Media Sales Job Description

Media Sales Job Description

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Media sales provides SEO/SEM expertise for keyword research, reporting, linking campaigns, conversion goals, on-page optimization, social media, image and video optimization, digital asset optimization, and mobile search.

Media Sales Duties & Responsibilities

To write an effective media sales job description, begin by listing detailed duties, responsibilities and expectations. We have included media sales job description templates that you can modify and use.

Sample responsibilities for this position include:

Utilizes a comprehensive knowledge of the industry, emerging digital media such as social media marketing, the competition, and the client to develop and execute value added strategies that generates business and strengthens our position in the marketplace
Lead all facets of the sales and activation cycle including prospecting, customer assessment, analysis, strategies, best practices, ROI modeling, key industry research rollout, focus group information synthesis, competitive intelligence, sales proposals, contracting, and alignment to existing solutions
Identifies and cultivates relationships with senior level brand and agency personnel in targeted accounts who make digital and television advertising purchasing decisions
Lead or assist in the development of client proposal, sales and contract negotiations through to the close of new or renewed business
Create sales plans which are scalable for regional, national, and international programs
Develop strong business partnerships with assigned accounts for the purpose of growing advertising revenues
Develop and implement sales and marketing strategies to help meet and exceed revenue goals
Ensures that the sales staff meets and/or exceeds revenue expectations
Has a clear, formal, written plan to attack key account segment
Deliver the highest quality proposals for clients, often juggling multiple projects which must be personalized with specific details

Media Sales Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Media Sales

List any licenses or certifications required by the position: IAB, P2, ASE

Education for Media Sales

Typically a job would require a certain level of education.

Employers hiring for the media sales job most commonly would prefer for their future employee to have a relevant degree such as Collage and Bachelor's Degree in Marketing, Business, Education, Communications, Advertising, Journalism, Management, MBA, Television, Marketing/Management

Skills for Media Sales

Desired skills for media sales include:

Automotive landscape and industry local market dynamics
Various Cars.com products
CRM software to maintain and plan sales pipeline
SEO
SEM and Web Advertising
Social media
Company's products
Digital/online
Mobile marketing
Processes to facilitate closing of sales while meeting with clients

Desired experience for media sales includes:

Demonstrated computer knowledge with experience in CRM (Customer Resource Management)
Ability to conduct needs assessments and deliver custom solutions that provide and deliver ROI to customers
Project manage all aspects of marketing/sponsorship programs, including timeline creation, ensuring pre-approval of all creative elements, and billing issues
Upon request from sales staff and/or individual program producers, identifies clients to pitch for prizes, give-aways, etc on individual shows
Prepares, tracks and manages all integration status updates, materials and recaps for management
Minimum 4 years experience in a marketing or advertising role required

Media Sales Examples

1

Media Sales Job Description

Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of media sales. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for media sales
  • Generate sales plans under the direction of sales executives
  • Maintenance of sales orders (moves, recaps packaging, monitoring delivery and post analysis)
  • Support Account Executives and their client base
  • Solely responsible to maintain West Coast sales orders (moves, recaps packaging, monitoring delivery and post analysis)
  • Maintain all facets of sales plans under the direction of the VP
  • Provide administrative support to VP, including travel, expense budgeting, supplies, premiums, sales meetings, presentations, events, setting up meetings
  • Communicates and corresponds with VP West Coast Media Sales, outside offices, and internal Warner Bros
  • 8+ years sales experience in print/digital ad sales experience
  • Thorough knowledge of MS Office, specifically Excel & PowerPoint
  • Experience in putting together creative marketing solutions for prospective advertisers
Qualifications for media sales
  • Must have PASSION
  • Must have FUN
  • Take challenges head-on, and face rejection with a consistently positive attitude!
  • Desire to put in 115%
  • Ability to work independently, while also actively contributing within a team
  • Advanced MS Office skills, including Outlook, Word and Excel, and strong familiarity with e-mail and Internet
2

Media Sales Job Description

Job Description Example
Our growing company is looking for a media sales. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for media sales
  • Serve as a trusted advisor to help develop and facilitate internal and external relationships with key functional experts and leaders to build, accelerate, and sustain leadership capability and plan for business outcomes
  • Build quality relationships with leadership, internal, and external partners to ensure candidates are fully qualified and prepared for the screening and initial interview process
  • To assist the Sales management team
  • Order entry for TV and Radio
  • Knowledge on systems affecting the sales team including Wide Orbit, Sales Force, Airware, IBMS
  • Schedule and assist in client events
  • Help run and track the various sales initiatives
  • Manage and track the vacation schedule
  • Organizing and preparing materials for meetings
  • Manage the collateral and sales resources
Qualifications for media sales
  • Some outside sales experience is preferred
  • A PowerPoint master (we’ll ask you to bring samples of your best work!)
  • Regional and international travel may be required, estimate 15-20%
  • Are you our new Sales Readiness Manager? We hope so! Apply online now
  • Company provided laptop, iPad, mobile phone and mileage allowances
  • Minimum 1 years experience in media sales/buying and/or agency required
3

Media Sales Job Description

Job Description Example
Our growing company is hiring for a media sales. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for media sales
  • Handling correspondence with advertising clients, including requests for media kits and other ad materials
  • Handling request for proposals from clients, including using powerpoint to create them within templates, and distributing to other offices
  • Oversee current advertiser’s digital campaigns with screenshots, weekly digital reports for current online campaigns, wrap-up reports and other elements
  • Assistance with sales and marketing projects/events
  • Occasional mass mailings of gifts and cards
  • Assist and backup other members of the BHMS team during periods of heavy workload sick and vacation periods
  • Responsible for recruiting, training and coaching local zone sales staff
  • Accurately forecast revenue throughout the year & meet or exceed monthly, quarterly & annual budgets
  • Demonstrate knowledge of the local market, competition and respond effectively
  • Work with peers to create sales opportunities and projects to meet revenue goals
Qualifications for media sales
  • Previous experience in television advertising environment strongly preferred
  • Microsoft Word, Excel, Powerpoint, Adobe Photoshop, email and internet proficiency required, and Dealmaker preferred
  • Data collection and analysis via Nielsen and Internet
  • Understands and takes initiative to assist in the sales process
  • Facilitate the process of various sales projects
  • Be well written with the ability to influence the reader required
4

Media Sales Job Description

Job Description Example
Our growing company is searching for experienced candidates for the position of media sales. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for media sales
  • The successful candidate will work with end customer and ecosystem partners in the pre and post sales phase
  • Proactively prospect, qualify, close and grow a national account list of NEW business
  • Steward and grow existing Ramsey Media business
  • Responsible for order input, collections, and follow-up
  • Learn the art of serving the client with excellence through relationship development and follow-up
  • Developing new business
  • Working with agencies, particularly planning and account teams
  • Continuous follow up with current and prospective clients before and after the sale occurs
  • Provide quality service to direct clients and advertising agencies that are assigned to you by the Operational Manager
  • Serve as liaison with the agencies/clients with respect to changes to proposals and/or contracts, and for follow-up on campaigns that are on air
Qualifications for media sales
  • Expertise in Sourcing techniques in finding niche marketplaces talent
  • 3-5 yrs experience as sales assistant a definite asset
  • Be proactive and implement changes
  • Ability to function in a results and deadline driven environment
  • Energetic, driven and engaging
  • Process monthly invoices and distribute in multiple formats
5

Media Sales Job Description

Job Description Example
Our company is searching for experienced candidates for the position of media sales. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for media sales
  • Make required revisions to the campaigns when needed
  • Keep client files up to date
  • Support account executives on daily tasks
  • Ensure that the on-air campaigns achieve their estimates and produce post-analysis reports
  • Perform any other tasks related to this job
  • Assist in the creation of sales presentations and proposals
  • Retail Sales order entry for Victoria for TV and Radio
  • Initiate new advertiser set-up
  • Maintain records of all current and prospective clients including contract file maintenance
  • Develop and maintain tracking systems, and prepare reports for Management and the Sales Team
Qualifications for media sales
  • Proficiency in Hewlett Packard PC, network printer
  • Responsible for campaign analysis at end of programs
  • Proactive and takes initiatives to ensure campaigns maintained and delivered
  • Minimum of five years related work experience (customer service, coordinator)
  • College/University education in marketing, administration or related field, is an asset
  • Assist the sales coordinating team with projects from all account managers

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