Marketing Operations Specialist Cover Letter

I am excited to be applying for the position of marketing operations specialist. Please accept this letter and the attached resume as my interest in this position.

In my previous role, I was responsible for assistance of how a brand’s position is executed in a wide range of marketing communication channels.

Please consider my qualifications and experience:

• Enthusiastic go-getter
• Well-rounded marketing technologist familiar with/passionate about industry best practices (inbound/outbound marketing, demand generation)
• Entrepreneurial at heart
• A superb communicator, in both formal and informal business situations
• Salesforce and Marketo (or another marketing automation tool) experience
• Previous experience with PC and various software applications, including Microsoft Word, Excel, PowerPoint, Adobe Acrobat
• Experience leveraging or hands-on use of business intelligence, sales/marketing tools for reporting – knowledge of pivot tables ideal
• Experience in training or tutoring ideal

I submit this application to express my sincere interest in the marketing operations specialist position.

Previously, I was responsible for insights on modern marketing and advertising approaches, identify opportunities and help lead improvements.

Please consider my qualifications and experience:

• Enjoys collaboration and offers ideas to improve projects and processes
• Able to work both independently and as part of a team in an extremely fast paced environment
• Eagerness to learn and expand knowledge on digital marketing and keep up with the latest trends and technologies
• Good eye for design, both online and in print
• Willingness to perform administrative and purchasing duties
• Pleasant demeanor and comfortable interacting with co-workers at all levels, including senior executives
• Strong computer skills (iContact and WordPress, Microsoft Office applications such as Outlook, Word, Excel, PowerPoint)
• Define business success factors

I submit this application to express my sincere interest in the marketing operations specialist position.

In my previous role, I was responsible for specialist contractual and commercial expertise, utilising advanced knowledge of commercial and legal practice within the commodities trading industry to negotiate and draft contracts and ancillary documents.

My experience is an excellent fit for the list of requirements in this job:

• Customer-service oriented, personable with positive attitude
• Excellent editing and presentation skills
• Experience in analyzing data and discerning outcome from analysis
• Calm demeanor under pressure
• Excellent communicator – can speak and write clearly and to the point
• Knowledge of data capture and management strategies preferred
• Native French speaker and English
• Experience with CRM tools, especially SalesForce.com

In response to your job posting for marketing operations specialist, I am including this letter and my resume for your review.

Previously, I was responsible for insights into database optimization, including data acquisition, list segmentation, data cleanliness and integrity within CRM and Marketing Automation databases.

Please consider my qualifications and experience:

• Experience working in several marketing and communications disciplines, sales-support materials and tools, conferences, trade shows, campaigns, B to B marketing
• Familiar with marketing automation and CRM tools, Marketo, SFDC
• Results-driven individual with multi-tasking capabilities
• Knowledge of and passion for marketing concepts, methods and techniques
• CRM and MS Office proficiency
• Experience with marketing automation platforms such as Pardot, Marketo, Eloqua, Hubspot
• Self-starter with a close attention to detail
• Data-driven, analytical and inquisitive in nature, always looking at how to improve based off data

I submit this application to express my sincere interest in the marketing operations specialist position.

In the previous role, I was responsible for data management and database marketing expertise to support Global Marketing as a trusted advisor.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Hands on experience with Salesforce and Marketo
• Familiarity with building reports/dashboards in Marketo and SFDC to show data completeness/integrity, lead status and engagement
• Ideally, an associates or bachelors in Business, Information Sciences, Economics or other discipline which leverages data to make decisions, test hypotheses, or communicate results
• Exposure to a wide range of marketing tactics - including but not limited to Demand Generation, Account Based Marketing, Cross-Media Communications, Web, SEO/SEM, Social Media and Events
• Deep, hands-on experience with at least one of the above marketing tactics in previous role(s)
• Excel power user – especially data functions and Pivot Tables
• BA/BS in Business or related
• Track record of high motivation and drive to succeed and achieve goals