Marketing / Events Job Description
Marketing / events
provides strategic trade show and live event management expertise to stakeholders from planning through event execution and follow-up.
Marketing / Events Duties & Responsibilities
To write an effective marketing / events job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing / events job description templates that you can modify and use.
Sample responsibilities for this position include:
Experience with Salesforce to track and manage events
Support and participate in creative planning and brainstorming sessions for special events
Coordinate all aspects of select screenings, dinners and events including invitations, RSVP tracking, booking theaters and security, catering and processing of invoices
Responsible for ordering thank you gifts and promotional items
Serve as event staff support for onsite and offsite events (occasional nights and weekends)
Other duties may include ordering/processing taxi vouchers, managing RSVPs for a variety of events, follow up calls to vendors, and ticket distribution
Work with marketing department team members in defining end-to-end campaign messaging and development of digital and print content and promotions for multi-channel delivery
This position may include supervising contracted employees and/or vendors
Maintain and communicate master plan of events in accordance with departmental objectives
To create and manage the end-to-end delivery of a calendar of internal and external events for clients and /or employees across the UK, including corporate hospitality, PM visits, online events(eg skype or webinars), roadshows and transport as required, within agreed budgets and maintaining accurate records of attendees and costs
Marketing / Events Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Marketing / Events
List any licenses or certifications required by the position: CMP, CLE, PMP, CTSM, AED, CPR, SFDC, CFA, CSEP
Education for Marketing / Events
Typically a job would require a certain level of education.
Employers hiring for the marketing / events job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Communications, Business, Education, Public Relations, Event Management, Management, Business/Administration, Advertising, Communication
Skills for Marketing / Events
Desired skills for marketing / events include:
Budget management
Event management
Event tools
Reporting and optimization tools
Event Process
Excel
Salesforce
B2B high-tech trade show strategies and tactics
Customer desires
Destination sites
Desired experience for marketing / events includes:
Developing collaborative relationships – skilled at establishing and building connections
Willingness and flexibility to work unusual hours given the nature of the events business
Prior experience building cross-platform marketing campaigns for events (print, online, email, social media)
Creative, forward-thinking and use self-initiative
Actively pursuing a Bachelors or Masters degree in related major, with GPA of 3.5+ and strong record of academic achievement
Capacity to handle multiple tasks high volume of requests
Marketing / Events Examples
1
Marketing / Events Job Description
Job Description Example
Our company is hiring for a marketing / events. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing / events
- Contribute to agency's social media presence
- Work directly with C-level executives on planning and production of events
- Develop marketing plans for important agency initiatives, including events, new products/services, and partnerships
- Source and analyze venues for programs including transportation, floor plans, site visits
- Global partner and alliance events (upwards of 15+ events per year with serious growth potential)
- Manage everything from event inception to completion including budget, lead gen, brand presence, staffing, etc
- Evaluate event presence and make recommendations to team
- Work cross-departmentally (PM, IM, DG, Sales, etc) to ensure event success
- Liason with unions and contracting agencies managing trade shows and booth builds
- Partner with DG and social media teams to coordiante outreach to generate buzz at events
Qualifications for marketing / events
- Strong skills in analytical and strategic thinking
- Execute end to end any necessary deployment in tools (like Planning, tactic code, Event Solution tool) or approval (financial, legal)
- Leverage Unica to execute multi-touch campaigns, email blasts, proactive telemarketing campaigns, setting up nurture streams, follow up on responses
- Leverage reporting tools to follow budget commitment, performance metrics and business impact
- Follow any country specific regulations in a multi-countries environment in Europe
- Miminum of 3 years in marketing field
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Marketing / Events Job Description
Job Description Example
Our growing company is looking to fill the role of marketing / events. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing / events
- Concurrently planning, organizing, managing, and tracking results for numerous large, complex events for a multitude of audiences·including faculty, students, staff, alumni, and the public
- Partner with DG and social media teams to coordinate outreach to generate buzz at events
- Source and manage relationships with vendors for food and beverage, audio and visual equipment, entertainment, photography, Propose ideas for theming/decoration to meet quality and company expectations
- Prepare name-tags, materials, notebooks, packages, gift bags, registration lists, seating cards
- Serve as main contact with internal and external clients to ensure that all are fully informed and given the highest level of service
- Event logistics and management of monthly road shows/seminars
- Event logistics and on-site management of 3-5 annual conferences
- Maintain customer meeting registrations for conferences
- Key player in annual corporate user conference–both external (client facing) and internal (staff related)
- Coordinate dinner/sporting events in conjunction with trade shows/conferences
Qualifications for marketing / events
- Provides material and logistical support for annual sales markets, including MIPCOM, MIPTV, LA Screenings and NATPE, for internal events and other key executive meetings
- Completing a degree (Business Analytics and Marketing are preferred)
- Ability to work in structured and unstructured hours when required to
- 1-2 years of experience in sales, marketing, event or retail related setting is a plus
- Ability to work some nights and weekends for events and promotions (flexible schedule is a must)
- Prior marketing or communications internship experience preferred
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Marketing / Events Job Description
Job Description Example
Our growing company is searching for experienced candidates for the position of marketing / events. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing / events
- Coordinate specific aspects of entity-wide events
- Work with Brand Strategists to deliver against a robust events strategy that supports business objectives
- Collaborate with and drive approvals through other functional areas within the organization to activate regional sponsorships benefits & ticket allocations
- Manage budgets, invoice submission, and follow up with Accounts Payable and with internal finance partners
- Build and leverage relationships with media and community partners to drive business results
- Confident in leading multiple marketing projects
- Must have flexibility for travel up to 35-40% of the time
- Must have flexibility to work occasional evening or weekend events as needed
- Submit & follow-up with Creative Communications requisitions
- General organization of department
Qualifications for marketing / events
- Managing work independently and effectively
- Ability to perform well under high-pressure situations and meet deadlines
- Previous events or marketing experience preferred
- Able to work independently with cross-functional teams
- Preparing event briefs, working with the Marketing Managers / Head of Marketing Events to prepare viable plans and event objectives
- Assisting with the planning and coordination of business meetings in various territoties with target companies, timely subsequent follow-up
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Marketing / Events Job Description
Job Description Example
Our company is growing rapidly and is looking for a marketing / events. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing / events
- Ensure events are actively promoted on the Website and other Social Media Channel and make recommendations within Corporate Marketing around the promotion of these events
- Collaborate with Marketing Programs team to schedule, create and launch emails and other activities promoting events
- Proactively monitor and submit proposals for speaking engagements at industry hosted events
- Work with the business and functions to develop relevant and effective plans for proprietary client and internal events
- Leverage all events and event sponsorships to their full potential
- Support the planning and execution of brand campaign plans including project briefing documents covering objectives, audience, tactics, budgets and success measures
- Provide on-site support including venue site inspections, procuring event specific collateral, promotional items and suppliers in compliance with company policies and procedures
- Manage external vendors to ensure cost effective event and campaign services
- Evaluate all event and campaign activities using post event feedback and relevant metrics to deliver complete post-activity reports
- Promotional item idea generation, sourcing and supplier negotiation
Qualifications for marketing / events
- Ability to create, negotiate and execute events for Washington Post Live
- Ability to work with various management levels both internally and externally
- Broad-based experience with B2B marketing communications
- Professional services experience preferred but not required
- Ability to influence and partner with internal business partners on strategic objectives and challenges
- Understands surveying process and applies learning to future promotional communications
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Marketing / Events Job Description
Job Description Example
Our company is looking to fill the role of marketing / events. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing / events
- Manage events and sponsorships to amplify the airline’s brand positioning, generate incremental revenue
- Oversee the development and execution of Cathay Pacific and Cathay Dragon sponsored events including Rugby Sevens, Chinese New Year Parade, etc
- Develop and sustain relationships with key business partners
- Provide strategic directions to advertising agency and develop integrated marketing campaigns when applicable
- Monitor budget control and evaluation of every sponsorship and event
- Negotiate terms and conditions for new contracts and contract renewal
- Manage all communication pre/post and on-site with delegates and all pertinent parties
- All logistics related to the event including transportation, registration, accommodations
- Establish staff assignments at each event to ensure a successful event
- Represent and deliver branded, top quality materials both digital and print
Qualifications for marketing / events
- Exceptional understanding and adherence to business processes
- Ability to independently manage workload to meet day-to-day and long-term objectives
- Understanding of customer journey mapping and lead scoring
- Ability to independently research and design solutions for complex problems
- 4 plus years managing multiple large scale projects concurrently
- Expertise in project management, planning, organizing and implementing strategic business plans