delivery of key business functions such as report, billing ect…
- Collaborates with the team about new social media, digital advertising, promotion and PR methods that advance our clients success
- Provides social media counsel to both clients and internal team members as required
- This is an entry-level outside business to business sales position
- Bachelor’s degree (a focus in marketing or communications is a plus)
- Previous internship experience in digital media a plus
- 1-2 years of experience in corporate role with proven involvement in reporting, project coordination and market analysis
- Knowledge of advanced reporting and analytics provided by third party tools (path to conversion, reach, frequency, brand lift, attribution interfaces)
- Experience in Display marketing is a must
Media Associate Job Description
- Ad operations, DFA (DoubleClick for Ad Serving) or Atlas tag mgmt
- Pull and compile data on a monthly on needed basis
- Collaborate with Brand Strategy, Brand Advertising, Digital, Social, and Marketing & Analysis teams to develop integrated marketing campaigns which address business goals and priorities
- Support brand and product campaigns across mass media channels including TV, print, and digital platforms
- Contribute ideas that drive innovation and impact within the media plan by incorporating new channels and using traditional channels in unique ways
- Also responsible for other duties as assigned, such as pulling ad hoc reports or supporting on special projects
- Attendance and contribution of ideas during brainstorm for RFPs & RFIs
- Work collaboratively with clients and the internal team to craft pitches that are both strategic and creative
- Develop media lists (traditional, social, digital influencers) for specific projects and pitch client stories for placement opportunities
- Conduct keyword research and make keyword recommendations to guide word choices for press releases and other content
- General business math
- Strong curiously for mobile
- Strong written and communications skill
- Outgoing and even outspoken
- Able to work in a complex and multi tiered environment
- 7+years of related digital media/communications planning experience in a media or digital agency or in-house media or digital strategic planning department
Media Associate Job Description
- Facilitate interviews between journalists and client subject matter experts
- Provide PR counsel to both clients and internal team members as required
- Manage monthly reporting and create presentations for client meetings/end of month reports
- Research and assist in preparations for new business meetings
- Assistant Media Strategist with compiling any additional materials needed
- Oversee revision of media plans as needed throughout course of a quarter/year
- The purpose of this position is to oversee the process and strategic development of all media planning from campaign development, implementation and post analysis on assigned Turner brands (CNN and HLN)
- Working with senior management, the Associate Media Director will act as a liaison between the marketing client, media team, external buying agencies and media vendors
- This position is responsible for supervising and developing the media expertise of Media Supervisors and Media Planners assigned to CNN and HLN while building a best-in-class team
- For all assigned accounts, manage client media billing approval and invoice reconciliations
- Possess and demonstrate a deep and current knowledge of Digital trends and strategy within a marketing advertising environment
- Ability to articulate and educate Clients and team members including Creative on Digital strategy, trends, challenges
- Track record of successful team leadership and management
- Work daily with media and influencers across multiple channels, including email, social media and phone
- Respond to issues and crisis communications
- Collaborate with teams across multiple disciplines and successfully manage complex, fast-moving and unexpected communications challenges