Digital Business Analyst Job Description
Digital business analyst
provides data to determine key channels driving site traffic and to make business recommendations to increase ROI on future marketing spend.
Digital Business Analyst Duties & Responsibilities
To write an effective digital business analyst job description, begin by listing detailed duties, responsibilities and expectations. We have included digital business analyst job description templates that you can modify and use.
Sample responsibilities for this position include:
Build digital products for display, video and mobile
Conduct research to determine and document technical solutions that meet the business defined requirements
Assist Quality Management team to ensure that your functional documentation can be easily translated into test plans, and ensure that the proper testing plans have been completed
Responsible for owning, maintaining, and prioritizing the product backlog coordinating communications, escalating and facilitating resolution of risks, issues and changes tied to the backlog
Participate in sprint planning, release planning and forecasting
Establishes user story acceptance criteria and ensures each story meets the acceptance criteria
In partnership with key business stakeholders, supports the development of digital solutions’ training materials
Has a solid understanding of the business, end users, marketplace and competitors
Monitors, evaluates and performs competitor analysis of others in the Financial Services industry general digital technologies best practices and usability standards
Developing a comprehensive perspective for client commerce solutions, working with stakeholders to elicit, validate, prioritize and document business and functional requirements
Digital Business Analyst Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Digital Business Analyst
List any licenses or certifications required by the position: PMP, PBA, IIBA, CBAP, LEAN, PMI, ITIL, CSPO, TOGAF, BABOK
Education for Digital Business Analyst
Typically a job would require a certain level of education.
Employers hiring for the digital business analyst job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Business, Computer Science, Marketing, Information Technology, Business/Administration, Engineering, Education, Statistics, Technical, Economics
Skills for Digital Business Analyst
Desired skills for digital business analyst include:
Visio
Excel
Functions and risks
Interdependencies of key business processes
PowerPoint
Agile
Microsoft Word
Order to determine business requirements
Waterfall and DevOps methodologies
Mobile
Desired experience for digital business analyst includes:
Bachelor’s degree in Business, Technology, Digital Media or similar field preferred
Experience working on complex software projects / products with the ability to analyze and make decisions with minimum amount of information
Strong Software Development life cycle experience including understanding of testing (which will be involved in usability testing)
Business modeling and workflow experience is preferred
Strong Communication and Customer Service Skills - Communicating in a clear, effective and professional manner to address client and end user needs
A Bachelor’s degree in Business Analysis, Technology & Automation or a related field is required
Digital Business Analyst Examples
1
Digital Business Analyst Job Description
Job Description Example
Our company is growing rapidly and is looking to fill the role of digital business analyst. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for digital business analyst
- Assist in ROI for social media, Omni-Channel retail and mobile – helping define the total reach of digital
- Act as the product owner within one Agile Scrum team, if necessary
- Take a leading role in the requirements gathering, analysis and documenting of delivery processes for website, mobile, managed email and other digital marketing technologies
- Engage with development teams during iterations to provide clarity, answer questions, and resolve issues
- Collaborate with developers, product managers, research directors, and subject matter experts to establish the technical vision and analyze tradeoffs between usability, performance, and product needs
- Critically evaluate information gathered from multiple sources, reconcile conflicts, break down high-level information into details
- Provide inputs to testing plans for product and user acceptance test phases
- Facilitate user acceptance, evaluate consumer pathways, and recommend product improvements
- Coordinate user training and documentation
- Partner with research teams to present continuous feedback
Qualifications for digital business analyst
- Worked in small, high-performing teams of business analysts
- 4+ years work experience of which at least 2 years has been in banking or related financial institution
- Strong process modeling and design skills
- A high degree of empathy with customers and their experience of interacting with financial organizations
- Build expertise in Data Analytics Platform Google Analytics to support Digital Business
- Create Advanced Segmentations within Google Analytics to effectively build insight into different customer segments
2
Digital Business Analyst Job Description
Job Description Example
Our company is searching for experienced candidates for the position of digital business analyst. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for digital business analyst
- Collaborate with product owners to understand, translate, document, prepare and communicate project requirements with development teams in the software CoE (Center of Excellence)
- Collaborate with development team leads, security leads or software architect to ensure that clear requirements for high quality, secure software delivery is created
- Provide a prioritized backlog of detailed user stories to the development team, and where possible illustrate those user stories as much as possible with prototypes, and drawings
- Attend team collaboration meetings, work with scrum masters, team leads and customers to ensure implemented features meet customer needs
- Drives Digital initiatives
- Strategically thinking through all parts of the design process
- Support the development team by defining changes that are required in the API or service logic to fulfill the business requirements
- Produce component specifications for development
- Define acceptance criteria for each story and facilitate test scenario definition, automation and troubleshooting
- Provide Business Analyst support for digital marketing initiatives and support testing, UAT co-ordination and to present and train other teams on new technology or systems
Qualifications for digital business analyst
- Bachelor’s Degree or advanced degree in Computer Science, Marketing, or business related field
- Experience in a multi-channel, multi-brand business environment
- Familiarity with ETL, data management, and business intelligence
- Experience launching iOS based products a plus
- Excellent verbal, written, presentation skills is a must
- Elicit requirements using interviews, document analysis, requirements workshops, surveys, site visits, business process descriptions, use cases, user stories, and business, task and workflow analysis
3
Digital Business Analyst Job Description
Job Description Example
Our growing company is looking to fill the role of digital business analyst. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for digital business analyst
- Produce appropriate process flow, As Is and To Be diagrams for presentation back to the customer
- Document clear and concise User Stories, Tasks and Issues in the Product Backlog (within JIRA)
- Aid in ensuring the accuracy, completeness and prioritisation of the Product Backlog and propose items for inclusion in the next sprint plan to the Product Manager
- Work closely with the Scrum Master to ensure that all deliverables for a sprint/release are met within the planned timescales or alternative plans are communicated to the Product Manager accordingly
- Be the prime intermediary between both the user and technical communities, conversing clearly and ensuring alignment of requirements interpretation between both parties
- Assist in the preparation of tender responses for new opportunities
- Partner with creative UI/UX specialists on new business assignments to confidently present and prototype new ideas
- Lead multi-disciplinary project teams all the way through completion of each project
- Work with the Senior stakeholders to shape the forward view of projects
- Assist in the generation of project requests (and business cases/financial Capex approval requests as appropriate)
Qualifications for digital business analyst
- Six Sigma or other process improvement expertise a significant plus
- The ideal candidate is curious and innovative and excited to use data to drive decisions
- Must be able to work both independently with minimal daily oversight, in a team
- Understanding of current digital marketing landscape
- They will need to have the ability to work closely with and build good relationships with Software Delivery, IT Operations, Service Delivery, and with other delivery partners and Global Functions
- Strong experience in TDD and ATDD practices is highly desired
4
Digital Business Analyst Job Description
Job Description Example
Our growing company is looking to fill the role of digital business analyst. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for digital business analyst
- Responsible for contributing to the analysis, development, build and testing of working software required by the Capability
- Document existing business processes, propose enhancements to business processes that improve efficiency, boost productivity, or address newly identified needs
- Drive requirements gathering process through interviews, document analysis, requirements workshops, surveys, site visits, business process descriptions, use cases, scenarios, business analysis, task and workflow analysis
- Identify opportunities for improving business processes and documents them within the business process management tool
- Participate in user acceptance testing and testing of new systems and functionality
- Work with the business teams to identify their business requirements for digital transformation efforts
- Support Digital Client Services Capability [Product] Owners and Epic Owners/ Analysts to ensure that features and stories to be delivered by the Digital Engagement Capability team are suitably well defined and structured
- Responsible for leading analysis tasks which contribute to the delivery of working software required by the Digital Client Services Capability [Product] Owner
- Responsible for contributing to the analysis, development, build and testing of working software required by the Digital Client Services Capability [Product] Owner
- Report directly to the Principal Software Development Manager
Qualifications for digital business analyst
- Development Background - Featured Driven Development BDDI ESDMI DSDM
- Must work well with people of varying disciplines and degrees of data knowledge
- English and Spanish fluent, other languages would be a plus
- We are looking a person with analytical thinking abilities and ability to develop/maintain productive business relationships and business focus ability
- Minimum 3 years of experience in Business Analyst or Project Management roles
- Familiar with system engineering concepts
5
Digital Business Analyst Job Description
Job Description Example
Our growing company is looking for a digital business analyst. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for digital business analyst
- Engage and interact with business stakeholders and SMEs, product owners through interviews, JAD sessions, process workshops, work shadowing to gather and develop problem statements, detailed business requirements, process workflows and use cases
- Acquire the technical knowledge and understanding of the systems and requirements at a very detailed level including an understanding of data points and sources, system dependencies and interactions
- Establishes meaningful traceability between related requirements
- Provide level of effort estimates within an acceptable level of accuracy
- Works with solution delivery team to develop and present prototypes, content proofs where required
- Present requirements to obtain sign-off
- Work closely with project management for duration of project acting as a conduit between the business teams and the solution delivery team as it relates to business requirement specifications
- Identify and recommend appropriate strategic solutions (applications and workflows), ensuring development is within scope and addresses the business needs
- Coordinate change requests to the business requirements working with project management and solution delivery team to effectively identify impact and prioritize
- Provide recommendations on potential opportunities for further enhancements and present recommendations to business stakeholders and project management
Qualifications for digital business analyst
- 12,000 in Tuition Reimbursement
- Strong bonus plan
- Must have experience gathering and documenting requirements
- Experience working on digital marketing projects would be preferred
- 5+ years of relevant experience - Must have experience gathering and documenting requirements
- Strong analytical capabilities are required along with a strong focus on attention to detail