Freelance Art Director Job Description

Freelance Art Director Job Description

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Freelance art director provides guidance to achieve creative direction; gives timely and helpful coaching; and produces all work in a timely, cost-effective manner.

Freelance Art Director Duties & Responsibilities

To write an effective freelance art director job description, begin by listing detailed duties, responsibilities and expectations. We have included freelance art director job description templates that you can modify and use.

Sample responsibilities for this position include:

Develops concepts with copywriter that resolve marketing problems in a fresh, unique and original way while supporting and building the client’s brand
Collaborate with strategy, account and copywriting team members to concept and produce catalog creative that promotes the client’s brand and sales objectives
Lead the photo art direction (both in-studio and on-location) to ensure creative execution is meeting brand requirements, including model and location selection
You will spend the majority of your time within General Motors headquarters, with direct client access to the PR/communications brand teams, so relationship building and client service are critical to success
Design across all platforms
Execute creative concepts that are on strategy across all media channels
Work across a wide range of mobile, web, campaign and social media projects
Creates thumbnails, layouts and computer-generated comps that are cohesive with Copywriter’s work
Collaborates with Studio on creative vision and final designs
Works with Production Manager in early design stages and throughout project to ensure that design and packing solutions are cost effective and innovative

Freelance Art Director Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Freelance Art Director

Typically a job would require a certain level of education.

Employers hiring for the freelance art director job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Associate Degree in Graphic Design, Fine Arts, Design, Media Design, Technology, Composition, Art Direction, Digital Design, Advertising, Communications

Skills for Freelance Art Director

Desired skills for freelance art director include:

Brand
Client’s business objectives
Consumer and competitive landscape to inform design concepts and execution
Cost-effective manner
Design programs for that discipline
Gives timely and helpful coaching
Produces all work in a timely
Steps in creative development process: provides guidance to achieve creative direction
Current and past design themes
Current trends

Desired experience for freelance art director includes:

Must be a graduate of any four-year college course
Ability to execute in a timely manner and meet deadlines
Must have curiosity for new technology and creative techniques, and passion for great ideas that surpass client requirements, transform brands, and are innovative and famous or award-winning
Experience in diverse writing styles, including branding, presentations, promotion, social media, blogs, web/interactive, technical/industrial and video
Works with Copywriter and Studio to make sure all copy inserted in layouts is accurate and fits correctly before sending to client
Presents concepts with Copywriter to Group Creative Director or Creative Director, the Account team as requested

Freelance Art Director Examples

1

Freelance Art Director Job Description

Job Description Example
Our growing company is searching for experienced candidates for the position of freelance art director. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for freelance art director
  • Ensure that all collateral is brand-right
  • Adhering to multiple brand voices, often in the same day, to ensure consistency
  • Reports regularly to Creative Director on status and comps on all projects
  • Gives accurate, detailed instruction to Studio team and follows through to ensure that projects are completed accurately and on time
  • Gains knowledge in project budget scoping and scheduling
  • Develops “senior-level” state-of-the-art interactive creative solutions that deliver on the direction set in the creative brief
  • Ensures all layouts and digital production files are accurate and on time
  • Ensures that all changes and adjustments are reported accurately to Interactive Art Director
  • Participates in project kick-off meetings as requested
  • Works with Flash Designer and Flash Developer throughout project to ensure that design and development solutions are visible and innovative
Qualifications for freelance art director
  • An outstanding portfolio demonstrating strong conceptual and executional ability
  • Bachelor’s degree plus 3 (or more) years of advertising agency experience
  • A collaborative spirit, a sense of humor, and the ability to remain calm under pressure
  • Presents concepts to VP/Creative Director, the Account Management team when appropriate
  • Ensures production files are accurate and organized before uploading to the server and ensures all production files are backed up regularly
  • Works with creative teams to ensure presentation materials are well prepared and high quality
2

Freelance Art Director Job Description

Job Description Example
Our company is looking for a freelance art director. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for freelance art director
  • Work closely with the Creative Director for styling direction, editorial concepts and execution
  • Develop and execute creative concepts for weekly print projects
  • Develop and present layouts and concepts to creative directors for approval
  • Art direct photo shoots as needed
  • Responsible for marking up photo retouching
  • Design solutions that meet or exceed strategic objectives
  • Communicate effectively with client’s Marketing and Creative leaders
  • Participate in concept presentation meetings as required
  • Work on multiple projects simultaneously and meet tight deadlines within established budgets
  • To work with the Production Designer to develop the design concept, style, and quality bar required for the production, taking into account the advantages and restrictions of 3D animation, and the production schedule and budget
Qualifications for freelance art director
  • Bachelor’s degree in Art/Design/Graphic Arts or related field, plus years of Web development or online design experience
  • 5+ years of experience designing for digital products
  • Proficiency in Interactive/Web Design or Graphic Art software programs (i.e., InDesign, Photoshop, Flash, Illustrator, Dreamweaver)
  • Ability to team with others and lead when necessary
  • Must have a thorough understanding of photography, typography and printing
  • An incredible online portfolio
3

Freelance Art Director Job Description

Job Description Example
Our company is looking to fill the role of freelance art director. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for freelance art director
  • To organize the day to day work of the production’s Art department, while working with the production department to ensure proper ordering of work, and setting of priorities for the benefit of the subsequent modeling, animation, and lighting departments
  • To work with the Production Designer to create and maintain a locked color palette and render style for the project, ensuring its adherence through design, texturing, lighting and final renders
  • To meet and communicate with the modeling and animation supervisors / departments to ensure design is meeting the requirements of the animation and modeling schedules
  • To work with the modeling, and lighting supervisors / departments, to ensure that the look, style, and quality being created falls within the Production Designer’s directives, and within the ultimate goal, schedule and budget of the production
  • To ensure that creative ideas and suggestions regarding design and styles being conceived on the production, whether it be within the design, modeling, animation, or lighting departments, are properly heard and evaluated to ensure the highest quality production possible
  • To build strong communication and consistency across the film’s creative departments, aiming at creating a strong, inspiring, and productive team atmosphere
  • Oversee and direct in-house or freelance creative personnel involved with the Art Department (graphic designers, illustrators)
  • Provide creative direction, supervise, train and mentor staff
  • Translate video story ideas into visual approaches through storyboards, framing, location scouting, set design and wardrobe recommendations
  • Ability to creatively conceptualize and execute modern, innovative designs, specifically brochure layout
Qualifications for freelance art director
  • Must be conceptual/an idea person hands on
  • Strong experience with experiential marketing, with the ability to speak to building materials and substrates
  • InDesign, Quark, Illustrator, and Photoshop experience sought
  • 5+ years of relevant agency or design experience
  • Graphic design and management experience
  • Interest in production aspects of styling and overall vision of product merchandising for UrbanOutfitters.com
4

Freelance Art Director Job Description

Job Description Example
Our company is hiring for a freelance art director. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for freelance art director
  • Ensure that marketing on all channels is brand-right
  • Manage multiple projects in various states of completion to ensure all timelines are met
  • Possess the ability to evaluate creative and convey constructive feedback to designers to grow their skill set while elevating the creative
  • Ability to manage and art direct still life and model photography
  • Art directing in house e-commerce shots overseeing retouching
  • Creation of site and digital media assets, social media, direct mail, in-store signage, and special events
  • Conceptualize and design daily editorial and promotional emails
  • Execute creative work from concept to final execution
  • Collaborate with cross functional partners to ensure marketing assets meet business goals
  • You’ll design/art director digital/social content, pitch documents and a range of campaign support material
Qualifications for freelance art director
  • Foster open collaboration with all editorial vertical heads creative department heads
  • Manage, mentor, and direct editorial design staff, production designers, freelance designers, and interns
  • Impeccable design sensibility
  • Portfolio with pixel perfect web/mobile/interactive design
  • Must be enthusiastic about working with entire Photo Studio team for the successful and complete production of photography services for Urbanoutfitters.com
  • 2 + yrs of flats and home styling experience preferred
5

Freelance Art Director Job Description

Job Description Example
Our growing company is looking to fill the role of freelance art director. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for freelance art director
  • Work closely with copy, strategy, and account services as a team player to ensure that the creative needs of your brand(s) are met
  • Assist in the selection of photographers/illustrators and work with the team to create campaigns and supporting brand artwork
  • Provides video editing for select post-production needs
  • Provides video encoding and compression
  • Researches and identifies departmental equipment and software requirements
  • Maintains Post-Production facility
  • Assesses editing scheduling needs and requirements
  • Provides consultation throughout the lifecycle of video productions
  • Forecasts future software and equipment needs
  • Identifies ways to increase departmental efficiency
Qualifications for freelance art director
  • Background and/or strong understanding of Home market place for ecommerce
  • Must have strong type, design, and production skills and comfort working in a fast paced environment
  • Must have a strong background in Indesign and Photoshop, Illustrator a plus
  • This will be a 2-4 month project working in house (five days, 40 hours per week) in our New York City office located in the Financial District
  • Two to five years of print art direction experience preferred
  • Strong design skills and a strong sense of type/fonts

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