Partner Marketing Job Description
Partner marketing
provides leadership to 5+ direct reports driving consumer marketing, growth marketing, field marketing, e-commerce and site merchandising, public relations, email marketing, and social media.
Partner Marketing Duties & Responsibilities
To write an effective partner marketing job description, begin by listing detailed duties, responsibilities and expectations. We have included partner marketing job description templates that you can modify and use.
Sample responsibilities for this position include:
Drive digital marketing, implementing a solid Social Media Strategy aligned with NE Social media strategy, driving web optimization and –conversion and create and implement targeted email-campaigns
Work with the Digital Marketing team to develop appropriate website pages, edit copy, schedule the release of content in line with campaigns, including keeping the relevant internal and intranet pages up to date, in addition to briefing in editorial and signing off articles for inclusion in our eNewsletters and ad-hoc communications, such as eDMs to channel
Drive and evaluate marketing programs that generate revenue and share
Respond to incoming partner inquiries and direct them to the appropriate person or process
Set up new partner accounts and coordinate ongoing reporting and marketing requests from partners
Work closely with the Sr
Handle inbound and outbound calls to marketing partners
Respond to marketing partner email inquiries and requests
Troubleshoot any marketing partner account issues
Provide excellent support as the liaison between marketing partners and internal business units
Partner Marketing Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Partner Marketing
List any licenses or certifications required by the position: GTM, SHRM, CMP, IHV, ISV, PMI, PHR, SPHR, SFDC, AWS
Education for Partner Marketing
Typically a job would require a certain level of education.
Employers hiring for the partner marketing job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Marketing, Business, MBA, Communications, Communication, Business/Administration, Business Operations, Management, Economics, Education
Skills for Partner Marketing
Desired skills for partner marketing include:
Best practices in digital marketing and social media
Practices
Marketing principles
Tactics and tools
MS-Office Suite
Partner marketing platforms & automation tools desirable
Digital marketing
Direct Mail
MS Office and Outlook
Social media and public relations
Desired experience for partner marketing includes:
Excellent communication skills are crucial – verbal skills (one-on-one presentation skills) writing skills with the ability to develop succinct and compelling content
4-6 years of b2b telecom experience in either a Sales, solutions or marketing role
B.Tech/BE and MBA (Marketing/Telecom management)
Experience in partner marketing or building partnerships or alliances in an IT, Software or Telecommunications company
Strong understanding of Cloud XaaS enablement market and the ecosystem of key players
Good understanding of B2B Telecom products and services which includes Network, Datacentre and Cloud and UCC services
Partner Marketing Examples
1
Partner Marketing Job Description
Job Description Example
Our company is searching for experienced candidates for the position of partner marketing. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for partner marketing
- Work with key internal teams on product backed campaign propositions that differentiate Trustmarque
- Create and execute marketing plans in collaboration with the brand, marketing, and sales teams
- Work collaboratively with BGA specialists and our Partner Director to develop a proposition, positioning and key messages for each service, which forms the foundation of all marketing communications activities
- Work with key internal stakeholders and external agencies to develop compelling, effective content to drive our integrated lead-generating marketing strategy using any relevant marketing channel to attract and engage with our target audience
- Work collaboratively with relevant colleagues to develop sales support materials such as case studies, videos, infographics to assist our channel in selling our service portfolio
- Manage the development and production of content
- Brief internal colleagues and/or external agencies and suppliers on advertising/event campaign briefs, design, image and film production
- Work collaboratively with the PR team and brief requirements on Business Aviation-related press releases
- Once trade events have been agreed internally, manage the event process – from bringing in Corporate Marketing support to help secure stand space and provide a layout, through to working with internal or external graphic design – briefing in messaging and stand design and ultimately signing it off
- Develop a comprehensive and aligned strategic marketing plan, in coordination with Line of Business and Persona Marketing peer teams, with key stakeholders within a strategic partner in order to meet revenue goals with and through that partner
Qualifications for partner marketing
- Detail oriented with strong multitasking skills and the initiative to get tasks completed
- Experience with SalesForce reporting a plus
- Knowledge of Pet Insurance industry a plus
- Tertiary qualification in Marketing or Business Management
- High levels of attention to detail at all times
- Well-spoken and comfortable to deal at all levels within the organisation
2
Partner Marketing Job Description
Job Description Example
Our company is searching for experienced candidates for the position of partner marketing. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for partner marketing
- Work with in-house Creative and Digital teams to select and deploy the right mix of email marketing, direct mail, webinars, social media marketing, SEO/SEM, display/retargeting, and other tactics to generate interest and engagement resulting in top line sales growth
- Coordinate with Creative Services teams to develop and traffic partner-specific media
- Develop tools (Gifs/images/etc) and incremental opportunities to keep HBO and HBO NOW top of mind with partner social
- Assist in the development of recaps/performance summaries of campaigns and on-going efforts with focus on key learnings and action items
- Actively develop and manage partner relationships
- 8+ years of experience in Partner Marketing, experience with Microsoft preferred
- Data analysis (Excel) and Presentation creation and delivery (PowerPoint.) But not just the lightweight kind
- Almost anyone can write, but not everyone can write well
- If people don’t like you, you just won’t be very effective in the role
- The ability to meet deadlines in a fast-paced, dynamic environment
Qualifications for partner marketing
- Strong oral and written communication proficiency in Norwegian and English
- Strong ability to prioritise workload
- Experience of working with Adobe In Design
- Good IT skills - especially Excel, Word, PowerPoint, Sharepoint, CRM-systems and web publishing tools
- Knowledge of marketing automatin and CRM systems- experience with Eloqua and Salesforce.com preferred
- Passion for generating impact
3
Partner Marketing Job Description
Job Description Example
Our growing company is searching for experienced candidates for the position of partner marketing. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for partner marketing
- Partner closely with Sales leadership to drive assigned account performance, uncover further growth opportunities and develop marketing solutions to foster them
- Establish self-service tools and programs that allow for quick-to-market solutions for common predetermined scenarios
- Actively monitor, evaluate and optimize campaigns, projects and initiatives
- Create/execute partner marketing strategy with new partners / categories
- Be creative! Develop effective, but blue sky campaigns to activate with our partners
- Lead and influence development of marketing strategies and plans to ensure partner co-marketing investments align with APO sales goals
- Develop and execute rolling 6-month marketing and demand generation plans for all managed partners
- Maintain positive and productive relationship with partners
- Manage partner marketing budget and expenses including forecast accuracy
- Promote campaign launch efforts to partners including collateral, communication strategy, training tools and related activities
Qualifications for partner marketing
- Ability to develop strong relationships and work across all levels and functions both internally and externally in partner organization
- You are not tied to any one "right way" but thrive in an environment that is as fluid as your ideas
- You will be expected to juggle multiple projects with finesse in sustaining a rapid flow of innovation in taking new value to the market in rapid iterations
- Relevant education some marketing degree required, or solid on the job experience, MBA is a plus
- Experience in the gaming or VR/AR industries is a plus
- At least 5+ years of related marketing work experience
4
Partner Marketing Job Description
Job Description Example
Our company is growing rapidly and is looking to fill the role of partner marketing. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for partner marketing
- Identify, and develop joint marketing and business development plans– global and regional
- Influence the organization to ensure the execution of plans
- Develop, coordinate and execute online and offline marketing activities for the customer relationship program, specifically for partners in the retail industry
- Create online and offline marketing plans for our partners to support their objectives
- Develop and execute digital campaigns and social media strategies
- Support the launch of new partners to the program, development and implementation of marketing launch plan & activities in online & offline channels
- Create, implement and constantly update and improve internal digital communication channels to ensure all partner details and offers are published properly
- Create, review and implement creative materials
- Development & implementation of ATL Campaigns to launch new partners, improve brand awareness and positioning
- Develop successful strategies to integrate PAYBACK in all partner communication channels to enhance the awareness and understanding of the program
Qualifications for partner marketing
- High degree of literacy, first class written communications skills with experience of copywriting for marketing collateral and advertising
- Excellent organisational/project management skills to multi-task and deliver to tight deadlines
- Experience in planning industry/corporate events with a proven record of success
- 3-5 years executing events
- Ability to be vocal with thoughts and recommendations about the direction of the event
- Ability to maintain a professional presence and be comfortable in communicating with associates at any level
5
Partner Marketing Job Description
Job Description Example
Our company is looking to fill the role of partner marketing. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for partner marketing
- Engage with sales to develop a sustainable content marketing pipeline to meet and exceed forecast bookings targets
- Build a solution framework in collaboration with content marketing delivery teams and then present it to clients
- Demonstrate strategic acumen and comfort in conducting value-added interactions with senior-level decision makers in B2B and B2C organizations
- Generate and launch new products
- Run financial analysis on series sales performance
- Prepare and execute detailed presentations for each monthly partner call articulating Video strategies and initiatives
- Manage all aspects of company Cloud partner portal, Cloud Connect, with close attention to marketing materials
- Act as a resource for the Field Marketing team on the East Coast (North East, Federal and Mid-Atlantic regions) and take on special projects as needed
- Partner with Product Marketing to create and execute integrated communications plans around product and feature launches
- Manage B2B media budget
Qualifications for partner marketing
- 1+ year experience developing and managing programs and/or events
- Experience managing the juggling act that comes with managing multiple clients/partners with many internal/external stakeholders
- Strong written and verbal communications, high credibility presence
- Minimum of 2 years of communications and/or writing experience
- Minimum of 2 years of event management experience
- Must reside in Kansas City area