Advertising Account Executive Resume Samples
4.5
(118 votes) for
Advertising Account Executive Resume Samples
The Guide To Resume Tailoring
Guide the recruiter to the conclusion that you are the best candidate for the advertising account executive job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired.
Craft your perfect resume by picking job responsibilities written by professional recruiters
Pick from the thousands of curated job responsibilities used by the leading companies
Tailor your resume & cover letter with wording that best fits for each job you apply
Resume Builder
Create a Resume in Minutes with Professional Resume Templates
CHOOSE THE BEST TEMPLATE
- Choose from 15 Leading Templates. No need to think about design details.
USE PRE-WRITTEN BULLET POINTS
- Select from thousands of pre-written bullet points.
SAVE YOUR DOCUMENTS IN PDF FILES
- Instantly download in PDF format or share a custom link.
LF
L Fahey
Lamar
Fahey
38436 Jameson Garden
Phoenix
AZ
+1 (555) 199 0323
38436 Jameson Garden
Phoenix
AZ
Phone
p
+1 (555) 199 0323
Experience
Experience
Los Angeles, CA
Advertising Account Executive
Los Angeles, CA
Nikolaus-Harber
Los Angeles, CA
Advertising Account Executive
- Maintains an awareness of revenue responsibilities and performance to goal while developing and working a pipeline of potential customers
- Quarterback a top notch team: Receive excellent support from an account manager, a digital campaign manager, a marketing strategist and more
- Develop target list of advertisers and develop specific plans for creating and increasing sales
- Develop and make presentations to clients and agencies showing the advertising opportunities
- Provides regular written account status reports of all work in progress
- Collaborate with advertisers and internal teams to develop marketing and content distribution programs for on-going partner management and promotion goals
- Assist in developing competitive marketing strategies
Chicago, IL
National Advertising Account Executive
Chicago, IL
Kautzer LLC
Chicago, IL
National Advertising Account Executive
- Develop long-term relationships with decision-makers at current and prospective clients
- High level of professionalism and willingness to approach work with a sense of urgency
- Develop and nurture strong relationships with both clients and agencies
- Obtain customer feedback on products and collaborate with Internet Brands product development team
- Lead, manage and close the full sales cycle: prospecting, negotiating and closing
- Respond to RFPs and prepare customized proposals to win new business
- Build a personal strategic plan to achieve revenue goals
present
New York, NY
Multimedia Advertising Account Executive
New York, NY
Ondricka LLC
present
New York, NY
Multimedia Advertising Account Executive
present
- Develops and delivers custom solutions that provide and deliver ROI to customers
- Develops and works a pipeline of potential customers
- Organizes and prioritizes workflow to meet team goals and deadlines
- Communicates effectively to provide exceptional customer service to internal and external customers
- Promptly complete all advertiser requests such as insertions, billing requests, adjustments, tear-sheets, kill/corrections, etc., within proper deadlines
- Executes strategies for selling effectively against the competition
- Strategizes with team members to plan and execute multimedia marketing plans
Education
Education
Bachelor’s Degree in Marketing
Bachelor’s Degree in Marketing
California State University, Los Angeles
Bachelor’s Degree in Marketing
Skills
Skills
- Excellent written and verbal communication skills, strong attention to detail, and good follow-through
- Strong PPT and Word proficiency
- Highly organized and detail-oriented
- Excellent listening and consultative & partnership capabilities
- Demonstrated strong and effective verbal, written, and interpersonal communication skills
- Demonstrates proficiency using Microsoft Office Suite and database programs
- Experience with various creative disciplines from retail merchandising (online/in-store), web, as well as traditional media and social media platforms (Facebook, Twitter, LinkedIn, Pinterest, Google+, etc.)
- Ability to influence & negotiate with business partners
- Knowledge of the Tucson television market is
- Excellent presentation skills
10 Advertising Account Executive resume templates
Read our complete resume writing guides
1
Multimedia Advertising Account Executive Resume Examples & Samples
- Focuses on deliveringand obtaining long term commitments and campaigns
- Establish strategies and sales plans for achieving period and quarterly print and digital advertising goals
- Develops and works a pipeline of potential customers
- Sells all Detroit Media Partnershipbusiness offerings
- Initiates, coordinates and conducts formal verbal and written sales presentations
2
Advertising Account Executive Resume Examples & Samples
- Create and deliver broadcast and online advertising solutions to grow market share within an existing customer base
- Meet and exceed all revenue goals and targets on a monthly, quarterly, and annual basis
- Maintain and grow an account base by establishing new business relationships and selling long term campaigns and contracts
- Meet with customers, listens and assesses their needs, and provides customized, creative and successful marketing solutions which produce results
- Sell commercial advertising time and other station products to local advertisers
3
Advertising Account Executive Resume Examples & Samples
- Making local direct and agency sales calls
- Meeting or exceed revenue expectations
- Developing and delivering broadcast advertising solutions to grow market share within an existing customer base
- Developing new business through consistent and creative prospecting
- Meeting with customers, listening and assesses their needs, and providing customized, creative and successful marketing solutions which produce results
- Selling commercial advertising time and other station products to local advertisers
- Developing presentations, preparing avails and packages
- Media sales experience is preferred
- Knowledge of the Tucson television market is a plus
- Knowledge of television avails and traffic software, Leigh Stowell, Pay per Click and Media Monitors is helpful
4
Advertising Account Executive Resume Examples & Samples
- A Bachelor’s Degree with a minimum of 3 years consultative selling experience, over the phone and in-person (advertising sales experience is preferred)
- A strong understanding of digital media platforms
- Proven ability to grow ad sales revenue and exceed revenue goals by prospecting for new clients and growing existing relationships
- Experience creating and presenting innovative multi-media sales presentations to all types of business categories
- Highly-developed written and verbal presentational skills
- High level of computer literacy with fluency in Microsoft Office
- Creative, smart, passionate self-starter with a competitive and entrepreneurial spirit and team player approach
- Qualified candidates must also have a valid driver license, access to vehicle, and a good driving record
5
Advertising Account Executive Resume Examples & Samples
- Meets or exceeds revenue expectations. Maintains and grows account base. Develops and delivers ideas/solutions to grow market share within an existing customer base. Delivers and obtains long-term commitments and campaigns
- Develops an understanding of the customer’s individual business needs, trends and patterns within specific verticals
- Sells print and digital business offerings, demonstrates an understanding of these products and is able to articulate our products and their value propositions to customers
- Utilizes a CRM system to manage day-to-day activities – stays abreast of details that require urgent attention
- Partners with the sales support on day-to-day activities within account base. Works with all internal departments and vertical specialists. Works with Digital Specialist to identify and communicate opportunities as it relates to new business and existing accounts
- Increases market share by gaining new business and growing existing client base through aggressive phone sales to include up—sells, appointment setting and cold calls with customers and/or potential customers
6
Advertising Account Executive, St Cloud Resume Examples & Samples
- Meets or exceeds revenue expectations. Maintains and grows account base. Develops and delivers ideas/solutions to grow market share within an existing customer base. Delivers and obtains long-term commitments and campaigns
- Develops an understanding of the customer’s individual business needs, trends and patterns within specific verticals
- Sells print and digital business offerings, demonstrates an understanding of these products and is able to articulate our products and their value propositions to customers
- Utilizes a CRM system to manage day-to-day activities – stays abreast of details that require urgent attention
- Partners with the sales support on day-to-day activities within account base. Works with all internal departments and vertical specialists. Works with Digital Specialist to identify and communicate opportunities as it relates to new business and existing accounts
- Increases market share by gaining new business and growing existing client base through aggressive phone sales to include up—sells, appointment setting and cold calls with customers and/or potential customers
7
Multimedia Advertising Account Executive Resume Examples & Samples
- Responsible for maintaining and increasing share of market in the automotive advertising segment by successfully selling advertising to new and existing accounts within an assigned territory/list
- Develop ongoing relationships with clients - identify needs and opportunities in order to provide sales solutions for customers
- Achieve monthly/quarterly/annual revenue and strategic product goals
- Maintain and expand current “active account” customer base and mix of product sales in order to increase market share
- Develop strong professional relationships with key decision makers of each account and be aware of their spending plans with Michigan.com and competitive media. Utilize these relationships to uncover opportunities and strengthen commitment for Michigan.com products
- Increase market share of automotive accounts by understanding client needs and opportunities and developing marketing solutions
- Develop strong sales presentations and creative marketing ideas for existing and new accounts utilizing the services of the marketing team through the use of other departmental resources (i.e. ad creation, research, etc.)
- Maintain a thorough knowledge of competitive media. Know current rate structures, strengths and weaknesses of each and market trends
- Maintain highest standard of customer service by processing ad orders correctly and using prescribed procedures
- Promptly complete all advertiser requests such as insertions, billing requests, adjustments, tear-sheets, kill/corrections, etc., within proper deadlines
- Follow-through with other departments (Credit, Accounting, Production, Marketing, Digital Services) with advertiser requests and/or issues
- Utilize all current technology available in performance of sales duties, communication, reporting
- Maximize personal selling time in the field
- Actively participate in training and department meetings to improve and develop job-related skills
8
Advertising Account Executive Resume Examples & Samples
- Develop weekly status updates and detailed campaign reports of Garmin’s marketing activities for Marketing Communications Manager and key stakeholders
- Ensures segment relations are positive and stable and that the Manager of Marketing Communications is immediately informed of any potential challenges
- Responsible for carrying out the plan per the critical timeline path and meeting deadlines
- Coordinate advertising, marketing and creative efforts with the segment team leads across Europe, South America and Asia
- Analyzes segment input, together with background knowledge, field research, channel feedback, etc., to produce integrated communications plans
- Directs the creative strategy based on the segment’s product marketing plan (PMP) and budget while overseeing all Communications department activities
- Ensures that advertising objectives are approved by the Segment, and understood by the creative and media groups
- Thoroughly briefs and encourages creative, production, media, digital, merchandising, PR, sponsorship and trade show staff
- Applies project management tactics to communicate objectives, identify milestones, establish priorities, anticipate challenges, hold colleagues accountable and “own” the desired outcome
- Assumes the leadership role when presenting communications plans, creative concepts and media plans to the Segment. When creative and media personnel participate, supports them in presenting concepts and plans
- Reviews media and public relations plans, digital development and creative strategies before submission to clients
- Monitors estimates, quotes and invoices to ensure budget requirements are maintained
- Summarizes campaign costs and provides an accounting to the Marketing Manager, Marketing Communications Manager and Communications department leaders for full fiscal transparency
- Provides regular written account status reports of all work in progress
- Monitors and reports on the effectiveness (ROI) of all advertising campaigns
- Keeps apprised of all relevant product, competitor, industry and market developments
- Willingness to step out of assigned role to assist and lead other team members
- Must be proactive and highly organized with an ability to motivate, persuade and positively interact with a wide variety of people
- Proven account leadership experience
- Demonstrates big-picture strategic skills
- Must be detail-oriented and have the ability to work proactively and effectively with minimal supervision
- Demonstrates proficiency using Microsoft Office Suite and database programs
- Experience with various creative disciplines from retail merchandising (online/in-store), web, as well as traditional media and social media platforms (Facebook, Twitter, LinkedIn, Pinterest, Google+, etc.)
- Candidates with previous agency experience are preferred
9
Advertising Account Executive, St Cloud Resume Examples & Samples
- Meets or exceeds revenue expectations. Maintains and grows account base. Develops and delivers ideas/solutions to grow market share within an existing customer base. Delivers and obtains long term commitments and campaigns
- Develops an understanding of the customers individual business needs, trends and patterns within specific verticals. Develops an understanding of account base and related industries
- Works with Sales Manager(s) and Client Solutions/Market Development to develop and deliver custom solutions that provide and deliver ROI to customers. Focuses on delivering and obtaining long term commitments and campaigns
- Utilizes sales tools and research to articulate value of Company offerings
10
Advertising Account Executive Resume Examples & Samples
- Generate revenue for various network offerings
- Develop and make presentations to clients and agencies showing the various WE TV Programming / Content offerings available for ad opportunities
- Stay abreast of all programs/content developed by WE TV Network various units to ensure that they are accurately represented to clients
- Develop target list of advertisers and develop specific plans for creating and increasing sales
- Maintain an active list of pending business, sales calls and account activity using the ALM system and Salesforce.com
- Provide regular updates as required to sales management
- Ensure that outstanding billings are accurate and collected in a timely manner
- Maintain honest relationships and ensure that all presentations contain accurate research data and representation of all products
- Confirm all orders with sales management before closing deals
- Must have ability to develop new business. Position is required to make a number of new business calls a week
- Management Skills
- Technical/Functional Competencies
11
Multimedia Advertising Account Executive Resume Examples & Samples
- Account owner who exhibits the core competencies of Results, Strategy, Sales Skills, Communication, Collaboration
- Provides leadership to the account team to plan and execute multimedia marketing strategies including prioritizing and assigning workflow to meet team deadlines; developing and delivering ideas and solutions that provide and deliver ROI to clients, execute strategies for selling effectively against the competition, resolving issues pertaining to strategy and execution
- Account and pipeline management including maximizing the use of all internal resources
- Increases share of market in the automotive advertising segment by successfully selling advertising to new and existing accounts within an assigned territory/list
12
Advertising Account Executive Resume Examples & Samples
- Generate revenue for BBC World News and achieve specific fiscal year target
- Develop and make presentations to clients and agencies showing the advertising opportunities
- Stay abreast of all programs/content developed by BBC World News to ensure that they are accurately represented to clients
- May be asked to attend industry fairs or exhibitions to generate new leads, meet with prospects and learn about the clients’ new products and/or services
- Managing a territory or set of territories as assigned by management; may require travel
- Five to ten years selling experience in media sales, preferably innovative media solutions selling
- Familiarity with advertising agencies account and media operations, ability to navigate through agencies to reach key decision makers
- Strong record of direct-to-client sales at key decision-making levels
- High energy, well organized, detail oriented, motivate
- Excellent presentational skills and high level of computer skills including Microsoft PowerPoint, Excel and Word
13
Advertising Account Executive Resume Examples & Samples
- National and Local
- Competitive Landscape
- Ability to explain complex digital media features in simple terms
14
Senior Advertising Account Executive Resume Examples & Samples
- Do well here: Further your career while working to serve the greater good in our community
- Quarterback a topnotch team: Receive excellent support from an account manager, a digital campaign manager, a marketing strategist and more
- History of driving results
15
Advertising Account Executive Resume Examples & Samples
- Meets or exceeds revenue expectations. Maintains and grows account base. Develops and delivers ideas/solutions to grow market share within an existing customer base. Delivers and obtains long term commitments and campaigns
- Develops an understanding of the customers individual business needs, trends and patterns within specific verticals. Develops an understanding of account base and related industries
- Works with Sales Manager(s) and Client Solutions/Market Development to develop and deliver custom solutions that provide and deliver ROI to customers. Focuses on delivering and obtaining long term commitments and campaigns
- Utilizes sales tools and research to articulate value of Company offerings
16
Advertising Account Executive Resume Examples & Samples
- Sell effectively with the use of market research into print, online and niche publications
- Monitor competitive media and stay abreast of industry trends
- Uncover new/incremental revenue streams from competitive media
- Become actively involved in your territory’s community and it’s events
- Management clause for managers
- At least 2-4 years sales experience
- Knowledge of the marketplace preferred
- An understanding of the Internet, Internet advertising and its benefits
- Excellent communication, interpersonal, organizational and time-management skills
- Strength in negotiation and problem solving
- Working understanding of Microsoft Office and the Windows Operating System
17
Advertising Account Executive Resume Examples & Samples
- Create advertising sales campaigns and strategies to introduce the Network to market and to maximize revenue potential
- Create strategies and generate revenue from agency and trading desks through sales calls and sales presentations introducing and positioning the TCA Video Network, its content partners, video solutions and sponsorship solutions
- Sell pre-roll video, overlays, custom in-stream rich media units and other interactive video units, leveraging prospects into high-value brand advertiser accounts
- Collaborate with Tribune Publishing teams in order to sell advertising and sponsorship programs for TCA initiatives including but not limited to video, special sections, print/online verticals, and other multi-platform programs
- Make a minimum of 25 weekly sales calls and be willing to travel as needed to secure key partnerships
- Persuasively communicate TCA’s video offerings and unique value proposition to advertisers and agencies via email, telephone calls, in-person meetings and presentations and through formal campaign proposals in a way that meets advertiser and agency business needs and marketing objectives, while generating the maximum revenue for TCA
- Collaborate with advertisers and internal teams to develop marketing and content distribution programs for on-going partner management and promotion goals
- Meet or exceed quarterly and annual sales quotas against the territory and account list
- Understand and embrace Tribune Content Agency values and standards, ensuring that all work reflects these standards
- 5 years of digital advertising sales experience with proven track record of revenue success; deep knowledge of the digital landscape
- Consultative sales experience in building advertising sales revenue for a video network
- Track record of exceeding monthly, quarterly and annual advertising revenue goals
- Pre-existing relationships with advertisers, agencies, ad networks and publishers
- Strong communications (oral and written) and negotiation skills
- Ability to communicate persuasively and effectively to both internal and external clients at all levels
- Willingness to work within a fast-paced, innovative and entrepreneurial environment
18
Advertising Account Executive Resume Examples & Samples
- Identify, evaluate and develop strategies to build new accounts
- Develop new accounts within assigned region or industry
- Quotes prices, prepares proposals and provides information regarding terms of sales
- Become actively involved in your territory’s community and events
- Provide regular reports to management including sales recaps and customer feedback, as well as documenting appointments and sales efforts in various tracking systems
- At least 1-3 years successful outside sales experience, previous media sales experience a plus!
- Valid driver’s license and reliable transportation
19
Advertising Account Executive Resume Examples & Samples
- Complete appropriate sales activity reports and forecasts as required
- Prepare and deliver sales presentations to new and existing customers to drive new business as well as protect and increase existing advertising
- Continuously works to stay current and expand market knowledge of advertising opportunities among digital platforms & emerging products
- Demonstrates an understanding of how digital is influencing and changing traditional methods of marketing
- Knowledge of and ability to apply online digital advertising and identify optimal product mix to meet customer needs
- Understands consumer research. Able to analyze, synthesize and communicate it to the client
- Understanding of the competition in the marketplace
- Understands how advertisers use digital products and strategies to accomplish client business goals
- Online Advertising: Display, Rich Media, and Video
- Location Based Technologies
- Interactive Television
20
Advertising Account Executive Resume Examples & Samples
- Grow existing accounts by developing strong relationships at all levels of targeted agencies
- Acquire new advertisers and agencies through prospecting local leads and evangelizing Bing Ads
- Partner with Account Managers to on-board and grow accounts working closely with our agency partners
- Build networking and event calendar to identify new leads while also building trust with key influencers
- Demonstrate consistent sales excellence in opportunity creation, pipeline management and development, contact and conversion rates, account planning, and advertiser satisfaction
- Bachelor degree required
- 5-7 years sales experience in digital media
- Track record of proven sales results in technology or media industries
- Outstanding written and verbal communication skills with internal and external audiences
- Accomplished networker and relationship builder
- Demonstrated teamwork and collaboration strengths
- Nimble approach, thrives in highly dynamic environment
- Motivated and decisive
- German and English fluency required
21
Advertising Account Executive Resume Examples & Samples
- 2-5 years of experience as a digital sales professional required, experience with financial and corporate accounts strongly preferred
- Bachelor’s Degree or equivalent experience required
- Strong knowledge of MS Office Suite programs and Salesforce strongly preferred
- Exceptional writing and presentation skills
- Attention to detail, excellent organizational skills and strong time management skills
- Proven ability to work in a teamwork and customer service centered environment
22
Advertising Account Executive Resume Examples & Samples
- Continuously works to stay current and expand market knowledge of advertising opportunities among digital platforms and emerging products
- Location Based Technologies—Geo Targeting
- Bachelor's degree (B. A.) from four-year College or university; or 4-6 years related experience and/or training; or equivalent combination of education and experience
- A minimum of 1-3 years experience in local broadcast, cable, on-line or print media sales with a minimum of two years experience in digital media required
- Excellent communication, interpersonal, motivational and organizational skills required and ability to work independently and in a team environment
- Must be proficient in Word, Excel, and PowerPoint
- Knowledge of advertising sales software preferred
23
Advertising Account Executive Resume Examples & Samples
- Develop and make presentations to clients and agencies showing the various AMC Networks Programming / Content offerings available for ad opportunities
- Stay abreast of all programs/content developed by AMC Networks various units to ensure that they are accurately represented to clients
- Maintain an active list of pending business, sales calls and account activity using Salesforce.com
- Five+ years selling experience in media sales. Preferably innovative media solutions selling
- Ability to work with multiple platforms and product group and manage multiple products
- Experience in formulating and presenting complex proposals which combine technical implementation of advertising opportunities
- Excellent organization and presentation skills, high levels of computer skills including Microsoft PowerPoint, Excel and WordMin years of experience
24
Advertising Account Executive Resume Examples & Samples
- Account owner who exhibits the core competencies of Results, Strategy, Sales Skills, Communication, Collaboration
- Provides leadership to the account team to plan and execute multimedia marketing strategies including prioritizing and assigning workflow to meet team deadlines; developing and delivering ideas and solutions that provide and deliver ROI to clients, execute strategies for selling effectively against the competition, resolving issues pertaining to strategy and execution
- Account and pipeline management including maximizing the use of all internal resources
- Increases share of market in the financial advertising segment by successfully selling advertising to new and existing accounts within an assigned territory/list
- Develop ongoing relationships with clients - identify needs and opportunities in order to provide sales solutions for customers
- Achieve monthly/quarterly/annual revenue and strategic product goals
- Maintain and expand current “active account” customer base and mix of product sales in order to increase market share
- Develop strong professional relationships with key decision makers of each account and be aware of their spending plans with Michigan.com and competitive media. Utilize these relationships to uncover opportunities and strengthen commitment for Michigan.com products
- Develop strong sales presentations and creative marketing ideas for existing and new accounts utilizing the services of the marketing team through the use of other departmental resources (i.e. ad creation, research, etc.)
- Maintain a thorough knowledge of competitive media. Know current rate structures, strengths and weaknesses of each and market trends
- Sells all Michigan.com business offerings
- Cold calling and generating leads through client segment search, internet search, marketing lists, and referrals
- Utilize all current technology available in performance of sales duties, communication, reporting
- Maximize personal selling time in the field
- Actively participate in training and department meetings to improve and develop job-related skills
25
Advertising Account Executive Resume Examples & Samples
- Daily selling presentations to existing and prospective advertisers utilizing resources available throughout various departments and other Tribune properties. (print, online, commercial print)
- Develop creative, comprehensive advertising packages using a multi-media approach
- Foster an environment that encourages innovation and creative thinking
- Work effectively with team members and colleagues within the group and across traditional work units, particularly online and commercial print. Proactively share print, online and commercial print knowledge and resources
- Understand and satisfy the changing needs of customers with customized campaigns
- Demonstrate a broad understanding of all aspects of business. Effectively develop short and long-term strategies and plans. Exercise sound judgment when making strategic and operational decisions
- Assumes sales and service responsibility for assigned accounts. Maintain complete and accurate record of each account’s performance and take necessary corrective action to improve lineage and revenue performance. Consistently meet/exceed sales goals across full range of product lines (print, online and commercial print)
- Develop and implement print, online and commercial print campaigns. Prepare and process creative layout designs, templates, ad orders, payments
- Forecast and monitor monthly and annual print and online sales. Prepare monthly and annual budgets and schedules for customers
- Coordinate and manage special project assignments
- Monitor, analyze and report on print, online and commercial print competition on a regular basis
- Communicate with Finance Service Center to ensure prompt payment and efficient resolution to billing transactions
- Respond to customers’ inquiries, requests and orders in a timely and responsible manner
- Cultivate and develop new business (print, online and commercial print)
- Operate within approved deadlines, policies and procedures. Consistently achieve and improve on accuracy standards
- Work effectively with team members and peers to achieve objectives and overcome obstacles
- Track print and online marketing trends
- Enhance community involvement through event and association membership participation
- Other duties and projects as may be assigned by management
- College degree in Marketing or Communications or equivalent related experience in the publishing industry, other media or advertising agencies
- P.C. skills working within a Windows environment are necessary including word processing, Admarc billing and tracking, spreadsheet and database experience
- Must have valid Virginia driver’s license. Requires use of own transportation
- Requires sales experience and online knowledge
- Requires strong time management and project management skills
- Requires strong communication skills to be able to clearly and effectively share relevant information through listening, one-on-one, group and written communication skills
- Layout and design experience
26
Advertising Account Executive Resume Examples & Samples
- Grow revenue and market share of local key accounts by providing creative and innovative solutions to selling challenges
- Foster long-tern partnerships between The Morning Call Media Group and local advertisers to assure revenue and market share growth is maximized
- Maintain and build positive customer relationships
- Must be able to conduct a thorough analysis of a client’s needs in order to develop a strategic, customized plan for their business and goals
- Shows advertisers how our solutions will help them achieve their specific business goals (increase market share, increase profitability, drive brand awareness, etc.)
- Coordinate and execute sales and/or strategic marketing projects including package sales involving multiple The Morning Call Media Group's products and subsidiary products, cross-media packages, joint projects with consumer marketing, contests, event marketing sponsorships, vendor promotions and sales presentations
- Actively make outbound calls on the phone and in person, set appointments and develop sales proposals of The Morning Call Media Group's products and marketing services
- At least 2-4 years outside, consultative sales experience, media sales experience highly preferred
- Knowledge of the Lehigh Valley marketplace preferred
- An understanding of the digital advertising and its benefits
27
Advertising Account Executive TWC Regional Sports Network LA Resume Examples & Samples
- Maintain customer satisfaction and accountability through consultative selling
- Engage in all stages of the sales cycle, from prospecting to developing customer rapport, closing business and servicing accounts
- Expand sales footprint with existing and new accounts by introducing new products and services
- Complete appropriate sales activity reports and forecasts as required
- Responsible for meeting and exceeding weekly, monthly and quarterly sales activity with focus on solution based selling and digital product inclusion
- Maintains price and product integrity to ensure maximum company profitability
- Initiate and devise client solutions and proposal ensuing realistic deliverables and profitability
- Meet with key decision makers and develop advertising programs that target client specific needs
- Prepare and deliver sales presentations to new and existing customers to drive new business as well as protect and increase existing advertising
- Continuously works to stay current and expand market knowledge of advertising opportunities among digital platforms and emerging products
- Demonstrates an understanding of how digital is influencing and changing traditional methods of marketing
- Knowledge of and ability to apply online digital advertising and identify optimal product mix to meet customer needs
- Understands consumer research. Able to analyze, synthesize and communicate it to the client
- Understanding of the competition in the marketplace
- Understands how advertisers use digital products and strategies to accomplish client business goals
- Experience selling sports sponsorships is preferred
- Experience selling live event streaming
- Understands and demonstrates subject expertise in these digital products and strategies
- Search Engine Optimization
- Social Network Marketing
- Mobile Marketing
- Emerging Digital Media
- Online Advertising: Display, Rich Media, and Video
- Location Based Technologies
- Interactive Television
28
Advertising Account Executive Resume Examples & Samples
- Get results for our advertisers
- Engage in all stages of the sales cycle, from prospecting to developing customer rapport, closing business, growing revenue and servicing accounts
- Maintain rate and product integrity to ensure maximum company profitability
- Prepare and present media proposals to new and existing customers, driving new business as well as growing existing customers
29
Advertising Account Executive New Business Resume Examples & Samples
- Maintain customer satisfaction and accountability through consultative selling
- Engage in all stages of the sales cycle, from prospecting to developing customer rapport, closing business and servicing accounts
- Expand sales footprint with existing and new accounts by introducing new products and services
- Responsible for meeting and exceeding weekly, monthly and quarterly sales activity with focus on solution based selling and digital product inclusion
- Maintains price and product integrity to ensure maximum company profitability
- Initiate and devise client solutions and proposal ensuing realistic deliverables and profitability
- Meet with key decision makers and develop advertising programs that target client specific needs
- Understands and demonstrates subject expertise in these digital products and strategies
- Search Engine Optimization
- Social Network Marketing
- Mobile Marketing
- Emerging Digital Media
30
Advertising Account Executive Resume Examples & Samples
- Meet sales goals set forth by Manager
- Establish and develop relationships, marketing strategies through consultation with advertisers to help meet their objectives, and
- Exceed advertising territory revenue goals
- Responsible for managing and growing an existing set of accounts
- Attend training sessions and sales meetings
- Assist in developing competitive marketing strategies
31
Advertising Account Executive Resume Examples & Samples
- 5 - 7 years digital ad sales experience as an individual contributor
- 3 years CPG category sales experience; Mass Beauty experience preferred
- Demonstrated ability to consistently close sales and generate revenues
- Strong track record of high level negotiation and successful internal and external relationship management
- Ability to interact with a broad set of businesses and presenting both over the phone and in person
- Excellent written and verbal communication skills, strong attention to detail, and good follow-through
- 7+ years CPG category sales experience (selling to agencies and direct clients)
- 10 years total digital advertising sales experience
32
Advertising Account Executive Resume Examples & Samples
- Primary liaison with the Product Marketing Manager with whom marketing goals are established and advertising requirements are defined
- Serve in a client facing leadership role in the execution of segment initiatives
- Develop weekly status updates and detailed campaign reports of segment marketing activities for key stakeholders
- Ensures segment relations are positive and stable and that the Advertising Account Executives Manager is immediately informed of any potential challenges
- Coordinate advertising, marketing and creative efforts with the segment team leads across Europe, South America, Asia and Australia
- Analyzes segment input, together with background knowledge, field research, channel feedback, etc., to produce integrated advertising plans
- Ensures that advertising objectives are approved by the segment, and understood by the creative and media groups
- Assumes the leadership role when presenting advertising plans, creative concepts and media plans to the segment; When creative and media personnel participate, supports them in presenting concepts and plans
- Reviews media and public relations plans, digital development and creative strategies before submission to segment
33
Advertising Account Executive Resume Examples & Samples
- Understand and assess and develop plans for areas for growth (cross-sell/up-sell/new health industry customers) within identified opportunity categories and assigned geography
- Utilize category-specific value propositions to incorporate impactful insights into proposals
- Target and build relationships with existing clients and potential clients within the local market
- Create proposals after gaining a complete understanding of the client’s needs through a CIA
- Communicate the ROI of the solution and educate the client on the solution, as needed
- Actively manage relationship by reporting campaign results to ensure client satisfaction and identify follow-up opportunities for up-sell and cross-sell
- Smoothly transition accounts to and from other teams as necessary based on spending level and customer needs
34
Advertising Account Executive Resume Examples & Samples
- Excellent sales and business development skills
- Ability to communicate at all levels
- A high degree of self-motivation and ambition
- A determined, confident and proactive approach
- The ability to manage and prioritise tasks
- Strong attention to detail and analytical flair
- KPI driven with strong commercial awareness
- At least 3 years’ experience working in a sales and/or account management position within a media or agency environment
- Demonstrable track record of working with major brand advertisers
- Track record of media sales success
- Solid experience working across digital and social media
35
Advertising Account Executive Resume Examples & Samples
- Maintaining assigned account bases while developing new accounts
- Explaining to customers how advertising with us will help promote their products or services in the most effective way possible
- Providing clients with estimates of the costs of our advertising service
- As an Advertising Accounting Executive with KLUP, KRDY and KSLR Radio, you will locate and contact potential customer to offer advertising services and process all correspondence and paperwork related to your accounts
- Preparing and delivering sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising
- Preparing promotional plans, sales literature, media kits and sales contracts
- Cold-calling, networking and using other prospecting techniques to hit advertising sales goals
36
National Advertising Account Executive Resume Examples & Samples
- Build a personal strategic plan to achieve revenue goals
- Develop and nurture strong relationships with both clients and agencies
- Prospect, identify and qualify new business opportunities
- Lead, manage and close the full sales cycle: prospecting, negotiating and closing
- Respond to RFPs and prepare customized proposals to win new business
- Grow current accounts by identifying and closing up-sell opportunities
- Develop long-term relationships with decision-makers at current and prospective clients
- Understand competitive differentiators in fast-changing online advertising landscape
- Identifying and maintaining an understanding of industry trends
- Communicate the value of our websites
- Obtain customer feedback on products and collaborate with Internet Brands product development team
37
Advertising Account Executive Resume Examples & Samples
- Manage own portfolio of client accounts, using a clear roadmap for business acquisition and client maintenance
- Develop long-term client relationships
- Support and fulfills client requirements, by identifying where Kijiji products can add value
- Maintain a pipeline of business, including preparation of tenders and bid responses
- Manage all aspects of client account including budgeting and finances (with support from Sales Manager where required)
- Liaise with media agencies as key point of client contact
- Converse with the client and media agencies in a three-way relationship
- Maintain an accurate database of information on agencies including potential advertisers, quotations, competitive costs and other market data
- Develop long-term client relationships at multiple levels within the client organization, quickly building rapport to become client’s first point of contact
- Conduct business affairs with the client both face-to-face and by phone/email
- Identify where Kijiji products/services can assist client and add value to their business
- Maintain and develop the existing client base, in addition to building new clients from zero
- Act as the main point of contact for the client once a deal has been agreed upon
38
Advertising Account Executive Resume Examples & Samples
- Sell multi-media marketing solutions to the small to medium account sector that make decisions locally, often times with single or few decision-makers
- Grows market share within a designated account list through the combination of acquiring “new business” and increasing current client spend while increasing client satisfaction. Proficient and excels at new business efforts, including cold calling new or churned clients
- Develops territory plans each quarter, and account plans for highest potential accounts
- Manages territory pipeline via SFDC
- Utilizes 5 step sales process, packaged solutions and offers to meet client needs
- Proficient articulating print and digital value propositions
- Thrive in high activity, dynamic environments with shorter sales cycle and average sales value
- This is an outside sales position
- Get paid well: Enjoy base pay well above the market average with unlimited earning potential. We want the best so we are paying the best
- Get in now: Join the ground floor of a national organization in the midst of rapid transformation to a new and exciting media start-up – an invaluable career experience
- Quarterback a top notch team: Receive excellent support from an account manager, a digital campaign manager, a marketing strategist and more
- Fundamental AND Challenger sales skills
- Effective collaborator and delegator
39
Advertising Account Executive Resume Examples & Samples
- Identifies, qualifies and prospects local businesses to set appointments with local businesses to develop an understanding of customers’ individual business needs, trends and patterns
- Presents advertising ideas/solutions face-to-face to local decision makers that grow market share and ROI for customers while meeting or exceeding goals
- Maintains an awareness of revenue responsibilities and performance to goal while developing and working a pipeline of potential customers
- Partners with an Account Manager on day-to-day activities within account base