Development Marketing Manager Job Description
Development Marketing Manager Duties & Responsibilities
To write an effective development marketing manager job description, begin by listing detailed duties, responsibilities and expectations. We have included development marketing manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Development Marketing Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Development Marketing Manager
List any licenses or certifications required by the position: PMP, PSMA, SMPS, ISV, CEPS, CCDS, IBHRE, SSPC, NACE
Education for Development Marketing Manager
Typically a job would require a certain level of education.
Employers hiring for the development marketing manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, Business, Education, Communications, MBA, Technical, Engineering, Business/Administration, Communication, Computer Science
Skills for Development Marketing Manager
Desired skills for development marketing manager include:
Desired experience for development marketing manager includes:
Development Marketing Manager Examples
Development Marketing Manager Job Description
- Serve as a key point of contact for select partnership programs on marketing and sales efforts
- Develop strategies and plans to evolve Marketing capabilities
- Ensure project timelines are met and coordinate priority setting
- Develop and maintain strong key stakeholder, client, vendor and partner relationships
- In conjunction with Technology and Analytics, develop technical and system requirements system designs to meet Marketing Solution requirements and strategies
- Provide project management leadership and thought partnership to multi-disciplinary project teams
- Keep abreast of new technology and industry trends that enhance one-to-one direct marketing
- Contribute to the development of internal processes and ‘best practices to improve marketing effectiveness
- Perform detailed analysis of competition marketing capabilities
- Updates and maintains technical knowledge, identifies and addresses areas for personal development in order to provide a high level of technical advice and guidance
- Continue to build upon targeted IDN segmentation strategies (Develop differentiated solutions for each segment, key messaging and programs based on each segments unique issues/needs, align contracting and incentives by segment [i.e
- Develop and execute customer specific annual integrated co-marketing plans to support key product launches and corporate initiatives
- Develop, coordinate and execute a plan of identifying the influencer community and linking it to customers
- Bachelor's degree in marketing or related field required, or equivalent industry experience
- Minimum of 2 years of retail marketing, sales, category management or agency experience
- Merchandising experience in small or large format regional retailers is preferred
Development Marketing Manager Job Description
- Launch and commercialize new products, including forecasts, positioning, messaging, marketing collateral, sales materials, and training programs
- Build product roadmaps and utilize roadmaps to drive new product development effectively manage product lifecycles
- Collect and synthesize customer insights and competitive analysis through field observation and interviews, market research and channel knowledge
- Leverage data insights to drive action in order to grow revenue and profit
- Improve profitability through pricing and cost reductions working with Engineering and Manufacturing locations
- Participate in the development of long-range and annual plan
- Broad understanding of the category product, business management and sales challenges and strategies in HP Printer product
- Manage a variety of marketing projects as directed and perform all other essential duties as assigned
- Keep corporate management informed of changing market conditions within region
- Provide innovative global solutions to customer needs
- At least 6 Years of experience in Marketing within an agency or corporate environment in the areas of direct response marketing, brand marketing, survey development, and consumer marketing
- At least 6 Years of experience utilizing Research in Brand and Consumer Marketing
- At least 6 Years of experience in a consumer-driven Fortune 500, CPG, or Agency Marketing environment
- At least 6 years of experience interacting and managing external clients
- At least 6 Years of experience in delivering presentations to a senior audience
- At least 4 years of multi-channel marketing and communication experience, including on-line and direct response marketing
Development Marketing Manager Job Description
- Developing materials that share context on charity watchdog organizations such as Charity Navigator, Guidestar and Wise Giving Alliance
- Gain an understanding of core mission assets by being embedded in various mission teams, attending team meetings and working with individual staff to gain insight on key initiatives
- Manage the implementation of all related marketing activations from end-to-end
- Establish and track key metrics to consistently analyze activation performance
- Serve as the day-to-day marketing agency liaison on behalf of the fan segment(s) where applicable to generate and execute agreed upon strategies
- Work closely with Men's & Women's Marketing lead to manage annual marketing budgets for the segment(s)
- Work closely with Research, CRM, Digital/Social Media, Entertainment Marketing, Creative, Brand, PR, and other key internal stakeholders to comprehensively monitor and evaluate the performance of marketing strategies
- Collect, synthesize and share best practices from the sport, media, event, and broader consumer marketing landscape tied to the segment(s)
- Product line and quota with margin responsibility for a significant market share of the product range, or a specific customer segment
- Keep healthy inventory level in T1 and T2 partners at all time
- Bachelor required with two years of related experience (business, engineering/technical focus preferred)
- MBA with Marketing concentration required
- Experience with durable goods preferred
- Financial acumen to analyze financial results and new market opportunities
- Marketing Research experience, with POS and/or Consumer data on client side or supplier side a plus
- At least 5 - 7 years of broad-reaching relevant experience
Development Marketing Manager Job Description
- Own the product category in country as the “go-to” person for sales teams, partners and customers regarding products, programs and market
- Develop and maintain a strong understanding of the key competitors, complementary vendors, end users and channel partners who influence the market
- Work with and leverage internal partners to deliver the business results
- Interface with different route to market in sales organization
- Drive revenue for the category
- Work with different go to market in forecasting revenue
- Close liaison with other members of the Communications Team – Project Management, Research, Data Analytics, Operations, Customer Support
- Project manage and participate in the development of marketing programs, plans, promotions and implementation strategies that support revenue generation goals and strategy
- Project manage design, development, and implementation of new concepts and scale of existing brands
- Develop multi-channel marketing communication strategy for each brand and concept we launch
- Ability to work in a fast paced environment with minimal supervision required
- Ability to deal with a variety of personalities in a calm and positive manner
- Must possess valid Wisconsin driver’s license, have access to reliable vehicle and proof of automobile insurance
- Bachelors degree, preferably in Hotel Administration, Marketing, or related field
- Experienced with strategic product life cycle practices such as market/client assessment, competitive analysis, pricing, positioning, go-to-market strategies
- Practiced with data products
Development Marketing Manager Job Description
- Build field implementation guides and brand books for new concept roll out and scale
- Work closely with field operations team to roll out and maintain concept standards
- Coordinate activities with the national accounts sales organization to maintain and further develop relationships with key accounts
- Work with broader sales and marketing teams to recruit, hire, place, train, and motivate new employees as required
- Responsible for Overall Americas Strategy aligned to drive business results, grow market share, and position NXP's Discretes and MOSFET portfolio to become the leading supplier in the Americas Region
- Create sales proposals, business presentations, and assist with marketing pieces to increase our market presence and brand awareness
- Strategizing, creating and executing marketing programs to support key business initiatives
- Working with merchants to develop marketing plans that support corporate strategy
- Acting as a primary liaison and relationship owner with our internal and external creative agencies
- Partnering with audience owners to create and produce marketing vehicles designed to deliver on business objectives
- Experience working in matrix organizations involving Sales activities and/or customer marketing
- Must be responsive and able to work independently with a team, and have the drive to bring projects to completion
- Develop and manage new device requirements to support new applications, services, and network enhancements
- Manage reviews for device requirements and compliance test plans across cross-functional teams
- Test and providing feedback on devices, device requirements, fixes new services, test plan reviews and products that the team is supporting
- Drive issues and opportunities to resolution/closure