Manager, Marketing Communications Resume Samples

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A Mayer

Afton

Mayer

186 Grimes Mill

Detroit

+1 (555) 308 2711

186 Grimes Mill

Detroit

Phone

p +1 (555) 308 2711

Experience Experience

Boston, MA

Manager, Marketing Communications

Boston, MA

Feeney-Miller

Boston, MA

Manager, Marketing Communications

Deploy Digital Marketing Excellence (DME) strategies and activities in support of business goals, including marketing automation and content marketing
Cost estimating, tracking and reporting of creative fees to Finance and Brand Marketing
Responsible for proofreading, editing and standardizing proposal text for proper grammar, spelling and overall quality and accuracy
Assist VP of Marketing Presentations in standardizing processes and making continuous improvements
Maintain BASF One Voice policy by managing business unit media interviews, including creation of a media guide with talking points and Q&A
Establish clear procedures for managing and measuring marketing communications activities
Manage content including writing promotional copy, editing, concept creation

Houston, TX

Program Manager, Marketing & Communications

Houston, TX

Veum, Schuppe and Sporer

Houston, TX

Program Manager, Marketing & Communications

Identify, develop and execute communications strategy for key media contacts and customer references
Partner with project teams to create Communications Plans for strategic projects
You will work with project teams as a marketing business partner to develop strategies for communicating project launch plans to our internal audiences. In this role, you will be a trusted advisor providing guidance and recommendations on types of communications and cadence, as well as identifying types of communications tools to utilize (i.e., FAQs, scripts, training, emails, etc.), and how to target a variety of audiences both internal and externally
You will champion and promote the people, ideas, successes, and initiatives within CS through our internal platforms. You will maintain our internal platforms, such as Infosys, for distributing content and partner with communications teams beyond CS to promote the work we do. You will also develop new programs, processes, and platforms for sharing information
Building upon the success of the previous year, we are seeking a more formalized way to identify and measure which events and content have the greatest impact on our customers. By partnering with the Customer Success Services team, you will create a marketing framework to drive the cadence of accountablility and standardizations on how we drive awareness of all of CS customer events and Success Stories
Manage external parties including advertisement and PR agencies to develop and execute marketing and PR plans and oversee the communication mix, including above and below-the line advertisement, promotions, sponsorships, public relations
Lead and manage MasterCard corporate communications in Korea in a manner that activities are aligned with and measurably support MasterCard's business objectives and priorities in Korea

present

Chicago, IL

Senior Manager, Marketing Communications

Chicago, IL

Little-Tromp

present

Chicago, IL

Senior Manager, Marketing Communications

present

Manage multiple headcounts, provide ongoing training, and successfully maintain individual development plans for all reports to promote development
Develop, execute and manage a compelling marketing program, supporting the above with flawless execution
Execute performance and career development discussions
Develop strategic communications plans in close cooperation with the marketing management to influence external audiences and achieve business goals
Spearhead management and evolution of all team work processes and tools
People management and development
Develop a multi channel, integrated communications plan that supports this strategy and manage the execution from start to finish

Education Education

Bachelor’s Degree in Marketing

Central Michigan University

Bachelor’s Degree in Marketing

Skills Skills

In-depth understanding of marketing principles, planning, goal setting and measurement of marketing activity success to refine and continuously improve strategies and tactics; understanding of PBM industry
Excellent written and oral communication skills
Demonstrated knowledge in collateral material design and production
Ability to work independently
Ability to supervise one or more employees
Extensive knowledge in several specialized disciplines
Ability to integrate critical information from many diverse areas
Proven success in market sizing, lead generation, promotion/campaigning and selling healthcare products and services, along with demonstrated sales pipeline management in a related healthcare industry
Knowledge of publication software
Working knowledge of Visio is helpful

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Manager Marketing Communications Resume Examples & Samples

Bachelor's Degree in Marketing, Public Relations, Communications, Journalism, English or a related field is required
4+ years copywriting experience including heavy emphasis on blogging and social media
Writing for a B2B, or technology or software development company, is highly desirable
Healthcare industry experience is highly desirable
Ability to understand complex issues and industry quickly
Able to translate complex product feature and function descriptions into simple compelling value proposition messages
Ability to write creatively and journalistically across inbound and outbound marketing and communication efforts
Experience writing for direct, digital, and promotional marketing, advertising, white papers, and case studies, or a relevant combination of education and experience (writing samples in multiple formats will be requested)
Experience developing content that communicates corporate and/or product voice and value proposition across multiple marketing channels
Experience optimizing content for today's SEO requirements
Advanced knowledge of digital media channels & digital advertising requirements
Experience with e-mail marketing best practices
Knowledge of user interface design & responsive design
Ability to collaborate and communicate effectively throughout the organization and work directly with a variety of internal customers
Strong attention to detail as well as business copywriting standards
Ability to edit for grammar and style

Associate Manager, Marketing Communications Resume Examples & Samples

Direct responsible for translating product positioning and messaging into development and delivery of all HKDL creative assets for HK & China market and obtain approval from Head of IMC, and respective executives
Direct responsible for the development and implementation of new initiative launches with input for media strategy and plans for HK & China market
Lateral leadership when partnering with different business units (market, sales, distribution marketing) to ensure projects are delivered according to plan
Responsible for design, maintain and implement work flow processes to ensure full compliance of HKDL/Disney companies’ policies
Serve as a brand guardian to non-marketing business units to ensure all communication materials carries consistent Disney style and within brand guidelines, especially working for Alliance, Synergy and Co-marketing partners in HK & China
Bachelor degree in Marketing / Business / Communication
6 years of relevant experience. Online experience and client and agency experience in communications preferred
Knowledge of market dynamics and turning them into strategic creative needs
Understanding consumers in HK and China and equip latest trend in advertising/ print and TV production industries
Possess superior project management skills to stay on top of schedules and progress, balancing for creative innovation while managing cost efficiency on a daily basis
Excellent communication skills and ability to motivate others and cope with diversity
Ability to identify advertising ideas that reflect the agreed copy strategy

Manager, Marketing & Communications Resume Examples & Samples

Degree or diploma in journalism, communications, public relations, marketing, writing or other discipline supportive of a writing role
Canadian Securities Course (CSC) or other relevant financial services industry designation preferred; candidates may apply with relevant experience and without credential on understanding that an acceptable designation will be attained within one year of being hired
Knowledge/experience in the financial services industry; experience in the brokerage industry a definite asset
Superior writing, editing and proofreading skills; excellent news judgment and ability to discern industry trends as they affect CIBC Wood Gundy
Highly organized and attentive to detail; able to multi-task independently and to manage projects as assigned
Strong communications and interpersonal skills with the ability to build relationships and maintain professionalism; experience interacting with Senior Management
Experience managing relationships with a high degree of tact, skill and diplomacy
Developed project planning, management and scheduling skills sufficient to prioritize projects and meet project deadlines
Experience as a project leader/manager with ability to juggle multiple projects and meet challenging deadlines
Proficient using Microsoft Word, Excel, PowerPoint, Outlook and web searches

Senior Manager, Marketing Communications Resume Examples & Samples

Team with key stakeholders in brand marketing, development, community, creative services, and external agencies to develop highly-effective integrated marketing campaigns based on research, analysis, and your infinite knowledge of games
Write effective creative briefs that capture the essence of the marketing challenge and identify the objectives of the campaign
Lead and project manage internal and external creative agencies to deliver innovative, Blizzard-quality results both on time and on budget
Conceive and execute meter-moving retail promotions
Help develop and coordinate quarterly marketing plans and the strategies, tactics and resources necessary to achieve the franchise goals
Work collaboratively with key stakeholders to align marketing activities to the company's broader vision and goals
Own the creation and execution of a detailed content matrix that synthesizes the franchise’s marketing communication needs into a coherent plan
Defend, champion, and evolve the voice of the Blizzard brand

Manager Marketing Communications Resume Examples & Samples

Plan and implement communications for marketing programs or initiatives. Coordinate with business partners in distributing to the appropriate channels/media.Work with internal agencies to develop and update marketing materials. This includes content development, writing, editing, proofreading, review and production process oversight. Update highly templated material on a regular basis, which primarily involves sales announcements. Ability to work cross functionally across the organization
Develop and monitor effectiveness and make recommendations for improvement
Write and manage weekly time sensitive announcements that require distribution internally and externally
3- 5 Years marketing experience
Strong project management skills with demonstrated ability to manage multiple priorities and handle deadlines
Proofing skills and attention to detail
Financial experience preferred

Manager, Marketing Communications Resume Examples & Samples

Coordinate and prepare presentations and marketing collaterals to be used in client and consultant meetings and/or with prospects
Update content per established QMA marketing and communications on a monthly, quarterly and ad-hoc basis
Extensive interaction with internal and external (Prudential) business partners, i.e., investment professionals, client service, consultant relations, sales, product specialists, Sub-advisory sales team, performance team, data reporting, and Prudential annuities
Oversee the dissemination of related marketing content across sales channels
Responsible for proofreading, editing and standardizing proposal text for proper grammar, spelling and overall quality and accuracy
Assist VP of Marketing Presentations in standardizing processes and making continuous improvements
Provide back-up support for coordination of compliance review of all materials as needed including necessary follow-up
Provide back-up support in preparation of materials and coordinate giveaways for trade shows/conferences as needed
Provide back-up support in coordinating media placements
Provide full back up support to manager as needed
A minimum of 4 years of experience in financial services
Experience in financial services marketing / communications
Strong analytical skills, high aptitude for numbers and attention to detail
Strong proficiency with Microsoft package especially PowerPoint and Adobe InDesign
Must possess strong project management, communication, interpersonal and organizational skills
Ability to develop effective internal/external working relationships
Exhibits leadership qualities, self-confidence in ones work, can be a problem solver as well as a team player
Ability to work under time pressure and manage competing priorities
During peak production periods the individual may be required to work after regular work hours

Manager, Marketing Communications Resume Examples & Samples

5+ years of experience in similar positions
Demonstrated knowledge in collateral material design and production
Ability to supervise one or more employees
Extensive knowledge in several specialized disciplines
Ability to integrate critical information from many diverse areas
Prior experience in healthcare
Knowledge of publication software

Digital Manager, Marketing & Communications Resume Examples & Samples

Project management of digital products (including brief, design, build, test, deployment and operationalisation)
Day-to-day management and execution of BAU requests, including content updates, technical troubleshooting and basic design
Provide support and advice to the marketing and communications team regarding digital best practice
Contribute to and support IT led projects where required
Collaborate with one digital team member, agency staff and other peers within the group
Staff training and process documentation
Education and enforcement of digital brand guidelines
Content governance
General team administration

Manager, Marketing Communications Resume Examples & Samples

Minimum 5 years marketing experience with 3 years in a Creative Services department design firm, advertising agency or related experience
Bachelor’s degree from a four-year college or university is required; Marketing or other related field preferred
Proficient in Microsoft Outlook, Word, Excel, PowerPoint
Strong project management skills including the ability to effectively prioritize and determine accurate product to meet customer need
Strong understanding of creative conceptualization process and ability to communicate strategic needs of channel owners to outside vendors
Self–directed with the ability to work in a fast paced, deadline driven environment
Excellent interpersonal and communication skills (written and oral) for effective interaction with all levels both inside and outside the company
Language skill desired: Spanish

Senior Manager, Marketing & Communications Resume Examples & Samples

University degree with 7-10 years’ in the financial services or investment industry, preferably in a marketing department - Brokerage experience an asset
Innovative problem-solver
Excellent interpersonal and communication skills (written and verbal) to effectively work with the team, management and key stakeholders – experience working with Investment Advisors considered an asset
High degree of professionalism
Ability to multitask with solid project management skills
Exceptional aptitude for assessing creative and visual concepts and for reviewing and editing promotional copywriting and corporate messaging with a high attention to detail
Strategic and analytical thinker
Strong knowledge of MS-Office tools with advanced knowledge of Excel, Word and PowerPoint

Sales Supervision Manager Marketing & Communications Resume Examples & Samples

Review and approve advisor created client/prospect communication items. These items will be reviewed from a brand and regulatory compliance perspective to ensure they are truthful, accurate and not misleading
Consult with advisors on aligning their materials with compliance, brand and company policies
Interact with CCRG, Brand, Legal and other business partners outside of the Risk Mitigation department as necessary prior to RP approval
Experience with reviewing advisor/client written and electronic communications
Proofreading and editing experience
Strong knowledge of Ameriprise brand standards and regulatory policies
Must be detail-oriented and a problem-solver with strong organizational skills and demonstrated success in facilitating multiple tasks or projects and driving them to completion
Must exercise strong judgment and be able to think through “gray areas” and be able to effectively drive compliant advisor behavior
Ability to manage conflict, with skills in navigating issues with various business partners
Experience with cross function communication; have an established network of contacts with various Ameriprise Departments
Proficient with Microsoft Word, Excel, PowerPoint, Outlook and Lotus Notes
3+ years of relevant experience

Senior Manager, Marketing Communications Resume Examples & Samples

Develop a consistent marketing strategy aligned to the company’s vision, mission, and goals
Develop, execute and manage a compelling marketing program, supporting the above with flawless execution
Create and maintain UTC Aerospace Systems’ corporate narrative, image and brand and communicate appropriately and effectively to key audiences through external channels
Own proactive and reactive communications strategies and tactics related to our products and business; including but not limited to news releases, response to media inquiries, position statements, key messages, Q&A and acting as the company spokesperson
Anticipate and manage communications for issues and crisis that could impact the company’s reputation among key stakeholders, employees or business activities
Lead and develop the external marketing and communications team taking the team talent to the next level, ensuring a strong bench of communication leadership and expertise
In close collaboration with employee and executive communications, evaluate external opportunities from internal content relating to leadership, sustainability, innovation and performance. Prepare proactive communications materials and media and social outreach plans
Manage and create content for corporate marketing collateral, website/blog/social media, and other initiatives
Bring creative insights, ideas and strategies to bear while working in-the-trenches to effectively monitor and manage plans, process and people for successful and timely execution
Develop a marketing and communications metrics measurement dashboard with a baseline to measure program improvements with identified benchmarks for success
Keep abreast of new and best practices in branding, marketing, social technology, innovation, and industry-wide standards
Responsible for setting, monitoring and managing the external marketing communications budget

Manager, Marketing Communications Resume Examples & Samples

Create and collaborate on quarterly Marcom plan of record
Ensure creative assets for all Marcom activities are aligned with the Marcom strategy
Deliver creative assets/versions to support all region requirements
Collaborates with appropriate personnel to execute Marketing Communications strategies that advertise the Company's new and existing products or services across all media
Manages the creative development of all marketing tactics for each marketing campaign and program, including direct mail, brochures, web content, sales letters, flyers, newsletters, newspaper and radio advertising, and other projects
Consults with Director regarding strategy, content, design, and production of all marketing materials and is responsible for ensuring accuracy of content before being communicated
Provides leadership and direction to Marketing Communications personnel, and develops and implements appropriate methods, practices, policies to guide work
Serves as liaison between Marketing Communications and Public Relations (and additional necessary parties) to ensure project goals, timelines, and budget parameters are maintained. Ensures key Marketing Communications programs are communicated both internally and externally
Partners with media services to develop relevant media plans for each Marketing Communications programs to help drive retention and acquisition

Manager, Marketing Communications Resume Examples & Samples

Manage projects and processes including budgets and timelines, legal reviews, creative approvals and individual creative assignments
Work closely with the agency to ensure executional excellence against Divisional marketing plans
Work closely with legal to ensure compliance of all acquisition communications
Ensure creative excellence across all campaign tactics including but not limited to broadcast, radio and print
Prepare and distribute written acquisition message guidelines detailing the appropriate 'do's and don'ts' in order to gain consistent messaging across all internal and field communications
Review creative from Division teams to ensure message consistency and accuracy of claims
Manage budget related activities included POs and budget management

Associate Manager, Marketing & Communications Resume Examples & Samples

Assist Investment Advisors with brochures, ads, client/prospect event invites, pitch books, team profiles, individual websites and other forms of marketing materials; including review and approval of editorial content for specified region(s) as assigned
Act as primary contact for Marketing hotline and email inbox marketing requests
Ensure all marketing materials leverage brand standards while adhering to industry and compliance regulations and standards
Build and maintain relationships with internal business contacts to ensure effective creation and implementation of marketing and communication strategies
Offer advice and provide supporting materials to Investment Advisors who are seeking to integrate social media into their business practice
Provide updates to the business on how Investment Advisors are using social media with feedback and observations for improvement
Strategize with and educate the management team on incorporating various social media techniques into the corporate culture
Execute ongoing research on social media in the financial industry and investigate how others are implementing the use of such tools
Assist with recognition programs and various marketing programs effectiveness and performance, for specific marketing initiatives
Support annual client business objectives and provide strategic marketing insights for product launches
Act as a key resource for CIBC’s community involvement campaigns, including Run For The Cure and CIBC Miracle Day

Manager Marketing & Communications Intelligence & Reporting Resume Examples & Samples

Design, develop, and deploy media monitoring and social media analysis for a global and regional marketing and communications team
Determine and make recommendations on the most effective tools in the marketplace for media monitoring and research and social listening
Support management of social listening and media monitoring vendor relationships and regularly evaluate those relationships to determine effectiveness of tools
Establish metrics framework, benchmark metrics and baseline assessment for earned media for future measurement and comparisons
Develop quarterly, monthly and ad-hoc campaign-specific reports with both quantitative and qualitative measurements such as share-of-voice, tone, message penetration, etc
Track and develop daily media monitoring reports for U.S. communications team and help set-up reports for individual business teams and regions globally
Build strong relationships with global and regional marketing and communications teams and develop an understanding of the priority business needs
Provide social listening and media monitoring as needed for ad-hoc crisis communications needs
Work with the broader analytics team to ensure earned media is represented and integrated into the broader marketing communications analytics
BA/BS degree in communications, statistics and/or marketing
Experience establishing search terms and working with media monitoring tools such as Radian 6, LexisNexis, Factiva, ProQuest, TVEyes, Critical Mention, NetBase, Sysmos, Cision Vocus or other comparable monitoring tools
5+ years of experience developing, designing, and deploying media monitoring and social media analysis
Knowledge of statistical tools and packages (e.g., SAS, SPSS, R) preferred
Excellent interpersonal skills to communicate and collaborate with various stakeholders across the company
Experience in training and supporting large, global marketing and communications teams on social listening, media monitoring and measurement tools
Experience working in a complex, global, matrix organization and stakeholder management
Ability to work under extreme deadline pressure and manage multiple assignments at once
Experience in banking, payments and/or retail preferred
Highly collaborative with deep interpersonal and leadership skills to influence and build credibility as a "peer" with Global Functions and Regions
Team oriented, collaborative, diplomatic, and flexible, with excellent presentation skills, including strong oral and writing capabilities
Advanced level of Excel, Word, Outlook and PowerPoint required

Manager, Marketing Communications Resume Examples & Samples

Design and manage the process for the creation, approval, and implementation of collateral materials and customer correspondence working with designers, but not limited to the following
Marketing collateral: multi-media CDs and presentations, brochures, product information sheets
Direct Mail: letters, postcards, stationary, envelopes
Electronic Communications: html e-mail design, SMS texting, automated voice recordings, in-vehicle messaging, mobile apps
Other customer communications: such as subscriber agreements, internet site content, html newsletters, external PowerPoint presentations, material for trade shows and events including conferences
Program types: service/product promotion, enrollment, welcome, engagement renewal, conversion and deactivation and win-back phases of customer lifecycle
Produce high-quality copy and messaging content for multiple printed and electronic communication channels. Mainly focusing on driving customer renewal
Coordinate with brand teams and OEM’s designated Marketing contacts to identify and define marketing and communication opportunities
Develop, document and communicate the marketing communication plans for multiple OEMs
Coordinate and manage communications content as well as the internal and external review and approval processes to ensure consistency, accuracy, legal compliance, effectiveness/timeliness and that messaging is in line with OEM requirements/expectations
Manage the day-to-day relationship with design agencies, vendors, internal stakeholders and contractors
Manage the OEM brand extension process by maintaining thorough knowledge of OEMs’ Graphic Standards Guides and proper incorporation of OEM intellectual property (logos, taglines, etc.) into communications
Manage the collection, writing, and approval process of customer testimonials, including interaction with the end-user customer as a professional representative of SiriusXM Connected Vehicle Services when necessary
Manage and track the cost estimates and actual expenditures for the design and production of all marketing communications, including all associated billing as needed. Graphic design including logo and icon development
Supervisory experience helpful, but not required
Bachelor’s degree in Marketing or Graphic Design or related field required
5-10+ years in marketing communications, preferably in both B2B and B2C
Strong writing, editing, and creative vision with proven portfolio of projects
Excellent presentation skills for meetings with automotive industry clients are required
Strong organization, team-building and multi-tasking skills
Strong editing and attention to detail
The ability to adapt to a changing, fast-paced environment that requires significant multi-tasking
Ability to drive results in cross-functional teams and with clients
Must be proficient in Adobe Creative Suite as well as Microsoft Office including PowerPoint

Associate Manager, Marketing & Communications Resume Examples & Samples

Act as primary contact for Marketing hotline and manage marketing mailbox
Follow up on social media submissions with an Approval or Rejection within defined timeframe
Provide updates to the Business on how Investment Advisors are using social media with feedback and observations for improvement
Act as a key contact for marketing Warehouse and branded collateral

Brand Manager, Marketing & Communications Resume Examples & Samples

3-5 years creative graphic design experience
Undergraduate degree from an accredited college or university in the discipline of marketing, graphics and/or digital design preferred
Excellent computer and graphic software skills with strong proficiency in Adobe Creative Suite 5 (particularly InDesign, Photoshop and Illustrator), and Microsoft Office (particularly Word, Publisher, and PowerPoint)
Ability to navigate online content management systems, including WordPress
Experience with managing e-mail marketing platforms, like Constant Contact or Mail Chimp
Must have excellent communication skills, both written and verbal, in the English language
Create promotional materials for assigned marketing and communications initiatives to include, but not restricted to, advertisements, e-blasts, banners, posters, flyers, brochures, reports, social media, and other print, online and creative materials
Ensure compliance with national Y brand throughout the organization
Communicate with staff, members, volunteers, parents, contractors, and vendors in completion of initiatives
Responsible for developing, implementing, and maintaining content services that support marketing engagement strategy across all digital channels – e.g. Web, social media, mobile, electronic newsletters, etc
Bid and coordinate assigned promotions with vendors for the completion of the campaign
Provide assistance to staff in developing their branch and program promotions
Assist department in development of new marketing and communication strategies

Manager Marketing & Communications Resume Examples & Samples

Develop and deliver Japan channel marketing initiatives in support of the MUTB partnership
Package and curate available investment content for use in the Asia region
Digital & social marketing activity
Design and execute campaigns and events for the Asia region to support business growth targets
Run campaign and event PIRs and ensure key learnings and insights are fed into the Head of Research & Insights

Manager, Marketing Communications Resume Examples & Samples

Accountable for the development of integrated communication strategies that support the Bankers Life and Bankers Life Securities marketing plans and help achieve business goals
Plan and coordinate the development of communication tactics for the by developing strong cross-functional partnerships with internal departments including senior leadership, business unit partners and creative, photography, web, video and public relations
Conduct necessary market and competitive research for the development of copy in print, web and visual media marketing projects. Examples include: point-of-sale product brochures, customer guides, sales presentations, agent training, websites, marketing campaigns, articles, memos, PowerPoint presentations, direct mail advertising and DVD/online video scripts
Manage content for external websites and social media outlets to ensure updated and relevant content to drive site views
Write engaging, concise copy to drive marketing and sales initiatives as it relates to point-of-sale product brochures, customer guides, sales presentations, agent training, websites, marketing campaigns, articles, memos, PowerPoint presentations, direct mail advertising and DVD/online video scripts
Manage brand standards providing expert directional advice on copywriting and editing to internal departments to ensure the voice/message of communication project is audience-appropriate and reflective of the company and its products
Support brand standard efforts through copywriting, editing and project coordination as may be needed for sales and business goals
Support detailed communication process through data management system (Tracker)
Support approval process by facilitating relationships throughout the company as it relates to the communications topic
Manage all assigned communications projects from inception through implementation with minimal supervision
Develop project timelines and estimates and then ensure project milestones are met and costs are in line
Work closely with senior leadership, directors, marketing communications managers and product marketing to drive the development of merchandising, advertising and promotional projects from a communications plan, promoting product exposure and driving sales
Maintain strong relationship skills: demonstrate excellent interpersonal skills to initiate and maintain executive-level interaction with all program partners; establish and maintain strong relationships, leading regular status meetings and cross-organizational planning activities; launch and coordinate all marketing efforts with appropriate service providers – internal and external creative agencies, in-house online production team and others
Work with internal clients to define goals and objectives of the communications piece and gain a better understanding of the products features and benefits. Must be able to translate that information into a clear, concise and compelling message
Serve as a subject matter expert for communication based projects within the Bankers Life business segment. This will require willingness to stay on top of the latest sales initiatives and technology trends with familiarity of social networking and how that may effectively support marketing initiatives
Complete all project deliverables based upon timeline assigned in a fast-paced environment
Manage multiple projects and priorities with strong attention to detail
Maintain a close and supportive working relationship with all team members in communications department
Demonstrate continuous initiative to learn and understand the CNO brand(s)
Support internal tracking and inventory process related to approvals, implementation and inventory
Support the completion of financial details in support of various projects; e.g. projected budget plans
Stay up-to-date on developments in multiple business units and related industries and the impact/relationship to relative to day-to-day interest

Program Manager, Marketing & Communications Resume Examples & Samples

Develop and execute integrated marketing strategies and campaigns for Korea. Activities include developing comprehensive and effective issuer, cardholder, and merchant marketing strategies to meet business objectives. Key deliverables include driving MasterCard card issuance, usage, brand preference, etc
Lead and manage MasterCard corporate communications in Korea in a manner that activities are aligned with and measurably support MasterCard's business objectives and priorities in Korea
Manage external parties including advertisement and PR agencies to develop and execute marketing and PR plans and oversee the communication mix, including above and below-the line advertisement, promotions, sponsorships, public relations
Entrepreneurship, accountability, sense of urgency, business acumen, and cross functional teamwork capability
A proven leader who is results driven and who takes a disciplined approach to achieve results
Creative, resourceful, with good analytical skills, and the ability to lead a team, and manage projects effectively across the various departments. Good interpersonal skills are a necessity
Exposure to the financial industry is a plus
Experience in digital marketing is preferred
Degree holder in marketing-related field is preferred
Exemplary verbal and written communications skills in Korean and English
Experience in marketing strategy, brand marketing, product marketing, advertisement, promotion, and corporate communications with demonstrated success
BA degree required, advanced degree preferred

Senior Manager, Marketing Communications Resume Examples & Samples

Translating consumer, category and customer insights to develop communication platforms that show customers how Kellogg brands and programs can drive their sales and profits
Working with Kellogg business units and agency partners, developing internal and external Integrated Marketing Communications (ICM) strategies to support business objectives
Supervising the execution of promotional IMC programs from initiation through completion, including leading development of advertising and media planning, external facing division website, customer email marketing programs, social media and public relations
Leading internal and external communications for the division, including reputation management for the company and division President, crisis communications, sales/customer communications and corporate announcements
Managing division leadership communications, working closely with Vice Presidents and Human Resources
Providing strategic guidance and direction to agency partners and reviews all materials to ensure communication is accurate, relevant and consistent with Kellogg corporate messaging and positions
Managing a complex budget that crosses multiple product portfolio’s and channels
Bachelor’s degree in communications and/or integrated marketing communications with a thorough understanding of IMC principles and practices
Extensive experience with integrated marketing communications and/or agency experience required
Excellent communication and project-management skills with very strong writing, proofing and editorial skills
Ability to meet tight deadlines with multiple priorities, while executing on projects in a fast-paced environment

Associate Manager, Marketing Communications Resume Examples & Samples

Lead the implementation of marketing communications initiatives including advertising, collateral materials and content management
Develop and maintain creative work flow
Provide creative support to internal clients (Ticketing, Operations, Hotel, F&B and HR teams) to ensure projects are properly channel through appropriate creative services team and deliver within budget and time
Work closely with product, entertainment and operation teams for all on property production execution arrangement and logistics
Responsible for print creative assets management - leverage / optimize / manage quality of assets produced
Manage budget and deliver programs within admin and audit process
Bachelor degree in related discipline
At least 6 years of solid advertising / marketing communications experience with demonstrated knowledge of advertising development
Demonstrated ability to inspire and motivate all levels of management. Able to cope with diversity and fast-paced environment
Ability to balance and prioritize multiple tasks and assume new tasks or responsibilities with minimal supervision
Strong creative instincts and judgment. Highly motivated and result-oriented
Demonstrated ability to communicate effectively, including a proficiency in clear, concise, and compelling oral and written communication
Excellent presentation skills in a multilingual environment (English and Cantonese, Mandarin a distinct advantage)

Senior Manager, Marketing Communications Resume Examples & Samples

7+ years of experience in a communications or marketing role in a corporate or agency environment
Experience in planning and implementation of strategic and tactical communications plans
Experience working with all aspects of communications, digital, media, copyright, electronic mediums and print vendors
Formal or informal people management experience
MBA or Master's in Marketing, Communications, Journalism or Public Affairs
10+ year experience Previous experience marketing to physician customers in the medical device or pharma industries
Proven ability to understand global marketing communications principles and cultural issues
Able to create strategies, messages and materials that promote Medtronic products to gain competitive advantage
Understanding of how Medtronic products work and how they are used in the clinical setting
Knowledge of the cardiovascular system, medical terminology, anatomy, physiology, disease states, and indications for medical device use
Experience partnering with and managing external vendors and/or working with internal creative teams
Knowledge and understanding of both traditional and emerging communications channels, including social media and digital platforms

Senior Manager, Marketing Communications Resume Examples & Samples

Works with area, division, and corporate contacts within the Company to assure consistency of brand voice, messaging, and outreach efforts
Directs agencies and local resources to design targeted campaigns for diverse marketplace
Manages the creative development of the content marketing, digital marketing and public relations strategies
Assists Product Marketing with marketing tactics including: brochures, web content, sales presentations, flyers, newsletters, and other projects
Consults with leadership team regarding strategy, content, and marketing materials and is responsible for ensuring accuracy of content before being communicated
Provides leadership and direction to Marketing personnel, and develops and implements appropriate methods, practices, and policies to guide work
Serves as liaison with Public Relations and additional necessary parties to ensure project goals, timeline, and budget parameters are maintained. Ensures key Marketing programs are communicated both internally and externally
Develops relevant media plans for Marketing Communications programs to help drive retention and acquisition
Maintains PR, digital and content marketing calendars and tracks associated expenses and accruals
Develops and implements mechanisms for response analysis to determine ROI on selected campaigns and programs
Experience in B2B marketing, with understanding of technology, solutions or software

Manager, Marketing Communications Resume Examples & Samples

Deploy Digital Marketing Excellence (DME) strategies and activities in support of business goals, including marketing automation and content marketing
Support customer event management such as trade shows by developing project plans and messages. In the case of multi-business events, flexibly lead and support projects depending on the role of the business unit
Oversee the writing, editing and placement of success stories in BASF and BU internal communication vehicles

Senior Manager, Marketing Communications Resume Examples & Samples

Develop strategic communications plans in close cooperation with the marketing management to influence external audiences and achieve business goals
Maintain BASF One Voice policy by managing business unit media interviews, including creation of a media guide with talking points and Q&A
Manage the implementation of e-marketing tactics and messages in the business websites and portals, both external and internal
Work in collaboration with global communication colleagues from the divisions, as well as global and regional corporate communications to support One Voice communications, the “one business, one team” strategy and the BASF brand
Work with senior executives to develop internal communications messages to motivate employee engagement and commitment
Commit to "hiring the best" internally and externally
Create an inclusive environment which embraces and derives value from diversity

Senior Manager Marketing Communications Resume Examples & Samples

Must have a minimum 7 to 10 years of related marketing experience
Project Management experience, required
People management and talent development experience required

Senior Manager, Marketing Communications Resume Examples & Samples

Development and execution of the overall market communication strategy including the content strategies for MPTS and 4 sub business unit entities. Keeping a focus on moving prospects through the purchase process, and customer loyalty, this role will be responsible for leading communications to this end
Develop a multi channel, integrated communications plan that supports this strategy and manage the execution from start to finish
Create and manage appropriate campaigns, working with product marketing, product management, and sales to prioritize business requirements to deliver on end-to-end marketing
Research and insights into key customer segments, a deep understanding of the customer perspective, influencers, preferences, and preferred communication channels by segment. Develop an understanding and opinion on which media channels will be most effective by segment type, and incorporate fact-based information in the strategy
Lead and manage a team of professionals in multiple locations
Guide the crafting of messaging for consistency across multiple communication platforms
Develop and implement a holistic, integrated digital marketing presence
5+ years in a B2B or B2C technology company with deep experience in planning and executing market communications. Strong integrated marketing skills
3+ years of demonstrable project management and time management skills, with the ability to manage multiple simultaneous projects
3+ years in leadership and people management, with experience in attracting, motivating, and developing talent
Experience managing agencies is essential
Excellent interpersonal and cross-group collaboration skills
Comfortable with presenting at executive levels

Manager, Marketing Communications Resume Examples & Samples

Successful project management skills and history of driving projects to completion in a high-pressure and fast-paced environment
Bachelor’s degree required in Public Relations, Marketing, Journalism, a related field, or equivalent
Self-initiative to follow-through and complete assignments in a timely manner
Ability to manage large or small cross-functional teams of people and make sound, strategic decisions and recommendations
Up to 25% travel required

Manager, Marketing Communications Resume Examples & Samples

Serve as a member of the Business Unit Leadership Team
Coach and develop team members to reach their full potential
Support development assignments and movement of talent across units
Motivate and challenge to drive high performance
Execute performance and career development discussions
Role model and enable development of competencies in others needed to implement BASF's strategy
Establish and support a safety culture in which all accidents are preventable

Manager, Marketing Communications Resume Examples & Samples

Support the development and implementation of content marketing campaigns across multiple channels that communicate the company’s vision, objectives and key messages for corporate and business units as assigned
Research and messaging to support telling the UTC story across multiple platforms and formats; collaborate with public relations, internal and executive communications, and sustainability colleagues at corporate headquarters and the business units to help define and promote the brand story and messages
Manage the development of UTC collateral materials to support key programs or company events
Collaborate across UTC businesses to ensure all company communications adhere to branding policies
Partner with research firms to develop a comprehensive research program that measures the effectiveness of UTCs reputation and communications activities
Develop standards, systems and best practices for content creation, distribution, maintenance, content retrieval and repurposing, including the implementation of content strategies
Collaborate and develop a cross-functional team involving communications and ITC colleagues at UTC businesses to implement an enterprise-wide digital asset management application and standard work processes
Demonstrated strong research and editorial skills
Demonstrated success in working in a team environment and ability to collaborate with an array of colleagues – from other functional departments, across UTC’s business units, and in different geographic locations
10+ years communications experience with proven written, verbal and electronic skills required. Effective at managing multiple projects under pressure and demanding deadlines. Experience in multi-national, technical industrials or UTC’s aerospace and commercial business markets highly preferred

Senior Manager, Marketing Communications Resume Examples & Samples

8+ years experience in marketing communications for the life science market or similar products and technology
A portfolio of examples demonstrating writing and creative capabilities across a variety of marketing media: web content, brochures, direct mail, press releases, etc
Proven track record of managing multiple projects in a fast-paced marketing environment with a demonstrated ability to meet deadlines and stay within budget
Excellent interpersonal skills with the ability to gain consensus and facilitate decision making processes within a matrixed environment
Strong computer skills, especially MS Excel, Word, and PPT
Web & email marketing experience
Ability to interact with and effectively influence different personalities and cultural/divisional perspectives to achieve consensus
IND-LPG

Program Manager, Marketing Communications Resume Examples & Samples

Creates and implements innovative internal and external communications programs utilizing a variety of media including direct mail, brochures, TV, Web and print media. Communications programs may include advertising, sales support, internal communications, company meetings and events and public relations initiatives
Incorporates, solidifies and leverages the corporate brand image and the image of the company/SBU in internal and external communications. Assures adherence to company communication standards/guidelines. Ensures consistency with corporate look and feel
Partners with clients to learn and understand their business needs and competitive pressures; leads marketing communication and brand management initiatives and strategy for assigned client groups
Projects or forecasts future internal and external needs. Develops short and long-term marketing communications objectives
Leads projects with vendors to develop and prepare promotional campaigns, select media and formats to inform potential customer of products
Manages outside vendors in developing and supplying communication tools, such as brochures, direct mail letters, materials for special accounts, videos, etc. Ensures projects are completed within the desired budget, schedule and quality limits
Establishes and evaluates metrics and performance benchmarks for marketing communications programs

Manager, Marketing Communications & Events Resume Examples & Samples

Develop and refine the ACS integrated marketing communications strategy and brand positioning plans to ensure communications to customers, partners and other key constituents are clear, impactful, consistent and aligned
Strategically increase ACS business visibility and relevance in key U.S. markets through the creation and execution of traditional and non-traditional communication vehicles and channels, including research, public relations and executive participation, advertising (both on-line and off-line), e-marketing, trade shows, collateral, sales support efforts, videos, social media, etc
Managing the ACS Brand Strategy process including creation of positioning and messaging, brand architecture, visual identity and product naming protocol
Executive produce key industry trade shows by creating a clearly defined trade show strategy that includes pre, during and post trade show activities and measurement (brand, messaging, design, editorial opportunities, metrics) globally across the ACS business
Direct and manage the creation of sales and marketing collateral (brochures, bulletins, messaging pieces, presentations)
Lead the creation and development of a customer-centric website including content audit, copy creation and optimization, SEO strategy (paid and organic), design and measurement
Utilize the website and web-based technologies to effectively market to customers and other stakeholders. Leverages web analytics, SEO and on-line outlets to maximize lead generation and brand awareness
Champion of social media tools and technologies, with a track record of creating and implementing successful social media programs. Keep up-to-date with constantly evolving technologies in on-line social networking, search tools and Web 2.0, and work closely with sales team and customers to create innovative, effective campaigns
Assess social media marketing strategies to determine return on investment. Identify and tap into new channels to optimize ROI and fuel revenue growth
Manage and Collaborate with vendors and outside agencies where necessary on communication program development and execution
Develop and enhance communications-related performance metrics to measure effectiveness, progress, and business impact
Collaborate with Ocwen Corporate Communications on enterprise-wide programs and initiatives where ACS may be included or featured, such as the company's internet site, corporate branding campaigns, digital or social media activity, internal and external news coverage, etc
At least 5 years of Marketing Communications experience
At least 3 years of experience with Social Media campaigns, the design and creation of marketing materials, and Vendor Management
Marketing within the Financial Services industry
Bachelor Degree in Marketing or Communications field
7 years of Marketing, Brand or Communications experience
Marketing or Communications experience within the Auto Finance Industry

Assistant Manager Marketing Communications Resume Examples & Samples

Holds a degree in Hospitality or Tourism Management, Media and Communications or other Marketing related subjects
Enjoys meeting and interacting with people
Excellent communication and writing skills
Able to coordinate and organize well with excellent time management
Good computer skills especially in MS Office, MS Outlook and other media software
Minimum two to four years of experience as Executive in public relations
Preferably with experience in Travel / Hotel industry / F&B Industry

Manager, Marketing & Communications Resume Examples & Samples

Develop and execute overall brand marketing strategy for Project
Develop and execute core social and digital marketing strategies for each show launch and sustaining campaigns
Seek innovative ways to engage target consumer across new media channels
Ensure strategic objectives are turned into actionable digital activations for the shows and the Project brand
Develop marketing briefs for each show
Manage consumer marketing initiatives which include social media, digital activations, SEM, paid campaigns, and traditional media
Perform social media community management duties when required – copywriting, posting, live tweeting, etc
Partner with internal and external agencies
Manage the Marketing budget and ensure Finance is current on all media and partner expenses
Develop assets toolkit and identifies creative needs for each show
Review and share for internal feedback all creative deliverables to develop show identities
Manage the trafficking of materials and trouble shoots issues as needed
Share ongoing creative, media advertising ideas and best practices to the internal team
Develop and steward content calendars, ensuring that social channels are executing against agreed strategy and meeting KPI targets
Develop an expert understanding of the consumer target for Project, at its core adults 18-34 and 18-24 – of particular interest is their social and digital media habits
Oversee the creation of on-going reports on performance
Manage day-to-day digital campaigns and ensure engagement opportunities are optimized
Maintain strong knowledge of digital media and technology marketplaces, research, and report competitive findings and be an ambassador for digital within the business
Oversee and steward social media agency relationship with key media vendors (Facebook, Google, Twitter, Instagram, etc) to stay abreast of new developments and update strategies as required
Foster and build excellent working relationships with key agencies, partners and internal groups within Warner Bros
Manage show/talent/brand communication and social/digital strategies vis-à-vis macros business strategy with communications agency and internal stakeholders
Create communications materials – talent bios, show synopses, etc. for consumer marketing purposes
Performs other related tasks and/or special projects basis as assigned
Bachelor’s degree in Business Administration, Business Management, Marketing, or related field, required
Minimum of 5 years experience in digital, social, and marketing/communications
Solid entertainment marketing background
Experienced in launching digital series on social media platforms
Ability to create innovative customized content campaigns for clients
Knowledgeable and proficient in all social media platforms (Facebook, YouTube, Instagram, Snapchat, among others) from a consumer standpoint and from a marketing standpoint
High Proficiency of PowerPoint, Keynote
Proficient level PC and Mac and working knowledge of MS Word, Excel, and Outlook
Strong interest in millennial targets
Passionate about new, innovative content experiences

Program Manager Marketing & Communications Resume Examples & Samples

Supporting the internal and external communications strategy, establish and maintain a comprehensive communications calendar to leverage opportunities across all channels and audiences
Ongoing and regularly updating/enhancing all PCH website properties (PCH, POSO, Partners Pulse, Wellocracy), including content, imaging and web management. Actively using web content management systems, email distribution systems like Lyris or Constant Contact, digital media screens and basic image editing
Overseeing all social media channels, including messaging, campaigns and audience development for Twitter, Facebook, Linkedin, etc. Identifying, writing, editing, and delivering written communication materials to amplify news, events, initiatives and campaigns, via appropriate communication vehicles
Developing written marketing materials including monthly newsletter, email blasts, one-pagers, fact sheets, PCH annual report, exhibit materials, etc., including content development, graphic design and production
Creating and maintaining all presentation materials, including PowerPoint or other visual presentation graphics and displays
Ongoing research and monitoring for industry news and key data points, and monitoring for PCH press coverage to inform ongoing social media, online/web presence, presentations and other communications tools
Acting as a liaison to develop and support department-specific content and communications by working closely and collaboratively with executives, managers and staff throughout the organization; providing guidance, developing content and materials, and coordinating implementation across communications channels
Regularly soliciting news from leaders and staff, in order to maintain a current and comprehensive communications calendar
Establishing and maintaining ongoing internal employee communications plan and activities, including regular staff newsletter, monthly team meetings and internal announcements
Providing support to Partners Connected Health departments for program/project communications and coordinating internal Partners Connected Health-wide events
Ensuring the communications strategy and all content and materials are consistent and reflect the vision of Partners Connected Health
Uses the Partners Connected Health values to govern decisions, actions and behaviors. These values guide how we get our work done: Patients, Affordability, Accountability & Service Commitment, Decisiveness, Innovation & Thoughtful Risk; and how we treat each other: Diversity & Inclusion, Integrity & Respect, Learning, Continuous Improvement & Personal Growth, Teamwork & Collaboration
Bachelor’s degree required, preferably in English, Communications, Marketing, Public Relations, Journalism or a related field
A minimum of five years of marketing and communications experience preferably in a health care setting or project/consulting environment
Demonstrated writing excellence including the ability to write original material effectively, clearly and quickly, and edit material for tone, grammar and punctuation
Experience executing communications through a range of tools including web content management systems, email distribution systems like Lyris or Constant Contact, digital media screens and image editing software
Experience developing slide presentations and templates, including content and graphics
Generalist experience in a range of marketing and communications functions including employee communications, event management, web design/development, social media and direct mail
Excellent written and verbal communication skills including ability to work effectively in both independent and team-based situations with co-workers, vendors and others
Video and video editing skills a plus
Proficiency in Word, PowerPoint, Prezi, Haiku and other presentation software, Excel and Outlook
Demonstrated writing skills and sound editorial judgment regarding publication content, design, and effectiveness
Proven experience with and aptitude for electronic communication tools
Highly organized; understanding of and ability to meet multiple deadlines on various projects and initiatives. A self-starter who has the ability to work autonomously and manage multiple projects simultaneously
Judgment and maturity along with the ability to manage confidential information
Ability to collaborate with the Communications team in developing communication tactics and content, tackling priorities head-on, and displaying sound decision-making ability
The ability to operate effectively in a dynamic, fast-paced environment. Strong customer service orientation

Senior Manager, Marketing Communications Resume Examples & Samples

Develop and implement content marketing campaigns across multiple channels that communicate the company’s vision, objectives, and key messages for corporate and business units
Research and develop messaging to tell the Otis story across multiple platforms and formats; collaborate with public relations, internal and executive communications, and sustainability colleagues to help define and promote the brand story and messages
Lead the development of collateral materials to support products, services, sales initiatives and customer events
Collaborate across Otis New Equipment Marketing, Service Marketing, and Communications to ensure all company communications adhere to branding policies
Partner with New Equipment and Service Marketing to develop a comprehensive research program that measures the effectiveness of reputation and communications activities
Develop standards, systems, and best practices for content creation, distribution, maintenance, content retrieval and repurposing
Collaborate and develop a cross-functional team involving regional communications and marketing leaders to implement an enterprise-wide digital asset and brand management platform
Monitor industry and competitor trends / activities to better target Otis brand building initiatives
Own and manage the marketing financial plan, including prioritization and strategic direction of spend across specific projects and Otis overall
Provide and champion client management to align expectations with resources, deadlines, and outcomes
7-10+ years in a related or relevant role
Experience managing large projects from conception through delivery including brief writing, project budgeting, creative development and activation
Strong executive presence required as the role will interface daily with Senior Executives
Ability to work effectively and influence others in a diverse and dynamic work environment
Demonstrated analytical, research, and editorial skills, as well as comfort with applying data to business challenges
Proven and highly efficient project management capabilities, including prioritizing, developing and executing plans, tracking progress, solving problems, mitigating risks and achieving goals
Excellent design, graphics and production expertise in all media formats
Strong attention to detail, high-quality work, and the ability to make recommendations
Demonstrated success in working in a team environment and ability to collaborate with an array of colleagues – from other functional departments, and in different geographic locations
Experience with external agency management, reviews, compensation and negotiation
Experience with all forms of internal and external communications, electronic communications, and communications measurement
Robust understanding and experience using digital and social media for marketing and promoting company reputation
A willingness to embrace change and to adapt evolving strategies
Ability to work with a sense of urgency under demanding deadlines

Assistant Manager, Marketing & Communications Resume Examples & Samples

Support the line manager to implement marketing activities and provide necessary support (above-the-line, below-the-line, online, events, media relations)
Work closely with internal teams (e.g. global and regional RFP teams, compliance, legal, sales, product, and investment performance analysis) to coordinate, edit and review RFPs, RFIs and consultant questionnaire responses. Monitor RFP request log, answer ad hoc requests and complete special projects as needed
Establish and maintain positive relationships with internal business partners across marketing, product, sales, compliance and operations
3 - 4 years work experience in marketing at asset management/ finance industry, including above-the-line, below-the-line, online, events and media relations
3 - 4 years directly related work experience in RFP production preferred
Knowledge of investment products required
Excellent verbal and written communication skills in both English and Chinese
Ability to work well in a team environment, as well as to handle multiple concurrent assignments, work independently, and assume personal responsibility for deliverables
Ability to effectively manage new projects, existing maintenance, shifting priorities, and multiple tasks
Ability to adhere to deadlines while managing multiple projects
Experience in RFP/RFI production preferred
Pay close attention to details
Self-directed and well organized; able to work with minimal supervision
Advanced computer skills including MS Word, Excel, and PowerPoint

Manager, Marketing Communications Resume Examples & Samples

Execute the planned marketing communications initiatives to generate the desired business impact
Ensure that all initiatives support the CIBC brand and are brand compliant
Manage the marketing communications budget and the related budget reporting for the assigned business
Co-ordinate tracking results and conducting post-campaign analysis with other departments such as Research, Customer Analytics and others
Regularly share results and post-campaign learning with the key partners in the assigned businesses
Proactively identify new and effective ways to deliver the marketing communications support to the assigned business
Provide other support to the marketing communications initiatives as needed

Manager, Marketing Communications Resume Examples & Samples

Serve as marketing communications strategist Cardinal Health Medication Therapy Management with leaders, staff and partners to develop and implement strategic external communication plans that reflect the company’s mission, values and brand while mitigating risk
Provide graphic design for a variety of communications materials including press releases, web and social media content, articles, stakeholder communications, case studies, white papers, op-ed pieces, and managing distribution across relevant channels
Oversee the creation of video marketing strategies
Supervise content related to all social media networks such as Facebook, Twitter, YouTube, Vimeo, LinkedIn and the public website
Seek and maintain comprehensive understanding of the Acute and Retail Pharmacy businesses
Ensure clarity and consistency in the company’s external marketing communications through effective management of corporate messaging and brand identity
Support the segment’s/BU’s/function’s long-term strategy and plans through marketing communication
Ensure the team follows consistent Communications and Marketing processes, protocols analytics and reporting standards
Create or edit communication deliverables such as scripts, white papers, promotional materials, social media postings, etc
Collaborate and align with Marketing, Operations, Sales and Sourcing as a strategic partner
Develop and maintain effective working relationships with the company’s outside agencies and consultants that support Communications and Acute, Retail Independent and Chain customers
Understand and apply the principles, tools and processes for systematic continuous improvement
Expert Adobe Creative Suite
Exceptional PowerPoint and visual representation of data required
Ability to manage multiple, complex projects and work streams
Supervisory experience required, including hiring, performance reviews and disciplinary actions
Influential leader with demonstrated ability to attract, develop and retain talent and achieve results individually and collaboratively with others
Applied knowledge in working with online communications, digital marketing and social media
Knowledge of effective branding strategies and plans for implementation
Self-directed, action-oriented, forward-thinking and innovative with high ethical standards
Demonstrated ability to lead change in the face of adversity; to challenge the status quo constructively
A “roll-up-your sleeves” mentality, requiring the person taking this position to be hands-on and create and execute on deliverables as well as being a leader
Decisive individual who possesses a 'big picture' and enterprise-wide perspective
Able to manage and work effectively within specified budgets
Bachelor's degree (major in marketing, communications, journalism, English or related field)
5-8 years’ experience in communications or marketing communications
Ability and willingness to travel up to 15%
Knowledge and skills usually acquired through a bachelor’s degree focused in one or more of the following: marketing, graphic design, advertising, journalism, business or communications
Expert graphic design capabilities
Two years of managing the marketing and communication presence of an organization
At ease with technology and have experience in working on a variety of web and social media platforms
Demonstrated experience in writing organized, professional and concise pieces
Outstanding written and verbal communication skills including the ability to effectively present information to groups
Ability to communicate across all levels of an organization, demonstrating professionalism and good judgment at all times
Must be able to manage competing demands and multiple priorities, while maintaining a strong attention to detail
Ability to read, analyze and interpret common business and technical journals, financial reports, and legal documents

Manager Marketing Communications Resume Examples & Samples

Minimum of 2 years of pharmaceutical experience
Solid knowledge of FDA and Pharmaceutical regulatory and compliance guidelines on advertising and promotion
Working knowledge of Integrated Marketing Management platforms
Functional experience in regulatory, medical, pharmaceutical marketing operations, sales or communications
Strong leadership, motivation skills with ability to influence without direct responsibility
Demonstrated cross-functional leadership (e.g. ability to effectively communicate with senior management and across stakeholder groups, ability to manage across functions, ability to rally others behind a common cause)
Strong project and process management experience
Results-oriented ability to deliver under tight deadlines

Project Manager, Marketing Communications Resume Examples & Samples

Manage the Marketing project life cycle from concept to completion
Oversee aspects of concurrent projects from scope, requirements, timelines, and resources
Coordinate with Creative, Marketing, and other departments for cross-functional schedules
Facilitate meetings with team members and stakeholders
Actively track project status, progress and issues
Engage in project activities, collaborating on the content and presentation of key deliverables ensuring quality across the brand
Enforce best practices and company processes
Clearly communicate roles, responsibilities and process to team members and stakeholders
Plan and facilitate photo shoots
Proofreading

Manager, Marketing Communications Resume Examples & Samples

Directs agencies and local resources to design targeted acquisition campaigns for diverse marketplace
Collaborates with appropriate personnel to execute Marketing Communications strategies that advertise the Company's new and existing
Writes creative briefs for campaigns, managing the creative development process with internal communication and legal stakeholders and overseeing print production through mail delivery (through direct response analysis)
Works closely with corporate, agency and vendor partners to determine appropriate design and messaging; negotiates pricing; holds vendors accountable to promised quality, timeliness and budget
Manages calendar of all campaigns; keeps projects on track
Proofreads all creative in development striving for zero defect
Co-creates mail schedule, secures format alignment with Acquisition and Corporate strategy partners
Secures all pertinent serviceability requirements for products working with Regional leads, Product Marketing and the Project-Management Organization to ensure deep familiarity with product and competitive message integration
Manages marketing budget, approves invoicing and meets with finance partners
Manages a direct report and manages their work flow and priorities

Division Manager, Marketing Communications Resume Examples & Samples

Lead the identification of customer and consumer needs and establish development priorities
Lead team in generating ideas and coordinating vetting of ideas in conjunction with manufacturing, product engineering and sales
Establish and lead market research process to identify opportunities and creates methodology and metrics for assessing opportunities
Develop new product launch recommendations and plans including financial justification
Participate in product line value engineering with core responsibilities in ensuring initiatives reflect customer and consumer input
Lead overall product line management

Manager Marketing Communications Resume Examples & Samples

Partner with Global Interactive Marketing team to build and deploy country specific websites in corporate CMS system
Collaborate with team of country-based web coordinators to manage country specific web pages and coordinate updates to keep external Ecolab websites current and relevant for customer audiences
Design overall communication and training plan for country-based web coordinators
Support global upgrades and deployments, acting as main liaison for the Latin America region
Maintain corporate platform, brand and content standards to ensure consistency across the region
Coordinate with external agency production of images, graphics and Flash content, as needed
Develop web statistics reporting, ensuring continuous tracking
Coordinate redesign and updates in alignment with Global Interactive Marketing team
Manage budget and control costs; collaborate with external vendors
5-7 years of hands-on experience leading and managing digital and interactive channels
Experience in social media, online marketing, digital channel management, branding and public relations
Excellent communication and writing skills (ability to create editorial content a must)
Fluent in English and Spanish, working knowledge of Portuguese a plus
Ability to manage multiple priorities and demanding timelines
Strong business acumen and proven track record of identifying, testing and launching new online marketing and branding programs
Experience in running interactive marketing/branding programs

Manager, Marketing Communications Resume Examples & Samples

Coordinate global efforts, encompassing Sales, Marketing & IT team members in all world areas and outside agency partners, to consolidate all ASCO web properties into one single contemporary platform and support emerson.com transition over planning horizon
Responsible for the strategy, design, development, implementation and ongoing management of online marketing initiatives. Drive improvement in overall traffic, feedback scores, quality of leads, and online sales. Conceptualize and build strategies for off-line promotion that drives user traffic to website
Develop and oversee short and long term plans and strategies to grow SEM (search engine marketing), SEO (search engine optimization), affiliate, email, and ecommerce (online ordering) programs with a focus on marketing effectiveness, customer metrics while driving sales

Project Manager Marketing Communications Resume Examples & Samples

Experience from marketing communications in previous jobs
Positive attitude and proactive by nature
Strong networking skills and natural willingness to support others
Project management skills, well organised and giving attention to details
Ability to work with layout and copy in InDesign to create communication material. Knowledge in Photoshop is preferable
Education related to marketing communications
The Swedish language is the head tool for the task requiring excellent skills in expressing yourself correctly

Manager, Marketing Communications & Digital Resume Examples & Samples

Execute on a digital marketing plan for both internal and external communications inclusive of all digital media platforms (website, social, email, etc.)
Develop a deep understanding of assigned customer segments and audiences/markets, their challenges, and how the BU or cross-BU/cross-BG addresses specific customer problems
Maintain knowledge of the combination of products, services and third party partnership that comprise BU or cross-BU/cross-BG solutions
Execute PHC campaigns by integration of all touch points like PR, digital marketing events etc
Coordinate with sales support, Field Marketing, Field Marcom, and the NPI team when relevant to equip sales team with campaign messaging and materials to target existing markets and shape new ones
Develop metrics and measurement tools with Product Manager, Field Marketing to evaluate and maximize ROI of campaigns
Keep abreast of relevant market trends, competitive activities, legislative issues, and end-user issues
5-7 years of experience in marketing communications
Healthcare marketing experience preferred
High-tech product launch experience preferred
Detail oriented in executing campaigns
Views successful campaign as one with a high ROI
Must be a collaborative, imaginative, enthusiastic marketer with a commitment to delivering measurable results and a proven ability to manage projects to successful completion
Strong collaboration skills and the ability to effectively influence others in multiple groups to achieve specific goals. The ideal candidate must be a team player
Must be structured, organized, proactive and able to work independently with little day-to-day direction

Program Manager, Marketing & Communications Resume Examples & Samples

Manage a program to support the various teams. Provide visibility into the relevant content for both external and internal audiences
Manage yearly marketing strategy and goals with Directors
Event planning and management for presence at Autodesk University Las Vegas conference and One Team Conference
Partner with project teams to create Communications Plans for strategic projects
Plan and manage communications calendars, including newsletters, events, and special announcements for both external and internal audiences
Manage email marketing platform and analyze campaign data
Develop customer and event communication best practices
Develop and manage social media programs and build awareness.Manage the Enterprise Customer Hub website by posting content and developing updates
Manage the internal Customer Success Services website by posting content and developing updates
Create internal communications, including blog posts and email communications
Develop Customer Success Stories with project teams to showcase expertise.Create and deliver media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content, and speaking proposals
Proven program management skills
Strong written and verbal presentation and communication skills
Excel at planning, analytical problem solving, customer/division engagement, execution, and delivery
Familiarity with email platforms such as MailChimp, Marketo, Emma, etc
Demonstrated ability and passion for building successful organizations
Demonstrated success using critical thinking to formulate strategic direction
Demonstrated success taking an organization through a period of change and growth simultaneously
Demonstrated success managing multiple complex projects, juggling competing priorities, and meeting deadlines
Experience managing and scaling a geographically dispersed support organization
Strong leadership skills with proven ability to influence inside and outside of the organization at the highest levels to garner support
Demonstrated success at skillful negotiation and strategy implementation
Demonstrated success working in cross-functional teams in a dynamic organization requiring flexibility, patience, creativity, and the ability to adjust work style to match audience for unique business solutions and changing and/or conflicting priorities
Knowledge of design software, including Adobe Creative Suite and video editing tools

Manager, Marketing Communications Resume Examples & Samples

Project status updates
Manage documentation for new and updated projects
Manage projects through an automated workflow system
Develop and maintain project schedules
Perform quality control of campaign data files
Oversee Level-of-Effort estimation for relevant projects
Represent the team on key weekly meetings with business stakeholders
Participate in ongoing evaluations of Teradata and Aprimo modules
The position will mentor 1-2 Campaign Analysts but won't have any direct reports
6+ years of practical experience in coding, testing and implementing campaign data initiatives
Experience in a high-volume campaign production environment
Experience ensuring high quality data delivery
6+ years SQL coding experience
BS/BA Degree and/or equivalent combination of education and experience preferred
Strong skill with SQL/Relational Databases
Business Analyst experience (gather business requirements, workflow and functional specification write-ups)
Understanding of database marketing concepts such as householding, audience hierarchies, audience sizing, customer segmentation, multi-step, contact history, test and control, hold-outs, cell-coding, promo-coding, propensity models, waterfall reports, quality control and peer review methodologies
Experience working with marketing and database business partners
Good written and verbal communications
Experience with testing and quality control processes
Experience with data mapping
Marketing life-cycle knowledge
50% functional, 50% technical
Experience with Teradata marketing applications (Aprimo/Relationship Manager)
Expert level SQL skill -- develop, modify and improve complex SQL-based Stored Procedures
SQL: must know how to interrogate, identify, populate, Marketing Consumer Database; SQL Coding: either Microsoft or Teradata
Experience with Agile Project Management methodologies and work-flow automation platforms
Experience with peer review and validating test cases
System integration and project life cycle knowledge
Experience working with Direct Marketers

Senior Manager, Marketing Communications Resume Examples & Samples

Thorough understanding of integrated marketing theory
Strategic agility, innovative and strong leadership and management abilities
Excellent interpersonal skills and ability to build rapport at all levels of the organization
Proven program and project management expertise

Manager Marketing Communications Resume Examples & Samples

You will have a lead role in developing and executing our communication strategy, with a primary focus on the consumer segment
Translate internal business needs into clear briefing, define communication objectives and translate these goals in measurable KPI’s and facilitate production process
Responsible for improving the impact and effectiveness of marketing resources (ROI), use econometric media models to increase fact based decision making on best media mix. Bringing our media buying process to best in class performance
You are responsible for selecting and managing best in class 3rd party agencies e.g creative agency, online and media agency
You are accountable for on-time delivery of marketing materials (both external and internal), ensuring deadlines are met and projects are realized within planning and budget
You are an effective communicator, a forward thinker and project manager and you have strategic skills
You will be our brand ambassador throughout the organization, ensuring consistent use of our brand assets

Manager, Marketing Communications Resume Examples & Samples

Establish and lead a winning marketing communication strategy within the SMB segment to produce industry thought leadership, content through, conversion and activation in every relevant touchpoint (ie: digital, newsletters, magazines, speaking opportunities, events, social media, etc)
Use CRM and Eloqua to impact customers and travellers to guarantee services activations
Engage with sales teams in a collaborative way to increase selling conversions and winning rates
Build deep understanding about the market, customers and travellers – share with other regional marketing teams and work on future rollout
Establish clear procedures for managing and measuring marketing communications activities
Lead the team’s efforts for the CWT intranet and internet to ensure content is up-to-date and meaningful, and support SEO activity
Lead marketing agencies, from a bid process to resources allocation, time sheet, inductions and briefs. Responsible for communications to be in line with CWT tone of voice and brand, including sub-brands such as CWT Hotels, CWT Meetings & Events and CWT Energy, Resources & Marine
Good digital marketing experience – Eloqua and CRM Adobe is a plus
Brand communication expertise
Experience in managing agencies
Excellent team player, capable of engaging with sales in a collaborative and supportive way
Well structure and with strong analytical capability
B2B and B2C experience is a plus

Senior Manager, Marketing Communications Resume Examples & Samples

Develop the overall audience acquisition strategy for major global SAP events focusing on activities to ensure the right audience attends the right event. Work jointly with program leads and field marketing, GCO and other stakeholders on the implementation of this strategy
Ensure the right messages are communicated towards the right audiences and work closely with the Content Strategy Lead for the respective event program on ongoing alignment of all promotional activities with the content priorities of the event
Develop and implement an integrated MarCom and Social media strategy that ensures awareness for SAP’s global events with all key audiences. This includes definition of audiences, channels and tactics
Develop enablement tool kits for our field sales, field marketing and partner teams to ensure they have the right support to invite customers to our global events
Ongoing campaign execution with third party agencies and internal service organizations to ensure flawless execution for all campaign activities and deliverables
Ensure measurement of all audience acquisition activities to track performance and effective contribution against audience acquisition KPI’s
Deliver regular reporting on audience acquisition status and campaign effectiveness
Ensure the ongoing promotion of available online content from SAP’s tier 111 events in key online channels and social media
5-7 years of marketing experience, preferably with a background in event marketing or field marketing with direct sales engagement
Expertise in integrated campaign planning and campaign messaging development
Extensive experience in campaign management and execution. Experience in event promotion beneficial
Exposure to social media marketing and digital marketing
Ability to manage external vendors and project budgets
Ability to define and implement effective campaign measurement
Strong communication skills, great organizational skills, and to be able to work with a diverse selection of people
Ability to cope with stress and tight deadlines
Self-motivation and a proactive approach

Project Manager / Marketing Communications Resume Examples & Samples

Provide relevant project direction to client, team, or functional partners (e.g. Creative Services, Operations, Production units) to ensure completion within project parameters including budget and schedule. Interface with other functions (e.g. writing, editing, translation, photography, etc.) as required by project. Help gather additional input and assist in problem-solving as required. Support clients with appropriate contact and effective decision-making. Recommend and present creative drafts for review. Ensure that creative brief is approved by Brand Management, Consulting Services, and Creative Services staff. Develops formal project work plan (including schedule and cost estimates) for Marketing Communications projects of a moderately strategic and/or complex nature. Collaborate with program-wide, regional, and/or service area staff to share resources, procedures, and standards. Drafts talking points, FAQs, emails, and other support materials to complement tactical components of marketing communications programs
Opens routine and/or moderately complex projects as assigned and closes projects in a timely fashion, using departmental project management software applications. Open complex projects as assigned and close projects in a timely fashion. Route project for approval as appropriate and ensure all necessary signoffs are secured (regulatory, legal, brand, and client) prior to production. Continually track and document project status against timeline. Update project schedule in database to accurately indicate current status. Track project costs against established budget and report results to appropriate parties/ stakeholders in a timely and accurate manner. Provide updates to key stakeholders and/or teams as applicable. Record time-keeping and invoice information for project file
Continually evaluate project components for effectiveness against criteria and develop alternative solutions as required. Take ownership of project issues and provide client consultation and service. Manage additional duties as necessary or assigned
Minimum two (2) years of experience in writing and editing, leading marketing communications projects for diverse market segments, audiences & industries, and developing and implementing strategic and tactical communications plans
Portfolio of work samples preferred

Senior Manager, Marketing Communications Resume Examples & Samples

Advanced knowledge of print production, media planning/buying, accounting, design, proofreading, editing, broadcast production, social media, and/or market research
Highly proficient in Excel, Outlook, Word, PowerPoint, Adobe Illustrator
High attention to detail, problem solving and judgment skills
Excellent project management skills; ability to manage multiple projects
Excellent communication skills; demonstrated ability to effectively communicate and collaborate with business leaders, agencies and tailor messages appropriate to target audience
Bachelor’s degree in Marketing, Design, Business or related discipline, or equivalent professional experience

Brand Manager, Marketing Communications Resume Examples & Samples

Requires a Bachelor’s degree and 6 years of experience in Marketing, Communications or Business
An in-depth understanding of advertising, public relations and promotional strategies using traditional and electronic media is required
Individual should be well organized and possess strong editing skills
Must be able able to work in a fast-paced environment on multiple projects at the same time
Building materials and commercial construction experience within a business to business industry is desirable

Regional Manager, Marketing & Communications Resume Examples & Samples

Marketing Communications Planning. Plan and implement marketing communications activities for the hospital. Participate in the development of annual and special marketing plans based on market research and consultation with appropriate senior management. Selects tactics and media, as well as utilizes in-house and outsourced resources as appropriate to best meet the identified goals, objectives and metrics for success
Marketing Research/Measurement. Assists with special market research projects for assigned facilities/services. Evaluates marketing reports, operational outcomes and measures to develop ROI or campaign summary reports of major marketing initiatives. Partners closely with Marketing Strategy & Planning team to share insights and analytical findings
Internal Consulting. Provides proactive and reactive marketing communications consulting the Regional Director of Marketing & Communications and facility leaders on MarComm issues or activities. Informs relevant internal audiences about MarComm activities. Educates administrative groups, physicians, and staff on MarComm policies, practices and issues. Ensures compliance with policies and takes corrective action as necessary
Internal Communications. Develops and produces internal communication vehicles such as authorized newsletters designed to inform associates, volunteers, and physicians about programs/services offered. Upon request, writes articles, speeches, letters and reports for senior leadership. Assists with change communications tactics and messaging; works in collaboration with Regional Director, Marketing & Communications, and with System Internal & External Communications team for major projects and annual planning
Public Relations. Supports the coordination of release of news and information to the electronic and print media including media relations and new media activities such as social networking and video to obtain favorable coverage and engagement. Manages editorial calendars, media releases, photo opportunities, media conferences and other media contacts. Supports all tracking of publicity for the System. Will serve as Public Information Officer (PIO) and/or back-up PIO, as designated, at times of crisis or disaster. Partners closely with the regional MarComm team and the System Director of Media Relations & PR to provide communications support. Responsible for aligning PR activities in a manner that supports the marketing efforts of the system and region
Solid understanding of the Joliet, New Lenox, Plainfield and Romeoville Illinois market and regional health care landscape
Excellent interpersonal, oral, written communication and presentation skills. Previous experience working with media and providing crisis communication support
Outstanding critical thinking, organizational and planning skills. Ability to prioritize and handle multiple assignments
Previous experience in a health care or not-for-profit environment preferred
Bachelor’s degree in Marketing, Business, Communications or related field
Three - five years of applicable marketing communications experience with increasing responsibility. Additional experience as an employee in marketing communications for a multi-facility system is a plus
Must be proficient in Microsoft Suite software programs. Internet research skills, desktop publishing software and industry specific software programs

Manager Marketing & Communications Middle East & Africa Resume Examples & Samples

Develop a professional DBS MEA media presence through e.g. press releases, interviews, online/social media (e.g. LinkedIn, relevant logistics online media)
Act as contact person for all marketing related topics in MEA
Create next generation company presentations and interactive PDFs for the organization
Publish monthly Internal newsletter / communication tool (online)
Support tools and communication for the internal global network visibility initiative
Create platform for best practices and information sharing, as well as general business visibility among country sales, product and management teams
Support DBS for industry specific workshops / customer events and fair participation
Drive customer experience / customer feedback initiative
Improve market research and insight generation efforts
Contact and coordination for DBS customer e-solutions/online application in logistics
Support with training materials and processes for Sales
Ensure general market information sharing to DBS MEA teams - Daily morning news, recommended websites etc
Exceptional English communication skills – written and verbal
Ability to write professional and convincing articles, newsletters and press releases
Skilled in producing high quality, customer-focused presentations
Experienced in dealing with the effective use of online media as marketing tool
Good business acumen, result-focused business approach
Outstanding interpersonal competencies, and cultural sensitivity
Positive and convincing attitude and an empathetic, motivating personality

Senior Manager, Marketing Communications Resume Examples & Samples

Are a highly collaborative person
Thrive in a fast-paced environment
Enjoy owning a project from inception through completion
You have the ability to travel
BA/BS required (concentration in Integrated Communications or Marketing preferred)
8-12 years total relevant professional experience in marketing environment to include proven managerial skills
Experience in a matrixed environment (agency experience preferred)
Proficient in budget/financial management
Knowledge of HTML, Word, Microsoft Excel and PowerPoint

Senior Manager, Marketing Communications Resume Examples & Samples

Collaborate with product teams and global markets to drive global marketing collateral efforts (print and interactive) for product marketing teams, including all launch materials and creative deliverables to drive global sales
Serve as Brand Ambassador to ensure product brand and visual identity standards are met and product positioning is accurately represented across all channels to effectively support the NuVasive story
Manage multiple headcounts, provide ongoing training, and successfully maintain individual development plans for all reports to promote development
Provide guidance for direct reports and internal customers to help deliver projects on target, on time, and on budget. Provide regular project updates, raise potential delays and changes immediately, and deliver regular, detailed analytics to track marketing material performance
Manage department budget, track monthly expenses and accruals, and serve as primary approver for cost center invoices
Serve as lead peer-review process owner and primary reviewer for all new materials. Work collaboratively with key stakeholders (e.g., Legal, Compliance, Regulatory Affairs, Clinical Resources, Product Marketing, etc.) to ensure new materials are accurate, properly branded, compliant with FDA guidance for labeling and advertising, contain proper corporate trademarks, and are assigned to and approved by appropriate reviewers
Lead development of creative materials for global tradeshows, conferences, and meetings (e.g., exhibit signage, invitations, promo materials, etc.) to ensure quality and consistency of brand and product messaging
Lead physician co-marketing and patient education program strategy, regularly calibrate organizational risk tolerance as it relates to these materials, and quantify program ROI
Assist strategic corporate business efforts, as needed, including support for mergers and acquisitions, website/digital content, press release review and verbiage/images for respective products/procedures
Source and manage creative vendors to support new projects. Negotiate competitive pricing, maintain on-time payments to capture pricing discounts, and provide appropriate direction to ensure outsourced projects come in on time/budget
Manage architecture of digital marketing content and permissions for global workforce to ensure individual markets have access to appropriate materials to support business. Support migration to new sales enablement platform
Collaborate with key stakeholders and reimbursement consultant to develop materials (e.g., reimbursement guides, training, FAQs)
Conduct regular reviews with external vendors to validate customer service benchmarks, accuracy of contract language and pricing, and maintain quality standards
B.A. in Marketing Communications or related field
Minimum of 6 years experience in marketing communications
Minimum of 1 year management experience
Self-motivated team player who is adaptable to shifting priorities and changes in project scope
Ability to develop strategy and execute; this role involves both but is largely weighted toward execution, so you must be excited to roll up your sleeves and dig in to projects
Ability to critically evaluate creative concepts, source fresh solutions, and steward the NuVasive brand as the company scales
Accountability, strong work ethic, and a focus on customer service
Excellent written and verbal communication skills; you must be a highly competent copyeditor
Talented project manager with great attention to detail and ability to juggle competing priorities to meet deadlines
Proficiency with Box.com or other sales enablement platforms
Highly proficient in MS Office Suite, particularly PowerPoint
Leadership and collaboration experience with a record of developing and motivating a team and bringing together cross-functional groups to facilitate solutions
Previous management experience on a marketing communications team, preferably in a medical device or other healthcare setting; product launch experience strongly preferred
Brand management and record of creative project support
Experience leading multiple people and projects in a dynamic environment
Proven commitment to customer service and absolute responsiveness
Experience working within a regulated (e.g., FDA) space
Experience managing and sourcing creative vendors, including digital and emerging technologies

Program Manager, Marketing & Communications Resume Examples & Samples

Bachelor's degree required, preferably in, journalism, public relations, communications, or other related field
Requires computer skills in word processing and knowledge of Windows working environment
Requires ability to operate standard office equipment, including fax machines, printers, copiers, etc
Desk-top publishing experience is required, Adobe Creative Suite preferred
Requires ability to set priorities with little guidance and to manage multiple assignments at once
Requires discreetness, the ability to remain calm in the face of deadlines and must work well with all levels of Associates
Requires five (5) to ten (10) years of experience in marketing, public relations, communications, advertising, or the media
Experience in a health care setting is a plus

Manager, Marketing Communications Resume Examples & Samples

Organize and lead CMD marcom events, including Key Seminars, User Meetings, Trade shows and Conference/Congresses. etc
Lead CMD marcom function in terms of vendor selection, cross-functional events co-ordination, clear internal/external process handling, marketing collateral creating to support business growth
Deliver reporting and analysis on CMD Marketing events as project leader
Be actively involved in assigned communication projects from HQ and strive to be a brand ambassador within CMD
Bachelor degree and 5+ years work experience on marketing communication
Strong team and project management experience
Great communication skills, team spirit, and a can-do attitude
Good business sense, problem solving, project management and analytical skills

Manager, Marketing Communications Resume Examples & Samples

Annual Print & Out of Home strategy and execution
Print & OOH creative asset management
DRTV strategy, Planning & execution (General market & Hispanic)
Media Strategy & planning for: University/Xfinity on Campus, Internet Essentials, MDU/Xfinity Communities, new product rollouts

Manager, Marketing Communications Resume Examples & Samples

Design presentations (custom and templates) using branding guidelines
Create original graphic content for slides
Manage content including writing promotional copy, editing, concept creation
Revise, edit and proofread content; provide QA for all deliverables

Senior Manager, Marketing Communications Resume Examples & Samples

6+ years of experience marketing to customers who's revenue comes primarily via website, Cloud or SaaS environment
3+ years of experience in management or leadership role
Proven experience directly managing marketing automation
Proven experience creating and implementing content strategy
Proven experience with wide range of internet and communications technologies, including email management systems, testing tools, content management, and analytics
Detail-oriented with ability to deliver data-driven results, analysis, testing and application of findings
Experience managing community and social relationships together with the associated tools is a huge plus
Bachelor's degree strongly preferred, MBA desired

Senior Manager, Marketing Communications Resume Examples & Samples

Oversee strategic communications planning, writing and distribution of field communications/marketing communications campaigns across all lines of business and corporate programs
Ensure marketing communications projects are aligned with Blue Shield’s company-wide strategies and objectives
Lead Blue Shield’s marketing communications team of three staff. Handle all management duties for direct reports
Develop and execute on all lines of business and cross-line of business marketing communications team goals and initiatives
Spearhead management and evolution of all team work processes and tools
Ensure all communications maintain Blue Shield’s brand requirements and guidelines. Enforce consistency and standardization across all communications
Establish and maintain relationships with business and communications partners (ie: marketing, corporate communications, internal communications, etc.) on a variety of projects to ensure that plans, messaging and approaches are aligned
Maintain effective communications resource partnerships and processes. Resource partners include: Distribution teams (email, post, portal comms), brand/proof reading team, legal, outside vendor and freelancers
Partner with Corporate Communications team on issues and crisis situations, working with business partners to determine develop and implement appropriate plans, messaging and distribution approaches for target audiences

VP-manager, Marketing & Communications Resume Examples & Samples

5-8 years of related experience preferred; experience in the securities industry is preferred
Experience of successful product/marketing in financial services industry preferred
Experience in using social media to drive engagement a plus

Manager, Marketing & Communications Resume Examples & Samples

Bachelors’ degree in Communications, Journalism, Public Relations, Marketing, related field or equivalent experience
5+ years of marketing or communication experience, preferably in a healthcare environment; previous managed care, government programs experience preferred
Strong writing skills and experience using publishing software
Experience working with community based organizations a plus
Experience working with the media preferred
Licenses/Certifications: Current driver’s license

Manager, Marketing Communications Resume Examples & Samples

To perform this job successfully, an individual must have advanced knowledge of Microsoft Office Suite
Working knowledge of Visio is helpful
Proven success in market sizing, lead generation, promotion/campaigning and selling healthcare products and services, along with demonstrated sales pipeline management in a related healthcare industry
Experience marketing to top executives and consulting firms
In-depth understanding of marketing principles, planning, goal setting and measurement of marketing activity success to refine and continuously improve strategies and tactics; understanding of PBM industry

M HIS Manager, Marketing Communications Resume Examples & Samples

Develop the strategic direction and structure of the Marketing Communications department to align and support the 3M HIS business plan and priorities
Initiate, develop and direct communications programs and campaigns, having major importance to 3M HIS, by establishing goals, setting priorities and meeting objectives
Drive adoption of new communication approaches and strategies - looks to leverage new channels, techniques and identifies unique, attention-getting marketing communication strategies to meet business objectives
Develop metrics and apply measurement results to drive continuous improvement and demonstrate accountability for allocated resources
Drive industry and competitive benchmarking to ensure differentiation of 3M HIS solutions, positioning and messaging
Promote and direct department personnel to support a unified business planning process
Manage internal and external resources to provide long-term, cost-effective communication services that meet organizational needs
Ensure high level of service for internal and external customers takes precedence
Influence and advice senior management to help develop communications plans to meet organizational needs
Continually focus on market and competitive landscape to refine messaging and positioning
Support various corporate and product marketing initiatives, and other marketing projects, as assigned by VP of Marketing
Provides direct supervision to assigned employees through leadership, coaching, training, development, allocating work assignment, review of progress in achieving objectives managing employee compensation, performance appraisals, diversity, disability, all relevant employee data, etc. Understands and enforces corporate/location policies and procedures. May manage workforce vendors and contracts
Travel 25% including some weekends and/or holidays
Minimum of five (5) years of business to business marketing communications experience
Ability to travel up to 25%
Master degree in Business, Marketing or related field - MBA preferred
Preferred 10+ years of business to business Marketing Communications experience
Familiarity with the Healthcare technology industry
Proven ability to develop integrated, high-level communications strategies across media platforms, with strong editorial, writing, project management and marketing communications experience
Proven ability to lead by influence, and introduce/drive change within the organization
Experience interacting with customers, marketing, business teams and other industry experts
Proven ability to innovate, develop breakthrough communication strategies and execute on creative ideas

VP-senior Manager, Marketing & Communications Resume Examples & Samples

Bachelor's degree or the equivalent combination of work experience required
12+ years of related experience in the securities or financial services industry is preferred
Experience in marketing strategy, in particular digital strategy, is preferred

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Manager Marketing Communications Resume Examples & Samples

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Manager, Marketing Communications Resume Examples & Samples

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Manager, Marketing Communications Resume Examples & Samples

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Senior Manager, Marketing Communications Resume Examples & Samples

Manager, Marketing Communications Resume Examples & Samples

Senior Manager, Marketing Communications Resume Examples & Samples

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Senior Manager, Marketing Communications Resume Examples & Samples

Manager, Marketing Communications Resume Examples & Samples

Manager, Marketing Communications Resume Examples & Samples

Manager, Marketing Communications Resume Examples & Samples

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Manager, Marketing & Communications Resume Examples & Samples

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