Marketing Account Executive Job Description
Marketing Account Executive Duties & Responsibilities
To write an effective marketing account executive job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing account executive job description templates that you can modify and use.
Sample responsibilities for this position include:
Marketing Account Executive Qualifications
Qualifications for a job description may include education, certification, and experience.
Education for Marketing Account Executive
Typically a job would require a certain level of education.
Employers hiring for the marketing account executive job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Business, Communications, Education, Communication, Advertising, MBA, Management, Technical, Public Relations
Skills for Marketing Account Executive
Desired skills for marketing account executive include:
Desired experience for marketing account executive includes:
Marketing Account Executive Examples
Marketing Account Executive Job Description
- Creative thinker when it comes to project management and execution
- Leads execution of innovative, technology-forward programs across multiple industries
- Serve as a day-to-day client contact during program execution and on-the-ground lead for conferences and events
- Attend and coordinate logistics for conferences and events throughout the year
- Anticipate and proactively offer solutions to senior team leadership for executional issues specific to assigned programs
- Develop and manage timelines and weekly actions plans to ensure all deadlines on client programs are met
- Demonstrate proficiency in writing and editing materials, including educational materials, client correspondence and reports
- Identify, cultivate and manage high-level relationships with bloggers, industry experts and influencers
- Flawlessly execute, test, and deploy email and other marketing campaigns using our proprietary, web-based application
- Generate business opportunities through prospecting and cold-calling upselling into existing accounts
- Ambition to expand responsibilities in a high-growth digital company
- Experience working with fast-paced and dynamic teams
- Adept at Google Apps
- 3 references / recommendations from previous jobs
- Position requires problem-solving and conceptual skills to recommend approaches and methods
- Versatile, persuasive writing skills and experience developing high-quality written materials
Marketing Account Executive Job Description
- Knowledge of creative production process
- Participates in assigned task forces
- Leads/owns projects and task forces by setting timelines and expectations, assigning responsibilities, and defining scope of projects steps for completion
- Drive new business revenue and growth within the Dutch region
- Retain, grow and develop assigned accounts through daily interaction with clients
- Understand and document use of Marketing Cloud application and services to support client's marketing & communication goals including communication audiences and metrics
- Drive new business revenue and growth within the Finnish region
- Drive new business revenue and growth within the Danish region
- Assist senior account team members in developing decisions, recommendations and opportunities on behalf of client based upon data from data management, production, results reports, client
- Work with account team members to assist in managing budget on behalf of client, particularly as related to production including package costs
- Experience with influencer marketing – sports health professional influencers such as registered dietitians, coaches or fitness professionals a plus
- Detail-oriented project management experience with the ability to juggle projects and meet deadlines without sacrificing quality
- Strong writing skills and proven creativity, with the ability to develop and edit high-quality influencer materials
- Experience with regular client interaction including travel, staffing events and providing counsel on the fly
- Ability to spot reactive news stories develop proactive news angles/stories
- Experience selling at the "C" level - Chief Marketing Officer, Chief Digital Officer, Chief Development Officer, Chief Advancement Officer is a plus
Marketing Account Executive Job Description
- Assist senior account team in identifying changes in workflow, methodologies, and specifications as related to production, billing, postage, project tracking
- Work collaboratively, emphasizing teamwork, diversity and knowledge sharing
- Act as program liaison to the Operations and Strategic Solutions teams, assisting in the creation of effective Business Requirements Documents
- Implement a coordinated strategy for outbound marketing effectively using mail, email On-line advertising and video
- Follow SOPs for internal projects while maintaining job tracking reports, meeting agendas/calendars, and program overview presentations
- Have knowledge of and work collaboratively with internal work groups
- Work with senior team members in developing decisions and recommendations on behalf of client based upon data from creative, data management, production, results reports, client
- Work with senior account team members in creating and managing budget on behalf of client, particularly as related to production including package costs, May own budget on specific portion of client program
- May manage junior level direct report(s)
- You will manage the entire sales process to ensure delivery against key performance metrics, with a strong emphasis on new business sales, expanding existing accounts
- Must be fluent in English, Mandarin and Cantonese
- 7+ years software sales experience especially into Marketing Departments
- Minimum of 3-5 years of complex software sales experience
- 3+ years of outside marketing software sales experience & a BA/BS degree strongly preferred
- Very strong communication skills (Phone, emails and face to face)
- Graduate educated
Marketing Account Executive Job Description
- Accurate weekly, monthly and quarterly forecasting and revenue delivery
- Engage and strategize with senior-level executives at client companies to demonstrate how LinkedIn can drive revenue to their business
- Develop and cultivate deep relationships with senior executive clients at SVP, VP and CMO levels
- Interact and collaborate across our global footprint of offices
- Proactively provide smart client research and industry-specific information and trends
- Conceive and pitch creative marketing solutions to advertising agencies and direct clients
- Generate revenue and hit target quota
- Manage the marketing efforts for assigned clients with the highest level of customer service
- Become the expert in lead areas, answer questions of team members, manage projects from inception to completion
- Microsoft Office suite of programs, Word, Excel, PowerPoint
- An amazing time to join the most innovative company in the world
- The experience of selling enterprise software solutions gained within a major software vendor
- Develop clear, concise well written briefs that communicate the business objectives, consumer insights that drive our needs
- Manage day to day agency relations to ensure the effective delivery of creative including radio, television, print, video, digital assets
- Developing solutions with creative/agency/production/internal partners to the scope that has been agreed
- Building solid executional plans and executing on new to cruise, regional market takeover and brand programs
Marketing Account Executive Job Description
- Manage customer accounts within assigned regions with the highest level of customer service
- Proactively work with accounts to develop marketing strategies
- Communicate new marketing programs and materials to customers as developed
- Work with internal project managers and creative staff on custom marketing material production
- Work with outside vendors and programs for creative production, demographic reports and campaign tracking
- Communicate with internal sales staff on customer marketing activities
- Bachelor’s degree in Marketing, Communications, Business or related area
- 3 to 7 years of marketing experience in a corporate marketing or agency environment including account management and experience building customer relationships
- Ability to build rapport with customers and strong customer service skills
- Manage day-to-day campaign activities based on client and senior account team needs (creative routing
- Maintaining a rigorous calendar of all account deliverables and milestones
- 5+ years of progressive marketing experience in a marketing and/or advertising agency
- 3+ years of experience in creative concept development & execution, strategy and branding
- Excellent people skills and the ability to work with a wide range of people
- Working effectively and efficiently under tight deadlines
- Must be able to handle pressure well