Marketing Manager Sea Job Description
Marketing manager sea
provides operational support to the Marketing Data Operations Team and in turn sales and marketing primarily on our marketing automation tool, Eloqua.
Marketing Manager Sea Duties & Responsibilities
To write an effective marketing manager sea job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing manager sea job description templates that you can modify and use.
Sample responsibilities for this position include:
Oversee the PR strategy and execution for the SEA region, working with both internal and external stakeholders, define and monitor performance based on measurable KPIs
Develops overall strategic direction for Media Planning & Buying, Digital Marketing, PR, VIP Relations, Events and Partnerships
Manage AMA Marketing Calendar including all Consumer, Brand Environment, PR, Channel Marketing and Dockers.com activities in close collaboration with the countries
Drive the mobile business across all South East Asian countries to new heights on native platforms (Androidand iOS)
Focus on 3 key areas a) BD and Sales b) Marketing and Key Account Management c) Management and Planning to 1) maximize user acquisition and engagement to EA Mobile games and 2) grow revenue and market shares across the region
Work with the Head of Product Management Mobile around localization and culturalization for global products for South East Asia
Work in partnership with other internal regional and global teams to leverage EA across all platform and channels in the SEA region
In partnership with EA teams, formulate and execute EA regional short term and long term growth strategy
Lead the ADM regional Apple and Google relationships to ensure EA's product slate receives the best on deck marketing and merchandizing support in SEA
Be the EA business representative and market expert for all things Mobile in the SEA region for internal and external couterparts
Marketing Manager Sea Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Marketing Manager Sea
List any licenses or certifications required by the position: CEPS, CCDS, IBHRE
Education for Marketing Manager Sea
Typically a job would require a certain level of education.
Employers hiring for the marketing manager sea job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Business, Communications, Journalism, MBA, Business/Administration, Science, Management, Engineering, Healthcare
Skills for Marketing Manager Sea
Desired skills for marketing manager sea include:
MS Office suite of software
Mobile games industry crtical
Brainshark
Brand marketing and ecommerce
CRM/Sales Automation systems and how to maximize them for efficient lead distribution and reporting
Eloqua
Excel and PowerPoint
Local languages
Oracle Cloud and Eloqua
PR
Desired experience for marketing manager sea includes:
Evangelize mobile gaming to Strategic Partners
Develop and execute product marketing plans for key titles including new release and back catalogue in accordance with Global Publishing Organization where relevant
Manage and deliver sales forecasts for all territories in the region for your channels / platforms
Define a framework for execution, measurement, and improvement
Coordinate with Finance, Legal, Operations, Management, and other internal stakeholders to ensure new and existing opportunities are fully aligned with the business' priorities and requirements
New function testing, Google Adwords – in cooperation with our search engine partner
Marketing Manager Sea Examples
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Marketing Manager Sea Job Description
Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of marketing manager sea. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing manager sea
- Builds and leads the team in SEA with a clear vision regarding brand & product strategies by defining strategic opportunities, conducting insightful and fact-based analysis delivering recommendations to ensure synergy of communications across markets and implementation of best practices
- Develops and builds the brand to increase market awareness, product demand and drives brand growth through strong integrated marketing campaigns including digital marketing strategies
- Leads the team in defining strategic problems, conducting insightful, relevant and fact-based analysis and delivering recommendations to the team
- Identify and spearhead SEA social media platforms and develop local partnerships as well drive localized campaigns within existing Global social media platforms
- Oversees the planning, implementation and development of new marketing ideas in local countries
- Optimize resource allocation including budget allocation and control
- Drive local Email strategy balancing global brand consistency while driving commerce locally
- Study and communicate competitive intelligence and insights
- Work with geography sales and marketing teams in the development and implementation of marketing plans to deliver business volume and solutions income
- Lead deployment of action segmentation and key account management for developing highly focused customer strategies for targeted customers
Qualifications for marketing manager sea
- Proactively deploy customer analytics, market intelligence and volume/market share, competition analysis and drive alignment between product lines and sales and marketing teams on the performance metrics and market share and customer strategy for securing customers performance and market shares
- Be the center of expertise for deployment of effective marketing and sales tools to build deep customer knowledge, customer relationship engagement and thereby build a highly customer centric business system in the geographies
- Drive AVS growth strategy to deliver the budgeted AVS earnings
- Provide thought leadership and organization capability to the commercial teams for building connectivity with our risk management and structured finance teams and work with them to provide customized solutions for our customers
- Manage the key Regional customer accounts
- Responsible for meeting Budget, Revenue and Traffic targets
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Marketing Manager Sea Job Description
Job Description Example
Our growing company is searching for experienced candidates for the position of marketing manager sea. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing manager sea
- Define the campaign structure, select keywords and set bids
- Cooperate closely with the European SEA team and exchange knowledge with the digital marketing team
- Set best practices in cooperation with colleges, Google, and other partners
- Make further steps to automate parts of SEA
- Write SEA text ads in French and coordinate the translation into Dutch
- Responsible for execution of local marketing activations within the framework of the overall marketing strategy
- Responsible for maintaining and leveraging all priority local partners – media, clubs, brands, first party
- Plan and execute against local earned media campaign beats within approved framework
- Create and executes local content commissioned within the local marketing strategy
- Provide feedback and assistance on key campaign elements including media campaign
Qualifications for marketing manager sea
- You are performance-minded and have an organized and detail-oriented working manner
- Minimum 5 years of B2B marketing experience
- Prior team management experience, driving teams to deliver on key marketing strategy
- Be creative and thrive on championing new initiatives within and beyond scope of position
- Possess at least a Bachelor’s degree in Business/Sales & Marketing or related
- Demonstrated years of relevant working experience in Market Management in Automotive industry – Truck Business would be an added advantage
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Marketing Manager Sea Job Description
Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of marketing manager sea. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing manager sea
- Manage local agencies and execution partners
- Manage and mentor the rest of the regional marketing team
- Support in the execution and coordination of PanAMA Marketing projects in close partnership with HQ functions and the countries (360 launch, Always On Engagement programs, Sell-in tools, Training materials, etc)
- Be the regional expert to ensure AMA POV reflected in global briefs, ultimately delivering global assets that resonate across the AMA markets
- Be the main point of contact for the Global Marketing team to ensure calendar and stories alignment, full efficiency in assets usage, all plans & reports submissions
- Key liaison to manage & deploy all marketing assets and materials to markets
- Manage AMA A&P budgeting & ROMI tracking process to drive marketing effectiveness in markets
- Drive omni-channel marketing & communications approach that strives to offer seamless consumer experience with the brands
- Drive 360 Digital marketing approach with MOBILE First mentality in digital media & content strategy demand & traffic generation
- Ensure cross-functional alignment by forging strong partnership with country commercial teams to support the achievement of business objectives and revenue targets
Qualifications for marketing manager sea
- Good knowledge of Southeast Asia automotive business, market and product, especially on trucks business are preferred
- Great experience in marketing research and analysis
- Excellent analytical, strategic planning and organising skills
- Good level of self-confidence and able to work independently
- Good interpersonal skills, high team-work spirit
- Excellent proficiency in Microsoft Office suites
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Marketing Manager Sea Job Description
Job Description Example
Our company is looking for a marketing manager sea. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for marketing manager sea
- Dual brand responsibility in Levi’s and Dockers
- Some of the critical areas for focused training will include Marketing Planning, Product Innovation, Pricing Strategy, Promotional Strategies, Marketing Communications, Brand Strategy, and Digital Marketing
- Consult with regional and local subsidiary leadership teams to identify priority training areas for competency improvements, then set and execute plans to address needs
- Establish a network of Best in Class Organizations for Customer Insights and to provide marketers the opportunity for direct interactions to obtain ‘Outside in perspective’
- Coach/prepare the marketers in the Global Marketing Excellence Awards nominations to structure/ position/present
- May have direct responsibility or work with functional leader for functional strategic planning, including establishing and managing budgets for departments in the immediate organization
- Problem solving requires hypothetical thinking to determine best solutions for complex problems
- Develop a Region/country specific marketing strategy which should blend and lay emphasis on GTM (Go To Market) plan along with priorities of the local markets, thereby ensuring optimal use of local communication channels
- Ensure all regional marketing activities and results are effectively communicated to sales and other stakeholders
- Develop deep insights on all segments, adjacent markets and growth avenues in the region
Qualifications for marketing manager sea
- Excellent communication skills in both written and oral with cross-cultural competence and customer relationship management
- A passion for video games and the entertainment industry
- Strong understanding of the Geographic region, with ability to detail key markets & consumer groups within those markets
- Knowledge of key cultural celebrations and holiday periods, including key relevant market events that are unique to the market (eg
- Detailed understanding of key market partners in the region (Distribution, retail, 1st Party, Agency)
- Knowledge and appreciation of local market language composition (spoken & text) and the various resultant modes of communication that EA should utilise to converse with players in the region
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Marketing Manager Sea Job Description
Job Description Example
Our company is searching for experienced candidates for the position of marketing manager sea. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing manager sea
- Conduct market and product opportunity assessments
- Closely monitor market trends, collect information on competitive products that may influence short-term and long-term product and brand strategy
- Understand the customer and consumer mindset/behavior and key barriers to adoption and utilization/purchase and be able to effectively incorporate insights into the development of programs/ads
- Team Management- responsible for management and training and development of South East Asia Marketing team to understand the overall business objectives and strategies including and key aspects of customer and consumer marketing barriers and initiatives
- Agencies/Vendors – responsible for managing and setting the South East Asia marketing strategies and direction
- Work with regional sales and distributors to drive sales achievement of responsible product lines
- Provide products’ training for internal sales and distributors product presentation for interior designers and developers through co-work with Trade Marketing Team and retail sales team
- To ensure the new product launch announcement to be distributed timely
- Manages and coordinates critical processes related to business planning, marketing plans, portfolio management and development, market research, new product launches, business performance tracking, and multi-channel marketing
- Delegates tactical tasks and objectives based on the marketing plan
Qualifications for marketing manager sea
- You come with a strong affinity for online marketing, e-commerce and the fashion sector
- Firm grasp of market socio-economic factors such as demographics and market infrastructure indicators (eg
- In-depth knowledge and practical knowledge of marketing tools
- Capable to build relationship with key partners
- Experience in managing agencies and production partners
- Strong communication skills with ability to work in a multinational and diverse market environments