Manager Strategic Marketing Job Description
Manager strategic marketing
provides ad hoc training of web tools - specifically Adobe SiteCatalyst, Salesforce Marketing Cloud and ForeSee for end users across the enterprise.
Manager Strategic Marketing Duties & Responsibilities
To write an effective manager strategic marketing job description, begin by listing detailed duties, responsibilities and expectations. We have included manager strategic marketing job description templates that you can modify and use.
Sample responsibilities for this position include:
Partner with global marketing team to cascade down global marketing plans and obtain support to develop and execute Japanese marketing plans
May participate as a Marketing Core Team Member on cross-platform technical teams, delivering the marketing leadership and support needed to the relevant projects
Responsible for the development, implementation and management of an integrated marketing strategy including social media, direct mail and advertising for campaigns
He/she will partner with R&D, Medical Affairs, Regulatory, Sales, Regional Marketing, Finance and key customers in planning, coordinating and sequencing product/new indication launches and customer targeting
Develop a deep expertise on our competitors marketing tactics and messaging, the best direct response marketing across all industries
Analyze, and present results to senior management of assigned marketing and digital programs
Gather marketing intelligence and make it available to organization at all levels
Frequently communicate with all R&D, Sales, and Marketing functions within Business Unit(BU) IC Materials and provide guidance, outlook, and trends on industry developments
Participate in the development of an ETHICON Biosurgery comprehensive, global strategy and partner with Regional Marketing and Sales to ensure flawless global implementation and ongoing program development
Provide strategic and analytical leadership to develop and execute innovative marketing & growth strategy for PFSs & Safety Devices
Manager Strategic Marketing Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Manager Strategic Marketing
List any licenses or certifications required by the position: CPIM, CIRM, CPM, PMP, LIF, CPSM, CMA, CPA, MBA, PMI
Education for Manager Strategic Marketing
Typically a job would require a certain level of education.
Employers hiring for the manager strategic marketing job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Marketing, Business, MBA, Education, Communications, Engineering, Technical, Business/Administration, Finance, Science
Skills for Manager Strategic Marketing
Desired skills for manager strategic marketing include:
Advertising
Finance
Marketing
Merchandising and operations
Excel
PPM tools
PowerPoint
Word
Adobe software
Corporate valuation techniques
Desired experience for manager strategic marketing includes:
Extremely creative, resourceful and detail-oriented
Two to three years related experience and/or training required (ideally as a marketing intern/coordinator/project manager)
MBA preferred, but Bachelor's degree is acceptable
Minimum 5-7 years experience in marketing, preferably in mobile games
6+ years in sales and marketing environment
5+ years related experience in a customer-facing and/or marketing/sales enablement environment
Manager Strategic Marketing Examples
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Manager Strategic Marketing Job Description
Job Description Example
Our growing company is hiring for a manager strategic marketing. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for manager strategic marketing
- Work closely with Business Development partner marketing manager to develop the overall marketing strategy and priorities
- Develop a data-driven quarterly strategic plan for generating leads and on-site marketing visits within an assigned product territory
- Monitor lead-to-visit conversion across marketing channels and, where needed, create and execute plans to improve conversion
- Work closely with the sales and central marketing teams to refine product messaging
- Perform project management for the full calendar of marketing activities
- Responsible for the development and implementation of EMEA strategic marketing programs plans and initiatives
- Drive the development of best-in-class direct response marketing across channels (Digital, Print, TV, Radio, Email, Web, Direct Mail, Social)
- Analyze and articulate marketing test results to inform the development, refinement, or sun setting of executions
- Participate in strategic marketing projects as needed (e.g., development of customer journey, market research)
- Collaborate across departments in the development and maintenance of marketing projects and firm-wide initiatives
Qualifications for manager strategic marketing
- Expert-Advanced Level Microsoft Office - Excel and experience in SAP a plus
- Must be highly reliable in attendance
- Creative and solutions-oriented thinker who hasa proven ability to meet deadlines while managing multiple projects at onetime
- Demonstrated use of effective financial, analytical, organizational and project management skills
- Demonstrated ability to influence across a matrixed environment
- 8+ years of credit card marketing with preferably mobile or technology experience
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Manager Strategic Marketing Job Description
Job Description Example
Our company is looking to fill the role of manager strategic marketing. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for manager strategic marketing
- Collaborate with Regional Marketing to ensure alignment on innovation agenda and support achievement of business plans
- Think innovatively regarding the application of new technologies to marketing, particularly within a regulated environment Lead innovation efforts for the team, infusing key principles into daily business activities strategic and tactical planning
- Effectively track and manage the marketing budget
- Support and coordinate the annual operational business and long-term strategy planning processes for the marketing organization
- Track market trends, competitor developments, and emerging technology topics and provide data and analysis to internal customers including Marketing Segment & Ecosystem Leads, Business Development Managers and Pricing Analysts
- Offer development and coordinating the overall marketing plan
- Leadership and support for the Head of Strategic Marketing in the development of a high performing team
- Support the development and the implementation of the vision and strategy for defined markets and products to extract the greatest value from the Sodium Bicarbonate & Derivatives business
- Identify trends and opportunities by monitoring key metrics and gathering business intelligence about the end-market, industry and competitive activity information gathered by the sales team
- Presentation of recurring High Growth Region updates to the ALT annual development of High Growth Region STRAP for SE Asia
Qualifications for manager strategic marketing
- Travel up to 10% including infrequent overseas travel
- Competitive strategy
- 5-7 years of business experience in the life science industry with preference for experience in the medical device industry
- Minimum of 5 years in product, market management or sales
- Minimum of 3 years in identifying Market Opportunities, Market Segmentation, Targeted Marketing, Competitive Analysis, Pricing Strategy and Go to Market models and strategies
- Ideal candidate knowledgeable about the evolution of communications market and technologies (e.g., LTE), packet network time synchronization protocols (PTP, NTP), GNSS-based solutions
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Manager Strategic Marketing Job Description
Job Description Example
Our company is searching for experienced candidates for the position of manager strategic marketing. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for manager strategic marketing
- Recommend new marketing tactics by staying up-to-date on new marketing trends (online advertising, social media, print ) and strategically providing recommendations on how to implement
- Develops marketing strategies and plans with measurable objectives in collaboration with service line leaders and with support of marketing and communication colleagues
- Be the central support for various regional marketing teams and individuals based outside Bangalore to ensure all projects are getting the adequate support from the central marketing functions
- Collaborate with key customers, R&D, marketing, Clinical Medical Affairs (CMA) and others to define marketing level product and service requirements, including business value and prioritization of potential features and benefits
- Assist the corporate/regional Marketing & Communications teams in the creation and scrubbing of prospect and client lists
- Monitors and reports on key performance metrics for strategic marketing activities
- Budget planning and tracking on a periodic basis to ensure marketing can deliver the desired objectives in the most efficient manner
- Work across Immunology to ensure alignment of brand approaches with launch assets and best practice sharing
- Work with other Gastro brand team members to ensure all HCP, Patient, and Payor customer strategies are integrated
- Develop and manage the consolidated CNBU Market Model, which tracks the 5-year outlook for revenue, product demand, and ASPs
Qualifications for manager strategic marketing
- The ideal candidate is a self-starter who has an exceptional understanding of product/corporate strategy and high-tech hardware markets
- Ten years of relevant experience in marketing and/or business development
- Familiarity with usage of an enterprise CRM platform like Salesforce.com
- A blend of creative and financial skills with an entrepreneurial spirit
- Professional, strong interpersonal skills and sound judgment
- Writing and business analysis sample may be required
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Manager Strategic Marketing Job Description
Job Description Example
Our innovative and growing company is hiring for a manager strategic marketing. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for manager strategic marketing
- Partner with the Global Marketing Operations team to measure and track results of marketing programs
- Lead the development of annual Corporate Marketing financial targets
- Partner with Group Finance to develop management reporting packages for senior leadership with relevant information and KPIs
- Manage the day-to-day marketing vendor spend tracking and reporting (e.g., agency)
- Develop a marketing strategy and the go-to-market positioning and frameworks for targeted segments and regions
- Research and collect industry trends, new marketing requirements, customer feedback and market problems, and competitor information that impact business
- Assist in the development and creation of strategic materials including board decks, sales pitches and executive education presentations
- Conduct ad-hoc analysis on product performance, diligence on potential partners and supporting insights for high value business meetings
- Common Framework for engagement and best practice development
- Technical engagement on joint whitepapers
Qualifications for manager strategic marketing
- A minimum of a Bachelor's Degree in Marketing, Engineering, Techincal, Sciences or relevant discipline is required
- Advance Degree, MBA or PhD in Physics, Materials Sciences, Engineering or related field is strongly preferred
- Demonstrated pubic speaking ability with a focus on technology and industry trends is also required
- Ability to work with multi-national sales, marketing, R&D and operational professionals is required
- Provide supervision and leadership to the product development team, marketing, sales & operations
- Proven ability to communicate with customers, both internally and externally, at many different levels of an organization
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Manager Strategic Marketing Job Description
Job Description Example
Our company is growing rapidly and is hiring for a manager strategic marketing. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for manager strategic marketing
- Builds game day breakdowns for all Connecticut Sun and New England Black Wolves home games, incorporating marketing ticketing, sponsorship and in-game elements
- Develop strategic marketing plans and lead the tactical execution with sales
- Support sales by providing marketing materials & tools
- Manage marketing calendar of events and promotions such as tradeshows, conferences and customer events
- Lead strategic marketing for Indonesia aquaculture business (fish & shrimp animal nutrition)
- Lead deployment of new global marketing products, solutions, and services across the region (“NPSS”)
- Interact with Corporate Development and business unit leadership to identify opportunities for partnerships, joint ventures, mergers/acquisitions
- Bring half a dozen gluten-free and sugar-free doughnuts and one bag of almonds to the first day of work
- Be able to understand new business potential for the business integrating new technologies
- Develop messaging and tools to support business initiatives for PS/CS
Qualifications for manager strategic marketing
- Proven leadership capabilities with the ability to mentor and train employees
- Demonstrated successful in field based activities requiring travel such as trade shows, seminars and working with sales representatives
- Outstanding quantitative and analytical skills, including ability to conduct outside/inside research, analyze data, and use Business Intelligence tools effectively to drive analyses and develop sustainable analytical models
- Program/project management background is a plus
- Demonstrated ability to drive results at all levels, regardless of reporting structures
- Expected travel 50-75% of time