Strategy Marketing Manager Resume Samples

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V Armstrong

Violette

Armstrong

1314 Robbie Trace

Dallas

+1 (555) 243 4910

1314 Robbie Trace

Dallas

Phone

p +1 (555) 243 4910

Experience Experience

San Francisco, CA

Marketing Client Strategy Manager

San Francisco, CA

Stanton-McDermott

San Francisco, CA

Marketing Client Strategy Manager

Assist in the development of integrated marketing solutions for key clients, working in tandem with the local sales team and Client Strategy Director
Assist in quarterly planning for sales and marketing
Assist in the development of B2B marketing and sales support plans
Oversee the lead generation, direct marketing and sales support strategies of CRM/salesforce.com automation
Manage the development and execution of local B2B marketing campaigns ensuring content and brand messages are consistently built across multiple channels
Manage B2B social media and content strategies to drive lead generation for the sales team
Advanced proficiency in MS Word, Excel, and PowerPoint

Los Angeles, CA

OOH Strategy & Horeca Marketing Manager

Los Angeles, CA

Wisoky, Rosenbaum and Hane

Los Angeles, CA

OOH Strategy & Horeca Marketing Manager

Budgeting, controls and reporting at the market level
Organisation of national and local lairs and events in close cooperation with the commercial B2B department (sales team) and the external Partners (SSP)
Define a clear Plan with deadlines and lay down in the go-to-market, sufficient to help and support the delivery of the Horeca expansion plan in the Market, in cooperation with the Head of B2B and the Horeca Manager
Define a clear, timing and budget-based Fine dining Marketing and Influencer's strategy, planning and execution, pro-actively exploring new activities in these fields
Ensure that all marketing B2B activities are managed according to Nestlé and Nespresso business principles
Keep track of all Nespresso B2B Marketing activities. Share best practices with International Marketing B2B
Implementation and coordination or the Welcome Process following HQ recommendations and customer mailings and efficiency analysis of the different retention marketing activities

present

Houston, TX

Strategy & Loyalty Targeted Marketing Project Manager

Houston, TX

Schoen, Denesik and Pagac

present

Houston, TX

Strategy & Loyalty Targeted Marketing Project Manager

present

Develops detailed project plans, schedules, risk mitigation plans; manage and control project activities in accordance with plans and schedules
Leads and maintains stakeholder partnership to ensure overall satisfaction, providing mentoring to team members
Determines process improvements
Creates business value through successful project completion, balancing schedule, financial and business objectives
Leads in the team effort to manage and document all aspects of projects that are complex in scope and are primarily strategic but may be tactical
Identifies System gaps and works with IT to resolve
Monitors project status and provides regular project status updates

Education Education

Bachelor’s Degree in Science

Southern Illinois University Carbondale

Bachelor’s Degree in Science

Skills Skills

Think strategically with the ability to tell a story that converts data into actionable insights
Seasoned digital marketer with a strong business acumen
Comfortable presenting social intelligence to audiences with varying levels of social media experience
Demonstrate a strong interest in and understanding of social media metrics and trends
5-7 years’ experience working with listening tools across multiple social platforms
Execute social listening research and measurement assignments with minimal supervision
Confidence in learning new systems and tools
Team player
Provides extraordinary service
Furthers the First Republic Bank culture and values

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15 Strategy Marketing Manager resume templates

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Manager, Marketing Effectiveness / Strategy Resume Examples & Samples

Drive financial goal-setting and hindsight analysis for Catalog, Digital, Print, other media,and Promotions
Partner with Marketing team to provide analysis of past and future promotional offers and events
Support marketing strategies by providing decision support for future marketing investments
Partner with Inventory Management and Company Planning to drive forecast, hindsight and influence brand wide marketed promotional events
Lead a cross-functional group to forecast, hindsight and influence Omni-channel initiatives such as ship-from-store, order-in-store, reserve-in-store, mobile point of sale, etc
Report on effectiveness of marketing vehicles and promotional offers to Marketing business partners, Finance partners, and Brand Leadership Team
Partner on product analysis for Catalog
Partner with Gap Inc. CRM and GID teams on developing and supporting Athleta loyalty credit card program and other CRM initiatives
Sales/Traffic reporting for all promotions such as Winter Sale, Summer Sale and Friend & Family
Catalog core market vs. Control marketing sales lift analysis
Provide salesand promotional event recap to CORE leadership team
Report and manage discount dollar usage and effectiveness
Forecast and actualize discount impact of proposed discount offers
Provide ROI analysis of media and promotional investments
Summarize performance by vehicle and event, maintaining comprehensive recap of event incrementally across all vehicles
Support Marketing team with traffic and sales reporting to guide marketing investments
Must have a minimum of 5-7 years of experience. Preferred experience in Omni-channel retail (both stores & direct) analysis
Proven ability to drive strong cross-functional relationships
Excellent business communication and presentation skills
Strong technological applications skills
Strong understanding of retail math preferred
Must have a minimum of 5-7 years Management/Leadership experience
Must have strong cross-functional experience
Advanced competency in Microsoft Excel, Word, and PowerPoint and the ability to learn new applications quickly. Essbase and NOVA experience a plus

Client Strategy, BB Marketing Manager Resume Examples & Samples

Develop B2B marketing and sales support plans, including implementation of regional and corporate segment and client strategies and market development strategies
Oversee development, communication and training of reports and tools for field access to market intelligence and information working with company’s Insights and Research teams
Manage the development and execution of local B2B marketing campaigns to ensure content and brand messages are consistently built across multiple channels meeting lead generation and revenue volume goals and brand perception objectives

Client Strategy BB Marketing Manager Resume Examples & Samples

Manage relationships with local market B2B related employee engagement, communication, external community partners and special events/sponsorships
Manage and execute B2B marketing events to generate leads, increase retention and improve brand perception in the business community
Manage business-to-business social media strategies to support and evaluate local market’s marketing efforts, service issues, content engagement and overall messaging; building the ‘voice of the customer’ in everything that we do
Oversee the lead generation, direct marketing and sales support strategies of CRM/SalesForce automation. Provide leadership in the design and production of all aspects of B2B digital marketing

Marketing Client Strategy Manager Resume Examples & Samples

Bachelor’s degree in a quantitative field and a minimum of six years’ experience in marketing and/or media planning, or market research, preferably in a Tier 1 or Tier 2 automotive (or related) company/industry
Ability to pull and analyze research and develop effective marketing presentations
Exceptional analytic, strategic, and problem solving skills, including experience working with large data sets
Familiarity with advanced analytics (SQL, Adobe, Omniture, Google Analytics) a plus
Must be motivated by a fast-paced environment
Excellent communication skills (written and verbal), strong presentation skills, and interpersonal skills
The ability to collaborate effectively and manage internal professional relationships is extremely important
Organizational and project management skills

WW Power Systems Marketing Manager Event Strategy Resume Examples & Samples

Develop a unified event marketing strategy for key industry and IBM-led events spanning multiple geographies, client segments, and target audiences
Ensure maximum market impact and coverage at each event, employing digital and live event tactics
Establish and proactively manage events budget
Test and learn what works at each event; evaluate results against goals and generate learnings for improvement
Identify new opportunities to sponsor events that are aligned with IBM Power Systems’ and OpenPOWER brand values and target audiences
Represent Power Systems for IBM cornerstone event strategy and planning across IBM and System Group
Collaborate with key stakeholders to develop and manage the Signature Moment strategy. Signature Moments are defined as highly visible, game-changing announcements that help IBM Power Systems and OpenPOWER leapfrog our competitors

Manager Marketing CRM Strategy Resume Examples & Samples

Strong analytical and financial modeling skills with excel and advanced techniques
Effective communication, presentation and Microsoft PowerPoint skills required
3-10 years’ experience in Marketing or Business role with experience in data analysis and/or Finance preferred
Experience in SQL, Tableau, Domo or Other BI tools is a plus
Bachelor’s degree in Marketing, Finance or Technology is needed. MBA preferred

BB Marketing & Client Strategy Manager Resume Examples & Samples

Assist in the development of integrated marketing solutions for key clients, working in tandem with the local sales team and Client Strategy Director
Assist in the development of B2B marketing and sales support plans
Manage B2B social media and content strategies to drive lead generation for the sales team

Marketing Client Strategy Manager Resume Examples & Samples

Perform in-depth analysis of data to identify opportunities to increase market share and incorporate knowledge of local market and Gannett suite of products, especially digital, mobile, and DMS solutions
Fully understands audience based selling principles including how to apply audience analysis and knowledge in conjuction with research data for creative execution and overall strategy. Prepares and leads client presentations and/or proposals to include research and analysis data as needed
Builds presentations and presents information, research, ad concepts or other elements to clients
Develops and grows relationships with key assigned advertising clients
Produces creative briefs and works with creative teams on message development

Marketing Manager, Customer Segment Strategy Resume Examples & Samples

Managing and coordinating marketing campaigns and A/B tests focused on reactivating churned customers
Meeting (and exceeding!) KPI targets for reactivated customers and cost-per-reactivation as well as effective management of a remarketing budget
Cross-functional coordination and advocacy for marketing campaigns
Effective communication of the results and performance of marketing campaigns
Developing a strategic roadmap for improving KPI’s and effectiveness of marketing campaigns
Management of a team of one or two specialists / analysts
5+ years of related experience with marketing or specific channel (Brand, Customer Acquisition, Lifecycle) and 2+ years leading a team of Marketing professionals
Experience developing, launching and measuring marketing campaigns
Experience in display advertising is preferred
Experience in fast-paced, high-energy, multi-tasking role and environments
Excellent communication (verbal and written skills)

Marketing & Innovation Strategy Manager Resume Examples & Samples

Design and development of a marketing process covering all elements from analysis of the internal capabilities & the external environment through to development of value propositions and route to market strategies
Support implementation by the regional marketing directors, providing coaching and guidance to teams to ensure the full take up and use of the process
Facilitate marketing strategy development in support of regional directors on request, and identify common trends / opportunities at a global level
Facilitate the development of global and regional innovation strategies
Work with regional technical service and marketing teams to identify unmet market & customer needs through application of best practice tools and techniques
Work with the senior marketing and technology leaders to develop 5-10 year innovation strategy at divisional and regional level that addresses current and future market needs
Proactively manage the divisional Stagegate and innovation portfolio
Chair the global Stagegate process involving all major stakeholders in decision making and prioritization of innovation projects
Ensure Stagegate and innovation portfolio management processes, tools and business cases are fit for purpose and continuously improved to better meet business needs
Work with VP Innovation to ensure the innovation project portfolio aligns with the divisional growth plan and track progress through agreed KPI’s and dashboard
Follows instructions and performs other duties as may be assigned by supervisor
Assists other employees in accomplishment of Huntsman company goals
Participates in and completes company-required training programs
Participates in Environmental, Health and Safety initiatives as set forth by the company
University degree in a marketing or technology related subject with 5 + years of progressively responsible roles in marketing
Strong understanding and track record in use of best practice tools and techniques to analyze and uncover market / customer needs and converting these insights into new opportunities
A passion for innovation & technology combined with a successful track record of commercializing new products and applications
Demonstrated ability to facilitate cross functional teams through processes to identify new growth opportunities in Advanced Materials markets
Knowledge of Stagegate and portfolio management processes used to select and prioritize innovation opportunities

Marketing Manager, Agency Strategy Resume Examples & Samples

Own reporting for the team. Reporting includes a combination of evaluations such as feedback forms and other data sources combined in Excel
Own the Agency Events Budget. Handle invoicing and purchases for events
Project manage content when needed for the agency events
Work with additional vendors for contracting events
5+ Years Agency Experience or Equivalent
Experience interpreting consumer data and making business recommendations to drive event ROI
Experience with managing a budget
Ability to travel domestically 6-10 times per year
Experience with MS Word, Excel, Power Point and SharePoint
Demonstrated ability to manage complex and highly visible projects at the executive level
Experience with an internet or technology company
Experience in ecommerce, advertising or digital marketing
Strong bias for action: ability to juggle multiple priorities and create a sense of urgency in a fast-paced, dynamic environment
Passion for advertisers and providing them with compelling propositions
Move easily between generating big, creative ideas and driving ongoing process improvement
Strong oral and written communication skills with proven ability to influence
Proven analytical and data decision-making capabilities
Track record of taking ownerships and driving results
Proven ability to think strategically and execute methodically
Demonstrated ability to perform well in a highly dynamic, geographically diverse, and rapidly changing environment

Marketing Manager, Paid Remarketing Strategy Resume Examples & Samples

Setting up ads to launch across multiple partners/channels
Working with developers to build new features and improvements that enable more targeted ads to our existing members
Designing an A/B test for a new ad campaign idea
Meeting with the merchandizing group to propose ideas of how to promote a big new vendor whose first event on zulily is launching next week
Summarizing and explaining week-over-week changes in advertising metrics
Interviewing candidates for a marketing specialist role to support you
Developing a strategy and roadmap for paid remarketing campaigns to existing zulily members
Overseeing the creation, launch and monitoring of ads to existing zulily members
Efficient management of a budget and ability to hit key performance metrics
5+ years of display marketing experience
2+ years ecommerce experience
Experience with creating and launching ads for Facebook, GDN, Gmail, etc
Experience testing and implementing improvements in ad design and execution
Creative thinking when it comes to ideas for how to market to specific customer segments
Experience with SQL/BigQuery/Excel and comfort with manual data analysis

Marketing Events Strategy Manager Resume Examples & Samples

Delivers a consistent experience which exemplifies the JPMorgan Chase & Co. brand and core values at all levels
Ability to think strategically providing input and recommendations to business according to the identified goals and objectives
Ability to manage budget
Manage the event from inception to completion leveraging the established risk and controls process
Manage all aspects of events including but not limited to: internal consulting, concept proposal development, communications, site selection, vendor negotiation, contract administration (including controlling risks associated with attrition and cancellation), hotel management, total logistics coordination (menus, setup, decor, audio visual), input on graphic design and website development, registration management, coordination of speakers, marketing collateral, giveaways, entertainment, activities, and travel staff
Ability to plan events that can range from 50 to 700 people, with various degrees of complexity
Ability to lead team working on an event and direct many facets at one time
Interact effectively with Firm’s senior management, middle management and customers
Prefer a minimum 5 years Marketing/Communications experience with a strong Corporate Events background
Project management, time management, multi-tasking, ability to set priorities and communication skills a necessity
Demonstrates a high level of judgment and ability to respond quickly to changing situations
Must also be detailed-oriented, show initiative and work effectively as a team member
Strong verbal and written communications skills, interpersonal and customer service skills
Self-motivated, self-starting, team driven, and a strategic thinker
Ability to handle stressful or difficult situations diplomatically
Knowledge of business processes and procedures
Ability to work extended hours which may include evening and/or weekend event support, with travel to off-site locations (25% - 50%)
Proficient in Microsoft Office suite including Excel, Word, PowerPoint and Outlook

Senior Strategy & Marketing Manager Resume Examples & Samples

Lead and deliver timely and accurate market analysis and insights (market, competition & customer analysis)
Assess competitor strategy and performance; evaluate implications for GE
Deliver elements of strategic planning processes (e.g. annual strategic plan, portfolio analysis, capital allocation etc.)
Lead/participate in strategic projects – e.g., evaluation of potential new markets/products, realignment of businesses, market assessment of potential acquisitions
Work closely with product managers to assist in the development of new products/solutions and enhancements to existing product/solutions in alignment with market needs
Collaborate with colleagues in other functions, regions and SS&D businesses to translate insights and strategic plans to practical business actions
Disseminate knowledge internally through presentations, webchats, written communications
Demonstrate thought leadership and represent GE externally e.g., publishing papers or speaking at appropriate conferences and seminars, in meetings with regulators and potential partners
Manage or contribute to relevant databases (installed base etc
Experience in one or more of Oil & Gas industry (operator or equipment/service company), strategy consulting and industrial marketing/strategy
Significant oil and gas industry knowledge and/or GE Oil & Gas experience
Strong analytics and problem-solving, including ability to form hypotheses and move forward in the absence of complete information
Excellent oral and written communication skills, including ability to synthesize complex topics into clear, simple and crisp message
Ability to learn relevant tools (e.g., Salesforce.com and third party market research databases) quickly
Bachelor's degree from an accredited university or college or equivalent knowledge and experience
Degree in engineering or equivalent knowledge and experience
MBA or advanced degree in science/engineering or equivalent knowledge and experience
Fluency in English; additional languages

Marketing Intelligence Strategy Manager Resume Examples & Samples

Leverages industry tools (such as Sysomos) to create listening insights reports and evolve processes that identify and measure overall share of voice, brand sentiment, competitive analysis and business opportunities
Responsible for real-time listening on all publicly available social media platforms and is tasked with providing actionable intelligence and guidance to key stakeholders across First Republic Bank
Report on social media insights, trends and metrics on a monthly basis. Collaborates with the Content / Social Media Team to identify best practices based on progress against metrics
Will help manage partnerships and regular communications with Information Security and Bank Security with a focus on cyber and physical security
Assist with social business development programs and projects. Requires leveraging social selling tools (such as eCairn) to uncover sales opportunities for bankers (B2C) and the business (B2B) through targeted listening
Will identify topic trends within specific ecosystems for social business development that will contribute to the creation of collateral, marketing materials and influence events
Scheduled and ad-hoc training of employees on best practices of using social media on specific channels (LinkedIn, Twitter). This includes ongoing education and guidance on the how-to’s of social selling for First Republic Bank bankers
Works closely with the Social Media Manager and Community Manager to monitor First Republic presence, brand perception and adjunct events. The output of which will inform business decisions across the organization as well as for the purpose of mitigating reputational risk
In support of the social media team, will review and approve all social media content that is published on a daily basis as part of an established publishing workflow
Performs duties & responsibilities specific to department functions & activities
Performs other duties & responsibilities as required or assigned by supervisor
Responsibilities include the following: 1) adhering to and complying with all applicable, federal and state laws, regulations and guidance, including those related to Anti- Money Laundering (i.e. Bank Secrecy Act, USA PATRIOT Act, etc.), 2) adhering to Bank policies and procedures, 3) completing required training, 4) identifying and reporting potential suspicious activity to the BSA/AML Officer, and 5) knowing and verifying the identity of any customer(s) that enters into a relationship with the Bank
5-7 years’ experience working with listening tools across multiple social platforms

Associate Manager Integrated Marketing Services Strategy Resume Examples & Samples

Strategic Development of Integrated Plan: Support Sr. Manager of IMS in the strategic development of integrated plan that includes
Minimum 7 years' or relevant promotion work experience (strategic planning, analytical evaluation, creative development) preferably within the CPG Industry
Thorough knowledge of promotion and media strategies, tactics and vehicles
Demonstrate strong analytical, strategic and creative skills
Demonstrate superior interpersonal/team building skills
Demonstrate strong problem solving skills and experience
Excellent verbal and written communication skills. Ability to present complication information in a simple effective way
Demonstrate ability to analyze and interpret promotion and media findings using syndicated data
Strong communication skills to present complicated findings in a clear and concise manner
Comfort around management

RTG Senior Strategy Marketing Manager Resume Examples & Samples

1) Knowledge and Education
MBA or comparable experience
Business acumen in China healthcare industry
2) Experience
Marketing strategy and planning
Management consulting, or business development
3) Competency and skill-set
Comfortable to manage ambiguity
Ability to frame options related to business issues and develop details and analysis
Excellent in communication
Able to lead and manage programs and projects
Excellent in verbal and written English
Is a good team player

Manager, CRM Strategy & Retention Marketing Resume Examples & Samples

Collaborating with our analytics partners, discover insights rooted in data, plan for both short-term and long-term, programs, construct and test segmentation plans, develop cadence for communications, define specific executions and optimize strategies post launch. Also responsible for determining business rules around CRM and providing strategic recommendations for database segments, personalization, localization and prospecting activities
Responsible for the on-going support of the CRM strategy supporting sales and database growth across all channels. Develop and execute innovative CRM initiatives and manage touch points in the customer journey across all channels while driving new customer acquisition and retention, campaign development and management, segmentation, predictive analytics, triggered and personalized messaging, email marketing, consumer journeys, and testing
Develop marketing platforms that utilize CRM principles. Develop business rules for complex CRM campaign, communicate to internal teams to ensure business rules have been correctly implemented. Maintain up-to-date of knowledge of evolving CRM best practices. Investigate and report on new trends, and new ways utilizing CRM. Plan and deliver CRM strategies across the company encouraging customer retention and customer loyalty
Define the CRM platform structure and architecture ensuring it works seamlessly across the organization and captures all required information at key points in the customer life cycle. Ensure the database is segmented effectively for targeted marketing activities
Develop deep insights into customer beliefs, attitudes, barriers and drivers across the entire customer journey. Work with creative teams to inspire great work through knowledge of channel and industry best practices and actionable strategies informed by meaningful data insights. Work collaboratively with the Marketing Analytics team to establish KPIs and define the learning and testing agenda
Design customer experience programs using a multitude of channels and platforms as appropriate including email, direct mail and mobile
Collaborate closely with other vendors and agency partners to ensure strategic consistency across program elements
Monitor and maximize customer lifetime value strategies ensuring maximum profitability

OOH Strategy & Horeca Marketing Manager Resume Examples & Samples

Ensure consistency of the Nespresso Brand and the Consumer/Customer experience in the Office / HORECA environment and consistency between B2C and B2B
Support the creation of the Operational plans as well as contribute to the realisation of the OMP of the B2B (Office and Horeca) for the UK and Ireland Markets, in coordination with the Global Business objectives
Define a clear Plan with deadlines and lay down in the go-to-market, sufficient to help and support the delivery of the B2B expansion plan in the Market, in cooperation with the Head of B2B and Head of Marketing
Define a clear Plan with deadlines and lay down in the go-to-market, sufficient to help and support the delivery of the Horeca expansion plan in the Market, in cooperation with the Head of B2B and the Horeca Manager
Define a clear, timing and budget-based Fine dining Marketing and Influencer's strategy, planning and execution, pro-actively exploring new activities in these fields
Assessment of needs for sales supporting activities and their Implementation in strong collaboration with commercial department and the international B2B Team
Manage development or customized visibility material with HQ approval
Keep track of all Nespresso B2B Marketing activities. Share best practices with International Marketing B2B
Implementation and coordination or the Welcome Process following HQ recommendations and customer mailings and efficiency analysis of the different retention marketing activities
Ensure that B2B satisfaction survey is properly executed. Analyse survey and engage action upon results
Organisation of national and local lairs and events in close cooperation with the commercial B2B department (sales team) and the external Partners (SSP)
Permanent tracking and control of the B2B marketing budget compared with the OP targets and potential proposal of necessary corrective measures
Budgeting, controls and reporting at the market level
Manage approved (regional/local) agencies and service providers to ensure quality, costs and effectiveness parameters
Ensure that all marketing B2B activities are managed according to Nestlé and Nespresso business principles
Ensure that all company policies, procedures and business ethics codes are communicated and implemented within the team

Strategy Marketing Manager Resume Examples & Samples

Define and drive Product line strategy focused on a clear technology and cost differentiation
Drive & consolidate PL market intelligence (including competition benchmarking) and define Product Life Cycle management
Drive RFI/pre-RFQ phases for new customer project (new platform, generation changes), including customer meetings
Generate business plan for new systems, products, functions for project approval & support business case preparation with pricing and differentiation strategy
Identify customer needs and market trends as well as profitable opportunities for organic and non-organic growth
Develop new product initiatives and identifying of new business opportunities and assertively drive analysis and decision process to invest in appropriate opportunities
Ensure alignment of marketing and KA team, Product Engineering, participation in development projects
Drive Product Line outperformance in line with STRAP commitment
Participate, drive preparation and presentation at customer events (like tech days, innovation days)
Provide process routines and rules (Acquisition; Strategic Pricing; Partnering Strategies; Portfolio Management; VOC)

Strategy & Loyalty Targeted Marketing Project Manager Resume Examples & Samples

Leads in the team effort to manage and document all aspects of projects that are complex in scope and are primarily strategic but may be tactical
Ensures that the project is on schedule, high quality, within determined budget, and meets departmental scorecard
Leads and maintains stakeholder partnership to ensure overall satisfaction, providing mentoring to team members
Manages small projects for the Strategy & Loyalty department
Develops detailed project plans, schedules, risk mitigation plans; manage and control project activities in accordance with plans and schedules
Leads project efforts and coordinates integration efforts with other teams
Monitors project status and provides regular project status updates
Creates business value through successful project completion, balancing schedule, financial and business objectives
Communicates marketing initiatives, operations issues and solutions, etc. to stores
Follows department timelines and works with appropriate partners in preparation of various promotions
Acts as liaison between appropriate business units, departments and regions to ensure timely flow of all projects
Determines process improvements
Creates and implements SOPs / PDPs
Monitors and analyzes customer / Partner feedback to address issues and deliver solutions
Consults with system and offers testing
Identifies System gaps and works with IT to resolve
Creates and modifies program business requirements
Monitors reports to identify operational and customer issues
Audits Store Compliance on program initiatives
Bachelor's Degree in Marketing, Business or Computer Science or related field or comparable experience
1-2 years’ experience in project management
Customer Analytics, Targeted Marketing, Procurement, Advertising, and/or Retail Operations experience preferred
Proficient in MS Office Suite and computer programs / applications required by the job experience with Logix, CMS, BI, or H-E-B Legacy Systems are a plus but not required

BB Marketing / Client Strategy Manager Resume Examples & Samples

Collaborates with advertising sales, insights & research and B2B marketing teams to understand client business needs to include client meetings to identify advertiser’s needs, utilize research and data to create compelling recommendations and aid in the development of creative execution of marketing campaigns
Works closely with Insights & Research teams to utilize local and national research tools and programs to compile and analyze data
Builds presentations and present information, research, ad concepts or other elements to clients

Lead Marketing Manager, Offer Strategy Resume Examples & Samples

Support special channel offer needs from multiple internal clients
Manage multiple priority initiatives simultaneously in an efficient, effective manner
Interface with Product, Operations, Pricing, Channels, Advertising and Competitive Intelligence teams and others as needed to translate consumer needs into a superior and differentiated promotional strategy
Drive development of executive offer performance reporting on new offers

BB Marketing / Client Strategy Manager Resume Examples & Samples

Collaborate with advertising sales executives, local sales leadership, Client Strategy Director and other regional resources to develop integrated marketing solutions and build presentations that incorporate research, insights, creative concepts and other complex information for client proposals
Execute B2B marketing and sales support plans, including implementation of regional and corporate segment and client strategies and market development strategies
Working in partnership with Client Strategy Director, oversee development, communication and training on reports and tools for sales executives’ field access, including market intelligence, industry and segment insights and product information
Execution of local B2B marketing campaigns to ensure content and brand messages are consistently built across multiple channels meeting lead generation and revenue volume goals and brand perception objectives
Manage business-to-business digital marketing efforts, including social media, email, and website and content strategies to meet lead generation and revenue volume goals and brand perception objectives

Digital Marketing Manager SEO Strategy Resume Examples & Samples

To raise awareness amongst ultra-high net worth individuals, family offices and professionals in this space
To maximise digital leads form prospective clients
To offer precision, personalised communications
To ensure clients have the a superb digital experience
To strengthen the brand
Own SEO in all respects. Technical, content and links
Extensive years of SEO experience
Extensive years of social media experience
Extensive years of email marketing experience
Extensive years of agency management experience
Investments knowledge (ideally)
Graduate degree or equivalent
Additional qualification/s in marketing will be considered favourably

Marketing Manager BT & FPO Strategy Manager Resume Examples & Samples

Achieving targets relating to card performance including BT, FPO Sales and revenue
Working with the Decision Management team in order to develop marketing strategies to meet financial targets based on MIS and portfolio analytics
Managing portfolio campaigns end to end for print channels
Management of the marketing budget, the monthly accrual process and ensuring ongoing optimisation of budget allocations
Successfully manage external relations including telemarketing, creative agencies, mail house and internal relations including Compliance and Control, Product, Citiphone, Telesales, Risk and Acceptance, and Digital to ensure efficient management of Portfolio processes
Identify and implement improvements to the campaign management and fulfilment processes
Effectively engaging and managing one direct report
5 Years Marketing experience preferably in the finance industry
Strong Project Management and Time management skills
Strong skills in Excel and Powerpoint
Direct Mail Management and Digital channel marketing experience a plus
Strong interpersonal and analytical skills
Bachelor’s Degree in Marketing