Creative Marketing Job Description

Creative Marketing Job Description

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Creative marketing provides content production oversight (video, photo, multimedia) for all stages of content development from creative concepting, planning, pre-pro, production, and post production.

Creative Marketing Duties & Responsibilities

To write an effective creative marketing job description, begin by listing detailed duties, responsibilities and expectations. We have included creative marketing job description templates that you can modify and use.

Sample responsibilities for this position include:

A passionate advocate of the UX, W3C standards, semantic HTML and clean source code
Works directly as senior video producer on projects
Communicates and develops department’s vision
Assist on seasonal photo shoots, managing and maintaining sample log and staying on top of sample returns, and coordinating any production details
Partner with Domestic and International Sales and DTC team to manage the sample process for the seasonal look books to ensure the correct items on set for each photo shoot
Coordinate and record the looks shot on set
Responsible for coordinating any production details including but not limited to booking catering, pulling insurance certificates, and booking travel for the models
Liaison for all creative and image usage requests
Maintain the print advertising, online advertising, and retail marketing initiative calendar
Partner with Creative teams and e-Commerce Content Assistant to assist with copy points in email blasts and calls to action for our websites any other editorial copy needs

Creative Marketing Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Creative Marketing

List any licenses or certifications required by the position: PMP, PMI, MBA, CPM, CAPM, MPM

Education for Creative Marketing

Typically a job would require a certain level of education.

Employers hiring for the creative marketing job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Communications, Business, Advertising, Graphic Design, Design, Education, Communication, Journalism, Management

Skills for Creative Marketing

Desired skills for creative marketing include:

Adobe Creative Suite
HTML
Excel
From strategy development to tactical execution
Garage Band
ITunes
QuickTime Pro
Running a 360-campaign
Video production and post-production with experience with systems implementation in a successful environment
Adobe Dreamweaver

Desired experience for creative marketing includes:

Minimum of 10 years of relevant experience overseeing on-air promos, advertising, and/or digital is highly preferred
Thrives in a fast paced, high pressure environment where relationships are key
Excellent listening, interpersonal, and relationship development skills
Excellent verbal and written communication skills – and the ability to sell ideas and stories to our audiences to senior executives in our company
Ability to provide articulate and effective creative notes and other feedback embrace constructive feedback
3+ years manager level experience preferred

Creative Marketing Examples

1

Creative Marketing Job Description

Job Description Example
Our company is looking for a creative marketing. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for creative marketing
  • Make decisions on a daily basis that ensure both efficiency and creative quality
  • Organize and maintain paperwork, rundowns, log sheets, music cue sheets
  • Provide staff support for all markets such as LA Screenings, Mipcom, NATPE
  • Work with business partners to gather information and understand their overall business needs
  • Partner with the Brand teams and Creative teams to deliver on marketing briefs/deliverables
  • Employs both standard marketing techniques new, creative marketing concepts, methods & platforms appropriate for commercial real estate such that it continually raises the bar for our brokers and aids them in business development
  • Work will be from eight to ten hours per day, five days a week
  • Works as a part of the team to creative marketing ideas and broader campaigns
  • Collaborates with Marketing Manager to coordinate brand awareness and marketing efforts
  • Assists in gathering and analyzing marketing data (campaign results, conversion rates, traffic ) to help shape future marketing strategies
Qualifications for creative marketing
  • 8-12 years experience, with demonstrated expertise in experiential marketing
  • 3+ years of experience managing/leading a team and excited about the possibility of building
  • Proficient in (MAC) Photoshop, Illustrator, In-Design
  • Must have experience in retail marketing
  • Previous experience working with a broad range of Media (online, print, video)
  • 4-6 years experience in program/account/marketing management
2

Creative Marketing Job Description

Job Description Example
Our company is growing rapidly and is hiring for a creative marketing. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for creative marketing
  • Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts and messages
  • Manages content management and updates to the company website
  • Meets production deadlines and project prioritization as assigned by Marketing Manager
  • Contributes to business development team effort by accomplishing related results as needed
  • Complete a 2-4-week rotation on each team and support daily tasks while learning the process and identifying where we can innovate and improve
  • Meet with Sr
  • Formalize brand architecture (design, imagery, use of iconography, and brand voice) for all brands in the portfolio
  • Ensure each brand has comprehensive Style Guides to provide guidance covering logo design, brand voice, color palettes, typography, promotional messaging, image usage, Additionally, update seasonally as necessary for short term themes, colors, graphic elements
  • Support Visual Merchandising initiatives at retail, showroom and tradeshow
  • Partner with Director of Production on a process from initial briefs through approvals and release that maximizes Creative quality and team efficiency
Qualifications for creative marketing
  • Have promotions, marketing and/or advertising experience preferably within the television and/or entertainment industries
  • Advertising and /or television management experience must include hands on involvement with advertising creative development in the television ( other) medium
  • Agency or creative program management experience required
  • Must have a proven track record of successfully managing both high profile initiatives smaller more detail oriented projects
  • Strong knowledge of required creative timeframes to produce a variety of deliverables from video to print to digital
  • 1-2 Years in marketing, project management or related role
3

Creative Marketing Job Description

Job Description Example
Our company is looking to fill the role of creative marketing. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for creative marketing
  • Supporting the Creative Solutions Manager in responding to Creative Solutions briefs from international clients and agencies coordinating the global implementation of the campaigns
  • Provides photographic services primarily for use of the marketing department to fulfill specific internal client requests
  • Attends and participates in pre-production meetings where creative direction and planning originates, project-related coordination meetings to understand the purpose, concept and requirements of upcoming photo shoots
  • Works collaboratively with clients to create shot-lists and other strategies for upcoming photo shoots to achieve the necessary quality and collaborates with the creative team on ideas and executional strategies
  • Inspects locations and determines best angles, positioning of subjects, lighting, backgrounds
  • Arranges shooting schedules, schedules staff, freelance photographers (in conjunction with creative director and marketing managers) and other resources, sets up appropriate equipment for the type and subject of the photo shoot and ensure project timelines are met
  • Takes multiple photographs as part of each assignment to provide editors, writers and others with options, and enhancing the quality of digital images as appropriate to prepare them for publication
  • Utilizes image asset database, tags images correctly for search-ability by all departments on campus for historical, existing and new or future images
  • Reviews expenditures with creative director
  • Conducts post-production image editing, and prepares files for cataloging
Qualifications for creative marketing
  • Bachelor's Degree in Web Design and Development, Computer Science, Informatics, Graphic Design, or Interactive Design
  • Experience Storytelling, Storyboarding, Copywriting is a plus
  • Responsible for designing, creating and delivering all dealer and field communication pieces including weekly updates, monthly publications and ad hoc materials as needed to support the growth and expansion of company products and services
  • Further scope includes supporting brand marketing efforts by creating custom graphics, digital video media and creation of flyers, web banners and other materials
  • Position also requires posting and staging dealership communication on current corporate platform and having ability to project manage tasks to execute and deliver as needed
  • Action-oriented and enjoys a dynamic work environment
4

Creative Marketing Job Description

Job Description Example
Our growing company is looking for a creative marketing. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for creative marketing
  • Works within an online request form and scheduling system for photography shoots
  • Manages list of freelance photographers with various levels of expertise when outsourcing is necessary
  • Stays current with the latest technologies in photography and editing software in order to suggest and provide expert advice with regard to new hardware and software acquisition
  • Travels locally, out of town, out of state which may require overnight stays
  • In-house packaging design
  • Responsible for carrying out private label packaging projects
  • Coordinate with external packaging resources
  • Copywriting for both C2B and B2B communications/presentations
  • Designing sales materials as needed
  • Creating new content for social media platforms to involve designing ads, writing posts, and creating micro-videos
Qualifications for creative marketing
  • Have solid understanding of non–traditional marketing platforms including the dynamics of building and leveraging partnerships
  • Comfortable and effective within a fast-paced, global organization
  • Bachelor’s Degree in Marketing, Communication, Design, or similar
  • Commercial Real Estate experience is highly preferred
  • Sitecore, WordPress, Brandcast, other web-CMS experience a huge plus
  • Capability with content management systems, SEO, web publishing platforms and website administration, preferred
5

Creative Marketing Job Description

Job Description Example
Our company is growing rapidly and is hiring for a creative marketing. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for creative marketing
  • Collaborating with other marketing associates on marketing programs when needed
  • Packaging wraps, labels, insertions
  • Custom POS
  • Oversee the creation of marketing materials for all films in distribution
  • Communicate with internal teams (legal, post production, business affairs) the marketing and distribution on timelines
  • Partner with the tech strategy teams to understand product roadmaps, customer and prospect segments and long term objectives
  • Track and build on broader technology trends and apply insights to your storytelling
  • Understand key strategic business and marketing goals and support them via internal and external channels
  • Lead the development of tech creative strategy
  • Deliver world class creative and stories within all channels
Qualifications for creative marketing
  • Must be able to work well in high-energy, dynamic environment
  • Understands responsive design for all types of devices
  • Knowledgeable in print and packaging production
  • Highly skilled in graphics and interface design
  • Proven track record in digital design for web and print
  • Ability to work both in a small team environment and a global matrixed organization

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