Ecommerce Category Manager Job Description
Ecommerce Category Manager Duties & Responsibilities
To write an effective ecommerce category manager job description, begin by listing detailed duties, responsibilities and expectations. We have included ecommerce category manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Ecommerce Category Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Education for Ecommerce Category Manager
Typically a job would require a certain level of education.
Employers hiring for the ecommerce category manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Business, Marketing, MBA, Merchandising, Education, Business/Administration, Engineering, Business/Management, Management, Finance
Skills for Ecommerce Category Manager
Desired skills for ecommerce category manager include:
Desired experience for ecommerce category manager includes:
Ecommerce Category Manager Examples
Ecommerce Category Manager Job Description
- Primarily responsible for the development and delivery of insights generation to enable the Amazon sales team to achieve sales targets
- Leverage forecasting system to provide guidance to Leadership, Sales, Finance and Demand Planning about the impact of future planned activity
- Deliver best in class performance reporting for the Amazon to decompose weekly, monthly sales results across all available data sources
- Actively and collaboratively participates in customer meetings across all necessary functions to influence strategies
- Conduct pricing analysis looking at competitor and cross retailer pricing activity to develop and influence competitive strategies for the team
- Calculate ROI for each program and make recommendations based on results to increase sales, opt-ins, Average Order Size (AOS), Average Unit Sale (AUS), and repeat purchases
- Partner with Online Inventory Planning to maintain appropriate sell through and merchandising of limited life items and forecasting of new product launches
- Forecast and deliver on volume, costs, and revenue targets for all acquisition programs
- Collaborate on planning & support for optimal site exposure to elevate programs for best interaction and shopper engagement
- Determine assortments by department and how they will be sold online, including obtaining/confirming measurements, weights and packaging details
- Strong Microsoft office Skills and an emphasis on Excel skills
- Bachelor Degree required and MBA preferred
- Proficiency across category management tools
- Must be experienced in the development and optimization of ecommerce storefronts
- Must have experience in the development, implementation and optimization of demand generation plans working in conjunction with brand teams
- Must have experience in running test and learn programs
Ecommerce Category Manager Job Description
- Conduct assortment, promotional, cross-selling and other relevant analyses for eCommerce and omnichannel retailers, leveraging all relevant information
- Identify and codify new analyses relevant to driving eCommerce traffic, conversion and basket size
- Lead all relevant data organization and data mining of new and existing data sources
- Develop storylines and presentations to effectively communicate findings both internally externally to retailers, distributors and other stakeholders
- Collaborate with internal teams and relevant data vendors to identify and obtain relevant data and tools for eCommerce channel insights and tracking
- Develop eCommerce dashboards and reporting for a cross-functional leadership audience
- Support 1-2 Ecommerce Buyers in managing assortment plans, line lists, and strategy execution by becoming knowledgeable and comfortable working within our Product Lifecycle Management (PLM) system
- Manage customer review and reporting process, including pulling bi-monthly reports, organizing information and leading meetings with cross-functional teams to troubleshoot areas of opportunity
- Manage product samples, including initial review and distribution of unsolicited vendor product submissions and acting as POC for Public Relations and vendor sample requests
- Create and maintain visual merchandising boards to communicate current and future assortments to cross functional partners
- Proficiency in Microsoft Office suite & windows based systems
- Excellent team player with the ability to apply innovative ideas and critical thinking to projects and the organization’s opportunities
- A minimum of 8 years of experience in the Consumer Goods industry working in digital marketing or eCommerce AND performing analysis/making recommendations
- Experience working in a matrix environment, leading peers and developing commercial plans
- Education- Bachelor’s Degree (BA or BS) required
- Years of experience- 5+ years of category management experience within consumer packaged goods or retail
Ecommerce Category Manager Job Description
- Manage customer service inquiries and questions for your merchant's categories
- To work closely with
- In collaboration with the Director, Category and Manager, Category, choose and align product assortment based on customer buying trends and cultivate the vision for how the overall assortment is represented in the store
- Partner with GMM and DMMs to create effective and innovative online merchandising strategies to drive total category sales and profitability
- Influence assortment for Academy.com to achieve online sales, merchandising margin and gross profit goals
- Influence cross-functional business leaders in establishing business objectives and goals specific to Omnichannel
- Stay highly focused on current trends, opportunities, assortment, competition and merchant vision by category and apply knowledge to drive conversion growth
- Partner with marketing to activate enterprise marketing plans develop Omnichannel supporting campaigns to drive awareness and conversion
- Partner with merchant group to activate all significant product launches with the necessary supporting marketing and web specific activities
- Manage and oversee the Omnichannel Category Management team
- 5+ years of category management experience within consumer packaged goods or retail
- Analytical skills to identify opportunities and tell a story internally and externally
- Strong organizational and project management skills with ability to influence and collaborate across functions
- Proven track record of forward-looking thought leadership and ability to adapt in fast-paced, changing environments
- Extensive, demonstrable skills within Microsoft Office, working with syndicated data sources (Nielsen, IRI) and Category Management tools
- Excellent written and verbal communication skills with strong sales acumen
Ecommerce Category Manager Job Description
- Position and present products within the online store to drive traffic, conversion, and average order value
- Work with the analytics team to measure the effectiveness of all online merchandising activities and supporting marketing campaigns
- Lead category merchandising team to use data driven business insights to address customer opportunities through site improvements
- Partner with major external and internal vendor partners to ensure their brands are well positioned to deliver against customer and brand expectations
- Improve and monitor supply chain inefficiencies inventory turns, reduction in customer returns, overstock, out of stock, and aging item
- Lead category management and insights for the KHC E-Commerce organization
- Create and plan category leadership solutions that deliver profitable sales growth for customers
- Identify and lead specific research opportunities (shopper, consumer, ) to bring new learning to category leadership solutions
- Evaluate/ monitor all customer category leadership solutions, turn analysis into recommended actions and continually improve to be more effective and efficient for category and customer
- Leverage insights and resources through the utilization of a broad range of data sources, market research findings, tools, analyses, and technology to continually bring new shopper ideas to customer and company
- Planning experience beneficial
- Understands eCommerce channel/retail landscape
- Proven ability to use data and analytics to develop insights
- Use of consumption databases ACNielsen, IRI
- Strong computer skills (Microsoft Office tools) (Proficiency in Access and Expert in Excel is preferred)
- Understands chain sales, retail and distributor operations
Ecommerce Category Manager Job Description
- Leverage strong analytical chops to deep-dive into insights and evaluate end-to-end digital customer experiences across multiple channels and customer touch points, to develop hypotheses towards improving performance against established Digital goals, including financial and customer KPIs
- Apply business acumen to manage and prioritize the customer experience backlog
- Develop test plans and leverage Adobe Target to implement, audit and optimize digital experiences based on performance against KPIs
- Partner effectively in cross-functional teams and influence without authority
- Collaborate with channel stakeholders, commercial partners, design teams, and technology development resources to build digital experiences optimized for customer outcomes and aligned with business goals
- Hold accountability for overall direction, coordination, execution, and operations of CX enhancements and initiatives
- Thrive in organizations that constantly adapt and evolve
- Self-start work, with a "no task is too small" attitude
- Deliver outcomes aligned with business objectives, with an emphasis on creating WOW experiences for our customers
- Responsible for the Spirit website’s branding experience, messaging, site features, information architecture and taxonomy
- Knowledge and skills to prepare for and participate in the selling process
- Understanding of in-store execution practices and AMPPS tactics applications
- BA/BS in Merchandising, Business or Finance and 5 years of experience in merchandising with 2+ years in product management preferably in the outdoor sporting area
- 2 year of relevant work experience (in addition to degree or years of experience), preferably in a Musical Instrument environment
- Tailors and presents compelling customer category selling stories encompassing Data-Insight-Action-Implementation
- Support in driving the NW's category development agenda by building a strong network of external relationships with key customers, ensuring always customer facing, offering objective category advice and shopper insight to secure and lead partnerships for category growth