Marketing Acquisition Cover Letter

Please consider me for the marketing acquisition opportunity. I am including my resume that lists my qualifications and experience.

In my previous role, I was responsible for assistance to the Marketing and Sales Manager, whenever necessary as it relates to activities taking place both on-site and in the office.

My experience is an excellent fit for the list of requirements in this job:

• Understanding of performance marketing, particularly CPC-based
• Experience with web analytics and marketing tracking methods
• Experience with website conversion optimization
• Assess current RPS to Retail client conversion experience, identify opportunities for improvement, and manage enhancements
• Develop and activate marketing plan to support retail acquisition efforts across active and terminated participant bases
• Partner with RPS Business Development Office to integrate branches into local acquisition programs
• Explore opportunities to engage participants across other traditional and non-traditional retail channels
• Execution of communications campaigns on time and within budget

I would like to submit my application for the marketing acquisition opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for thought leadership and execute on strategies to link multiple marketing tactics (direct mail, e-mail, and digital touch points).

My experience is an excellent fit for the list of requirements in this job:

• Experience with Google Analytics, Google Adwords, and Facebook/Twitter Ads and Bid Management Software
• Track record of managing effective paid social, display, search or direct response marketing campaigns
• Prior experience managing multiple campaigns or brands
• Experience with affiliate, SEO, paid social, display ads, PPC and email marketing
• Experience with audience segmentation
• Demonstrable experience leading digital advertising campaigns for major client / company
• Working knowledge of website analytics tools (Omniture, WebTrends, Dynamic Creative Platforms)
• Excellent knowledge of marketing principles, brand, product and service management

Please consider me for the marketing acquisition opportunity. I am including my resume that lists my qualifications and experience.

In my previous role, I was responsible for insight on challenges and concerns with affiliate accounts, ensure compliance guidelines are followed according to federal and state regulations, and insight on new opportunities.

Please consider my qualifications and experience:

• Basic comfort with design software, such as making simple copy changes in InDesign, or cropping photos in Photoshop
• Adept at working in a start-up environment with the resourcefulness to find ways to accomplish tasks without detailed instructions
• Creative and inquisitive, who can think beyond the realms of current approaches and problem solve using better ideas and methods
• Demonstrated B2B marketing and digital experience, ideally within the Financial Services industry
• Proven experience with CRM (Salesforce) and marketing automation
• Effective persuasion, negotiation and relationship management skills to enable competitive outcomes when working with internal partners & external vendors/agencies
• Independent management of multiple projects, indirect leadership to enable (vs
• Self-starter and proactive in identifying opportunities and driving innovation and ideas

I am excited to be applying for the position of marketing acquisition. Please accept this letter and the attached resume as my interest in this position.

In the previous role, I was responsible for detailed and accurate sales forecasting with emphasis on new logo targeting plus long term sales outlook.

Please consider my qualifications and experience:

• Spends times identifying all stakeholders necessary and connects with all of them, to shape a collective buy-in and further push the marketing agenda
• Identifies opportunities to build relationships that will help others achieve their objectives and reaches out to those people
• Project management skills to drive the work
• Comfortable creating and updating spreadsheets and graphs
• Experienced in presenting business results to Senior Leadership
• Customer Acquisition and/or product management experience
• Analytical background/acumen strongly preferred
• Understands a sales-driven culture and is hyper focused on acquiring new customers while maintaining brand health

Please consider me for the marketing acquisition opportunity. I am including my resume that lists my qualifications and experience.

Previously, I was responsible for strategic direction to marketing communications team and collaborate on value prop delivery via effective communication channels.

Please consider my qualifications and experience:

• Have a working knowledge of and interest in on and off page organic search optimization strategy
• Represent our team with a “lean forward”, innovative approach to acquisition – help us think in new and different ways, always keeping up with the latest trends and educating the team
• Manage the acqusition budget
• Development of content strategy and content creation
• Development of social media communities within target markets
• Experience working in email delivery platforms, specifically Adobe Campaign and Cheetahmail preferred
• Strong knowledge of email best practices, CAN-SPAM compliance, and data privacy
• Thorough knowledge of MS-Office Suite (Word, Excel, PowerPoint, Access), Adobe Product Suite, Cheetahmail, Omniture, Google Analytics