Marketing Communications Manager Resume Samples

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J Heathcote

Julien

Heathcote

7378 Therese Port

Dallas

+1 (555) 630 0495

7378 Therese Port

Dallas

Phone

p +1 (555) 630 0495

Experience Experience

Boston, MA

Marketing Communications Manager

Boston, MA

Waters-Rempel

Boston, MA

Marketing Communications Manager

Project management: Opening jobs within tracking database to obtain job number, routing for approval, updating routing comments within database, developing the project schedule, managing edits, relationship management and keeping clients and creative team aware of status and prioritization, meeting the timeline assigned which will result in excess of 80 - 120 active jobs at any given time
As part of the strategic campaign outlined, delivering copy for all associated marketing materials, contributing fresh ideas and concepts, proofreading & editing, working with freelance designers and writers to ensure all outsourced materials meet our standards, as well as making sure that brand strategies and positioning are executed in all sales and marketing tools
Develop and implement measures and programs by selecting and effectively using various communication channels, i.e. responsible for establishing which elements in the marketing communications mix best fit marketing and communications objectives (elements can include, but not limited to, tradeshows, advertising, public relations, events, promotions, direct mail, brochures, internet, audio-visual productions, etc.)
Working collaboratively with marketing, in-house FLC designers and agencies, manage the creative development and implementation of tactics including photography, sales tools, sales promotions, traditional, social and digital advertising, interactive and direct response marketing programs to support our aggressive marketing, communications and sales objectives
Working collaboratively across Personal & Corporate Banking marketing teams, to assist in the creation and delivery of advertising campaigns
Important information: This position is recruited for by a remote Kelly office, not your local Kelly branch. Please submit your resume to be considered for this position by pressing the “SUBMIT RESUME” button below. If you have questions about the position, you may contact the recruiter recruiting for this position (jesb917@kellyservices.com), however, your resume should be uploaded via the “SUBMIT RESUME” button included within
Provide daily tactical and editorial support for projects and programs including strategic recommendations and hands-on project management duties for a variety of thought leadership and external-facing projects including webinars, video production, sales and marketing materials, intellectual capital pieces, digital and print campaigns and advertising

Philadelphia, PA

Marketing & Communications Manager

Philadelphia, PA

Skiles and Sons

Philadelphia, PA

Marketing & Communications Manager

Establish priorities; provide work direction and assignments; monitor work to ensure deadlines met; conduct review
Provides input to Senior Management and field operations teams in order to create market differentiation and value creation
Assists the provider development department with communication plans and materials including print, fax and electronic plans
Manage communications activities. Assign and/or lead projects, develop/review/ edit/ approve content
Develop and execute the annual marketing plan, budget, and KPIs across multiple channels
Manage multiple workstreams with varying timelines and complexity with authority and passion
Digital Marketing: Review and manage corporate websites to ensure updated and relevant content. Work closely with Social Media to coordinate

present

Philadelphia, PA

Senior Marketing Communications Manager

Philadelphia, PA

Bins LLC

present

Philadelphia, PA

Senior Marketing Communications Manager

present

Helps to develop, execute and/or provide service management of marketing objectives
Project management including project budget management, vendor sourcing and management, project plan management, prioritization and issue escalation
Work with external partners to develop/approve creative
Manage project budget, providing monthly reporting of marketing effectiveness and ROI
Establish, manage and maintain excellent contacts with internal and external key stakeholders
Keep Senior Management informed of progress & development of all relevant Marketing issues
Ensure Marketing Communications Managers perform against objectives and targets

Education Education

Bachelor’s Degree in Marketing

Loyola University Chicago

Bachelor’s Degree in Marketing

Skills Skills

Solid commercial acumen and a strong attention to detail
Able to produce positive results with a strong sense of urgency and ability to multi-task
Strong knowledge of Financial Services industry
A strong team player who is able to lead high impact cross functional teams
Innovative thinker who is able to translate concepts into successful deliverables
Strong attention to detail and project management skills
Excellent attention to detail
Strong ability to translate business strategies into Marketing Communications ideas, strategies, messages and plans
Able to balance multiple priorities, deliver results, and exhibit professionalism in a deadline-driven environment
Strong customer service orientation, attention to detail and problem solving skills

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15 Marketing Communications Manager resume templates

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Marketing Communications Manager Resume Examples & Samples

Work with Marketing and Strategy team members and Digital Marketing team to develop and manage a content marketing program to help multiple businesses within Commercial Banking meet growth and revenue goals
Research, slate, write, edit and produce a high volume of both digital and print marketing collateral and thought leadership materials for all Commercial Banking business units with different goals, audiences, channels, etc., while leveraging and managing both in-house and external vendor resources
Assists in managing the CB Style Guide, and ensure team emulates the style, voice and tone of each of the Chase and J.P. Morgan brands and the Commercial Banking business overall in all written communications
Five to seven years experience leading and managing a content marketing program and team with proven results designing digital strategy and executing innovative and results-driven content marketing programs
Minimum Bachelors Degree in English, Journalism, Marketing or Communications or related field required. MFA in writing preferred
Exceptional writing, editingand verbal communications skills and ability to develop engaging and effective copy for diverse audiences around a range of topics
Demonstrated experience in digital marketing, user experience and SEO/SEM strategy and execution
Experience and interest in translating high-level, in-depth technical writing on financial topics into clear, concise and consumable formats for business leaders
Proven experience in developing and maintaining an active stable of freelance writers, editors, and proofreaders, and proven experience in assigning, editing and revising written collateral from multiple sources
Experience utilizing project management systems and workflow software to build effective project management timelines for integrated marketing campaigns and tactics (Attask, Basecamp, Aprimo, MS Project, SharePoint, etc.)
Attention to detail and ability to demonstrate versatility in writing formats and styles
Strong project management skills and proactive attention to deadlines
Ability to work well and communicate clearly and professionally with multiple stakeholders with differing business goals and communication styles

Senior Omni-channel Marketing Communications Manager Resume Examples & Samples

You will be responsible for marketing Gap Inc.’s omni-channel story in compelling and engaging ways that can be used across several channels and with a variety of audiences. This includes creating breakthrough communications that engage people in our initiatives, features & functionality, and educate employees on how we are designing the best omni-channel capabilities in the retail industry. Your goal will be to connect the advances we’re making using technology to delight our customers and how that is helping us win in the marketplace. The focus is internal marketing but there will be some external marketing components
We want you to create original content and convey stories in new and exciting ways; we want to shake things up and will want you to be proactive in identifying unique opportunities that build enthusiasm and confidence in our omni-channel progress. This may include developing both physical 3-D content and experiences, and digital content for email, blogs and visual mediums. This may be managed independently and by leveraging graphic and video production partners
You will lead engagement events and experiences, without-of-the-box thinking, to excite and educate a diverse group of employees, leaders and vendors on the future of omni-channel retailing. This includes managing all aspects of creating and curating an innovation lab that displays our digital capabilities from early stage experiments that stir thinking and dialogue, to fully formed solutions informing future investments. This will require strong event and project management skills, including conceptualization, execution and budget management
Part of your role is to support business meetings and presentations for leaders and employees. This involves direct partnership with executives and business partners to help them develop messaging and presentations; this may vary in nature from written presentations, visual communications or new ideas we haven’t even thought of yet
You will collaborate with cross-functional partners to lead strategic and tactical communication plans supporting our product/feature rollouts to the company and our brands
B.A./B.S. degree required, preferably in a business, marketing, or communications field and 8-10 years of experience in a related environment
Creative agency experience preferred and previous work in a technology company or with technologists strongly desired
Writing samples or other creative communication/branding/marketing examples displaying an innovative and succinct style of communication
Proficiency in Microsoft Word, Excel, PowerPoint and emerging communication and storytelling tools and technology

Marketing Communications Manager Resume Examples & Samples

Bachelors degree in Communications, Marketing, Journalism, Advertising or related field
Project management, communication and collaboration skills
Excellent verbal and written skills
Ability to work independently on projects and also collaborate as a strong team member
Ability to operate under pressure, manage many projects and meet multiple competing deadlines
Timeline and budget management
In depth knowledge and understanding of all aspects of marketing communications including brand management spanning print, POS, digital and online
Experience upholding brand standards
Experience activating brand in a client services environment and optimizing the client experience
Technical and logistical understanding of production processes is essential for the development of materials
Marketing in a service oriented environment as well as working with regional and field operations
Both B-to-C and B-to-B Marketing experience
Minimum of 8 years in a large corporate environment or a mid- to large-size agency with responsibilities for all aspects of a major client’s communications initiatives

Marketing Communications Manager Resume Examples & Samples

Skill in MS Office applications (Outlook, Excel, PowerPoint, Word)
Strong understanding of key retail channels and accounts
Strong project and budget management, planning, and prioritization skills
Proven understanding of retail needs with a focus on product presentation, merchandising, and enhancing sell-through
Excellent business acumen
Capable of partnering and influencing across internal and external project teams to drive to results
Strong communication abilities both written and verbally
Bachelor's degree (B. A.) from four-year college or university, graduate level Marketing qualification desirable
Minimum five (5) years of Marketing experience within the fashion industry
Retail floor experience an or retail account experience preferred
Equivalent combination of education and experience required in lieu of a degree

Marketing Communications Manager Contract Position Resume Examples & Samples

Create program marketing and educational content, both print and electronic
Copyedit, proofread, and revise existing communications
Provide project management oversight: ensure the timely and compliant delivery of sales and marketing materials; coordinate and track projects from inception to completion
Partner with sales and implementation teams to customize content for new plans
Assist in the development of processes to create and deliver content packages to ARA clients and in the creation of a system to maintain client-specific files for future revisions
Bachelor's degree required, Marketing or Business preferred
3 to 5 years plus marketing experience; defined contribution experience preferred
Quick learner; interested in learning new products/programs; able and willing to problem solve and offer new marketing and process ideas
Project management skills; high attention to detail; ability to meet deadlines and manage multiple projects
Oral and written communications skills, including editing and proofreading with proficiency in MS Word and PowerPoint
Ability to work collaboratively, as well as independently, in a high-performing team environment; self-starter with a positive “can-do” attitude

Senior Marketing & Communications Manager Resume Examples & Samples

Develop local marketing strategy for each flagship market, based on global and regional strategy, supporting local and hub media buying and planning
Maintain local Twitter accounts in line with Corporate guidelines
Partner with EMEIA Beauty Marketing and Communications Managers to develop a marketing and communications plan to drive Beauty business within each market, ensuring that they are in line with EMEIA and local market strategy
Implement regional messages as agreed at EMEIA regional level

Marketing Communications Manager Resume Examples & Samples

Supporting Senior Communication Managers in the delivery of successful advertising strategies
Creating advertising and interactive content campaigns
Overseeing the delivery of executions within these campaigns
Sharing knowledge and collaborating with marketing segment teams
A proven record of shaping strategy and converting it into tactical executions
Experience of defining and delivering clear insights into market trends and customer behaviour
A history of delivering results in competitive markets, prioritising opportunities to make the biggest commercial impact
Excellent stakeholder management and negotiation skills
Solid commercial acumen and a strong attention to detail

Marketing Communications Manager Resume Examples & Samples

Delivering the PCB Marketing ATL and interactive content agenda
Supporting the creation and delivery of advertising campaigns
Driving brand as a strong, consistent and accessible bank
Managing relationships with senior stakeholders in Risk, Finance, Legal, Compliance and Privacy, providing clear and authoritative advice
Supporting the Senior Communications Managers in overseeing campaigns, making sure they are compliant with standards and regulations, and are aligned to our goals and priorities
A track record of identifying and interpreting market trends and customer behaviours to shape strategy
Knowledge of customer and client segment marketing, and how it impacts the customer experience
An operation knowledge and understanding gained in a senior management customer segment environment
Experience of delivering effective marketing plans and generating value from marketing activities
Excellent stakeholder management skills, and the ability to communicate complex ideas effectively to audiences of all types

Senior Marketing Communications Manager Resume Examples & Samples

Manage all marketing and communications activities for their clients
Lead and development marketing communication strategy as appropriate
Develop and drive e-commerce platform and digital projects
Build and enhance relationships with clients and third parties
Liaise with senior management on the implementation of marketing communications functions

Brand, Marketing & Communications Manager Resume Examples & Samples

Assistant Director with at least 7 years experience
Knowledge of EY and how to drive projects and engagement to a successful conclusion
Knowledge of how to make projects work/happen in the partnership organisation
Solid project management experience from start to finish
Solid understanding of all marketing channels available – internally and externally
Good understanding of the role of BD and MSLs in order to support EMEIA SGM leaders
Good copy writing, design and editorial skills
Excellence in partnering with third party vendors, e.g. Research agency, Publishing agency, Marketing agency
Ability to work and coordinate teams cross border effectively and with sensitivity and cultural awareness
Event management experience to guide and assist countries with Strategic Growth Forums where needed

Marketing Communications Manager Resume Examples & Samples

Managing the marketing of residential energy efficiency programs for a Michigan-based utility client
Working directly with clients and ICF team to develop and implement marketing and communications plans to educate residential customers about energy efficiency and drive participation in energy efficiency programs
Working with ICF Creative Services team to fulfill the development of on- and offline-marketing materials including web sites, direct mailers, brochures, testimonials, technical fact sheets, incentive applications forms, email and direct mail campaigns, trade ally newsletters, advertising campaigns, posters, display materials, etc
Managing the review and approval process for marketing materials and plans, including working across the organization to deploy efforts (IT, program management, client, legal)
Working with the ICF Media Services team to develop, propose, and implement vertical marketing and advertising campaigns, coordinating the deployment of integrated outreach campaigns across broadcast, print, online, social media, events, etc
Bachelor’s degree in marketing communications, public relations or related communications field; masters preferred
Eight years of working experience in marketing, public relations, communications, social marketing, or related field

Marketing Communications Manager Resume Examples & Samples

Drive the creation of world-class marketing communications for all Facebook marketing products across our agency, partner and brand advertiser customer base in Greater China
Develop thought-leadership materials designed to enhance our agency partners’ understanding of online marketing platform
Create innovative content that can be used by our sales teams to generate new business, educate clients/partners on new products/features and engage clients/partners on innovative ways to drive awareness/sales via new marketing techniques
Work cohesively with event team on planning and organizing impactful events that can inspire marketers to transform their business with Facebook
Work closely with cross-functional counterparts to ensure cohesion and scalability for advertising messaging, campaigns and product launches
Develop scalable ways to use data and metrics to drive growth and sales for clients

Senior Marketing Communications Manager Resume Examples & Samples

Develop and implement marketing communications strategy for the assigned portfolios with the aim of achieving strategic marketing objectives
Define priority titles together with Publishing and set objectives for those at the beginning of each year
Monitor, launch, test and implement new marketing tools and techniques
Carry out research on business trends and opportunities, needs and competition
Ensure Marketing Communications Managers perform against objectives and targets
Provide direction, leadership and motivation to staff where appropriate
Coordinate in various Science & Technology Marketing Global Projects
Establish, manage and maintain excellent contacts with internal and external key stakeholders
Competitive salary and a 13th month
You can participate in the convertible personnel bond loan scheme
Numerous training, coaching and e-learning modules for long term job opportunities and development

Marketing Communications Manager Creative Content Resume Examples & Samples

Expert creative, verbal and written communication skills
Agency experience a plus, creative director or similar role
Advanced executive level presentation skills
Expert organizational agility with the ability to engage across all levels of Dell and with external partners
Expert organizational and project management skills
Ability to lead others to complete their best work
Experience managing a team or managing outside agencies/vendors
Undergraduate degree and 10+ years of relevant experience

Marketing & Communications Manager, Latin Resume Examples & Samples

Develops, implements, and manages regional marketing programs directed at promoting all Kohler Co. plumbing brands to meet the unique Latin American requirements
Creates and administers showroom programs to optimize the effectiveness of the Registered Showrooms and Dealers in the region
Develops, implements, and manages marketing budgets for Kohler and Sterling brands
Creates and distributes all Kohler collateral literature, merchandising and POS promotional materials for the region taking into consideration specific country needs
Manages Kohler participation in all trade and consumer shows including design, construction and setup of all displays
Consults with Market Research, Area Managers, and other Marketing personnel to determine market potential by country to define Kohler Co.’s market penetration
Prepares sales forecasts and projected market penetration, recommend sales policies and budget estimates based on demand forecast, and market potential
Frequently interacts with customers and consumers to maintain a dynamic understanding of market trends and consumer trends
Develops and executes the annual corporate advertising strategy. Manages vendor relationships with advertising agency, public relations firm, and other suppliers
Develops and administers distributor and dealer co-op advertising programs including managing all promotional, advertising, and cobranding opportunities
Coordinates the conversion of literature and electronic tools (including all corporate websites) from English to Spanish to meet the dual-language requirements in the region
Manages all Kohler Co. promotional activities related to Social Media in the region
Manages CRM campaign efforts to reach key influencers in each targeted country
Bachelor’s degree in Marketing or related field required, MBA degree preferred with a marketing concentration
Appropriate marketing experience desired, preferably with branded products sold through distribution. 6+ years of experience required
Fluency in English and Spanish required, Portuguese fluency desired

Senior Marketing Communications Manager Resume Examples & Samples

Develop marketing programs to support acquisition, renewal and loyalty initiatives in strategies and the underlying systems and processes to ensure on-going testing and refinement of message, creative, offers, etc
Drive the on-going development and refinement of the contact strategy, content strategy and editorial strategy in partnership with product marketing, CSM/social media, sales and other key stakeholders
Drive the on-going development and refinement of the B2B web site to optimize conversion across the funnel while ensuring an engaging, informative experience for clients and prospects
Ensure seamless customer experience and a cohesive narrative across all outbound communications and web-based properties
Partner with product marketing to support and manage successful launch programs for all products/services and initiatives, sales enablement, field based programs, etc
Work cross-functionally to ensure successful implementation of strategies and plans
Accountable for forecasting and driving direct revenues tied to marketing activities
Regularly report on key business metrics, campaign results, and devise a testing strategy to ensure on-going optimization of the experience and results
Demonstrate analytic skills to evaluate alternatives and apply data toward solving business problems
Manage, coach and mentor employees on career development and leadership skills
Present ideas convincingly to management and gain buy-in from key members

Marketing & Communications Manager Resume Examples & Samples

Creating and launching campaigns for Marketo demand generation and marketing automation program
Guiding the development of collateral, infographics, interactive case studies and motion graphic videos to support email and direct mail marketing campaigns
Managing global events to build brand awareness and generate leads, including tradeshows and company-hosted events
Working with internal and external teams to develop web content, SEO strategies and PPC campaigns
Working with media relations team to generate coverage of our business
Managing internal communications for our group
3-7 years of recent, related experience
Experience with Marketo and Salesforce.com highly desired
Ability to travel, as needed
Prior Marketing and Communications experience in the Finance & Accounting arena / / / / /Xerox Business Services, LLC is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, creed, religion, ancestry, national origin, age, gender identity, sex, marital status, sexual orientation, physical or mental disability, use of a guide dog or service animal, military/veteran status, citizenship status, basis of genetic information, or any other group protected by Federal or State law or local ordinance. People with disabilities who need a reasonable accommodation to apply or compete for employment with Xerox Business Services, LLC may request such accommodation(s) by calling 1-866-419-2226 or by sending an e-mail to//accommodations@xerox.com//./

Asset Management Marketing Communications Manager Resume Examples & Samples

To support the Marketing Manager to drive the product and business agenda through marketing communications
To ensure consistent messaging across all communications
To manage our extensive CRM and Digital marketing programme to acquire new customers for our trusts
To work with team members, internal and external agencies and relevant business areas to deliver promotional and support activities integrated across the full marketing mix including monthly emails, sales aids, press advertising, online advertising, fund manager interviews, product brochures etc
To respond to marketing requests and support from the investment trust sales team
To ensure all marketing activity has measures in place so that meaningful analysis and lessons can be learned
To coordinate multiple stakeholder sign-off ensuring adherence to company/industry standards and compliance regulations
To ensure that all activity is managed to budget
To liaise with marketing colleagues and stakeholders to ensure best execution, consistency and adherence to corporate and brand guidelines
Marketing experience either agency or client side with track record of delivering fully integrated marketing campaigns successfully with an appreciation of online
Proven planning and project management skills
Experience with digital acquisition campaigns using search and programmatic is preferred
Experience in asset management/financial services is preferred
Knowledge and understanding of investment trusts preferred but not mandatory
Familiarity with working in a complex matrix structure is beneficial
Ability to work with different stakeholders, both within the marketing team, and with internal clients, is critical to success of the role
Degree and or marketing qualifications - desirable but not essential
Ability to interrogate data
Knowledge of layout and design basics

Marketing & Communications Manager Resume Examples & Samples

Develop local marketing strategy based on global and regional strategy, supporting local and hub media buying and planning
Working closely with globally appointed agency for the region
Manage events strategy for region, in partnership with EMEIA events manager
Partner with EMEIA Beauty Marketing and Communications Managers to develop a marketing and communications plan to drive Beauty business, ensuring that they are in line with EMEIA and local market strategy

Product Marketing & Communications Manager Wealth Management Solutions Resume Examples & Samples

This position is responsible for developing strategies and executing marketing and communication plans for wealth management solutions. Position supports efforts designed to increase awareness, understanding and sales of wealth management products and solutions with advisors, clients and sales consulting groups. This position reports to the Director, Product Marketing and Communications. Responsibilities include
Develop strategies to increase awareness and drive growth of wealth management solutions
Create marketing and communication plans to support product initiatives. Work with large cross-functional teams across the organization to ensure alignment and integration
Plans, writes and implements marketing and communication strategies and tactics that support integrated plans. Works individually or with a team to prepare communications, sales literature, etc
Serve as primary liaison with internal partners – legal, compliance, creative services, production services, product development, trading desk, etc
Drive measurable program results. Track program participation and results and provide recommendations for improvements, execute approved recommendations quickly
5+ years’ experience in Product Marketing or related function
Bachelor’s Degree in Marketing, Communications or equivalent in a related field
Strong knowledge of financial products and services (i.e. managed accounts, alternative investments, capital markets, retirement plans)
Strong, demonstrated writing skills -- including content research and audience strategies
Proven ability to motivate and influence internal partners
Demonstrated ability to work as a leader within teams and ability to influence others
Exceptional marketing, communication, project management and organizational skills
Experience in developing and implementing marketing and communication strategies
Proven ability to think fast, respond quickly and learn quickly in a fast-paced environment
Proven ability to prioritize, coupled with strong attention to detail
Required Licenses: Series 7 required or ability to obtain within 90 days
Experience with saleforce.com and email marketing automation tools (i.e. Eloqua)
5+ years of industry experience in financial services

Marketing Communications Manager Consultant Resume Examples & Samples

Strong and demonstrable experience in corporate communications or a public relations agency role
Undergraduate degree in relevant field desired
Financial services. commodities or exchange expierence required
Demonstrable writing/communications skills, strong media relationships; experienced in public relations strategy development
Ability to manage multiple projects and collaborate with a variety of colleagues, direct reports, matrix relationships, internal clients, senior management, etc
A team player with a successful track record of achieving measurable results and building key relationships; and,
Ability to analyse news and trends

Senior Marketing Communications Manager Resume Examples & Samples

Build plans aligned to commercial scorecard priorities based on content marketing and marketing automation
Develop audience centric strategies and optimize marketing motions to reach new prospects through digital engagement and nurture
Ensure strong working relationships across the USCMO organization, business groups and segment teams to provide strategic recommendations, and insights
Drive continuous improvement and optimization in campaign efficiency and effectiveness (marketing funnel). This includes ensuring goals and success metrics are trending according to plan
Influence investment into programs based on business cases, strong communication, and executive presentations
Exceptional cross-organization/cross-functional project management and collaboration skills
Excellent marketing skills, strategy instincts, and business intuition
Storytelling skills to sell in ideas and improve customer experiences
Analytical rigor and ability to produce well-researched insights
Inspiring our team to make an impact on the business and love their jobs

Marketing Communications Manager Resume Examples & Samples

Must have a minimum 5 to 7 years of related marketing experience
Must be innovative and demonstrate flexibility and adaptability
Experience working with budgets is a plus
Ability to multi-task and be detail oriented is a requirement
At a minimum must have intermediate level competency in PowerPoint, Excel and Word

Marketing & Communications Manager Resume Examples & Samples

Managing internal communications for our group Qualifications
Ability to travel, as needed Preferred Qualifications
Prior Marketing and Communications experience in the Finance & Accounting arena //

Marketing Communications Manager Resume Examples & Samples

Development and execution of strategic communications plans across TWCBC departments and all communications channels including, but not limited to direct mail, e-mail, bill/statement messaging, IVR and outbound phone messaging
Responsible for creative development, copy review, list management (define requirements and coordinate implementation) and print production for all communications activities
Manage key lifecycle communications channels including bill inserts and statement messaging to promote TWCBC’s products and services
Support the communications needs of the product management team for strategic product initiatives including product launches, technical product updates and legally required customer communications
Support the communications needs of the customer lifecycle team for all legally required customer communications such as privacy notices and rate actions
Development, implementation and optimization of marketing communications to support sales, marketing, and engagement activities (ie, training documents, promo sheets, scripts, etc)
Manage the marketing communications budget, calendar, success metrics and reporting

Marketing Communications Manager Resume Examples & Samples

Drive the content strategy, message and materials development for Facebook’s solution set for Export advertisers, with an emphasis on Chinese advertisers
Build a deep understanding of new advertising offerings and create compelling materials about those product releases for multiple audiences and channels (Facebook sales force, clients, PR, partners, website, etc.)
Work closely with global cross-functional teams to activate messages and drive product adoption in Asia and other regions
Create, execute, and drive translation of marketing collateral—including things like PowerPoint decks, fact sheets, playbooks, customer stories, newsletters, how-to content, videos, and more

Marketing & Communications Manager Resume Examples & Samples

Strong English & Chinese written and oral communications skills
Deep understanding the GCG workforce within IBM, and an appreciation of the different routes and message delivery vehicles that can be used to reach them
Ability to foster culture change; apply and translate business strategies to target audiences; strategic thinking and problem solving
Experience in proactively identifying communications opportunities and executing supporting programs
Knowledge of internal communications tools and processes, including web, new media, social networking, etc
Problem Solving: Uses creativity and business judgment in maximizing communications effectiveness, often going beyond traditional approaches and techniques. Develops and recommends new communications efforts that can benefit the organization's image and business success. Works on improving and streamlining department procedures and processes
Impact on business/scope: accountable for the effectiveness of individual assignments and their impact on department results or the overall communications program
At least 8 years experience in relevant working experience

Marketing & Communications Manager Resume Examples & Samples

Manage the on- and off-line communications strategy across different sales channels, to ensure that communications are continuously updated and reflective of the brand messaging
Produce and develop a range of high quality marketing materials across a wide range of products, such that they are relevant and informative and develop the brand's positioning
Involvement with marketing strategy for a growing team, supplying insight and guidance throughout
Liaising with key internal stakeholders in the wider sales and marketing teams as well as managing relationships with external agencies

Commercial Bank Marketing & Communications Manager Resume Examples & Samples

Inspire and lead colleagues through the conceptualization, development, execution, and evaluation of innovative marketing programs consistent with the annual marketing plan. This may include major integrated marketing campaigns as well as other small programs that leverage online, offline, website, PR, internal communications, content development, direct communications, and other marketing channels or tactics
Maintain regular constructive relationships and dialogue with senior leadership and key colleagues within the businesses as well as with your Marketing & Communications Division colleagues and leadership team
Director of other individuals within our Center of Excellence to help bring to bear the full power of the Marketing & Communications Division
7 years experience in managing a marketing function
Bachelor’s Degree in Marketing preferred
Minimum five years project management/supervisory experience
Strong people leadership, coaching, and management abilities
Excellent written and verbal presentation skills

Assistant Marketing Communications Manager Resume Examples & Samples

Facilitate asset distribution between regional offices, internal departments, and vendors via FTP client
Assist in capturing gameplay for screenshots, packaging, and videos
Coordinate, route, and track approval of marketing materials
Build strong relationships with the other teams within Blizzard
Help ensure strategic and visual consistency of all Blizzard brands
Track contracts and invoices from vendors and partner companies
Create, adjust, and maintain schedules for all creative assets and update regional offices weekly
Review all materials to ensure they are free of typos, inconsistencies, and other errors
Help coordinate meetings, takes and distributes notes
Assist marketing department with other projects and duties as needed
Contribute to a positive work environment

Marketing & Communications Manager Resume Examples & Samples

Lead the team in developing and executing annual marketing plans aligned with the core business objectives. This includes strategic and tactical elements of the plan as well as financial / budgetary elements
Inspire and lead colleagues through the conceptualization, development, execution, and evaluation of innovative marketing programs consistent with the annual marketing plan. This may include major integrated marketing campaigns as well as other small programs that leverage online, offline, website, internal communications, content development, events, direct communications, and other marketing channels or tactics
Maintain regular constructive relationships and dialogue with senior leadership and key colleagues within the businesses, Wealth Advisory, Commercial and Business Bank partners as well as with your Marketing & Communications Division colleagues and leadership team
Understand and adhere to the Company’s risk and regulatory standards, policies and controls in accordance with the Company’s Risk Appetite. Design, implement, maintain and enhance internal controls to mitigate risk on an ongoing basis. Identify risk-related issues needing escalation to management
No initial direct reports
Bachelor's Degree, or in lieu of a degree a minimum of 4 years work experience
Minimum of 7 years’ experience in managing a marketing function
Bachelor’s degree in Marketing preferred

Regional Marketing Communications Manager Resume Examples & Samples

Managing the implementation of Global Business Unit (GBU) activities active in the region
Liaising with Regional Marketing Managers, Global Marketing Communication Managers and country stakeholders
Partnering with Regional Product Marketing to develop and implement successful marketing communication tactics
Effectively coordinate and project manage the execution of marketing activities with Global Marketing Services, Creative Design team, and external vendors
BA or BSc in marketing, business management or related field
At least 5 years professional experience as high level marketing coordinator
International/European market experience
Excellent knowledge of Microsoft office
Fluent in English, additional European language skills preferred
Experience delivering change initiatives and facilitating change in a customer focused organisation

M&T Securities Marketing & Communications Manager Resume Examples & Samples

Lead the team in developing and executing annual marketing plans aligned with the core business objectives. This includes strategic and tactical elements of the plan as well as financial /budgetary elements
Inspire and lead colleagues through the conceptualization, development, execution, and evaluation of innovative marketing programs consistent with the annual marketing plan. This may include major integrated marketing campaigns as well as other small programs that leverage online, offline, website, internal communications, content development, direct communications, and other marketing channels or tactics
Monitor the effectiveness of marketing programs to achieve a constant state of testing, identifying insights and learnings, and then improving your programs
Maintain regular constructive relationships and dialogue with senior leadership and key colleagues within the M&T Securities and Retail Banking partners as well as with your Marketing & Communications Division colleagues and leadership team
Sound creative judgment
Ability to manage marketing/advertising agency relationships

Marketing Communications Manager Resume Examples & Samples

Own the executive communications plan and unified story for Public Sector and its transformation, addressing Microsoft corporate executives, partners, end-customers, and Public Sector Field & Staff
Execute cohesive communications that amplify CVP, Public Sector, and company strategic priorities
Maintain drumbeat of Public Sector communications across its Industries as we reach into the company
Monitor impact and results of the communications to drive business impact
Engage across the company with communications peers to leverage storylines, channels and opportunities
Build and maintain an Executive Platform for the Public Sector CVP
BA required, communications related degree or equivalent experience, MBA preferred
8+ years relevant exec communications experience
Impeccable written/verbal communication skills; skilled at creating a wide variety of presentations
Ability to work effectively at all levels - with exceptional poise and executive maturity
Extensive cross-group collaboration & ability to influence at all levels of the company
Domain knowledge in relevant industry
Manages confidentiality without exception; demonstrates outstanding judgment
Ability to manage multiple tasks/projects simultaneously
Power-user of SharePoint, PowerPoint, Lync, Yammer, and other communication technologies
Ability to thrive in a fast-paced, ambiguous environment; Demonstrated ability to have fun

Marketing & Communications Manager Resume Examples & Samples

Define and drive communication and training strategy for website
Develop materials, maintain catalogue/library and calendars
Collaborate with key stakeholders to promote site services and drive adoption including eDelivery, Banking and Lending Product Management, Capital Markets, Research, Digital Content Governance, Client Communications Governance
Partner with Marketing to continually develop marketing plan and strategy
Support the Digital Advisory Council process – a team of Field participants leveraged for focus groups to represent Field and Client needs
Organize quarterly meetings, develop Newsletter and schedule informal focus groups and feedback sessions
Represent and demo the site and team capabilities at corporate events
Website Marketing and editorial experience
Project/Program management skills
Self-starter with ability to independently drive projects to completion and ability to manager multiple competing priorities in a demanding environment

Marketing Communications Manager Resume Examples & Samples

B2B Institutional marketing experience
Strategic thinker, tactical implementation
Ability to translate complex information into print and online materials
Technical ability - product wrappers, investments and digital
Digital and campaign knowledge
6yrs+ relevant financial services experience
Writing and presentation skills
Strong can do attitude, self-starter
German language would be desirable but not neccessary
Ability to travel - 20%

Marketing Communications Manager Resume Examples & Samples

Build and maintain the executive communications plan for the CVP that amplifies Public Sector and Microsoft priorities across internal and external audiences
Maintain effective, high-quality communications that translate business and technological strategies into compelling messages that are delivered across multiple communications channels
Monitor impact and results of the communications to drive business impact and make needed modifications over time
Solicit the voice of internal and external audiences to drive better, more impactful content and storytelling
Create innovative, on-message presentations, and coach senior leadership in their delivery
Create and maintain a strong Public Sector identity including walking deck, videos and other assets
8+ years relevant exec communications experience with 3 or more years working with a CVP or above
Must have exceptional messaging and positioning skills and the ability to leverage multiple channels to land meaningful narratives
Has exceptional attention to detail and ensures accuracy in all communications deliverables
Can project manage multiple communication projects simultaneously and drive strong workback plans and milestones

Marketing Communications Manager Resume Examples & Samples

Degree holder in Marketing, Communications, Business Administration, Arts or related disciplines
Minimum 5 years of working experience in advertising or bank marketing (advertising agency background is preferred)
Good copywriting skills in Chinese and good writing skills in English
An open-minded, energetic team-player in the fast faced working environment

Marketing & Communications Manager Resume Examples & Samples

4 - 6 years of marketing and business management experience
University degree (marketing specialization)
Knowledge of how to conduct an agency brief
Knowledge of advertising/print production, including an ability to judge creative
Working knowledge for applicable product portfolio(s)
Working knowledge of BMO Treasury & Payment Solutions marketing and sales channels
In-depth organizational skills
Ability to lead assigned projects
Ability to prioritize and multi-task within a complex fast paced environment
Well developed relationship management skills
Working marketing analytical skills
Excellent communication skills – both written and verbal
Working technical marketing skills including marketing communications and execution

Product Marketing Communications Manager Resume Examples & Samples

Build concise and meaningful stories out of complex information to achieve specific objectives
Work closely with experienced marketers to help them articulate internally and externally the ways Facebook can maximize the value it provides to its customers¹ industries
Propose and execute novel ways of creating shared understanding within a topic or concept

Marketing Communications Manager Resume Examples & Samples

The ideal individual for this role has a strong background in developing creatively driven marketing campaigns, a unique passion for problem-solving, collaborating, and driving data-driven results, along with an innate understanding of how to manage and evolve a highly visible consumer brand through marketing
Conceptualize innovative marketing programs that deliver against Facebook brand and/or product objectives
Partner with key internal marketing and other cross-functional teams to build and develop strategic marketing solutions, aligning to corporate priorities
Collaborate with key external companies and partners to develop co-marketing initiatives that drive product objectives while building and ensuring brand integrity
Develop, manage and oversee execution of brand marketing campaigns in partnership with outside agencies and internal creative teams
Partner with Global Brand Strategy and Insights and Media Delivery teams to ensure all initiatives are grounded in a solid base of consumer understanding and structured to deliver data-driven solutions and results, both quantitatively and qualitatively

Instagram Product Marketing Communications Manager Resume Examples & Samples

Develop positioning and messaging for Instagram's ad products in partnership with Instagram’s product and business marketing teams
Produce corresponding deliverables—messaging documents/presentations/ guides, product collateral, pitch decks
Bring to market across Instagram and Facebook’s B2B marketing channels – Facebook salesforce, Marketing Partners/developers, PR, Facebook for Business website, advertising, etc
Uncover trends, data and insights to build out our ad proposition to internal (sales) and external (businesses, agencies) audiences

Marketing Communications Manager Resume Examples & Samples

University graduate in Marketing, Communications, Business Administration, Arts or related disciplines with 10 years’ working experience in advertising or bank marketing. Advertising agency background is preferred
Experience in Digital Marketing and Social Media is a must
Marketing communication and print ad marketing knowledge is essential
Numeric and logical thinking with excellent communication & presentation skills
Good people management skills with strong business acumen
An open-minded, energetic team player in the fast paced working environment and able to work under tight timeline and pressure
Excellent command of both written and spoken English and Cantonese, Mandarin is preferred

Marketing Communications Manager Resume Examples & Samples

Create residential marketing plans geared towards the needs to each program that are in line with program strategy and energy savings targets
Develop program specific forms and materials
Generate ideas for promoting energy efficiency programs to residential customers in conjunction with the program managers and their teams Track results of marketing
Communication product development, such as newsletters, fact sheets, Web content
Developing briefings, presentations, and other communications tools
Managing a project from start to finish. Conceptualizing and aligning with the client, interacting with editors, designers, production managers through completion of project
Energetic, self-starter and resourceful problem solver
Experience using content management systems (CMS) and email. management systems, particularly GovDelivery
Ability to be flexible to handle multiple priorities

Marketing & Communications Manager Resume Examples & Samples

5 years of professional experience
Proven ability to direct and manage personnel and consultants, multitask, and manage multiple projects at one time in a very fast-paced environment
Excellent verbal and written communications skills, as well as editorial skills
Demonstrated creativity and problem-solving skills
Ability to provide editorial direction, art direction and articulate concepts and ideas
Knowledge of design and print
Fluent in Word, PowerPoint, Excel, Lotus Notes

Marketing Communications Manager Resume Examples & Samples

Yearly pan-euro marketing communication plan creation (strategy & execution plan)
Manage the EMEA lead agency model
Define & manage the marketing communication strategy and execution: Advert singing with multi- country cross media planning, below and above the line assets creation, localization, out of home activities, digital brand building planning and EMEA press relation
Responsible for consumer events and partnerships
Maintain consistency across countries - share best practices
Marcom budget management
Monthly reporting on channel activities and ROI (share of voice, sell out)
Marcom experience in EMEA CE/Lifestyle/Fitness/Fashion markets
BA/BS in Science, Marketing, Business Administration, or equivalent

Integrated Marketing Communications Manager Resume Examples & Samples

Content Amplification & Development of local comm platforms
Participate in development of ASEAN Shared Bets
Connections Planning raising the bar
Agency/Direct Marketing Investments Management
Team Management
Builds Brand Value
9-12 years of experience in Communication - including both Content and Media - in FMCG companies

Marketing Communications Manager Resume Examples & Samples

A minimum of 5-7 years in marketing, advertising, or professional services firm or in a related function
Expertise in promotions development - effectiveness testing and strategy development
Experience working with internal or external clients to achieve a positive outcome based on a set of criterion
Vendor management skills
Comfortable working under tight deadlines
Collaboration / teamwork skills
Strong computer skills in PowerPoint and Excel with an attention to detail

Marketing Communications Manager Resume Examples & Samples

Formulate, articulate and execute a strategic marketing and communications vision that internally and externally promote specific services, facilities and expertise offered in designated campus units
Lead unit level multi-media marketing and communications efforts that target internal and external audiences, support business goals and enhance the reputation of the unit and the Institute
Serve as the liaison and provide direct marketing and communications support and counsel for units and programs
Coordinate, promote and support special events, conference and trade show activities
Collaborate with Institute Communications on media outreach and internal communication needs
Education:Bachelor's degree in Marketing, Communications or related field
Skills:Ability to cultivate strong, positive relationships , work effectively in a collaborative team environment and superior speaking, writing and editing skills
Preferred Education: Master's degree in Marketing, Communications or a related field
Preferred Work Experience: 7-10 years of experience in Marketing Communications within higher education, finance, research, compliance, intellectual property or a related field

Product Marketing Communications Manager Resume Examples & Samples

Dental Benefits
Life Assurance
Ride2Work
Other Benefits Gym Pruhealth Partner Gyms
Laundry Benefit 2014 UK Holiday Calendar
Posted: 10th November 2015
Closing date: 21st December 2015
Drive the content strategy, message and materials development for Facebook’s solution set for Local Awareness and Emerging Markets advertisers
Work with the Facebook product teams to develop positioning, messaging, and strategy for landing our core value proposition
Build a deep understanding of new advertising offerings and create compelling materials about those product releases for multiple audiences and channels (Facebook SalesForce, clients, PR, partners, website, etc.)
Create compelling content that shifts long-held perspectives at the highest levels of specific industries. This could include PowerPoint decks, fact sheets, play books, customer stories, newsletters, how-to content, videos, and more
Work closely with global cross-functional teams to activate messages and drive product adoption

Marketing Communications Manager Resume Examples & Samples

Delivering on brand development, advertising, events, PR, web and fund campaigns and contributing to the team's marketing strategy going forward
Supporting the Head of Distribution on the production of presentations and other sales support collateral and fund reporting for the purposes of attracting new business and retaining existing clients
Working on the digital marketing strategy to improve social media activity and ensure the website is correctly maintained by the digital marketing executive
Liaison with external agencies for PR and digital projects, managing relationships accordingly
Managing a team of three marketers of varying levels
Ad hoc sales support and marketing tasks from various internal stakeholders

Marketing / Communications Manager Resume Examples & Samples

Experience with production and delivery of marketing and advertising campaigns
Hands-on experience in generating successful creative solutions from concept through completion
Ability to execute high quality marketing communications aligned with the YMCA’s strategic goals
Strong writing proficiency required as well as excellent time and project management, and oral communication skills
Exceptional eye for detail and consistency, with meticulous attention to detail a must
Strong creative and conceptual vision and understanding of brand communications
Strong understanding of social media and how to use it effectively communicate with the public
Knowledge of Microsoft Office applications and Adobe Creative Suite
Highly organized team player demonstrating sound judgment, initiative, and independent thinking
Commitment to the vision and mission of the YMCA
Must be able to pass a criminal background check and obtain authorization to work with children under the Georgia Department of Labor and YMCA guidelines
Design, produce and manage the annual Association marketing and advertising plan withtimelines for publications and program promotions. This includes the program flyers, brochures, banners, posters, postcards and other promotional items
Define and research target market segments
Carry out periodic market research to analyze potential strengths, weaknesses,opportunities, and threats-including competition analysis
Develop and maintain brand identity for the Y and oversee the production of effective marketing materials and templates that branch staff can access from a centralized content management location
Work in collaboration with all department cabinets to provide support, design and print materials for all programs, and create promotional materials
Coordinate, produce and maintain email list for month e-newsletter and e-blasts
Stays up to date with all events, offerings, etc. to ensure programs and events are well publicized
Maintains the Association calendar
Works with the Development Associate to plan and help design annual campaign materials
Writes press releases, takes photographs and prepares press releases for local media outlets
Coordinates Web and social media content and messaging
Develop and pitch stories to local media outlets
Tracks all published press releases and advertisements
Maintains the website, updates on a continual basis
Represents the Y at key community events
Maintain a positive and cheerful attitude with staff, peers and program participants

Product Marketing Communications Manager Resume Examples & Samples

Work with the Atlas product marketing team to understand new offerings and create compelling materials about those product releases for multiple audiences and channels
Create compelling content that that communicates the value of our people-based marketing solutions to clients and the industry and drives adoption
Build concise and meaningful stories out of complex information
Create and execute marketing collateral, including PowerPoint decks, one pagers, case studies, newsletters, how-to content, videos and more

Advertising & Marketing Communications Manager Resume Examples & Samples

Create and support overarching messaging framework that supports key products
Utilize a variety of visual elements (storyboards, presentation decks) to highlight product stories
Responsible for engaging internal and external audiences on products components
Present stories to audiences both internally and externally to create product buy-in
Identify opportunities to bring stories to life
Represent the voice of our brand and products when meeting with accounts
Work closely with the design and development teams to understand innovation products and to help guide the stories
Strong analytical skills and the ability to tell a story with data in a compelling way
Passionate about crafting stories and ideating impactful experiences
Resourceful and a creative problem solver
Must be a compelling presenter
Minimum 5 years’ experience
Proficient in Photoshop, InDesign, Illustrator, PowerPoint
Storyboarding experience; understanding the effectiveness and appropriateness of story assets (text, images, audio, video) and how to combine them

Marketing Communications Manager Resume Examples & Samples

Manages all aspects of customer, prospect and intermediary events and trade shows including planning, negotiating sponsorships, promotion, execution and ROI evaluation
Works with Sales, Marketing, Industry and Product Leaders to develop core sales support materials to enhance business development efforts including, collateral, pitch book templates, brochures, etc. to ensure salient, customer focused and brand compliant communications
Works with Marketing Communications Leader to execute communications strategies and tactics to support advertising, eMarketing and direct marketing to support key business priorities
Manages the overall MarComm Budget and monthly reports coordinating with teammates, quality, vendors and finance
Bachelor’s degree with 5+ years of experience
Marketing/advertising or event management experience in a corporate or agency setting

Marketing Communications Manager Resume Examples & Samples

Motivates and encourages direct reports as well as peers
Monitors and evaluates direct reports workloads and reassign priorities as needed
Evaluates the performance of direct reports and appropriately communicates those evaluations
Makes recommendations on salary
Ensures that assigned personnel know and follow all MileOne policies and procedures
BA/BS required. Marketing, Analytics, Communications, Business or related degree preferred. MBA a plus
7-10 years of MarCom experience in agency or retail client environment. An understanding of marketing, media, digital, social, creative, production, research, direct marketing and analytics. Automotive marketing is not required, but Retail experience is a requirement
Excellent interpersonal and communication skills, both written and oral
Advanced knowledge of Microsoft Word, Excel, PowerPoint and Outlook. Working knowledge of other software (CRM, database, Adobe, etc.)
Competent in data analysis
Strong communicator and writing skills
Organized and able to work on multiple projects/tasks simultaneously
Detail oriented, strong problem solving skills and a team player

Senior Integrated Marketing Communications Manager Garnier Resume Examples & Samples

Motivated, creative and pro-active
Excellent press and influencer contacts
Proven experience in PR communication strategy development and management
The ability to influence and gain buy-in effectively at all levels
Is creative, provides insight, resilience, willingness to learn, ability to challenge – with win/win outcomes, commercial awareness and business focus
Ability to work independently ensuring that regular updates are provided to key stakeholders

Brand, Marketing & Communications Manager Resume Examples & Samples

Design and lead the delivery of communication initiatives
Excellent writing skills and understanding of creative process to produce engaging, creative and effective communications - driving activities from concept to distribution
Understand key functional priorities and ensure the strategic communication plan is aligned to assist in their delivery and be able to advise on the most effective communication methods

Content Marketing & Communications Manager Resume Examples & Samples

Creating an in-house style guide for institutional marketing
Monitoring of external communications, so as to ensure they are aligned to the communications strategy
Brand messaging and generation of literature and marketing materials for use in external marketing campaigns, both on- and off-line

Strategic Marketing & Communications Manager Resume Examples & Samples

Develop and execute Growth Playbook for TF Canada business segment
Identifies, quantifies, and drives new product and process innovations and develops action plans to further differentiate product offerings
Provides senior leadership with insight on competitive positioning and develops action plans to differentiate product offerings
Evaluates, refines and collects feedback on current marketing strategies and translates customer input directly into specific operating goals and deliverables
Works strategically and partners with business leaders to develop new markets and industry sectors
Leads and influences change at all levels of the organization
Develop and execute customer retention strategy and lifecycle management for TF Canada business
Measure and modify strategic growth initiatives and communications to maximize impact while managing cost
Must be willing to travel up to 15% of the time
Demonstrated success in developing and executing new products and marketing strategies
Previous experience in the management consulting and commercial finance areas
Strong presentation and communication skills (verbal and written)
Ability to successfully interact within cross-functional and/or matrix organizations

Marketing Communications Manager Resume Examples & Samples

Lead the development of content marketing strategy and execution plans for key persona buyer journeys spanning all stages from acquisition to, revenue growth and retention
Launch, manage, and measure field campaigns across all channels (partnering with channel owners) in an integrated, consistent and unified way
Translate product, audience, vertical/seasonal and marketplace insights into mind changing content that inspirers advertisers & agencies to take action
Oversee the production of creative content assets including eBooks, infographics, flipbooks, videos, interactive web experiences, and more
Track the effectiveness of each campaign against agreed objectives and report back to stakeholders the business impact of each campaign
Partner with product and audience marketers to develop core messaging for personalized solutions for key personas
Natural ability to tell stories and a demonstrated knack for news and engaging readers with relevant and sticky content
Search engine marketing and vertical/seasonal experiences, specifically in retail
Strong communication skills, especially outlining and writing creative short and long-form content for all marketing channels
Proven track record in developing integrated marketing campaign strategy and content marketing that delivers business results
An established track record in creating successful marketing content from start to finish
Data-driven decision making and a growth mindset
Strong project management skills and experience working successfully with cross-functional teams
Strong editing and proofreading skills with focused attention to detail
Passion for customers and drive to understand buyer needs, translating that into relevant and useful content marketing
Experience working with marketing automation technology preferred
5+ years of content marketing and campaign management experience
Search or digital marketing experiences and/or great understanding of paid search
Retail or other vertical/seasonal insight led marketing experiences
Marketing degree. MBA a plus

Marketing Communications Manager Resume Examples & Samples

Help drive global media strategy development for Xbox across all markets and work with our media agency to develop robust media plans for these countries
Partner with Global marketing and Marcom leads to compile key information to populate client input documents and brief agency teams for global media briefs and addendums
Work with Global Marketing, International Media Team and Subsidiary Marketing Managers, communicate and implement specific tactics to support product marketing plans, including awareness, demand, brand affinity, purchase intent, forecasts, etc
Drive media innovation that helps establish the Xbox brand and its games as market leaders
Collaborate with other marketing communication functions, including offline advertising, packaging, web, PR, events/promotions and merchandising to ensure integrated marketing efforts and campaign consistency
Work with Xbox Research to establish media campaign success metrics/measurement and learning plans and work with agencies to evaluate campaigns accordingly; revise strategies, optimize plans and other executions as necessary
Publish Global Media Briefs to all markets and present Global strategies and ensure that media plans drive business, sell product and build brand affinity
Partner with key stakeholder in each Xbox region to ensure Global Media direction is relevant and applicable to Regional objectives
Ensure that plan submissions are delivered on time, are strategically and tactically sound and adhere to global guidance
7-8 years working for a recognized media or advertising agency
Video Game and/or Entertainment media or marketing experience is a must
Experience in US media is required; global media experience a plus
Must have strong digital experience
Strong analytical capabilities including media optimization, analytics and measurement experience
Excellent organizational, written and verbal communication and presentation skills
Exceptional communication and networking skills, including demonstration of success driving cross group coordination and collaboration across diverse teams
Must have the ability to work under constant deadline pressure and manage multiple projects across multiple time zones
BA/BS in communications, marketing or related discipline required
Fluent in other languages a plus

Energy Efficiency Marketing & Communications Manager Resume Examples & Samples

Working with ICF Creative and Digital Interactive team to fulfill the development of on and offline marketing materials including, but not limited to: web sites, direct mailers, brochures, testimonials, technical fact sheets, incentive applications forms, email and direct mail campaigns, trade ally newsletters, advertising campaigns, posters, display materials, etc
Leading public relations outreach, including writing press releases, working with client and media contacts, building relationships with local press, and monitoring important news stories
8+ years of working experience in marketing, public relations, communications, social marketing, or related field
Working knowledge of computer and online tools, including Outlook, Excel, PowerPoint, and social networking sites
Interest in and commitment to energy efficiency and experience working on energy and/or energy efficiency efforts
Experience with clients within any of the following sectors: energy efficiency; utility; engineering
Exceptional communication (written and oral), interpersonal and organization skills

Senior Marketing Communications Manager Resume Examples & Samples

Planning and execution of integrated campaign plans, relationship marketing / lifecycle programs, including vehicle and media mix recommendation, optimization and execution aligning metrics with needs of the business, timing and forecast of results. Integrated campaigns potentially include the following
Local agency and extended Microsoft community leadership
A minimum of 10+ years of related experience working in marketing communications, across a variety of marketing communications disciplines including: social, events, advertising, business insights. Specific emphasis on extremely strong digital acumen
Experience driving business results through sophisticated relationship marketing execution including management of database marketing resources, contact and content user experience strategy based on segmentation and/or behavior data; developing & delivering ‘personalize’ targeted content on the web delivering trigger-based/lifecycle marketing campaigns with improvement & measurable results
Ability to package results and reporting to show impact to business, as well as formulate recommendations for optimization
Experience developing and delivering marketing plans to senior executive management
Strong project management skills and prior experience developing and managing Integrated Marketing Communications plans/campaigns from planning through to execution of tactics
Ability to work cross-functionally in a matrix organization, embrace ambiguity while consistently driving results across external and internal stakeholders via collaboration
Ability to evaluate media capabilities of agencies and manage them to obtain optimal results
B2B experience is a strong asset
Bachelor’s degree required. MBA a plus
Bilingual (English/French) is an asset

CTI Product Marketing Communications Manager Resume Examples & Samples

Contribute to the definition and subsequently support the implementation of team strategy relative to Print and Electronic Media including but not limited to Emails, Flyers, Ads, Web Presence, and Social Networking
Communications and Marketing Plans and goals are executed at the department level, product level and service level – this role is responsible for delivery of assets within all of the above, specifically
Email design leveraging graphics and HTML
Web page design leveraging graphics, CSS, HTML, SharePoint, Jive
Print design (Posters, Banners, Flyers, Ads)
SharePoint design and implementation to support dynamic data
Interface with key members of the direct team and working group to support of the four Product Management Portfolios as well as the Production and Service Assurance Services
Stay up to date with current technology and trends to maintain a competitive edge
Contribute to the delivery of the holistic Product Related Communications and Marketing Strategy including
Driving product adoption
Advocating and early adoption of products
Acting as an owner in all areas, driving quality
Experience in creation of electronic and static media in support of marketing and communications plans
Experience in partnership with team members to bring a vision from conception to completion
Proven expertise in managing concurrent activities with short-term deadlines
Fluency in business management, marketing and IT industry
Strong attention to detail and ability to deliver
Ability to negotiate and influence peer and management decisions
Highly motivated, displaying initiative and flexibility
Ability to work without supervision in a busy environment
Experience with communications development and editing
Experience in a marketing and communications based role
Basic knowledge of technology
Experience in web technology including HTML, CSS
Knowledge of Microsoft Office, most specifically PowerPoint
Experience with graphic design a plus
Knowledge of Technical writing a plus
Video creation and editing a plus
3-7+ years’ experience

Branding, Marketing & Communications Manager Resume Examples & Samples

Provide strong support to the Internal Communications Leader in the Americas and other team members
Execute a comprehensive communications plan, including but not limited to: creation and deployment of bi-weekly newsletter, webcasts, video messages and daily and weekly new alerts
Update content on intranet sites
Provide communications support to leaders on marquee external branding, marketing and communications
Other special projects as defined by TAS, Director, Branding, Marketing and Communications
Be able to prioritize own workload and proactively manage stakeholder expectations; effectively balance multiple priorities, projects and business-as-usual tasks
Demonstrate excellent written and spoken communication abilities
Demonstrate knowledge of social media and experience using social media as part of the communications mix
Excellent PowerPoint skills required
Experience writing and editing marketing or communications collateral, including material for videos, websites and intranet, magazines and newsletters. Experience using content management systems
Experience working as part of diverse and virtual high-performance teams
Ability to influence and build collaborative relationships with business stakeholders

Marketing Communications Manager Resume Examples & Samples

Liaising with creative agencies to deliver effective broadcast campaigns
Manage and maximize substantial production budgets
Working closely with our in-house Production and Media Teams and ensuring effective communication
Excellent, proven production knowledge and skills
Excellent, proven people and time management skills
Excellent, proven presentation and communication skills
Experience of effectively working independently and co-operatively in a diverse group
Proficiency in InDesign
Fluent German oral and writing is a bonus

Marketing Communications Manager Resume Examples & Samples

Producing marketing collateral for internal and external communications
Providing ideas and support for new digital initiatives
Developing marketing material to support key sales campaigns
Writing and managing all communication inclusive of branding, social media platforms, website content, newsletters and advertising
Manage and nurture relationships with 3rd party suppliers and external agencies
Overseeing the event calender and hospitality within in budgets
Supporting the business development managers with strategy and ideas

Marketing & Communications Manager Resume Examples & Samples

Acting as combined Account Manager/Creative and Communications Manager on a wide variety of pitches, presentations (from large formal bids/RFPs to smaller proposals and bespoke client presentations) and other marketing initiatives, including
Experience in a proposal or pitch style role, producing collateral to tight deadlines
Exceptional written, verbal and visual communication skills
Outstanding attention to detail, with good planning, project management and multi-tasking skills
Creative flair and a theoretical understanding of design, brand and tone, and experience working with designers
Strong relationship management and interpersonal skills, and the ability to advise and work effectively with business leaders, senior executives and stakeholders at all levels
The ability to work under pressure, meet deadlines and think strategically to respond to business needs

Marketing / Communications Manager Resume Examples & Samples

7+ years of working in Communications and/or Advocacy and as a Manager
Bachelor's and/or Master's Degree in Communications, Public / Media Relations, Fundraising or Journalism
Experience and success working with all Media, including Social Media
Record of developing, writing, and producing effective communications materials through Print, Broadcast, and Online Media
Significant experience and/or demonstrated interest in the Nonprofit sector, Reproductive Health, Women's Rights, or International Development

Marketing Communications Manager Resume Examples & Samples

Responsible for a range of marketing communications activities including advertising, digital marketing, events, newsletters and other marketing campaigns
Liaise with media, creative and digital agencies to ensure excellent ATL/BTL campaigns
Act as a source of competitor intelligence in their brand activity
Conduct basic research
Monitor marketing budget and cost
Conduct training and development on brand and marketing communications

Senior Marketing Communications Manager Resume Examples & Samples

Event marketing experience with proven ability to successfully work with and manage vendors
Excellent written and oral communication skills and comfort and confidence interacting with executive leaders
Exceptional cross-organization/cross-function project management and collaboration skills
Constant learner, self-motivated and resourceful person, requiring minimal supervision for successful assignment of projects from inception to completion
Candidate must exercise good judgment as a voice of Microsoft

Marketing Communications Manager Resume Examples & Samples

Leading the development of marketing communications plans and creative briefs, working closely with Channel and Product Marketing team members, to showcase key messages and desired results
Leading marketing and communication plans and campaigns for internal and external communications while managing these projects from start to finish
Developing, edit and refine marketing/communication materials (presentations, talking points, thought pieces, commentaries, promotional communications, etc.) for internal and external purposes
Creating audience-centric messages that resonate and foster specific audience action steps (e.g. engagement, lead generation, client retention, etc.)
Managing internal and external resources, as needed
Ability to grasp complex financial concepts and communicate them effectively, succinctly, and appropriately for each medium
Strong understanding of the mindsets of our target audiences and of the asset management industry in general
Proven ability to develop strong working relationships and work productively with different personality types
Ability to adapt content to the desired style
Exceptional project management and leadership skills
Proficient in Microsoft Office\: Excel, Word, PowerPoint
Familiarity with Exact Target, Survey Gizmo or Survey Monkey a plus
Ability to work independently but with a team - must be able to work well with many different people, as this position works closely with many internal teams

Marketing Communications Manager Resume Examples & Samples

At least 5 years of experience in quantitative data driven enterprise marketing and analytics supporting large marketing programs
Experience in building dashboards and Power BI preferred
Expert level fluency in data mining tools such as SQL, SAS/SPSS among others
Skilled in relational and non-relational database structure, query, ad hoc reports, power pivots
Highly proficient in MS Office software with many years of using advanced Excel
Perform large-scale data analysis and develop predictive models from large and complex datasets
Hands on knowledge of machine learning algorithms such as clustering, classification, regression and anomaly detection
Evolved communication skills: verbal, written and presentation
Comfortable with ambiguity and a skilled problem solver
Big picture thinker merging strategy with tactics and execution orientation
Executive presence - many years of presenting and convincing senior executives
Bachelor’s degree in related field or MBA preferred

Marketing Communications Manager Resume Examples & Samples

Minimum 8 years’ relevant work experience
Strong leadership, communication, writing and presentation skills
Resourceful, action-oriented individual who possesses a sense of urgency and knows how to overcome obstacles to get things done in a timely fashion (prioritization and time management)
Self-starter who is comfortable with ambiguity and has a proven ability to operate well in a fast-paced and dynamic environment
Strong commitment to excellence, integrity, and transparency

Product Marketing Communications Manager Resume Examples & Samples

Collaborate with the Messenger product and product marketing teams to understand and articulate new offerings for businesses and create compelling materials about those product releases for multiple audiences and channels (Facebook salesforce, clients, PR, partners, website, etc.)
Collaborate with in-house creatives to build and execute B2B campaigns around the world designed to drive product education and adoption
Present to global clients and agencies on the value of messaging as a medium and Messenger as a product

Marketing & Communications Manager Resume Examples & Samples

Working with the Northwest Distribution team to develop the Northwest region's marketing strategy
The development of the Northwest region's annual calendar of activity to support the business growth targets
The design and execution of the campaigns for the Northwest region
Packaging and curating available investment content for use in the Northwest region
Digital & social marketing in the Northwest region
Managing Northwest region events
Responsible for working with the other leaders with Marketing & Communications (Content & Publishing, Research & Insights and Brand & Creative Services) to communicate campaign requirements for the Northwest region
Running campaign PIRs for the Northwest region, and ensuring key learnings and insights are fed into the Head of Research & Insights
Liaising with AMP Media resources to drive content to key media channels

Marketing Communications Manager, Gaming Resume Examples & Samples

Plan and execute digital marketing campaigns that drive awareness and adoption of Facebook’s solutions for Gaming partners
Project manage the delivery of offline marketing programs including event roadshows, industry stands, brochures and printed collateral
Partner with cross-functional groups including sales, product marketing, design, insights, creative, PR, legal and regional marketing experts to execute integrated go to market plans
Drive the content strategy and build high quality marketing materials and video case studies to support the continued growth of the gaming vertical
Generate break-through analytical insights that drive significant response and revenue improvement for the gaming marketing plan
Drive performance of marketing programs by generating regular reports to key stakeholders on the opportunities to scale

Marketing & Communications Manager Resume Examples & Samples

An understanding of the Jo Malone London and La Mer values and story
A good understanding of the beauty industry within department store and specialty channel
Impeccable oral and written communication skills with an ability to negotiate and deliver convincing messages
Strong interpersonal skills with an ability to work autonomously and accomplish work through others
Effective coaching style with the solid ability to inspire and motivate others
Good planning, organizational, analytical and decision-making skills
Results oriented, with high drive to meet objectives and standards
An ability to handle difficult and tense situations with diplomacy and tact
Self-motivated, independent and able to work with minimum supervision and work well with senior managers
Relevant tertiary qualifications and 5+ years industry experience in marketing, communications, business management
Strong Microsoft Office skills: Word, Excel, Outlook, PowerPoint

Product Marketing Communications Manager Resume Examples & Samples

Drive the content strategy, message and materials development for Facebook’s solution set for brands and creative agencies
Build a deep understanding of creative agencies and the digital advertising space and create compelling materials and campaigns about Facebook’s value as a creative platform
Create inspiring content that shifts long-held perspectives at the highest levels the advertising industry. This could include PowerPoint decks, fact sheets, play books, digital campaigns and experiences, videos, newsletters and more
University BA/BS degree or equivalent desirable
Solid experience in marketing communications, product marketing communications, or digital marketing. Must be knowledgeable about the advertising and creative industry and experience working in a creative agency a plus
Expertise in content development and the development and execution of integrated marketing plans
Outstanding communication skills, both written and verbal (proven written communication skills)
A passion for the truth well-told
Ability to handle the pace and ambiguity that comes with working in a fast-paced, always-on, start-up environment across multiple time zones and teams
Expertise in Word, PowerPoint, and Keynote
Adobe creative suite a plus
Travel 15%
Competitive Salary including the following benefits apply
Laundry Benefit 2015 UK Holiday Calendar
Posted: 15th June 2016
Closing date: 15th July 2016

Marketing Communications Manager Resume Examples & Samples

Build and optimize systems, tools and standards to improve how the marketing organization works together, with cross-functional partners, and external vendors and contractors
Create strong business partnerships with leaders of all levels and departments within the Product Marketing organization
Manage inbound and outbound projects to ensure successful delivery of various product launches
Partner with Marketing leadership to create The Studio, our network of external agencies, vendors, and designers to manage creative production, execution and delivery
Facilitate all facets of campaign delivery, from resourcing, brief creation and creative development to production, XFN feedback and approvals, launch and reporting
Manage production budget, from helping to standardize budget documents, to establishing a leadership approval process
Help prioritize projects with Product Marketing/Factory Leadership based on impact, company objectives and PMM/Factory resources
Manage relationship and project management responsibilities for strategic sourcing and procurement
Work directly with Vendors to establish Statements of Work, manage Scope-to-Actuals conversations
Support various marketing/creative operations related work including, but not limited to: recruiting, people programs, learning and development

Marketing & Communications Manager, Advisory Resume Examples & Samples

Regular liaison with Marketing Director / product marketing to understand buyers needs in order to create actionable messages for marketing programs
Planning and creating strategies, tactics, activities and materials for the purpose of conveying the most positive/impactful marketing message to target markets
Planning, developing and working with corporate marketing function for execution of marketing programs – including project management
Internal communication of marketing activity
Working with events team to oversee business unit presence at events – in particular messaging and content
Managing content for marketing programs / sales support materials including editing and reworking of copy
Qualifying enquiries, tracking and reporting on the results of all campaigns in salesforce.com
Managing / supporting marketing programs for global telemarketing agencies and working with inside sales on campaign follow-up activity
Contributing to reference program through the production of press releases and case studies – in conjunction with account management and corporate marketing function
Maintaining close working relationship with various stakeholders worldwide
Building and maintaining strong and profitable working relationships with US based corporate marketing function
Contribution to the development of new concepts and solutions
Help marketing director with expense forecasting and marketing planning
Minimum 5 years marketing and campaign management experience
Experience marketing financial services technology preferred
Experience in working within a global matrix software organization a plus
Knowledge of salesforce.com a plus
Pragmatic Marketing certification / knowledge a plus
Excellent communication skills, both written and verbal
Ability to write clear / compelling messaging for demand generation campaigns
Self-motivated, decisive and able to deliver high quality work to tight timelines
Financial risk management solutions for credit, market and liquidity risk as well as asset/liability

Senior Marketing Communications Manager Resume Examples & Samples

  Partner with other campaign leads and product marketing peers to create and prioritize business requirements to develop an end-to-end integrated marketing plan
  Craft and enhance the marketing strategy for moving the prospect through the purchase process. The strategy must employ a multi-touch approach, integrating channels such as email, direct channels, social, social media, web, mobile, etc., to engage the target audiences and provide relevant content and messaging at each step of the purchase process
  Manage implementation of integrated marketing programs from inception to completion
  Partner with direct, digital, content, events and branding team on the development of the campaign, plan for channel delivery, manage creative development and production, and measure results
  Collaborate with field and partner marketing teams to develop integrated marketing activities that can be executed across the subsidiaries and ecosystem
  Drive delivery of key execution plans, collateral, BOMs, and marketing programs and offers
  Monitor, interpret and report integrated marketing campaign performance and provide strategic direction and guidance based on analysis of results
  Serve as the internal and external champion for hero offerings
The ideal candidate will have a demonstrated track record of
  Strong integrated marketing skills with experience managing global marketing programs and campaigns
  Ability to distill complex business and technology strategies to compelling messaging across various marketing materials across variety of audiences
  Detail-oriented, strategic thinker with strong analytical skills to synthesize raw data into actionable campaign optimization strategies for new and existing initiatives  
  Self-starter with drive to succeed in a quickly changing business environment
  Strong time and project management skills with proven track record of successfully managing multiple projects simultaneously
  Outstanding cross-group collaboration, interpersonal, verbal and written communication, problem solving and executive presentation skills are required
  Comfort with high levels of ambiguity and proven ability to have impact & influence
  Experience in a business group, field or marketing role
  Bachelor’s Degree or equivalent experience of 5+ years marketing experience

Brand Marketing Communications Manager Resume Examples & Samples

Manage and build client relationships
Manage client and personnel escalations and be able to resolve issues and challenges
Plan, design and implement various initiatives, policies and procedures to help enhance the productivity, efficiency and quality of services delivered to GDS customers
Be an efficient people manager, develop solutions to address people issues and keep them motivated to deliver to the best of their abilities
Monitor and measure the performance of various teams under Markets, BMC and AWS
Responsible for business monitoring and overall management of the team
Identify needs, develop plans, and coordinate resources to execute projects and initiatives
Define strategies to develop and refine the existing service offerings, revenue opportunities and the resources required to deliver those services
Identify, evaluate and assess areas that need improvement, to ensure all staff can achieve their maximum potential. Carry out regular Continuous Development Analysis of team members, and use Skills Matrix as basis for measuring development and setting agreed objectives
Take active steps to enhance and maintain the motivation of the personnel
Actively contribute to improvement of systems and procedures. Identify issues and propose solutions
Analyzes workflow and assignments to ensure operations run efficiently
Partner with the various internal organizations (Project Management Office, Talent, IT, Q&RM etc.) to enhance the culture of continuous improvement and collaboration
Establish/refine customer satisfaction evaluation and feedback process to measure performance and anticipate needs

Marketing & Communications Manager Resume Examples & Samples

Proven track record in developing and executing successful marketing campaigns
Exceptional writing skills, specifically in persuasive copywriting
Strong skills in analytical and strategic thinking; ability to understand and use relevant information about market issues and audience interests to develop compelling messaging
Creativity and a high degree of organization skills
Experience in government market preferred
Strong skills in MS Powerpoint, Word and Excel
Basic knowledge and familiarity with relevant design software preferred (InDesign, PhotoShop, etc.)
Poise and grace under pressure

Senior Marketing Communications Manager Resume Examples & Samples

Provides World Class Marketing Client Service Management by creating synergies with internal teams and Academic Partners which empower us to exceed our objectives
Helps to provide oversight on the planning, implementation, development and or servicing of new marketing ideas for Academic Partners & internal teams
Manages communications projects for various components of the marketing life cycle or services
Helps to develop, execute and/or provide service management of marketing objectives
Provides Academic Partner insights and strategies which help enable internal & external teams deliver results that exceed objectives
Creates buy in from multiple constituents in a collaborative cross-functional environment
Hires, coaches and develops high-performing teams
4-year degree from an accredited institution in Marketing, Business Administration or related field, OR appropriate combination of education and significant experience
Professional oral and written communication skills for effective relationship development/management and presentations with stakeholders
Superior attention to detail, excellent organizational & project management skills
The ability to multi-task, and work well under pressure with tight timelines
Experience with cultivating, nurturing, and on-boarding new clients and or business
Experience developing, adjusting as necessary, and implementing unique account management strategies which exceed client and business objectives
Direct Team Management Responsibilities
Minimum of 5 years’ experience in marketing, account management or a related field and directing account managers who are responsible for

Marketing Communications Manager Resume Examples & Samples

Establishing and overseeing a trade media publicity program
The driving force behind an innovative social media program
Assistance in developing strategic partnerships with industry organisations, events and awards programs
Management of an event program in key markets
Management of media interview schedules for the CEO and Fashion Director
Implementation of an online advertising program
Assistance in supporting corporate partners program
Travel will be required to key markets in the execution of your role
English, Native or bilingual proficiency

Senior Marketing Communications Manager Resume Examples & Samples

Build a strong partnership and facilitate on-going collaboration with the store team, U.S. sales teams, USM&O business group leads, and USM&O event leads on a strong scale program that connects commercial customers to our Microsoft Retail stores
Develop the Microsoft Store Experience and identify areas for additional alignment/connection (shared leads, connected nurture, common events platform)
Project manage the execution of the plan by leveraging USCMO resources and aligned vendors
Identify key success factors to drive effectiveness, and lead other teams (such as other WW subsidiaries) on best practice strategies with store
Drive continuous improvement in efficiency and effectiveness of the MRS + Commercial partnership. This includes ensuring goals and success metrics are trending according to plan, strategy & content that aligns to the One Microsoft story, and a connected in-store immersive experience
Sell in recommendations to senior leadership on program effectiveness, growth areas and improvements; build credibility as a subject matter expert
Work in partnership with Microsoft Retail Store team and US-led sales and marketing teams to create a immersive experience/event program that showcases how Microsoft stores uses Microsoft solutions. Build, manage and report on that plan as part of the USCMO Immersion & Events team
Create Microsoft Store Experience content and facilitate training across commercial and store teams
Identify ways to innovation and surface new tactics that align to plan (immersive/event) objectives to drive business impact and maximize return
Collaborate across USM&O on a portfolio of events. Build subject matter expertise on best performing demand generation tactics for in-person versus virtual events
Project management including project budget management, vendor sourcing and management, project plan management, prioritization and issue escalation
Define and refine program metrics and performance targets connected to business results
Utilize measurement and analytics to deliver against expected business results and key performance targets
Analyze event, industry and competitive data and identify new store experiences. Utilize meaningful and relevant data to improve effectiveness and impact of store strategy
Passion and interest in our Microsoft Retail stores
Ability to set and drive requirements across multiple functional areas
Excellent communication (verbal and written), interpersonal, negotiation, and conflict resolution skills are required
Constant learner and ability to identify, share and apply insights for continual improvement

Marketing Communications Manager Resume Examples & Samples

Create and implement communications programs that effectively promote our new business and core product across email marketing, social media and PR
Working closely with our external PR partner, plan and execute earned media marketing campaigns targeting everything from major media outlets to up-and-coming influencers
Create and implement compelling content for direct consumer communications through our website
Build dynamic and engaged social media presence for this new brand
Work with creative and development resources to ensure on-time, high-quality execution of marketing deliverables
Track and analyze results to determine effectiveness of marketing campaigns
Help identify and explore new marketing channels and opportunities
Bachelor's Degree with strong GPA
At least 3 years of experience in online marketing and earned media
Excellent organizational skills with strong attention to detail, self-driven and independent
Proven project management skills with the ability to multi-task
Persuasive communication skills and excellent written skills
Adaptable and love working in a fast-paced, collaborative environment
Enthusiasm and passion with readiness to make a real difference
Experience with consumer hardware and/or marketing products for children is highly desired

Marketing Communications Manager Resume Examples & Samples

Be the contact point as a Marketing Communications expert to one or several business units. Provide recommendations and guidance to the regional marketing teams on marketing communications topics
Lead Marcom projects related to business units/brands/solutions and be the one point of contact and integrated project leader for MarComms projects coordinating all support functions needed to execute flawless on the projects
Plan, schedule, control and monitor project activities to fulfill objectives and satisfy project requirements. Projects will be related to the production and delivery of the following communications deliverables: literature, advertising, content planning, branding, promotional activities, videos, etc. ensuring appropriate consideration to the company branding guidelines and allocated budgets
Allocate company resources to maximize collaboration, efficiency and creativity in the development and maintenance of consistent branding or corporate identity across all marketing channels
Support an integrated marketing communications department: actively interact and connect with all marketing stakeholders and over all channels to ensure full integration of marketing communications
Drive and oversee MarCom specific processes: translations; copy approvals, etc. Ensure applicable company compliance with all relevant requirements, company regulations, policies and procedures
Support vendor selection and management
University degree (marketing, languages, communications)
Certificate or formal training in project management (online and print). Solid experience in project management and at ease in a complex and international organization
High proficiency in English language required (spoken and written), German and French beneficial
Proven communication skills, both written and verbal and interpersonal skills, in terms of interaction with teams and suppliers
Marketing communications experience. Preferred in a regulated environment
This position also requires strong organisational skills with an ability to deliver against tight project deadlines in a busy department
Marketing Communication:The ability to frame a story and align others to a business building outcome. Well-developed oral, written and presentation skills with the ability to communicate in a clear and persuasive manner to influence customers and other stakeholders
Project Management: Strong competency in project management with the ability to shape and develop further a service oriented one shop stop department covering and focusing on delivering all areas of 360 integrated MarCom
Brand Strategy: The ability to plan and build a differentiated and clearly positioned brand that engages loyal customers and grows sales
Customers Insights and Analytics: The ability to identify customer insights and market trends, including relationships with customers and influencers that enhance delivery of marketing strategy and business results
High degree of creativity and latitude is expected
Action orientated/self-starter
Collaboration and Teaming: puts interests of enterprise above own; works well across functions and groups; connects effectively with external partners; instils a global mindset; champions best practice
Results and Performance Driven: assumes personal ownership and accountability for business results and solutions; consistently delivers results that meet or exceed expectations; makes the customer central to all thinking; keeps the focus on driving customer value
Customer Focus: demonstrates a concern for the needs and expectations of customers and make them a high priority; maintains contact with their customers, both internal and external to the organization, and uses their understanding of customer needs as the basis for decision making and organizational action.Marketing

Senior Marketing Communications Manager Resume Examples & Samples

5+ years of proven B2B digital marketing communications experience, preferably in technology marketing, with strong marketing operations background. Experience working at a large global multinational a plus
Innate ability to navigate through a complex matrix organization and lead process changes. Change management leadership to guide others to plan, execute, and communicate effectively in midst of change. Thrives in a fast-paced connected sales & marketing environment
Must be inspired by Marketing Communications execution particularly Digital and Social marketing, embrace Marketing Automation concepts, and obsessed with delivering a compelling customer experience through relevant, connected customer engagement. Agency experience a plus
Exceptional oral and written communications skills in English and Spanish (native or high proficiency); proven cross-group collaboration and enduring partnerships

Marketing Communications Manager Ke Ai Resume Examples & Samples

Implement Ke Ai brand development strategy
Develop and implement marketing communications strategy for Ke Ai proprietary and non-proprietary journals
Develop key messages for the consistent communication of Ke Ai selling points to target audiences for journal marketing communications
Establish, manage and maintain excellent contacts with key stakeholders within the business: Publishing, Marketing Operations, Exhibits, Academic Relations, Finance, IPD, and other Marketing departments
Understand Ke Ai budgetary cycle, have a system for tracking expenditure

Events Marketing & Communications Manager Resume Examples & Samples

8+ years of related event marketing experience
Business/marketing analytics & digital marketing and social amplification desired. Understanding of marketing automation concepts, a plus
Experience in managing vendors is required as this position will manage outsourced event logistics and production vendors to ensure they

Marketing & Communications Manager Resume Examples & Samples

Manage project workflow for department and visual design team in order to execute the comprehensive marketing plan for the Arizona Student Unions with all appropriate deliverables
Manage and prioritize day-to-day marketing projects, and schedule tasks for multiple clients’ and priorities in order to meet all deadlines
Maintain accurate and up-to-date records of all marketing and communication activities
Consult with clients to help identify strategies to raise awareness, grow business opportunities, and reach financial goals
Create project proposals based on needs, project specifications, time requirements, and budgetary considerations
Analyze and synthesize data to evaluate the effectiveness of each marketing effort or campaign
Facilitate and support the ongoing maintenance of the Arizona Student Unions’ website content
Manage and coordinate hiring, training, and oversight of the marketing team, including student support staff
Coordinate scheduling of student photographers, writers, videographers, or other freelancers as assigned
Collaborate with Arizona Student Unions’ Survey & Assessment team to conduct market research and identify customer preferences
Assist in developing a social media plan to increase the Arizona Student Unions’ social media presence/engagement
Assist in identifying positive publicity opportunities through appropriate channels, i.e., UA Communications, The Daily Wildcat, individual colleges’ or Greek newsletters. Maintain clips and calculate publicity value
Additional duties as assigned
Bachelor’s degree in Communications, Advertising, Marketing, Business, or related field
3+ years of experience in the development and management of comprehensive marketing and communications plans
Demonstrated success in project management with the capacity to synthesize and analyze data
Social media and technology experience
Master’s degree in Advertising, Marketing, Business, or related field
5+ years of experience in the development and management of comprehensive marketing and communications plans
Demonstrated experience building and leading a high performance marketing team with proven results
Marketing experience in a university setting
Website maintenance experience with Flash, GoLive and/or DreamWeaver

Marketing & Communications Manager Resume Examples & Samples

Master's degree in communications, digital and new media, user interface, or a related field
Experience with copy writing, event planning, and advancement/development
Experience working in a higher education setting
Professional experience managing a budget
Experience supervising students or employees

Senior Marketing Communications Manager Resume Examples & Samples

Working closely with the HR executives and their associated leadership teams, as well as the Global Communications function, you will develop, set and drive internal communications strategies to reach our 46,000+ employees
Develop a comprehensive communications program to support the Human Resource strategic plans
Identify the need for, and manage, change management communications for global HR initiatives as well as enterprise initiatives requiring HR alignment and involvement
Manage Human Resource’s intranet content
Prepare executive presentations to internal audiences to support broad initiatives and reviews, including talking points, PowerPoint and multimedia development and support collateral
Write, edit and prepare internal communications and announcements in a variety of media, including video, digital and social, that promote employee understanding, motivation and engagement
Plan, implement, and measure the success of the communications programs designed to support the objectives of the HR function
Lead communications for events, including quarterly global Town Halls
Work with functions and business units to identify news and feature story ideas that support various aspects of company strategy and global HR function objectives
Manage the translation and distribution process for Human Resource’s global communications
Manage communication agency and vendor relationships for Human Resources
10+ years’ experience in communications, including experience with internal communications and public relations
Bachelor’s degree or higher in English, communications, journalism or related field
Preferred Qualifications
Ability to interact with and influence senior leadership
Ability to present to groups effectively
Experience with social and digital media
Experience with intranet platforms and content management systems
Experience developing communications related to Human Resource functions
Ability to prioritize and manage multiple projects, timelines and budgets simultaneously
Able to take initiative and move projects forward while still being able to foster a team atmosphere
Experience leading change management activity for multiple enterprise-wide initiatives, preferably across multiple geographies
Ability to work in a global environment, with consideration for multiple languages and various cultural norms, as well as flexibility to support global time zones when needed
Every day, we make the world cleaner, safer and healthier – protecting people and vital resources. Ecolab is the global leader in water, hygiene and energy technologies and services. Around the world businesses in foodservice, food processing, hospitality, healthcare, industrial, and oil and gas markets choose Ecolab products and services to keep their environment clean and safe, operate efficiently and achieve sustainability goals. Our global workforce of over 44,000 employees is consistently delivering comprehensive solutions that meet the unique needs of our customers

Marketing & Communications Manager Resume Examples & Samples

Experience in a professional services environment
Excellent relationship management and communication skills, ideally in matrix organisations
Ability to work as a positive, energised and adaptable team member
Previous role within a global organisation in professional service would be an advantage
Ability to motivate and manage staff
Ability to prioritise and thrive in a busy work environment
Manage multiple high level projects at the same time
Must have very strong written and verbal communication skills
Design and implement effective processes to deliver more effectively and efficiently to the business
Educated to degree level with a qualifications in Marketing and Communications or a business related discipline

Marketing Communications Manager Resume Examples & Samples

In coordination with and on request of experts identify communication gaps and develop key messages for the consistent communication of our selling points to our target audiences for journal marketing communications
Keep the Senior Management informed of progress & development of all relevant issues
Establish, manage and maintain excellent contacts with key stakeholders within the business: Publishing, Marketing Operations, Exhibits, Conference Department, Commercial Sales, Strategy & Journal Services, Corporate Communications, Academic Relations, Finance, IPD, and other Marketing departments

Senior Marketing Communications Manager Resume Examples & Samples

Bachelor's degree in journalism, communication, or marketing
CIM Diploma in Marketing
8+ years experience in at senior marketing manager level for within the chemistry/life science market or similar products and technology
A portfolio of examples demonstrating project management capabilities across a variety of marketing media: web content, brochures, direct mail, press releases, etc
Proven ability to conceive and develop creative ideas and cost-effective solutions for technical products and solution groups
Experience managing outside agencies; effective negotiation skills
10% Travel
Must be fluent in English. Additional languages are desirable
Excellent written and spoken communication skills
Willingness to travel in Europe, with occasional travel to the USA. Approx. 10%
At least 10 years B2B marketing communications experience

100

Marketing Communications Manager Resume Examples & Samples

Develop a deep understanding product line and related customers segments, their challenges and pain points, and how Thermo Scientific solutions address those specific problems
Knowledgeable of the combination of product and service offerings that comprise Thermo Scientific solutions
Main point of contact for product line managers, business directors, functional leads, and other segment stakeholders
Develop and project manage global marketing communications campaigns from idea to launch for assigned product lines. Manage and recommend budget, including monthly tracking and reporting
Effectively communicate and collaborate regularly with product management, commercial management, and functional teams to ensure alignment with goals
Responsible for coordination with functional areas (eBusiness, Tradeshow, Public Relations, etc.) and regional counterparts, as well as outside agencies and vendors (design firms, public relations firms, photographers, videographers, etc.) on campaign development and execution
Writing, proofreading and consultation of creative briefs, web and digital initiatives, literature, promotional, and external business communications
Utilize and mange various tools: image database, financial tools, collateral libraries, etc
Metrics reporting for campaign effectiveness and key learnings
Minimum of 5 years experience in marketing communications or related field (account service experience in an advertising or public relations agency is preferred)
Digital marketing experience is imperative
Ability to assess a project and work independently as well as in a matrix, global structure
Excellent writing skills, with the ability to assess varying message scenarios
Ability to provide communications counsel to a wide spectrum of global associates
Strong decision-making skills and a willingness to adapt with change
Strong experience with PC programs including Microsoft Word, Excel, Powerpoint and Outlook
Knowledge of customer relationship management (CRM) and sales channels is preferred
Knowledge of global markets is preferred (Asia Pacific, Latin America, Europe)

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Marketing Communications Manager Resume Examples & Samples

Work closely with Product Marketing, Sales and the Global Marketing Lead to support the business goals of growth, brand support, product introduction and annual marketing communications plan
Develop and implement an annual marketing communications plan to support the Water businesses’ growth objectives
Manage the Product Marketing EMEA budget, be accountable for tracking and reporting marketing spend against budget and ensuring spend brings value to the brand/company
Manage vendor relationships and negotiate local supplier agreements
Manage the implementation of integrated marketing campaigns that will make an impact, support the brand and drive measurable enquiries and sales leads. Ability to recommend and employ innovative ways to reach target audiences
Direct agencies and integrate marketing programs to drive “Thought Leadership” by creating relationships that will deliver articles and media coverage to achieve frequent, timely and positive media coverage across a range of different media
Provide brand creative direction for advertising and promotional material, technical materials and copywriting. Ensure brand compliance across all creative material
Integrate global messaging into trade shows customer events, media and market facing material, aligned with strategic objectives
Develop and implement marketing communications plans in line with the global strategy and in support of the regional needs
Manage regular customer and market communications via e-newsletters, maintaining mailing databases and purchasing advertising media space lists for direct mail campaigns, including target market programs
Actively share best practices with the EMEA and global marketing team
Ensure the Global Marketing Lead is informed and updated of current marketing initiatives
Demonstrate technical marketing knowledge
Ability to contribute new and creative ideas and marketing techniques
Ability to plan and implement communication and advertising/publicity campaigns, promotional activities, and trade shows
Ability to provide effective sales/marketing materials and programs within planned budgets
Experience with Marketing Automation software and Salesforce.com
Ability to work independently, while still embracing a team mentality

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Marketing Communications Manager Resume Examples & Samples

Serve as a subject matter expert for projects within the Washington National business segment. This will require willingness to stay on top of the latest sales initiatives and technology trends with familiarity of social networking and how that may effectively support marketing initiatives
Product promotion:Manage idea generation to build sales through a solid understanding of Washington National business objectives and sales goals
Project management: Opening jobs within tracking database to obtain job number, routing for approval, updating routing comments within database, developing the project schedule, managing edits, relationship management and keeping clients and creative team aware of status and prioritization, meeting the timeline assigned which will result in excess of 80 - 120 active jobs at any given time
Sales Incentives / Promotions:Develop, execute, and maintain marketing and sales promotions and incentive programs. This involves leading meetings, outlining roles for agreed upon deliverables, establishing necessary criteria, developing a plan and communicating the scope to sales and marketing leaders
Required approval process: Manage commentary/response during formal routing process. Internal approvals (i.e. Compliance, commissions, tax, actuary, etc.) are a requirement and must be documented and tracked appropriately
Manage electronic and physical distribution and archiving of the final piece
Relationship building:Build and manage a strong rapport with many internal teams such as executive leaders, Sales, Sales Quality, Compliance, Legal, Product Management, Operations and additional internal departments
Subject matter expert: Must posses--or work to possess-- a strong understanding of the compliance and regulatory requirements for the industry. This skill is critical to ensure Washington National is viewed correctly by consumers, but that we are in compliance with all Department of Insurance regulations, state-by-state. This particular skill requires strong interaction with the product team to assist in the positioning of the product
Promotional materials: Work with promotional item vendor to manage quarterly brand promotional item buys for both sales divisions
Brand management:Support & maintain the brand of Washington National through product identity packaging, internal messaging, senior executive messaging, promotional campaigns, advertising and e-marketing
Field communications: Accountable for delivery of Washington National and Performance Matters Associates (PMA) News, a monthly field communications and quarterly president messages
Technology: Responsible for management of agent /consumer web communication projects to support sales growth and maintaining and updating internal and external websites
Management of testimonial videos: With the help of both internal and external video teams, manage all testimonial videos. Assist in the selection of the interview candidate for consumer, agent and/or philanthropic subject. Write the script and manage the interview process. Provide direction on editing which may require lengthy hours to craft and obtain appropriate message and vision. Meet with internal and external clients to establish expectations and timeline. Obtain all related approvals with compliance, Department of Insurance, product and sales
Generate strategy and plan for well-organized and executed campaigns to drive product sales
Must hold product knowledge and be able to translate that into high-level brand and agent sales messaging
Demonstrate continuous initiative to learn and understand the Washington National brand(s) and messaging
Budget management per project of $1,000 - $150,000
Manage and mentor creative concepts, copy development and artwork for print, web and collateral
Be the subject matter expert for content development of communication projects and the Washington National brand
Manage and enforce the Washington National brand standard through creative work. Provide approval of each marketing piece in preparation of print and budget requirement
Independent decisions are critical for day-to-day deliverables for establishing team priorities, ensuring best price and overall performance
Bachelor's degree in Communications, English, Marketing, or relevant field of study
At least 5-7 years of relevant experience
Experience with sales messaging
Excellent communication skills, both written and verbal with strong organizational and time-management skills
Experience excelling within a fast paced, high-energy environment
Highly skilled in communication project management and detail expert
Insurance or regulated industry experience
Diplomacy and external and internal customer focus
Strong conceptual, writing, oral and presentation skills
Professionalism to interact easily with all levels of the organization
Excellent level of proficiency in Word, PowerPoint, Excel and Project
Strong knowledge of products & marketplace for Health and Worksite insurance terminology
Creativity and understanding of communication options
Outside-the-box creative thinker
Experience working with designers and understanding their work and needs
Understanding of audience as it relates to distribution
Creative familiarity with insurance product material development & process

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Channel Marketing & Communications Manager Resume Examples & Samples

Assist in the development of the partner marketing strategy and plan
Help develop and launch the partner marketing program
Execute on digital marketing strategy, ensuring social media, websites, and emails are used as effective marketing tools
Creatively repurpose content for different platforms and audiences, including working with different sales channels and partners to tailor resources for their markets
Work with Demand Generation team to create and send emails and other digital communications
Track and report on campaign effectiveness and ROI with relevant metrics, adjusting strategy as-needed
Help coordinate logistics and plan for events such as webinars, tradeshows, and networking events
Segment, prioritize, and manage marketing lists for both mass and one-on-one marketing efforts
Data entry and management for contacts in Customer Relationship Management (CRM) system
Manage the marketing calendar and deadlines
Planning and managing requirements for a Marketing Communications budget and related budgets annually

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Marketing & Communications Manager Resume Examples & Samples

Coordinates, executes and is accountable for communicating Morningstar’s value proposition to help achieve the company’s objectives using a mix of digital marketing, media relations, events, and product marketing. Examples include: client newsletters, events, corporate press releases, product communications, and sales -collateral
Manages our events portfolio which includes all corporate client-facing events and product-related marketing events
Provides thought leadership in the area of digital marketing, and how best to grow the business, leveraging current trends and online offerings
Manages client and prospect database, continually improves the health of the database to increase our segmentation and targeting capabilities, while ensuring CASL (Canada Anti-Spam Legislation) compliance
Develop buyer personas for key offerings and create nurture campaigns to propel prospects through the sales funnel; partner with sales to map sales funnel and implement lead scoring program for key products and segments
Tracks and evaluates all marketing efforts and recommends future marketing initiatives based on results, presents quarterly business updates to senior management team
Generates and qualifies sales leads in vertical markets resulting from marketing programs
Regularly engages the following external points of contact: advertising media, journalists, event managers and marketing-related vendors
Manage corporate media relations, including media outreach
Works with Product leaders to develop plans for the advertising and marketing of company products to raise the market profile and increase sales
Ensure corporate brand standards are consistent across marketing and sales activities
8-10 years of relevant work experience
Previous experience in Financial Services is beneficial
Proven management and leadership capabilities
Experience with Eloqua, Mail Chimp, Salesforce and/or Adobe Experience Manager is beneficial

105

Marketing Communications Manager Resume Examples & Samples

Public relations /Analyst relations
Plan and execute customer communication strategy to support attainment of business goal
Manage external public relations agency on strategy and day-to-day matters
Integrated marketing communication planning and execution
Create and manage localized contents for digital/analog marketing asset
5+ years of PR/Marcom experience
Fluent English communication skills

106

Senior Marketing Communications Manager Resume Examples & Samples

 Partner with other campaign leads and product marketing peers to create and prioritize business requirements to develop an end-to-end integrated marketing plan
 Craft and enhance the marketing strategy for moving the prospect through the purchase process. The strategy must employ a multi-touch approach, integrating channels such as email, direct channels, social, social media, web, mobile, etc., to engage the target audiences and provide relevant content and messaging at each step of the purchase process
 Manage implementation of integrated marketing programs from inception to completion
 Partner with direct, digital, content, events and branding team on the development of the campaign, plan for channel delivery, manage creative development and production, and measure results
 Collaborate with field and partner marketing teams to develop integrated marketing activities that can be executed across the subsidiaries and ecosystem
 Drive delivery of key execution plans, collateral, BOMs, and marketing programs and offers
 Monitor, interpret and report integrated marketing campaign performance and provide strategic direction and guidance based on analysis of results
 Serve as the internal and external champion for hero offerings
 Strong integrated marketing skills with experience managing global marketing programs and campaigns
 Ability to distill complex business and technology strategies to compelling messaging across various marketing materials across variety of audiences
 Detail-oriented, strategic thinker with strong analytical skills to synthesize raw data into actionable campaign optimization strategies for new and existing initiatives  
 Self-starter with drive to succeed in a quickly changing business environment
 Strong time and project management skills with proven track record of successfully managing multiple projects simultaneously
 Outstanding cross-group collaboration, interpersonal, verbal and written communication, problem solving and executive presentation skills are required
 Comfort with high levels of ambiguity and proven ability to have impact & influence

107

Marketing Communications Manager Resume Examples & Samples

Develop communication strategies and plan to support company initiatives
Oversee the development and evolution of the corporate website to ensure the content remains up to date and relevant to the prospective audiences
Create presentation templates for sales and account management teams to ensure that core corporate messaging and branding is consistent throughout
Copywriting and editing of publications, marketing materials, newsletters, press releases, etc
Coordinate the preparation of responses to all RFI’s and RFP’s and ensure the final product meets the required standards
Write and/or edit each section of RFI/RFP response to bring a consistent tone ensuring the content matches the RFP
Ensuring projects are completed on the timeline dictated by the request and within budget
Collaborate with HR to produce marketing and promotional material relevant to the recruiting and hiring process
Deliver messaging using a variety of tools, including events, brochures, web, video, infographics and social media
Research, recommend and oversee the conference/tradeshow schedule and budget
Manage marketing materials including inventory of marketing collateral
Share marketing activities and project successes with employees via the quarterly employee newsletter
5+ years of relevant marketing experience to include online media and Internet marketing experience
Bachelor’s degree in Communications or other relevant discipline
Demonstrated communications and presentation excellence as well as exceptional writing and editing skills
Superior project management, organizational and time management skills
Strong working knowledge of marketing communication practices
Demonstrated ability to manage multiple projects to completion and within deadlines
Excellent interpersonal and business communication skills

108

Segment Marketing Communications Manager Resume Examples & Samples

Strategic agility, must be able to achieve results through hard and soft influence
Requires strong personal presence, able to engage with Eaton’s most senior leaders in Middle East and the EMEA region
Knowledge of Eaton’s core industry segments is required
Ability to co-ordinate with colleagues and agencies across a wide geographic area
Media relations, writing and project management skills, experience in leading external agency resources
Mix of agency, corporate communications and content marketing experience desired
Strong English writing skills essential
Basic design skills/knowledge is desired
Excellent time management with flexibility for meeting changing priorities and tight deadlines
Comfortable with multi-tasking and able to effectively handle confidential information
Extensive communications experience, ideally working in an international context but with strong Middle East experience
Highly effective interpersonal, organizational and communication skills with the ability to manage relationships up and down in a large organizational structure
Fluent English speaker and writer, knowledge of Arabic would be an advantage

109

Marketing Communications Manager Resume Examples & Samples

7-10 marketing communications experience
Sound writing skills, superlative project management skills and excellent interpersonal skills
Strategic communications plan development acumen required
Ability to lead business teams through evolution of marketing communications approach to a more relevant sophisticated approach
Challenge teams to expand thinking, approach to meet growth targets
Adept at managing multiple deadlines in a fast-paced environment
Broad knowledge of communication strategies and tactics including design and production
Agency or corporate experience in communications
Chemical, industrial, or advanced manufacturing experience, preferably in silicones or silanes

110

Marketing Communications Manager Resume Examples & Samples

Work closely with subject matter experts such as global marketing directors, marketing managers and product managers to understand target customers, market trends, products, competitive differentiators and business model
Lead business teams through evolution of marketing communications approach to a more relevant, sophisticated approach
Develop, implement and manage critical program tactics and project execution; balance and prioritize competing deadlines
Maintain and manage day to day relationships with agencies, graphic designers and freelancers
Develop traditional and digital marketing content assets to support business objectives; marketing bulletins, sell sheets, flyers, brochures, white papers, website copy, email, social media, infographics, video, trade show support materials, etc
Write copy, manage third party design agencies, freelancers and translation partners, and coordinate document review and printing/publication
Minimum 5-8 years marketing communications experience required
Skilled in content development; superlative writing and proofreading skills
Broad experience in communications strategies and tactics in both traditional and digital channels
Strong inter-personal, influence and presentation skills
Ability to work independently in a highly matrixed environment
Self-starter with a pro-active approach
Team Player and collaborator across functions and regions
Strong project management skills & ability to handle multiple projects simultaneously
Experienced in B2B and B2C marketing
Experience in technical, mechanical or chemical industry
Experience working at a global company, interfacing with stakeholders globally

111

Regional Marketing Communications Manager Resume Examples & Samples

Strategic communications plan development acumen utilizing outcome-focused planning model, Sound writing skills, superlative project management skills and excellent interpersonal skills required
Ability to lead regional business teams through evolution of marketing communications approach to a more relevant sophisticated approach. Challenge teams to expand thinking, approach to meet growth targets
Adapt at managing multiple deadlines in a fast-paced environment
Broad knowledge of communication tactics including design and production
Fluent in English and Chinese

112

Marketing Communications Manager Resume Examples & Samples

In coordination with either the Senior Managers or the Sponsors and Experts, help to establish and implement best practice work methods, communication strategies and Generic Actions for the Marketing Communications Departments across STMJ globally
Preferably Master degree in Marketing
4-5 years in a strategic marketing/communications position
Basic IT awareness and skills (Excel, PowerPoint, Word, etc)
Experience of working in complex international organizations and an understanding of the Asian business culture strongly preferred
Solid Pension Plan, with a choice between a collective pension plan an individual pension plan
Travel allowance for commuting

113

Marketing & Communications Manager Resume Examples & Samples

Bachelor’s degree/ higher education qualification, four or more years of experience in Marketing.Good writing skills and creative
Strong understanding of graphic design, traditional and online marketing
Graphic design and internet marketing experience
Hotel property experience, hotel field marketing experience, or equivalent
Graphic Design Skills, Layout Skills, Creative Services, Customer Focus, Creativity, Flexibility, Attention to Detail, Deadline-Oriented, Desktop Publishing Tools, Acute Vision, and ability to professionally handle concept/project revision

114

Marketing Communications Manager Resume Examples & Samples

Ability to write and speak effectively and creatively
Familiarity with travel media
Computer proficiency (minimum: Power Point and Corel Draw)
Knowledge of photography
Ability to work under pressure to meet rigid media deadlines
Participate in developing the annual marketing plan and budget
Prepare the monthly statistics report for members of the Sales Team and the General Manager
Watch the trends on the market and recommend revisions into the marketing plan, if necessary
Provide reports on a monthly basis to evaluate in cooperation with Revenue Manager the performance of various programs (projects, packages, promotion etc.) and suggest revisions, if necessary
Design and conduct marketing plan
Ensure the on time production and distribution of collateral and marketing materials
Publicize special events promotions
Handle on-property visits from media including reservations, amenities, special requests, dining
Respond to all media inquiries for press materials
Maintain clippings and create monthly and quarterly reports
Maintain press material and slide library

115

Marketing Communications Manager Resume Examples & Samples

Minimum of 24 months experience in Marketing Communications and working with Internet and Online marketing
Experience in working with creative agencies
Fast learner, can learn new programs and tasks quickly and effectively
Comfortable working with various Microsoft Office applications; Word, Excel, PowerPoint
Bilingual Mandarin / English is essential
Must be able to work well under pressure in a fast paced and constantly changing environment

116

Marketing & Communications Manager Resume Examples & Samples

Assist in the development and execution of the hotels’ yearly communications plan in conjunction with the Director of Sales & Marketing to support all revenue streams (Rooms, Food and Beverage, Spa, Club)
Execute quarterly Human Resources/Community/Corporate Citizenship stories to keep Claremont Club & Spa top of mind within the local market
Develop press release concepts that are creative yet informative in copy and style to maximize and capture coverage from journalists/editors) so they welcome our information
Ensure excellent communication to all appropriate distribution channels both internal and external
Execute social media strategies, developing specific methods to generate awareness, engagement, and e-commerce conversion through social media while nurturing and managing interactive buzz, focusing on blogs and social media sites (such as Facebook, Twitter, YouTube) and branded online communities (such as FRHI Talk) to generate positive exposure
Support affiliate marketing initiatives through editorial and content management of key websites and campaign
Author creative messaging and/or copywriting for online communications, partner referral websites, and public relations opportunities
Develop and implement e-mail campaigns to enhance guest customer relationship management (CRM)
Develop and maintain close relationships with both local and major feeder market media contacts to maximize opportunities for exposure
Develop and maintain a media contact data base through the Corporate Media Database technology, including all pertinent information and regular updates on each contact, press release and coverage received
Expand key relationships with Public Relations consultants, Advertising Agencies, OTA’s and other appropriate third parties
Develop opportunities for sponsorships, partnerships that will enhance and support branding, thus maximizing market penetration and exposure through endorsement by third parties
Provide regular reports to stakeholders on all communication channels and metrics
Execute daily maintenance for all social media presence, including Facebook, Twitter, and any future channels, including visual updates, handling incoming responses, composing Claremont Club & Spa messages as needed
Liaise with Digital Search Agency to optimize our presence across all search engines
Manage/supervise all content on fairmont.com and online presence
Monitor and respond to Key Travel Sites through Hotel Reputation platforms
The ideal candidate will be a proactive, innovative and highly organized individual with excellent creative copywriting skills
Ability to build strong relationships, and interact at all levels
Must be a creative and effective leader, possessing a high degree of professionalism and administrative ability
Excellent interpersonal skills with strong verbal, presentation and written communications
Must be passionately in tune with latest internet marketing developments, online behavior and trends within the technology and hospitality industries
Bachelor's degree from four-year college or university required
2 – 4 years experience in digital marketing/communications, including social media
Analytically strong with proven ability to demonstrate data interpretation
Fundamental understanding of SEO (Search Engine Optimization) and SEM (Search Engine Marketing)
Proficiency in Microsoft PowerPoint, Word, and Excel
Self-motivated, requiring minimal supervision in a fast-moving environment
Problem solver, and ability to think “outside of the box”
Previous leadership experience within marketing required

117

Marketing & Communications Manager Resume Examples & Samples

Reports to the Director of Sales and Marketing
Able to animate the hotel’s Online Promotions and market the promotions to which translates to measurable results
To solicit for joint promotional activities with banks, associations and publications to ensure hotel maintains a positive presence in the market
To actively manage the hotel’s social media activities and interesting presence
Is responsible in generating all print material for the hotel which has direct and indirect impact to the hotel’s communication standards
To prepare press releases to be sent to the media and publications to ensure appropriate publicity is acquired for the hotel
To animate the hotel’s Online Promotions and market the promotions to which translates to measurable results
Prepare Hotel’s annual marketing plan together with the DOSM
Maintain and uphold the hotel’s brand standards

118

Marketing Communications Manager Resume Examples & Samples

Demonstrated team player
Demonstrated ability to understand the target audience lifecycle and ability to convert leads into new business
Highly organized with demonstrated ability to undertake directed and independent projects
Knowledge of and interest in major public policy issues
Understanding of administrative principles and practices
Ability to handle confidential information with discretion and good judgment

119

Marketing Communications Manager Resume Examples & Samples

Plans, staffs, reviews and organizes subordinate supervisor or staff assignments for a department or major group within a department. Provides leadership, coaching, guidance, training and staff development
Manages departmental financial and operational goals and objectives through subordinate supervisors and staff. May
Manages marketing communications for conferences, workshops and seminars including proposals and marketing documents. Arranges PR activities key personnel as appropriate
. Manages collateral development and works with a variety of internal and external parties to obtain copy content, create design, and produce and print materials. Monitors promotion costs and ensures that projects adhere to budget requirements
. Liaises with the New Product Development Owners to understand and plan marketing communication activities for product enhancements and create product launch plans and materials
Coordinates the standard boilerplate for Request for Proposals working closely with key personnel to create and maintain content. Oversees the refinement of this content as appropriate
Monitors marketing communications activities and ensures that projects adhere to company policy and federal laws and regulations
May manage the development and coordination of communication vehicles and announcements for the implementation of internal programs and policies
Bachelors degree in Marketing or equivalent
4-7 years functional experience
3-5 years supervisory experience
Strong knowledge of Financial Services industry
Strong knowledge of marketing strategies and concepts and marketing communications principles
Strong problem solving and analytical skills

120

Marketing Communications Manager Resume Examples & Samples

Content creation - writing in-product copy, blog posts, articles, newsletters, communications materials, and material for social media channels
Customer relations - managing customer perception as a Community Manager, responsible for managing online feedback forums such as GetSatisfaction pages
Social media management - managing product perception through blogs, Twitter, Facebook, and other strategically relevant online properties
Analytics - Use quantitative and qualitative feedback to optimize messaging and customer experiences through product and online communications

121

Marketing & Communications Manager Resume Examples & Samples

Positions Colliers as a leader in commercial real estate marketing through innovation and strategy
Serves as a lead marketing and business development liaison to brokers and clients
Strategically plan and administer the internal and external marketing related communications and promotions for Dallas Fort Worth and its brokers
Coordinate media relations, and advertising, including social and online content, print and thought leadership programs
Employs both standard marketing techniques as well as new, creative marketing concepts, methods and platforms appropriate for commercial real estate such that it continually raises the bar for our brokers and aids them in business development, including client event planning
Engages with other Marketing managers and Corporate Marketing to share best practices and collaborate, bringing higher effectiveness and efficiency to marketing
Proactively communicates and shares marketing best practices with brokers and staff, fostering creativity and innovation
Oversees tracking and reporting of marketing success and efficiency metrics

122

Global Marketing Communications Manager Resume Examples & Samples

Full understanding of business objectives to work with marketing leaders and BU MarComm representatives to set strategic direction for the year
Support both planned and adhoc communication and marketing campaigns
Conduct quarterly reviews with BU MarComm teams to ensure projects are on track, and report metrics and key indicators for success back to leadership
Develops and/or ensures implementation of divisional marketing and communication strategies and programs
Establishes and fosters KOL’s and Association relationships and facilitates ongoing collaboration and communication activities with Stryker leadership
Works with BU Marketing Leaders to set clearly defined annual Congress strategy, track ROI, and report back to the business
Provides advice and counsel to business leaders about strategic opportunities to grow the Stryker brand and financial results
Creates and oversees process for internal and external content creation, ensuring brand compliance, approval workflow, and version control
Procures necessary vendors for downstream and creative efforts, manages Master Service Agreements, and periodically monitors performance and delivers feedback as needed
Works with marketing leaders to develop messaging strategy for major tradeshows
Consistent brand experience and message oversight
Ensures all internal and external comms are developed in line with brand guidelines and that a consistent customer experience is delivered across the Global Endoscopy business
Supports the delivery of all customer communications. Ensure retention is maximized and cross-sell opportunities exploited through clear and timely customer comms delivered through the appropriate channel
Collaborates with customers, marketing intelligence, and 3rd party sources to monitor, understand, and respond to competitive product performance, branding, messaging, and tactics
Work with the marketing communications team to support the development of digital communications as required, inclusive, but not limited to, SEO content, Direct Customer Mail, and internal recognition incentives
Leads the identification of necessary marketing and sales enablement resources and coordinates cross-functional teams and process to implement
Provides necessary training (marketo, Prolifiq, Stryker.com, etc.) training to BU MarComm representatives as needed
Ensure flawless execution of global messaging
Has tradeshow participation and works with other divisions to ensure a consistent brand message is delivered
Drives existing and new business technologies as appropriate into our business applications
Secures and effectively manages key vendor and agency relationships and works to continuously identify areas of opportunity to cut costs across marketing activities
Demonstrated effective managerial skills
5-6 years in customer service, distribution, marketing or related experience with exposure to Sales, Marketing, R&D, Operations and Finance
Fundamental computer skills
Stryker Instruments Sales Training Program
Previous experience in Sales/Marketing
Internal product development training
Instruments marketing training program (4 hours)
Half day with Customer Service Representative
Proven track record of high performance
Experience in successfully developing and introducing new products
SRI Leadership Institute program
Successful experience and track record in selection and development of talent
Experience in recruitment, selection and development of talent to achieve strategic objectives

123

Senior Marketing Communications Manager Resume Examples & Samples

Develops and leads public relations strategy, development and execution on behalf of the Salix Pharmaceutical business, focusing on milestones such as clinical data presentations and announcements, regulatory approvals, new product launches
Develops and executes a cohesive communications strategy that supports key business objectives at key congresses in coordination with business unit counterparts as well as business unit leaders
Helps to align and leverage the communications efforts for the Salix business (i.e. combined product news at congresses, social media, etc.)
Conducts outreach to mainstream consumer and professional trade media, helping build relationships in order to drive positive coverage of brands and business
Serves as the businesses’ primary point of contact for media
Provides ongoing communications support in a variety of capacities, including fielding media inquiries, supporting partnership programs with key customers and creating and maintaining various editorial content
Manages consumer-facing social media properties (e.g. Facebook, LinkedIn, Twitter, YouTube, etc.)
Creative and strong communication and inter-personal skills and a positive attitude
Excellent written communication skills developing releases, fact sheets, messaging, etc
Ability to maintain confidentiality and perform detailed work

124

Marketing Communications Manager Resume Examples & Samples

Work with GTM Director to develop a public relations strategy to gain media attention to build consumer and trade awareness in support of overall marketing and brand development goals
Oversees PR agency to create press releases, media relations content, by-lined articles, case studies and project profiles
Manage brand identity to ensure materials comply with brand standards and coordinating and reviewing all marketing pieces, promotional items, etc., for conformity
Develop and publish internal and external marketing communications pieces
Work with external agencies to develop print and digital media objectives, plans, components/materials and schedules
Manage local and national PR events and sponsorships
Track and ensure effective utilization of functional area marketing budget; Establish and measure KPI's for activities
LI-BB1

125

Marketing Communications Manager Resume Examples & Samples

Implement effective communication strategies in relations to hotel collateral and publications
Manage Hyatt Regency Sydney’s Public Relations and global Brand Image in the market place
Manage all internal and external graphics related to the hotel
Build strong relationships at all levels across a diverse cross-functional environment
Develop an annual communications plan and budget for inclusion in hotels annual Business Plan
Manage all inquiries relating to promotional and sponsorship requests
Manage all digital and social media platform communications and marketing initiatives

126

Marketing Communications Manager Resume Examples & Samples

Ba Bachelor’s Degree in Business required, MBA preferred
5+ years of marketing experience with a leading brand
Building industry experience a strong plus, as is coordinating marketing activities across a decentralized, regional organizational structure
Experience across the full marketing communications media mix, including solid expertise in the digital marketing arena
Develops and manages external marketing vendor partnerships
Drive brand awareness across media channels
Works very effectively in a cross-functional team environment, as team member or leader; proven team building skills
Maximize lead revenue
Superb communication skills, including strong writing and presentation skills
Strong project management skills with proven ability to drive programs in a complex organization
Creative thinker; able to foster and nurture creativity, with a talent for developing novel solutions to meet business needs
Comfortable managing to objectives
Excellent “customer facing” skills
Exceptional analytical skills and solid planning and organizational skills
Maximizes ROI from advertising activities
Adept at multi-tasking … participating in multiple projects concurrently
Technology-savvy
Must have strong sense of urgency, high energy, and self-motivation; able to work independently
Can work under pressure and meet deadlines
Ability to travel domestically travel approximately 20% to 30%

127

Digital Marketing Communications Manager Resume Examples & Samples

Develop and deliver a digital marketing development plan for Dekalb digital marketing
Support the department by analysing new digital propositions and assessing the following. Make a recommendation for action against the analysis done
Develop a Digital ecosystem of value and content framework that encourages stronger customer engagement
Support the development and implementation of reporting strategy. Provide insight and identify opportunities for operational effectiveness to the EME countries
Ensure the customer engagement through Dekalb real estate (website /apps/social channels) is optimised
Analyze and map the risks of the new projects approach and propose mitigation solutions
Ensure Dekalb properties are tagged correctly for tracking and tags audited
Planning and project management of CRM marketing campaigns that drive customer retention, increase up sell/cross-sell, and deepen product engagement. Support and lead the planning, creative development, production, deployment and reporting of email and on-device marketing campaigns, working with internal teams and vendors to manage execution and drive performance
Regular benchmark of technology available in the market
Keep up to date on all relevant new technical developments
Develop strong working relationships with country stakeholders and IT business partners
General understanding of all communications channels but a strong and demonstrable focus on digital campaigns and integrated communications (Display, PPC, DOOH, Campaign sites, APPs, SEO, CRM) and experience of working on digital campaigns integrating with other offline channels
Three years of experience in data management in digital/online marketing, including email marketing and CRM environments
Experience with CRM ESP tools preferred – previous experience with Salesforce is an asset
Audience development and subscription strategies experience is a strong plus
Excellent understanding of relevant digital technologies, tools and platforms (such as HTML programming, CMS platforms – e.g. WordPress, Google AdWords and Google Analytics, Facebook page management, email marketing and eCRM software, digital marketing suites
Has managed or been involved with complex large scale content and development projects
Has deep knowledge of supplier and or agency side involved with digital content and development
Good experience of managing projects, budgets and resources
Excellent research and writing skills are a must, as well as the desire to create content with the purpose of reaching our target audiences
Understanding of agriculture industry and retail landscape is greatly appreciated
Ability to work collaboratively within a project team. Proven Project Management capability
Experience of working within a fast moving organization facing multiple change agendas
Extremely high level of attention to detail and ability to cut through complex data
Proficient English skills required other European language positive

128

Marketing Communications Manager Resume Examples & Samples

Manage creation, production and distribution of marketing collateral, including literature, videos, signage and digital
Develop and execute communications to dealers, distributors, suppliers and employees, e.g., program information, newsletter, etc
Develop presentations for internal and external audiences to highlight initiatives and support increased parts sales
Manage PHQ for co-op programs, including advertising, training and events
Manage fixed budget and the process of creating requisitions & tracking invoice payment
Positive Attitude, Ethics and Navistar Values which support a healthy, high performance culture
Experience in sales and marketing cmommunications
Bachelor’s Degree in Marketing or Business
Parts sales aftermarket knowledge and experience

129

Senior Product Marketing Communications Manager Resume Examples & Samples

Minimum of 7 years’ experience in Marketing/Product Marketing, content marketing, communications, or PR
Proven storytelling acumen
Ability to pass a background check
Strong experience in business travel and/or finance organizations is desired
BS/BA in Marketing, Communications, Marketing communications, or equivalent experience is a must
Master’s Degrees are a plus
Ability to quickly learn and understand Concur’s Travel, Invoice and Expense Solutions and related services
Strong interpersonal and project management skills – ability to engage and influence people by leading virtual teams and motivating others to drive initiatives to completion
Ability to influence leaders in sales, peer teams, and execs to attain common goals and/or strategy approval
Skilled at designing key messages, value propositions and client positioning using a “storytelling” method
Strong grasp and experience executing core marketing principals around product, pricing, placement, and promotion
Ability to create visually appealing messaging

130

Associate Marketing Communications Manager Resume Examples & Samples

Assisting the Marketing Communications Manager in the planning and execution of overall communications strategy
Contributing to the day-to-day traffic management of marketing communications projects
Working closely with brand marketing, product marketing, channel marketing, sales, legal and other key departments to support marketing initiatives, launches and campaigns, ensuring consistent brand presentation and messaging across all programs
Managing team processes such as intake and status of all projects, working with outside vendors and facilitating project workflow
Managing implementation and distribution of communication tools to internal and external audiences
Acting as liaison and point person with marketing management and product marketing for projects and promotions
Maintaining dashboard of projects, ROI and other metrics regarding project impacts
Maintaining inventory of marketing collateral
Actively working with Project/Product Managers to determine cost estimates and timing for communication projects
Bachelor's Degree in Marketing, Marketing Communications, Advertising or related field
3+ years of Marketing experience
Excellent, up to date knowledge of communications principles and practices
Works effectively independently and collaborates effectively cross-functionally in a matrix organization
Excellent in project management skills, with high attention to detail
Ability to meet strict deadlines and budgets
Consumer brand marketing experience

131

Marketing Communications Manager Resume Examples & Samples

Define and manage the VLM role end-to-end
Own the VLM job description and worldwide blueprint in partnership with M&O and subsidiaries
Work with initiative and metric owners to define the annual VLM scorecard
Define area targets and ensure playbooks for each priority are in place
Create VLM Core Priorities that drive licensing revenue, CPE and transformation
Inform, support, educate and monitor VLM community performance for high business impact
Ready and enable the community in core initiatives via twice annual summits
Inform and support VLMs through community calls, newsletters, QBRs, sharepoint site, and Yammer
Define required training, and onboard new VLMs
Act as resource and coach for VLMs in all matters licensing
Engage with local VLM managers to provide guidance and feedback
Capture and share worldwide and local trends with corporate stakeholders on VLM insights and learnings
Bachelor’s in Business, Marketing or equivalent experience, Masters preferred
7+ years’ experience and a proven record in project management, with flawless planning, execution, and optimization
Passion for community leadership - collaborative coach, good listener, cultural awareness
Strong business acumen and analytical mindset; familiarity in volume licensing highly desired
Multi-faceted leader across change management, marketing & storytelling, readiness & sales enablement
Outstanding communication skills - including writing, verbal (including public speaking) and Powerpoint
Ability to work effectively at all levels - from executives to individual contributors
Ability to thrive in a fast paced, ambiguous environment
Demonstrated ability to have fun

132

Marketing & Communications Manager Resume Examples & Samples

Develop annual brand and marketing communications plan in collaboration with Business Development Director that reflect the hotel’s business, revenue & strategic objectives
Collaborate with key teams/departments to create and manage cross-organizational, integrated marketing campaigns
Project manager all marketing communications projects and be lead person for any campaign requests or other deliverables, including process, schedules and budgets
Provide subject matter expertise about effective campaign strategies and their associated communication vehicles
Identify and develop appropriate strategic partnerships & sponsorship opportunities
Manage existing loyalty programme, identify and develop new CRM opportunities to engage with key customer segments
Oversee management of hotels existing databases & usage for marketing purposes
Be custodian of all ecommerce functions, hotel websites, digital & social media channels
Supervise jointly with in-house Art Director and graphic design team the hotel’s brand identity- refining messaging and imagery for specific marketing campaigns
Designated team leader for marcom team. Administer, manage scope of work & deliverables from PR & Events Manager, Marcom Manager & any support staff
Act as brand steward to review and edit third party promotional materials for marketing effectiveness, cross-selling implications and adherence to brand guidelines
Manage & supervise agencies and vendors who are creating and/or producing marketing materials, sales tools, videos/photos/images, web site content, event properties, promotional pieces, and other collateral
Oversee & manage total marcom budget, reviews, reporting and approvals at property level and in line with regional guidelines/requirements
Bachelors degree or appropriate years of experience in relevant industries. Experience in hospitality industry not mandatory
Minimum of seven years of progressive integrated marketing experience
Combination of agency & brand experience is ideal, digital expertise a huge plus factor
Must have strong brand experience especially in dynamic consumer products or lifestyle category
A potent combination of strategic/creative vision and superior analytical skills/business acumen
Superior interpersonal/presentation skills
Thorough knowledge of the latest technology, trends and platforms for integrated marketing
Marketing experience in global MNC desirable
An entrepreneurial spirit – with the ability to build TEAM consensus
Ability to flourish in a fast paced deadline oriented environment
Matured results oriented, self motivated and able to work independently

133

Marketing & Communications Manager Resume Examples & Samples

Manage and promote the hotel on Hilton Worldwide branded websites
Develop and support the Marketing Coordinator/ Marketing & PR Executive, where applicable
Produce monthly reports as required
Previous senior-level and management experience

134

Assistant Marketing Communications Manager Resume Examples & Samples

Contribute to the planning, creative development and implementation of integrated marketing communications (primarily 1:1) to support various programs and strategies, offering solutions and recommendations to manager and other contributing team members
Manage required day-to-day tasks, including status report and timeline management, meeting coordination, legal and key stakeholder approvals, and maintaining centralized files for reference and compliance
Assist with management of program budgets and provide monthly and quarterly budget forecasts to internal finance team
Assist with the development of presentations, program overviews, recaps, and other materials for internal meetings and presentations; present work internally to IPM leadership and other business partners
Contribute to integration across IMC teams and other departments, building relationships with internal and external business partners and resources
Initiate ideas and actions on cross-functional teams
Work with solid level of independence on new or unfamiliar projects
Experience in 1:1 communications working on email and direct mail campaigns
Intermediate organization and project/program/time management skills
Intermediate experience using Microsoft suite; advanced PowerPoint skills a plus
Intermediate relationship, interpersonal and negotiation skills
Beginner presentation development and delivery skills
Beginner solutions skills; flexible in times of change
Excellent communication skills, both written and verbal; strong ability to write, copyedit and judge creative
3+ years of Marketing experience, preferably including Advertising/Marketing Agency experience
Bachelor’s degree required, advanced degree preferred: Marketing, Journalism or Communications concentration preferred
Must be highly motivated and a passionate team player

135

Associate Marketing Communications Manager Resume Examples & Samples

Lead CRM-based planning, creative development and implementation of integrated marketing communications to support various programs and strategies, offering solutions and recommendations to manager, other contributing team members and business partners
Demonstrate expertise for contributing to development and implementation of complex integrated marketing communication programs, including analyzing research/data inputs, contributing to developing marketing strategy and marketing communication plan, and determining and allocating resources required. Manage all elements through completion, measurement and post program analysis
Lead and/or direct others in managing required day-to-day tasks, including status report and timeline management, meeting coordination, legal and key stakeholder approvals, and maintaining centralized files for reference and compliance
Manage and/or lead others in managing program budgets and provide monthly and quarterly budget forecasts to internal finance team
Develop presentations, program overviews, recaps, and other materials for internal meetings and presentations; present work internally to Product Marketing leadership and other business partners
Integrate across Product Marketing teams and other departments, building relationships with internal and external business partners and resources
Influence, negotiate and persuade team members to support business goals and initiatives; initiate ideas and manage actions plans on cross-functional teams
Manage, develop and direct staff, interns and marketing/advertising agency partners
Work with strong level of independence on new or unfamiliar projects
Experience working on integrated, multi-channel digital campaigns that are data-driven including multiple targeted segments and test and learn analytic loops
Advanced organization, project/program/time management skills and attention to detail
Advanced experience using Microsoft suite, including PowerPoint
Advanced relationship, interpersonal and negotiation skills
Demonstrated ability to work collaboratively across departments and with cross-functional teams
Intermediate strategic and analytical skills
Intermediate solutions skills; flexible in times of change
Intermediate presentation development and delivery skills
Capacity to manage multiple projects simultaneously and experience with a deadline driving environment
Demonstrated experience managing the creative production process
Demonstrated aptitude for interpreting data/results from a marketing program or product initiative
Demonstrated experience with marketing technology-based products and/or loyalty programs preferred
6+ years of Marketing experience, preferably including Advertising/Marketing Agency experience and/or in a role managing marketing agencies
Bachelor’s degree required: Marketing, Journalism or Communications concentration preferred
MBA/Master of Communications or related field preferred

136

Senior Marketing Communications Manager Resume Examples & Samples

Concept, build and execute effective marketing plans to drive awareness, brand love, and adoption of Amazon Lumberyard
Develop and execute creative marketing programs, campaigns and promotions across various digital channels, such as SEM, SEO, online ad placements, influencers, co-marketing with partners, etc
Work with team to optimize content campaigns to target messages and customer communications based on customer profiles and lifecycle considerations
Direct production of creative assets optimized for owned channels
Develop high-quality communications for major product launches
Build and analyze key metrics and traffic patterns to measure attribution and performance of marketing programs
Engage with international teams to help them drive global successes
Have a deep understanding of the customer, with obsessive understanding of game development technologies
Create and presenting high-quality documents and presentations to senior leadership
Determining the appropriate methods and metrics for measuring and monitoring marketing effectiveness
Bachelor Degree required in marketing or communications related field
7+ years of marketing communications experience in a B2B or B2C role (or both)
Track record of success in executing digital marketing campaigns for large brands (in-house or external agency)
Experience in the video game industry
Strong analytical and quantitative skills including the ability to use customer data and business metrics to back up intuition and assess the efficacy of marketing programs
Demonstrated ability to operate both strategically and tactically in a fast-paced environment
Attention to detail, a high degree of organization and ability to manage multiple priorities simultaneously
Excellent communication (verbal and written) and collaboration skills that enable you to earn trust at all levels
Thought leader with a solid understanding of the key business drivers and customer dynamics in the digital media, commerce, advertising, mobile, and high-tech industries
Proven ability to influence stakeholders across international geographies
Passion for big challenges and a great sense of humor

137

Product Marketing Communications Manager Resume Examples & Samples

Work with the Facebook Product Marketing team to understand new video advertising offerings and create compelling messaging and materials about those product releases for multiple audiences (Facebook sales team, advertisers, advertising agencies etc.)
Own the content strategy, message and materials development for Facebook’s video solution set for brands and agencies. Create inspiring content that shifts long-held perspectives at the highest levels the advertising industry. This could include PowerPoint decks, fact sheets, play books, digital campaigns and experiences, videos, newsletters and more
University BA/BS degree required, MBA preferred
4+ years experience in content strategy, product marketing, marketing communications, strategy consulting, public relations, or a related field
Experience with content development and the development and execution of integrated marketing plans
Ability to synthesize complex product features and client needs into simple, powerful stories
Ability to handle the pace and ambiguity that comes with working in a start-up environment
Knowledge and experience with digital marketing, specifically, a solid understanding of the digital and traditional landscape
Experience with Word, PowerPoint, and Keynote

138

Marketing Communications Manager Resume Examples & Samples

Drive internal communication vehicles, planning, strategy, execution and measurement of ongoing communication initiatives
Conceptualize and develop captivating and unique content and messages, including web content, surveys, customer testimonials, case-studies, articles, and other “outbound” communication materials
Work closely with other members of the marketing team (on and off shore) to develop internal/external communication plans and deliverables
Manage execution of public relations strategy through coordination with PR agency, maintenance of PR and thought leadership calendar, coordination of PR deliverables
Writing and editorial support for other marketing collateral deliverables
Participate in customer interactions as required in support of client retention and voice of the customer program
Work closely with commercial teams and clients to ensure the marketing communications are causing the desired outcome
BA or BS Degree in one of the following Marketing, Communication, Public Relations and related healthcare field required
2-3 years of marketing and communication experience in healthcare IT preferably with exposure to payer, provider and life sciences markets
Exceptional written and verbal communication skills and the ability to communicate complex ideas simply and creatively; must possess the ability to communicate at all levels with tact and discretion
Strong Microsoft Windows skills required, including Word, PowerPoint, and Excel
Extremely driven individual that is able to successfully execute on multiple tasks
Simultaneously
Ability to interface in a professional manner with cross-functional team and clients
Ability to prioritize among competing opportunities; ability to balance internal and
External client needs

139

Senior / Marketing Communications Manager Resume Examples & Samples

Develop and localize the marketing strategy for Asia within the context of the global direction
Work with internal leaders and business unit to ensure the strategies are aligned with their business objectives
Manage brand assets & content to drive brand campaigns awareness in Asia by utilizing PR and social media tools
Coordinates regional events plan and ensure timely execution
Manage e-mail marketing program
Liaise with external partners and vendors i.e. PR agencies and production house
Monitor communications effectiveness and ROI

140

Digital Marketing Communications Manager Resume Examples & Samples

Manage all digital and social campaigns for Bell, including: briefing of campaigns, management of creative and media process and monitoring and optimizing campaigns
Defines objectives and KPI’s, understanding of benchmarks and seasonal trends
Keep up to date with the latest developments in the digital and social space and propose new and innovative ways to leverage the media to build the Bell brand and drive activations, up-sell and cross-sell
Provide reporting on all campaigns and utilize reporting to optimize campaigns on a frequent basis
Analyze insights to guide future digital and social media campaigns
Propose tests that will allow us to solve business problems (example: test offers, new creative/copy, new audience segments, etc.)
Develop and manage the social content calendar across all platforms ensuring that there is consistent and relevant content on all platforms
Bachelor's degree in Marketing, Communications (Digital specialty) or similar discipline
5+ years of experience at a digital agency or in a similar brand role
Extensive digital marking experience, which should include: social media, search advertising and display advertising
Experience working with a variety of technology platforms and analytics tools
Keen attention to detail and comfort building timelines are a must
Strong copy writing and content development skills
Self-motivated, experienced in working in teams
Flexible, self-starter able to cope with ambiguity, and willing to embrace change
Specific experience with Google Analytics and DoubleClick Stack (DCM, DBM, Audience Center, etc), Adobe Analytics and Adobe Stack (Adhoc, AAM, etc), Sysomos, Lithium, Facebook Analytics
Experience in both SEO and SEM
Experience working directly with Facebook and Google
Leadership experience managing team members
Experience collaborating with external agency partners

141

Marketing Communications Manager Resume Examples & Samples

Result orientation and ability to network in a large and complex organization required
Leads teams with a focus on operational planning and process development
Manufacturing experience within a large or global organization

142

Channel Marketing & Communications Manager Resume Examples & Samples

Plan, direct and coordinate all marketing plan programs and initiatives towards the direct converter, distribution channels, influencers and end-users to promote and elevate the Avery Dennison brand and products in the market
Working closely with Product management and business development to develop sales tools to make our products easy to sell and simple to recommend
Drive share of mind through distributor sales and customer service teams through effective marketing programs and promotions
Increase share of wallet at channel partners by developing and deploying best-in-class channel management programs, incentives and promotions
Effectively balance short-term objectives to drive sales growth, with long-term channel and communications strategies to build business’ creditability and the brand value in the market
Work closely with senior segment, sales, product teams to understand and communicate the strategic direction of the Graphics Solution business to the regional organization
Align with product management, technical marketing and local communications teams to most effectively add value to our customers and the market
Develop and implement long-term Channel Marketing strategies that are geared toward developing greater market share and profitability in close cooperation with Global and regional segment leadership, commercial and product management teams
Define and effectively communicate the organization and portfolio value proposition to the market, customers and industry including service, price and product segment strategies
Develop a network of agencies and creative partners to design and create effective collateral and sales tools
Develop regional marketing objectives, goals, strategies and measures (OGSM) for assigned area and confirm linkage to global business strategies
Plan and oversee marketing communications activities for Graphics Solutions in the region in close cooperation with the global marketing communication team
Leverage best practices globally, regionalize programs and communications where possible, and deliver to local marketing communications to effectively deploy locally
Create robust campaigns to generate sales leads and increase growth opportunities
Effective event planning, management and execution. Have a clear measurement and track ROI
Champion the correct usage of graphics guidelines and corporate signature within promotional literature
Ensure all printed and electronic communication materials adhere to the Corporate identity standards
Ensure, in collaboration with the digital communication team, an optimal web presence and social media strategy of Avery Dennison Graphics Solutions

143

Internal HR Marketing Communications Manager Resume Examples & Samples

Develop presentations and templates to raise the HR professionalism in translating their messages and stories for impact
Develop and manage HR communications calendar
Manage HR communications content on internal websites and intranet
Oversee development of materials by all Human Resources teams - establish voice, templates, branding guidelines (recruiting, employee benefits , training, compensation)
Develop core communications that uniquely and creatively translate and generate enthusiasm about the exciting opportunities and updates that are happening for our associates
Direct content and creative development generated through external sources such as recruitment marketing firms, etc
Develop and implement strategy to monitor and track effectiveness of internal communications channels, messaging and programs
Act as central point person for maintaining HR-specific information on our employee intranet and, assisting with maintaining content on our HR department’s teamsite

144

CEE / MEA Marketing Communications Manager Resume Examples & Samples

Review Media Brief and provide consultative inputs/insights based on your local market knowledge
Lead local market media strategy and planning ensuring alignment against Global/Corporate Brief objectives and measurement goals
First round review and approval of performance media plans before final Global/Corporate approval
Develop a conversion forecast by campaign by market in partnership with the media agency
Oversee media optimization plan in partnership with media agency
Translate data into insights and actions that will feed into the optimization plan
Present target audience analysis and insights to Global/Corporate on a regular basis
Identify in-market media trends and find opportunities to test within performance media programs
Build strong collaborative agency partnership that emphasizes impact, efficiency, and innovations
Share best practices with other regions and markets
Build strong relationships with local media partners to enable early adoption of upcoming innovative media trends
Strong experience in Digital Marketing and Media, with strong knowledge of Performance Media
Results oriented digital marketing and media expertise, with a strong bias for action
Multi-market media experience is important (for roles that will cover more than 1 market)
Understanding and experience planning all digital tactics (paid social, display, paid search, programmatic, mobile, and emerging media platforms in {insert country/region}
Operational understanding of important aspects digital media delivery such as AdServer technology platforms, tagging and trafficking of digital media
Experience in constructing robust media conversion forecasts based on campaign goals and benchmarks across various digital tactics
Ability to structure, lead and execute several complex projects across multiple partners
Financial management of media campaign budgets
Experience in working and management of media agency teams or within a media agency
Experience working with technology brands is preferred
Negotiation and presentation skills
Strong communication skills. Fluent in English
A character that exemplifies Microsoft values including integrity, honesty, openness, personal excellence, constructive self-criticism, continual self-improvement, and mutual respect

145

Ultimate Digital Marketing & Communications Manager Resume Examples & Samples

Collaborate with internal teams to develop narratives consistent with the organization’s mission, core values and strategy
Lead the production and strategic distribution of multimedia content to drive awareness of USA Ultimate’s brand and programs
Conceive, produce, edit and distribute original, strategic and high-quality multimedia assets for regular consumption by targeted audiences (including but not limited to: video, infographics, motion graphics, and other engaging and shareable content.)
Plan and execute all website, SEO/SEM, email, social media, mobile app and other digital campaigns
Design and maintain microsites in support of USA Ultimate and its properties, events, teams and programs
Enhance and maintain USA Ultimate’s social media presence
Bachelor’s degree in marketing or related field required
Minimum 2 years of experience with a marketing, advertising or digital agency; or leading the digital marketing efforts of a sports or membership-based organization
Professional experience producing visual content – including but not limited to video content, still photography, motion graphic, animation and infographics – around news, media and promotional content
Sophisticated understanding of video/photojournalism and how to use content to craft a compelling narrative
Proficiency directing, producing and editing multimedia projects using industry-standard software, including but not limited to: images, sound, voice-over, music and computer-generated effects
Ability to prioritize and manage multiple competing demands while maintaining the ability to execute against a deadline
Experience using professional photo and video equipment as well as editing software including Final Cut Pro and Adobe Creative Suite (After Effects, Premiere, Lightroom, Photoshop and Adobe Media Encoder)
Solid knowledge of analytics tools, e.g., Google Analytics, NetInsight, Omniture, WebTrends
Working knowledge of ad-serving tools
Knowledge of HTML, CSS and JavaScript development and constraints
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, inspire and motivate
Must be both technical and marketing minded
Must demonstrate USA Ultimate’s core values: Respect, Integrity, Responsibility, Leadership and Teamwork
Ability to travel and work non-traditional hours, including weekends and holidays. Travel includes events and conferences

146

Marketing & Communications Manager Resume Examples & Samples

Helps develop and implements comprehensive marketing plans and programs for Medicare Advantage including website management
Manages the advertising and promoting of Medicare marketing plan/programs
Responsible for coordinating the development and updating of all Medicare publications and collateral, including newsletters, broker blasts, brochures, ads and website pages
Provides input on and implements the annual marketing plan including Annual Open Enrollment (AEP) and year-long age-in plans
Works with Marketing Director to develop marketing plans which include market analysis and financial feasibility studies
Assists the provider development department with communication plans and materials including print, fax and electronic plans
Continuously monitors the effectiveness of new and existing marketing plans
Works with leaders of the hospital Senior Advantage volunteer group to promote Medicare products in all communities
Manages the HMPS filing coordination with Compliance as well as insuring all MA events are filed timely and appropriately
Highly collaborative and the ability to work with a wide variety of stakeholders
Extensive project management and planning skills
Copywriting, proofing and editing skills
Experience conceptualizing and implementing marketing and communication plans
Website content management experience
Healthcare marketing experience required
Medicare marketing experience preferred
Familiarity with Medicare marketing guidelines preferred

147

Marketing Communications Manager Resume Examples & Samples

Advance knowledge of excel and Microsoft project
Marketing skills with areas of focus including member communications and acquisition strategies
Managed care and Medicare industry experience preferred

148

Marketing Communications Manager Consumer Resume Examples & Samples

Marketing Communications Planning, Strategy and Execution. Land local marketing execution that drive demand for Microsoft product and service offerings with Consumers and Retail partners, and manage development of integrated marketing efforts that scale. Working with Area/Sub stakeholders, you will deliver optimal customer experience. Develops local marketing calendar integrating demand generation plans, local events, social strategy and local owned and operated channel activation (ex. Blogs, web, social, etc.) (50% of time)
You are the local subject matter expert for consumer campaigns and content availability from Corp for your Subsidiary or Area. Provides local market insights and feedback to Corp teams to influence global content design and customer experience; evangelist for Modern Marketing tools, technologies and processes. Leverages standard available reporting to understand the impact of marketing execution and extract insights to optimize engagement program performance and marketing mix as available. (35% of time)
Identifies opportunities for local content augmentation and informs Corp HQ of missing content. Manages local agency / vendor engagement to develop locally augmented content pieces only if asset does not exist at Corp. (15% of time)
5+ years of proven consumer digital marketing communications experience, preferably in technology marketing, with strong modern marketing and marketing operations background. Experience working at a large global multinational a plus
Must be inspired by Marketing Communications execution particularly Digital and Social marketing, embrace Marketing Automation concepts, and be obsessed with delivering a compelling customer experience through relevant, connected customer engagement. Agency experience a plus
Exceptional oral and written communications skills in Spanish (native or high proficiency) and English; proven cross-group collaboration and enduring partnerships
Strong analytical capabilities

149

Marketing Communications Manager Resume Examples & Samples

Serve as an exemplary writer, consistent with our company’s tone and mission. You write clean, concise and well-polished copy
Own and enforce copy guidelines
Craft content for internal and public-facing newsletters
Write and/or edit copy for emails, collateral, web pages, etc
Polish product messaging in coordination with product marketing manager
Own and manage company-wide communications calendar
Edit content produced by your teammates prior to publishing
Minimum of 6 years’ experience in business to business writing, preferably in a software or other technology-related field
Examples of successfully speaking directly with prospects and customers to understand and capture business drivers and translate that information into compelling success stories
Success promoting differentiated value propositions
Experience writing compelling copy for lead generating email communications that boost response rates and attract qualified buyers
Experience managing a communications calendar
Excellent attention to detail both for line editing copy and consistency in style and tone across all content
Proficient knowledge of MS Office programs required
Proficient in HubSpot (preferred)

150

Owner Marketing & Communications Manager Resume Examples & Samples

Four year college degree in communications or marketing related field, or equivalent experience
Minimum 2 years of experience in a leadership role, developing teams and individuals
Minimum 7 years of communication or marketing experience, preferably in travel or hospitality industries
Experience leading high functioning teams responsible for multiple streams of work and priorities
Excellent organizational skills and follow through with outstanding attention to detail
Strong, proven project management skills
Demonstrated knowledge of reporting skills, trending analysis and needs assessment
Demonstrated commitment to Count on Me service culture
Oral and written communication skills sufficient to communicate clearly and grammatically both complex and simple messages, employing a variety of communication channels, to a wide audience either within or outside of the organization
Ability to translate data and reports into recommendation for improved results
Working knowledge of Microsoft Office Suite (i.e. Word, Excel, PowerPoint)
Experience with content management system software

151

Marketing / Communications Manager Resume Examples & Samples

Marketing or Communications background
5+ years of experience doing some or all of the following: stakeholder management, transition planning, outreach, training design and delivery, strategic communications, website design, metrics monitoring
Prosci preferred but not required
Agile Experience preferred but not required
U.S. citizenship may be required. Ability to work in the United States indefinitely required

152

Senior Marketing Communications Manager Resume Examples & Samples

Creating marketing materials that are highly effective, aligned with branding as well as tailored to specific customer and market needs as necessary
Coordinate the production of content for divisional publications for internal and external audiences
Interface between sales and marketing teams to craft meaningful, relevant messaging addressing prospects’ most crucial pain points
Oversight of lead attraction, nurturing and management protocols
Leading and contributing to go-to-market strategies, programming, and materials for new product introduction within cross-functional teams
Collaborating on content aligned with the buyer’s journey that incorporates industry trends, buyer pain points, differentiation, provides competitive comparison targeted to the right personas
Preparing-for and presenting-in-front-of executives, both business and technical on the unique business value of our solutions as represented in the technology
Market intelligence – understand buyers, how they buy and their buying criteria; be the expert on your competition and how to win
Ability to prepare for and present in front of executives, both business and technical, and communicate the unique business value of our solutions as represented in the technology
Create other marketing material as necessary
5+ years of relevant work experience in Marketing and Communications
Position requires the ability to produce quality materials within tight timeframes
Capable of delivering training to field sales and support staff
At least two years of direct experience working with a field sales organization
Experience in selling or marketing mission critical technology products in complex environments
Strong presentation skills, this role will require speaking at customer briefings, user group events, etc
Proven ability to coordinate across multiple teams to deliver results
Demonstrated expertise in a variety of field selling concepts, practices and procedures
Become a trusted advisor capable of influencing the direction of activities with your team, project stakeholders, product management, sales and partners
Development and delivery of training materials for the field, channel and technology partners
Create content in a way that shows the high value of Seagate solutions to our audiences
Ability to work collaboratively within a department team and learn influencing skills
Must be able to manage multiple priorities and tasks in a dynamic work environment

153

Recruitment Marketing & Communications Manager Resume Examples & Samples

Lead recruitment marketing strategy, programs and promotions for Asia Pacific
Responsible for brand adherence, coordinating social media registration and approval process, maintaining best practices, and coordinating with other key Citi stakeholders including Global Recruitment Marketing, Asia Pacific, Legal, Global Public Affairs, Technology and Compliance
Develop and manage recruitment marketing plans in support of sourcing strategies inclusive of social campaigns and virtual events for various businesses and countries
Support global recruiting teams in developing local social presence and viral marketing campaigns
Support the growth of the Citi social community footprint through digital promotions and driving ROI from investment in social media
Research new vendors, tools, and technologies and advise on opportunities
Develop reports and analyze patterns on community growth, engagement, candidates, hires and other metrics to measure the overall vitality of marketing and branding initiatives
Manage and maintain internal communications for Asia Pacific recruitment including templates, communication plans, channels and track effectiveness to ensure impact
Bachelors or Masters degree in Business or Human Resources or equivalent experience preferred
5+ years demonstrated success in developing and executing effective sourcing campaigns for a variety of recruitment types
3+ years of experience within recruitment; management or recruiter
Possess a global mindset and demonstrated experience operating internationally across large, highly matrixed organizations
Demonstrates a passion and strong knowledge in the areas of strategic sourcing and new media techniques and proficiency with various social media channels and tools
Knowledge of digital communications
Strong strategic thinking skills to identify and understand issues, problems, and opportunities and have the ability to create strategic options for addressing problems/opportunities and achieving desired outcomes
Able to leverage strong interpersonal skills to establish effective relationships with a broad variety of stakeholders and partners including internal/ external customers, business partners, team members, and global recruiting organization colleagues
Experience managing multiple vendor relationship with strategic recruitment sourcing and marketing partners across the globe
Ability to operate with a sense of urgency and prioritize work on an autonomous basis
Able to maintain the highest level of customer care and satisfaction through various virtual interactions
Able to cultivate networks with recruiting teams and client groups across a variety of functions and locations within the organization, able to take on responsibilities across the region
Adaptable and flexible; comfortable working under ambiguous, changing conditions
Organized and self-directed; able to manage multiple tasks / activities at the same time
Able to communicate Citi’s brand and employment value proposition over competitors through campaign
High attention to detail, balanced with appreciation of the bigger-picture goals and objectives
Comfortable working remotely

154

Marketing & Communications Manager Resume Examples & Samples

5+ years of proven B2B digital marketing communications experience, preferably in technology marketing, with strong marketing
Innate ability to navigate through a complex matrix organization and lead process changes. Change management leadership to guide
Strong executive maturity, presence and track record of marketing impact and influence
Bachelor’s degree (B.S./B.A.) required. MBA degree preferred but not required
Spanish and English is required

155

Channel Marketing Communications Manager Resume Examples & Samples

In conjunction with sales leadership, lead the creation and implementation of communication strategies and tactical sales collateral for use across targeted sales channels
Provide input into creative briefs based on target segment insights and bring best practice communication and creative discipline around customer marketing into the business
Working collaboratively with sales channel leadership; creatively identify innovative marketing opportunities to deliver incremental share, revenue and profits (i.e. interactive sales tool development)
Direct the development of B2B lead generation; including leveraging data driven external solutions, content management, and social selling opportunities
Effectively manage and optimize the business outbound marketing. Well versed in marketing analytics and the use of results measurement as a means to further accelerate marketing investment and demand generation
Ensure the development of effective sales tools for partners and internal sales teams leveraging the core content from product marketing and Global teams
Ensure all financial aspects of the function -- including budget management and sales pipeline development
Work closely with worldwide channel teams to drive consistency throughout regional channel teams, as well as customized approaches when necessary based on cultural differences
In conjunction with Sales and C&PS, develop annual marketing plans including: focused messaging; product and distribution positioning; and a communications strategy to deliver effective channel demand generation

156

Marketing Communications Manager Life Sciences Resume Examples & Samples

Develop key messages for the consistent communication of our selling points to our target audiences for journal marketing communications
Participate in various Science & Technology Marketing Global Projects
Basic IT awareness and skills (Excel, PowerPoint, Word; Adobe an advantage)
Media-related experience an advantage

157

Marketing & Communications Manager, Face Resume Examples & Samples

Supports all FACE teams in developing marketing strategies, including project plans and coordination with DOE stakeholders, consultants and vendors
Collaborates with subject-matter experts to ensure marketing and outreach strategies include the appropriate concepts, themes and approaches
Oversees FACE webpages, and consults with FACE teams and other divisions to improve online presence and relevance of content
Ensures that external-facing content meets standards of excellence, is consistent with FACE’s mission, policies and goals, and includes the appropriate tone and literacy levels
Manages marketing collateral from conception through final production, working with designers, printers, translators and other professionals
Plans, researches, writes and edits promotional materials targeting parents, the public, educators and other stakeholders
Represents FACE at community events, meetings, and conferences to build strategic relationships, content knowledge and to identify outreach opportunities

158

Marketing Communications Manager Physical Sciences Resume Examples & Samples

Develop marketing communications strategy for the assigned portfolios and implement these plans
Effectively manage planning, forecasting and monitoring against budget
In coordination with either the Senior Managers or project Sponsors and Experts, help to establish and implement best practice work methods, communication strategies and Generic Actions for the Marketing Communications Departments across STMJ globally
In pursuing the Business Unit/Elsevier strategy through appropriate tactics, also understands the trends and obstacles this presents within the context of the external business environment
3-5 years in a (strategic ) marketing communications position
Knowledge of (digital) marketing communications tools and techniques and related developments like social media and campaign marketing
Experience of working in complex international organizations preferred

159

Marketing & Communications Manager Resume Examples & Samples

Candidate must have the ability to write high-quality, thought leadership content pieces requiring minimal edits. Writing skills should span various pieces, including external newsletter development and email marketing campaigns
Creation of email marketing campaigns. This includes strategy development, content writing, and working with digital team on final execution and distribution. Campaigns will focus on event and webinar promotion as well as distribution of thought leadership/analyst reports
Oversee newsletter program, including content development, branding, and execution/distribution to prospects and marketing database
Support Marketing Events Manager with logistical and onsite support for various trade show and corporate events, including
Serving as a liaison between sales representatives & managers, vendors, show management and transportation providers regarding logistical installation and dismantling of displays and exhibits
Providing day-to-day clerical support (including registration forms, check requests, exhibitor services, badges, certificate of insurance, etc.)
Ensuring collateral is being created/updated in a timely manner (i.e. flyers, appropriate signage, press releases, case studies, white papers, newsletters.)
Creating booth drivers for each event to ensure enough leads are being brought into the sales funnel
Demonstrated organizational and writing skills with the ability to handle multiple projects and meet strict deadlines
Self-starter. Takes independent action to identify and solve problems. Seeks out relevant information needed to make decisions. Gets involved with new initiatives
Positive attitude and demonstrated communication skills
Proficiency in GoToWebinar, Microsoft Word, PowerPoint, and Excel
Clear understanding of corporate tone and writing style
Ability to adapt and create new content on a regular basis
Communicates well with people at all levels; ability to build internal and external relationships
Demonstrated writing, verbal communication skills, with a high level of detail orientation
Experience in project management (not required, but is a plus)

160

IPB Marketing & Communications Manager Resume Examples & Samples

Produce e-mail blasters and Lotus Notes messages needed as an alternative channel to reach out to clients in regards to Remediation/Regulatory Communications
Manage, Update and Maintain the SharePoint which serves a repository for all IPB U.S. Regulatory Letter
Manage the content, updates, maintenance, and business requests for all IPB U.S. public websites
Www.internationalpersonalbanking.citi.com
Www.citigoldinternational.citi.com
Www.citigoldprivateclient.citi.com
Www.globalexecutivebanking.citi.com
Manage the content, updates, maintenance, business requests, and system enhancement for all IPB U.S. Knowledge Center (Intranet) as the repository place for remediation documentation
Create, Launch, and Manage the content, updates, maintenance, business requests, and enhancement for PB U.S. Citi Collaborate Webpage
Support the business in launching the annual Client Surveys as part of the Client Experience program
Strong project/time management skills (deadline/result oriented and able to multi-task)
Excellent written/communication skills in English and Spanish
Strong organizational, and analytical skills
Team player, proactive
Proficiency in Microsoft Word, Excel, Power Point, Outlook, etc

161

Marketing & Communications Manager Resume Examples & Samples

Report to the Director of Sales and Marketing
Able to animate the hotel's Online Promotions and market the promotions to which translates to measurable results
To actively manage the hotel's social media activities and interesting presence
Is responsible in generating all print material for the hotel which has direct and indirect impact to the hotel's communication standards
To animate the hotel's Online Promotions and market the promotions to which translates to measurable results
Prepare Hotel's annual marketing plan together with the DOSM
Maintain and uphold the hotel's brand standards

162

Marketing Communications Manager Resume Examples & Samples

Relevant degree in Business, Hospitality or Sales & Marketing
Minimum 2 years' experience in a similar position and role
An engaged and results driven achiever with strong influencing skills
Highly motivated, solutions-oriented self-starter with adaptable teamwork style
Strong background in public relations and online marketing management
Strong analytical skills and know how to translate data into profitable action

163

Marketing Communications Manager Resume Examples & Samples

Manages global marketing communications activities across all global market segments for Purification Solutions
Works with business Marketing and Sales groups to develop and implement promotional strategies involving various channels, such as the Internet, newsletters, brochures, data sheets, press releases, articles, participation in trade shows and presentations
Coordinates production of in-house communications materials and works closely with Marketing and Sales groups regarding content and publication of materials. Serves as liaison with external agencies, vendors, event organizers to ensure project goals are met
Manages the design, development and production of all collateral, sales and promotional materials, including print and electronic-based advertisements, direct mailings and newsletters
Manages and directs remote regional marketing communications personnel in order to support the growth goals of the business
Supports efforts to implement and maintain the Responsible Care® Management System in line with the requirements of the RC14001® technical specification, as applicable to the site/region

164

M HIS Marketing Communications Manager Resume Examples & Samples

Participates in aligning the Marketing Communications department with business or organizational needs and goals
Leads division-level marketing communications programs and campaigns
Leads internal division communication strategy
Manages the two 3M HIS Innovation Centers and helps develop content to be used in each
Helps set strategies for Marketing Communications team to support organizational priorities
Supports the vision and direction for the Marketing Communications department
Assists in addressing significant issues affecting the communications community
Bachelor's degree or higher in business administration, marketing, marketing communication, journalism, advertising, public relations, mass communications or a related field from an accredited university
Minimum of five or more (5+) years of Marketing Communications experience
Master’s Degree in Marketing or Business Administration, Communications or related field from an accredited university
Minimum of seven or more (7+) years of marketing experience in related field
Healthcare, healthcare IT or software experience
Proven expertise in influencing cross functional teams in a dynamic work environment
Passionate, team player that energizes and leads others
High integrity and work ethic are expected and highly valued
Strong editing skills
Must be a strong writer. Good knowledge of Microsoft PowerPoint

165

Marketing Communications Manager Resume Examples & Samples

Bachelor’s degree in Advertising, Communications or Marketing. Master's degree preferred
6 or more years professional experience in marketing or related communications field
3 or more years of wireless experience and understanding of wireless industry trends and key business drivers
6 or more years of experience in digital, media and communications planning
6 or more years experience in segmentation communications planning with strong emphasis on Hispanic and Millennial
Written and oral fluency in Spanish
Strong expertise & established success in creating and increasing demand for a portfolio of products and services
Excellent organizational, interpersonal, presentation, oral and written communication, and negotiation skills required as candidate is expected to lead cross-functional project management teams
Proven management experience with ability to lead and motivate teams
Proven ability at engaging and influencing large teams and functional leaders
Demonstrated ability to meet deadlines, complete important time sensitive tasks, adapt quickly to last minute changes and manage multiple projects simultaneously
Ability to work under pressure, on multiple assignments, with strong attention to detail
Advertising agency experience or experience managing an agency a plus
Maximum 25% travel required

166

Product Marketing Communications Manager Resume Examples & Samples

4+ years experience in marketing communications or product marketing communications
Experience with ad tech, the programmatic advertising ecosystem and technology as well as media formats (native, video, display)
Experience synthetizing product features and client needs

167

Marketing & Communications Manager Resume Examples & Samples

Minimum of 6-8 years marketing experience in financial services with marketing and communications experience
Experience leading projects spanning various functions and business partners
Traditional marketing experience a plus
Excellent project management skills. Highly organized and deadline drive, Able to manage executional details
Possess a proactive and positive attitude
Must have strong communication skills to provide clear, detailed creative direction. Ability to think creatively and use sound judgment when making business decisions
Desire to continually challenge oneself and drive marketing programs to the next level
Excellent written, verbal communication and presentation skills
Flexibility in a fast-paced environment necessary
Proven ability to work cross-functionally, as a team player whose superior communication skills facilitate working with creative and technical professionals
Detail oriented, deadline drive and able to meet multiple deadlines while staying highly organized. Adept at handling projects – dive into it, drive forward, and see it through to completion

168

Global Marketing Communications Manager Resume Examples & Samples

Working closely with Vertical Marketers, Product Managers, and Sales Teams, develops and executes Campaigns, including product launches, customer-facing programs and materials, advertising, email, direct mail, PR, web content, social media, national and regional trade shows, etc
Works with Marketing team to create and implement demand creation plans
Manages leads process including leads qualification, distribution, tracking and ROI analysis. Develops and executes lead nurturing and loyalty programs
Consistently monitors the ongoing success of Marketing activities based on clear metrics, then makes adjustments to plans to optimize results
Leads essential programs and innovation projects that support learning and experimentation across Marketing and the organization
Interfaces with internal and external agencies, designers, and developers
Enters and tracks budget and expenses, including monitoring and submitting invoices for approval and payment
May be asked to manage schedules and coordinate content for advertising, public relations outreach, tradeshows, product round-ups and other media value-add opportunities; and monitor and maintain online presence in variety of outlets
May be asked to develop advertising and media plan by meeting with industry magazine representatives, analyzing opportunities, and making recommendations for media placement; execute ad insertion schedule including print and banner ads and e-newsletter sponsorships; and research and recommend buyers guide insertions and cooperative advertising as part of promotional plan
May be asked to distribute press releases and track impact; analyze competitive media position and make recommendations for future public relations outreach based on this data and media calendar opportunities; build relationships with key editors and pitch stories as needed
Experience in both business-to-business and business-to-consumer markets is desired
A minimum of three years experience in marketing, PR, and/or advertising required
Experience launching products required
B.A. or B.S. degree required. Degree in marketing, advertising, communications or journalism is preferable. Equivalent combination of education and work experience may be considered
Strong project management, organizational and analytical skills required. Demonstrated ability to manage multiple projects simultaneously
Strong creative writing skills required. Must be able to develop compelling customer communications, as well as proof and edit copy, layout, and design
Strong team player with excellent interpersonal, listening and oral communications skills required
Able to work with limited supervision, and self-directed to achieve aggressive program goals required. Works well under deadline pressures and flexible to change direction
Demonstrated ability to work within fixed budgetary guidelines, negotiate, manage contracts and expenses, and develop and maintain strong vendor relationships
Strong PC skills. Experience with Microsoft Office required. Up to 10% travel

169

Marketing Communications Manager Resume Examples & Samples

Think critically and offer ideas and solutions
Have excellent proofreading, time management, and organizational skills, with strong attention to detail, accuracy, and consistency
Bring analytical, and problem-solving skills, balanced with vision and creativity
7+ years of presenting communication strategies and approaches
Experience working cross-functionally with key business leaders
Proficient with MS Office suite, including MS Project
Experience with Adobe Photoshop, Adobe Illustrator and InDesign
Previous experience working in an IT environment, preferably in SAP or other ERP Systems
Proven experience driving progress and the ability to interpret, develop, and present information to multiple audiences, and understands and anticipates reactions as a means to determining needs

170

Digital Marketing & Communications Manager Resume Examples & Samples

Develop and execute digital marketing and communications plan to generate awareness, engagement and hotel booking conversion
Represent hotel as lead media contact and spokesperson, including times where the crisis communication plan is active
Create, nurture and manage interactive buzz focusing on earned media opportunities on blogs and promotional opportunities with social media influencers, as well as social media sites such as Facebook, Twitter, YouTube, Instagram and branded communities (such as Everyonesanoriginal.com) to generate positive exposure
Management of the consumer response site/effort for websites such as TripAdvisor, Expedia, Open Table, Yelp, etc
Ensure consistent media coverage in local, regional and national trade and consumer publications by authoring creative messaging and/or copywriting for communications, ie: press releases and story pitches
Update and add content/packages to brand sites (fairmont.com and restaurant websites) including new landing pages for events, attractions and activities that bring visitors to hotel and Pittsburgh
Manage content and imagery on the OTA sites through the Market Manager contacts and the Content Team at GRC (Expedia, Booking.com etc.)
Manage the property’s online advertising efforts including; display advertising, ad networks, paid directory inclusions etc. in consultation with the corporate internet marketing team and/or the hotel search agencies and DOSM
Develop tracking for online marketing campaigns and provide the DOSM with reporting summaries using Google Analytics, vendor reports, property reporting systems and consumer online reviews
Oversee hotels SEO campaigns and work with agency to optimize results - including Title tags, Alt tags, Image tags and meta descriptions
Manage email campaigns executed through the campaign team at Fairmont Corporate office
Support F&B events and promotions
Support affiliate marketing initiatives through editorial and content management of key websites
Manage community outreach efforts and charitable organizations throughout the community
Liaise and assist with media enquiries and manage media visits and familiarization tours
Execute special events, promotions and photo shoots
Liaise with regional and corporate PR to maximize return on branded opportunities and programs
Manage presence on listing sites and acquire inbound links from local/regional sites
Maintain up to date media data base
Maintain press clippings
The successful candidate will demonstrate ability to work well in a fast-paced, high-pressure environment, balancing multiple projects while adhering to deadlines
Candidate must be highly organized, pay close attention to detail and have excellent verbal and written communication skills
Bachelors Degree in Communications or related field
Familiarity with content management platforms (for example Microsoft Content Management tools, Wordpress or other)
Working knowledge of Google Analytics or other web analytics tools and metrics
Past experience purchasing online display advertising and coordination of online campaigns
Comfortable working with various Microsoft Office applications; Word, Excel, PowerPoint and Publisher. Knowledge of Adobe Photoshop and InDesign, an asset
Knowledge of search engine optimization practices as well as HTML also an asset
Fast learner; can learn new programs and tasks quickly and effectively

171

Marketing Communications Manager Resume Examples & Samples

Basic to fluent knowledge of the French language
Experience writing for Digital Copy
Proficiency in working with Adobe and PowerPoint

172

Marketing & Communications Manager Resume Examples & Samples

Act as a steward of Citi Mobile First across all business units and Global Consumer Marketing to educate, inform and enable future growth
Understanding how the strategy and execution aligns to the brand of Citi
Manage multiple workstreams with varying timelines and complexity with authority and passion
Support FinTech Public Relation Communication efforts
Has top quality writing and communications skills
Has experience implementing marketing and public relations programs
Is detail-oriented
Is an exceptional project manager
Able to multitask, prioritize assignments, work independently, and meet deadlines
Strong track record in mobile first media channels, i.e. social, digital, email
Results-driven focus and tenacious work ethic, with the drive, resolve, and urgency to do “whatever it takes” to accomplish specific goals
Entrepreneurial and energetic – engaged in new trends, ideas
Capable of building partnerships with key business and agency stakeholders at all levels

173

Marketing Communications Manager Resume Examples & Samples

Possession of a Bachelor’s Degree is required from an accredited college/university according to the Council for Higher Education Accreditation (CHEA) preferably in Public Relations or four (4) years related experience in lieu of degree
A minimum of eight (8) years of media/public relations experience is required
Ability to act as a liaison to create and maintain positive relationships within Liberia, U.S. agencies, and the public using established media outlets
Ability to create viable press releases and manage public events
Ability to create a communications protocol to effectively describe and promote using graphics, brochures, company or product fact sheets, logos, or other promotional products
Ability to rely on experience and judgment to plan and accomplish goals
Ability to perform a variety of tasks simultaneously

174

Marketing Communications Manager Resume Examples & Samples

Develop and execute a coherent BU communication strategy across different channels (including digital) in line with corporate brand guidelines and marketing & sales objectives of the BU
Responsible for editorial direction, selection, design, production and distribution of specified technology trade publications (ensures alignment of messages with the specified business and overall company branding)
Co-ordinate and deliver media responses for specified technology in collaboration with business development, strategic marketing and corporate communications
Proactively anticipate technological and methodical advancements in the MarCom disciplines and tasks and offer solutions to continually keep adjusting and improving
Budget, develop and implement external and internal marketing communications and public relations activities relating to the specified business
Develop short- and long-term MarCom plans and budgets for specified technology area. Track technology/business spend for current calendar year and measure against approved budget
Select, negotiate, book and execute yearly conference schedule
Significant experience in a communications role
Experience in developing and managing budgets
Proven experience of successful media relations
Demonstrated leadership role in communications, ideally in a B2B Sales and Marketing or business related function
Experience in developing and executing communications strategies for a business
Knowledge of pharma. and biotech market strongly preferred
Knowledge of the CMO/CRO competitive landscape is a plus
External network influencers in industry
Familiarity with key shows and industry jourmals
Quick and efficient decision making and problem solving skills
Ability to manage multiple projects at a time and cost-efficiently work with external vendors
Computer literacy in Word/Excel, Sitecore/CMS Systems, Sharepoint, Adobe and Sitecore (desireable)
Demonstrated journalistic writing skills
English native speaking, additional languages a plus
Demonstrated skills, knowledge and experience in the design and execution of marketing communications and public relations activities
Strong team-worker who works well with cross-functional teams
Big picture thinker – not overly concerned with detail
Collaborative
Organised and strong focus on process
Established tolerance to ambiguity
Willing to shape and lead change programmes

175

Marketing Communications Manager Resume Examples & Samples

Develop communication strategy for each of the products and programs in the portfolio
Manage communications in conjunction with regional marketing managers for effective product lunches globally
Sharing of the internal and external communicaton relevant to channel partners with Regional Marketing Managers globally for their potential use/adaptation
Prepare proposals for key stakeholders with promotion recommendation and costing as part of strategic planning
As part of strategic campaign planning, responsible for coordinating all elements/phases of promotion/concept research
Responsible for managing promotion costs, including budget tracking and invoicing with financial team support
Write effective and unique marketing materials as they relate to the strategic campaigns and in adherence to suggested corporate guidelines
As part of the strategic campaign outlined, delivering copy for all associated marketing materials, contributing fresh ideas and concepts, proofreading & editing, working with freelance designers and writers to ensure all outsourced materials meet our standards, as well as making sure that brand strategies and positioning are executed in all sales and marketing tools
Development and on-going approval of content for collateral, corporate presentations, presentations and other related Sales support tools
Support sales requests for promotional items
Ensure consistency of corporate image and design
Undergraduate degree/Diploma in Business or Marketing
8 + years of previous marketing experience in a fast-paced environment, ideally with exposure to both consumer, distribution and sales channels
Ingenuity and creativity skills of key importance in developing strategic programs and ensuring programs get to market on time and on budget
Ability to complete development, analysis and execution of complex marketing programs
Analyze, present and support decisions
Excellent written communications with the proven ability to write copy in alignment with campaign strategy
Computer skills (Microsoft Office: Excel, PowerPoint, Word, and Access)
English required

176

Senior Marketing Communications Manager Resume Examples & Samples

Create and implement strategic interactive marketing communication plans to meet annual business objectives
Develop and manage strategic digital marketing program for F&B NA; Manage all F&B NA websites and tools, including Ecolab.com, Sales Support (including migration from SAVO platform), Digital Asset Management site plan and development, Exact Target email tool, integration with Salesforce.com application (including development of lead management capabilities) and integration with enterprise partners. Future applications to include customer portal/secure sites and e-commerce
Spearhead sales enablement efforts including identifying gaps and designing new tools and assets to support sales associates in all phases of the sales cycle
Create base-line goals & sustainable metric reporting process for internal & external measurement of digital communications; consumption and conversion
Develop and implement a strategic approach for external brand and communications initiatives including program launch support, advertising, public relations, trade shows and events, collateral, multimedia, and web-enabled programs
In conjunction with Sales and Segment Marketing teams, develop compelling business segment and customer-specific value propositions
Assist in execution of strategic communication plans and materials for F&B Senior Executives
Develop and implement comprehensive launch programs for key new product offerings targeting both external and internal audiences
Develop and manage strategic industry and customer tradeshow and event plans, including both F&B global and Enterprise (primarily WPS and Pest) stakeholders
Implement ongoing strategy for key market segment communications including identifying decision maker-specific business issues, pain points, value-based messages and Ecolab solutions
Manage / lead cross-functional teams and outside agencies
Bachelor’s degree in marketing, communications or other related field
3+ years digital marketing experience
Familiar with web site content management systems, email marketing, social media platforms and online media and advertising
Demonstrate strong track record of developing, leading and managing digital marketing efforts
Understanding of online analytics and consumer data
Working knowledge of principles of SEO
CPC advertising experience
Strategic and Creative thinker
Excellent writer with strong verbal and presentation skills
Ability to work effectively and collaboratively across multiple departments and decision-makers and with third party vendors
Detail-oriented with strong organization and project management skills
Ability to articulate concepts and strategies effectively and persuasively
Team player who also works well independently
Proven ability to work under pressure, prioritize work and meet multiple deadlines

177

Marketing Communications Manager Resume Examples & Samples

Results Focus – Strives to improve business performance. Continually sets challenging goals, which are realistic, but typically more challenging than those set by the organisation. Identifies opportunities for improvements in outcomes, processes and systems to improve results and performance
Understanding The Business –Understands key business drivers within ANZ and the potential opportunities. Knows where the ANZ proposition is situated in the market compared to its competition and utilises knowledge to drive competitive advantage and continual development
Experienced Marketer and Project Manager – Uses extensive experience in marketing to deliver on objectives. Has track record of executing marketing plans on time, on budget and with high quality. Experience maximising modern marketing toolkits. Tertiary/post graduate qualifications in business/finance and/or marketing
Customer Focus – Track record of executing customer centric activity to businesses. Responds to customer feedback and behaviour and is a trusted adviser to the both marketing and business colleagues
Influencing Outcomes – Persuades by demonstrating benefits. Actively seeks opportunities to sell benefits. Thinks through the best way to present information and tailors approach accordingly. Get people excited about an idea, concept, product or service being offered. Carefully prepares arguments and presentations ahead of meetings
Actively Contributes to a Culture of Collaboration and High Performance – Track record of actively contributing to teams by taking steps to understand the business’ strategy and purpose. Sets stretch targets, take ownership and recognises the best results are driven through leveraging the unique strengths of a diverse team

178

Marketing & Communications Manager Resume Examples & Samples

Serves as a representative for Carolinas HealthCare System and for the Corporate Communications, Marketing & Outreach team, helping coordinate and execute System-wide initiatives and providing excellent customer service in all interactions
Collaborates with the Director and other department leadership, develops strategic annual plans and programs that effectively integrate with Carolinas Physician Alliance’s strategic goals that are measurable in design and metric in execution
Participates in the development and execution of marketing collateral, press releases, website maintenance and content management for Carolinas Physician Alliance
Manages multiple project task/segments at one time; Keeps supervisor apprised of progress toward deadlines and issues
Provides insight and understanding of issues impacting progress and devises and implements solutions to keep on track / accelerate progress. Demonstrates willingness to adapt methods and change course as circumstances require
Contributes to major components of deliverables with minimal editing required, organizes communication thoughtfully
Understands risk management and participates in the creation of solutions
Applies understanding of industry trends to projects and exhibits curiosity about trends and their anticipated future impact. Understands scope of entire project, devises component tasks and assures they are completed
Communicates with department teammates and supervisor on a daily basis, helping with projects as needed
Interfaces with departments across the organization, with senior staff and with other critical functions staff as needed and as appropriate on issues and matters related to the goals and priorities of the organization
Evaluates team members on routine basis, and reports successes and concerns (with solutions) back to department and Corporate Communications, Marketing & Outreach leadership
Manages the day-to-day workloads, priorities, time management and projects of team members, and assists with troubleshooting, crises and conflicts in their areas. Assists in training new associates
Actively addresses self-development needs and demonstrates role model behavior and decision-making skills
Possesses Project Budget Management Skills
Demonstrates a team player attitude and a positive approach to maintain collaboration across all work units within the department
Helps enforce and manage Carolinas Physician Alliance brand identity and adheres to brand guidelines
Acts as back up to Director in various internal and external meetings and roles as needed

179

Marketing Communications Manager Resume Examples & Samples

Bachelor's Degree or higher with a communications or training focus
5+ years of experience as an internal communications or training manager or combination of these
Ability to set and execute a communications or change strategy and plan
Comfortable with a complete range of current communication and training tools and techniques, and how to use them in an integrated, strategic way
Experience with measuring internal communications and training effectiveness
Excellent relationship building skills with senior stakeholders

180

Marketing Communications Manager Resume Examples & Samples

Marketing campaign support
Digital marketing (website, SEO, PPC, webinars)
Launch planning and execution of campaigns
Manage process of approvals with regulatory affairs
Manage agency relationships and implementation of brand platform
Close collaboration with HemoCue AB in Sweden
3+ years’ experience as a MarCom manager
Strong experience with both analog and digital marketing
Experience working with agencies to develop sales materials and run campaigns
Experience as a copywriter

181

Marketing & Communications Manager Resume Examples & Samples

Responsible for the planning, developing, coordinating, managing, and implementing of the ONPA annual and long-term marketing strategies. Develops and manages all marketing, advertising, promotional, web/social, and public relations plans that articulate focused and diverse efforts to exceed earned revenue goals through event ticket sales and enhance the ONPA brand. Cultivates new and sustains current audience relationships using print, electronic, and other innovative communication and retention marketing vehicles. Develops and sustains strategic and collaborative marketing partnerships with University colleges and departments, relevant community organizations, stakeholders, and industry professionals
Works with University Communications to manage the editing and production of traditional and electronic collateral to market and advertise the annual performing arts series and other ONPA initiatives (community engagement, campus involvement, K12 programs), oversees the photography and videography of performances and events, and steers the production of press and media releases
Oversees overall design and coordinates regular updates to the departmental website - including updating performances, maintaining up-to-date information for artists, supervising membership and sponsorship pages, etc. Manages social media accounts for the department on all platforms and maintains an aggressive content calendar to keep ONPA messaging timely, on trend, and engaging
Collaborates with the ONPA Development Officer and FSU Foundation to develop and create fundraising collateral aimed at prospects, current sponsors, and high-level members. Coordinates all materials with the Florida State University Foundation to ensure brand and University compliance. Maintains detailed records in order to develop and design an annual report summarizing each season's success, which is distributed to ONPA stakeholders, sponsors, and members
Serves as ONPA's liaison at meetings, press events, and other administrative occurrences on campus and within the community. Represents ONPA as an advocate and spokesperson at events relevant to the organization's marketing and audience development efforts
Assists the ONPA Director with programming efforts - particularly events surrounding film, spoken word, and written word. Scouts events and provides in-depth research as needed. Collaborates with artist management to secure artists for ONPA series
In cooperation with ONPA staff, participates in the development and implementation of department policies, procedures, goals, and objectives. Handles other duties as assigned. Assists ONPA with administrative duties relating to the execution of the series as needed
Please attach a cover letter, resume, and contact information for at least three professional references (PDF format documents only).*

182

Marketing Communications Manager Fixed Term Resume Examples & Samples

Facilitate relations with external contacts/ scientific world /societies
Understand Elsevier budgetary cycle, have a system for tracking expenditure and revenues for portfolios
Preferably knowledge regarding the scientific publication process, scientific world and its sociologies
Attractive collective health care insurance package with considerable reduction rates
Reductions to several personal insurance packages due to our collective agreements

183

Marketing Communications Manager Life Sciences Resume Examples & Samples

Minimum of 3 years in a strategic marketing communications position
Strong commercial awareness and negotiating skills
Experience of working in complex international organisations strongly preferred

184

Marketing & Communications Manager Resume Examples & Samples

Develop and own the annual marketing plan, following a 360 degree approach (including face-to-face, digital, social and PR tactics), and aligned to local business priorities
Carry out the country marketing plan, including tactics such as Red Hat owned events, third-party conference sponsorships, digital and social campaigns, and PR
Manage marketing performance by actively reviewing and tracking the ROI for all marketing campaigns and make performance-driven decisions and shifts to optimize spending and return
Oversee local marketing agencies for events, PR, etc.; regularly review agency performance and strategy with META marketing leader in order to maximize delivered value to Red Hat
Engage closely with the country business leader, serving as the trusted advisor for all questions and topics related to marketing, branding and PR; ensure the country marketing plan is aligned to local business priorities to demonstrate the contribution delivered by the marketing team
Engage with sales, channel sales, and other field representatives in UAE and Saudi Arabia and continuously educate and enable them on the open source value proposition and Red Hat’s portfolio
Create and implement engaging enablement indicatives
6 years of prior professional experience in marketing and communications, preferably within the IT sector and in the Middle Eastern region
Extensive deliver experience with marketing events and digital tactics, both direct and channel driven
Knowledge of local marketing event calendars, specifically for IT events and existing relationships with local IT network, in particular local IT influencers, digital advertising platforms, and key event agencies is a plus
Understanding of general techniques and methods to track and analyze the performance of marketing campaigns (ROI analysis, lead generation and management cycle, etc.); basic knowledge of data-driven marketing techniques is a major plus
Stakeholder management experience, in particular working with senior sales leaders, from setting realistic targets through to successful execution and communication
Bachelor's degree in business, marketing, or relevant field is preferred
Native or bilingual proficiency in English and Arabic

185

Marketing Communications Manager Resume Examples & Samples

Develop a deep understanding of assigned customer segments and audiences/markets, their challenges, and how the BG or cross-BG addresses specific customer problems
Maintain knowledge of the combination of products, services and third party partnership that comprise BG or cross-BG solutions
Together with Product Managers, crafts marketing/communication campaigns that support their overall objectives
Identify campaigns best suited to achieve product line managers’ objectives for target customer segments that are in line with Philips and PHC branding and positioning
Integrate latest innovations and best practices in communication field to continually improve campaign effectiveness
Coordinate with sales support center, local Marcom, and the NPI coordinator when relevant to equip sales team with campaign messaging and materials to target existing markets and shape new ones
Develop metrics and measurement tools with Product Manager and other relevant stakeholders to evaluate and maximize ROI of campaigns
Creative ability to translate clinical value proposition and other product manager content into an effective campaign
Experience managing relationships and contracts with external vendors
Exceptional verbal and written communication skills to be able to craft and refine uniform product messaging across a variety of media types
Understanding of PHC global and sector branding and communication guidelines to ensure campaign compliance
Experience with high-tech or medical device product launch to be able to provide insight into effective communication mediums for industry-specific customer segments
Ability to identify, synthesize and prioritize key issues facing the marketing communications teams and resolve roadblocks
Experience with effective marketing communications processes
Ability to work cross-functionally and globally, identifying synergies between businesses and markets to drive efficiencies and consistency of messaging
Ability to work with diverse personalities and organizations in pursuit of a common goal
Expertise delivering complex projects to meet demanding feature, cost, quality and introduction date targets by juggling multiple priorities simultaneously
Demonstrated success delivering projects on time and within budget
Experience effectively interacting with senior marketing leaders and global counterparts on matters concerning strategy
Demonstrated competence in managing budgets in excess of $1 million
Strong customer service orientation, attention to detail and problem solving skills
Strong leadership, developmental and motivational skills especially in fast-paced situations of high stress in a global environment
Strong program management skills
Bachelor’s degree in marketing communications or equivalent

186

Marketing Communications Manager Resume Examples & Samples

In coordination with either the Senior Managers or the Sponsors and Experts, help to establish and implement best practice work methods, communication strategies and generic actions for the Marketing Communications Departments across STMJ globally
Keep Senior Management informed of progress & development of all relevant issues
Facilitate relations with external contacts/scientific world/societies
Establish, manage and maintain excellent contacts with key stakeholders within the business: Publishing, Marketing Operations, Exhibits, Conference Department, Commercial Sales, Strategy & Journal Services, Corporate Communications, Academic Relations, Finance, and other Marketing departments
This job requires travelling to diverse locations throughout Europe and the US up to 4 times per year

187

Marketing Communications Manager Resume Examples & Samples

Strong organizational, interpersonal, communication and networking skills
Strong teaming skills including cross-cultural abilities
Ability to work under time constraints and adapt to change
8-10 years successfully performing the planning, directing, executing of communications to internal and external stakeholder
Ability to work under time constraints with multiple projects

188

Marketing & Communications Manager Resume Examples & Samples

Advanced knowledge of Microsoft Office and intranet platforms/web-savvy
Proficient use of social media
Discrete
Monitor Global Communications and marketing budget

189

Marketing Communications Manager Global Health Resume Examples & Samples

Prepare materials for internal and external materials on global health, access and other related topics
Support on the development of communications plans for global health initiatives and global access programs. These plans will articulate the communications objectives, strategies, tactics, budget, and resources
Manage the implementation and completion of communications tactics, as outlined in the marketing communications plan
Balance multiple projects. Schedule/track progress against plan, assembling necessary resources to accomplish task. Monitor and report project status to key stakeholders. Measure effectiveness of tactics
Ensure the Medtronic brand is properly represented in all materials
Make certain key corporate messaging and key global health messaging is embedded in all materials
Ensure all plans are developed with an integrated marketing mindset and include digital, social media, content development and thought leadership
Supervise writers, designers and/or agencies for projects, as needed
Maintain productive working relationships across a variety of departments, business units and regions
Travel up to 30% both domestic and international
7+ years of experience in a public relations, marketing communications, employee communications, public affairs or corporate communications within pharma/medical devices, healthcare, agency or consulting industry (5 years with a Masters)
Global work experience including exposure to emerging markets
Master’s Degree in Public Health
Extensive and demonstrated relationships with global media, influencers
Strong understanding and experience in communications, marketing campaigns, and integrated marketing programs
Strong writing skills and the ability to translate complex concepts into understandable language
Digital communications experience

190

Commercial Banking Marketing & Communications Manager Resume Examples & Samples

Defines competitive markets requirements and opportunities, and provide ongoing support that ensures the competitiveness of existing products
Develops marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations
Manages business unit(s)’ communications and produces customer and/or colleague communications for systems/operational issues and project implementation
Develops and exercises business plans, policies and procedures and may also be responsible for various projects to improve efficiencies
Contributes to work flow or process change and redesign, and to form a strong basic understanding of the specific product or process
Manage team members from both a deliverables perspective as well as a career & personal development perspective
10 or more years in delivering marketing and communication solutions and project management
BA or above degree in Communication related major preferred
Effective communication strategy development
Concise and accurate message & channel management
Effective measurement of Communication plans
Extensive knowledge of financial services/banking internal and external communications, public and media relations

191

Marketing Communications Manager Resume Examples & Samples

Develop and sustain a continued cadence of on-brand, audience-focused communications that drive employee awareness and engagement in support of Aramark’s business priorities
Develop key messages, themes and campaigns tailored to specific audiences and using appropriate channels to maximize impact
Work directly with business unit leaders and corporate communications partners to create, implement and overseeinternal communication programs and activities that best support business priorities, support company values, and align with our brand
Create concise messaging that is tailored to the requirements of the project, audience, and objectives
Build plans and solutions that advance employee and manager awareness, understanding and commitment to business actions
Write content for speeches, presentations, memos, articles and other platforms and communications channels as required
Develop and monitor communications metrics to measure reach and impact of outputs. Identify and create employee feedback channels and use for future planning
Bachelor’s degree in Business, Marketing, Communications or a related field required. MBA or relevant Master’s degree preferred
A minimum of 5+ years of experience working in internal communications, organizational communications, or marketing communications. Experience in a technical field with a distributed workforce preferred
Ideal candidate will have internal communications experience, strong organizational skills, ability to work with others and ability to multi-task on a wide variety of projects
Excellent written and verbal skills and ability to work in a fast-paced, financially-driven and high-performance environment. Ability to be flexible and meet deadlines
Experience with a variety of communications platforms, including print, digital, visual, infographics and face-to-face communications. Knowledge of new technologies for use to communicate and engage and ability to counsel and execute effectively in these channels
Ability to identify, build and maintain relationships across all levels of a high-matrix management organization culture
A high energy, results-oriented individual who can make a difference; an individual who takes initiative, makes things happen, accepts accountability and has a “can do” attitude; has a sense of urgency
A passion for keeping up to date with practices and standards in the marketing industry
Demonstrate flexibility, resiliency and willingness to pursue different paths to achieve an outcome

192

Senior Marketing Communications Manager Resume Examples & Samples

Work with key stakeholders to create and evolve a strategically-aligned UAV communications plan to drive sales and grow into new markets
Examine the competitive landscape in the UAV space in order to determine the critical factors to success from a communications perspective
Formulate marketing communications plans including web/digital, social media and advertising
Support the Global Marcom Team by to help navigate and develop naming, trademarking and legal activity as it relates to the UAV market
Support the communication and maintenance of training materials and sales tools for the UAV market to help increase Marcom, Sales and M&PM alignment
Work closely with the Marcom Digital team to ensure that updated product information and content is provided and posted for the website on an ongoing basis
Establish a content marketing calendar for regular editorial updates from stakeholders
Collaborate with internal stakeholders, including global Marketing communications operations and regional teams to maximize marketing communications effectiveness
Act as lead to triage public relations, investor and employee communications opportunities

193

Marketing Communications Manager Resume Examples & Samples

Maintain close relationship with the local and international media to generate interest in the hotel and obtain maximum coverage, in coordination with the DMC. Entertain media at the hotel
Update media list monthly
Report media value monthly
Prepare press releases on the hotel and its promotions, events, etc., and arrange for photos to be taken
Solicit and coordinate media fam trips to the hotel
Be a hotel contact for media visit
Contact function organizers to verify events for the week and obtain details on expected VIPs. Confirm if the photographer is required. Prepare weekly calendar of events for Thai and English media
Coordinate photography at functions (request details of events from organizers, correct names and titles). Prepare caption releases to send to the press. Substitute for photographer when necessary
Will be present at any event in the hotel where the hotel will receive high visibility
Gather staff news, hotel events and photos to pass on to the DMC for preparation of bi-monthly overseas newsletter and monthly hotel newsletter
Be aware of activities in the hotel (F&B promotions, VIP arrivals, new appointments or promotions of associates) that should trigger public awareness
Check newspapers daily and magazines for news of hotel and travel industries, local and world economic and political news. Clip for filing and/or routing
Assist departments concerned in matters pertaining to public relations to support sales and marketing, F&B, employee relations, and community affairs
Assist the DMC with computer work in Thai and English
Possess good telephone manners and be able to answer inquiries about the hotel to the media and the general public
Responsible for filing of PR documents, and requisitioning of office supplies as well as maintain an effective tracing system for files and paper work
Assist in any other tasks as assigned by DMC

194

Assistant Marketing Communications Manager Resume Examples & Samples

Facilitate asset distribution via FTP client between external marketing agencies, Blizzard’s regional offices and other teams within Blizzard HQ
Assist in capturing gameplay and game assets for screenshots, packaging and videos
Build strong working relationships with the other teams within Blizzard, including PR, community, brand marketing and the game development teams
Help ensure strategic and visual consistency of Blizzard campaigns
Create, adjust, and maintain schedules for all creative assets and update regional offices regularly
Help coordinate meetings, create notes and distribute them to shareholders
Assist Marketing department with other projects and duties as needed

195

Assistant Marketing Communications Manager Resume Examples & Samples

Facilitate asset distribution via FTP client between external marketing agencies, Blizzard’s regional offices, and other teams within Blizzard HQ
Assist in capturing gameplay and game assets for screenshots, packaging, and videos
Build strong working relationships with the other teams within Blizzard, including PR, community, brand marketing, and the game development teams

196

Partner Marketing Communications Manager Resume Examples & Samples

Applicants must be located in UK
Must be fluent in English
Must have channel marketing experience
Agency experience
Media Planning - briefing, reporting & optimisation
Experience of content planning and automation platforms (Percolate, Eloqua etc)
Fun, passionate and eager to be successful
Zest for all things digital and social
Incredibly organised and a fantastic communicator

197

Marketing Communications Manager, Malaysia Resume Examples & Samples

Develop and manage the implementation of a diverse range of internal and external marketing communication projects (sales presentations, brochures, product / fund profiles, web site content)
Provide highly responsive and customised sales and marketing support - e.g. facilitating PR/media/advertising initiatives; managing local road shows and events - to support specialised needs for both the Malaysia retail and institutional channels
Write content for different audiences and mediums (e.g., media, advertising, web) to ensure consistent messaging and branding as well as the ability to "localise" content developed in other FT locations
Assisting with the development and managing of e-commerce strategies including the management and ongoing development of the FTI Malaysia website ensuring consistency with FTI global messaging and positioning
Support Regional Marketing Director in developing and marketing strategy for both the retail and institutional target markets
Partner with our distributors to develop marketing campaigns and promotions. This encompasses print and online communications, development of marketing collateral, advertising concepts, development of webcasts and website management
Identify branding opportunities, organize events, and drive other marketing efforts in support of the Malaysia business
Partner with internal teams and external vendors to produce and update marketing collaterals such as factsheets, brochures, commentaries and quarterly reports
Manage external agencies to ensure key goals and metrics are met
Ensure strict compliance with defined legal and regulatory procedures. Review materials and communications for regulatory compliance and coordinate routing of material to required reviewers. Complete regular updates to materials as needed (monthly, quarterly, annually)
Oversee and maintain Malaysia corporate website, including creation of new features, performance data and update of marketing collaterals
Developing project plans to meet specific marketing/communication goals
Participate in cross-functional teams to develop communication strategies/tactics that address target market needs
Work closely with the Sales team and assist with queries from distributors
Develop & execute PR strategy to ensure key deliverables that support business goals are met by local PR agency
Actively build and maintain media relationships and writing press releases and other PR related projects
Be responsible for monitoring all relevant media coverage, internal distribution as appropriate and for maintaining a media contact database for Malaysia. Effectively manage client responses to communications
Support Asia Corp Comms team on corporate initiatives via PR activity
Provide input into the planning and provide support to the Southeast Asia marketing team when needed

198

Marketing Communications Manager Resume Examples & Samples

Create and deploy addressable direct marketing processes to ensure accurate deployment
Responsible for leading and tracking all operational inputs into campaign development process to ensure deployment and proper launch readiness
Working directly with ESP to manage campaigns to scope and timelines
Facilitate with internal partners and ESP for leads delivery, coordinate data specifications across all direct tactics for on-time deployments
Coordinate with 3rd party email vendors on leads scrubs, segmentation, URL matrix, assign TFN’s, tracking codes etc
Conduct and sign off on testing for proper customer experience against campaigns
Accurate execution through defining and operationalizing Quality Assurance processes for campaigns
Defining and operationalizing all campaign reporting- validating all tracking codes and reporting cadence for each campaign
Position will be based in Overland Park, Kansas

199

Senior Marketing Communications Manager Resume Examples & Samples

Manage/Optimize External Vendor Digital Marketing Spend
Work with external partners to develop/approve creative
Develop/own digital marketing strategy roadmap
Implement, improve and support Digital Marketing operational processes
Effectively perform analysis on various digital marketing opportunities
Oversee and guide agency partners in campaign optimization

200

Senior Strategy & Marketing Communications Manager Resume Examples & Samples

For the acquisitions strategy piece, you will have the opportunity to drive and refine how we go to market to reach our target customer, while working with a stellar team to execute integrated digital campaigns
In terms of communications, you will own our brand voice and presence and you will be the lead for the relationship with our advertising and media agency, working with them to deliver original digital creative and media plans
Lead the development and refinement of acquisition strategies to achieve annual brand objectives
Lead the communications planning process, driving the high level strategies and collaborating with the Public Mobile team on the tactics
Lead the creation of original creative for digital campaigns and the media plans in such a way that media and creative support and amplify the effectiveness of one another
Own and nurture the relationship with our advertising and media agency
Own the brand voice and character, assisting the entire Public Mobile team to ensure that all communication stays on brand
Consistently look inside and outside the industry for ideas, innovation, and inspiration that empowers you and the entire team to think bigger and bolder as we work to make Public Mobile a recognized brand for its innovative and customer-centric approach

201

Senior Marketing Communications Manager Resume Examples & Samples

Lead the development of assets for device sales, rate plan promos or product enhancements, including digital advertisements, radio, print and point-of-sale elements by coordinating and prioritizing with our advertising agency
Prime media plan for any sale or product enhancements, working with our media agency to ensure we’re alerting prospective customers effectively through the most appropriate channels and within defined budget
Ensure the right creative is developed for the media plan, and the right media plan selected for the business purposes by ensuring alignment between media and creative agencies
Work closely with marketing and legal teams to ensure regional nuances and conditions are well reflected in all advertisements and that all offer start and end dates are respected; ensure we have sufficient contingencies for pricing changes throughout the sales period
Produce point-of-sale support for all pricing activities, including the creation and maintenance of posters, brochures/printable PDFs, and any other support needed by sales reps; ensure proper distribution and removal of assets depending on start/end dates of campaign
Ensure alignment between Marketing Communications and other marketing teams with respect to which prices and products we will promote in various mediums at our disposal
Drive alignment with internal marketing teams on prioritization of key messages and new opportunities for each Channel (Web, Retailers, Koodo Shops)
Prime the fulfilment of inbound requests to the Marketing Communications team for support that other teams require – approval and creation of market-facing communications for prepaid, channels, and the customer experience teams
Lead any new methods of promoting sales to prospective customers
Be comfortable in reviewing results from previous campaigns to ensure we’re always learning and improving over previous campaigns
Become a builder of Koodo’s unique internal culture where impossible is separated only by two letters from possible, thanks to a highly engaged and capable team

202

Marketing Communications Manager Resume Examples & Samples

Manage company product brand identities and assets, provide company and product brand guidelines for positioning and differentiation across all marketing communications materials
Create and manage marketing communications materials to support sales and business development activities, including sales documents, application notes, success stories, technical documents, product videos, etc
Provide assistance to sales and business development teams for presentations, including branding, overall quality, messaging and graphics
Manage industry tradeshows, including all booth designs, customer demonstrations and presentations, as well as attending events and customer liaison. Plan and coordinate activities to ensure success at key events
Create and manage the company's websites (x10) from concept to completion, ensuring optimum content, usability and visibility for our public and internal websites
Plan and manage advertising from concept through to publication. Create concepts, copy, and artwork for print and digital use, and identify opportunities for editorial and advertising placement
Manage launch of new or existing products
Manage the marketing budget
Experience in the implementation and execution of brand strategy
Excellent communications and presentations skills
Web design: Writing and editing content, designing webpage layout, determining technical requirements, optimizing site and content for search engines, providing daily updates
Work with HTML/CSS and JavaScript functions to ensure responsive website design
Manage website properties for Google Webs Master Tools, Adwords and Analytics
Superior project management and time management skills
Online media and Internet marketing experience
Experience in graphic design, and social media
Knowledge of the print production process and supplier negotiations is desirable
Strong knowledge and understanding of current trends in digital media/social media
Strategic Marketing
Tactical Implementation
Sales Channel Marketing
Product Launch, Promotion and Event Marketing
Advertising and Editorial
Messaging, Value Propositions and Creative Writing
Product Documentation
Digital Media Strategies
Web design (HTML & CSS)
SEO and SEM
Graphic Design, Illustration Video and Photography
E-learning and Computer Based Training

203

Marketing & Communications Manager Resume Examples & Samples

Manage agency relationships for the successful creation of an overall Media Businesses communications strategy
Review and advise on existing Media Businesses communications channels
Create content for Media Businesses channels, including writing press releases, live tweeting from events, and thinking editorially about new content that can be created
Manage our social following, to ensure we grow our influence with a relevant audience
Update the MarketingSolutions.Economist.com website
Arrange speaking opportunities for senior management
Assist with the creation of invitations and other marketing collateral
Track PR coverage / speaking events from the team
Review competitive positioning in the market and ensure we are clearly communicating our point of difference
Drive the development of thought leadership materials (briefing agencies, reviewing agency work as necessary)
The ability to project manage complex activations
An excellent ability to manage stakeholders (internal and external)
Experience of writing awards entries, trade press releases desirable
Experience using a range of social platforms, including Twitter, Facebook, Instagram and others
A high level of writing ability in English. Able to write blog posts, tweets, press releases and other content
An interest in, and understanding of current trends in media, advertising communications and technology
Proficiencey with Microsoft Office
A strong ability to multi-task and move between distinct projects
Passion for the work and editorial of The Economist a definite advantage
Previous experience creating a marketing strategy and working with agencies preferred
Experience leading the marketing effort at an agency, publisher or other media industry organisation would be ideal
Experience having managed editorial calendars for a blog or other website
The ability to write compelling and attention-grabbing copy

204

Marketing & Communications Manager Resume Examples & Samples

Minimum of 8 years of experience with strong emphasis in the communication & client marketing
Strong understanding and experience in digital marketing and its contents creation
Good understanding of technology and business operations
Experience of Products industries including Travel and Transportation, Consumer Goods and Retail, Industrial, Life Sciences an advantage
Experience in media industry is an advantage
Creative writing and multichannel communication
Team worker—team building, supervision, managing of diverse and virtual teams to drive integration
Deep understanding and demonstrated ability to originate and apply marketing concepts
Experience in overseeing the design and implementation of digital and social marketing campaigns, media and analyst relations, internal communications, collateral production and credential development
Strong and deep overall business acumen and good knowledge of Accenture and ACIN areas of business and overall business strategy
A team player, able to deal in a very fast-paced, ever-changing environment
Executive level presence and influence
Ability to manage and build relationships in a matrixed organizational environment
Passion for strategic, well-executed marketing programs
Ability to manage multiple projects under tight deadlines; experience in developing and managing budgets
Thrive on working in intense, deliverable-driven and deadline-driven environment

205

Marketing & Communications Manager Resume Examples & Samples

Put people first
Pursue excellence
Embrace change
Act with integrity
Serve our world
Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor, contracts, etc.)
Degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; 2-years experience in the sales and marketing or related profession required
Proven ability as an effective leader, possessing a high degree of professionalism and administrative skills
Excellent written and verbal communication skills are essential
Strong working knowledge of computer software programs such as publishing applications and proficient social media applications
Results oriented with the ability to be flexible and work well in a busy and demanding environment
Sound understanding of financial management
Proven experience building positive and collaborative relationships with business partners
Must be energetic, enthusiastic and self-motivated
Must be legally authorized to work in Canada. Please note that the hotel is unable to assist candidates in obtaining Canadian work authorization

206

Marketing & Communications Manager Resume Examples & Samples

Support FinTech Marketing Communication efforts
Liaise with Citi Public Affairs as needed to provide marketing collateral and event sponsorship details for external and internal communications amplification Support Marketing efforts across all channels including
Bachelor’s degree in marketing or other related field required, MBA is preferred
Has experience implementing marketing

207

Marketing Communications Manager Resume Examples & Samples

Review and edit existing promotional materials for marketing effectiveness, cross-selling implications and adherence to brand guidelines
Soliciting media coverage for all special events and programmes
Ensure optimum publicity is created for all major hotel happenings
A Pullman “school” of leadership, focusing on creativity

208

VTH & Addl Marketing & Communications Manager Resume Examples & Samples

Bachelor's degree in Marketing, Communications, Public Relations or related
Three years of experience developing and implementing marketing plans that include face-face, print, web, social media, email, and digital media interactions
Experience in writing audience-appropriate content for print and electronic publications and the web
Excellent creativity and (oral/written) communication skills, including public and media relations
Computer proficient in Microsoft Word, Excel, Outlook, Internet, and social media platforms; ability to use a variety of desktop publishing and web publishing tools, photo editing, and graphic design tools at a basic level
Strong organizational and time management skills; ability to manage complex processes and deadlines with attention to detail and follow-through
Excellent interpersonal, customer service, and ‎listening ‎skills with an ability to represent the University with tact and diplomacy at all ‎levels
A valid driver’s license

209

Regional Product Marketing Communications Manager Resume Examples & Samples

Develop positioning and messaging for Facebook's ad products in the Asia-Pacific region
Produce or adapt corresponding deliverables (e.g., messaging documents, presentations, product collateral)
Bring to market across Facebook's B2B marketing channels (e.g., websites, advertising, webinars, sales organization and Marketing Partners/developers)
Uncover trends, data and insights to build out our ad proposition to internal (i.e., sales) and external (i.e., businesses and agencies) audiences
Work with cross-functional teams in Product Marketing, Business Marketing, Marketing Science, and sales to deliver scope of work
8-10 years experience in marketing or advertising, developing strategy, positioning and messaging. Relevant experience includes account planning, strategic planning, communications planning, product marketing or business strategy roles in advertising agencies or marketing organizations
Strong writing, communication and presentation skills
Highly organized and able to balance multiple projects at the same time
Self-driven, resourceful and motivated to work in a fast-paced, dynamic environment
A passion for Facebook's family of apps and services

210

Marketing Communications, Manager Resume Examples & Samples

Responsible for creating, implementing and measuring the success of a comprehensive marketing, communications program that will enhance the LoB
Drive Schneider Electric and LoB brand image and position within the marketplace, and facilitate internal and external communications
Own the LoB’s marketing communications activities and materials including publications, media relations, client acquisition and so forth
Ensure articulation of desired image and position, assure consistent communication of image and position throughout Schneider Electric, and assure communication of image and position to all constituencies, both internal and external
Lead projects as assigned, such as product launch deliverables and campaigns, events, etc. Hands on execution of digital tactics
Develop short and long-term plans and budgets for the marketing communications program and its activities, monitor progress, assure adherence and evaluate performance
Bachelor degree in marketing, business, journalism or public relations preferred
Graduate degree in a related field is desirable
Minimum of 5 years in marketing, communications or public relations with demonstrated success
Ability to lead projects with multi-disciplined teams in a dynamic, fast-paced environment
Experience in solar, renewables or energy highly desirable
Demonstrated skills, knowledge and experience in the design and execution of marketing. communications and activities including all digital channels and event management
Experience developing and managing business to budget
Demonstrated successful experience writing press releases, platform presentation skills and negotiating with vendors including media
Highly computer literate in relevant software packages such as such as Marketo, HTML, WordPress, Adobe CS Suite, Google Analytics & MS Office
Working knowledge of the online environment including: Websites & Content assets, Paid Search & Organic Search, Blogs and Communities, Social Media Platforms, etc
Ability to manage multiple priorities simultaneously to successful on time closure

211

Assistant Marketing Communications Manager Resume Examples & Samples

Previous Marketing experience in a similar environment
Complete understanding of key functions relating to marketing and PR strategies and initiatives whilst managing multiple work streams
Experience in developing and implementing effective and realistic marketing and PR plans and strategies, including budget evaluation, extensive communication written work, management and reporting
Demonstrates a sound understanding of commercial awareness and has the ability to influence others in key situations whilst maintaining positive relationships
Demonstrates excellent interpersonal skills to include strong leadership and cultural sensitivity
Executes calculated risks with pre-determined successful outcome
Resourceful, customer focused and results oriented
Previous experience of working in a marketing and PR role in the hotel industry
Master’s degree in Business, Communications or Marketing
Qualifications or courses relating to creative, descriptive or effective writing

212

Marketing & Communications Manager Resume Examples & Samples

Image & Awareness – Enhance the external perception of Cognizant – the value proposition, offerings and point of competitive differentiation in particular through content marketing strategies. There will be a need for Field Marketing to have a close collaboration with Corporate & Communications Marketing, PR and Analyst Relations teams to maximize the reach and Return on Investment of these programs
Market & Client Development – Design and deliver highly impactful client-centric marketing programmes, to influence new business and support client teams to strengthen client relationships and establish new relationships and support client teams to develop underpenetrated markets across Europe
Lead Generation – Work closely with local Sales Executives in lead generation activities which would include targeted event participation, telemarketing, direct marketing campaigns, content development and sales messaging. The Manager / Senior Manager would take ownership of the end-to-end process from creation, validation, qualification and follow-up to demonstrate ROI
Sales Support – Work with the Client Partners and Sales Leads on securing the major “Must Win Deals”. During the RFP processes develop competitively differentiated win strategies and bring the best of Cognizant to the proposal process
Possess a deep understanding of the Cognizant brand, our business and scope of services we offer to represent us in a way that will positively influence the perception of Cognizant in the marketplace and internally within Cognizant
Work closely with the Cognizant Digital Works (CDW) leadership to understand, evaluate and carve out Digital communication campaigns that fit into the geographic and BU growth plans and support the growth target for Europe
Establish an internal communications strategy in conjunction with senior management across Europe
Act as a focal point for internal communications across Europe, developing, managing and ensuring organizational initiatives and projects are successfully communicated to employees and stakeholders
Develop and ensure a localized content pipeline e.g. industry speeches, presentations, handouts, fact sheets, videos, credentials, thought leadership and PoVs and externally approved credentials and references to communicate on a periodic basis across the business and senior management
Work closely with the integrated marketing team (Field Marketing + Corporate Marketing, PR, AR) in Europe, globally and relevant client teams to deliver effective programmes with demonstrable outcomes
Manage agency and contractor resources and third party service providers e.g. approved agencies, designers, writers, media / PR, telemarketing agencies to ensure efficiency and effectiveness of overall marketing and communication efforts
Assess and monitor performance of marketing programs against marketing objectives, metrics and budgets
Ensure that all global marketing and company policies and procedures are followed
Strong business acumen and knowledge of Cognizant’s area of business and overall business strategy esp. in Digital services and capabilities
Thorough understanding and skills in strategic Field Marketing and ability to apply marketing concepts, branding and message development skills to Internal Communication plans
Plan, edit and write content for a variety of internal communication mediums and maintain in the form of a calendar the various touch points
Excellent writing, editing and proofreading skills as well as the ability to storyboard and translate content into creative and engaging communication initiatives
Strong speaking skills with sensitivity to an organization’s goals and values and the ability to relay them to employees
Ensure internal communications messages are consistent across all mediums and for different departments of the organization and that internal communication messages are consistent with external communication messages
Advise senior executives of developments, either face to face or through regular written communication
Passion for well-executed deliverables in support of Cognizant’s business and digital strategy with ability to develop and apply creative, workable solutions to project-related issues
Ability to work autonomously and independently

213

Marketing Communications Manager Resume Examples & Samples

5+ years experience in Communications or Marketing
5+ years experience in Internal and External writing
3+ years experience in project management
Ability to perform in a fast paced / deadline oriented environment
Ability to communicate with executive team, Marketing team, and external vendors
Experience with developing production and themes for group meetings
Solid professional writing experience (30% - 40% of the position)
Copy writing for marketing pieces across multiple mediums
Experience working in Microsoft Office Software Suite
Proficiency in developing PowerPoint Presentations
Experience working within digital marketing tools and strong understanding of digital marketing principles

214

Marketing Communications Manager Resume Examples & Samples

Computer proficiency
Design and conduct advertising campaigns
Publicize special events promotions (smokers, teddy bear teas, f&b events)
Assist in crisis communications (in conjunction with regional or area director of public relations, general manager, vice president of communications)
Handle gift certificates for charitable donations and maximize exposure
Liaise with area or regional director and corporate to update hotel Web site
Draft promotional materials and special event invitations
Substitute Director of Public Relation during his/her absence

215

Marketing Communications Manager Resume Examples & Samples

Deliver creative service as requested by all departments, including sales, marketing, owner services and contracts, while staying aligned with the most updated brand guidelines and legal requirements
Make the timeshare owners' newsletter (quarterly) as well as internal communications materials
Supervise a Marketing Communications coordinator

216

Marketing Communications Manager Resume Examples & Samples

Help build the plan and execute against quarterly and annual public relations goals, including writing press releases, maintaining media contacts, coordinating interviews and collaborating with the social media teams
Help manage agency relationships to keep them aligned to our goals
Plan and coordinate quarterly company meetings (web broadcast to all office locations)
Work with different internal stakeholders (executives teams, department leads) to manage internal communications to the company
Establish and maintain open lines of communication with all members of the marketing team

217

Global Marketing & Communications Manager Resume Examples & Samples

To manage and execute Kantar Retail’s global /group communications strategy, including internal, external, client and social media, across entire group. Above all to build our reputation as the retail and shopper specialists
Work on direct to client communications strategy, managing client contact database, content plans and activity calendars. Liaise with client directors and business unit heads to ensure level of communications is optimal and well structured
To further develop and execute Kantar Retail’s media strategy including liaising with journalists and broadcasters, and organising media interviews with KR spokes-people. Write and distribute press releases and adhere to Kantar and WPP policy. Keeping media databases up to date, and maintain media monitoring
To implement and expand the social media strategy to raise our profile and market activities. Provide staff with regular tips on how to engage is social media platforms
To organise Kantar Retail conferences/ event/sponsorships as necessary
Developing an understanding and awareness of the communications within Kantar Retail business units
Manage the Corporate website and ensure all content is updated on a regular basis
Be a Brand Ambassador for Kantar Retail and ensure all business units are working in the new templates and using the guidelines. Ensure all external communications are ‘on brand&#8217
Assist Communications Director in overall communications strategy and planning for Kantar Retail, and manage admin assistant in day to day activities
Some budget management is required

218

Senior Marketing Communications Manager Resume Examples & Samples

Interface with company management, sales department and/or advertising agencies to develop and implement strategy and positioning for a key segment
Hone your knowledge related to the major functional areas and skills needed to integrate and communicate information
Evaluate the impact on strategic marketing communication planning objectives and strategies

219

Marketing Communications Manager Resume Examples & Samples

Working with internal and external resources to develop breakthrough creative and strategic communications programs to support the company’s businesses, focusing on cost effectively reaching health care teams, patients and care givers with compelling messages that generate awareness and position the company as a leader in healthcare
Developing targeted, competitive messaging that breaks through the clutter, and helps our sales force build preference for our brands across the portfolio
Plans and executes relevant communications programs in support of key product launches
Working collaboratively with marketing, in-house FLC designers and agencies, manage the creative development and implementation of tactics including photography, sales tools, sales promotions, traditional, social and digital advertising, interactive and direct response marketing programs to support our aggressive marketing, communications and sales objectives
Providing on-going strategic and tactical leadership to help develop results-driven trade and end-user direct marketing and sales promotion programs. Special emphasis on developing trackable, measurable promotions that generate real-world results
Working collaboratively with other regional Marketing Communications managers, share best practices for MarCom and raise visibility within the company
Bachelor of Arts or Science (BS/BS) in Advertising, Marketing, or Communications with experience working in a fast-paced professional setting either in an agency or in-house communications group
7-11 years of experience managing advertising, digital marketing and sales promotions in an advertising agency or in-house corporate communications setting strongly preferred
Experience working with a global company and interacting with international peers is a plus
Exceptional project management skills and a keen understanding of all Marketing Communications tactics and their purpose
Ability to provide strategic direction to designers, freelancers and agency partners
Proven track record of successful planning and implementation of marketing communications or advertising programs (examples will be required)
Team player and a “can-do” attitude who can participate in and lead effort across disciplines and functions
Experience in the field of medical device and healthcare a plus
Exceptional communication/presentation skills
Demonstrated experience working with cross functional and diversified teams

220

Marketing & Communications Manager Resume Examples & Samples

Bachelor’s degree in Marketing Communication, Business or business related
Minimum of 5 years demonstrated experience in marketing and communications
Proven experience in developing, managing and maintaining an internal and external communication system
Demonstrated ability to develop and implement robust communication strategies
Strong marketing skills; analytical, tactical and strategic thinking
Ability to transition from strategy to tactical deliverables
Understanding of web and linkages to broad communication strategy
Experience managing and coaching a team
Travel industry knowledge is an asset
Public Relations experience is an asset
French Speaking is an asset

221

Global Marketing Communications Manager Resume Examples & Samples

Translates marketing objectives into a creative concept for a new campaign to launch a new product and/or to sustain market attention for a product. Is creative in finding new ways to approach current markets and penetrate new ones
Develops and implements Marketing Communication plans for each new product and campaigns - positioning statements and creative copies included - aligned with the Global Marketing Strategy
Develops product, vertical market and application specific MarCom materials, including sales collateral, advertisements, mailers, product announcements, press releases and web content in a timely manner
Manages the localization and translation of new product introduction collateral for the globe
Reviews and discusses market developments with the Marketing managers and understands the portfolio of products and markets
Strictly follows-up on campaigns, tracks progress and informs stakeholders on the status in a very structured manner
Continuously focuses on marketing opportunities in a cost-effective manner without compromising quality
Liaise between external agencies and internal stakeholders to produce brochures, literature packs, web and other advertising tools without compromising the Fluke brand image
Develops lead generation opportunities in various marketing channels, including PPC/SEM, social media, organic web, email nurture track, etc
Works with the available Regional MarCom colleagues to support implementation of regional MarCom programs such as local seminars/tradeshows, banners and direct mailers
Assists in content updates for Fluke internet and Fluke websites; creation of new web content
Assures the brand integrity and develops program, collateral content and design which enhance the value of the brand
Owns the development and articulation of end user personas that guides database segmentation, campaign targeting and content creation
Maintain supporting KPI’s to drive effective measurement/optimization of digital marketing programs
Minimum 5+ years relevant experience in a digital marketing environment
Proven track record in implementing and delivering results in multi-channel digital campaigns with a focus on SEO & website optimization and PPC
Demonstrated familiarity/effectiveness with analysis tools to support review of digital marketing performance and optimization (Google Analytics, Google Ad words, rank monitoring, and database tools, Excel; MS Dynamics CRM, Eloqua, Marketo)

222

Global Marketing Communications Manager Resume Examples & Samples

Plans, develops and implements internal and/or outbound communication projects collaboratively with constituent internal and external partners to optimize business results
Coordinates and manages vendor or contractor work, budget and timelines, ensuring timely completion of deliverables on-budget
Plans and executes communication and public relations, promotion, demand generation, awareness and preference activities
Maintain supporting KPI’s to drive effective measurement/optimization of marketing activities. (Activity  Impact). Monthly and Quarterly report out on performance
Composes content, manages media and website look and feel either directly or using vendors. Assures success of marketing deliverables by tracking usage and sales metrics, and achievement of KPI’s against program goals
Creates marketing strategy for new product launches and brand marketing campaigns
Recruits, selects, manages and develops subordinates within marketing communications or public relations functions
Develop and maintain a close working relationship with assigned sales groups, domestic, regional, international or global, or product divisions; in order to achieve marketing leads and revenue goals
Focus on sustainable process improvement
BA/BS Degree or higher in Marketing, Communications or relevant field , MBA preferred
5+ yrs experience managing teams
Experience successfully coordinating the creation and delivery of marketing campaigns
Intermediate experience and technical understanding across a wide range of digital marketing disciplines, including search-based marketing, e-media advertising, social media, and email-based marketing
Ability to prioritize/manage multiple, complex projects/initiatives
Strategic planning ability that translates vision into realistic business strategies
Proven ability to lead change
Detail-oriented and systematic in how you approach your work, and enjoy trying out new tools and driving innovation within your area

223

Marketing Communications Manager Physical Sciences Resume Examples & Samples

Keep Senior Management informed of progress & development of all relevant Marketing issues
Knowledge of digital marketing communications tools, techniques and developments related to social media, content marketing and campaign marketing
(Near) Native English speaker
Experience of working in complex international organizations strongly preferred

224

Marketing Communications Manager Resume Examples & Samples

Coordinates hotel photography
Provides information to other departments on activities within and outside the hotel which may be useful when dealing with guests
Maintains clipping files pertaining to the hotel(s) based on daily perusal of the media and provides same to General Manager, other departments, other hotels, corporate public relations, as appropriate
Communicates IHG Marketing and Brand Campaigns in a timely manner to support hotel performance and drive revenues
Develops a public relations programme for the hotel based on its marketing goals
Target specific markets and developing the public relations strategies to reach these markets
Develops media contacts, plans press conferences and other press activities- Acts as hotel’s liaison with media to promote good publicity and counteract bad publicity
Establishes sales leads from the study of magazines, newspapers and form personal contacts; coordinates sales leads with Catering and Sales Departments
Coordinates with departments concerned on clients and media complaints, requests, and inquiries
Maintains mailing list/contact file
Builds profile within local market place through attendance at various events and local market place
Monitors awareness of competitor activities and use information when developing strategies
Diploma/Degree in Marketing, Hospitality / Hotel Management with at least 3 years of experience in a similar capacity
Experience in an international hotel brand will be preferred
Analytical and meticulous with an eye for details
Excellent interpersonal, communication and written English skills
IT savvy and social media savvy. Able to drive social media and online communities
A strong team player who is able to lead high impact cross functional teams
Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities

225

Marketing & Communications Manager Resume Examples & Samples

Coordinate strategic communication coverage of TUW-sponsored events
Coordinate assignments and assist in managing skilled volunteers
Perform other activities as assigned by the Vice President of Marketing and Communications

226

Marketing & Communications Manager Resume Examples & Samples

Experience with project management and the ability to manage multiple projects simultaneously
Ability to get things done where no roadmap exists and brings ideas and recommendations to the table
Ability to translate academic information into clear, accurate, and engaging prose
Familiarity with the event planning process and event marketing
Experience in web page authoring using content management systems (Drupal preferred), HTML, CSS a plus
Knowledge of graphic and general web design
Understanding of the following tools is desired: InDesign, Illustrator, HTML, Exact Target, and Salesforce

227

Marketing Communications Manager, Energy Resume Examples & Samples

Leads overall Marketing Plan, execution and budget
Defines the customer buying journey and sets appropriate marketing actions (across the funnel) to engage customers throughout the journey
Tracking and Reporting of actions, budgets and results
Bachelor’s Degree in Marketing, Business Management or equivalent degree/experience
10+ years experience in a business related function preferably marketing or marketing communications for multi-national companies in similar industry
Building internal relationships and experience partnering at a leadership level is important
Ability to analyze results and trends and adapt strategies in an environment with continuous market change
Ability to motivate and engage staff to attain goals on time, in compliance, and within budget
Strong ability to perform in a fast paced, changing environment handling multiple demands
Brand experience in the industry and/or technology sector a plus
Experience in brand building
Experience in developing and executing integrated strategic marketing plans (demand generation and brand building)
Strong inter-personal and influence skills
Excellent consultant skills
Ability to work independently and adapt in an ever-changing work environment
Strong project management skills & ability to handle multiple projects at once
Well-organized and detail-oriented
Passionate about on-going learning as it pertains to marketing and customers, and ability to apply that learning
Proficient in Microsoft Office programs including but not limited to, Word, Excel & PPT

228

Senior Marketing Communications Manager Resume Examples & Samples

Develop the regional MarComm strategy, using the channels digital marketing, brand and marketing communication, and event marketing in creative and inspired ways
Work closely with the MarComm Director to ensure that media relations and market communication objectives are met
Manage the production of innovative multi-media content for different markets to include video, podcasts, webinars, slide casts, newsletters, webinars and new, exciting tools for the web that support our sales teams wherever they go
Develop creative content for the new website and other web and social media sites
Work closely with the business units and our sales teams in the region to identify and promote client success stories that show our spectrum of infinite possibilities
Manage external service providers such as advertising, web or event agencies
BA, BS, BSc (or equivalent), preferably in business or marketing
MBA highly desired
10+ years of experience in marketing communications, branding, integrated campaign development and digital content/campaign development
Experience of managing social and digital channels
International expertise, having worked on international projects with multi-cultural skills, with the ability to craft integrated marketing strategies across all channels
Able to manage external agencies and other service providers, negotiate contracts as needed
Excellent interpersonal skills, good networking and relationship building skills and the ability to be an effective member of a team, and a valuable individual contributor
Business awareness and a good knowledge of current affairs

229

Global Advisory Marketing & Communications Manager Resume Examples & Samples

Shape and drive execution of marketing programs
Accountable for day-to-day delivery on the program plan
Managing engagement of internal and external agencies; and plan each delivery per priority with the relevant parties
Work with key program leader(s) and subject matter experts, drive marketing and internal communication plans and execution across regions and sectors, including: research, project management, brand management, editing, content development, digital marketing, internal communications, public relations, social media and advertising
Deliver key strategic initiatives and build relationships with key internal stakeholders to amplify content and supporting materials available
Imbed analytics and Measurement into all programs
Measure and monitor the Return on Investment (ROI) of programs by producing reports as needed
Act as a project manager for Global Advisory BMC initiatives by engaging with subject matter resources, managing reviews, approvals and budgets
Liaise with the Advisory BMC key experts in brand, content strategy, analyst relations and public relations
Liaise with the digital and social media teams to ensure programs are leveraged effectively
Network across the wider business, participate in meetings and perform project management activities for broader BMC programs, as required
Deliver upon agreed plans, from strategy to execution
Be a real team player, work closely in an agile, fast paced environment and demonstrate impact
Quickly build knowledge of the EY business, particularly the key priorities and growth drivers, structure, internal audience, sector programs, core offerings and our clients’ issues and agendas across sectors and geographies globally
Have a passion for multi-channel, integrated marketing with sharp focus on internal and external digital channels and platforms
Manage, execute and deliver campaigns and optimize communication channels, including strategy, positioning and messaging
Develop and apply creative solutions to complex issues
Apply excellent English communication skills - oral and written
Work autonomously as well as integrate with other areas of the business
Manage multiple projects under tight deadlines and maintain attention to detail
Assert own ideas, gain support and commitment from executive level stakeholders and mobilize others to take action
Gather client feedback to generate meaningful, actionable information that helps drive change and continuous improvements across the organization
Considerable work experience, specifically experience in digital marketing and communications
B2B marketing, with experience in professional services or similar industries
Knowledge and understanding of the capital markets
High level of networking, team building and stakeholder management skills

230

Enterprise Marketing & Communications Manager Resume Examples & Samples

Develop fully integrated marketing/communication plans for strategic communication themes throughout the year (Story Arcs)
Develop enterprise-level thought-leadership messaging and materials that set the tone and provide an anchor for vertical and product-level messaging
Develop varied and compelling content and determine optimal delivery
Coordinate with vertical marketing leads globally to ensure alignment to the plan
Manage complex projects and enforce deadlines
Create success metrics and report on progress
Support corporate communications efforts
Support communications programs that build TransUnion’s reputation internally and externally
Develop compelling content and determine optimal delivery. Deliverables will include email messages, presentations, media releases, website content, articles, video, talking points, Q&A, social media content, digital signage, and more
Steward corporate voice and communication, providing counsel on strategic approach, and supporting tactical execution, including message development
Support the planning and execution of enterprise announcements, which typically span multiple audiences and channels
Support crisis communications preparedness activities, including work to strengthen our plan and processes, as well as issues responses, as part of a cross-functional response team
Contribute to and manage a variety of other brand/enterprise level initiatives, including
Supporting the corporate and product naming process and requests
Identifying and applying for corporate awards
Maintaining and updating TransUnion corporate materials
Develop strong relationships with colleagues at various levels throughout TransUnion and within the marketing team including public relations, marketing, internal communications, brand, social media, investor relations, government relations, human resources, legal, compliance and more
Bachelor’s degree in marketing, communications, English, or related field
A minimum of 7 years relevant professional experience, preferably in a comparable industry
A strong background in PR, marketing, corporate and external communications
PR or advertising agency background a plus

231

Marketing Communications Manager Resume Examples & Samples

To develop, manage and execute the integrated communication plan based on Global Marketing guidelines incl. Figure of Merit (FOM) and country/cluster objectives - ensuring that Global Marketing principles and processes are followed in the country/cluster
To work closely with local BU lead, local product marketing, local field marketing team to build up and deploy Integrated Marketing Plan ( one and three year plan).In teamwork with Regional Strategic Marketing; Cluster Field Marketing Director; Local BU head to allocate and control marcom budgets by customer segments. Develop and implement an integrated local tactical marcom plan based on strategic guidance and local market needs in order to boost sales
To integrate, implement, and help to improve Global Marketing processes locally (such as Strategy, Operations, Web Programs, Brand Migration, Communications, Media relations, Press/Industry Analyst relations, Direct customer acquisition and retention, Events, Channel marketing) while ensuring seamless alignment with local business priorities
To work closely with country FM lead, local PR firm to build up and deploy good PR plan with increase earned media year on year; maintain and expand share of voice with 3 times higher than the nearest competitor
To proactively share best practice with Cluster Field Marketing Director (high ROI due to addressing high potential audience with right message thru efficient distribution channels etc) in order to help others to increase their own ROI
University Degree in Business school (or other similar Marketing Education)
At least 5 year experience in Marketing and/or Communications
Prefer to work for MNCs or famous local communications group, including agency
Public relations and trade marketing experiences are advantages
Understanding of multi –culture markets with various business models
Customer insights/Lead management/ KPIs oriented
Interested in technical products and solutions
Strong interpersonal and social skills resulting in the ability to guide and inspire teams
Good written and spoken English
Willing to work in a multifunction team and able to work with other global teams
Open to change and must embrace the concept of continuous improvement

232

Marketing Communications Manager Resume Examples & Samples

A confident individual who is comfortable interacting at a senior management through to grass roots level
Successful at Influencing at a group and one to one level within a complex matrix organisational structure
Self -motivated individual who thrives on working using their own initiative
Highly organized and logical approach to planning and delivery
Someone who can transition from management to hands on delivery when necessary
Innovative thinker who is able to translate concepts into successful deliverables
Marketing and communications experience within a manufacturing business could be advantageous but not compulsory
Can demonstrate experience in launch/event planning, direct customer promotions, advertising and lead generation
The candidate is not expected to have ABB product expertise upon application but will be expected to quickly grasp the ABB value we offer customers and target markets
Experience of prioritising and formulating annual Marketing and Communications plans
Can demonstrates innovative successes in marketing and communications
Experience of effectively managing third party Marketing and Communications suppliers

233

Marketing Communications Manager Resume Examples & Samples

Develops and implements annual communications plan. The plan includes programs and collateral that describe and promote the organization, products and franchise recruitment initiatives
Collaborate with product management and sales team to develop impactful new product launch campaigns and compelling collateral for existing products
Manages the creation and development of print and online advertising, email marketing, web site content development, press releases, bylined articles, white papers, corporate videos and marketing collateral, RFP review and development, marketing budget development and cost tracking
Coordinate media relations outreach activities including preparation and editing of media materials such as press releases, backgrounders, fact sheets, as well as the collection and analysis of media coverage
Partner with internal clients to define business needs and objectives, crafting appropriate communication strategies and identifying appropriate marketing tactics to achieve business goals
Leads Marketing portion of the annual EXPO franchisee conference and trade show
Collaborate with digital marketing team on social media strategy and develop compelling content
Supports in-store merchandising efforts through development, execution and benchmarking effectiveness for continuous improvement
Collaborate with sales to run effective field marketing activities
Is responsible for the creation and enforcement of brand standards. Provides leadership internally and with suppliers to move branding toward consistent representation in the market in packaging, trade dress, advertising, training materials and other communications assets
Aid in the preparation of presentations
Bachelors degree required, preferably in a marketing or communication concentration
6+ years experience working in an advertising/communications role
Strong Project Management Skills
At least 2 years of management experience
Retail experience strongly preferred
Demonstrated ability to manage internal associates and outside vendor resources
Demonstrated ability to work cross-functionally
Online media and internet marketing experience
Writing, editing, proofreading, layout and design, professional printing/publishing skills and the ability to present concepts verbally
Trade show/event management experience
Ability to travel up to 15-20% of the time

234

Product Marketing Communications Manager Resume Examples & Samples

Partner with the product marketing team to understand new offerings and support product releases for multiple audiences and channels
Create compelling, integrated content that communicates the value of our people-based marketing solutions to clients and the industry and drives product adoption
Build simple and meaningful stories out of complex information
Work closely with global cross-functional teams, including PR, to activate messages in market
Partner with creative team to develop impactful marketing materials including PowerPoint decks, one pagers, how-to content, videos and more
Stay abreast of industry and market trends
Become an expert in Facebook’s measurement solutions, products, partners, narrative and audiences
8+ years of experience in marketing communications or product marketing communications
Must be knowledgeable about the digital advertising industry

235

Senior Marketing Communications Manager Resume Examples & Samples

Develop strategy and execute integrated marketing plans across paid, owned, earned, and shared communications channels
Develop compelling promotional copy based on key messages and themes
Drive internal communications and coordinate through internal channels and teams aligned to sales
Manage projects with the cooperation of various, distributed teams
Drive and maintain event website design, strategy, and accuracy of content
Drive all creative elements of conference products including event brand, look and feel, creative templates, etc
Drive all marketing tools strategy and execution (i.e. Eloqua campaigns with Demand Center)
Create creative and effective offers to boost event registration
Collaborate across Brand Creative, PR, AR, Corporate Social Media, Field Marketing, Sales and Product Marketing and Management
Use content management systems to disseminate content/assets for internal use
Measure and report on marcom deliverables post event
6+ years in a content role (marketing, editorial, or communications)
Strong writing, editing, and communication skills; experience with email marketing, direct marketing copy, and conveying product/event content into easy-to-understand benefits
Strong organizational skills; comfortable dealing with senior management
Proactive, problem-solving skills
Ability to distinguish good content from “fluff”
Comfortable working in a shared services workflow environment

236

Senior Marketing Communications Manager Resume Examples & Samples

Own creation and execution of FY17 Marketing Communications plan
Develop and execute compelling messaging strategies that will resonate with our customers and support the growth of the business
Translate brand and customer insights into innovative outreach programs targeted at specific customer segments
Concept development and execution of offline marketing events that give customers memorable first-hand experiences with our product
Secure co-marketing partnerships with key customers and partners to showcase the value of our technology solution suite
Drive content creation and social media program
BA in marketing communications desired, MBA or MA/MS in business preferred
10 years of technology marketing communications experience
5 years of B2B marketing communication experience, whether at a start-up or larger organizations focused on telecommunications market
Proficient written and oral English language skills required
To win this role, you will need to have a technology marketing background with enthusiasm and passion for a) creating and implementing programs that improve sales force effectiveness and b) strengthen customer engagement. You enjoy meeting with customers, have a keen instinct for interpreting what they are communicating beyond what they actually say, and be highly motivated to engage the resources you need to craft compelling responses
You are someone who has experience working as part of cross-functional teams in a matrix organization
You will ideally have a background in management communications and social media for high growth technology business. Having a good understanding of telecommunications ecosystem, mobile messaging, mobile marketing, mobile financial services or value added services, will be instrumental in drive content creation and social media programs
You will have a proven ability to grow business with modest budgets and creative tactics, and thinking and working beyond the confines of your role. You will have a high degree of natural curiosity and an eagerness to tackle new and challenging projects for which there is no obvious right answer
Possessing a demonstrated ability and financial acumen to effectively manage expense budgets and assess return on marketing investments
You will be a self-starter, able to take personal initiative and operate without daily coaching. Willingness and ability to roll up sleeves and get his/her hands dirty is critical
You will have a demonstrated ability to use Marketing related technology including Microsoft Office tools, CRM platforms; Google Analytics and sales material and collateral creative tools

237

Marketing & Communications Manager Resume Examples & Samples

Build close and trusted relationships with senior leaders across the region to develop customer focused communications plans which deliver long term value. Measure and assess the effectiveness of these plans, with a view to continuous improvement, and enabling new technology solutions
Redefine the global positioning for BP Marine Fuels, and develop strategic marketing plan to build the premium brand. Work with Marketing and Origination leads to define the BP offer in Asia
PR lead for the business, including managing exposure at conferences, issues management, media management, press releases and Q&A
Provide consistent and strategic counsel to leaders to build a culture of inclusion by focusing on our collective strengths rather than differences, and energizing our teams
Build global networks to ensure consistent advice and content for all communications aspects, including crisis communications compliance with group defined practice (GDP) for IST EH
An experienced marketing and communications professional with expertise in leading regional and/or complex communication and stakeholder campaigns for a trading or multinational organisation
A trusted business partner, providing guidance and counsel to senior leaders to enable them to lead dialogue with their respective stakeholders
Ability to build virtual/global relationships to enable delivery, and capable of managing stakeholders at all levels of the organisation
A dynamic and resilient leader, who will proactively seek communications opportunities to resolve business issues
Engaging writer with the ability to create rational and emotional connections with audiences
Solid understanding of different channel benefits, including emerging media
Project manage appropriate network of contacts, consultants and/or suppliers, including creative agencies

238

Marketing Communications Manager Resume Examples & Samples

7-10 years experience in communications field
Requires demonstrated written and verbal, interpersonal, prioritization, facilitation, organizational and follow-up skills, the ability to meet deadlines, ability to converse effectively with all levels of employees and the ability to listen, articulate, facilitate and advocate
Experience managing budgets and multiple vendor relationships
Expertise in translating business goals and strategies into actionable and measurable marketing and communication campaigns
Strong desire to develop and foster strong, positive and effective working relationships with individuals inside and outside the organization
Demonstrates a continuous desire to understand, learn and implement best practices and trends
Experience in digital and social platforms such as web, video or mobile preferred
Experience working in global environments a plus. Medical device industry experience strongly preferred
Develops and executes integrated product launch and project-based communication strategies that are within brand, timelines and budget
Works with upstream and downstream marketing partners to define and support product brands, messaging and design throughout the product development and commercialization processes
Establishes and continuously improves upon Marketing Communications processes according to industry and organization best practices
Partners with Marketing Communication Director to develop and implement the digital strategy, through various channels such as web, video and social media
Defines strategy and tactics for marketing events such as tradeshows, customer events and national sales meetings
Supports the internal communications needs for divisional partners
Identifies, implements and manages electronic systems and software that improve department processes or functions, including participation in similar cross-divisional efforts
Develops and manages the advertising calendar according to division strategy and goals
Acts as a subject matter expert, advisor and partner to educate others on best practices, processes and communications practices

239

Marketing Communications Manager Resume Examples & Samples

Bachelor’s degree or higher in communications, English, journalism, or public relations required
At least 5 years marketing experience including a demonstrated ability to produce effective communication strategies
Excellent communication skills, written and verbal with the ability to understand technical information, be concise, and capture interest
Experience in B2B and Electronics as part of a multi-national business preferred
Experience interacting with executive management
A track record of developing business-to-business marketing communication strategies, plans, messaging, etc
Proven skill in using digital/social media to connect with stakeholders through compelling messages and stories
Curious and genuinely interested in learning the business to enhance communications and create new messaging platforms for the brand
Experience providing direction/briefs to agencies and managing agency relationships and budgets
Experience building and managing communications budgets
Knowledge of sales enablement and an understanding of how to develop content to align to different stages of the sales cycle and different audiences
Previous experience working internationally and/or with distributors a strong plus

240

Strategic Marketing & Communications Manager Resume Examples & Samples

6 years of previous experience in a Marketing and Communications field
Marketing, Journalism or related degree required
Result driven, critical thinker, innovative, well-informed about the industry issues and the country reality
Strategic integrated communication approach with a strong business profile
Have worked in agencies and in the corporate side / Expertise in Healthcare and Tech industries is highly desirable
A proven track record of work with different stakeholders (patients, communities, governments, legislators, associations – trade and others – payers and hospitals)
Capable of articulating a mid to long term multi-layer – involving bottom up and top down approaches – and multi dimension communication strategies involving an array of internal and external stakeholders from different functions and disciplines

241

Marketing Communications Manager Resume Examples & Samples

Develop creative and effective copy for email marketing communications, including acquisition campaigns, retargeting emails, and nurture campaigns
Test, report on, and optimize the impact of your content in the email channel
Build and refine engagement and lifecycle email communications for our borrower base
Create compelling content to support paid digital channels, including search, paid social, display, and native advertising
Develop blog posts and other long-form pieces to drive organic traffic, top of funnel awareness, and acquisition
Drive and coordinate unpaid social presence to expand the reach of our content and marketing efforts
Collaborate with our Operations team to ensure our sales and service teams’ scripting and talking points support our acquisition goals
Ensure consistent messaging across various content marketing channels
Conduct regular competitive analysis and monitoring of content in the industry and use these insights to inform our content development
Develop a deep understanding of regulatory and legal requirements and effectively incorporate them into all marketing content

242

Marketing & Communications Manager Resume Examples & Samples

Master’s Degree in Public Relations or Communications
Previous experience in higher education and/or a mission-driven organization
Clinical systems understanding

243

Senior Marketing Communications Manager Resume Examples & Samples

Develop marketing communication plans based on marketing plans and business objectives
Provide strategic marketing communications guidance (focus/priority/recommended channels) to stakeholders
Create compelling content
Partner with MarCom peers, digital marketers, public relations and events teams to support activation in local markets
Own messaging for assigned areas
Execute plans and measure results, across the full range of communications vehicles, to drive growth

244

Senior Marketing Communications Manager Resume Examples & Samples

Develops and executes communication plans with focus on high priority business initiatives and high budget projects for corporate image and business unit products and services, utilizing all appropriate communication platforms and media, for corporate marketing activity
Develops annual corporate communication plans and budgets
Responsible for consolidating and summarizing metrics for the team to guide future marketing tactical development; includes
Lead team in developing promotional activity metrics reports to track project success
Mentors and coaches Marketing Communications Managers in developing consistent, effective campaigns and measuring results
Assists in driving process development for the team including development and measurement of new strategies and tactics
Coordinates strategy with other corporate strategies to ensure a consistent communication to the marketplace, within the existing budgetary constraints
Prepare space advertising, direct mail, trades and other outbound communication schedule and keep schedule current in format to integrate into master promotional plan
Plans and executes major national trade shows including all promotional activities and events
Monitors the success of promotional activities based on metrics and makes necessary adjustments
Develops and prepares sales tools and presentations, working closely with product managers and the vertical marketing team
Assists in the management of the promotional budget
Assists in the development of trade show strategies and schedules, and coordinates related promotional activities
Booth managers for all national trade shows
Degree in Business/ Marketing
5-7 years of B2B marketing experience. Experience marketing SaaS preferred
Demonstrated experience developing integrated campaigns with measurable results, including the execution of email marketing, content marketing, digital marketing, and lead nurturing campaigns that deliver quality leads to sales
Requires a demonstrated understanding of confidential material
Strong PC skills. Experience with Word, Excel, PowerPoint, and Acrobat
Market segmentation and profiling skills
Meeting and event planning and facilitation skills
Strong customer service skills; willing to put forth extra time and effort as necessary
Demonstrated ability to work within fixed budgetary guidelines
Demonstrated ability to develop and maintain strong vendor relationships
Must be able to proof and edit copy and layout design
PC in an open-office environment

245

Marketing & Communications Manager Resume Examples & Samples

3-5 years of experience in digital marketing, content strategy, writing and project management
Bachelor’s degree in digital marketing, communications or other relevant field
Excellent problem-solving, and organizational skills
Ability to function competently in a team environment
Experience working with Google Analytics, web-based content management systems (eg, Squarespace) and email marketing systems (eg, MailChimp)
Basic graphic design experience in Adobe Illustrator, InDesign and Photoshop
Ability to work after hours and on weekends when necessary
Ability to work effectively on an independent basis and manage multiple projects simultaneously

246

Marketing Communications Manager Resume Examples & Samples

Engage with stakeholders across the business to co-create marketing plans for initiatives which will help drive Amazon’s growth, building business cases for activities, project managing the execution of these plans, and reporting on progress (plans may be owned centrally, or by others teams, but all require central coordination and best-practice experience)
Develop and identify consumer insights to address gaps in Amazon’s understanding and support development of marketing plans, engaging with internal stakeholders and suppliers to develop and execute an insight calendar, and presenting the findings to the business
Manage the advertising calendar, working with the creative and media buying teams to help build the assets required to execute on these plans, launch ad campaigns and support the measurement of performance
Support Amazon’s central Social Media program and provide subject matter expertise and coordination for other parts of the business, developing our Social Media strategy (developing both ongoing / evergreen and bespoke social content and community management across key platforms)
Must be an experienced customer-obsessed marketer with a proven track record of delivering success in a consumer facing, ideally e-commerce, business of significant scale
Must have a strong understanding of marketing strategy development (including segmentation, targeting and proposition development), experience spanning Above and Below the line marketing levers and a strong bias to execute. Must have demonstrable hands-on experience in advertising, social marketing and market research
Ideally, would be an experienced planner and project manager, with strong cross-team coordination skills. Must be comfortable operating at different levels in the organization, and across various teams, with strong analytical skills, attention to detail, organization skills and an ability to manage multiple projects / responsibilities
Should be an ambitious self-starter with excellent communication and follow-through skills, with a proven track record of taking ownership and driving results
Possess strong written and verbal communication skills, ability to articulate ideas, persuade stakeholders and able to prioritize in complex, fast-paced environments
Experience managing projects and different work streams (ie. project management)
Experience managing multiple stakeholders or internal clients (ie. account management)
Ability to think and influence both quantitatively and qualitatively
Demonstrated track record of creative problem solving

247

Marketing Communications Manager Resume Examples & Samples

Works with Marketing leaders to create Communication Strategies for items listed below
Develops and manages the creation of commercial and marketing collateral materials, including presentations, brochures and webinar content to support business objectives
Leads and manages the planning and execution of trade shows and customer innovation fairs
Provides leadership and direction for public relations efforts for trade events
Partners with Corporate Communications to research, develop and execute annual media plans, including social media and online marketing which promote and support the company’s marketing and commercial strategies
Manages and coordinates advertising development, prepares briefs, manages deadlines and provides creative direction
Serves as internet website content owner for marketing, business development and innovation
Serves as sales tools portal owner and administrator
Manages groups of employees both temporary and permanent staff as needed
2 -6 years’ experience in marketing communications, including sales support and vendor management. Experience in B2B and B2C marketing strategy is preferred
Prior experience managing others (direct or indirect report staff)
Bachelor’s degree in business or related field of Marketing, Communications, Public Relations
Proven track record of developing and implementing marketing communication strategies and projects
Ability to manage and develop others including external (vendors & sub-contractors) and internal staff members
Ability to accomplish results in a cross-functional team environment
Ability to work autonomously towards the completion of established goals and objectives
Ability to prioritize and juggle responsibilities to accelerate the accomplishment of same
Strong goal/results orientation
Proven project management skills to be able to manage multiple projects and meet deadlines on a continuous basis
Strong interpersonal and communication skills to interact at a variety of organization levels

248

Marketing Communications Manager Resume Examples & Samples

Two years’ experience in one or more roles in an ecommerce, emarketing or ecare environment
Online personalization and targeted messaging expertise
Two years' experience implementing, measuring and optimizing online wired and mobile messaging tactics and/or the online customer experience
Two years’ experience in using Microsoft Office suite with very strong Excel and PowerPoint skills
Proven ability to perform in a position requiring strong multi-tasking and organization skills
Three years data analysis experience
Three years of experience with writing and design layout

249

Senior Marketing Communications Manager Resume Examples & Samples

Interface with company management, sales department, media, advertising, and marketing agencies to develop and implement strategy and positioning for segment
Apply advanced principles, theories and concepts
Apply company policies and procedures to resolve routine and complex issues
Manage assigned budget
5+ years’ marketing or advertising experience
Demonstrated ability to analyze market data and reporting
Knowledge of wireless, TV, Broadband and/or Entertainment category
Bachelor’s Degree in Marketing or related field

250

Marketing Communications Manager Resume Examples & Samples

Establishes operational objectives and assignments, and delegates assignments to subordinate managers
Objectives are reviewed by senior management to determine success of operation. Involved in developing, modifying, and executing company policies which affect immediate operation(s) and may also have company-wide effect
Erroneous decisions will result in critical delay(s) in schedules and/or unit operations and may jeopardize overall business activities
Regularly interacts with senior management or executive levels on matters concerning several functional areas, divisions and/or customers
Requires the ability to change the thinking of, or gain acceptance of, others in sensitive situations
Manages activities of two or more sections or departments through subordinate managers who exercise full supervision in terms of costs, methods, and employees
In some instances this manager may be responsible for managing staff function and may not have subordinate managers

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