Marketing Manager, France Resume Samples

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E Wiegand

Elvie

Wiegand

97075 Elise Ranch

Philadelphia

+1 (555) 710 0786

97075 Elise Ranch

Philadelphia

Phone

p +1 (555) 710 0786

Experience Experience

Phoenix, AZ

Marketing Manager France

Phoenix, AZ

Murray-Hilll

Phoenix, AZ

Marketing Manager France

Develop plan and manage execution of retail, communication and sports marketing platforms around regional seasonal and category initiatives for FRANCE / IBERIA
Work closely with the sales organization to develop comprehensive, integrated marketing platforms that drive sell through of seasonal and core product lines
Together with Europe, write creative briefs for local initiatives, help manage the creative development timeline and process
Build high-performing FRANCE / IBERIA marketing team
Lead and manage the annual and seasonal marketing calendar for FRANCE / IBERIA dictating process and priorities for all initiatives
Report on/ measure the contribution of all FRANCE / IBERIA marketing activities to establish ROI
Protect and develop brand voice across all consumer touch-points

New York, NY

Marketing Manager, France

New York, NY

Nader and Sons

New York, NY

Marketing Manager, France

Manage and develop the local end-user community
Assist in the development and execution of marketing tactics such as product launches and social media campaigns
An effective communicator who can work with cross-functional teams, manage complex projects, and produce under tight deadlines
Work closely together with the local sales team and other internal stakeholders to make sure that the plan and execution is in line with overall strategy
Work closely together with the local PR agency to improve the awareness of VMware’s solutions and overall strategy moving forward
Develop marketing plan for the France region in close collaboration with the Regional Director, Country Managers, and Sales leaders
Work in partnership with the European (EU) marketing team based in Versailles and with local marketing managers in the other EU countries

present

Chicago, IL

CC Marketing Manager France Franchise

Chicago, IL

Gulgowski, Feeney and Heathcote

present

Chicago, IL

CC Marketing Manager France Franchise

present

Leads a team and ensures an optimal implementation and amplification of the brands programs in the local market with consumers and shoppers in close collaboration with the Bottler
Define Coke TM strategic priorities and plans for France with the Marketing Director by bringing a robust assessment of category & brand opportunities
Identify opportunities and gaps
Leverage partnerships (+negotiate new partners when necessary) to enlarge impact of the brand IMC while optimizing efficiency
Champion the brand marketing plans locally with the bottler
Lead the communication process and routines to engage the bottler and pilot amplification and execution in points of sales, from planning process to align brand plans & look of success to commercial conferences to inspire 1000+ sales rep
Manage & grow a talented team of brandmanagers

Education Education

Bachelor’s Degree in Business

University of Central Florida

Bachelor’s Degree in Business

Skills Skills

Capability to prioritize work, operate with a bias towards action and has a sense of accountability for projects and goals
Strong GoPro cultural understanding and actively participates in key GoPro vertical activities
Ability to work in cross-functional teams
Ability to solve complex problems, rather than highlight them
Knowledge and experience in contract negotiations
7+ years of experience in globally recognized in-line brands in the Lifestyle, (Action) Sports and Outdoor industry
Entrepreneurial spirit and a self-starter mentality
Extensive travel - approx. 40%
Native French speaker, English fluent in written and spoken – Spanish as a third language would be

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Marketing Manager, France Resume Examples & Samples

Continuously innovate to develop winning marketing campaigns to achieve country objectives (such as financial targets; brand metrics; team objectives; carrier, retailer & distributor plans etc.)
Present marketing plans, propositions and strategies internally for approval, and externally to aid sell-through
Strengthen Motorola brand awareness, consideration and purchase intent with consumers and retail recommendation rates with trade partners. Track and improve marketing metrics
Manage, administer and track all marketing budgets within the country
Motivate and challenge local Marketing team and agency resource
Collaboration and strong teamwork with other members of the Motorola country team including Sales, Finance, Business Operations and Product. Align with Motorola global and regional teams
Lead development of marketing and communication strategies for other markets in the region that have similar market dynamics or partners where required
Strong background and experience of marketing in a global tech-oriented business, with marketing activities including strategy and planning, campaign development, sellin propositions, development of training materials, traditional and digital advertising, social media, merchandising, transcreation, and budget development and control
Undergraduate degree is required
Senior level experience in a matrixed brand management structure, and of working successfully across borders and cultures
Ability to influence and follow through successful plans within large, dynamic organisations
Track record of managing and growing a successful marketing team of large scope, complexity and geography
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Marketing Manager, France Resume Examples & Samples

Adapt and execute on a country basis the marketing plans on all Blizzard titles
Relay locally the pan-European media strategy
Support and define in sync with the Activision Blizzard sales team the local retail strategy
Work closely with trade partners to maximize Blizzard presence at retail
Work in partnership with the European Marketing team based in Versailles and with local marketing managers in the other EU countries
Search for new opportunities and devise new strategies for Blizzard brands in the market
Promote local initiatives to a European level
Cover Letter which should include

CC Marketing Manager France Franchise Resume Examples & Samples

Define Coke TM strategic priorities and plans for France with the Marketing Director by bringing a robust assessment of category & brand opportunities
Develop a thorough understanding of the local consumerand competitive environment. Track competitors activities and performances
Identify opportunities and gaps
Localize and amplify BU Marketing Plan-Input local knowledge (consumer, category trends, competition landscape, retaillandscape, shoppers, local regulations) on all IMC charters & brand architecture to ensure it meets local needs (relevancy, resources etc..) -build the amplification strategy with agencies & cross-function teams (media,packs, asset, experiential, digital, PAC) to maximize relevancy & consumer impact overtime - lead the execution of the plans
Leverage partnerships (+negotiate new partners when necessary) to enlarge impact of the brand IMC while optimizing efficiency
Drive internal capabilities to win as a leader by importing best practices from other territories, external successes, robust understanding of competition strengths
Champion the brand marketing plans locally with the bottler
Lead the communication process and routines to engage the bottler and pilot amplification and execution in points of sales, from planning process to align brand plans & look of success to commercial conferences to inspire 1000+ sales rep
Drive revenue and system profitabilityby driving the relevant allocation of our resources, recommend re-allocationbased on performance tracking
Manage & grow a talented team of brandmanagers
Measure, evaluate our plans & activities (OBPPC & IMC, ROI), extract & recommend key success factors & share key learnings to enhance boththe effectiveness and efficiencies of future programs and be fact based indecisions, IoBudget : +40 M DMI, 300 MCUE

Marketing Manager France Resume Examples & Samples

Design rolling 18-month marketing plan tied to FRANCE / IBERIA business plan
Protect and develop brand voice across all consumer touch-points
Lead and manage the annual and seasonal marketing calendar for FRANCE / IBERIA dictating process and priorities for all initiatives
Develop plan and manage execution of retail, communication and sports marketing platforms around regional seasonal and category initiatives for FRANCE / IBERIA
Together with Europe, write creative briefs for local initiatives, help manage the creative development timeline and process
Drive and manage all media, research and creative agency partnerships in FRANCE / IBERIA
Work closely with the sales organization to develop comprehensive, integrated marketing platforms that drive sell through of seasonal and core product lines
Direct and develop key account marketing plans against tied to FRANCE / IBERIA sales plan and key accounts
Liaise with FRANCE / IBERIA sales, operations and finance to integrate activities and initiatives
Control and manage annual budget for marketing in FRANCE / IBERIA
Procure consumer research and FRANCE / IBERIA market analysis to understand the competition, channel dynamics, consumer segmentation & positioning, product segmentation and brand performance
Prepare presentations on the Company’s FRANCE / IBERIA marketing strategies and plans to share with internal and external partners of Under Armour
Assist sales team with materials required for key account presentations/sell-ins
Report on/ measure the contribution of all FRANCE / IBERIA marketing activities to establish ROI
Build high-performing FRANCE / IBERIA marketing team
Direct all marketing communications with European Headquarters
Control & support the distributors marketing plan and activities (Italy/Greece)
Strong understanding across communication and retail marketing mechanics
Strong interpersonal skills and ability to communicate effectively with team members across all departments
Ability to prioritize and work under pressure with multiple deadlines
Highly organized and detail oriented
Strong presentation skills. Both verbal and written
Proficiency in French, English & Spanish a must
Has proven trade marketing experience in Europe across sports and/or lifestyle brand(s)

Marketing Manager, France Resume Examples & Samples

BS required, MBA is a plus
7+ years of experience in globally recognized in-line brands in the Lifestyle, (Action) Sports and Outdoor industry
Strong GoPro cultural understanding and actively participates in key GoPro vertical activities
Capability to prioritize work, operate with a bias towards action and has a sense of accountability for projects and goals
Ability to solve complex problems, rather than highlight them
Knowledge and experience in contract negotiations
Ability to work in cross-functional teams
Extensive travel - approx. 40%
Native French speaker, English fluent in written and spoken – Spanish as a third language would be a plus

Marketing Manager, France & Benelux Resume Examples & Samples

Several years of experience in a fast-paced Marketing and/or online business (online travel and retail experience would be highly beneficial)
Excellent English knowledge, French is a must
Knowledge of online reporting and tracking tools a benefit (Omniture and Business Objects a plus)

Marketing Manager, France Smartphone Resume Examples & Samples

A minimum 10 Years experience of marketing in a global tech business
Demonstrate outstanding through-the-line marketing expertise. Full campaign management integrating PR, Social, CRM, other digital channels, offline media, experiential and targeted promotions. Strong understanding of influencing and complementing BTL activity at business partners’ stores to convert demand generation to sales
Ability and examples of driving innovation/disruption in the business and the business model. Take calculated risks and evidence of challenger brand activation / guerrilla marketing tactics
Collaboration and strong teamwork with other members of the country team including Sales, Finance, Business Operations and Product. Align with Lenovo global and regional teams. Motivate and challenge local team and agency resources
Provide stakeholder teams (such as Regional marketing, GTM, partners, agencies) with regular marketing information and presentations as required
Senior level experience in a matrixed brand management structure, and of working successfully across borders and cultures. Able to articulate and win approval for conceptual ideas
Comprehensive understanding of the latest marketing trends and techniques

Field Marketing Manager France Resume Examples & Samples

Excellent spoken and written French; Good spoken and written English
5 years + experience in Marketing or experience in a similar role, working in a B2B Technology company
Experience in working closely with Sales and Channel Partners to achieve Sales objectives
Experience organizing events and using Social Media for Marketing
Proficiency in Marketo or other Marketing automation tool
Knowledge of Salesforce.com useful
Proficient in Windows, including PowerPoint, Word and Excel

Marketing Manager, France Resume Examples & Samples

Develop marketing plan for the France region in close collaboration with the Regional Director, Country Managers, and Sales leaders
Gain extensive knowledge on the different market segments and generate plans to increase market penetration
Work closely together with the local PR agency to improve the awareness of VMware’s solutions and overall strategy moving forward
Define and drive social media programmes for the country
Drive and control the lead management process including tracking and tracing
Control and maintain contact databases for partners, distributors, alliances, end-users, and other stakeholders
Support and manage the partner network regarding all marketing related activities
Work closely together with the local sales team and other internal stakeholders to make sure that the plan and execution is in line with overall strategy
Manage and control the marketing budget, including the co-op funds
Manage and develop the local end-user community
Produce and publish customer case stories and best practices
Education: Professional marketing qualification
Degree/ MBA
Language: Fluent in English, local language
The candidate has held senior marketing position(s) at software vendors, selling products via a two tier distribution model
Has developed and implemented marketing strategies and produced the associated marketing programs, collateral or products, with proven results
Worked with agencies to execute on different PR & Communications programs
Used to work in a fast changing international environment
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Field Marketing Manager, France Resume Examples & Samples

Drive marketing programs and execution to deliver pipeline coverage for sales organization
Work closely with sales and EMEA to ensure that integrated marketing plans and lead acquisition programs, aligned with Sales objectives and go-to-market are implemented and optimized
Drive to make sure that leads from marketing activities are being handled by Global Demand Center and followed up on in a timely manner
Work with marketing operations to measure, evaluate, and improve every marketing campaign
Help to drive marketing to partners across channels and region
Maintain line of sight into all marketing activities executed; serve as the key ‘go-to’ person for reporting on marketing effectiveness for all marketing-driven activities
Manage and track all available expenses to budget compliance
Provide leadership on field requirements for integration in marketing programs development
Ensure feedback from sales to deliver close alignment between regional marketing investment and sales requirements
Manage marketing calendar to ensure alignment with EMEA and partner programs as appropriate
Localization/translation of marketing content
Responsible for in-country social media strategy and accounts
Bachelor’s degree in Marketing, Business, or other related fields
At least 7 years of software industry field marketing, channel marketing, business development or general marketing/communications experience
Experience with technology, preferably Cloud or software, marketing
Ability to think strategically and align multiple stakeholders groups
Strong, demonstrated understanding of localized marketing approaches to acquisition and customer retention
Strong analytical skills and the ability to analyze data
Experience working in multiple countries in the region
Multiple regional language skills a plus
Willingness to travel extensively as needed
Strong technology skills, Eloqua, Marketo, Twitter, Linkedin, etc

IS Marketing Manager France Resume Examples & Samples

Act as the single point of contact for local BU stakeholders (GCN, MIT, DPS, CPSD, Virtustream and also VMware), for EMEA IS Marketing team and for the local Channel Marketing team
Marketing IS Planning : translate IS business priorities that are consolidated at global level and GTM, into local marketing objectives and KPI
Accountable of delivery & execution of IS Marketing plan and achievement of KPI with support of EMEA IS Marketing team and France Marketing team
Budget : own and manage the IS marketing budget in strong interlock with the EMEA IS Marketing team and with the France Integrated Marketing Lead
Reporting : budget execution, Marketing KPI (pipeline, Market share, …),
Own relationship with the local vendors (mainly Microsoft, Intel, VMware) being Dell EMC marketing local key stakeholder for them. You build a common plan supporting aligned priorities, ensure co-funded activities are correctly followed up and Proof of Execution (POE) are provided on a timely manner
Sales Enablement & Training: ensure the sales force is trained on key solutions and understand the value proposition of all services
Exceptional organizational and analytical skills
Outstanding communication and teamwork skills
Yes attitude with strong adaptability abilities
5/7 years minimum experience in solutions/sales/marketing/program management role
Strong understanding of IS Solutions