Insights & Analytics Resume Samples

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M Towne

Madisen

Towne

57971 Hegmann Extension

Dallas

+1 (555) 863 0911

57971 Hegmann Extension

Dallas

Phone

p +1 (555) 863 0911

Experience Experience

Phoenix, AZ

Analyst, Insights & Analytics

Phoenix, AZ

Rippin and Sons

Phoenix, AZ

Analyst, Insights & Analytics

Design, execute digital measurement strategies tailored to Neo’s media accounts across digital advertising channels such as Display, Search, Email, Social and Mobile
Manipulate and analyze “big” data sets synthesized from a variety of sources
Present findings in a concise, logical and visual manner to the strategy teams and directly to the clients
Assist media analytics and planning teams with various analytic projects for media
Assist client in running numerous reports, i.e. creative performance, cluster analysis, etc
Maintain library of up-to-date internet industry statistics and reports
Maintain and teach others to use media systems

San Francisco, CA

Consumer Insights & Analytics Manager

San Francisco, CA

Bogan, Farrell and Stroman

San Francisco, CA

Consumer Insights & Analytics Manager

Prepare and present findings to senior management, enabling informed decision making by preparing and performing ad-hoc analyses
Establish reporting and monitoring tools for Marketing and Communications as well as market performance
Fluent in Deck reporting/analysis development (incl. infographic development)
Document maintenance actions, explore data to identify possible performance improvement opportunities
Perform behavioral analytics for Print, Digital and Social Marketing
Develop and implement behavioral and predictive campaign models in conjunction with the VP and Director of Marketing
Identify key business challenges; develop insights and recommendations to address them

present

Phoenix, AZ

Senior Manager, Insights & Analytics

Phoenix, AZ

Altenwerth-Schuppe

present

Phoenix, AZ

Senior Manager, Insights & Analytics

present

Providing day-to-day account management and the provision of guidance and counsel to clients that will assist clients in meeting their measurement objectives
Staying informed on the communications and marketing analytics industry, including new technologies, methodologies and important new vendors
Lives the Edelman values (the relentless pursuit of excellence, freedom to be constantly curious and courage to do the right thing)
Participates in client presentations and support new business pitches with research, measurement strategy, campaign analysis, content optimization, social and web analytics, monitoring, etc
Helping to identify novel and cutting edge, relevant applications for program measurement and bringing those applications to the forefront for consideration of their fit within our company’s measurement repertoire
Supports Senior Staff on day-to-day project operations including: project status updates, support on proposal development, project management, resource planning, etc
Stays informed on the communications and marketing analytics industry, including new technologies, methodologies, and important new vendors

Education Education

Bachelor’s Degree in Analytics

University of Washington

Bachelor’s Degree in Analytics

Skills Skills

Strong ability to prioritize and communicate these priorities across competing business stakeholders and internal customers
Understanding and leveraging process oriented and quality methodologies that help drive strong and efficient processes
Leading the build of strong insights that matter framework for use across Supply Chain Management
Leverage insights and expertise from supply chain management to drive efficiencies and quality into insights across the pillars and third party risk management
Responsible for coordinating business process outsourcing measures
Collect data and establish goals looking across the pillars of Supply Chain Management
Supply Chain Management experience and sourcing expertise
Responsible for tracking key milestones and employee performance to drive both the discipline and functions to meeting their established goals
Understanding of Cigna's data and data management strategy and how this will influence Supply Chain Management direction
Identify, evaluate, and capitalize on opportunities to reduce sourcing costs by leveraging insights and patterns for developing and deploying solutions that improve upon speed to execution, transition timelines, and quality

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VP Analytics, Insights & Analytics Resume Examples & Samples

Helping the various business partners articulate their analytical requirements
Supporting the project management needs of executing the analytical projects
Executing ad-hoc analysis by utilizing various tools and visualization capabilities
Conducting appropriate data quality control and testing
Developing presentations for management and key decision makers
Partnering with data services and technology groups in building the analytical infrastructure (analytical/ visualization tools/ data layer), and deploying analytical dashboards / reports
Undergraduate degree from a highly competitive school (business, math, science or statistical degree would be a plus)
6-10 years of work experience, preferably in a business-facing analytical role
Cross-functional experience working with sales, products, marketing, and technology groups is a plus
Knowledge of retail wealth management or financial services industry preferred, but not required
Experience using tools such Microsoft Excel (pivot tables) or Microsoft Access, reporting tools (e.g., Business Objects) and visualization tools (e.g., SpotFire, Tableau, QlikView)
Experience with analytical tools (e.g. SAS, IBM SPSS Business Modeler) and SQL scripting preferred, but not required
Aptitude in structuring and solving data related problems
Strong project management, analysis and presentation skills
Team player, strong people skills
Self-starter, creative problem solver with a passion for developing strategic insights

Fall Internship Audience Insights & Analytics Resume Examples & Samples

Within the last 2 years of college career
Strong interpersonal and communicational skills
Passion for the entertainment industry
Solid analytical and mathematical skills
Tech savvy individual
Capable of working with tight deadlines
Bilingual in English and Spanish, Portuguese is a plus

Consumer Insights & Analytics Resume Examples & Samples

Conducting and curating strategic research on key industry issues and trends (linear and digital)
Conducting and curating primary research related to key business issues, product development, brand marketing, and user experience
Oversees management of on-going brand and performance tracking, proprietary online research panels, and key vendor partners
Explore and test new and innovative consumer research methods and techniques
Integrate key learning from primary research with behavioral data from syndicated data sources (Nielsen, Set-Top Box Data, Simmons, MRI, etc.)
Providing Sr. News Group leadership with on-going report outs and recommendations relative to key industry trends, brand performance, and talent tracking
Serve as News Group Liaison for the NBCU Corporate Insights team, including management of News Group projects for the New NBCU Ad Lab in Orlando, FL
15+ years’ experience in media/primary research/analytical roles
Strong expertise in both quantitative and qualitative research methodologies, with extensive experience designing studies and analyzing large data sets
Extensive knowledge of and experience with a variety of research methodologies, both traditional and non-traditional
Solid deductive and creative thinker with the ability to synthesizes key insights from multiple sources and succinctly share information relevant for strategic decisions
Sound leadership and influence skills and ability to interact comfortably with Senior Level leadership
Ability to work as part of a team and under tight deadlines
Excellent writing and verbal presentation skills

Manager, Audience Insights & Analytics Resume Examples & Samples

70% Programming tactics and quantitative audience data infusion
Big Data Software (e.g. Microstrategy or Tableau)
Advanced in Excel and PPT, IBOPE and TGI
Multi-geographical knowledge across Latam
Fluent in spoken and written Spanish and English required; Portuguese a plus
Hands on experience with all audience software available in Latam and US
Bachelor’s Degree in Software Engineering, Statistics, Business or Economics
2 years Management Experience is required
Skill in qualitative and quantitative design, implementation and presentation
High capacity for fast paced conceptual thinking and creativity
Ability to communicate complex ideas in to simple form
Collaborative, flexible attitude
Self-driven and resourceful (i.e. stay up-to-date with current with tools)
Proven managerial courage/ability to work with and influence stakeholder and senior level management
Excellent communication (written and verbal), interpersonal and negotiating skills
Must be able to handle a fast-paced environment, subject to numerous schedule and priority changes and short notice activity
Excellent project management skills and multi-tasking abilities
Strong analytical and problem resolution skills are required, as well as the ability to anticipate and direct the next steps needed in varying categories
5+ years of experience in the area of analysis of industries and statistical analysis. Proven strong Industry Knowledge and experience: (TV, Media, Entertainment, Ad agency). Experience in cpg or consumer marketing business highly desirable

Manager, Insights & Analytics Resume Examples & Samples

Demonstrated expertise with machine learning and building queries; strong knowledge of data warehouse, schema and concepts
Strong SAS, SQL, R, SPSS, or similar toolsets; TIBCO BPM and Spotfire, SPSS, experiences are an asset. Java, C++, Python, Ruby Rail, VBA skills are nice to have
Strong analytical skills for complex problem solving
Solid communication skills both written and verbal
Good understanding of emerging technologies; knowledge of technical requirements for AML an asset
7+ years of prior experience in a data mining and statistical analysis in related role
Environmental Understanding (in-depth)
Presentation Materials (in-depth)
Problem Solving (in-depth)
Applied Innovation (in-depth)
Consulting (in-depth)

Senior Manager of Consumer Insights & Analytics Resume Examples & Samples

Regular liaison with HQ on the key customer behaviours in the APAC region
Communicating key insights to senior executives in order to drive strategic decisions
The delivery of impactful analysis, dashboards and scorecards based on advanced analytics and complex analysis of multi-layered data sources
To increase immediate sales and customer share
To improve the overall customer experience
To develop and improve the approach to analytics and the distribution of findings in the APAC region, helping the senior team to use and understand the tools available to them
High command of English
Solid, stable background in Research either Agency or In-House
Proficiency with SQL querying
Extensive data visualisation and dashboard creation experience
SAS or R programming experience advantageous
Experience within the Hospitality industry advantageous

Senior Analyst for Insights & Analytics Resume Examples & Samples

This position is responsible for providing analytical decision-making support to global Disney Theme Parks and Resorts leadership by mining data collected through the resort booking process at both call center and online environments
Identify, quantify and develop profit opportunities through data analysis and research
Drive innovation through design and influencing the development of tools that measure effectiveness of revenue management
Identify opportunities for product, program, and process improvement, with a focus on driving significant revenue growth
Leverage data visualization techniques and communication skills to present complex analytical findings in clear business terms that facilitate acceptance and execution by business partners and senior executives
A successful candidate will have strong communication and analytical skills and a natural curiosity to understand “why” performance is favorable or unfavorable and will take a proactive role in problem solving
Minimum three years experience in applying advanced analytical techniques to solve business problems
Proven experience and proficiency with SAS programming and building SQL queries
Demonstrated ability to champion projects from beginning through implementation, meet deadlines, handle multiple priorities and perform job responsibilities accurately with minimal supervision
Demonstrated problem solving and decision making skills
Demonstrated proficiency with Microsoft Office Suite
Demonstrated strategic and creative thinking ability
Ability to simplify complex data into metrics and recommendations that are easily understood and actionable
Experience with data visualization tools (such as Tableau)
Ability to build strong partnerships with other members of the team
Five plus years experience in applying advanced analytical techniques to solve business problems
Advanced SAS/SQL skills and knowledge
Proficient in VBA programming
Proven knowledge of resort hotels and theme parks
Willingness to share creative and new ideas
Proficiency in SAS Enterprise Guide and experience programming with macros
Proficient in data mining and data modeling as well as statistical analysis related to behavior modeling and business trends
Understanding of the WDW DTS / Recommender technical architecture and strategic application
Experience with SiteCatalyst and web analytics
Experience working with HTML and/or javascript
French language skills
Bachelor’s degree in Business, Economics, Finance, Industrial Engineering, Math, MIS, Statistics, related analytical field or equivalent

Director, Global AML Insights & Analytics Resume Examples & Samples

In partnership with the VP, Financial Crime Investigations develop and implement the strategy for building the Global AML Insights & Analytics program
Responsible to proactively identify emerging risk trends and typologies for ML/TF/Tax Evasion/ABAC/etc and assess RBC’s risk exposure
Responsible to develop and implement the tools required to achieve the overall Global AML Insights & Analytics program strategy. Partner with AML IT to Identify and assess new and emerging technologies that can be used to enhance RBC’s detection and reporting capabilities
Review, validate and adjust Client Risk Scoring approaches globally for RBC
Lead a team of risk professionals with diverse backgrounds in data analytics, data mining, statistical analysis, metric and reporting development, AML Compliance and varying risk disciplines
Partner with Global AML Compliance to ensure ML/TF/Tax Evasion/ABAC/ETC typologies are efficiently and effectively monitored through various execution channels (AML System, Automated Reporting, Manual Reporting). Systems, tools and processes deliver good risk mitigation value
Provide AML rules/scenario optimization support for the current AML system for domestic and international business units. Rule/scenario efficiency and effectiveness analysis
Develop and Implement an effective rules analysis and management process for the current AML System covering domestic and international business units
Support implementation and development of the AML Global Case Management system
Provide Insights & Analytics support for emerging risk scenarios. Proactively look for new risks within the RBC client population
Partner with the Director, AML FIU to reuse Investigation data as inputs for future monitoring. Use of Intelligence to identify new and emerging risk patterns
Provide the risk analysis (AML focused) on the rules / scenarios / typologies being developed within the Insights & Analytics team
Provide ongoing Intellgence to AML Senior Management and the Global Compliance Operating Committee
Ensure Global Insights & Analytics research framework is documented for training and audit purposes
Support the AML Strategic Response Group projects
Support the AML program through metrics and reporting, as needed
Ensure the following tools are managed within the Global AML Insights & Analytics program, AML Support Team or AML Compliance: AML Risk Assessment Tools, Country Risk Ratings, World-Check/Country-Check
Lead a research and development team with out of the box, risk focused techniques
Display and develop these key competencies: Adaptability, Change Management, Teamwork & Collaboration, Problem Solving, Planning and Implementing
Ensure that employees understand RBC vision, as well as support and reinforce targeted behaviours that contribute to RBC goals
Leverage the value in unit, department, and enterprise wide teams to develop better solutions and achieve a cross enterprise mindset
Accept and successfully execute change while supporting employees through the process, and keeping them focused on business priorities
Detailed knowledge of data analysis / analytics / mining techniques
Effective communication skills and proven ability to impact and influence
Proven Leadership and Management capabilities
Prior experience in data extraction, manipulation, analysis and reporting (5 to 10 years)
Prior experience with data analysis tools (5 to 10 years)
Prior experience in financial crime, risk assessments (5 to 10 years)
Undergraduate degree or specific industry experience

Manager Insights & Analytics Resume Examples & Samples

Provide recommendations and input into marketing campaign strategies and campaign evaluation to enable effectiveness measurement
Understanding of data, databases and processes to enable optimal campaign delivery, planning and effective consumer contact strategies
Ability to interpret local market consumer needs and create innovative campaign solutions to meet those needs
Ability to assimilate multiple strands of thinking from across the business (brand and sales) and trade-off competing business needs to build recommendations around consumer targeting
Implementation of global analytical frameworks
Identify new triggers that are appropriate for their local market
Manage B2C insight application into CRM contact strategies
Capturing insight requirements and preparing analytics briefs for global teams where required
Provide interpretation of program, segment and category analysis and interpretation of campaigns
Briefing campaign developers, creative agencies and adidas content/comms. strategist on new requirements
Experience providing data led insights from either a data marketing agency or from a client side role
Passionate about data
Ability to translate reporting & campaign results into actionable insights
Experience of driving innovative contact strategies and identifying the appropriate consumer journeys
Happy presenting results and recommendations in front of senior team
Strong aptitude and knowledge around data-driven marketing including data interrogation and manipulation skills, campaign management and analysis tools
Ability to identify and analyse problems/opportunities
Deep understanding and passion for the sports and fashion industry
Strong written and verbal, presentation and organizational skills
5+ years’ industry and / or relevant work experience

Experience Insights Analytics Manager Resume Examples & Samples

Minimum 5-7 years experience in relevant field of work
Experience with developing recommendation algorithms which incorporate both real-time inputs and location-based awareness
Demonstrated strong organizational and time management skills with keen attention to detail
Must be a creative, critical thinker who enjoys problem solving
Strong written, communication, and presentation skills
Proficiency with visual analytics and dashboard solutions
Familiarity with graph networks and databases
Proficiency with discrete event simulation
Knowledge of statistical methods such as linear regression, generalized linear models, hierarchical/mixed models
Familiarity with unstructured data analytics
Familiarity with spatial/geographic analytics and pathing analytics
Bachelor's degree in analytics or statistical fields of study; degree in Operations Research

SVP, Client Insights & Analytics Resume Examples & Samples

Analyzes and prepares forecasts and recommendations in the areas of product and service preferences, sales coverage, market penetration, market practices and sales trends
Plans, directs, controls, conducts and analyses customer oriented market research, customer insight, and analysis activities to determine potential customers and market for products/services
Develops and maintains marketing databases involving internally driven or externally derived information sources
Leads customer focus group activities
Recommends future product development trends on local, regional, national or worldwide basis
Consults with practitioners, the academic community, and other financial institutions in researching the development of risk management models
Ensures that risks inherent in model development and usage are properly identified and managed
Reviews and updates model documentation (methodology guide, user guide, policy documents, etc.)
Adheres to and/or ensures the Bank's model risk management efforts meet industry best practices and regulatory requirements
Bachelor's in Statistics, Marketing or Business Administration and or equivalent years of work experience
Demonstrated skill in interpreting output from statistical analyses, extracting consumer insights and communicating this to non-marketing audiences
Strong understanding of how consumers’ minds work, and the ability to translate this understanding into correct business implications
Takes initiative and is a self-starter, with self-confidence and a sense of approachability and humbleness; must work well in a collaborative environment
Strong skills to manage change and improve organizational effectiveness
Ability to gain others’ support for ideas, proposals, projects and solutions as well as the ability to build collaborative relationships with those who can provide information, assistance and support; excellent negotiation skills

Manager AML Insights & Analytics Resume Examples & Samples

Solid experience in data mining and statistical analysis to drive business or risk management solutions
Demonstrated expertise with machine learning and building queries; strong knowledge of data warehouse, schema and manipulation concepts
Strong SAS, SQL, SPSS, R or similar toolsets; familiarity with PowderDesigner; TIBCO Spotfire experience an asset. Java, C++, Python, VBA skills are nice to have
Advanced capability with MS Office products Excel, Word & Powerpoint
Sound capability with MS Visio and Project Management software
Experience working in an Agile environment and leveraging Agile methodology
Thorough in-depth knowledge of design and risk analysis methodology of business application development
University degree or higher in Computer Science, Math, Business, Statistics, or equivalent industry experience
Detailed oriented with strong organizational skills
Good understanding of emerging technologies
7+ years of prior experience in a data mining and/or statistical analysis in related roles
3 - 5+ years of experience in a management role
Maintain, or are pursuing an AML-related certification (e.g., CAMS)
Knowledge of AML regulations and ACAMS certification an asset
Analytical Thinking (in-depth)
Data Analytics and Mining (in-depth)
Influence (in-depth)
Managerial Leadership (in-depth)

Core Business Insights & Analytics Fellow Resume Examples & Samples

Work effectively in a cross-function, diverse environment
Evaluate potential software solutions to ensure that they meet business requirements
Provide analytic support by assisting business units with accessing and analyzing data in response to adhoc requests
Positive, can-do attitude, problem solver, who enjoys working in a fast-paced, high energy, and rewarding environment
Intellectual curiosity; not satisfied with checking off the box
Must be at least 18 years old and have transportation. Flexible schedule a plus

Manager, Client Insights & Analytics Resume Examples & Samples

Work on intensive data mining in internal systems to surface key insights, investigate abnormal trends and provide actionable recommendations to quantify the impact of ads and sponsor content experiences on and off The Atlantic’s properties
Develop digital data-driven solutions that improve user experience and drive growth of Atlantic sponsor content and ad products
Help with the collection and reporting of audience data using first party and third party data sources
Manage relationships and collaborate closely with Atlantic partners, including SimpleReach, MOAT, and TripleLift, to drive product improvements and ensure state-of-the-art reporting capabilities
Conceptualize and build dashboards to surface trends in real time
Create decks and other materials that present complex data in an easy-to-understand format for various audiences, like senior leadership, clients and internal teams
Work effectively with cross-functional teams, including Sales, Marketing, Planning and Ad Ops, and Product, to define campaign reporting requirements and drive results in the form of advertiser insights
Previous experience at a major publisher or top ad agency
Experience with web analytics tools such as Omniture Site Catalyst or Google Analytics
Past experience with audience targeting via DMP in conjunction with DSPs, Ad Networks, with ad servers such as DoubleClick, MediaMind, Atlas, LiveRail
Strong analytical skills, with experience solving ambiguous problems using data and providing practical business insights
Proficiency in Excel and SQL
Working knowledge of data visualization tools such as Tableau
Prior experience in digital data analytics with proficiency in using statistical tools such as R, SAS etc. strongly preferred
Basic understanding of HTML, Python and general coding logic – knowledge of ad serving and tracking as well as JavaScript a plus
Proven experience leading data driven projects from definition through interpretation and execution
This is not a business analyst role, financial analyst role or market research role

Analyst, Insights & Analytics Resume Examples & Samples

Design, execute digital measurement strategies tailored to Neo’s media accounts across digital advertising channels such as Display, Search, Email, Social and Mobile
Consult on the optimal mix of technologies for conducting marketing research to harvest actionable business insights that improve the validity and effectiveness of campaigns
Manipulate and analyze “big” data sets synthesized from a variety of sources
Present findings in a concise, logical and visual manner to the strategy teams and directly to the clients
Assist media analytics and planning teams with various analytic projects for media
Retrieve raw research data compiled from 3rd party media tools and synthesize it into usable forms for media team usage
Assist client in running numerous reports, i.e. creative performance, cluster analysis, etc
Maintain library of up-to-date internet industry statistics and reports
Maintain and teach others to use media systems
Generate competitive ad spend reports
Assist in original research and the writing of reports
Data manipulation, and statistics knowledge (MySQL, SAS, SPSS)
Web Coding (html, javascript, python)
Web Measurement Technologies (ad servers, web analytics platforms)
Syndicated market research tools (Gfk, MRI, Nielsen, Comscore, Simmons, Scarborough, IMS, HitWise)

Director, Insights & Analytics Resume Examples & Samples

Excellent client-facing experience
Strong track record of managing others and teaching direct reports
Proven
Past
Advanced aptitude of statistics

Senior Manager Insights & Analytics Resume Examples & Samples

Providing leadership in analytics approaches and models, working closely with the Insights & Planning Director
Liaising with clients and colleagues to identify and sell in new research and analytics opportunities across the business
Act as a senior insights & analytics partner and consultant for some of our largest global clients, helping them structure measurement and see the value of reporting
Work with a team of analysts to provide monitoring, conversation analysis and pattern recognition across client accounts
Support business growth and planning by guiding teams in best methods for conducting qualitative and quantitative research
Work with the regional lead on
Experience within a brand, public relations or consumer marketing insights agency is an advantage
Expertise working with teams on medium and large scale, establishing the structure and set-up of content measurement and process analysis programmes
Deeply familiar with nuanced qualitative analysis, media and social analytics and secondary/database research
Knowledge of SPSS or other statistical analysis tools would be an advantage
Passionate about discovering new and effective ways of telling stories with data. For you, data is more than numbers and spreadsheets; it’s a new way of seeing the world
You get excited at the prospect of working through complex problems and can explain your findings to team members and clients
Abound with curiosity and enjoy the process of understanding what motivates human action. You embrace the human face of data and want to determine the meanings behind our connections
You understand that brands are not the focal point of the universe – but that they do play a role in our day-to-day lives and are eager to understand how we as marketers can improve that relationship
Understand and are passionate about the power of content and communication, but you also grasp clients’ business realities and can directly apply your knowledge to their requirements. This isn’t theory for you, it’s problem solving. You're a consultant because you're good at it and you enjoy it
Have technical and strategic capabilities. You know your way around databases and monitoring tools and are undaunted by spreadsheets with more rows than you can count
You’re also comfortable defining measurement frameworks that span five or more channels. You understand the marriage between analytics, insights and strategy and are comfortable making recommendations beyond just measurement
You enjoy working through complex, human-centred problems. You know analytics is the backbone of strategy and are therefore unwilling to compromise the quality of your work

Business Insights & Analytics Internship Resume Examples & Samples

Interest and desire to determine mathematical approaches to solving business problems
Advanced analytical skills, with the ability to leverage multi-dimensional data sets, conduct insightful and relevant analysis, and extract key learnings
Database knowledge and understanding of SQL
Demonstrated proficiency in Microsoft Office
Interest in utilizing SAS, or other statistical package, to analyze data
Familiarity and experience with data visualization tools
Strong communication through both written and verbal means
Strong sense of responsibility, ownership and pride in delivering quality results, and understanding the business impacts
Experience with R statistical language
Simulation experience using Arena or equivalent
General knowledge in retail
Currently pursuing or recently graduated (within 6 months) with a degree in applied mathematics, statistics, business analytics, economics, engineering or equivalent experience

Director of Business Insights & Analytics Resume Examples & Samples

5 + years of analytics leadership experience in eCommerce or at an online or mobile, Direct-to-Consumer product environment is required
10+ years of total experience in analytics, data science or business intelligence with increasing responsibility and at least 5 years in a people-managing leadership capacity
Experience working with subscription business models highly desired, especially online subscriptions
Domain expertise in subjects such as acquisition attribution, customer lifetime value, retention, churn/attrition & survival modeling, and experimental design (Multivariate/A-B testing)
Solid experience in managing teams on short and long term advanced analytics projects
Ability to distill, translate and present complex analysis in executive summaries
Experience with a wide array of analytical tools like: Adobe (or equivalent), Tableau (or equivalent) SQL and pushing Excel to it’s limits
Strong understanding of data warehouse and data integration architectures and tools is helpful
Experience with the Microsoft BI stack is helpful
BS in a quantitative or analytical discipline is required. Master's degree is a big plus
Passionate, approachable, thoughtful, respectful to fellow team members and partners
Excited by challenges, unknowns and the opportunity to define and build things
Passionate about mentoring and guiding others

Business Partner Insights & Analytics Resume Examples & Samples

Define the core question(s) that your stakeholders need solving in order to drive commercial success
Help transform how your stakeholders and News UK understand their consumer and respond commercially
Be the primary trusted link between stakeholders and the whole AIA team to support fact-based decisions
Represent P&L owners in work-stack and resource prioritisation discussions
Champion the new ways of working across the AIA organisation
Creation and ownership of the AIA account plan for your stakeholder group, bringing together all strands of expertise and activity within AIA to support stakeholder objectives and priorities
Actively respond to, even proactively anticipate, business challenges and opportunities within your stakeholder group, providing a ‘one stop shop’ of trusted AIA expertise for your stakeholders
Assume accountability for ensuring insights are effectively landed within your stakeholder group and demonstrate the value of action taken from your contributions: actively advocate “insight to action”
Manage the balance between self-service, reuse / repurposing, commissioning new work and securing sponsorship for additional [not budgeted by AIA] investments
Work with other Business Partners, including the Knowledge Management & Insights Editor, to cross fertilise learnings and repurpose / recycle insight across News UK
Build and maintain strong relationships across the business, using these relationships to increase awareness and advocacy for AIA across News UK
Strong communication skills, particularly the ability to communicate across all organisational levels to quickly establish credibility
A passion for Insights and Analytics, combined with an understanding of how AIA assets can be exploited to drive differentiation, consumer engagement and competitive advantage
Ability to identify and understand complex businesses challenges and opportunities, and to translate these into cogent analytical / insights questions
Ability to take outputs from multiple, occasionally incomplete, sources and create coherent, accessible analyses, interpretations and recommendations
Experience in driving action from insight….in practical terms: encouraging stakeholders to embed and exploit outputs produced by the AIA team
Ad sales background would be a distinct advantage

Senior Insights & Analytics Manager Resume Examples & Samples

We are building our Insight and Decision Science team in Dublin and we want you to lead the development of the Analytics team and drive our interactions with IDS UK and our commercial stakeholders in Dublin
You will be responsible for supporting the Head of IDS for Ireland in driving business performance initiatives through the exploration of consumer data, analytics, insight and reporting to deliver better business decisions and measurable business improvement
Getting ahead of business requirements, understanding the questions that the business will need to answer in 6 / 12 months’ time
You will ensure that relevant data insights are delivered in a timely fashion and with a focus on action from the insight to drive measurable business improvement
Support the prioritisation of insight requirements for the business area and create coherent and actionable insight, working across and leading interactions with stakeholders across all areas of the business
Responsible for owning and improving the present business intelligence suite of reporting
Manage forward-facing Insight roadmaps that support stakeholder business targets, performance improvement and transformation objectives. Identify and answer the big questions and ensure these feed into strategy development
Working cross functionally to manage resource requirements to support the Irish Business
Developing the IDS analysts who work in the ROI Analytics team

Director, Product Insights & Analytics Resume Examples & Samples

Domain Expert for all aspects of Product Insight & Analytics, developing a roadmap across Process, People, and Technology to position the Insight & Analytics team as a leading capability globally in this space
Establishing strategic partnerships to inform and influence world class innovation and technology to support Product Strategy and Network Customer Experience
Leadership and development of process and approaches to illustrate product performance, and drive value for Optus and its Customers through Insight & Analytics
Enabling strategic and tactical Analytics to support retention and revenue growth initiatives resulting in revenue of $6.5B
Leadership and guidance to the Insights & Analytics team on the factors that influence Product performance including product design, positioning, competitive environment and network customer experience across a number of telecom technologies
Ability to connect with individuals at all levels
Develop a World leading culture for driving results and maintaining positive partnerships
Sound technical knowledge of IT and telecommunication products & technologies
Knowledge of Analytics capabilities to drive deep insight into products
Understanding of financial metrics associated with telecommunication products to ensure recommendations are presented to improve efficiency and value within Product strategy
A strong understanding of factors that deliver and enhance customer experience within a telecommunications and content setting

Manager, Business Insights & Analytics Resume Examples & Samples

Maintaining working relationship with ZS Associates, our IC administration vendor by driving weekly/bi-weekly calls
Maintain strong relationships with Regional Sales Directors to resolve issues that arise with IC
Create and distribute monthly and quarterly IC reports to senior sales leadership
Working with Sr. Manager to set the strategy for Incentive compensation and ensure a high level of execution
LI-COM1
Core Strategic Thinking - ability to absorb and logically structure information into analytical deliverable outputs with established / known frameworks and tools
Independence - able to manage workload with limited guidance and support in prioritization; effective managing to expectations and ability to scope/prioritize work with relatively high independence
Executive Presence - high comfort in delivering and defending analyses/recommendations to senior management; ability to deliver succinct, effective messages both in verbal and written (i.e., executive summary) formats
4-6 years relevant experience within a life sciences company or consulting firm supporting the healthcare industry
Strong analytical and quantitative skill set, including Excel and PowerPoint skills
Driven, highly self-motivated, confident, high-energy, and bright individual

Mgr-netw Cust Exp Insights & Analytics Resume Examples & Samples

Extend our marketing and analytical capabilities
Generate material business value; and
Are leveraged broadly in other teams including Networks, Product, Customer Marketing, Commercial and Brand & Communications
Clear communication of a Network Insights and Analytics roadmap to support stakeholders across Singtel Optus
Clearly articulated, actionable insights and recommendations
Ability to facilitate prioritisation of projects and tasks
A structured approach to the business analysis process
Integrated deliverables with inputs from Network probes, DART Data, Re-Sale Network Information (Serviceability & performance), Network Demand/Capacity Modelling, research, customer analytics, external market data sources, internal data, commercial information and campaign outputs
Consistent contribution to improvement in process and systems across networks & Insights to support the Insights and Analytics organisation

Director, Insights & Analytics Resume Examples & Samples

Build and operationalize our Business and Reputation Intelligence System to inform corporate positioning and engagement strategies
Drive deeper understanding of business success metrics and stakeholder expectations
Further develop and validate critical stakeholder engagement parameters and related metrics
Partner with business leads to drive maximum utilization of insights and analytics
Monitor and assess stakeholder influence system
Vision, build and operationalize system dashboards and data visualization approaches
Build early warning system and response capabilities
Partner closely with operating companies, business teams and functional groups to access relevant data to enhance existing models and improve accuracy of engagement impact estimates and predictive outcome assessments

Director of Digital Insights & Analytics Resume Examples & Samples

Development of a common business model that each country adopts, so that we move from a group of local businesses operating differently to regions operating off one model, where the whole is greater than the sum of its parts
The predominant technology varies market by market and the approaches developed needs to cater for this while trying to be as globally consistent as possible
As the DCOE model evolves globally, governance structures will need to be established to ensure the adoption of best performance analysis / commercialization practices across this community
The international nature of the COE will necessitate schedule flexibility to allow for daily/weekly interaction with COE team members and project teams from all regions via video and voice conference
Primary interactions will be with three broad groups: (a) Within the COE Team itself (b) In country Digital teams (c) Global Digital team
Graduate
People experience in customer focused organizations, in disciplines such as Digital, HTS or Analytics, with leadership skills - motivating and inspiring others to excel
Experience of leading a multi-entity analysis and reporting function
Excellent analytical skills with proven ability to understand complex data, identify key trends and opportunities, putting forward hypotheses to be tested and delivering recommendations
Strong negotiation and relationship management skills to satisfy a wide range of internal and external customers with conflicting priorities
Pragmatic decision making skills, with the ability to make clear judgments based on data and understand the implications
Highly developed communication skills, both written and verbal, to explain complex or technical issues

Senior Manager, Business Insights & Analytics Resume Examples & Samples

Monitoring regular brand performance and preparing monthly insights deliverables, performance updates, and ad hoc analyses based on synthesis / analysis of a variety of primary / secondary data sources
Collaborating with cross-functional insights partners to support delivery of US brand needs, including brand planning, market research, forecasting inputs, and other demand/financial planning needs of the brands
Partnering with US brand teams to drive cross-functional alignment on performance insights and recommended actions
Working with AD to prioritize and support workload; however the ability to adapt to rapidly-changing priorities will be a critical skill for this role
Strong Project / Deliverable Management - ability to deliver moderately complex analytical investigations and cross-functional projects with limited guidance
Basic Information Variety - familiarity with incorporating qualitative and quantitative inputs into projects, even though core strength lies in biopharma secondary data analysis
Market Research Knowledge / Experience - experience leading and/or managing vendors performing qualitative / quantitative market research from design and analysis to distillation and presentation of results
High Customer-Orientation - internal customers as a service partner to brand + other functions
Strong Communications - both efficient and succinct in verbal and written communications/deliverables; able to distill complex analyses into meaningful insights and conclusions for executive audiences
Cross-Functional Collaboration and Project Management - able to collaborate effectively with various functional partners to probe/ask questions, gather required information for analysis and participate as a value-added cross-functional project or brand initiative team member/partner representing Decision Support
Dealing Well with Ambiguity / Intensity - operates well in a fast-paced environment driven by senior leadership requests and evolving needs
Executive Presence - high comfort in delivering and defending analyses/recommendations to senior management; ability to deliver succinct, effective messages both in verbal and written (i.e., executive summary) formats; can operate in the weeds and at 50K foot level depending on the audience
Advanced Strategic Thinking - able to independently design/identify the ideal approach to answering complex business questions pulling from all available internal/external data sources; able to draft synthesized outputs and drive beyond the raw output of the analysis to actionable insights; anticipates the next question(s) from management
Minimum 5 years relevant experience within a life sciences company or consulting firm supporting the healthcare industry
Consulting background strongly preferred
Rare disease experience strongly preferred
Solid understanding of commercial business and industry standard datasets - particular focus on brand marketing for physician customers
Strong analytical and quantitative skill set, including Excel modeling skills
Experience with primary market research and an understanding of research principles
Strong computer aptitude and ability to learn systems quickly

Senior Manager Client Insights & Analytics Resume Examples & Samples

Is intellectually curious
Brings strong organizational and leadership skills
Thrives under deadline pressure and effectively balances multiple, competing internal and external demands
Quickly frames complex problems enabling analysis to be conducted by others
Possesses sound business judgment as well as deep analytical capabilities
Frameworks operating models and processes to help clients and agencies fully leverage data and analyses
Understands the digital ecosystem and knows relevant practitioners across companies
Excels at written and verbal communication; tells compelling 'stories' through the visual display of information in a manner accessible to business leaders
Builds trust-based relationships with senior client leaders
8 - 10 years professional experience including 1+ year in a management position in relevant professional services industry (consulting, technology company and/or agency)
4+ years of management consulting experience
3+ years in publishing and/or marketing which includes analytics and testing
1+ years of international work experience
Business executive level knowledge of statistical analysis, marketing mathematical rigor, and ROI
English language proficiency required. Additional languages a plus
Capable user of Tableau and/or equivalent BI tools
Bachelor's degree required. Master's degree a plus

Portfolio Insights & Analytics Manager Resume Examples & Samples

Technical and business expertise – Applies emerging knowledge and trends; builds strong relationships; contributes to expertise within and beyond assigned area
Teamwork and collaboration – Creates and atmosphere of openness and trust; collaborates; offers support and encouragement
Achieving results – Is goal directed and persistent; is accountable for meeting commitments’ recognizes the contributions of peers
Strategic agility – Links responsibilities with the mission of the organization; focuses on activities that add the most value

Senior Manager Coca-cola Freestyle Insights & Analytics Resume Examples & Samples

Insights Generation
Ability to draw insights and actions from data
Story-telling
Execute custom research
Cross-functional team leadership
Customer/customer team collaboration
Effectively communicates & builds relationships at all organizational levels

Business Insights & Analytics Resume Examples & Samples

Develop and maintain EFT Network management reporting that summarizes the health of the business, customer relationship and sales metrics, highlights key operational activities, as well as risks and opportunities impacting the business
Analyze data, draw conclusions, and provide recommendations aimed at introducing business and/or financial efficiencies
Support external research and maintain ongoing competitor tracking and analysis
Support preparation of monthly and quarterly business updates
Perform ad-hoc reporting and analysis, project and initiative support

Global Insights & Analytics Manager Resume Examples & Samples

Perform advanced analytics techniques, including but not limited to
Masters or PhD in Marketing Research, Business Administration, Economics, Econometrics, Statistics, or related applied quantitative field
3+ years business experience performing marketing analytics including market mix modeling
Expertise using Excel and experience using a statistical package (SAS, SPSS, S-Plus, R, Stata, Minitab, or JMP)

Senior Manager, Business Insights & Analytics Resume Examples & Samples

Develop/refine and socialize the analytics roadmap to address performance and insights needs and meet business priorities
Socialize the analytics capability and roadmap with Marketing, Marketing Operations and agency customers
Participate as a key contributor in the annual commercial planning process, specifically to leverage insights to optimize promotion
Collaborate with Marketing to understand the objectives of promotion
Develop and socialize appropriate metrics and targets to measure and optimize campaign/marketing effectiveness
Partner with marketing operations and IT to ensure the necessary data will be available at the right level to enable campaign tracking and evaluation
Perform analyses to determine campaigns’ effectiveness across and within various customer types and segments
Proactively synthesize and communicate data-driven insights and recommendations to key stakeholders (marketing, marketing operations) to optimize future marketing effectiveness
At least seven years of experience working in a commercial analytics function
Consulting or analytics agency background strongly preferred
Strong understanding of marketing execution, KPIs and associated data; pharma commercial data; statistical testing; and test/pilot design; also understands advanced promotion optimization techniques including segmentation, market mix modeling, regression analysis and predictive modeling
High intellectual curiosity, with an aptitude for exploring and synthesizing information from multiple sources (secondary and primary), driving business questions, and building compelling “stories” with data
Excellent vendor management skills, including demonstrable experience scoping work, appropriately resourcing a vendor team, road mapping/planning to business priorities and managing budget

Manager, Insights & Analytics Resume Examples & Samples

Work with account teams to provide analysis of social landscape and audience buzz volume, frequency, velocity, demographics, and related dimensions
Train and oversee account team members to assist in analysis or data gathering
Collaborate with internal and external partners to implement social media campaign tracking and reporting
5-7 years’ experience in analytics, digital or social media related
Experience measuring and monitoring social media and creating business insight for how these analytics can be applied to marketing and PR strategies
Strong analytic skills both quantitative and qualitative
Knowledge of advanced social media analysis tools required
Ability to identify/clarify campaign objectives and lead the development of KPIs that address these objectives
Analytical Degree (i.e. Math, Statistics, Economics, etc.)

Analyst, CX Insights Analytics Resume Examples & Samples

Coordinates data feeds with Operations to provide data for analysis
Facilitates and conducts root cause analysis to determine the underlying drivers behind performance gaps. Root cause may include on site observation, interviews, and process documentation
Facilitates the implementation of action plans in collaboration with Call Center Operational units
Produces documentation of key insights, solution recommendations, solution business cases and action plan results for incorporation into internal or client reviews; interacts with external clients to present analytic results and solution recommendations
Contributes to decisions regarding analytic design, information requirements and deliverable schedules
Bachelor’s degree in related field from a four-year college or university with two to four years related experience preferred
Ability to work an emerging and rapidly changing environment
Exposure to Six Sigma methodology

Senior Manager, Business Insights & Analytics Resume Examples & Samples

Problem Solving Skills – Brings a high level of intelligence and curiosity to work. Able to apply business judgment in making decisions
Interpersonal Skills - Able to establish and build close working relationships across the organization and with partners. Strong personal credibility and communication skills
Business Acumen – Able to demonstrate a high level of strategic thinking and business acumen within a strong and well educated group in order to effectively manage relationships
Leadership Skills - Self-directed with strong initiative with a high level of self-awareness to work effectively with others. Demonstrated ability to drive results. Solid financial analysis/statistical methodology skills. Knowledge of market research techniques (study design and analysis). Strong communication and presentation skills. Resourceful, takes initiative, solid interpersonal skills. International experience may be required

Director, GCX Insights & Analytics Resume Examples & Samples

Strong communication skills and experience distilling and presenting complex quantitative financial analysis into action-oriented recommendations
Global mindset, with ability to connect with partners with different needs and styles, getting the best out of all relationships; ability to create a network of supporters and influencers and work through a matrixed organization
Strong promoter of diversity and inclusion as a natural way of conducting business
10+ years of experience in analytics and insights
10+ years management experience

Consumer Insights & Analytics Manager Resume Examples & Samples

Drive Business Intelligence, customer and consumer insights through analysis and research
Identify key business challenges; develop insights and recommendations to address them
Lead qualitative and quantitative analysis of technology, market trends, competitive landscape to highlight improvements, growth opportunities and new initiatives/market
Collaborate across functions and establish strong communications among team members internally (local and regional)
Excellent knowledge and relationships on/with relevant partners/vendors
5 – more years’ experience
Fluent in English (oral & written)
Eye to detail
Fluent in Deck reporting/analysis development (incl. infographic development)

Market Insights & Analytics Executive Resume Examples & Samples

Highly organised with ability to multitask
At least 2 years of experience in role with similar responsibilities
5 years checkable work history
Unrestricted right to work in the UK/EU

Director, Insights & Analytics Resume Examples & Samples

15+ years in management consulting
10+ years in account/client management for projects at various sizes
12-15 years in BI technology and process skills with better than average understanding and experience with the following technology concepts: Oracle, Microsoft and SAP BI understanding (at least 2 of the 3)
BI database design and governance
ETL and data integration concepts
BI tools and platforms – multiple vendors
KPI/Metric concepts and management
Lead and Delivery expertise
Accepted BI best practice and methodology
Better than average project management/SDLC skills
C-suite “savvy” – can speak and translate technology concepts to non-technical executives and managers
Strong proposal writing/RFP response skills
Multiple diagnostic and assessment engagements managed (various sizes and scopes)
Resource management skills
Experience in multiple industries

Insights & Analytics Senior Specialist Resume Examples & Samples

Create comprehensive analytics, across LOBs, tools and methods - and in a consolidated manner - that highlight a myriad of different analytics, including impact estimation, what changed, what if, and overall quantification of future actions
Assist in maintaining an "overall experience" tracker, providing information about channel results as well as results summarized in a variety of other useful cuts
Continue to increase the enterprise discipline to use survey research to guide decision-making
Bachelor’s Degree or equivalent required with 5+ years in a survey research role analyzing survey results and developing compelling insights narratives. Master’s degree preferred
Statistics, research methods, and survey design coursework preferred
Excellent verbal and written communication skills, including the ability to communicate effectively and persuasively with individuals, groups, or work teams to explain difficult technical issues and the ability to listen effectively
Experience managing projects with end-to-end problem solving
Experience with process design/development and translating changes into implementation and change management plans
Statistical and Database tools: SAS, SPSS, SPSS Modeler, SQL
Strong business acumen, with proven ability to learn quickly and get up to speed in new business areas and different project types
Experience influencing and collaborating with others
Experience with visual presentation tools such as Tableau are a nice to have, but not required
Understanding of call center mechanics, particularly with incoming and out-going calls, strongly preferred
Understanding of the customer experience regarding cross-channel usage (Web, IVR, Chat, etc.) strongly preferred
Must have the ability to successfully drive results in ambiguous and consistent change operating environments

Insights & Analytics Senior Business Intelligence Analyst Resume Examples & Samples

Develop technical and analytical solutions in order to solve complex business problems leading to data driven decision making. Solutions need to not only answer what happened, but also answer why it happened and determine what to do next
Applies a strong understanding of data tables (including validity of values) and methodology, coupled with a firm understanding of the Supply Chain business needs in order to provide quick, accurate and relevant data solutions to functional requests
Develops short-cut dashboards and other innovative reporting tools in a user friendly format, capable of presenting summarized data with drill down capabilities utilizing BI tools such as Snowflake and Tableau
Transform data consumption from Excel based pivot tables and tabular data fields to highly immersive data visualization applications
Participate in planning sessions with key stakeholders to develop use cases and requirements for data driven analytical solutions leveraging internal BI tools and Tableau
Responsibility for developing rapid POCs and prototypes for numerous use cases for deployment of applicable prototypes to the broader organization
Proactively validates results and identifies data anomalies within the data. Conducts root cause analysis to understand cause of anomalies and identifies and implements solutions to overcome obstacles to data inaccuracy
Lead design discussions and decisions as it relates to business intelligence and database solutions and drive decisions through to completion
Prior experience with database design, data warehouse/data mining, and reporting out of enterprise applications such as oracle and SAP
Prior experience in Tableau development is required with strong knowledge of information visualization best practices and strategies
Strong relational database knowledge and SQL skills is required, preferably with Oracle
Experience with statistical tools like R or SAS is a plus
Proficiency in core Microsoft Office applications

Manager Consumer Insights & Analytics Resume Examples & Samples

Consult with internal business partners. Understand business objectives and develop analytic plans to effectively address informational needs, from project design to final recommendation
Represent the voice-of-the-stakeholder in business decisions through presentations, reporting, meeting participation and ad hoc inquiries. Stakeholders include: members, healthcare providers, and customers both in the US and Globally
Manage day-to-day analytic activities and collaborate effectively with a variety of vendors
Analyze data to uncover stories and themes to concisely present findings in a digestible manner
Build strong partnerships with senior leadership across all functional areas of the company
Present findings and make recommendations to senior leadership
Act as a team player contributing to the success of a strong strategic insights / marketing research team
Use research to identify ways to improve NPS®
Experience analyzing survey-based quantitative and qualitative marketing research and consumer insights data
Ability to synthesize large amounts of data identifying trends and opportunities
Skilled at translating data in to actionable recommendations for business partners
SPSS, SAS or Tableau experience
MS suite of tools
Live within a commutable distance to Minnetonka, MN offices
Experience with Data science / Statistician

Manager Consumer Insights & Analytics Resume Examples & Samples

1-3+ years of experience supporting consumer-based quantitative and qualitative primary marketing research
Must live within a commutable distance to Minnetonka
Data science/statistician experience
Proficiency with Qualtrics
Strong statistical modeling skills including proficiency in SAS/SPSS
Visual storytelling skills through tools such as PowerPoint and Tableau
Exposure to text analytics through tools like Clarabridge
Healthcare industry exposure

Manager, Digital Insights & Analytics Resume Examples & Samples

Leveraging digital data (primarily website), to deliver rapid, actionable and comprehensive insights designed to enable strategy and marketing decisions. This work involves personally initiating and conducting analyses and also directing vendors performing analyses
Collaborating with marketing product managers, promotional effectiveness team members, and agency partners to understand key business questions and marketing objectives; translating questions and objectives into actionable analyses
Delivering monthly and quarterly digital marketing insights deliverables, performance updates, and ad hoc analyses as required by US Marketing
Partner with Marketing IT, Multi-Channel Marketing Operations, and external vendors/agencies to define digital/website measurement strategy and ensure the necessary data will be available at the right level to enable evaluation and optimization of digital marketing programs
Support the development and socialization of appropriate metrics and targets to measure and optimize campaign/marketing effectiveness
Support socialization of analytics capability and roadmap with Marketing, Marketing Operations and external agencies
High Analytical Horsepower / Skillset - high comfort sourcing, manipulating, analyzing using basic tools (Excel) and visualizing data via standard tools/charting methods; experience incorporating a variety of information sources into analysis; ability to effectively present and defend analyses
Core Strategic Thinking - ability to absorb and logically structure information into analytical deliverables with established / known frameworks and tools
High Customer-Orientation - internal customers as a service partner to brand and other functions
Strong Communications - both efficient and succinct in verbal and written communications; excellent data visualization skills; able to distill complex analyses into meaningful insights and conclusions for executive audiences
Cross-Functional Collaboration and Project Management - able to collaborate with various functional partners to source data; design metrics, analyses and visualizations; probe/ask questions, gather required information for analysis
Deals Well with Ambiguity / Intensity - operates well in a fast-paced environment driven by senior leadership requests and evolving needs
Independent - able to manage workload with limited guidance and support in prioritization; effective managing to expectations and ability to scope/prioritize work with relatively high independence
At least five years of experience working in a digital marketing analytics function with Adobe
Consulting, analytics, or digital agency background strongly preferred
Biotech/pharma experience preferred, but not required
Depth of experience with website analytics and digital media measurement strategy, particularly with the Adobe Marketing Suite, is required. Must be able to define detailed business requirements for website measurement and support implementation of media tags on owned properties
Knowledge of and proficiency with digital marketing channels outside of website (e.g. social, search, paid media) strongly preferred
Driven, highly self-motivated, confident, high-energy, and bright individual with high intellectual curiosity
Strong analytical and quantitative skill set
Strong computer aptitude and an ability to learn systems quickly
Excellent strategic thinking capabilities with ability to derive insight and recommendations from data
Familiarity with advanced analytic and data manipulation techniques and tools (e.g. SAS, SQL) preferred

Insights & Analytics Team Manager Resume Examples & Samples

Assess current analytics opportunities and challenges within the region, and develop a comprehensive analytics growth plan that addresses regional needs while linking to and supporting global requirements
Establish regional analytics capabilities to deliver reporting, analysis and insights on either locally in-country, or HQ led marketing programs
Design and deliver analytics training and skills development for regional marketing teams
Partner with Global Demand Center, Digital Marketing & Media and other organizations within Sales & Marketing Group (SMG) as needed to connect online and offline data to develop a deeper understanding of the impact of our marketing programs to the bottom line
Synthesize and enhance analysis generated by a local, cross-functional analytics team to drive integrated insights and optimization
Develop relationships with key partners and customers to proactively share data to enrich the quality of our insights and further demonstrate value to the business
Drive regional marketing optimization through the adoption of analytics and insights across the regional marketing teams
Create and leverage joint Sales & Marketing reporting templates, forums to review learnings and discuss action plans, as well as seek opportunities to further share analytically driven insights across the region
Partner with Global Insights & Analytics to develop appropriate KPIs for regional marketing campaigns, as well as active rate, MQL, SQL and other metric definitions
Provide analytics thought leadership across the various analytics disciplines within Global Marketing & Communications
Partner with CRDX to develop visualization solutions that deliver progress against key KPIs, but assist in the facilitation of insights that inform future programs
Use consumer and business audience insights to drive the right targeting and strategies -Work with SMG account teams to work with partners to align marketing roadmaps and influence Go to market strategies e.g. 2 in 1 or Optane, VR etc. to increase Intel revenue
10-15 years in marketing, communication analytics
Experience working with enterprise clients and developing business within a digital, public relations, or advertising/integrated marketing agency
Relevant measurement experience across key digital properties including, but not limited to, website, Facebook, Twitter, YouTube, Pinterest, Instagram, Vine, WeChat, display media, online video, native media, blogs, etc
Experience using popular analysis and publishing tools such as: Facebook Insights, Radian6, Sysomos, Synthesio, Google Analytics, Adobe Analytics , Spredfast, Sprinklr, Adobe Social, Salesforce Marketing Cloud, DMPs, DSPs, and campaign tools
Ability to synthesize data with primary and secondary audience insights that assist in the development campaigns and content that resonate with targets
Familiarity with market research protocols
Outstanding communications skills - including oral, written, and presentation development and delivery to all levels of stakeholders
Track record of mentoring a diverse team of analysts
Excellent planning skills
Outstanding collaboration internally and externally with agencies and strategic partners
High levels of energy, creativity, and enthusiasm with the ability to initiate and drive opportunities independently with a strong sense of commitment
Strong data skills, to be able to connect the data from across different sources and be able to tell a story of what worked and didn't work
Ability to partner with and influence Strategy and Center of Excellence teams across regional leadership team
Influence HQ to drive media choices and creative decisions
A strong assessment of the right pieces of data & ability to drive analytics that arrive at how well we achieved our marketing goals and how well our money was spent

Manager, Business Insights & Analytics Resume Examples & Samples

3 to 5 years’ experience in Patient Services
Knowledge of systems and workflow
Proficient in MS Office suite and MS Project
Ability to work under tight timelines,
High attention to detail and ability to provide accurate information from multiple sources for the WFM and PI planning and decision process

Manager, Business Insights & Analytics Resume Examples & Samples

Collaborates cross-functionally (across sales, marketing, market research, etc) to align strategic direction and execution of resource deployment (i.e. call plans and call reporting) for US Field Force teams
Accountable for high impact strategic projects (i.e. redeployments or strategic initiatives)
Engagement and synergy between field technology and resource deployment functions
Analytics and dashboard creation/monitoring for both promotional effort and Medical Education programming
Accountable for managing the implementation of territory, customer, and employee alignment changes as well as field team call plans as a critical member of the cross-functional quarterly process team
Manage the implementation of field team call plans, including the quarterly refinement window
Project management when working with external partners to develop call plans and/or working on strategic initiatives
Provide analysis and recommendations on territory alignment and sizing based on performance and execution data
Ownership of territory hierarchy, zip alignments, and maps for Neurology and SMA field teams
SME for call execution and territory alignments - providing consultancy to CIM, Marketing, and Decision Support as required
Mapping software experience for territory design knowledge a plus but not required

Senior Manager, Insights & Analytics Resume Examples & Samples

Providing day-to-day account management and the provision of guidance and counsel to clients that will assist clients in meeting their measurement objectives
Responsible for day-to-day administration of research, reporting and measurement initiatives, including implementation and oversight of primary and secondary research including competitive, brand, and landscape communications audits, monitoring and social listening, site-side analytical views powering optimization to content strategies, paid digital media reporting, processing and reacting to data in real-time as needed, ad hoc requests, etc
Responsible for the development and management of analytics and measurement scopes and budgets
Working with client and account teams to leverage measurement-focused insights to optimize strategy and program development, as well as define and implement tracking of key performance indicators
Participates in client presentations and support new business pitches with research, measurement strategy, campaign analysis, content optimization, social and web analytics, monitoring, etc
Provides guidance to junior staff on day-to-day project management
Supports Senior Staff on day-to-day project operations including: project status updates, support on proposal development, project management, resource planning, etc
Effectively distill data into coherent analysis, insights and ultimately actionable recommendations in straight forward and simple language
Helping to identify novel and cutting edge, relevant applications for program measurement and bringing those applications to the forefront for consideration of their fit within our company’s measurement repertoire
Staying informed on the communications and marketing analytics industry, including new technologies, methodologies and important new vendors
Works with leadership to help evolve agency processes and techniques
Recognizes impact of self on others; maintains strong internal/external relationships; support fellow team members
Lives the Edelman values (the relentless pursuit of excellence, freedom to be constantly curious and courage to do the right thing)
The Senior Manager, Insights & Analytics must have at least 5-6 years of relevant experience in marketing research with potential areas including research, advertising, media or publishing, ideally from an agency
A Bachelor’s degree or equivalent experience, including experience working in a communications agency environment
A demonstrated ability to think critically, solve problems, and develop a narrative based on data driven insights and data storytelling
Experience with the development of research and measurement frameworks based on clearly defined objectives
Survey development and analysis; including utilizing the latest innovations with digital research methodologies
Experience structuring and executing audience segmentation models and optimization programs
Experience and proficient with web analytics platforms, data visualization platforms, data aggregators and consolidation tools
Expertise in using tools such as SQL, SAS, R or Python to build predictive models using regressions and machine learning techniques
Strong project management skills, including work-back development and project scoping
Strategic yet creative thinker, self-starter, able to manage multiple projects simultaneously

Senior Manager, Business Insights & Analytics Resume Examples & Samples

Leading competitive response activities across the MS business
Managing market research tracking studies across the MS portfolio
Monitoring regular MS portfolio performance and preparing monthly insights deliverables, performance updates, and ad hoc analyses based on synthesis / analysis of a variety of primary / secondary data sources
Collaborating with cross-functional insights partners to support delivery of US brand leadership needs, including business planning, tactic measurement, and opportunity/lead generation
Partnering with brand leadership to drive cross-functional alignment on performance insights and recommended actions
Working with Associate Director to prioritize and support workload; however the ability to adapt to rapidly-changing priorities will be a critical skill for this role
Basic Information Variety - familiarity with incorporating both qualitative and quantitative inputs into synthesized insights
High Customer-Orientation - internal customers as a service partner to marketing + other functions
Cross-Functional Collaboration and Project Management - able to collaborate effectively with various functional partners to probe/ask questions, gather required information for analysis and participate as a value-added cross-functional partner
Minimum 6 years relevant experience (4 with MBA) with a life sciences company or consulting firm supporting the healthcare industry
Market research and competitive intelligence background strongly preferred

Experience Insights Analytics Manager Resume Examples & Samples

Build analytic-based products that put our Guests and their vacations at the center
Compile and aggregate data sets from multiple, disparate sources
Apply data mining, quantitative analysis, and statistical models to identify non-obvious patterns in Guest behavior
Translate Guest experience data into insightful and actionable information to support business decisions
Work with partners to define solutions that fit more than just an immediate use case, but solve a broad range of business problems
Rapidly build proofs of concept that will scale to broader Guest populations
Prescribe analytic techniques that produce impactful results, as well as describe those techniques to a diverse set of stakeholders

Analyst, Insights & Analytics Resume Examples & Samples

Provides day-to-day account management and the provision of guidance and counsel to clients that will assist clients in meeting their analytics & research objectives
Responsible for day-to-day administration of digital analytics initiatives, including implementation and oversight of studies (quantitative and qualitative), monitoring and social listening, processing and reacting to data in real-time, ad hoc requests, etc
Responsible for the development and management of research and measurement budgets
Works with client and account teams to leverage measurement-focused insights to optimize strategy and program development, as well as define and implement tracking of key performance indicators
Responsible for the development of quantitative & qualitative analyses which leads to strategic insights and ultimately recommendations against a client's marketing and communications efforts, and business objectives
Participate in client presentations and support new business pitches specific to primary research, measurement strategy, campaign analysis, content optimization, social and web analytics, monitoring, etc
Manage and coordinate all aspects of the research process from proposal writing and research design, analysis and interpretation of results through to preparation of reports and delivery of presentations
Effectively collaborate with Edelman Intelligence and external research vendors throughout the process: data collection, data processing and results reporting to ensure that reliable results are delivered to client in a timely, cost-efficient manner
Act as a lead on Q&A of outgoing reports to ensure deliverables meet standards expected by clients and senior leadership
Provide guidance to junior staff on day-to-day project management
Support Senior Staff on day-to-day project operations including: project status updates, support on proposal development, project management, resource planning, etc
Apply qualitative and quantitative methodologies, including implementing and running statistical models to generate insight from data
Helps to identify novel and cutting edge, relevant applications for program measurement and brings those applications to the forefront for consideration of their fit within our company’s measurement repertoire
Stays informed on the communications, market research, and marketing analytics industry, including new technologies, methodologies and important new vendors
Stays informed about client industries including their technologies, products,target markets and competitors
Works with leadership to help evolve agency metrics processes and techniques
Viewed as strong "team player" and serve as role model to more junior team members
Recognize impact of self on others; maintain strong internal/external relationships; support fellow team members
Live the Edelman values (the relentless pursuit of excellence, freedom to be constantly curious and courage to do the right thing)
A Bachelor’s degree or equivalent experience, including experience working in an agency or consulting environment
A demonstrated ability to think critically, solve problems, and develop a narrative based on data driven insights
Demonstrated ability to analyze data and translate into a story
Have an understanding of structuring and executing research including modeling, forecasting, audience segmentation and key driver analysis
Proficient in the use of social analytics/listening tools such as Sysomos, Syntehsio, TalkWalker, etc
Familiarity with web analytics, in particular, Google Analytics and Site Catalyst
Familarity with SEM/SEO and related tools and platforms (such as Google Adwords, Searchmetrics, etc)
Experience with business intelligence tools preferred (Tableau, Spotfire, etc)
Programming and scripting experience (Python/R/SQL) preferred
Strong project management skills, including workback development and project scoping
Excellent oral, written and interpersonal communication skills, including strong skills in document and presentation development
Proven ability to analyze, organize and integrate large amounts of information into clear concise presentation and plans
Ability to collaborate, develop, and implement measurement & tracking strategies
Contribute to development of best practices for future research strategies
Ability to collaborate, develop and implement measurement & tracking strategies
Knowledge of data and information visualization best practices is also desired

Senior Manager Consumer Insights & Analytics Resume Examples & Samples

Demonstrate holistic thinking, strategic agility, and leadership with all levels of the organization as strategic insight partner
Help set strategy and vision based on consumer learning's and opportunity identification (Effectively address both immediate and forward-looking needs)
Provide strategic guidance to brands and stakeholders from strong analytical rigor and maintain focus on improving the effectiveness of our investments and resources (marketing mix/ROI analyses, driver’s analyses, etc.)
Lead and frame consumer learning agendas to address business objectives
Lead, design, execute, and synthesize primary research, and source syndicated and secondary data when relevant
Collect, analyze and synthesize consumer learning to tell a cohesive and actionable story
Provide Consumer Insight + Analytic leadership with cross-functional teams, working in partnership with Marketing, Operations, Analytics, Innovation, Sales, Finance, agency partners, and consultants
Management and training responsibility for junior talent
Partner with and manage external suppliers to execute research + analytics projects efficiently
Partner with stakeholders to identify ways for analytics to inform key decisions
Communicate consumer insights + analytics in a clear and concise manner, both through written and verbal communication – sharing both what is learned and what recommendations the team/business should pursue
Demonstrate leadership in ambiguous situations
Develop and enhance Consumer Insights + Analytics standards and procedures for use company-wide
Bachelor’s Degree in Marketing, Psychology, Marketing Research or related field required. Master’s Degree preferred
7+ years of relevant Consumer Insights and/or Analytics experience, preferably on client-side or combination of supplier-side and client-side experience, industry experience is preferred
2+ years of previous people management experience
Previous experience leveraging consumer insights to drive business results
Experience with developing objective point-of-view, be seen as strategic thought leader on team, and build constructive rapport with internal clients and outside research suppliers
Hands on knowledge of mix modeling, discrete choice modeling, and driver’s analyses
Experience working with big data sets (loyalty card, transaction data, social media, text analyses, etc.)
Extensive planning and project management experience
Experience utilizing and building marketing fundamentals
Experience devising effective solutions in unstructured situations
Proficiency with PowerPoint, Excel, and Word

Insights & Analytics Resume Examples & Samples

Responsible for overall key performance indicators and measures the drive performance across SCM working with the SCM Leadership Team
Strong ability to prioritize and communicate these priorities across competing business stakeholders and internal customers
Understanding of Cigna's data and data management strategy and how this will influence Supply Chain Management direction
Responsible for tracking key milestones and employee performance to drive both the discipline and functions to meeting their established goals
Supply Chain Management experience and sourcing expertise
Collect data and establish goals looking across the pillars of Supply Chain Management
Responsible for coordinating business process outsourcing measures
Understanding and leveraging process oriented and quality methodologies that help drive strong and efficient processes
Leverage insights and expertise from supply chain management to drive efficiencies and quality into insights across the pillars and third party risk management
Identify, evaluate, and capitalize on opportunities to reduce sourcing costs by leveraging insights and patterns for developing and deploying solutions that improve upon speed to execution, transition timelines, and quality
Manage and measure performance against KPIs and key SCM goals
Leading the build of strong insights that matter framework for use across Supply Chain Management
Present and speak to large groups or in training environments about their discipline and the value proposition
2+ years of relevant work experience in Supply Chain Management preferred
Tableau experience preferred
Experience in Reporting and Analytics
Six Sigma Green/Black Belt certification/training desired but not required
Lean and/or Kaizen certification/experience desired but not required
Experience working in an operations environment
Experience with contracting, sourcing & negotiations (large and complex in nature)
Operational leadership experience, preferably in Procurement or Operations setting
Demonstrate skill in executive presentation, negotiation, and collaboration. Competency skills most important for success in this role: Organizational Agility Total Works Systems, Problem Solving & Interpersonal Savvy

Insights & Analytics Manager Resume Examples & Samples

Minimum of 5 years of relevant pharmaceutical industry experience demonstrating a steady career progression with increasing roles of responsibility
Minimum of 3 years of pharmaceutical experience in either primary market research, competitive intelligence, analytics or market access
Pharmaceutical Sales experience is an asset but not a requirement
Polished and professional written and verbal communication skills
Strong business acumen with a track-record of collaborating across stakeholders
Outstanding problem-solving skills and ability to multitask
Proactive, flexible, adaptable, results-focused and driven

Senior Digital Insights & Analytics Resume Examples & Samples

Ensure that all HSBC Digital services offer standout customer experience and fully deliver on our brand promise
Provision of common global campaigns while recognizing that local regulations and customs will require the service to be tailored. Even where local regulation and customs tailor the service accordingly, the service quality HSBC offers will be to the same standard across the world
The job holder must ensure the creation of one, modern bank, by supporting the creation of one IT infrastructure, refining and removing redundant processes and automating others to ensure we deliver the best possible customer experience
Lead Performance Analysis activity to support the region in optimizing digital channel performance against sales and service KPIs
The role holder is responsible for the quality of performance analysis across sales and servicing for all Digital channels; desktop, mobile and tablet
There will be a need to support and engage with cross-functional and market teams, providing metrics solutions and reporting, in order to drive optimization and commercialization opportunities - largely through use of web trends and BI reporting
Working knowledge of WebTrends (or relatable) MI and analysis tools. Full standard range of MS Office applications such as Excel, PowerPoint, and Word
Subject Matter Expertise of Digital channels, including technical, commercial, market place and customer considerations
Strong Commercial focus, ability to balance risks vs. rewards and maximize the cost effectiveness and profitability for the business
To have a clear high level view and understanding of the Multi-Channel and Digital strategies and regional sales and servicing plans
High levels of resilience and self-motivation

Senior Manager Insights & Analytics Resume Examples & Samples

Lead the development of an approach to insights and analytics that supports the digital storytelling strategy by
Setting up the insights and analytics function in the department based on understanding of content and distribution plan
Identifying the Key Performance Indicators and determining benchmarks / targets
Identifying appropriate method and timing of reporting
Setting up the right infrastructure and technology to gather and track data, report and present insights and findings
Having the ability to provide real time analytics
Sourcing and presenting insights on emerging trends and themes
Continually optimizing and improving analytics reporting and executive dashboard presentations
Fostering insights capabilities
Being the main contact for external media and social media monitoring
Effectively collaborating with external partners who support our analytics platforms and solutions
Actively engage with key digital communication stakeholders by
Working with content creation and distribution teams to embed analytics into the storytelling process for all four teams
Using data to help inform strategy
Helping to define target audiences from a corporate / reputational perspective
Understanding of content platforms and data and analytics features behind them
Reports to storytelling and works collaboratively across all four external teams to build analytics and data driven approach and measurements
Collaborate with Marketing teams, and various other internal and external teams to create new and effective ways to reach target audiences
Play a leadership role in storytelling projects by
Managing projects and ad hoc analysis supporting strategic initiatives providing creative input, in-depth analysis and innovative thinking
Acting as subject matter expert for storytelling and reputation metrics
Understand how the Bank’s strategy, values, risk appetite and risk culture should be considered in day-to-day activities and decisions
Actively pursues effective and efficient operations of his/her respective areas, while ensuring the adequacy, adherence to and effectiveness of day-to-day business controls to meet obligations with respect to operational risk, regulatory compliance risk, AML/ATF risk and conduct risk, including but not limited to responsibilities under the Operational Risk Management Framework, Regulatory Compliance Risk Management Framework, AML/ATF Global Handbook and the Code of Conduct
Post-Secondary education in business/commerce, analytics, finance, or computer science
5+ years related experience in Analytics
Some communications experience
Experienced data analyst who understands digital content and distribution
Proficient in the use of excel and building financial models and data infrastructures, including proficiency and understanding of other applications such as MS Office, and other reporting tools
Knowledge of web analytics tools (such as Google Analytics, Adobe Analytics), social analytics/monitoring tools, data visualization tools (e.g., Tableau), Business Intelligence tools
Excellent analytics, strategic thinking, organizational, influencing and storytelling skills
Strong influencing, project and change management skills
Fluency in a secondary language (Spanish/French/English) an asset

Consumer Insights & Analytics Manager Resume Examples & Samples

Utilize analytical tools to develop meaningful customer and channel insights, detect anomalies and recommend actions
Perform behavioral analytics for Print, Digital and Social Marketing
Develop and implement behavioral and predictive campaign models in conjunction with the VP and Director of Marketing
Apply advanced data mining knowledge to grow customer base, identifying opportunities to drive marketing investment and improve profitability
Manage daily direction and communication to internal and external contacts regarding database marketing projects
Mine data to identify opportunities to improve customer retention and expand acquisition programs
Utilized developed reports and analysis to identify trends, opportunities and provide actionable summaries of key findings on a consistent and proactive basis
Define, measure and communicate Key Performance Indicators (KPIs)
Prepare and present findings to senior management, enabling informed decision making by preparing and performing ad-hoc analyses
Partner with other business teams to help with various tools and automated reports related to model performance and analytics
Document maintenance actions, explore data to identify possible performance improvement opportunities
Sustain historical summary of Direct marketing campaigns
Conduct quality assurance and testing
Bachelor’s Degree in Business, Statistics or other related field required
4+ years’ experience in statistics, data mining, , or direct marketing Previous experience with customer behavior or retail analytics required
Previous supervisory experience a plus
Excellent written and verbal communication across all levels of the organization with the proven ability to set and communicate team priorities
Collaborative, while able to influence and lead and build productive cross-functional relationships
Strong team player with excellent leadership and managerial skills
Understands internal and external customer trends and anticipates needs; assesses industry trends and identifies new solutions, product or services
Exceptional organizational skills with demonstrated ability to prioritize workload, and concurrently manage multiple projects
Embraces change and continues to deliver expected results; helps and motivates others in the face of change, setbacks and constraints
Excellent problem solving ability with emphasis on drawing inferences from data
Leads others to solve complex problems with the ability to take a broad perspective on existing solutions
Recommends best practices and utilizes industry knowledge to improve products, process and services
Makes decisions guided by policies in non-standard situations with the ability to influence others to adopt a different point of view
Ability to guide others through training and development feedback; helps create realistic career plans
Supports talent and workforce planning strategies that align with business goals
High level of analytical thinking and attention to detail
Advanced PC skills utilizing Microsoft Office Applications, and Microsoft SQL Server
Strong negotiation skills with third party vendors
Knowledge of direct marketing
Ad-hoc reporting and proficiency in presentation development
Ability to work in a faced paced environment
Strong sensory skills, such as good eyesight, good hearing, and dexterity
Ability to occasionally lift and/or move up to 10 pounds

Manager, Consumer Insights & Analytics Resume Examples & Samples

Lead development, implementation, and roll out of consumer insights innovation processes/approaches for Schwan’s
Integral strategic business partner by using consumer insights to guide important marketing decisions
Bring the consumer voice to Edwards, Mrs. Smiths, Pagoda business decisions on grocery/club
Execute all elements of primary research from Request-For-Proposal (RFP) to final report
Collaborate with Marketing, Sales, Category Management, R&D, and other key partners
Excel at insight analysis and synthesis to provide actionable recommendations to drive business results
Use a range of methodologies, syndicated research (IRI) and secondary data for business application
Find innovative & cost-effective solutions to help create business plans and marketing programs
Proactively develop expertise in consumer insights via professional networks, organizations, publications and vendors
Lead and support corporate research initiatives, where needed
Firsthand experience with new product development processes
Demonstrates high degree of initiative to learn and is naturally curious about the consumer
Demonstrates ability to deliver outstanding results, and juggle multiple initiatives at once
Enjoys projects that are ambiguous and less defined, where creating something new is energizing
Possesses strong communication skills in terms of writing and presenting insights
Proven ability to apply both primary research and syndicated research on business issues
Experience influencing cross-functional teams using consumer insights to inform decisions

Manager, Audience Insights & Analytics Resume Examples & Samples

Interpret and disseminate internal data to allow for better understanding of our user base at the total footprint and local DMA level
Tasked with solving interesting technical challenges to capture audience usage across a multiplatform offering at scale and the local market
Use data-driven methods to power decisions, inform strategy, build robust data products, and identify opportunities for innovation across the company
Work in close partnership with the rest of the research team and integrated marketing to leverage proprietary data to create and present analyses for internal and external clients to tell the story of Comcast value proposition to the marketplace and clients
Position Comcast as a thought leader in innovative research by mining all sources and creating audience insights to be shared in the press and the marketplace
Explore and vet additional vendors, data sources and methodologies
Find new ways to tell stories, ideating innovative research initiatives that bring our audience to life in new ways and create opportunities to differentiate the Comcast experience

Manager, Business Insights & Analytics Resume Examples & Samples

Partner closely with the US business planning team to understand and model forecast dynamics on US product revenues
Act as a business partner to the US Brand Leads - lead cross functional partnership across the US Business to ensure brand input into and alignment with the forecast
Partner with the Customer and Market Insights team to understand business performance and market and competitive events, and help contextualize performance within the forecast framework
Collaborate with Brand, Customer and Market Insights, Finance, and Global Strategic Forecasting on long range planning exercises for the US
Work with stakeholders on ad hoc analyses to model impact of market events, business decisions, and other factors on the forecast
Partner with the Field Operations team to translate forecast into subnational targets for incentive compensation
Communicate forecasts and scenarios and risks to the Supply and Operations Planning team
Very strong analytical and quantitative skill set, including Excel modeling skills
High sense of urgency with the ability to work under tight timelines
Ability to proactively deliver moderately complex analytical investigations and cross-functional projects with limited guidance
Comfort with ambiguity and ability to absorb and logically structure information into analytical deliverable outputs
Familiarity with incorporating qualitative and quantitative inputs into projects
Demonstrated Strong Communication Skills - both efficient and succinct in verbal and written communications/deliverables
Attention to detail, yet proven ability to maintain an “80/20” mindset
Independent, out-of-the-box thinker with conviction of thought
Personal drive and passion to know/understand the business

Manager of Insights & Analytics Resume Examples & Samples

Analyzing and quantifying the impact and risk/ return profile of marketing strategies
Employ structured problem solving and quantitative modeling techniques to address key business questions
Conduct advanced analyses for Senior Leadership to inform strategic initiatives
Partner with colleagues to provide holistic analytical insight and comprehensive recommendations
Bachelor’s degree in Business, Economics, Statistics, Science or related field is required. Master's or PhD degree in Business, Economics, Statistics, Social Sciences or related field is preferred
At least 5 years analytical experience, preferably within pharmaceutical, biotech or healthcare insurance industry
Proficiency in analytical tools is required (e.g., SAS, SPSS, SQL)
Demonstrated ability to structure and conduct analyses to generate insight and recommendations
Excellent problem solving and advanced analytic modeling skills

Digital Insights & Analytics Manager Resume Examples & Samples

Lead Digital Measurement Efforts
Lead and direct the digital measurement team to read impact and provide actionable insights for key marketing programs
Manage 1-2 team members that support digital measurement efforts
Provide thought leadership for digital measurement best practices
Bachelor’s degree in marketing, communications, business or related field
5 years of digital marketing experience and lead generation campaigns
Functional expertise in online paid marketing
Expertise in SEO and content optimization
Strong working knowledge of Google Analytics or similar analytics tools
Experience leveraging research tools (Google keyword planner, Webmaster Tools, Spyfu, Hubspot, etc)
Experience with email marketing and marketing automation platforms (Pardot, Marketing Cloud, Marketo)
Experience using social media monitoring tools
An equivalent combination of education and experience from which comparable knowledge and skills have been acquired may be substituted
Solid understanding of user experience, content marketing, social media, usability, and digital technologies and best practices
Ability to develop strategy, oversee vendors, coordinate projects with internal stakeholders
Analytical and data driven approach to decision making
Attention to detail and the ability to identify when changes need to be made to maintain quality
Strong organizational skills; ability to handle multiple tasks and priorities and meet assigned deadlines
Ability to work well independently and as part of a team
Ability to see themes across data points to generate insights and best practices
Ability to lead and manage team by keeping projects on schedule, managing time and growing and developing skill of team members
Excellent communication skills, both written/visual and verbal

VP, Insights & Analytics Resume Examples & Samples

Balance continued excellence in audience measurement, with a focus on developing a cross-platform business intelligence function that drives the insight and provides deep understanding of Turner's audiences. Be Thought Leader working across Turner LATAM and globally to drive continuous evolution of Turner's data strategy and development of data management platform
Ensure consumer and industry insight is at the heart of decisions made across the business. Provide guidance and facilitation for pan Latin America research/insight initiatives
Lead the Insight function both within the central research team and also across the local LATAM research teams
Create the vision for a consumer-centric and data-driven, next generation media company; elevating the importance of analytics, data science and insight to be a critical component Turner LATAM and all its decision-making processes
Execute the transformation required to elevate Turner LATAM's insight function into a data-led, business intelligence function
Be the voice of the consumer within the organisation and provide the business intelligence that will drive key decision-making in an increasingly complex media environment
Leading business intelligence across a complex business with a broad range of countries and business activities across linear TV channels, digital media, syndication and licensing & merchandising businesses
Partner with territory general managers to ensure local research requirements are balanced with regional insight transformation
Ensure Turner is at the forefront of driving and adopting new techniques and approaches to primary and secondary research through innovation and creativity
Work hand-in-hand with creative, distribution, advertising and marketing teams to provide the intelligence to help drive innovation, creation of new products/services, development of new business models and marketing efficiency
A data and analytic visionary, with the commercial acumen, relationships skills and enthusiasm to drive through change in a complex organisation
Capacity to manage portfolio of complex projects and large multicultural and multifunctional teams
Inquisitive, insightful and analytical mind with the ability to decipher the implications of the major developments in the media world and identify the growth opportunities for Turner
Passionate and enthusiastic individual with excellent executive communication and relationship building skills; comfortable dealing with senior management and senior industry stakeholders
First rate communication skills, ability to summarize accurately and concisely
Understanding and awareness of key trends and issues in the major media markets in Latin America and of new media ventures and technology trends globally
Understanding of digital research tools and methodologies across owned and operated platforms (e.g. Omniture for web/apps) and third party platforms (e.g. Google Analytic, social monitoring tools)
Ideally will have a familiarity with people meter, online measurement, analytic services and syndicated media studies across the region
Experience in - and ability to - integrate multiple sources and types of data into a data management framework, enabling the business to derive key consumer insights
Knowledge of commissioning and managing primary qualitative and quantitative research projects on a multi-market (pan-LATAM) basis
Experience in developing, hiring and leading teams
Fluent in English and Spanish, Portuguese a plus

Manager Consumer Insights & Analytics Resume Examples & Samples

Help introduce big product ideas that deliver on brand’s promise and fill need in the market
Influence Design, Technical Design and Marketing teams to create unified product strategies
Drive for data and insight-driven decision-making across functional teams (incl. Design & Merchandising)
≥5 years of experience in analytics and consumer research for business. Ideally with experience at leading strategy consulting firm or in consumer and apparel
Quantitative degree – Economics, Statistics, Computer Science, Data Science, MSc or PhD
Software familiarity
Practical and technical aspects of consumer research design and analysis
Knowledge of statistics, econometrics, machine learning, simulation or related field
Understanding of consumer demand modeling
Ability to translate business needs into research agenda
Ability to translate statistical and analytical results into a clear, simple and actionable insights
Ability to synthesize across multiple insights from different sources and create a compelling story
Excellent interpersonal skills, strong verbal and written communications skills

Collections Insights & Analytics Mgr Resume Examples & Samples

Minimum 5 years’ experience in a related/similar role
You will be confident in presenting information in a clear a logical way to different stakeholders at the GM and Executive level (and below) and proficient with data analysis tools and techniques, including SQL
Extensive knowledge in Risk management framework, high volume acquisitions and Credit framework and credit policies
Experience partnering with the business to drive and lead process and commercial change with a high degree of autonomy
Prior leadership experience supporting a number of people / processes
Demonstrated technical skills in statistical analysis tools and concepts (Excel, SQL, SAS, Viso, Powerpoint, Unix etc)
Capacity and willingness to self-educate

Senior Manager, Business Insights & Analytics Resume Examples & Samples

Partner with the Retail team, Finance teams, and other LOB teams to understand business drivers and synthesize information across businesses
Influence and guide the build of predictive models and algorithms to effectively measure and optimize retail performance, partnering with Data Science teams
Obtain and analyze data from multiple sources, extracting insights from disparate data sets
Analyze large, complex data sets representing the behavior of millions of guests to address strategic and operational business questions
Distill and communicate key insights across all levels of DCPI’s organization
Develop frameworks, models, tools, and processes to institutionalize findings
Prepare and communicate results to internal clients, e.g. marketing, site merchandising, and product at middle to senior level management in the organization
Work closely with internal teams, using data to drive continuous improvement in operations and guest experiences
Oversee and manage a team
Manage, design, execute continuous and ad-hoc quantitative analysis to solve specific business questions and derive actionable recommendations in an easy to digest manner
Conduct sophisticated data analysis and provide actionable recommendations to business problems based on multiple sources of data
7+ years of experience in an analysis, market research or consulting role
4+ years of experience managing a team
Experience in marketing analytics related to digital retail marketing including email, search, social and display
Seasoned client engagement skills with ability to translate business problems into solution-driven actions
Ability to translate technical findings into actionable recommendations through easy to digest reports and presentations
Ability to work with multiple stakeholders and handle multiple work assignments with high standards
Excellent collaboration skills with the ability to effectively partner across all levels and skill sets
Ability to manage multiple projects and provide leadership in a fast-paced environment
Must be intellectually curious, analytically rigorous, hard-working and a have on-point business intuition

Manager of Category Insights & Analytics Resume Examples & Samples

Utilize understanding of category insights and market data trends to proactively identify key issues and opportunities for profitable brand/category growth
Prepare engaging reports/presentations for both internal teams and external retailer partners, integrating relevant data into a cohesive output that summarizes key learning and provides actionable recommendations
Participate regularly in cross-functional meetings with marketing and sales team members, providing expertise and guidance on market trends and their impact on the business
Lead and implement data management processes including retrieval, integration, and quality control efforts
Coordinate the delivery process of marketplace information and related data in order to ensure ready and easy access of data to the entire organization
Create and send weekly, monthly and quarterly reports to recap market performance and drivers to the organization
Help create and foster a culture of data driven decision making, educating the organization on data capabilities, tools, and interpretation

Senior Manager, Insights & Analytics Resume Examples & Samples

Leverage existing proprietary and third-party reporting tools to drive standardization and growth of measurement through the business
Establish automation processes to streamline work and find efficiencies
Build, support and evangelize adoption of data driven models
Consult and partner with larger global account teams to establish KPIs, goals and insights
Collect quarterly analytics requirements improve and/or pivot as necessary to support the business
Educate and train account managers on data, reporting and tool usage
Stay current with Microsoft analytics stack and opportunities for integration, new KPIs and holistic storytelling
Establish process with the analytics partners to drive requirements for tool enhancements and specific custom and ad hoc reports
Serve as the key representative to clients and business on centralized communications reporting process
Identify adjacent or growth opportunities for analytics in the business overall
Stays informed on the communications and marketing analytics industry, including new technologies, methodologies, and important new vendors
The Senior Manager, Insights & Analytics must have at least 7-10 years of relevant experience in analytics with potential areas including research, advertising, media or publishing, ideally from an agency

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