Marketing & Development Job Description
Marketing & development
provides fundraising coaching expertise to assigned portfolio focusing on fundraising best practices and tactics, helps accessing and using fundraising tools and motivation for success.
Marketing & Development Duties & Responsibilities
To write an effective marketing & development job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing & development job description templates that you can modify and use.
Sample responsibilities for this position include:
Develop and lead a comprehensive and diversified fund development strategy to sustain and grow the revenue base of IBR
Lead the development of a short and long-term marketing plan
Spearhead the development of a key new business for the company
Assist with the development of conference materials
Manage current corporate partnerships and subsequent duties therein to ensure productive, positive relationships, particularly with Procter & Gamble, the largest corporate donor to IBR
Lead all social media avenues and programs and work with technical staff, rehabilitation center managers, communications managers and staff to retrieve stories from the clinics and response programs
Oversee media relations, identifying bird stories that have potential to be picked up in the news media and reaching out or delegating communication with the media to ensure IBR’s work is effectively transmitted to the public
Lead membership, major gift, foundation, corporate giving, direct mail, special event, planned giving, online giving, endowment and capital campaign programs to achieve goals
Oversee grant writing program, working with grants manager to identify potential grant opportunities and reviewing grant writing copy
Employ analytics and metrics to chart progress towards goals, and adjust plans as necessary
Marketing & Development Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Marketing & Development
List any licenses or certifications required by the position: PMP, PSMA, SMPS, ISV, CPR, AED, CEPS, CCDS, IBHRE, EQ
Education for Marketing & Development
Typically a job would require a certain level of education.
Employers hiring for the marketing & development job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Business, Communications, Education, Engineering, Business/Administration, Communication, Technical, Management, Writing
Skills for Marketing & Development
Desired skills for marketing & development include:
Protocols
Pricing policies and service offerings
Steritech's programs
Promotional marketing processes and practices
Accessing and using the Internet
Development
HR management practices
MS Office tools
Motivation
Selection
Desired experience for marketing & development includes:
Ability to solve problems with out of box thinking & approaches, iteratively and incrementally to improve both products and processes
Excellent organizational and leadership skills, oral and written communication skills
Content Management Systems such as Sitecore (preferred), DNN, Ektron, or Sharepoint
NET, SQL, C#, XML/XSL, JSON, SOAP/REST, AJAX, JavaScript, ASP.Net, CSS, Web Services, HTML 5, SSL, HTTP, Performance Tuning, Platform Configuration/Tuning, Load Balancing, Disaster Recovery, Web Security
OS/X and Windows operating systems
Demonstrates strong financial acumen when creating and selling ideas and solutions to the customers
Marketing & Development Examples
1
Marketing & Development Job Description
Job Description Example
Our company is searching for experienced candidates for the position of marketing & development. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing & development
- In collaboration with the executive director and senior management team, motivate, manage and develop staff so they are passionate about the mission and committed to work effectively toward continual improvement and as an ambassador at all times
- Maintain an up-to-date level of knowledge on best practices in non-profit fund-raising, especially compliance and disclosure requirements and regulations, tax law and other IRS rulings as they relate to charitable giving
- Lead the identification, cultivation and solicitation of major donors
- Serve as a member of the senior management team and provide leadership to high-level internal planning activities whose goals impact IBR, its fiscal needs and its public image
- Enhance the community’s understanding and perception of the Center as a visible, visionary and influential leader in the professional community
- Execute all other reasonable duties as assigned by the executive director
- Effectively execute sales plans to grow subscriptions across multiple digital channels at specific properties
- Provide effective presentations to external audiences (conferences, institutions, ) to increase product awareness
- Assist in developing the unit’s strategic plan, addressing critical issues in the marketing, brand recognition and communications area
- Oversee the production and editing of the newsletter, the blog, and the website and intranet
Qualifications for marketing & development
- Demonstrated growth and success in previous positions
- Significant understanding of and experience in social media avenues as communications and fundraising tools
- Ability to work comfortably with individuals who have significant gift-making capacity
- Excellent management, communication, interpersonal and teamwork skills
- A bold and entrepreneurial approach to building programs and addressing challenges
- Strong database management skills, and experience with Raiser’s Edge fundraising and donor management software is preferred but not required
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Marketing & Development Job Description
Job Description Example
Our company is growing rapidly and is looking for a marketing & development. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for marketing & development
- Coordinate and execute development/marketing lists and content for email, mail or other channel delivery
- Work with Development, Creative Services, and Digital/Integrated Media staff to strategize and set communication plans and goals
- Assist marketing team with proofreading, copywriting and content development act as the central traffic resource, supplying calendars, project tracking
- Manage the company’s web and social media presence
- Own external communications
- Be involved in government relations
- Provide ongoing media training to the executive management and program managers
- Manage the use of external resources as they pertain to the Marketing and Communications function
- Maintain production calendar to ensure that all parties are on-target for all milestones
- Handle traffic content and design for review and approval
Qualifications for marketing & development
- 4+ Years of work experience overall
- Brand/Marketing manager/director with a top-tier CPG company with at least 3-5 years focused against Shopper Marketing (10-15 years)
- Makes decisions and provides strong leadership when dealing with ambiguity
- Ability to manage via influence
- Efficacy on a strategic level operational level
- Possession of a Bachelor’s degree from an accredited four-year college or university or agreed to equivalent
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Marketing & Development Job Description
Job Description Example
Our company is looking to fill the role of marketing & development. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for marketing & development
- Project management of marketing and content initiatives including development of status documents, timelines, schedules, and content plans and ensuring that all deadlines and deliverables are met on time and on budget
- Driving the Group strategy with respect to key components of Trade Marketing development
- Converts aforementioned marketing efforts into actionable lead flow for business development team
- Manages marketing and business development training programs for local Managers
- Represent the organization on weekly production calls and coordinate monthly consultant meetings and creative kick-offs as needed
- Prepare and distribute solicitation and cultivation pieces to our e-community via the Luminate online marketing tool
- Improve and develop systems and procedures for managing workflow and recordkeeping for fundraising and marketing campaigns
- Represent the organization at employee giving campaigns and fairs
- Respond to queries from both prospective and current donors regarding the organization's activities and programs, contributions, and giving options in a timely and professional manner
- Create call lists for staff and volunteer thank-you efforts
Qualifications for marketing & development
- Proficiency in Adobe Creative Suite (particularly Photoshop and InDesign)
- Balanced experience from both a retailer and brand point of view
- College degree with specialization in marketing and/or communications preferred
- Candidate should have a Bachelor’s degree in Marketing or equivalent
- Minimum two (2) years experience working in a Marketing environment – ideally supporting sales
- Must possess excellent presentation skills and experience presenting to small and large groups
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Marketing & Development Job Description
Job Description Example
Our innovative and growing company is hiring for a marketing & development. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for marketing & development
- Supporting sales and marketing efforts by direct prospecting activities via phone and email in order to generate qualified leads
- Clearly and accurately positioning products’ features and benefits while qualifying prospects’ needs, authority, timeframe to purchase, and budgetary information
- Leveraging social media / communities and online resources to identify key contacts within targeted school districts / accounts and build network of relationships
- Effectively transferring qualified opportunities to the appropriate Account Executives in a timely manner
- Collaborating with marketing and sales teams to design and implement successful lead funnel plans, strategies, and tactics
- Working closely with marketing intelligence personnel to analyze, measure, and report lead and program quality to ensure best possible ROI
- Utilizing Renaissance's Customer Relationship Management (CRM) and marketing automation systems to develop a predictable flow of qualified opportunities
- Query and download recent data from external and internal sources relating to KUED viewers and users
- Coordinate data scrubbing and data ingestion
- Monitor and report on individual campaign results
Qualifications for marketing & development
- Candidate should be creative, self-motivated, personable and detail-oriented with strong communication (written and oral), organizational and time management skills
- Previous experience with MS Excel, SAS or other statistical software
- Previous experience with marketing warehouses and databases, campaign management and reporting tools such as Unica, Business Objects and SQL preferred
- Bachelor's Degree in Advertising
- 5+ years preferably in mass market fundraising and sponsorship
- Knowledge and proficiency in Google and Microsoft Office Suite applications is required
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Marketing & Development Job Description
Job Description Example
Our company is growing rapidly and is hiring for a marketing & development. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing & development
- Assist in developing, communicating and/or implementing an annual marketing plan which lays the foundation of the positioning for the franchise and business development initiatives, and which builds into the overall franchise and business development strategy
- Support the development and launch of integrated marketing strategies to drive online traffic, consideration, enrollment and use of these key products by prospects and customers
- Interface directly with clients and the client development teams to identify key market needs , industry trends and competitive landscape to support product strategy recommendations and define requirements for new products
- Direct the end- to-end product development process, including directing the cross-functional project team to successfully meet launch targets
- Provide requirements to platform development teams to enhance our evolving marketing automation platform
- Support manager in stewarding and championing franchise and business development positioning across all communications
- Maintain and update development-related brand presentations and custom pitch material to materials reflect accurately the brand including messaging and images
- Review and update content, images, and lead routing as required and as new material and direction is available for business development website
- Assist in design, creation and content development of brochures and other marketing collateral
- Support in content development and list management for email marketing campaigns
Qualifications for marketing & development
- Prior experience with constituent relationship manager software preferred
- Experience organizing and correlating data using Excel tools such as VLookups, Pivot Tables
- Willingness to become Subject Matter Expert (SME) on onboard catering services for airlines, working in a cross functional organizational global environment
- Strong communication and presentation skills are needed with the ability to communicate technical concepts to non-technical audiences (sales, customers, executives) translate customer and market data into technical requirements documents
- Demonstrate strong self-sufficient attitude
- Adaptable, open to change