Manager Brand Resume Samples

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MK
M Krajcik
Maximillia
Krajcik
141 Effertz Cliff
Detroit
MI
+1 (555) 405 2636
141 Effertz Cliff
Detroit
MI
Phone
p +1 (555) 405 2636
Experience Experience
Houston, TX
Manager Brand
Houston, TX
Beahan, West and Ankunding
Houston, TX
Manager Brand
  • Oversees training and development of partners directly and indirectly managed and makes effective staffing decisions
  • Creates and/or manages the innovation funnel/roadmap for channel, category or platforms that deliver against the objectives and strategies
  • Assists in the development and communication of effective trade customer strategies
  • Create and align senior management to multi-year brand strategic plans
  • Leads consumer research to define customer targets and marketing mix. Applies insights to make decisions. regarding brand direction
  • Leads development of the brand management organization and player-coaching of ABMs and interns
  • Manages the brand P&L via marketing program execution and budget management
Chicago, IL
Manager Brand Protection
Chicago, IL
Rodriguez Inc
Chicago, IL
Manager Brand Protection
  • Police the market (including Internet) for counterfeit adidas Group products and other infringements of adidas Group intellectual property rights (for example stripes infringements)
  • Maintain and develop relationships with Customs, Police, Intellectual Property Office and Prosecutors (including regular training and coaching sessions for enforcement authorities in product identification, attendance at raids and general support with prosecution process) with a view to encouraging them to identify, seize and destroy counterfeits and prosecute infringers
  • Attend meetings with local anti-counterfeiting/IP associations, other brand owners and relevant road shows/expositions to support and develop anti-counterfeiting network in Asia and co-ordinate actions (where possible)
  • Compile training materials for internal and external use regarding product identification of adidas Group products
  • Participate in activities for the promotion of awareness of intellectual property matters to the adidas Group, including trainings and presentations to local adidas Group businesses in Asia with a view to gaining their help and support and managing expectations
  • Liaise and share information with other members in the global team regarding brand protection activities
  • Act as the front line manager and initial point of contact for all intellectual property related matters when dealing with vendors and other adidas Group business units
present
Chicago, IL
Client Solutions Manager, Brand
Chicago, IL
Oberbrunner, Glover and Hartmann
present
Chicago, IL
Client Solutions Manager, Brand
present
  • Providing solutions and guidance with support
  • Relationship Management
  • Work and collaborate with diverse group of internal cross functional teams
  • Build and manage relationships with key clients and agency partners (media, creative, marketing partners)
  • Manage planning, execution, ongoing reporting and optimization of campaigns (oversee budget spend, manage internal analytics and dashboards, provide optimisation and real time targeting recommendations)
  • Provide and oversee Facebook marketing strategy, align with client's key business objectives
  • Media Planning, Strategy, and Measurement
Education Education
Bachelor’s Degree in Business
Bachelor’s Degree in Business
Loyola University Chicago
Bachelor’s Degree in Business
Skills Skills
  • Strong attention to detail
  • Ability to apply knowledge of multidisciplinary business principles and practices to achieve successful outcomes. in cross-functional projects and activities
  • Strong analytical ability
  • Strong analytical and technical skills; comfortable with syndicated data
  • Ability to apply knowledge of multidisciplinary business principles and practices to achieve successful outcomes in cross-functional projects and activities
  • Strong knowledge of marketing vehicles and marketing fundamentals
  • Ability to communicate clearly and concisely, both orally and in writing
  • Ability to positively contribute, lead and develop cross-functional teams
  • Detailed financial and statistical understanding
  • Ability to manage and develop people
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15 Manager Brand resume templates

1

Manager, Brand Engagement & Activation Resume Examples & Samples

  • A track record of creating and delivering programs that impact the growth of a brand and business, proactively constructing and implementing plans based on strategic business objectives and leadership imperatives
  • Ability to work collaboratively in complex, matrixed organizations: across functions, businesses and geographies/cultures to impact change
  • Experience in knowledge management and capability building, with an understanding of the systems and processes required to embed knowledge within organization
  • 7 years of relevant experience in brand or marketing management or within agency with an understanding of the creative development process
  • Excellent written communications and verbal/presentation skills; energetic and unflappable style
2

Manager Brand Fp&a Resume Examples & Samples

  • Support the seasonal range planning process with detailed margin and range efficiency analysis to optimize brand and financial impact
  • Contribute to the further development of the Integrated Business Planning (IBP) approach
  • Manage the planning and tracking of MWB across Western Europe
  • Analyze financials on a regular basis, highlighting risks, opportunities, and focus needs, and deriving recommended action steps
  • Analyze and simulate pricing strategies to maximize profitability and optimal product mix
  • Participate in cross-functional projects as necessary
  • Develop and implement communication packages to present results, recommendations, and solutions
  • Strong communication skills: written, oral, and presentation
  • Ability to build strong relationships cross-functionally throughout the business
  • Ability and attitude to persuade and challenge
  • Strong analytical skills, managing large data quantities from multiple sources
  • Advanced MS-Office knowledge, particularly Excel and PowerPoint
  • University degree in business administration or finance
  • 2-5 years professional experience in a related field
  • Knowledge in Marketing or brand-driven environment preferred
3

Manager, Brand Resume Examples & Samples

  • Secure advertising revenue for NG Global Media for print and digital. Day to day responsibilities include sales calls, client and agency meetings, revenue forecasting, new account prospecting, idea development and overall account management.(50%)
  • Responsible for all aspects of managing target account list including developing strong relationships (clients and agencies), position NG as a key media partner and work to create strategic ways to secure and grow advertising revenue. (20%)
  • Prospect new advertising partners within key categories, create and ideate with marketing on different ways to approach clients, garnering morre revenue opportunties. (20%)
  • Actively contribute to the sales staff, develop strong working relationships with the NY team and entires sales and marketing staff. (5%)
  • Attend any relevant industry events, advertising or category related for better learning and build leadership skills and positioning. (5%)
  • 3+ years of media and/or selling experience
4

Manager, Brand Partnerships Resume Examples & Samples

  • Post-secondary education
  • Solutions driven
  • Knowledge, experience and success in digital and social media
  • Excellent written and verbal presentation/communication skills
  • PowerPoint, Excel, Photoshop skills is an asset
  • Able to multi-task and juggle many projects at once in a fast paced environment
5

Manager, Brand Campaigns Resume Examples & Samples

  • Lead 2016 Project Literacy campaign including oversight of day-to-day agency and vendor activity and progress
  • Support mobilisation of internal brand advocates through a sustained programme of activity, and a pilot ambassador programme in the U.S
  • Partner with Director of Brand Campaigns to introduce and raise awareness of the brand through internal engagement
  • Work with agencies, stakeholders, and colleagues to manage or support campaigns from concept and content development, to copy writing, design and deployment
  • Work closely with the Employee Communications team to provide internal engagement and campaign ideas, materials and support particularly around social impact
  • Gather metrics, report on ROI and results/achievements of brand and business goals. Provide regular status reports and post-campaign analysis with insightful observations about opportunities to refine and recalibrate existing and future tactics
  • Thoughtfully seek out and advise on relevant partnerships or platforms for maximum brand and/or campaign value and exposure
  • Assist in event branding and collaborate with Marketing, HR and Corporate Affairs colleagues around the world to ensure a superior brand experience at all events
  • Assist VP of Brand & Social Impact Strategy and Campaigns with other projects as needed
  • Demonstrated years of experience planning and executing high ROI marketing campaigns for enterprise-level brands
  • Analytical mindset with ability to coordinate and comprehend quickly, and accurately share information and details
  • Ability to hit the ground running, taking charge of projects and working independently and collaboratively to see them through
  • Experience working across multiple markets and able to demonstrate international and cultural agility
  • Excellent written and verbal communication skills, as well as strong interpersonal skills and ability to use these to influence outcomes
  • Experience applying creative thinking and imagination to campaign development
  • Ability to manage multiple projects from concept through execution, and comfort with changing priorities
  • Ability to multi-task and produce results in a fast-paced, dynamic environment
  • Exceptional client/vendor/stakeholder relationship skills, and experience managing high performing agency partnerships
  • Strong organization skills
  • Exceptional attention to detail
  • Experience with email marketing systems (such as MailChimp)
6

Manager, Brand Control Resume Examples & Samples

  • Will manage a team of 12-15 people and 30 contract resources with the help of leads
  • Ground level insight into the working of every process being managed
  • Delivery of key metrics for the processes run to the management
  • Identifying and grooming of team members to prepare them for the next step of the career ladder
  • Be actively involved in all aspects of team management – Training, Rewards and recognition, performance management, hiring
7

Manager, Brand Resume Examples & Samples

  • Manage the New England/Boston territory and select accounts/categories in the NY Metro area, with the goal in securing maximum advertising revenue against a budgeted quota. (60%)
  • Work closely with VP and marketing in developing ideas to secure revenue through larger proposals. Develop custom ideas and package assets to maximum ad revenue and opportunity. (15%)
  • Foster relationships with key corporate and agency clients. Develop ideas while also positioning NG assets that resonate with their goals and objectives, garnering the largest potential revenue. (10%)
  • Responsible for accurate monthly forecasts and detailed account activity, status reports, etc. (5%)
  • Responsible for communicating client goals and objectives, leading the creation of the propsal, working with marketing and management to ensure success. (5%)
  • 3 years experience preferably in advertising, sales and/or digital
8

Manager Brand Resume Examples & Samples

  • Creates structured presentations illustrating key business issues, new insights and recommendations. Communicates team recommendations to executive leadership team and field questions and concerns. Communicates learnings and insights across cross-functional team, strategy team leadership and executive sponsors. Develops strong working relationships with sponsoring executives related to project work
  • Leads strategic project problem solving efforts by helping the team identify and define key issues, develop hypotheses and design required analyses. Provides problem solving leadership across entire project to cross- functional teams. Guides the team in thinking through complex and ambiguous issues, identifies creative information sources and approached and pushes the team to develop new insights. Oversees and reviews team analytics to ensure integrity and accuracy
  • Reviews and provides guidance to cross-functional sub-teams in developing robust and detailed workplans. Manages overall project work plans, defining approach, timing and key deliverables. Ensures that cross-functional team meets all project deliverables and timelines
  • Strategic management consulting (4 years)
  • Data analysis and modeling (2 years)
  • Developing and delivering presentations to executive level audiences (2 years)
  • Leading teams (2 years)
  • Ability to lead others
  • Advanced skills in Microsoft Word, Excel and PowerPoint
  • Ability to simplify and structure complex and ambiguous problems
  • Project management skills for large and complex problems involving multiple sub-teams
  • Ability to positively contribute, lead and develop cross-functional teams
  • Detailed financial and statistical understanding
  • Ability to manage and develop people
  • Ability to present complicated material in a concise and effective way
9

Manager, Brand Senses Resume Examples & Samples

  • Coordinate and manage floorset implementation for chain and flagship stores around the world
  • Consistently come up with new ways to present merchandise to keep stores looking fresh
  • Collaborate with Merchandising, Planning, and Inventory Management teams to monitor sales performance and inventory levels and make adjustments with product placement throughout the selling process
  • Partner with marketing team for in store layouts and seasonal marketing campaigns
  • Review floorset and update implementation during audit trips (domestic and international)
  • Review and proof floorset/update/store communication documents
  • Directly manage and cultivate a portion of the Brand Senses Team
  • Bachelor’s degree (preferred Fashion Merchandising, Marketing, Interior Design, or related field)
  • 6-8 Years of retail experience in a visual capacity
  • Experience directly managing a team
  • Detail oriented and organized, with the ability to make quick decisions in a fast-paced environment
  • Highly motivated and collaborative with a willingness to learn
  • Excellent problem solving skills and ability to develop solutions quickly
  • A team player with a collaborative work style and willingness to be flexible
10

Manager, Brand Solutions Resume Examples & Samples

  • Respond to Request for Proposals (RFPs), submitted by clients or our Sales Team, against all BETN platforms - BET, Centric, BET Digital, and BET Jams, for assigned business categories
  • Manage proposal development through all phases - ideation, vetting, writing, and presenting, if requested
  • Manage flawless execution of all projects, with strong attention to detail, follow-up and follow-through
  • Work collaboratively with key stakeholders across the Company throughout the ideation, execution and stewardship process
  • Manage financials around proposals and executions, as well as budget approval process
  • Develop project timelines, reports, meeting agenda & recap notes, and regularly interface with clients throughout the execution process
  • Manage and maintain positive client relationships
  • Develop detailed and insightful recap decks upon completion of sponsored projects
  • Actively participate in various meetings (Team, inter-departmental), as well as client meetings or presentations, as needed
  • Flexibility with work hours, and overnight/weekend travel, as required for project activation
  • Bachelor’s Degree, with minimum 5 years of successful related experience
  • Excellent and persuasive communication skills (written, verbal)
  • Significantly knowledgeable of Digital and Social platforms
  • Proficiency in Microsoft Powerpoint, Word and Excel programs
11

Manager, Brand Accounting Resume Examples & Samples

  • Achieves financial objectives by managing monthly and year-end closing process for the specified brand; preparing budgets; analyzing expense variances; analyzing account reconciliations; proposing corrective actions to Controller
  • Summarizes current financial status by collecting information, preparing balance sheets, profit and loss statement, and other reports. Prepares special financial reports by collecting, analyzing and summarizing account information and trends. Maintains accurate brand financial statements consistent with Coalition reporting guidelines and in accordance with GAAP
  • Prepares asset, liability, and capital account entries by compiling and analyzing account information
  • Provides appropriate and complete financial analysis and documentation behind account information and activity. Documents financial transaction by entering account information. Recommends financial actions, to Controller, by analyzing accounting options
  • Substantiates financial transactions by auditing documents. Maintains accounting controls by preparing and recommending policies and procedures. Proposes opportunities for improvements in financial procedures and controls, to Controller, and participates in implementation
  • Reconciles financial discrepancies by collecting and analyzing account information
  • Maintains financial security by following internal controls
  • Support brand management in analyzing and understanding financial variances. Provide recommendations to Controller and Brand CFO from the financial analyses performed. Provide brand analysis to help understand margin and profit trends of the business, with supporting recommendations to Controller and Brand CFO. Identifies cost savings opportunities from financial transaction analysis performed, and participates in initiatives to implement improvements
  • Maintains staff by participating in recruiting, selecting, orienting, and training employees and maintaining a safe and secure environment. Mentors accounting staff by providing individual guidance and technical expertise. Accomplishes accounting department staff results by communicating job expectations; planning, monitoring, and appraising job results; coaching and counseling employees
  • Leadership skills - management/supervisory experience required
  • Ability to learn new computer applications
  • Advanced proficiency in spreadsheet and database applications, preferably Microsoft Office, especially Excel
  • Ability to communicate professionally and effectively with all levels inside and outside VF Outdoor Coalition
  • Ability to effectively manage multiple priorities and deadlines in a dynamic environment
  • Knowledge of Sarbanes-Oxley requirements preferred
  • Must possess good judgment and ability to problem solve
  • Stamina able to be maintained to manage a work level that may exceed 40 hours per week
  • Ability to prioritize and meet deadlines
  • High level of integrity
12

Manager, Brand Operations Resume Examples & Samples

  • Project management driver for the repacking efforts required for the Corporate Strategic Labeling Initiative which needs to be completed by December 2017
  • Also responsible for project management of reformulation and other repackaging efforts, as well as focus factory transfers
  • Project management oversight is inclusive of initiation, approval and timeline development, ensuring milestones meet established due dates or are renegotiated, and for raising alerts when critical dates are off track
  • Review and approve all artwork for all initiatives and lead regularly scheduled meetings to review projects with core project time to identify next steps/decisions required to move programs forward
  • Communication point person to Regions regarding the status and timing of R&R initiatives and corporate reporting if applicable (i.e. SLI initiative)
  • Ensure that business risks due to repackaging and reformulation initiatives (both short term and long term) are identified and mitigated
  • Drive continuous improvement in process and provide recommendations to ED Brand Ops for recommendation
13

Manager, Brand Experiences Resume Examples & Samples

  • 4+ years of experience in digital advertising and marketing creating custom campaigns
  • Fashion, Lifestyle, Entertainment, Auto and Beauty experience preferred
  • BA/BS degree or equivalent in a related field
  • Top performance record
  • Experience with media planning and general marketing/web analytics is a huge plus
  • Working knowledge of MS Office and Photoshop
14

Manager, Brand Partnerships Resume Examples & Samples

  • Maintain trust and strong working relationships with all key internal teams mentioned above
  • Pitch and sell the concepts developed internally by presenting all features and benefits of the concept that meet the client’s objectives working with clients’ various agencies including Media Agency, Experiential Agency, Social Agency, Digital Agency, Creative Agency and PR Agency
  • Identify influences, trends and characteristics of the marketplace to prompt innovative new business efforts
15

Account Manager, Brand Partnerships Resume Examples & Samples

  • 2 + years experience managing marketing programs in a startup, digital media or online advertising organization. Agency experience a plus
  • Knowledge of the digital marketplace and our competitive landscape
  • Superb project management, writing, and presentation skills
  • Passionate, innovative spirit, and a desire to work in a flexible and fast-paced environment
  • BA / BS degree
16

Manager, Brand Resume Examples & Samples

  • Project leadership in a cross-functional environment. 5-10 years
  • Bachelor’s degree or four years US military experience in a related MOS/C
  • Ability to apply knowledge of multidisciplinary business principles and practices to achieve successful outcomes. in cross-functional projects and activities
  • Strong knowledge of marketing vehicles and marketing fundamentals
17

Brand Manager, Brand Solutions Resume Examples & Samples

  • Business Management
  • Progressive experience in product or brand management 5-7 years
  • Project leadership in a cross-functional environment 3-5 years
  • At least three years’ experience leading the development of new or existing products or strategies from conception to implementation
18

Manager, Brand Experiences Resume Examples & Samples

  • Auto, CE, Financial, Lifestyle experience preferred (Fashion, beauty and entertainment experience is a plus)
  • A creative and strategic thinker
  • Positive attitude and enthusiasm for Refinery29
19

Associate Manager Brand Resume Examples & Samples

  • Bachelor's degree from four-year college or university
  • Minimum 3 years experience in a related field or role
  • Belief in the strength of “brands” and be a maniacal advocate for making Champs Sports a hot brand with America’s youth
  • Must love a sports inspired lifestyle and be knowledgeable about current trends in sport, sports style, and fashion
  • Knowledge of brand standards, principles, and dynamics
  • Ability to think critically and creatively a must
  • Ability to work collaboratively and cross functionally amongst a diverse set of stakeholders to bring creative solutions to life around key priorities, campaigns, and product stories
  • Must be able to write concise creative briefs and work with creative agencies to select most appropriate concept and then execute
  • Previous experience hosting and activating special events
  • Great interpersonal relationship skills
  • Great presentation skills to explain/sell creative concepts
  • Detailed and organized
  • Flexible in meeting tight deadlines and has the ability to react to ‘last minute’ changes
  • Working knowledge of PowerPoint, Excel and MS Word
20

Manager, Brand Protection Resume Examples & Samples

  • Coordinate efforts with UA Teammates to determine authenticity of infringing products
  • Maintain communications with Brand Protection Team regarding ongoing case work
  • Administration and Management of Brand Protection programs, as necessary
  • Conduct audits and Brand Protection training within our approved manufacturing facilities in the region
  • Provide testimony and swear to legal documents on behalf of Under Armour
  • Other duties and responsibilities as deemed necessary by Under Armour Brand Protection leadership
  • Basic experience in interviewing. Attention to detail a must
  • Minimum of 50% travel required
  • Must pass a comprehensive background check
  • Ability to be on your feet and walk long distances regularly
  • 4-year degree preferred
  • 5+ years investigative experience (investigative and undercover work preferable)
  • Knowledgeable in Intellectual Property Rights
21

Client Solutions Manager, Brand Team Lead Resume Examples & Samples

  • People development
  • 4+ years of leadership experience and 2+ years of people management experience preferred
  • 5+ years previous experience working directly with marketing, media, finance, or consulting, with track record of problem solving and thought leadership
  • Demonstrated knowledge of digital media platforms, advertising success metrics, and industry trends (Direct Response marketing, data and technology solutions, ad-tech, partnerships, CRM)
  • Effective and creative problem solving and decision making skills
  • Experience working effectively with XFN teams and all levels of management (internally and externally) and ability to influence key influencers
  • Relationships with marketing decision makers in industry
  • Advanced Excel skills, experience with analyzing datasets and delivering actionable insights
  • Proven track record of delivering on quota and obtaining positive reviews
  • Ability to manage complex work streams while maintaining strict attention to details
  • High intellectual curiosity and hunger to learn in ambiguous environment, aptitude to learn new and complex systems quickly
  • Excellent communicator with ability to confidently present ideas
  • Avid knowledge of competitive set
22

Manager, Brand & Consumer Insights Resume Examples & Samples

  • Conceptualize and conduct proprietary quantitative and qualitative studies, as well as crafting strategic reports and actionable insights to key stakeholders
  • Manage workflow and strategic planning of survey topics for Comedy Central’s proprietary online insights community
  • 4-5+ years of related media research experience, including Marketing and Content Research
  • Strong experience in both quantitative and qualitative research, including writing surveys, moderating focus groups, conducting in-depth interviews, analyzing research findings
  • Proven mastery of data analysis with the ability to turn complex/intricate analyses into clear, easy-to-understand “story-telling” presentations
  • Excellent interpersonal skills which will enable candidate to interact with a wide range of personalities/styles and establish effective relationships at all levels of the organization
  • Experienced presenter who is comfortable presenting to stakeholders and senior staff
  • Self-starter, highly proactive, and collaborative
  • Able to spearhead a project and thoroughly manage it through to completion
23

Manager Brand Protection Resume Examples & Samples

  • Strong background in IP laws or Civil/Criminal laws
  • Law Degree is a must
  • 4-5 years of Brand Protection experience in IP related laws or civil laws in Asia
  • Familiar with court procedures
  • Experience in a similar role within a multinational company preferred
24

Manager Brand FP&A, Limited From To-months Resume Examples & Samples

  • Develop and monitor KPIs for ad hoc, short- and long-term planning and bring responsibility into the business
  • Manage integrity of dynamic planning processes (forecast, budget, IBP, SBP) and the monthly closing along with adidas Group processes & targets
  • Create transparency about business performance by analyzing and comparing data from different sources of information
  • Identify key issues & opportunities, draw conclusions and provide creative recommendations and solutions
  • Establish a valued business partnership due to objective and holistic controlling support
  • Provide Senior and Group Management with correct, timely and in-depth financial analysis and other ad-hoc reporting
  • Provide financial guidance to business partners to assist in making business decisions and achieve sustainable growth, profitability and targets
  • Develop and implement creative process improvements and best known practices and think about ways to simplify current financial management processes & analytical tools
  • Ensure smooth operation of the day to day business by taking on ownership for related actions
  • Assume back up roles to cover colleagues for in advance assigned tasks
  • University degree (Dipl./Master) in business administration with focus on Finance/Controlling
25

Associate Manager Brand Resume Examples & Samples

  • Business Leader: you are a leader of your business and will align the organization and our leaders to your thinking and recommendations. You will lead a variety of cross-functional teams for the business in order to deliver your strategies and short and long term goals
  • P&L Owner: you will play a meaningful role in the delivery of your brand’s P&L goals and the creation and delivery of the financials of your initiatives
  • Strategic Thinking: To beat the competition, you will leverage consumer insights and trends and customer needs to refine/create strategies and initiatives that create a competitive advantage for your business
26

Manager, Brand Standards Resume Examples & Samples

  • Support the development of new or changed standards and implementation
  • Adopt the appropriate procedures to ensure standards are written in accordance with agreed guidance and best practices
  • Provide technical writing support in order to maintain writing consistency within CMS
  • Develop the model for written standards for all brands as well as the content structure for all brand standards manuals
  • Monitor and report waiver applications and approvals, yet maintaining focus on driving down usage of waivers
  • Maintain reports for all internal communications of progress and issues with external and internal stakeholders
  • Manage CMS attributes, content, change request and reports to ensure all content is current
  • Work with Standard Owners and Subject Matter Experts in developing, testing and rolling out new standards
  • Drive continuous improvements across the Standards Management process
  • Create job aids/tools to assist both internal and external customers in the understanding of standards. Communicate and measure the effectiveness of job aids and monitor usage for improvement opportunities
  • Manage the relationship between Standard Owners (i.e. Brands, Global Tech, etc) and Standards Department to facilitate and encourage the flow of information. Participate in the development, approval and implementation of new or changes to standards based on brand innovation and research
  • Consult with Standard Owners on suggestions of standard changes based on analysis resulting from information from waiver requests and Field Consultant feedback
  • Manage the embedding and reporting of core/priority standards
  • 2+ years in Project Management experience or experience with program analysis, tracking and cost accountability preferred
  • Demonstrated ability to manage projects
  • Experience in managing multiple projects with a solid understanding of key metrics and hotel operations
  • Demonstrated project management experience in organizing, planning and executing large-scale projects
  • Experience in technical writing
  • Demonstrates effective verbal and written communication skills for the purpose of creating and maintaining clear and concise standards, providing information to clients, vendors, senior management and staff
  • Strong consultative skills and demonstrated ability to achieve corporate business objectives across functional boundaries
  • Demonstrated strong cognitive skills-including, problem solving, decision making, relationship management and analysis
  • Solid understanding of the key metrics, brand standards and operations within the hotel industry
  • Experience in researching and benchmarking of various content applicable to standards
  • Experience with project management software, e.g., MS Project
  • Hotel operational experience preferred but not essential
  • Highly credible with an operational audience with a sound understanding of the needs of such stakeholders
  • Ability to negotiate and able to influence those outside own team
  • Proven self-starter who is able to set own priorities and agenda of activity from a clear brief
  • Able to work for multiple initiative owners
  • Must have a good understanding of the principles of branding and have a visual eye for detail and execution
  • Ability to influence and lead projects to global level
  • Strong communication skills, both written and verbal; articulate, persuasive & influential; systematic and timely
27

Associate Director / Manager, Brand Analytics Resume Examples & Samples

  • Graduate Degree in Quantitative Disciple (e.g. Mathematics, Statistics, Engineering, Operations Research)
  • 5-7 years of overall pharmaceutical industry experience
  • 3-5 years of specialty pharma experience (infused and/or hospital products)
  • Experience and understanding of physician / hospital/account-based targeting and segmentation methods
  • Extensive experience leveraging IMS databases (NPA, Xponent, DDD, MII, Plantrak, APLD) and analyzing proprietary data
  • Solid understanding of statistical methods for modeling, program assessment and marketing science techniques
  • Strong strategic and analytical capabilities, with demonstrated experience in analyzing complex situations, collecting data, effectively synthesizing the analytics/data to form a complete, cohesive picture
28

Manager, Brand Development Resume Examples & Samples

  • 4+ years’ experience in CPG marketing, Campaign management, or digital/mobile integrated advertising
  • Excellent interpersonal and communication (written and verbal); able to establish and lead positive working relationships with internal and external clients
  • Self-motivated and analytical
29

Manager Brand PR, Luxury & Lifestyle Brands Resume Examples & Samples

  • BA/BS/Bachelor's Degree in Communications, Journalism, English or related major
  • Ability to be available and/or accessible during non-traditional hours when/if needed
  • Ability to travel as required 15% of the time
  • AP Style proficient
  • Ability to work well under pressure and effectively handle multiple, concurrent demands and appropriately prioritize responsibilities
  • Strong PC skills and technology/social media skills
  • Good writing and grammar skills
  • Excellent phone presence
  • Very organized, multi-task, and flexible for changing
  • Person should be enthusiastic, articulate, poised, and professional
  • MS/MA/Master's Degree
  • Mix of agency and corporate public relations experience highly preferred
  • External Communications and/or Public Relations experience
  • Hospitality experience
  • Knowledge of media relations management online platforms (e.g., Cision, Vocus)
30

Manager, Brand Partnerships Resume Examples & Samples

  • Work closely with category teams to understand category and customer opportunities for India. Identify opportunities to leverage strengths in developed countries to help India
  • Lead efforts for target list brands. This includes developing and delivering strong collaborative relationships internally and externally. Secure partnerships and deliver increased selection for India
  • Partner with the GVM BDMs to prioritize efforts and responsibilities
  • Partner with internal and vendor teams to secure selection with direct import programs for India
  • Provide input on the design and validation of new systems and functionality to enable these processes
  • Demonstrated intense customer focus
  • Demonstrated highest level of integrity, intellectual honesty, and strong work ethic
  • Sharp, analytical, and thoughtful. Has sound judgment and ability to be right a lot
  • Thoroughly thinks through problems to come up with solutions. Applies fair and consistent criteria. Gathers the right input/data. Uses intuition. Is decisive. Makes good decisions when analysis of data is not sufficient to reach a conclusion
  • Proven ability to successfully thrive in an ambiguous environment and changing market conditions
  • Simplifier but at the same time things big, takes smart risks, is innovative and can think out of the box. Develops original ideas, approaches, and solutions to typical, unusual, or difficult situations or problems
  • Takes initiative. Doesn't wait to be asked. Plans efficiently while avoiding analysis paralysis
  • Consistent effort, intense commitment, and willingness to go above and beyond when needed
  • Strong team player, behaves like an owner, and ultimately focused on delivering results with high standards
  • Leadership experience in sales, general management or similar functions within eCommerce or relevant fashion retail industries in India. Demonstrated strategic thinking and success in getting buy in from Executive level management at top brands
  • Deep understanding of the retail and wholesale landscape in India with prior interactions with sellers and distributors is desired
  • Experience selling nascent (embryonic/start-up) products/services into new markets is desired
  • Demonstrated ability for direct management, motivation and continuing development of individual contributors
  • Experience in a growth-oriented environment where goals were set and supervisors were held accountable for achieving goals
  • Comfortable with “hands-on” day-to-day management of tasks, resolution of problems and issues and experience in implementing action plans to meet objectives. Equally comfortable in generating a 3-year strategic vision and a weekly sales report
  • Proven analytical skills and demonstrated ability to manage the business “by the numbers”. Must be metrics-driven
  • Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly. Demonstrated active listening skills, highly consultative and solutions-oriented
  • Bachelor’s degree, MBA is preferred
31

Manager, Brand Development Resume Examples & Samples

  • Maintaining and developing strategic business relationships with internal and external customers
  • Develop and maintain efficient reporting and tracking mechanisms and provide metrics in all areas of franchise operations and business development initiatives including but not limited to: Top Recruiter, Zap system engagement, Lead Generation/Conversion, Retention and Succession initiatives
  • Manage accountability portions of Recruiting and Retention platforms
  • Liaise and manage content and information sharing among internal departments inclusive of marketing and servicing
  • Develop, manage and support internal databases and system required for servicing, communication and development support
  • Create, provide and maintain communication vehicles to support Sr. Management and servicing team in areas of franchise operations
  • Create/deliver presentations as needed for staff, customers and potential franchisees
  • Travel as needed to support ERA
  • Strong decision making ability
  • Maintain a broad based knowledge of ERA’s standard rules, procedures, products and services
  • Must have excellent communication skills both verbally and in writing as well as demonstrate excellent interpersonal skills
  • Maintain the highest levels of customer service to both internal and external customers
  • Strong project management experience and skills
  • Extensive use of Microsoft products, specifically Excel and PowerPoint
  • Highly motivated and task oriented with intuitive thinking skills
  • Detail-oriented with excellent organizational skills
  • Creative problem solver with proven success in conflict management
  • Ability to work one-on-one with customers, vendors and staff at all levels of the organization
  • Ability to work independently and adapt to new circumstances without direct supervision
  • Must be flexible in order to handle multiple administrative tasks and deadlines and to be able to successfully work in a fast-paced, multi-tasked team environment
  • Ability to travel 10-20%
32

Manager Brand Resume Examples & Samples

  • Develops brand positioning, advertising, pricing and new product strategies
  • Collaborates to understand, align and activate against target consumer behavior and insights
  • Create and align senior management to multi-year brand strategic plans
  • Develops and aligns annual marketing plan
  • Provides oversight of annual marketing plan execution. Integrates activities of key departments
  • Evaluates progress against plan and recommends corrective action as needed
  • Monitors timelines and effectiveness of tactical plan execution
  • Controls the consumer marketing budget
  • Develops and implements annual brand plans
  • Assist marketing in reviewing the activities of external agencies
  • Analyzes brand business results and marketplace dynamics to provide on-going marketing mix recommendations
  • Frequently communicates opportunities and risks
  • Assists in the development and communication of effective trade customer strategies
  • Leads development of the brand management organization and player-coaching of ABMs and interns
  • 3-5 years of consumer product brand management experience, preferably in the food industry
  • Experience managing multiple projects at once in a fast paced, matrix management environment
33

Manager, Brand Partnerships, CTV Resume Examples & Samples

  • Pitch and close Brand Partnership (BP) opportunities to a territory of agencies and clients across a cluster of Bell Media TV and digital assets representing all BP initiatives while maintaining strong relationships with all agencies and direct clients
  • Work closely with all sales teams to devise unique integrated marketing opportunities for clients based on their brand objectives and develop presentations by working with the following internal teams including the Creative Agency (On-Air Promotions & Design), In house TV Production, Independent Production, US Distributors, Marketing, Programming, Digital Content, Legal, Communications and Finance
  • Work closely with a Project Manager overseeing all aspects of the execution to support revenue goals across our TV, digital, social and mobile platforms
  • 5-8 years of relevant experience in developing integrated 4 screen, multi-station campaigns, idea generation, and customization of innovative campaigns
  • Post-secondary education is an asset
  • Strong relationship and leadership skills
  • Proven track record of successful sales promotions, idea generation and project management
  • Able to work independently and as part of a team
34

Client Solutions Manager, Brand Resume Examples & Samples

  • Customer and Industry Knowledge
  • Has a deep knowledge of (Digital) Marketing, Technology, and accompanying Facebook solutions
  • Has used ad tech technologies and understands how to implement them for an effective and efficient marketing strategy
  • Build and manage relationships with key clients and agency partners (media, creative, marketing partners)
  • Able to present in front of C-Level representatives at key clients
  • Work and collaborate with diverse group of internal cross functional teams
  • Ability to work cross-regionally and cross-culturally
  • Marketing Solutions Expert
  • In partnership with Client Partner, identify, create, and implement marketing solutions grounded on achieving measurable business results for our partners
  • Serve as external product consultant educating clients and agencies on product solutions and best practices, and ultimately grow existing business partnerships
  • Analyse data and insights to guide strategy and implementation of Facebook solutions
  • Platform and Product Expertise
  • Drive education on Facebook product, company updates and share Facebook best practices as relevant to client or agencies' business
  • Influence product innovation based on client needs and feedback
  • Media Planning, Strategy, and Measurement
  • Provide and oversee Facebook marketing strategy, align with client's key business objectives
  • Translate business objectives into campaign strategy, proposing campaign structures and implementing measurement solution (derive actionable insights, synthesize results into recommendations)
  • Manage planning, execution, ongoing reporting and optimization of campaigns (oversee budget spend, manage internal analytics and dashboards, provide optimisation and real time targeting recommendations)
  • Bachelor's or Master's level degree preferred
  • Extensive experience as a Facebook user and familiarity with Facebook’s ad products preferred
  • Demonstrated understanding of the Ecommerce/ Online Dating industry, and key clients within it preferred
  • Brand or consultancy background preferred
  • Strong ad tech background and analytical expertise
  • Demonstrated ability to influence internal and external stakeholders - anticipating challenges and objections, providing solutions and guidance with support
  • Experience working directly with marketing, media and/or consulting companies
  • Advanced Excel skills
  • Experience aligning solutions and measurement to client business objectives
  • Experience planning, delivering, and executing media, measurement, and creative strategy
  • Experience presenting to external stakeholders at a variety of levels
  • Strong project management abilities, with experience completing projects with minimal direction with high attention to detail
  • Experience providing insights and campaign optimisations/recommendations
  • Demonstrated ability to build strong working relationships with internal and external partners
  • Experience leading and managing initiatives with support from team/manager
  • Experience supporting the execution of account growth strategy and action plans as part of a team
  • Demonstrated experience analysing data sets and delivering actionable insights
  • Advanced written and verbal communication skills with the ability to articulate solutions
  • Ability to guide adoption of products/solutions
  • Demonstrated ability to influence internal and external stakeholders - anticipating challenges and objections
  • Providing solutions and guidance with support
35

Manager Brand Leadership Resume Examples & Samples

  • Act as client relationship liaison and “face of the agency” to all levels of our clients’ sales and marketing organizations
  • Work with client to establish short and long term strategic roadmap including, but not limited to, market opportunity, size of prize and competitive set, brand/product positioning, growth and distribution targets
  • Oversee cross-functional team to develop and execute sales objectives and annual strategic marketing plan
  • Strategic brand marketing with proven record of establishing and growing product lines
  • Both strategic and hands-on
  • Experience leading development, executive and measurement of successful marketing campaigns
  • High energy; winning
  • Experience managing C-level brand counterparts
  • Act as client relationship liaison and face of agency to all levels of client sales and marketing organization: Oversee fundamental client service activities including and not limited to process & operations, financial management, on-going market and category thought leadership
  • Support client to establish short and long term strategic road map including and not limited to: Identify market opportunity, size of prize and competitive set, growth and distribution targets, establish Brand Architecture: Vision, Purpose, Positioning, Character, Reason to Believe and Target Consumer/Shopper, Persona and Journey, build core brand assets and style guide, evaluate and refine innovation pipeline, packaging and display solutions,
  • Oversee cross-functional team to develop and execute sales objectives and annual strategic marketing plan: campaign articulation, activation idea & strategy, on and off-line media mix, digital, social and content calendar, regional & national promotional plans and shopper solutions for priority retail partners
  • Leverage Advantage SMART organization to build evaluation criteria and score card at onset of planning process, garner client alignment to ROI methodology and establish KPIs, promptly evaluate all activity and optimize plans and consistently track market success against client and agency success metrics
  • 5+ Years of experience in Brand Marketing, in a leadership role involving the management of client services to a key account
  • Strategic brand marketer. Proven track record of establishing and growing product lines either on the client or agency side of the desk. Ideally consumer packaged goods – start up experience a plus
  • Be a client leader. Proven track record of growing and inspiring clients to even higher outcomes
  • Must be both strategic and hands-on, have a strong management sensibility and be 100% committed to delivering fantastic creative ideas and work that stays on-objective, matching up to client challenges seamlessly
  • Experience leading the development, execution and measurement of successful marketing campaigns fusing on and off-line media, creative and technology across all marketing mix verticles
  • Provide inspiration, motivation and leadership to the agency cross-functional client team at all levels, mentoring and guiding in every situation, continually optimize and improving overall agency work quality and process
36

Manager Brand Resume Examples & Samples

  • Leads and/or oversees day to day management of brand activity including forecasting; budget tracking; shipment and consumption analysis; marketing plan execution and program tracking. Manages the business against operating plans and budgets
  • Directs marketing programming and budget allocation
  • Promotes a successful attitude, confidence in leadership and teamwork to achieve business results. May serve as proxy for director in key meetings
  • Ability to work both independently and as part of a team
37

Channel Manager, Brand Registry & Protection Resume Examples & Samples

  • Manage numerous accounts concurrently & strategically
  • 5+ years of successful sales experience in relevant industries
  • Experience in complex sales and leveraging data metrics to represent a value proposition
  • Over 8 years of sales experience with at least 4 years of consistently exceeding quota
  • MBA
38

Manager, Brand Hospitality, Focus Service Resume Examples & Samples

  • A minimum of two (2) years of experience leading projects and/or teams
  • Must be able to understand and effectively coordinate the development and execution of projects
  • Ability to travel as required
  • A minimum of seven (7) years of professional experience
  • A minimum of four (4) years of managerial experience
39

Manager Brand Protection Resume Examples & Samples

  • Manages adidas Group anti-counterfeiting efforts in the US and Canada (adidas, Reebok, CCM)
  • Polices the US and Canadian markets for counterfeit products and liases with global colleagues on counterfeit issues outside of North America
  • Manages the Internet brand protection strategy with respect to standalone websites and most US-based online platforms
  • Develops expertise with product details in order to distinguish between genuine and counterfeit products and prepares training materials of the same for law enforcement
  • Updates and maintains information on the trademark recordations with the customs offices in the US
  • Travels throughout the US and Canada providing product identification training to law enforcement and private investigators
  • Assists law enforcement and private investigators in product authentication and in criminal prosecution or other enforcement. Prepares affidavits and other evidence as required
  • Communicates with investigators, outside counsel and law enforcement on brand protection matters
  • Provides support in implementing the global security label program
  • Provides support with respect to other intellectual property matters
  • Proficient understanding of Intellectual Property law, as it relates to anti-counterfeiting
  • Proficient understanding of International Customs procedures and criminal procedures for counterfeit-related offenses
  • Ability to work in a fast paced department; ability to manage tight timelines and multiple projects
  • Self motivated; ability to work independently and with initiative but can also work as a team
  • Strong skills in research and investigation on the ground and online
  • Excellent interpersonal and communication skills, both written and oral
  • Strong presentation and organization skills
  • Ability to travel within the US and Canada
  • 5 years Intellectual Property experience and/or training
  • Bachelor's degree (B.A.) from a four-year college or university
  • Paralegal Certificate a plus, but not required
40

Manager, Brand Hospitality, Hampton Resume Examples & Samples

  • A minimum of five (5) years of Hotel experience
  • A minimum of two (2) years of management or supervisory experience
  • Experience working with multiple levels of management
  • BA/BS Bachelor’s Degree in English, Marketing, Communications, Education or Adult Learning preferred
  • A minimum of seven (7) years of experience in Hospitality
  • A minimum of five (5) years of experience with Microsoft Access
  • A minimum of five (5) years of facilitation and learning content creation experience
  • A minimum of two (2) years of experience with PhotoShop, Dreamweaver, HTML, CSS, SharePoint, JavaScript and other publishing tools and languages
41

Manager Brand PR Resume Examples & Samples

  • Leading on the strategy, planning and communications for flagship hotel openings across the region, including executive briefings, event logistics and media relations
  • Working across traditional and social media to bring our brands to life for a millennial-minded audience
  • Taking ownership of brand and hotel budgets and ensuring activity is delivered on-time and within scope
  • Managing creative storytelling through an ‘always-on’ newsroom, ensuring a consistent drumbeat of top tier coverage for our hotels and brands
  • Playing a key role on the PR crisis team and managing the communications of some brand and on-property issues
  • Working alongside the hotel, corporate and global teams to ensure alignment across all campaigns and activities both within the region and further afield
  • Building and nurturing top-tier media relationships in-house and driving effective media relations
  • Outstanding communication skills in all areas of writing, listening and speaking English. Developed proficiency of native language dependant on location of role
  • Identify and effectively communicate key information to all levels of management using a variety of communication tools
  • Proficiency in Microsoft Office applications, budget management, effective presentation skills and management of staff
  • Demonstrates extensive experience of written work in a marketing and/or PR role
  • Able to think analytically, critically and strategically when faced with unique opportunities, challenges, prioritising and identifying productive solutions
  • Ability to innovate, delegate and influence people including key stakeholders in strategic situations whilst maintaining positive relationships
  • Able to establish excellent interpersonal skills amongst teams by demonstrating strong leadership and cultural sensitivity
  • Outstanding knowledge of commercial and environmental awareness whilst identifying and executing calculated risks with pre-determine successful outcomes
  • Understand the importance of a flexible approach with the ability to adapt and change priorities where necessary
  • An accomplished and proficient leader offering excellent judgement, time management and decision making skills
  • Master’s degree in business, communications or marketing
  • Previous experience of working in a senior PR role in the hospitality industry global leader
  • Qualifications in project and time management
  • Presentation and communication qualifications and training
  • Qualifications or courses relating to creative, descriptive or effective writing
42

Associate Manager, Brand Styling, Gap Brand Resume Examples & Samples

  • Create styling direction that supports the brand aesthetic and customer relevance
  • Balances sales and traffic driving merchandising with fashion point of view
  • Develop styling and display for all windows including overall composition, mannequin selection and product installation in close partnership with Creative team
  • Develop styling for all in-store mannequins that support concept POV and Big Idea investments
  • Deliver presentation book/ window directive copy and listings seasonally
  • Strong window dressing and overall styling skills
  • Exceptional understanding of fashion, trend and color
  • Deep understanding of the brand and brand aesthetic
  • Exceptional eye for detail
  • Strong understanding of customer and competitive landscape
  • Strong attention to detail, accuracy and follow-through
  • Clear and concise verbal and written communication skills
43

Manager, Brand PR Resume Examples & Samples

  • Developing and executing engaging, creative and content-led annual Brand PR campaigns for Hilton Hotels & Resorts, DoubleTree by Hilton, Curio – A Collection by Hilton and Portfolio activity across EMEA
  • Devising annual KPIs and metrics for measuring success across the region and function
  • Managing the strategy and day-to-day relationship with Hilton’s network of retained PR agencies across a number of international markets including, UAE, Germany and UK
  • Playing a key role in developing content in-house for a range of channels including Explore, The Lobby, and social media
  • Building key relationships across the global organisation and ensuring alignment with the global brand marketing and PR functions
  • Supporting on major global brands and commercial services meetings and managing global brand head visits/interviews as appropriate
  • Participating in key commercial focus meetings, and proactively identifying revenue-driving opportunities with other key stakeholders
  • Responsibility for the development and line management of the Brand PR Executive
  • Understanding the importance of being an effective team player to all corporate, regional and hotel level personnel by demonstrating a ‘can do’ and customer focused attitude, providing peer support, cross-functional and across regions
  • BA/BS/Bachelor’s Degree or experience in lieu thereof
  • Experience within the related field
  • Ability to travel 20 – 30% of the time
  • Management or supervisory experience
44

Associate Manager Brand Licensing Resume Examples & Samples

  • Analysis - Use brand, industry and consumer information resources to identify category opportunities and to develop licensing projects that help to achieve brand goals. Provide timelines detailing objectives, execution, and launch plans. Develop project communications for stakeholders
  • Project Management - Lead and manage designated licensing initiatives. Spearhead the project across multiple groups, communicate all concepts, and support agency needs. Assist in all aspects of licensing including approvals with Brand, Legal, IP, R&D and Operations (partner plant audits). Manage partner training, interaction and project flow via an on-line workflow application
  • Consumer Expert - Understand and communicate our brands unique selling propositions to external partners. Compile effective brand overviews and business updates for use with external partners. Ensure trademark consistency in all communications
  • Business Planning and Budgeting - Assist Manager and VP in development of annual licensing plans and objectives. Assist Manager with cross-functional alignment of all licensing projects
  • System Communication - Communicate with sales to provide awareness and potential cross-merchandising opportunities with licensed products
  • Special Projects - Manage special projects as needed (e.g., representation at industry trade shows, market research projects, annual Licensing Showcase, Sweets & Snacks show)
  • Bachelor’s degree in Business, Finance, Marketing, Economics, or related field from an accredited institution
  • 3 years of experience with Microsoft Excel and PowerPoint
45

Manager Brand Consumer Insights Resume Examples & Samples

  • Aids decision making through rigorous analysis that integrates a spectrum of internal and external resources. Proactively identifies risks and opportunities. Ensures research projects are carefully aligned with brand needs and insights are effectively leveraged with objectives
  • Collaborates with Insights and business partners to determine key research needs. With guidance from their manager, ensures projects are efficiently planned and managed and delivered in a manner that is clear, compelling, accurate and actionable against business goals
  • Ensures development of integrated analyses, reporting and perspectives to inform global and regional brand strategies and key business issues (includes both custom research and syndicated data/tracking)
  • Helps drive a culture of deep, target consumer understanding and empathy that becomes internalized by business partners (marketing, merchandising, product design, brand environment and GSO), and becomes a foundational element for key decisions and the go-to-market process. Includes a deep understanding of consumer lifestyles, motivations, needs and apparel preferences based on both quantitative and qualitative research
  • Partners with Global Market Trends and Analytics Centers of Expertise to ensure effective market measurement. Assesses brand and competitive market performance and deployment of company and industry best practices
  • Influence global & regional A&P investment to engage and drive sales. Must monitor and react fluidly, embrace and respond to contingency plan as needed
  • Manage globally minded team; Implement rigorous development plans
  • Influence and drive a consumer and competitor-obsessed culture
  • 2-5 years experience in consumer goods and/or services required.; Apparel experience highly desirable
  • Experience with or exposure to a range of quantitative and qualitative market research methods, including primary survey research techniques, concept-product testing, segmentation, and advertising research
  • Understanding of basic statistics and awareness of advanced statistical techniques (conjoint, regression, factor and cluster analysis)
  • Ability to understand, integrate and synthesize a primary and secondary data to form insightful observations and clear, actionable business implications
  • Excellent influence skills, including strong written and oral communication and ability to work collaboratively with outside third party and wide range of internal business partners
46

Manager, Brand Development Resume Examples & Samples

  • Collaborate and support the Executive Directors, Brand Development
  • Create and execute ideas and programs to generate revenue
  • Facilitate communication of strategic positioning for new partnerships, products, and opportunities for specific industries
  • Package and present GTM for Solutions/Products relative to specific industries
  • Project manage all category collateral
  • Minimum 4+ years of Integrated Marketing/Creative Services experience
  • Strong business and personal ethics
  • Effectively manages multiple projects in a fast paced, every changing environment
  • Strong presentation abilities to build consensus around strategic objectives and project plans
  • Exceptional writing skills as well as creating creative presentation documents
47

Manager, Brand Solutions Resume Examples & Samples

  • Ongoing understanding of industry knowledge and marketplace insights
  • On average, 4+ years of relevant professional experience
  • Self-motivated, self-starter, enthusiastic, resourceful
  • Solid communication skills – written and verbal
  • Polished, professional demeanor, projecting confidence and enthusiasm for the business
  • Experience with CRM/database a plus
  • Manages project timelines and deliverables, and coordinates with team members from multiple departments to ensure deadlines are met, with ability to work on both individual and team projects
  • Demonstrates effective working relationships across a diverse team (internal/external)
  • Demonstrable proficiency with Microsoft Word/Excel/PowerPoint and Outlook
  • Grow into subject matter expert for one or more key property sectors and/or business categories
48

Manager, Brand Digital Resume Examples & Samples

  • Bachelors degree required, major in Advertising or Marketing preferred
  • 5-7+ years of online marketing experience within a client or agency environment required
  • Working knowledge of the overall digital and social landscape and strategies required
  • Deep understanding and experience with display advertising and social media including campaign planning, creative and content development, media buying, execution, optimization and analysis required
  • Understanding of interactive marketing platforms including mobile and tablet required
  • Understanding of creative development and production processes preferred
  • Strong project management skills including the ability to manage multiple, competing priorities required
  • Proven analytical, optimization and reporting skills with specific experience in data-driven marketing analysis; working knowledge of Google Analytics, etc. preferred
  • Experience with traditional advertising (creative and media) preferred
  • Strong budget management skills and superior attention to detail required
  • Excellent interpersonal skills and verbal/written communication skills required
  • Airline or travel industry experience preferred
49

Brand Manager, Brand Innovation Resume Examples & Samples

  • You love nothing more than pulling together lot’s of different data points and insights to outline a clear way forward for a brand
  • You thrive when bringing concept to reality
  • You love thinking about what’s best for real world people—but similarly what can propel a brand and a business forward
  • You pride yourself in both your creativity and your analytics
  • You are hungry to understand all the nuances of new categories
  • You have fun collaborating with R&D and understanding all the details of how, why, and when
  • You have a passion for consumers—and what resonates with them, what language can excite them, and what they are driven by and need
  • You are a self-starter who takes initiative to explore
  • You naturally prioritize and synthesize complex inputs
  • You major, above all, in empathy
  • Marketing concepts: knowledge of and ability to apply basic marketing concepts (e.g. brand positioning, brand architecture, competitive assessment, marketing strategies, segmentation)
  • Brand marketing strategy: knowledge of information used to define brand strategic corridors and develop appropriate business solutions
  • Brand equity: knowledge of procedures used to drive increases in volume and brand equity
  • 5+ years of experience in brand management with a focus on innovation
  • A gift at concept development—from idea to actualization
  • A talent at writing—and communicating benefits, instructions, and ideas
  • Familiarity of innovation processes
  • Ability to strategically support creative ideas
  • A Bachelors or other applicable advanced degree
50

Manager Brand Comms Operations Resume Examples & Samples

  • Head office and project management: Superior project management of topics in Brand Communications. Support in seasonal Brand Communications calendar planning (collecting input, analyzing and consolidating)
  • Brand Leadership process: Governance of Brand Leadership process for Brand Communications, including project management of milestones, instructions and templates, and approval of the Head of Brand Communications. Act as Brand Leadership Process Spokes for Brand Communications. Coordinate and advise in process development for all other functions of Brand Management (e.g. Media, Newsrooms, Events, Sports Marketing, Music, Production)
  • Status report: Lead creation and collection of input for Global Status Report with BU and Horizontal Brand Communications teams to track on-time and in-full delivery of campaigns. Drive alignment of status report with global shoot calendar document, global brand calendar, omni-channel calendar and Brand marketing planner. Responsible for communication and distribution to markets
  • Campaign performance reviews: Participate in measurement of Brand Communications KPIs to make sure campaigns are executed on time, on budget and on strategy
  • Agency management: Manage the most important global agency evaluation processes, agency's SOWs and personnel planning. Contact for marketing procurement for agency management
  • Budget management: Support Management and coordination of Brand Communications Operations budget planning and transparency. Ensure, advise and coordinate vendor payment process for Brand Communications Operations, incl. POs creations, budget code approach, process management, tracking and administrative steps behind
  • Ensure alignment and smooth information flow within brand management/ communications and other HQ functions or markets
  • Understanding the industry to implement best-in-class Brand Communications Operations practices to adidas
  • Structured, organized and process oriented. Ideally familiar with adidas horizontal Brand Communications process
  • Comfortable working with large and complex workload and ability to make them easy and clear to digest
  • Can deal professionally with all levels of management and external partners. Previous exposure to very senior management (xVP level)
  • Strong analytical skills – financial budget and marketing discipline related
  • Self-motivated, good with multi-tasking, time management and tight deadlines
  • Advanced knowledge of Excel, SmartSheet and good visualization skills in Powerpoint
  • 1 to 3 years of experience in project management
  • At least 3 years in advertising agencies and creative/communications department within a client organization. Previous experience in Communications Operations role is expected
  • University degree. Master or MBA a plus
  • International mindset
51

Manager, Brand Hospitality Resume Examples & Samples

  • Experience leading projects and working with multiple stakeholders
  • Experience with Microsoft Word, Excel, PowerPoint and Outlook
  • Strong written and verbal communication skills with ability to relay department strategies to internal constituents
  • Ability to travel as required (25%)
  • A minimum of five (5) years of experience with facilitation and learning content creation
52

Consumer Insights Manager Brand Experience Resume Examples & Samples

  • Assisting in brand positioning development, evolution and strategic implementation
  • Partnering with Global Marketing teams in the development of strategic brand plans across the portfolio
  • Champion digital/social media listening platforms to unlock and drive ongoing insights and their implementation in the business
  • Establish consumer insights/research needs and manage all global research for Brand Experience projects
  • Identify and manage appropriate agency resource to action consumer insights projects
  • Work with the Global Consumer Insights team to leverage key consumer tools (Segmentation, Brand Tracking, Consumer Decision Journey, Social Listening platforms) to drive strategic thinking & actionable implications
  • Work with the broader Strategy and New Business Development team in key projects
53

Manager Brand Resume Examples & Samples

  • 3 Year tertiary qualification – preferably in Marketing or Business Management
  • Min 3 years’ experience at Assistant Product/Assistant-Brand Manager level or 1 year as a Brand Manager(FMCG required)
  • Data analysis and interpretation with insight driven recommendations ( essential) i.e. Nielsen Data, ex-Factory Data and Consumer Data
  • Valid driver’s license – Code 8
  • Excellent communication skills including verbal, written and presentation
  • High interpersonal skills and building relationships
  • Strategic thinking
  • High level of analytical thinking and insight interpretation
  • Accuracy and attention to detail & execution
  • Persuasion and Influencing skills
  • Financial acumen including P & L
  • Proficient in Microsoft Office – Word, Excel, PowerPoint, Outlook, Nielsen/Aztec
  • Flexibility & adaptability
  • Decisive with key understanding of the business impact
54

Manager, Brand Development Resume Examples & Samples

  • Four-year college degree, MBA preferred
  • 4-6 years of equivalent marketing experience
  • 15% travel required
  • Has worked on a business with global or international exposure.Demonstrates an understanding of differences between countries and cultures
  • Translating marketing objectives into strategies and plans.Proven success in executing a comprehensive marketing plan that is integrated across multiple consumer touch points, including at point-of-purchase
  • Successfully launched new products from concept stage through commercialization and in-market success.Has managed a product portfolio
55

Associate Manager, Brand Development Resume Examples & Samples

  • 2-4 years of equivalent marketing experience
  • Participated in new product launches from concept stage through commercialization and in-market success. Has managed a product portfolio
  • Strong communication skills, written and oral
56

Manager, Brand Performance Management Resume Examples & Samples

  • A minimum of five (5) years of hotel industry (or similar) experience, in a management or supervisory level positon
  • A minimum of three (3) years of experience working with hotel General Managers and/or Hotel Ownership/Management
  • Proficient in Microsoft Office Suite: Word, Excel, PowerPoint, and Access
  • Ability to travel domestically, overnight as needed
  • A minimum of three (3) years of managerial experience
  • Experience working with our company’s system applications such as PiM, OnQ Insider/The Lobby, OnQ SM, OnQ R&I, and sales systems
  • Experience working in Account Management, Sales, Marketing or Operations Support role
  • Strong knowledge of Brand Standards, Brand strategic plan, training guidelines, and hotel opening processes
  • Experience with the new hotel opening process
  • Strong Sales experience in the Hospitality field
57

Assistant Manager, Brand & Insights Resume Examples & Samples

  • Work with other Brand team members to ensure efficient implementation and coordinate with all project stakeholders to ensure smooth project management
  • Provide executional support in driving brand awareness, consideration and preference for AXA in Asia to help achieve business and brand objectives
  • Provide assistance to entities brand governance for the region
  • Apply research & insights to marketing and business development initiatives throughout the AXA Asia region
  • Take part in providing strategic inputs to entities on their marketing and advertising plan to achieve business and brand objectives via integrated marketing approach. Monitor and track progress & performance
  • Work with other Brand team members to manage progress of the development of creative and media recommendation from advertising agencies. Review quality of work delivered by advertising agencies and advise on actions. Oversee creative production. Budget control on campaign production and media investment
  • Manage the overall Asia advertising and communications plan & investment through Media Dashboard and Advertising Map
  • Help coordination with local marketing teams on progress updates (regional & local) and local adaptation needs
  • Oversee marketing researches and implement action plan based on research findings
  • Strong interpersonal skills for effective communication and coordination with stakeholders. Result-oriented and solution-focused
  • Good knowledge and experience in marketing and brand management, market and customer research, and knowledge of digital advertising and communication
  • Financial services experience preferred, but suitably qualified candidates from non-financial services backgrounds will be considered
  • Experience in managing multiple markets in a regional corporate environment preferred
  • Ability to multi-tasking effectively and function well in a small, highly qualified group
  • Willing to learn, and curious to acquire new knowledge and skills
  • Excellent verbal and written communication skills in English required
58

Manager, Brand Standards Resume Examples & Samples

  • Associate’s Degree or a minimum of ten (10) years of Hospitality experience
  • A minimum of five (5) years of Architectural and Construction Project experience or Hotel Interior Design experience
  • Strong knowledge of website functionality and publication
  • Strong proficiency in utilizing Microsoft Excel programs
  • Familiarity with reading and interpreting architectural plans
  • Ability to travel as required (10-20 days/year – passport needed)
  • A minimum of ten (10) years of Architectural and Construction Project experience or Hotel Interior Design experience
  • Experience with Hospitality or Hotel related projects
  • Technical writing experience, specifically with guidelines and standards
59

Manager, Brand Comms Resume Examples & Samples

  • Execution of enterprise-wide external communications programs and projects to enhance the Raytheon Brand in U.S. and international markets
  • Developing core marketing messages that contribute to comprehensive communications strategies
  • Leveraging digital and social media channels as well as traditional media
  • Managing external marketing agencies
  • 8 years professional experience within a communications related field
  • Ability to translate complex material in to insight driven strategies
  • Ability to design and analyze customer and market competitive research
  • Ability to lead, manage and participate on teams
  • A proven ability to communicate and influence internal and external stakeholders
  • Project management skills and experience
  • Working knowledge of all communication disciplines including social media and community relations
  • Knowledge of Raytheon Company and the global market
  • Experience supporting defense programs
  • Excellent reasoning and decision-making skills
  • A high energy, commitment and passion to achieve results and the ability to work with urgent deadlines
  • Self-motivated with the ability to work without oversight
  • Ability to work under pressure and with many styles of executives, program managers and subject matter experts
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Associate Manager, Brand Development Resume Examples & Samples

  • Participates in briefing agencies on communication objectives, advertising and media plans
  • Develops launch materials, including cohesive brand communications, which drive consumer choice in packaging, advertising, PR, CRM, etc
  • Understands ROI analysis on projects and tracks projects’ key performance indicators
  • Participated in new product launches from concept stage through commercialization and in- market success. Has managed a product portfolio
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Manager, Brand Presentation Resume Examples & Samples

  • In Store Presentation
  • 3-5 years in creative presentation and/or retail management
  • Excellent creative sensibilities
  • Strong computer knowledge
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Brand Manager, Brand Development Resume Examples & Samples

  • Create and execute comprehensive marketing activation
  • Strategic linkage development across business objectives/strategies/plans
  • Understand/evaluate/critique Marketing & Trade plans in support of innovation and renovation activities
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Manager, Brand & Guest Technology Resume Examples & Samples

  • BA/BS Bachelor’s Degree
  • A minimum of three (3) years of experience in consumer and/or digital product management
  • A minimum of two (2) years of experience in product management of digital products with a proven record of launching successful products
  • A minimum of one (1) year of experience with agile project management
  • Experience working with large, matrixed organizations
  • Ability to combine customer needs and overall business goals into clear and concise product requirements and specifications
  • Ability to interact with and influence a diverse set of technical and non-technical stakeholder and partners
  • Experience with working with fast moving development teams
  • Strong ability to use data to inform and drive key decisions
  • Occasional travel required; generally M-F weekday travel
  • A minimum of two (2) years of supervisory experience
  • Hospitality experience (on-property experience a plus)