Consultant, Marketing Job Description
Consultant, Marketing Duties & Responsibilities
To write an effective consultant, marketing job description, begin by listing detailed duties, responsibilities and expectations. We have included consultant, marketing job description templates that you can modify and use.
Sample responsibilities for this position include:
Consultant, Marketing Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Consultant, Marketing
List any licenses or certifications required by the position: PMP, B2C, EMC, SSL, SFMC, CPDC, CPMC, SPHR, PHR, ISO
Education for Consultant, Marketing
Typically a job would require a certain level of education.
Employers hiring for the consultant, marketing job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Business, Communications, Education, MBA, Communication, Engineering, Advertising, Management, Journalism
Skills for Consultant, Marketing
Desired skills for consultant, marketing include:
Desired experience for consultant, marketing includes:
Consultant, Marketing Examples
Consultant, Marketing Job Description
- Foster network of end users in target growth areas
- Understand marketing automation and digital marketing tools
- Strong marketing communication / public relations background
- Project leadership and delivery
- Sales opportunity development
- Develop dealer capabilities in service operation to raise overall performance and grow POLS
- You will contribute to defining operator’s strategic goals and business opportunities to be followed through marketing tactics
- You will perform marketing analysis of Service Provider’s customer base, behavioral trends, competitive environment and business challenges
- You will translate the goals and objectives into an actionable marketing short term and long term plans
- You will facilitate the execution of the marketing plan
- Competitive candidates must be experienced marketing professionals with strong written communication skills and passion for content marketing
- Write PowerPoints, white papers, articles, press releases, and website content
- Define, lead and guide the development of multi-media materials (presentations, videos)
- Deep understanding of Marketing processes and methodology, marketing strategy, planning and execution
- Analytical thinker with the ability to combine strategic and tactical concepts
- Able to travel within UK and Europe as client engagements require
Consultant, Marketing Job Description
- Locate and contact potential clients to offer advertising services
- Be perceptive to others reactions, actively listen, speak effectively, and always look for ways to help people, businesses, and our community
- Process all correspondence and paperwork related to accounts in Wide Orbit
- Knowledge of media production and Wide Orbit a plus
- Utilize internal marketing systems and data to best determine program mix to meet sales needs
- Forecast, evaluate, measure and report on marketing campaign/activities and effectiveness
- Grow and diversify existing list of transactional accounts
- Provide consultation on the development and improvement of clients’ marketing strategies via phone and email
- Continuously collaborate with (and educate) sales leadership and their teams on the objectives of marketing programs and effective campaign follow up
- Consistently meet or exceed sales goals by selling Epsilon product line to targeted clients
- Out-going, enthusiastic, and supportive personality conducive to building rapport with new clients and sales team
- Able to manage multiple tasks and projects efficiently and effectively
- Goal-achievement oriented individual that continually strives to improve
- Post-secondary education in related field (marketing, advertising, design)
- Online marketing industry experience preferred
- 1-3 years of experience managing client relationships within a high-volume environment
Consultant, Marketing Job Description
- Serves as gatekeeper for consistent voice, language, message in marketing collateral print and electronic communications
- Work with Sales Team
- Work with entire Enterprise Sales Team including Sales Management to take a first look at customer requirements, identify customer trends and strategic opportunities at both the account and ICB level
- Work with ecosystem partners
- Collaborate with the Planning Organization, Mapping and Net Cost on a daily basis to design cost effective solutions to answer customer requirements
- Gather Competitive info
- Understand WIN products
- Understand WIN financial guidelines
- Lead and assist online merchandising advisors
- The Consultant will interact with various cross functional team members in order to manage project timelines and manage the approval process for consumer communications on a variety of brands
- Automotive or B2B sales experience preferred
- Proficient Marketing or analytic skills and strong financial acumen
- Deliver country / regional quarterly business intelligence reviews, helping sales and marketing leaders understand their opportunities and risks
- Develop and share local market understanding including share performance by vertical and segment vs
- Support executives in delivering senior management presentations, with special focus on market position results across BUs and geographies, quarterly localized sales management reviews and actionable recommendations at account level
- Close collaboration with local marketing team on how to act on data conclusions
Consultant, Marketing Job Description
- Generating tables and graphs using SAS and Excel
- Manage projects, timelines, deliverables, and ROI for firm and client initiatives, including regional sponsorship programs, events, and new client pursuits, meeting materials and touchpoint tools
- Partner with marketing operations and graphics teams on internal and external communications for clients, including meeting materials, email promotions, website, and social media
- Connect internal clients to firm marketing tools/resources to eliminate disconnect and improve overall prospect engagement
- Provide market research, as needed, on companies, industries or contacts using firm tools or web or social media searches
- Participate in person or by phone with each office’s major business development team meetings and contribute as appropriate
- Educate and inform Dealer-base and Region/Zone Manager-base on current Original Equipment Manufacturer (OEM) program offerings and services to increase the value or worth of each Dealer and region/zone and to increase the conversion rate of non-enrolled Dealers to enrolled Dealers
- Develop compelling case studies and testimonials (written and video) for use by sales team and in marketing tactics
- Finding ways to improve customers service experience
- Communicating with retailers and legal age consumers in an engaging way
- Experience in the management of suppliers
- Minimum of 3-years commissioned sales with proven track record of success
- You’re flexible, enthusiastic and possess an energetic personality
- Establish appropriate methods for measuring the effectiveness of marketing campaigns
- Typically 7 or more years of professional experience in marketing and/or technical writing in financial services, insurance and/or related field
- Candidates should possess the good understanding on enterprise products/solutions, such as server, storage, networking, cloud, big data
Consultant, Marketing Job Description
- Report ROI on small business marketing initiatives and communicate effectiveness of our efforts
- Explain to clients how specific types (e.g., radio, events, internet, newsletters, and mobile platforms) of advertising will help promote their services or products effectively
- Functional experience in bringing quantitative market research, marketing data analytics and/or marketing consulting that can answer business questions
- Comfort in proposing/presenting to marketing and/or insights audiences, experience in brand building preferred
- Identifies member lapsed member insights that result in new and creative marketing and communication strategies and tactics with unique messaging, positioning, and media to maximize retention efforts
- Contributes to Group Re profitability by analyzing/assessing assigned client profitability through experience and expense analysis and attention to assigned account performance
- Facilitates and assists on UW value added services for assigned and other accounts
- Gather and clarify project requirements with Client Services and clients
- Develop in-depth understanding of project / client needs and technical specifications
- Produce high quality, timely reports and analyses for clients using a wide variety of marketing tools / software
- Accountability for responsibilities
- Strong verbal and written communication and presentation skills to senior team members
- Demonstrated ability to produce high quality work in a fast paced environment
- Interacts with and understands all production chains including, Legal, Compliance, Shared Services, outside vendors and any other entities that affect project generation
- Collaborates with Compliance, Legal and other Enterprise partners in the development, review and approval of all marketing collateral
- Establishes a significant working knowledge of all primary products and services distributed by the firm