Customer Value Job Description
Customer Value Duties & Responsibilities
To write an effective customer value job description, begin by listing detailed duties, responsibilities and expectations. We have included customer value job description templates that you can modify and use.
Sample responsibilities for this position include:
Customer Value Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Customer Value
List any licenses or certifications required by the position: ITIL, V3, V2, CMDB, LEAN, GB, PMP
Education for Customer Value
Typically a job would require a certain level of education.
Employers hiring for the customer value job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in MBA, Business, Technology, Marketing, Finance, Engineering, Computer Science, Statistics, Science, Accounting
Skills for Customer Value
Desired skills for customer value include:
Desired experience for customer value includes:
Customer Value Examples
Customer Value Job Description
- Conduct research and analysis into the primary drivers of customer contact
- Assisting the team with completing ad-hoc insights requests from the business
- Accountable to meet and exceed the B2B AOP revenue targets from existing base
- Accountable to set and deliver the B2B CVM plan (end to end)
- Accountable to build a robust CVM processes that takes into consideration the current operator’s capabilities / the needed enhancements to deliver the operator’s CVM activities
- Owns the customer’s value segmentation and all of the consequent decisions related to this segmentation
- Work with B2C CVM team, B2B Sales Team, and CC Team to execute CVM campaigns that will increase revenue from existing base, including uplift ARPU and ARPA
- Accountable to design churn management process (proactive and reactive retention), and work with B2B sales team, SAM team, CC team, and B2B sales operations to make sure all plan items are defined and executed with clear ownership matrix
- Work closely with the Customer Experience team on designing the customer’s journey and the hospitality plan
- Take all necessarily actions to direct the sales channel to deliver the CVM plan (incentives, push activities, trainings...etc.)
- Developing/presenting strategic proposals and business cases
- Working collaboratively with key partners to create/maintain training needs as identified
- Working collaboratively with key partners to enable technology requirements as identified
- Undergraduate degree in Business or equivalent
- University degree or equivalent qualifications/experience
- Pharmaceutical field sales experience
Customer Value Job Description
- Ensure that the CVM is complimentary to the overall launches of the marketing team
- Leads on the design of the CVM related Units namely (Bidding Unit, Save Desk/Team in Customer Care, Sales Operations Retention Unit)
- Owns the contracts policy renewals
- Understands the dynamics of the B2B Business (needs of B2B customers, decision making layers / segment
- Understand the full range of B2B products whilst being capable to efficiently deliver the right product that matches the accounts needs
- Expert in utilizing CMS, Pricing Simulators, Siebel and DWH reporting
- Capable to breakdown ATL activities into targeted campaigns
- Knowledgeable with the best targeting practices for accounts and end users
- Understands the Sales Channel dynamic, and the best ways to deliver CVM activities through it
- Capable of designing commercial business cases and lead on its assessment
- Product/disease and UK market knowledge essential
- Results-driven with proven implementation ability
- Demonstrated excellence in project management and effectively managing multiple projects and priorities
- Ability to influence and work in a collaborative way, and communicate effectively within the organisation to ensure the alignment of the sales force and other key stakeholders in the achievement of objectives
- Communicates candidly with strong verbal, written and presentation skills
- Ability to interpret market data and clinical outcomes and link to commercial opportunities
Customer Value Job Description
- Attend Training Programs, Courses, Seminars, conferences, vendor meetings, User Groups and presentations to be ready with the latest business ideas
- Other duties as directed by the Manager or other superiors
- Interface at CMO, CTO and Director of CVM levels within each OpCo and influence their outlook within the CVM area, convincing them to improve their capability to deliver a step change in their ability to manage their customer base
- Local implementation of the Group Application layer required for CVM activities
- Support capability manager/team with the development of CBM capability in local OpCos
- Research and identify best practices across the Group
- Support definition & implementation of a CVM deep analysis churn & retention root cause, multi-sim, inactivity, recharge stimulation, ARPU dilution analysis in close cooperation with the Group and local Insights & Analysis teams
- Interface at CMO, CPO and Director of CVM levels within each OpCo and influence their outlook within the CVM area, convincing them to improve their Insights & Analytical capability to deliver a step change in their ability to manage their customer base
- Development of reusable assets CVM commercial performance dashboards, Base health reporting and Campaign results reporting
- Carry out complex non-routine reporting/analysis and deep dives to understand customer and channel behavior and the commercial impact of that behavior price plan dispositioning, data usage deep dive
- Understanding of NHS market access environment would be advantageous
- 5+ years of marketing experience, preferably within the TV broadcasting, digital media, gaming or video based experiences and product
- Experience working in an agile cross-functional environments
- Corporate and in-country (operating company) experience is a plus
- Proven track record in consumer, go-to market launch campaigns
- Experience bringing medium to large-scale complex projects through the development life cycle partnering with product developers and content programming partners
Customer Value Job Description
- Building knowledge around our business and its key profit drivers
- Oversee inbound and outbound Retention efforts for 50+ Retention Agents located in the US and Manila to achieve daily/weekly retention goals and maximize customer retention
- Develop and manage the Retention strategy to minimize cancellations and drive increased engagement per user across the subscriber base
- Analyze print and digital retention activity, reporting on effectiveness
- Lead the optimization of existing programs driving forward the development and implementation of new initiatives
- Work with the outsourcing management and internal training teams to ensure that the Retention teams are performing to the highest level through monitoring and training, achieving KPIs and SLAs
- Work collaboratively with a variety of internal stakeholders, including marketing, technology and finance to solicit their input and ensure their awareness of key projects/initiatives
- Analyze marketing campaign performance and trends as they relate to retention
- Provide regular reporting to management that analyzes and contextualizes retention trends
- Establishing clinical path way program offering for clinical indication such as geriatric fracture
- Ability to monitor, communicate and find solutions to project risks and roadblocks
- Proficiency to self-manage and develop strong cross functional relationships
- Atypical high quality bar
- Ability to consider micro and macro
- Minimum 6-8 years marketing experience in Telecom sector
- Excellent writing, reading and presentation skills in English language
Customer Value Job Description
- Cooperation with the US SPS team to leverage programs and exchange experiences
- Cooperation with EU Market Development and other divisions to share experiences
- English and French language areas as primary focus
- Lead various projects to deliver growth and profitability of a global insurance portfolio
- Conduct regular assessment on data quality and model performance
- Support new analytics solution development activities
- Collaborate with other teams in a cross-functional global business environment
- Provide robust support to markets when required enabling
- Create business reports and make well-reasoned recommendations to help business growth
- Provide support to regional CVT members on client-facing project work
- Proven track of leading and achieving in P&L assignments
- Solid acumen of Financial KPIs and analytical KPIs
- Previous experience in advanced data manipulation in SQL/SAS and a flair for programming
- 5+ years experience in working with Sales/Retention teams in a large call center environment
- Experience in customer segmentation with an understanding of predictive modeling a plus
- Proven track record in coaching, mentoring and motivating individuals to deliver on inbound and/or outbound sales/retention goals