Marketing Product Specialist Job Description
Marketing product specialist
provides pricing, contract terms, and optimal logistics routes to deliver products within the NAFTA countries.
Marketing Product Specialist Duties & Responsibilities
To write an effective marketing product specialist job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing product specialist job description templates that you can modify and use.
Sample responsibilities for this position include:
Collaborate with Marketing, Sales, KSP, ecommerce, design, merchandising, and other teams to execute integrated marketing campaigns and associated components (print, online, interactive, email, direct mail, events, media and PR)
Work with Director to track product launch activity to ensure effective coordination with marketing and business partners on new product introductions
Create marketing materials based on acknowledgement of products and technologies, such as brochures, announcement of new products, sales tools, advertisement, web contents
Assist and work with the CLA sales team through marketing activities in order to maximize their sales in the market
Gathers, conducts limited analysis, and distributes information on sales trends, product demand and marketing strategies for assigned products
Assists in developing product oriented positioning documents, product profiles, and other content for web sites, marketing materials and seminars
One to two years of progressive product marketing management experience in high growth, multi-national companies (ecommerce industry is a plus)
Knowledge of marketing fundamentals (4 Ps)
Helps organize, attend, and/or administer Volvo CE marketing events (trade shows)
Relay market information in order to participate in the development of appropriate product roadmaps, marketing strategies and programs
Marketing Product Specialist Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Marketing Product Specialist
List any licenses or certifications required by the position: PMP, GTM, PMC, A&P, FS, TUV
Education for Marketing Product Specialist
Typically a job would require a certain level of education.
Employers hiring for the marketing product specialist job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Marketing, Business, Engineering, Communications, Education, Business/Administration, Technical, Electrical Engineering, MBA, English
Skills for Marketing Product Specialist
Desired skills for marketing product specialist include:
Expatriate healthcare products and services
Manufacturing process
Marketing
Planning and logistics
Preferably within Sales
Company products and sales procedures
Contract & subcontract terms and conditions and application in bids
Contract law
Correspondent and wholesale lending
Design/layout best practices
Desired experience for marketing product specialist includes:
Oversees assigned communication projects to ensure quality, proper execution, and timely completion
Ability to write for institutional and retail audiences various communication mediums (e.g., print, Web) to ensure consistent messaging and branding
Asset management industry experience critical, including experience with multiple lines of business (retail, institutional, retirement)
Ability to write for institutional level audiences various communication mediums (e.g., print, Web) to ensure consistent messaging and branding
As needed to support role and function
Supporting the sales organization with product questions, delivering initial new product training, and ongoing communication and support for existing products
Marketing Product Specialist Examples
1
Marketing Product Specialist Job Description
Job Description Example
Our innovative and growing company is looking for a marketing product specialist. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing product specialist
- Collaborate with marketing team on website design and content and work with Marketing Communications department to implement updates
- Leads operating rhythm with the segment product management team to ensure execution of marketing plans (collecting VOC – research, advisory boards, concept testing
- Engagement of customers and the business leveraging key tools such as situational analysis, sales & marketing plans, the POL process, EVE tools, the pricing quote tool, marcom resources, effective product launch kits
- Supports the production of marketing plans and budgets
- Act as project manager to update and create new marketing collateral including detail aids, brochures, digital sales tools, , ensuring all collateral aligns and reinforces product key messaging and positioning
- Plan and coordinate events, both large and small scale, to include HCPs, sales, marketing, R and D and others throughout the year
- Monitor other Marketing Communication project status and literature inventory levels
- Closely cooperate with interdisciplinary product launch team
- Communicate the value proposition of assigned product lines to sales and dealer personnel
- Contribute to training development for sales and dealer personnel
Qualifications for marketing product specialist
- Market Requirements gathering and documentation /Product launch / collateral material development experience preferred
- Manage initial development and ongoing updates for the "Product and Brand Playbook"
- Collaborate with Brand Manager and General Manager on role of products within long term strategic global brand territories defined by Central AG team
- Strong project management and coordination skills are required
- Experience working with Agency relationships
- Passion for automotive and automotive technologies
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Marketing Product Specialist Job Description
Job Description Example
Our company is searching for experienced candidates for the position of marketing product specialist. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing product specialist
- Compiles and updates information in standard reports for timely distribution to stakeholders
- Follows up on ad-hoc requests when necessary to identify specific information needed
- Gathers data required to respond to ad-hoc requests
- Works cross-functionally (e.g., Customer Information Management, Business Information & Analysis, ) to gain access to atypical data sources
- Assists analysts in analyzing and interpreting information to respond to ad-hoc requests
- Summarizes and communicates results and implications to initiators of requests
- Documents queries used to build reports to ensure replicability
- Distributes reports to communicate information to stakeholders
- Presents report findings internally to keep workgroups informed and up-to-date
- Assist in the development, production, and communication
Qualifications for marketing product specialist
- Automotive technology training
- Prior professional automotive-related experience involved with product planning
- The position requires a Bachelor's degree
- Must be able to maintain a positive, cheerful disposition in a fast-paced environment and during demanding times
- Monitor technical documentation
- Possess strong working knowledge of MS Office (Excel, Word, PowerPoint)
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Marketing Product Specialist Job Description
Job Description Example
Our company is growing rapidly and is looking for a marketing product specialist. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing product specialist
- Provides insight into key product features, writes product marketing brief and prepares comprehensive product content outlines and supports all marketing and promotion activities to ensure accurate representation of product content and strategy
- Assist manager and other team members on other marketing projects as needed
- Keep up to date on new marketing tactics
- Collaborate with product, marketing, or training team to help prepare training material/ customer materials
- Develop and drive adoption of inbound marketing best practice across our Global Network
- Craft digital media recommendations supported by rigorous research and data and work with digital marketing managers in the Network to have these adopted
- Nurture a test and learn culture in digital marketing through A/B testing and data-led decision making
- Partner with digital marketing and web development agencies to ensure that projects are delivered on time, to the brief and with measurable results that prove return on investment
- Manage performance marketing campaigns (PPC) for directly managed web sites and mobile apps
- Leads product marketing support of campaign launch activities for assigned titles
Qualifications for marketing product specialist
- Good technical language skills in Latvian and English
- Bachelors Degree in Communications, Advertising or Marketing related fields
- 1-3 years work experience in sales, marketing, public relations, mass communications or related field
- Knowledge and experience with print and electronic marketing communications environments
- Bachelor's degree in marketing, engineering or technology is required
- Technical background in video security, data base systems, API restful services, IoT, capability to keep up new technology and trends
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Marketing Product Specialist Job Description
Job Description Example
Our company is looking to fill the role of marketing product specialist. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing product specialist
- Work closely with Product Marketing teams to release and publish content to support product marketing activities
- Assist with execution of the marketing plan and strategy, including the development and production of all sales and marketing tools, communications, activities and events, on time and within budget
- Work on content that supports messaging and positioning for marketing and communications, thought leadership and go-to-market strategy
- Align messages with corporate marketing themes and corporate brand tone/voice, update existing content as needed
- Draft, publish and maintain digital marketing – blogs, email, social media
- Utilize marketing analytics and content audits to identify opportunities for content optimization
- Assist with execution on the outbound innovative marketing activities for the products
- Provide creative vision, direction, and leadership together with the Senior Marketing Manager to develop high-impact, integrated campaigns that contribute to business growth
- Help and support crafting the messaging and positioning for products in collaboration with the Senior Marketing Manager
- Provide support in development and implementation of market research plans
Qualifications for marketing product specialist
- Identifies and understands the customer’s needs
- Technical background, preferably from electrical business
- Norwegian and English, good written and verbal
- Position requires a specific knowledge of centrifugal compressors and their applications
- MBA or Master's degree in a related field strongly preferred
- Independent, self-starter and motivated
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Marketing Product Specialist Job Description
Job Description Example
Our company is growing rapidly and is looking for a marketing product specialist. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing product specialist
- Create and update sales/marketing presentation materials as needed for insurance asset management and alternatives products
- Build and maintain relationships with different internal groups, of all levels, including sales/marketing, client service, management, legal, performance, and creative services teams
- Responsible for driving details of marketing plans
- Participates in developing marketing materials for Sales presentations to customers, Original Equipment Manufacturers (OEM’s), Distributors
- Works with Digital Marketing group to maintain distributed information on various internal and external web sites
- Manage contractors and development of creative content, product and marketing documentation, promotional materials, and programs
- Aids in developing key documentation and collateral such as brochures, graphics, and animations to support marketing launch and sustaining activities
- Implements and tracks marketing programs by collecting, analyzing, and reporting market data for assigned plans
- Attends marketing association events to maintain awareness of industrial product and service requirements and new fields of market pursuit
- Educates internal teams and external agency partners on product features
Qualifications for marketing product specialist
- Goal oriented with a desire to complete multiple projects and can handle the small details at the same time considering long term objectives
- Basic computer skills and user lever knowledge of Microsoft application
- Knowledge of ERP and CRM systems along with other web development systems
- Candidates can expect travel ranging up to 25%, some of it international
- Bachelor's Degree in Marketing, Business or equivalent is required
- Ability to lead and report on all assignments is necessary