Junior Brand Manager Job Description
Junior Brand Manager Duties & Responsibilities
To write an effective junior brand manager job description, begin by listing detailed duties, responsibilities and expectations. We have included junior brand manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Junior Brand Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Junior Brand Manager
List any licenses or certifications required by the position: MACC, LIF
Education for Junior Brand Manager
Typically a job would require a certain level of education.
Employers hiring for the junior brand manager job most commonly would prefer for their future employee to have a relevant degree such as University and Master's Degree in Marketing, Business, Economics, Management, Business/Administration, Communication, Business/Management, Education, MBA, Science
Skills for Junior Brand Manager
Desired skills for junior brand manager include:
Desired experience for junior brand manager includes:
Junior Brand Manager Examples
Junior Brand Manager Job Description
- To create and maintain effective communication with all appropriate internal and external contracts to ensure they are fully apprised of marketing plans and requirements
- Responsibilities as of Day 1 – you will feel the ownership of your project from the start, and you will be given specific projects and responsibilities
- Recognized cutting edge marketing skills – we offer you the opportunity to test your marketing knowledge and management abilities in real-life situations and obtain insights into the world of brand & business management
- Continuous coaching – you will work with passionate people and receive both formal training day-to-day coaching from your manager, likely a Brand Manager
- 4 P’s marketing and brand trade marketing for a brand or category in the market with responsibility for activation excellence of Area Powerbrand plans
- Works across functions to develop and execute successful commercial plans to deliver financial, share plans and targets
- Managing development and activation of local brands in the portfolio including development of NPD, Comms, and BDI plans
- Driving excellence in store execution across key customers / key accounts for the category or brand
- Boost awareness of the brands among all PRB employees
- Educate PRB sales force and distributor, ensuring overall understanding of the categories, specific features of the brand and key differentiation qualities
- Supporting the management of employee policies and employee relations
- Bachelor's degree in BA and/or Engineering and/or Medicine
- Bachelor or Master degree with good results (preferably with focus on Marketing)
- High analytical thinking abilities and initiative
- Flexibility and team orientation
- The complexities and demands of working with many diverse markets require strong communication and interpersonal skills
Junior Brand Manager Job Description
- Generate Insights / Define needs through surveys, panels, consumer visits
- Drive needed consumer studies with market research department
- Ensure good marketing understanding & consumer knowledge
- Coordinate the visits of customers/consumers/press among the brand owners
- Conducting different analyses (Internal data, Nielsen, Dunhumby, ) and bringing own recommendations for further development of Activia CZ/SK business
- Co-developing the LT and ST overall ‘Allergy Relief’ strategy by
- Analyzing market, environment, competition and trends
- Identifying the key market dynamics, together with the drivers and inhibitors of the category via desk research, market research, field insight gathering
- Strong cross functional collaboration (medical/sales) as a base for success
- Driving excellent execution of the agreed business year plan
- The job holder should be an enthusiastic, determined and positive individual, with superior level of dedication, self-motivation and discipline
- MSc Degree in Economy or Business related
- 1-2 years experience within Brand Management
- Excellent analytical skills written and oral skills
- Passionate and knowledgeable about the wines and spirits industry
- Marketing profile with a commercial sensitivity
Junior Brand Manager Job Description
- Implementation of traditional marketing activities in market over different touchpoints for Health Care Professionals (congresses, symposia, print materials, detail sales aids, website …)
- Ensuring excellent execution of local key innovations in the Allergy Relief Market
- Co-creation with Health Care Professionals & Parents
- Development & implementation of strong pre-launch & launch programs/campaigns
- Operational support with key internal stakeholders ensuring fluent market entry
- Competitive watch/understanding/monitoring to leverage into a competitive advantage for Nutricia
- Recommending amendments to the plan as appropriate to meet or beat agreed targets by
- Leading the operational business process with regard to the brand(s)
- Monitoring and tracking of brand performance against KPIs (IMS market shares, Business Cases, financials), and strengthen performance by turning gaps and learnings into opportunities
- Monitoring brand performance and making business recommendations, taking corrective actions, if needed
- Highly motivated by premium brands and their university
- Analytical knack
- Assessment of marketing activities
- This role requires at least 1 year of experience in a professional environment or extensive training experience
- Knowledge of the industry is an advantage
- This position requires participation in events and meetings outside the normal working hours
Junior Brand Manager Job Description
- Deliver seasonal market- and customer-knowledge driven input (analyses) into project planning
- Build deep, holistic consumer understanding of the Brand/Category which will serve as the cornerstone of both the long-term strategy, and the yearly plans
- Implement new product launches and strive to maintain growth on our products
- Execute the local adaptation of advertising creative material and implement media recommendation and promotional plan
- Manage marketing budget for brand and ensure sales forecast accuracy
- Responsibility for the assigned Nutrilon portfolio to achieve the set goals
- Preparation of medical marketing campaigns, materials and presentations for the assigned Nutrilon portfolio
- Executing a medical marketing strategy in accordance with a defined strategy and market needs in terms of competition activities
- Collaboration and preparation of congresses and seminars (providing a stand, invitations)
- Processing of analyzes and documents (share in hospitals, development of sales)
- Dutch would be an asset
- Desire for personal development
- Loyalty to the values and culture of PR
- Student of minimum education of BA or BS with outstanding academic results from any academic discipline
- Strong skills in leadership, strategic analysis, creativity and team orientation
- 2-3 years experience in brand management (FMCG sector)
Junior Brand Manager Job Description
- Active communication with agencies
- Close cooperation with Healthcare Nutrition Brand Manager
- Monitoring of competition, promotional activities, market trends
- Regular monitoring of the marketing budget
- Administrative support (orders, contracts management)
- Independent leading of projects
- Close cooperation with digital department on coordination of content and activities online
- Creation of ATL and BTL communication for mothers
- Optimization of portfolio of products
- Development and actualization of packaging in compliance with local legislative
- Deep understanding of the use of Focus, Dunnhumby, finance reports is a plus
- Influencing skills, creativity and visionary thinking
- Entrepreneurial mind-set in Digital
- International Mindset – Lived abroad (studies or work)
- Approximately 1-3 years relevant Brand Management experience (preferably in an FMCG environment)
- Introduction of new products to market