Designer, Marketing Job Description
Designer, Marketing Duties & Responsibilities
To write an effective designer, marketing job description, begin by listing detailed duties, responsibilities and expectations. We have included designer, marketing job description templates that you can modify and use.
Sample responsibilities for this position include:
Designer, Marketing Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Designer, Marketing
List any licenses or certifications required by the position: BA, BFA
Education for Designer, Marketing
Typically a job would require a certain level of education.
Employers hiring for the designer, marketing job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Graphic Design, Design, Marketing, Education, Communications, Web Design, Advertising, Visual Communications, Art, Fine Arts
Skills for Designer, Marketing
Desired skills for designer, marketing include:
Desired experience for designer, marketing includes:
Designer, Marketing Examples
Designer, Marketing Job Description
- Creating-marketing material for mailings and sales representatives postcards, flyers
- Communicating and supporting sales team with marketing projects
- Works with creative team in production and design application of marketing initiatives
- Works closely with creative to ensure that creative intent and marketing results are achieved at the highest level, always with the end user experience in mind
- Interact with product management teams to understand business and user requirements to determine minimum specifications for marketing development
- Create compelling design and advertising solutions within a growing internal creative department
- Assist in planning and scheduling advertisements across school magazines
- Design advertisements for print (CMYK/PDF) and online (RGB/GIF) consistent with specifications
- Prepare copywriting of marketing text across promotional platforms
- Plan and design materials for direct mailings to students and parents
- Bachelor's degree in graphic design or equivalent experience (3 – 5 years of experience in graphic design)
- Strong layout and visual communication skills
- Quick learner and open to change and new ideas
- Demonstrated superior customer service/business acumen with the ability to work independently, in a team environment
- Market Research Database Experience
- Fluent in foreign languages and/or experience with designing in foreign languages
Designer, Marketing Job Description
- Develop and design online and print advertising, brochures, newsletters, marketing emails, and other collateral and presentation materials
- Create a range of materials including collateral, infographics, illustrations, iconography, event/environmental graphics and presentation visuals for print and digital
- Align with corporate digital asset management storage procedures and naming conventions
- Present ideas, concepts and finished work to key stakeholders, colleagues and clients
- Designs and edits Marketing Communications materials including direct mail, brochures, web content, sales letters, flyers, newsletters, newspaper, radio and TV advertising, and other projects as assigned
- Organizes and maintains Talent Attraction asset library
- Works with outside vendors, as needed, to ensure all tactics are created and produced according to designated timelines
- Supports the Social Media Specialist with content programming in Sprinklr system
- Photography and video recording as needed
- Communicates project requirements and coordinates with team to assure project completion
- NPD, MS Office (specifically Excel, PowerPoint)
- Experience working in a US marketing operations role with experience working with specialty retailers and Sephora would be ideal
- Experience in beauty categories a plus and in fragrances would be ideal
- A bachelor's degree is required, and an MBA is preferred
- 7+ years professional design experience in design studios, creative agencies, or on in-house teams at creative global brands
- Experience collaborating with policy marketing and communications teams
Designer, Marketing Job Description
- Develop new advertising campaign concepts for both interactive and occasionally print
- Develop design systems that standardize our brand across various digital touchpoints
- Design for web including web banners, online member newsletters, and e-mail
- Design for trade show exhibits, giveaways, and other applications
- Research, gather, photograph, illustrate, typeset and produce visual content for projects as needed
- Track, manage and monitor project time spent, deliverables and communications via online database
- Utilize excellent communication and organization skills
- Work as part of team, creatively and independently
- Partner with creative, marketing and agency teams to deliver creative that maintains best possible user experience on strategy and on time
- Ability to create visual designs across a wide range of assets (including landing pages, web and mobile interfaces, Online Display Advertising, native ad units, social tiles) that push the EBM brand marketing expression, evolve guidelines and engage the consumer
- Strong portfolio of work that demonstrates expertise across print, typography, and iconography
- A degree in Design, Interactive Design, Visual Studies, or other design-related field is preferred
- Freehand illustration skills
- Proven ability to prioritize and deliver exceptional design at high volumes under tight timelines
- 2-4 year degree in Graphic Design, Visual Communication, Multimedia Design or related field of study
- Advanced typography skill
Designer, Marketing Job Description
- Experience and competency in print production, file preparation, and prepress
- Wine, distilled spirits, beer, beverage or other CPG experience
- Ability to envision strategic concepts targeted towards specific retailer’s 360 shopper programs
- LINE Thailand’s Online/Offline game marketing design
- LINE Thailand’s Offline Game Event design
- LINE Thailand’s new game brand identity design
- Manage and develop production files for design collateral, based on department/floorset calendar and cadence
- Contribute to seasonal and campaign kick-off presentations with department and company leadership
- Actively work with creative partners (Graphic Design, Art Director, Copywriting, etc) to develop concept and design for future projects
- Maintain an intimate understanding of the brand and customer and stay up-to-date on industry trends and other retail brands
- Previous graphic design experience a must with a strong portfolio
- Strong knowledge of color, visual balance, and typography
- Ability to collaborate with Marketing team and other designers on the overall visual appearance of the brand and how it communicates to the target audience
- Ideal candidate has a "big picture" mentality and will play a huge role in developing the visual language that defines the brand
- Produce creative and impactful marketing materials quick and accurate turn-around
- Graphic designer must have knowledge and skills to support projects with overall art direction as needed
Designer, Marketing Job Description
- Design marketing materials including daily marketing emails, display ads, and social content
- Own the selecting & retouching of photos for use in marketing materials from seasonal photoshoots and stock photo libraries
- Collaborate with team to research data and perform A/B testing on marketing materials
- Iterate on designs based on team feedback, customer feedback, and data
- Work closely with product managers, engineers, and the rest of the team to deliver amazing experiences for our customers
- Work within established templates to illustrate / design a variety of new themes
- Translating the “program experience” into visual collateral
- Creating design options for concept reviews
- Integrating feedback from internal and external customers into revised designs
- Understanding and supporting the instructional framework of a program through creative design solutions
- Must have excellent project management and time management skills with the ability to work consecutively on multiple projects under tight deadlines
- Associate’s or Bachelor’s degree in Visual Communications, Graphic Design, Marketing, or other related field
- 3+ years experience in design studio, agency or freelance
- Must be very able with the Adobe CC Suite - Photoshop, Illustrator, InDesign
- An interest in pop culture, entertainment, and animation
- Some knowledge of Japanese licensed content helpful