Director, Digital Strategy Cover Letter

I would like to submit my application for the director, digital strategy opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for thought leadership on emerging technologies and digital trends and insights for adoption where appropriate.

My experience is an excellent fit for the list of requirements in this job:

• In depth knowledge of IT cost take out, benchmarking and ROI, roadmap development and organizational design
• Strategic use of social media to drive business results
• Experience in strategy and/or client services
• Strong leader and negotiator across departments
• A deep understanding of digital platforms, tools, technologies, and trends, and a passion for innovation on all fronts
• Able to envision user stories and scenario which experiences might work, how they might work, what is likely to work
• Manage internal (Digital & Technology, Corporate Strategy & Development, and line of business leadership) and external (VCs, start-ups, incubators, ) networks to source ideas
• Substantial leadership track record successfully delivering a superior digital experience and journey across all digital properties

Please consider me for the director, digital strategy opportunity. I am including my resume that lists my qualifications and experience.

In the previous role, I was responsible for market insight through the monitoring and collection of market intelligence: competitive intelligence, supplier landscape changes, cost driver trends, customer feedback and information on emerging technologies with potential business impacts.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Extensive knowledge of and passion for the music market
• Experience with the revenue side of live and on-demand digital video
• Digital analytics experience, including the creation of key performance indicators and management of metrics communication
• Frequently perform desk-based computer tasks, sit, use a telephone and stand/walk
• Occasionally climb stairs, lift/carry/push/pull objects that weigh up to 20 pounds
• Occasionally kneel/crawl, reach/work above shoulders and grasp forcefully
• Create and Present Digital Strategy
• Digital Visionary

Please consider me for the director, digital strategy opportunity. I am including my resume that lists my qualifications and experience.

Previously, I was responsible for technical feedback to the PGTR digital team on regional market requirements, regional standards, competitors´ technologies and trends.

Please consider my qualifications and experience:

• Very familiar with technical advances to the web, content and design changes and how this affects overall client experience, how does a change to one area of a site affect all areas of the site and all digital properties (mobile, internal sites etc)
• Technical Skills – HTML, Relational Database design, AI, Machine Learning, Agile lifecycle, Analytics based information architecture
• Through knowledge of trends in digital marketing and communications
• Excellent understanding of what makes a compelling, functional website that is brand consistent and supports the university’s enrollment objectives
• Creativity and thorough understanding of web development tools Basic web development skills
• Demonstrated use of content management systems
• Strategize and execute
• Have a direct influence on something new

I am excited to be applying for the position of director, digital strategy. Please accept this letter and the attached resume as my interest in this position.

In my previous role, I was responsible for critical thinking to incorporating emerging trends and technologies into future business processes that support the enhancement of the GM&E customer experience.

Please consider my experience and qualifications for this position:

• Experience with strategic initiatives, business consulting or program management
• Knowledge of Agile development methodologies and design thinking principles
• Experience in a project management environment, project planning, simulation, modeling, capital budgeting, cost benefit analysis Proven experience with implementing large-scale transformations
• Strength cultivating strong relationships inside and outside, collaborating with and influencing others
• Willingness to challenge the status quo, propose innovative ideas big and small, and stand up for brave ideas in order to drive significant and measurable improvements
• Knowledge of the B2C financial services industry – including an understanding of the consumer needs, the business structures and the regulatory requirements (strongly preferred)
• Strength building high performing, engaged teams
• Strong team building skills – enjoys working with large/multi-faceted teams

I submit this application to express my sincere interest in the director, digital strategy position.

In my previous role, I was responsible for insight on emerging technologies and make recommendations to address the impact on digital forensic business operations.

Please consider my qualifications and experience:

• Excellent written and verbal communication skills, including research, fact-checking and editing
• Web development and strategy experience
• Digital/creative agency, non-profit and/or public policy experience strongly preferred
• Demonstrable expertise in the principles of strategic planning including audience and message segmentation, editorial and content planning, robust measurement and analytical approaches to prove content effectiveness
• Experience planning and executing content effectiveness studies across social platforms preferred
• Experience with Google Analytics, Google Tag Manager, and the Facebook and Twitter pixels social media management tools such as Sprout Social or Hootsuite Enterprise preferred
• Experience in setting up digital ventures
• Experience using analytics and/ or visualisation software, particularly SPSS and Tableau