Search Marketing Specialist Cover Letter

Search Marketing Specialist Cover Letter

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15 Search Marketing Specialist cover letter templates

What to include in a Cover Letter
1
Company Address
2
Salutation
3
Compelling Details
4
Respectful Closing

How to Write the Search Marketing Specialist Cover Letter

494 Trenton Spring
Taylorstad, WA 35506-1618
Dear Rowan Wolf,

I would like to submit my application for the search marketing specialist opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for search expertise/training for keyword research, reporting, on-page optimization, social media, local search, image and video optimization, digital asset optimization and mobile search to relevant digital marketing teams.

Please consider my qualifications and experience:

  • Partners with Organic and Paid Search Subject Matter Experts to communicate to brands any potential agency partnership opportunities, investment and key metrics of success
  • Assists in RFP processes and other special projects when needed
  • Experience should include supporting digital marketing strategies and managing digital content
  • Expertise in Microsoft Excel with a strong analytical mindset and appetite for data analysis
  • Familiarity with HTML, CSS, and fundamental site architecture as it impacts and influences search engine optimization (SEO)
  • Experience with Moz, Majestic SEO, Adobe Analytics (formally Omniture), Google Search Console, and Google Analytics
  • Direct management of PPC channels (ie LinkedIn) contextual, direct media buys
  • Has negotiated, signed and maintained monthly media buys

Thank you in advance for reviewing my candidacy for this position.

Sincerely,

Oakley Bradtke

Responsibilities for Search Marketing Specialist Cover Letter

Search marketing specialist responsible for strategic insights into SEO (Search Engine Optimization) opportunities within website content, and proactively work towards improving rank and search engine result page presentation.

Strong understanding of web analytic tools (Google Analytics, Coremetrics, Adobe Analytics)
Proven search marketer who can combine data analytics and business knowledge to drive results
In-depth functional understanding of major search engine algorithms
Track record in developing digital acquisition strategies to drive traffic and conversion
Bachelor of Arts or Science in Marketing, Business, Communications or Engineering related concentration preferred
Leads innovation around Maps and Directories executing and driving test and learn opportunities with brands and other partners
Actively participates in Darden requirement sessions helping to drive future digital features and enhancements
Shares wins and opportunities around innovation and extending the digital experience to the restaurant environment

Search Marketing Specialist Examples

Example #1

Example of Search Marketing Specialist Cover Letter

77000 Conn Manors
New Nancyfort, AR 83389-3939
Dear Skyler Jast,

Please consider me for the search marketing specialist opportunity. I am including my resume that lists my qualifications and experience.

In my previous role, I was responsible for sEO expertise for keyword research, reporting, conversion goals, on-page site optimization, social media, local search, image and video optimization, digital asset optimization, and mobile search for clients of multiple industries.

My experience is an excellent fit for the list of requirements in this job:

  • Comfortable with frequently changing priorities and working in a fast paced environment
  • A keen interest and passion for Digital Marketing and the industry
  • Adept at managing relationships with and influence vendors
  • Valid Google AdWords certification
  • Familiarity with Kenshoo and Coremetrics
  • B2B or tech digital marketing experience
  • Strong understanding of marketing automation platforms (Marketo, Eloqua)
  • Experience in SEO, specifically organic search optimization

Thank you for considering me to become a member of your team.

Sincerely,

Frankie Roob

Example #2

Example of Search Marketing Specialist Cover Letter

3487 Neta Viaduct
North Matthewborough, NV 00229
Dear Jordan Thiel,

I submit this application to express my sincere interest in the search marketing specialist position.

Previously, I was responsible for accurate budget recommendations for pay per click, search engine optimization, and Facebook display campaigns by utilizing provided information from sales representatives.

My experience is an excellent fit for the list of requirements in this job:

  • Experience working in complex, fast paced environments managing multiple internal and external stakeholders
  • Prior CRM and search experience at an agency or client side
  • Project Management – experience with complex marketing projects and processes with a strong focus on customer
  • Digital Channel Understanding – solid experience across digital channels with a focus on search and CRM
  • Search management or programmatic media purchasing background
  • Flexible and able to balance the need for structure with the efficiency and effectiveness of action-oriented, non-bureaucratic and non-hierarchical approaches
  • Familiarity with Kenshoo, Coremetrics, Trello, and Slack
  • Knowledge of Agile principles and has worked in an Agile environment

Thank you for taking your time to review my application.

Sincerely,

Bellamy O'Reilly

Example #3

Example of Search Marketing Specialist Cover Letter

127 Kieth Lights
Westfort, MO 84283-6213
Dear Royal Fay,

In response to your job posting for search marketing specialist, I am including this letter and my resume for your review.

In the previous role, I was responsible for direction to digital and agency partners to create local content/approvals for all SMM channels and ensure maximum efficiency and return for both Search Engine Optimization (SEO) and Search Engine Marketing (SEM).

My experience is an excellent fit for the list of requirements in this job:

  • Experience in content distribution using Kapost
  • Familiar with Display Advertising services and platforms including but not limited to DMP, DSP and Ad Networks, Ad Exchanges, Publishing networks and negotiating direct placements
  • Able to set up and review Paid Search account structures for optimal performance
  • Able to multi-task and prioritize against deadlines while working on multiple campaigns simultaneously
  • Google AdWords Certifications (Minimum of AdWords Fundamentals and Search Advertising exams)
  • In-depth experience with bid management tools (e.g., DartSearch, Marin, Kenshoo)
  • Fluent in the search and display landscape, including performing competitive analysis, keyword development, tracking tools, bid-management platforms and reporting/competitive analysis tools
  • Experience with bid management tools and platforms

Thank you for considering me to become a member of your team.

Sincerely,

Royal Harvey

Example #4

Example of Search Marketing Specialist Cover Letter

9871 Alex Mount
West Dannieland, NY 24989
Dear Max Bartoletti,

I am excited to be applying for the position of search marketing specialist. Please accept this letter and the attached resume as my interest in this position.

In my previous role, I was responsible for critical support updating web content to improve search engine optimization.

Please consider my qualifications and experience:

  • Established track record of analyzing marketing metrics and translating them into quantitative evaluations
  • Exposure to agile project methodology
  • Experience managing large amounts of product-related data (content, image assets)
  • Strong understanding of web analytics, including Adobe Analytics/Omniture
  • Excellent oral, written and visual communication abilities
  • Experience in running large, advanced CRM programs
  • Experience managing a search agency combined with an understanding of the paid search channel
  • Understanding of digital channels, metrics and the digital media ecosystem/landscape

Thank you in advance for reviewing my candidacy for this position.

Sincerely,

Bellamy Emard

Example #5

Example of Search Marketing Specialist Cover Letter

279 Mechelle Skyway
Lefflerberg, MA 84078-8696
Dear Emerson Kertzmann,

In response to your job posting for search marketing specialist, I am including this letter and my resume for your review.

In my previous role, I was responsible for general tactical support of Search Engine Optimization (SEO) initiatives such as keyword research and recommendations.

My experience is an excellent fit for the list of requirements in this job:

  • Experience executing on-page and off-page SEO optimizations and site architecture improvements
  • Experience with search engine algorithms, keyword research and SEO tools
  • Knowledge of site optimization best practices and content management systems to update website pages
  • Experience managing in a production environment with multiple competing priorities and deadlines
  • Experience executing paid search campaigns including keyword research, bulk uploads and troubleshooting
  • Google AdWords Certifications (Search or Display)
  • Manage and review SEO content for English, German, French, Italian, Spanish and Polish landing pages
  • Build SEO-optimised landing pages in WolfHound

Thank you in advance for reviewing my candidacy for this position.

Sincerely,

Corey Hackett

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