Assistant Category Manager Cover Letter

I submit this application to express my sincere interest in the assistant category manager position.

Previously, I was responsible for objective category management expertise to the retailer in the areas of product, promotions, range, merchandising, shoppers and coverage to enable Dairy Crest to be viewed as trusted Category experts within our categories and Dairy.

Please consider my experience and qualifications for this position:

• Understanding and applying shopper insight
• Developing integrated Brand Communications
• Channel strategy and development
• Previous category management experience or customer management experience
• Strong FMCG and retail industry knowledge
• University graduate in any major
• Familiar with traditional channel activities
• Having experience with ATL and BTL support

I would like to submit my application for the assistant category manager opening. Please accept this letter and the attached resume.

Previously, I was responsible for category management expertise (including Planograms) to assigned head office customer in the areas of product mix, shelf merchandising, promotion, pricing, and profitability to enable Kimberly-Clark to become the supplier of choice and to assist retailers in the management of KCI’s product categories.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Passion for working in a fast moving, competitive category that is a hotbed of creativity and innovation
• An appetite for challenge, with a hardworking, tenacious attitude
• Understanding and experience in digital would be an advantage
• Basic Awareness of Customer Management and Marketing Processes
• Fluent use of Office applications
• Business experience – FMCG
• Outstanding customer and consumer focus
• Experience of indirect supply chain management highly desirable, consideration will be given to applicants with direct experience in a similar industry

Please consider me for the assistant category manager opportunity. I am including my resume that lists my qualifications and experience.

In my previous role, I was responsible for global category direction to the operational (site) purchasing groups, rationalize and leverage the vendor base for assigned Labs categories.

Please consider my qualifications and experience:

• Excellent people and communications skills negotiation skills
• Willingness being a part of Project team and Travelling
• Represents Procurement as point of contact for internal business partners and external suppliers for all category savings projects
• Assists with cost savings projects (VIP) or initiatives to ensure category targets are achieved
• Works with project cross functional teams to deliver VIP projects On-Time / In-Full (OTIF)
• Establish and maintain partnership with key accounts through anticipating their needs and providing attractive, value adding service
• Conduct regular field visits to monitor stock levels and displays, develop relationships at the store level, gather market insights on the ground
• Communicate consumer behaviour and patterns with marketing team to align strategy

I submit this application to express my sincere interest in the assistant category manager position.

In my previous role, I was responsible for online category management expertise to assigned head office customer(s) in the areas of product mix, merchandising, promotion, pricing, and profitability to enable Kimberly-Clark to become the supplier of choice and to assist retailers in the digital management of KCI’s product categories.

My experience is an excellent fit for the list of requirements in this job:

• Work experience in project and/or change management and involvement in implementation/development of business process design and management is preferred
• Possess understanding of shopper insights and integrated brand communications
• Strong data analysis and research skill and driving value adding insights
• Aptitude for data comprehension, interpretation and analysis
• Experience of project / network management and working with large, cross functional teams
• Experience of communication development for NAME region would be an advantage
• Arabic speaking preferred
• Curiosity to understand different market settings, cultural differences and at ease and inspired by an international and multi-cultural environment

In response to your job posting for assistant category manager, I am including this letter and my resume for your review.

In the previous role, I was responsible for category insights to the account in our priority categories, striving to, or confirming the position of lead vendor within the category review process.

My experience is an excellent fit for the list of requirements in this job:

• Analyze spend data of customers
• Identification of opportunities to save on costs
• Work out phases for deployment of savings initiatives
• Work in close tandem with category experts & sourcing folks to come out of action plan on opportunities
• Supplier & stake holder Management
• Managing the supplier contracts
• Exposure to Souring & procurement and identification of opportunities in cost savings
• Experience in Australia Market will be an added advantage