Media Executive Job Description
Media Executive Duties & Responsibilities
To write an effective media executive job description, begin by listing detailed duties, responsibilities and expectations. We have included media executive job description templates that you can modify and use.
Sample responsibilities for this position include:
Media Executive Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Media Executive
List any licenses or certifications required by the position: TIA, ITE, GCE, LEAN, PMP, IAB, MCSE, CCNA
Education for Media Executive
Typically a job would require a certain level of education.
Employers hiring for the media executive job most commonly would prefer for their future employee to have a relevant degree such as Collage and Bachelor's Degree in Marketing, Business, Advertising, Associates, Business/Marketing, Education, Communications, Communication, Journalism, Public Relations
Skills for Media Executive
Desired skills for media executive include:
Desired experience for media executive includes:
Media Executive Examples
Media Executive Job Description
- Maintain effective working relationships with Brand Manager and wider business contacts
- Creative ideas that generate renewable and successful partnerships with the client
- Researching and fact finding against your target list of companies (relevant contact person, phone number, email address)
- Respond efficiently and effectively to media enquiries to support the delivery of a first-class press office service
- Take part in providing out of hours press office cover
- Build and maintain positive relationships with media
- Support the business at times of intense scrutiny including major incidents or crises
- Identify, produce, edit and issue timely news releases, key messaging, web copy, scripts, Q & A, and response statements, ensuring that all content is on brand, accurate, truthful and not open to misinterpretation
- Proven press office experience, ideally with relevant sector experience
- The ability to work in a high pressured environment and prioritise multiple tasks and projects
- Excel at prospecting and seeking new clientele by networking, cold calling, canvassing, referrals or other means
- Have strong listening and presentation skills and the ability to quickly build lucrative client relationships
- Possess rare people skills which allow you to get out in front of challenges and proactively provide solutions
- Recognized top sales performer with a track record of over-achieving sales goals
- Marketing expertise a plus
- Able to identify client business needs and proactively develop customized advertising solutions
Media Executive Job Description
- File documents and maintain legal department filing system
- Direct calls and sort through mail
- Assist the team with ad hoc requests coordination of events, meetings
- Manage special projects and additional support through the coordination of personnel related issues and other duties as required
- Identify, Sell & Close $2-4M in annual revenue
- Drive activity in partnership with the Client Service and Practice Leader teams
- Work with new and existing clients to build & expand the local sales pipeline
- Secure new Master Service Agreements (MSAs) when needed
- Sell entire portfolio of business & technology solutions within the M/E vertical
- Provide administrative support to GVP of Sales
- Effectively communicates information in both one-on-one and group situations
- Bachelor's degree required preferably with a major in Marketing or Business Administration
- Two to three years of experience working on Digital Media and Marketing campaigns
- Previous experience working within or with a media Agency or work experience in digital Media and Web marketing
- Experience working with various digital media advertising technologies including 3rd party ad servers (MediaMind, FlashTalking, Doubleclick ) preferred
- Familiarity with tag management platforms such as Google Tag Manager and Tealium
Media Executive Job Description
- Resourceful and proactive team player
- Resilience and integrity, demonstrating a willingness to learn
- The ability to communicate effectible and confidently both internally and externally
- Provide administrative support to Division Vice President of Sales and Regional Vice President of Sales
- Heavy calendar and meeting management
- Oversee and support the needs of the Adlink office, including coordinating with building management
- Support the needs of other members of management and outside sales offices in LA area as needed
- Manages supporting executives' correspondence, including e-mails, phone calls, letters and visitors
- Prepares supporting executives for travel, public events and speaking engagements by compiling relevant information and contributing content to composition of presentations, speeches or other correspondence
- Acts as the supporting executives’ resource for word processing, powerpoint and spreadsheet application
- Creating an insightful & inspiring response to the brief, in a concise & clear format, tailored to our client’s needs
- Wherever possible, incorporating an element of consumer engagement / experiential activity in proposals
- Not being afraid to include more ‘out-of-the-box’ thinking - recognising the importance of continually driving innovation for our clients
- Participate in the brainstorm & help feed-in relevant insight
- Help line management maintain strong working relationships with relevant territories
- Help line management maintain a strong knowledge of market trading conditions, operational nuances, & site / format opportunities
Media Executive Job Description
- Help project manage the creative briefing and trafficking process, using technology solutions, supporting your team to ensure campaigns go live on time, quality assessed and with the appropriate tracking technologies in place
- Strike a great working rapport with your team members, agencies and vendors who will rely on you for clear and regular communication
- Working with large quantities of data to draw performance insights and share our work with internal and external partners
- You will solely be working on the Regional Part of the GM account (General Motors), with a view to working across multiple client groups, allowing diversity and growth opportunities
- You’ll be applying your media expertise and client knowledge to develop a deep understanding of what will and won’t work for your clients across the regional market place
- You will have the scope to develop your role across other clients
- Provide executive administrative support to GVP of Ad Sales, and Regional VP of Ad Sales
- Coordinate team event’s ( Team off-sites, Gala’s and events)
- Responsibility for the eCommerce activation calendar across retailers
- Work alongside Mediacom to turn insights into effective tactics
- Demonstrable proficiency with Microsoft Office & Excel
- Some experience in the creation & upkeep of databases of information, or at least an understanding of the importance of this to the running of a data-driven business
- Engaging and personable, you will be part of a hard-working but young and vibrant team
- Solid grasp of all basic public relations tools, and how they affect the client
- Execute process deliverables as per the SLA
- A strong network and reputation is highly preferred
Media Executive Job Description
- Supports managing large-scale media investments across multiple channels
- Develops overall strategic direction for Media efforts across all channels (Broadcast, Radio, OOH, Print, Digital, Social, Search )
- Generates ideas and articulate “the big picture” above and beyond the detail level
- Maintains ultimate accountability for the quality, strategy, and integrity of all media plans/strategies/services
- Collaborates with marketing team members to maintain a consistent brand voice and message across all paid programs
- Leads and direct the cross-functional agency team to develop strong total communications approach
- Builds strong relationships with internal stakeholders and external partners
- Creates and delivers presentations internally to executives and filmmakers
- Researches and makes recommendations concerning the competitive landscape
- Owns and maintains key media partner relationships and stay on top of industry trends
- 1-3 years of media billings and coordination experience at a media or advertising agency preferred
- Organized and process-focused
- ARIBA , SAP, HR Transaction, APSS, CSAC, , an asset
- Use our CRM to manage day to day activity, build a pipeline and ensure execution regular updates to account projections
- Experience in a media, broadcast or marketing environment is advantageous, but not essential
- An appreciation of creative issues and advertising