Search Marketing Manager Cover Letter

Search Marketing Manager Cover Letter

4.5
216 votes for Search Marketing Manager

15 Search Marketing Manager cover letter templates

What to include in a Cover Letter
1
Company Address
2
Salutation
3
Compelling Details
4
Respectful Closing

How to Write the Search Marketing Manager Cover Letter

4302 Corwin Corners
Volkmanbury, ME 57432
Dear Haven Collins,

I submit this application to express my sincere interest in the search marketing manager position.

In my previous role, I was responsible for leadership guidance for search engine marketing platforms to drive tactical best-practice and identify opportunities to leverage platform innovations for testing and optimization.

Please consider my qualifications and experience:

  • Agency and/or vendor experience
  • Some experience using site analytics platforms, such as Adobe Analytics (formerly Omniture Site Catalyst), Omniture and Google Analytics
  • Proficiency in Google Adwords & Analytics and MS Office
  • Strong web and business analysis skill
  • Strong understanding of latest Paid Search marketing methods including optimization for mobile search
  • Search Marketing and functional ecommerce knowledge
  • Hands-on data proficient and SQL
  • Aggregating, organizing, and making sense of large amounts of data, reporting the goals and reconciliation to targets

Thank you in advance for reviewing my candidacy for this position.

Sincerely,

Blake Price

Responsibilities for Search Marketing Manager Cover Letter

Search marketing manager responsible for recommendations for Search Engine Marketing (organic and paid), leveraging best practices, and understanding the considerations required for a global website, across markets.

Current knowledge of digital/acquisition marketing best practices and industry best practices
Strong working knowledge of marketing metrics, attribution models, and advanced experimentation
Background in consulting or relevant area –travel, real estate
Driven to innovate in the marketing analytics space
Statistics knowledge, time series analysis, linear regression, controlled experiment analysis, etc
Strong knowledge of SEO best practices, concepts, statistics, trends and emerging practices and technologies
Experience deriving technical insight from Google Analytics, Google Search Console, and directly from SERPs
Strong background in paid search including Google Shopping

Search Marketing Manager Examples

Example #1

Example of Search Marketing Manager Cover Letter

343 Prosacco Centers
Steuberbury, RI 78937-7827
Dear Bellamy Weber,

In response to your job posting for search marketing manager, I am including this letter and my resume for your review.

Previously, I was responsible for clients (brands) with ongoing strategic counsel on search best practices and tactics that align with brand objectives/goals and overall business.

Please consider my experience and qualifications for this position:

  • Background in SEO at large consumer-facing website
  • Basic HTML and design experience
  • Experience working with content management systems and SEO link building
  • Deep knowledge and understanding of paid search marketing – expertise with Google AdWords, defining/implementing proper search campaign structures
  • Understands how to analyze complex datasets and make sense of the information contained within, in order to inform decisions going forward
  • Able to effectively manage outside agencies/vendors, and work with variety of internal/external individuals
  • Experience managing and optimizing display advertising and SEO best practices
  • Fluency in Excel and Adwords Editor

Thank you for considering me to become a member of your team.

Sincerely,

Cameron Cormier

Example #2

Example of Search Marketing Manager Cover Letter

97327 Hackett Flat
Port Lelandland, FL 84157
Dear Dallas Gutkowski,

Please consider me for the search marketing manager opportunity. I am including my resume that lists my qualifications and experience.

In my previous role, I was responsible for recommendations for search engine optimization strategies across all websites.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

  • Establish deep customer insights and needs through gathering and analyzing data from internal databases, including insights from developers, marketers, sales teams, customer care and third party sources
  • Collaborate closely with Developer Relations, App Store Marketing and iTunes Connect groups to amplify and strengthen outreach programs and activities
  • Deliver integrated marketing communications and programs to drive developer acquisition and engagement
  • Understanding of all SEM fundamentals, including definition of key metrics
  • Possesses a strong understanding of key metric relationships
  • Strong analytics skills and data analytics experience to measure the success of the SEM programs and to expand upon that success
  • Proven track record monitoring and improving search engine marketing performance incl insights and opportunity call-outs
  • Experience working in a large, global matrix organization preferred

I really appreciate you taking the time to review my application for the position of search marketing manager.

Sincerely,

Ryan Beahan

Example #3

Example of Search Marketing Manager Cover Letter

2106 Fadel Gardens
West Jody, NM 10932
Dear Spencer Mueller,

In response to your job posting for search marketing manager, I am including this letter and my resume for your review.

In my previous role, I was responsible for subject matter expertise on paid search strategies to members of Global Brand & Marketing, Analytics, Digital, IT, and other groups as needed.

Please consider my experience and qualifications for this position:

  • Provide weekly and monthly reporting to internal management
  • Propose monthly and quarterly budget allocations with a goal of maximizing ROI
  • Identify and present new opportunities/areas of growth that will help continue the development of the paid search channel
  • Conduct industry/competitive research to stay ahead of the curve and protect our brand
  • Collaborate with other marketing teams to create unified, cross-channel campaigns
  • Familiar with digital marketing experience in display ads, digital video, social media or other core digital areas preferred
  • Collaboration across functions, matrix marketing environment
  • Hospitality search marketing expertise preferred

Thank you for considering me to become a member of your team.

Sincerely,

Reese Abbott

Example #4

Example of Search Marketing Manager Cover Letter

41034 Judson Ports
East Ron, OH 36691
Dear Blake Pollich,

I submit this application to express my sincere interest in the search marketing manager position.

In the previous role, I was responsible for guidance for best practices and executes search engine optimization tactics.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

  • Highly-analytical, stats junkie, problem-solver, and creative thinker
  • Track record of success in hiring, managing & developing talent to be high-performing and high-committed team
  • Learner’s mindset, with drive towards continuous innovation and improvement and a bias for action
  • Proven growth through following standard test and learn processes
  • Experience with bid management software, and how they work
  • Prior experience in direct response environments, and ecommerce preferred
  • Audience management experience across phases of a customer lifecycle preferred
  • Strong analytical, business acumen, and forecasting/budgeting background

Thank you for your time and consideration.

Sincerely,

Morgan Glover

Example #5

Example of Search Marketing Manager Cover Letter

46162 Veronica Island
Sergiofort, ME 21616
Dear Robin Jones,

Please consider me for the search marketing manager opportunity. I am including my resume that lists my qualifications and experience.

Previously, I was responsible for support for eCommerce activations, content and brand development that stay on-trend with eCommerce best practices and optimal performance.

Please consider my qualifications and experience:

  • Certification or experience with search bid management platforms, particularly Kenshoo, is highly preferred
  • Strong proficiency in data and analytics
  • Real-world experience in developing, administering, or managing eDiscovery, compliance, or search applications preferred
  • Proven track record of managing the entire product lifecycle and different methodologies to deliver technical targets
  • Demonstrated awareness of engineering and product management culture, strategy or organization
  • Demonstrated high performance throughout tenure/progression in the same organization
  • Should be confident, a fast learner, and able to effect changes fast (based on customer or employee feedback)
  • Paid search investment and search partner selection recommendations

Thank you in advance for reviewing my candidacy for this position.

Sincerely,

Jordan Satterfield

Resume Builder

Create a Resume in Minutes with Professional Resume Templates