Creative Lead Job Description
Creative lead
provides technical consultation regarding our tag management system (Ensighten) and analytics implementation (Adobe Analytics, Adobe Audience Manager and Adobe Target).
Creative Lead Duties & Responsibilities
To write an effective creative lead job description, begin by listing detailed duties, responsibilities and expectations. We have included creative lead job description templates that you can modify and use.
Sample responsibilities for this position include:
Of the client, using a mix of creative skills and commercial awareness
Of TV and online advertising campaigns and assures seamless production
Of quality results
Works with the sales staff in a business development capacity to
Work closely with buying and merchandising teams to ensure proper categorization and call-outs obtain any additional details needed to complete product copy
Monitor and define the work methodologies of the teams in order to ensure alignment across the various photography teams
Designing and realizing design solutions, on basis of the agreed upon design brief and on professional orientation, in delegated contact with the business colleagues and in close consultation with global creative lead and design business partner
Participating in defining the briefing for the projects to be handled by you
Participating together with the project/program manager/creative lead / art director in defining way of working and budget for projects
Preparing specifications for internal and external services
Creative Lead Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Creative Lead
List any licenses or certifications required by the position: PMP, CSM, CAPM
Education for Creative Lead
Typically a job would require a certain level of education.
Employers hiring for the creative lead job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Design, Marketing, Graphic Design, Business, Communications, Advertising, Fine Arts, Communication, Computer, Education
Skills for Creative Lead
Desired skills for creative lead include:
Branding
Industry best practices
Marketing principles
InDesign
Adobe Creative Suite
Photo Shop
Brand development
User-centered experience design
Adobe After Effects
Illustrator
Desired experience for creative lead includes:
Production-oriented mindset, entrepreneurial outlook
Proficient in all forms of marketing including digital formats
Must possess a high level of maturity, be a self-starter and have an above-average work-ethic and can-do attitude
Must be driven to create work you (and your mother) can be proud of
Competent self-operating skills including a working knowledge of Avid, Final Cut or Premier
Candidate must be resourceful and solution oriented
Creative Lead Examples
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Creative Lead Job Description
Job Description Example
Our company is looking for a creative lead. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for creative lead
- Lead, plan and manage internal and external local integrated production communications and workflows, ensuring effective exchange of campaign information and assets delivery, whilst always managing expectations
- Be an in-market local expert and drive communications and best practices about best-in-market activations, in-market technical capabilities and cultural nuances back with global teams
- Manage localization, production process and creative approvals of advertising materials (including clearances, delivery, trafficking, ) within Southeast Asia
- Proven track record of designing, implementing and leading effective operational processes
- Experience working with designers to build strong marketing deliverables
- Proven ability to effectively project manage deliverables
- Superior internal/external customer service
- Has a collaborative mindset, strong bias for action and solutions-oriented approach
- A stand-out portfolio
- Completed Degree/Diploma Qualifications in Graphic Design
Qualifications for creative lead
- You love the research and analysis requited to find the magic connections between brand/product/consumer behavior
- You love and add value to the creative development process and are a true partner
- Proven ability to manage and collaborate with cross functional teams
- Development of fully integrated campaign platforms from briefing to final production
- Experience in technologies such as Sitecore, Adobe, Hybris, Pega or Salesforce solutions required
- 2+ years’ marketing communication experience and undergraduate degree
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Creative Lead Job Description
Job Description Example
Our innovative and growing company is looking for a creative lead. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for creative lead
- Consults with the Sales Professionals and provides recommendations on marketing practices and strategies to maximize value for the team's clients, recommending the best way to market the property
- Coordinates the production of direct marketing campaigns for sale or lease of properties to include customized property information materials, comparable market analyses, market and industry research, and targeted mailing lists
- Ensures team members compile required data from designated resources, and coordinates the design and production of the marketing materials
- Provides feedback and recommendations for the recruitment, selection, promotion and advancement, corrective action and termination of employees
- Support Publishing Team in creating and designing user-facing creative across consumer facing channels (e.g., mobile ads, app store assets, social, email, in-game cross-sell, web)
- Design cutting-edge marketing creative and help create and implement the visual design elements associated with Warner Bros
- Works closely with the Marketing team to reflect Kirkland’s brand
- Supports direction of Assistant Creative Manager to provide creative and graphic design needs of the brand
- Creates and manages signage for the Store Operations team and provides images to merchandising team for use on the BOS sign files
- Research, identify and interact with multiple vendors and resources as need to produce assets for internal marketing projects
Qualifications for creative lead
- Expert knowledge of all stages of the photography process and tools included in Digital Photography
- Eight years of digital marketing and/or sales experience
- A minimum of four years of experience in digital project management
- Excellent written and verbal skills are essential to complete the tasks of the position
- Must be comfortable in high-pressure situations due to project deadlines
- Strong technical acumen including software development
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Creative Lead Job Description
Job Description Example
Our growing company is looking to fill the role of creative lead. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for creative lead
- Be a strong project manager with the ability to provide a timeline to completion for individual projects and projects of junior team members ensure that deadlines are met
- Be a self-starter that is comfortable with ambiguity
- Provide leadership that is Proactive
- Partner closely with agents and sales managers to understand their business goals and objectives, marketing obstacles and untapped opportunities with a vision to make them the best they can be
- Be a collaborator across departments with an emphasis on great communication and openness
- Exhibit patience when discussing feedback and relaying creative strategy to clients
- Lead weekly sign off meetings with stakeholders
- Develop business cases as needed to support business objectives, incremental creative execution demands, opportunities for annual cost savings and leads the presentation of these solutions up to executive stakeholder reviews
- Assess and deliver creative service to the Marketing and Communications team and business stakeholders, managing the budget for design work across the division
- Communicate with new and existing clients to maintain a high standard of design and technical support for the division, showcasing creative solutions to our stakeholders
Qualifications for creative lead
- Minimum of 5 years of experience in visual design in an agency or design organization
- At least 8 years of experience, preferably at an entertainment brand, advertising or creative content agency with an emphasis on integrated production including online and offline video, high impact display takeovers, rich media, OOH, and paid social campaigns
- Ability to manage a high volume of creative and campaign types in parallel, with diverse geographically dispersed teams, preferably across Southeast Asia and wider Asia Pacific
- Knowledgeable of and familiar with leading digital and advertising agencies in Southeast Asia and wider Asia Pacific
- Experience working in Southeast Asia and regional APAC markets
- Minimum of 10 years of working in an Agency to include creating new campaigns and interfacing with clients
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Creative Lead Job Description
Job Description Example
Our innovative and growing company is hiring for a creative lead. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for creative lead
- Review the work of other designers and production artists and will interface with internal clients, marketing teams, and creative directors to initiate and review projects
- Set design standards and provide overall creative direction to other team members
- Work with Creatives, Client Service Managers, and the Sales team to come up with creative solutions for programs containing original photography
- Understand the ins and outs of location scouting, prop styling, and production management
- Drive a project forward, anticipate needs, facilitate communication, and thrive in a fast-paced, collaborative environment
- Ensure all production resources and budgets are in line with the creative vision
- Produce original, creative, fun photographs that people will like and share on Instagram, Pinterest, Facebook, and emerging platforms
- The quality, creativity and delivery of visual design across the assigned business theme(s) and associated products
- Increasing product and brand engagement and satisfaction ratings through designing a high quality, brand-led and customer-centric visual experience
- Expediting visual design and development through detailed and properly conceived guidelines
Qualifications for creative lead
- Experience working with Product Marketing, designers, PR and digital marketing to hone messaging
- Maintain an understanding of emerging digital trends
- Experience in-house, consultancies - international experience is a plus
- The copy-based Creative Lead is responsible for leading the creative team in translating marketing strategies into great creative campaigns
- Japanese and/or Chinese language skills and market knowledge a plus
- Strong analytical acumen - business measurement and research/customer insights
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Creative Lead Job Description
Job Description Example
Our company is growing rapidly and is looking to fill the role of creative lead. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for creative lead
- Conduct research and provide data-driven decisions
- Work on multiple projects at once with quickness to market
- Successfully create materials that have high readability with clean design
- Ensure projects support consumer and advertising objectives and company key initiatives
- Demonstrate leadership by exhibiting strong project management skills, ensuring that all project objectives and timelines are met and executing projects with minimal direction
- Organize files of physical and electronic nature
- Strategic design thinker and problem solver
- Utilize project management software efficiently and to maximize beneficial uses for Marketing Managers and Stakeholders
- To serve as a lead mentor to colleagues, contractors, freelancers, photographers and interns
- To make compelling presentations regarding the concept and strategy of creative materials to internal and external clients – as requested
Qualifications for creative lead
- Excellent attention to detail and high-quality creative work
- Ensuring that all work conforms to brand guidelines and fits with brand ethos
- Establishing the scope, specifications and requirements for each job
- Staying organised and ahead of the game, thinking and planning ahead
- Act as the main point of contact for designers to help and advise on creative decisions where necessary
- Creating positive internal and external client relationships