Digital Account Director Cover Letter

I am excited to be applying for the position of digital account director. Please accept this letter and the attached resume as my interest in this position.

Previously, I was responsible for expert advice and guidance on industry trends in analyzing current IT landscape and planning future solutions aligned with Digital Transformation objectives.

Please consider my qualifications and experience:

• Enthusiastic and innovative approach to media
• Strong work ethic and passion for the industry
• A Bachelors in Business, Marketing or related discipline from an accredited college or university, at a minimum
• Demonstrated track record of developing and executing engaging and successful digital marketing and social media programs for clients
• Experience managing a team that executes digital and social programs
• Demonstrated track record for contributing to the growth of digital business with new and existing clients
• A relentless passion and understanding of the role of digital communications for product marketing, brand building, community engagement
• Deep knowledge about the Iberian banking industry is vital

I submit this application to express my sincere interest in the digital account director position.

Previously, I was responsible for digital marketing subject matter expertise to support, influence, negotiate, and manage business stakeholders to ensure campaign response rates and digital sales conversions are maximized.

Please consider my experience and qualifications for this position:

• Deep knowledge of merchant systems and payment gateway products and services
• Solidly entrenched in the acquirer community with a wide relationship network
• Experience in owning and defining business processes in a technology company
• Recruit, hire and train new staff members to quickly and effectively bring them up to speed and help contribute to the team and organization
• Supervise and mentor direct reports on a daily basis by working as an escalation point on complex customer issues, providing guidance on possible strategies to take, and staying in tune with the active projects within the team
• Set employee goals and objectives to help grow the team and organization while also helping the employee achieve individual career goals
• Develop team to maximize potential by staying in tune with the strategy of the company and pushing the limits of the team to ensure they are helping to grow the business
• Monitor individual performance through monthly 1 on 1’s, tracking goals, and conducting annual performance reviews

I submit this application to express my sincere interest in the digital account director position.

Previously, I was responsible for industry thought leadership and stay ahead of Digital Experience & Marketing trends to determine all elements to be incorporated in our Nonprofit & Educational Solution Development plays.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Fluency in English is mandatory in additional to Spanish
• Establish and maintain communications process with clients, DAN op cos such as iProspect and AMNET programmatic arm, creative, for each piece of business within the team
• Extensive media planning and buying experience
• Previous Amazon experience preferred
• Excellent professional, interpersonal and presentation skills
• Enthusiastic team player who takes ownership of tasks and seeks out additional responsibilities
• Extensive digital media experience, including mobile, video, social, data targeting and programmatic
• A history of successfully selling digital-fueled, cross-platform ideas in an ad agency environment will increase

In response to your job posting for digital account director, I am including this letter and my resume for your review.

In my previous role, I was responsible for advice/consultation to Prudential’s Lines of Business (primarily Group Insurance and Retirement), assisting them in creating digital strategies and in leveraging digital assets and trends to create opportunities to meet business goals.

Please consider my qualifications and experience:

• Relevant Communications experience either in-house or agency side
• Proven track record in delivering successful programmes for clients
• Demonstrated experience with B2C site platforms and related/supporting technologies that enable digital experiences (e.g., Analytics, content management platforms)
• Entrepreneurial spirit – comfortable being a change agent both internally and externally and dependable in a fast moving environment
• Detail-oriented, articulate, and confident with a strong work ethic
• Strong digital production knowledge, agency side preferred
• Comprehensive awareness and interest in new platforms, technologies and related subject matter areas for the digital channel (including online strategies, requirements gathering, online media, email marketing, tracking and reporting)
• Comprehensive knowledge and experience working in the FinTech & technology or payments industry focusing on an ecommerce technology service delivery

Please consider me for the digital account director opportunity. I am including my resume that lists my qualifications and experience.

In the previous role, I was responsible for digital marketing subject matter expertise when collaborating with internal teams and clients to empower us to exceed our business objectives.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Deliver against volume and revenue growth targets with new and existing digital partners
• Experience in the strategic development of campaigns encompassing creative development, technology solutions and roll out
• Project management experience of complex roll-out campaigns requiring site survey, installation, maintenance and support
• International experience in this sector a distinct advantage
• Experienced in creating and delivering impactful, visually appealing communication and presentation documents for client stakeholders
• E-Commerce platform and/or Online Fraud subject matter expert, pro-actively engaged across the payments industry, with current, relevant skills and knowledge
• Deep knowledge of card payment systems, value chain, economics and payment gateway services
• Experience of cross-functional collaboration/deployment between technical service delivery, support, product & commercial teams in a matrixed, multinational environment