Retail Brand Manager Job Description
Retail Brand Manager Duties & Responsibilities
To write an effective retail brand manager job description, begin by listing detailed duties, responsibilities and expectations. We have included retail brand manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Retail Brand Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Retail Brand Manager
List any licenses or certifications required by the position: TTT
Education for Retail Brand Manager
Typically a job would require a certain level of education.
Employers hiring for the retail brand manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Education, Business, MBA, Business/Administration, Management, Engineering, Operations Management, Communications, Graduate
Skills for Retail Brand Manager
Desired skills for retail brand manager include:
Desired experience for retail brand manager includes:
Retail Brand Manager Examples
Retail Brand Manager Job Description
- Partner closely with Direct To Consumer Core Team, Brand, Creative Services/Environmental Design teams to ensure that we are supporting key initiatives in-store
- Partner with account with any staffing issues, to include interviewing and selection of future selling specialists ongoing evaluation of existing selling specialists and ensure department staffing is appropriate
- Prepare presentation materials such as investment return analysis for financial result and company performance review on monthly basis
- Lead monthly meetings to monitor expense status and provide advice on expense decisions
- Provide necessary support to other departments both in Japan and Corporate level
- Budget control on company and financial policies
- Be accountable for business performance
- Manage experiential selling activities in-store
- Lead the Strategy and Planning arm of the Retail Brand Planning and Program Management Organization
- Partner with Retail Brand Leadership Team to shape new strategies
- Store merchandising skills and creative visual ability a must
- Strong merchandising skill and entrepreneurial spirit
- Supplier Management and cost management abilities
- Degree in graphic arts, store design and merchandising, or related field
- Previous experience handling multiple concurrent projects of same or similar type
- Flexible and adaptable approach great team working skills
Retail Brand Manager Job Description
- Develop storytelling tools and socialization plans to drive strategies (strong deck development and presentation capabilities are a must)
- Shape the shapeless – turning and idea into a story, program, resource plan (funds and people), stakeholders and measure of success
- Support key strategic milestones (SPKO, CSR, Gameplan, QBR, etc)
- Support the team to drive the plan, evolve the plan and keep the team on the tracks
- Navigate the matrix, understand the players, develop and foster relationships, be known for connecting the dots & collaboration and get it done
- Promotions / POS / permanent merchandising
- Is knowledgeable in Flywheel 1.0
- Own and maintain ongoing communications calendar
- Provide weekly/monthly dashboard to monitor brand campaigns
- Identify and continually evolve a best in class consumer experience
- Accurately use monthly financial forecasts to predict business performance while highlighting key issues and variances
- Work with sales, Operations and store teams to manage all expenses and budgets and to drive performance across the brand
- Proactively identify risks and potential opportunities, addressing them in a timely manner and creating action plans
- Work closely with global management and leadership
- Collaborate with accounting team in company shared service center
- Background working within a retail or consumer goods company
Retail Brand Manager Job Description
- Lead creative development and create motivating communications to target segments
- Roll-out of the new Value Proposition system wide
- Uncover and bring to life consumer facing brand stories to further the brand narrative
- Develop new and innovative growth strategies
- Deliver business opportunity assessments to increase market share and process efficiencies
- Build test and learn plans for new strategies to improve digital experience, value, and performance at retail
- Deliver weekly and monthly business updates to all stakeholders with performance reviews and upcoming plans
- Lead quarterly Joint Business Planning Sessions with key partners to define strategic plans and roadmaps
- Participate in the development, management and implementation of marketing strategies and plans for assigned 3rd party campaigns and product launches
- Provide weekly/monthly dashboard to monitor 3rd party campaigns
- USCPA/Nissho Boki 2 or similar qualification
- Frequent travel both national and international will be required for this role
- 3-5 years experience in Finance Planning & Analysis/Budgeting
- Experience in budget process support
- US GAAP, USCPA or Bookkeeping 2nd grade
- Experience in Hyperion, JDE
Retail Brand Manager Job Description
- Ensures the delivery of products and services within established timeframes
- Lead agenda and scheduling of weekly/monthly 3rd party meetings
- Coordinate seasonal calendar with Ecommerce, Social, and PR ensuring timing of key stories, events, and activations will align with delivery of product at retail
- Create best-in-class environments and continuously elevate in-store storytelling
- Act as the liaison for all Retail Marketing information to senior leadership
- Build, allocate, oversee and reconcile POS budget through close partnership with DTC team and Finance
- Refine existing process and procedures to maximize team, time and budget
- Ensure successful execution (through the team) of all installs, activations and initiatives, on budget and on time
- Ensure all plans, designs and relevant information is shared with global teams through regular dialog and face to face interaction at key milestone meetings
- Retail Operations & in market Visual Communication
- College Degree + Minimum 3 years in retail management
- Experience in US based company is a plus
- Retail Marketing and/or Merchandising Experience
- Subject matter expertise in retail print and digital merchandising and experiential marketing
- Familiarity with digital merchandising, play-listing with communicate technical information to non-technical staff an asset
- Understanding of best practices in development and delivery of various forms of content (video, mobile, engagement ), event industry trends, social media channels, retail innovations, and the digital signage landscape
Retail Brand Manager Job Description
- Merchandise & Stock/Inventory Management
- Profitability and Cost Control
- Support & Lead the planning & preparation for workshops, presentations, events, meetings, conferences, inward & market visits
- Manage communications for the IDL Global Travel Retail team with relevant news and updates on Chatter, Inner Spirit & connection week
- Oversee the up-keep of MyBrands for all Travel Retail communication, toolkits & assets
- Expert level of capability with data sources IWSR, Paxsmart, media evaluations
- Track competitor activity & trends communicating regularly on relevant topics
- Build a strong working relationship with Strategy & Finance teams to ensure we cultivate a culture of partnership with *PRGTR to deliver on key strategic areas Price, Value generation
- Collaborate with the consumer insights team ensure we are always gathering real time consumer & shopper data using this to inform future development
- Participate across the wider International Marketing Team on other specific projects, including March, Jameson Portfolio projects and inward visits
- Strong analytics skills, able to evaluate research results, statistical information and leverage facts to support POVs and recommendations
- Understand the Quebec market, monitor cultural and social media trends and know the competitive landscape
- Working closely with control partners to establish program governance (Compliance, Legal, Privacy etc) to understand the requirements for the Quebec marketplace
- Manage budgets on key projects
- Native fluency in written and spoken French is mandatory
- Minimum of 5 years of French language communications, marketing, social media and/or interactive engagement experience