Marcom Specialist Resume Samples
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Marcom Specialist Resume Samples
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AW
A Wiza
Amari
Wiza
2168 Ortiz Course
Detroit
MI
+1 (555) 789 0926
2168 Ortiz Course
Detroit
MI
Phone
p
+1 (555) 789 0926
Experience
Experience
Boston, MA
Marcom Specialist
Boston, MA
Haag-Tillman
Boston, MA
Marcom Specialist
- Working knowledge of printing process, photography and print layout
- Coordinate activities and projects with outside vendors including advertising agency, literature fulfillment, printers, etc
- Produce and provide art direction for sales collateral, advertising, web site and trade show graphics
- Project management; from initial concept through copy writing and publication of various sales tools, including catalogs, brochures, spec sheets, web content, advertising, public relations, newsletters, direct mailers and electronic media
- Support trade shows by planning, coordinating and implementing logistics with product manager(s) and/or sales force. (Travel to trade show sites when necessary.)
- Coordinate with product managers, market leaders, and outside vendors to produce sales collateral materials such as catalogs, brochures, spec sheets, newsletters and other print items in a timely, value conscious manner
- Coordinate, create, write and place press releases, technical stories and case histories by working with product managers, market leaders and agency. Extensive use of Digital communication methods such as social media, email, online videos. etc
Los Angeles, CA
Video Marcom Specialist
Los Angeles, CA
Keebler Inc
Los Angeles, CA
Video Marcom Specialist
- Select and manage vendors to balance workload
- Create and present storyboards
- Maintain and protect Honeywell branding in all work
- Manage, maintain and utilize on-site broadcast studio, including recommending new purchases and maintaining equipment
- With the social media senior specialist, manage, upload to and analyze metrics for YouTube channels
- Capture video and edit video with Adobe Premiere Pro
- Represent aerospace to corporate committees around video branding and production
present
Boston, MA
Senior Retail Marcom Specialist
Boston, MA
O'Reilly LLC
present
Boston, MA
Senior Retail Marcom Specialist
present
- Support the creation and execute the annual Retail Footwear marcom strategy, as well as for other relevant safety products in retail, and plan aligned to STRAP (Honeywell’s five year strategic plan)
- Manage online activities through IT partner to generate traffic to the website and ensure all product information is up to date. These activities would include but would not be limited to paid search, Yandex.Market, retargeting, email marketing, video and display advertising
- Work effectively with external communication providers (agencies, printers, translations), manage corresponding paperwork
- Work with media agency to shape and execute PR and offline media strategy and ensure digital & social media presence and visibility
- Manage Muck® Boot presence in relevant local trade shows, organize events and campaigns, develop promo activities together with sales channels
- Work with local Sourcing team to choose best suppliers for translation, design, literature, POSM and merchandise production, etc
- Track and successfully manage the Retail Footwear marcom budget ensuring cost-saving at every opportunity without impact on quality
Education
Education
Bachelor’s Degree in Business
Bachelor’s Degree in Business
University of California, Santa Barbara
Bachelor’s Degree in Business
7 Marcom Specialist resume templates
Read our complete resume writing guides
1
Staff Marcom Specialist Resume Examples & Samples
- Ensure consistency of brand across all visual communications
- Work with graphic designer to produce any artwork required for web updates, advertisements, events, customer engagements, apparel and other giveaway items, internal initiatives, etc
- Work with web developer on day-to-day website update as well as enhancements and new page builds
- Manage all asset development including brochures, white papers, infographics, and blogs throughout the review process and on through layout and approval (or posting in the case of blogs). Strong copy editing skills are a must
- Facilitate video development including vendor selection, onsite shoot management, file transfer, support throughout editing process, and selection of stock video/imagery if required
- Manage execution of product marketing campaigns, working closely with creative agencies and internal stakeholders to produce advertising, web content, and various visual assets
- Provide onsite support as needed at trade shows, customer events, launches, and internal meetings
- Bachelor’s degree in business, marketing, communications, or related field
- Minimum 3-7 years in a marketing, communications and/or brand management role, preferably at a technology-related company
- Strong written and verbal communication skills, with particular emphasis on copy editing
- Strong project management and organizational skills, with meticulous attention to detail
- Ability to think critically – must be able to anticipate issues and work proactively to address
- Strong working knowledge of MS Word, Excel, Outlook, and PowerPoint; familiarity with creative programs including Adobe Illustrator and Photoshop a plus
- Proficiency with marketing automation platforms a plus
- Social media awareness
- Travel is minimal, but must be willing to travel if needed
2
Technical Marcom Specialist Resume Examples & Samples
- Update intranet websites
- Creative improvements/enhancements for intranet websites
- Uphold the brand values of the organization and taking on total ownership of brand compliance
- Graphic design for PMT Internal Communications
- A graduate/ master’s degree in Mass Communication/ Advertising/ Marketing / engineering or any other (with marketing experience)
- Successful track record in a middle-weight Marketing Communications role (2-4 years) in a business-to-business environment
- Adept at managing multiple projects independently and changing priorities when circumstances require
- Dynamic enough to get results and operate with ease in a matrix organization
- High energy, high initiative, keen focus, adaptive flexibility
- Comfortable operating in a diversified multi-cultural organization
3
Senior Retail Marcom Specialist Resume Examples & Samples
- Support the creation and execute the annual Retail Footwear marcom strategy, as well as for other relevant safety products in retail, and plan aligned to STRAP (Honeywell’s five year strategic plan)
- Track and successfully manage the Retail Footwear marcom budget ensuring cost-saving at every opportunity without impact on quality
- Work with media agency to shape and execute PR and offline media strategy and ensure digital & social media presence and visibility
- Work with EMEA marketing teams to define and create messaging for Retail Footwear offering that is localized to best meet business partners and consumers’ needs
- Work with local Sourcing team to choose best suppliers for translation, design, literature, POSM and merchandise production, etc
- Deploy communications and branding guidelines and reinforce compliance locally
- Manage Muck® Boot presence in relevant local trade shows, organize events and campaigns, develop promo activities together with sales channels
- Manage online store development, testing and its further regular update. Work with IT agency for SE optimization to ensure high quality visitor experience and drive conversion
- Manage online activities through IT partner to generate traffic to the website and ensure all product information is up to date. These activities would include but would not be limited to paid search, Yandex.Market, retargeting, email marketing, video and display advertising
- Introduce KPIs and measurement tools to understand pull-through of campaigns and enable adaptation when and where needed
- Act as a trusted partner to business units advising on proven plans to best suit needs
- Work effectively with external communication providers (agencies, printers, translations), manage corresponding paperwork
- Possess a university Degree in a related field, preferably in Marketing or Communications
- Have prior experience in a corporate matrix environment
- Have cross-discipline communications experience in media relations, events, trade shows and digital communications, especially within fashion retail and / or e-commerce business
- Show a clear ability to transmit the objectives of the Communications function towards your contact persons, with a resilient yet culturally-sensitive, creative attitude on business-related issues
- Be an advanced computer user and have experience in learning and effectively working with marketing automation and analytical tools, CRMs, CMSs, be eager to learn and employ new tools
- Possess superior writing, verbal communication and presentation skills in English and Russian
- Have experience in working with creative agencies to produce customer-driven materials
- Be able to combine communicative, interpersonal skills with a creative, quality-driven approach
- Have the ability to handle multiple assignments and deadlines and effectively manage projects to conclusion
- Be a strong influencer with well-developed commercial skills
- Be an exceptional project manager with an eye for detail
4
Associate Marcom Specialist Resume Examples & Samples
- Work with global Product Management team to leverage and customize global marketing campaigns and establish regional best practices to assure that execution in local market provides the best ROI
- Execute local marketing activities through various channels including direct and digital marketing, social media marketing, online / offline events, and more
- Engage in regular routines across project teams for integrated marketing projects. Ensure seamless flow of information between global marketing and regional marketing
- Create high quality localized marketing content including articles, webinars or videos based on source materials acquired from global / local product management team
- Monitor and measure programs based on pre-determined KPI's to ensure success
- Assist local product management team with innovation of regional marketing initiatives, manage local marketing channels including Youku or Wechat account for promotion of PCB products
- Work closely with Cadence local channel partners supporting their day to day marketing programs or other needs
- Work with cross functional global teams (product management, product engineer, corporate marketing, web, IT, and external vendors) to ensure successful execution of the marketing programs
5
Video Marcom Specialist Resume Examples & Samples
- Create and present storyboards
- Capture video and edit video with Adobe Premiere Pro
- Video production will include five-minute newscast to employees weekly, promotional social videos, product how-to videos, branding videos and more
- With the social media senior specialist, manage, upload to and analyze metrics for YouTube channels
- Manage, maintain and utilize on-site broadcast studio, including recommending new purchases and maintaining equipment
- Maintain and protect Honeywell branding in all work
- Select and manage vendors to balance workload
- Coordinate video activity with producers around the globe
- Represent aerospace to corporate committees around video branding and production
6
Marcom Specialist Resume Examples & Samples
- Develop and implement marketing communications tactics to support product strategies
- Coordinate, create, write and place press releases, technical stories and case histories by working with product managers, market leaders and agency. Extensive use of Digital communication methods such as social media, email, online videos. etc
- Coordinate with product managers, market leaders, and outside vendors to produce sales collateral materials such as catalogs, brochures, spec sheets, newsletters and other print items in a timely, value conscious manner
- Project management; from initial concept through copy writing and publication of various sales tools, including catalogs, brochures, spec sheets, web content, advertising, public relations, newsletters, direct mailers and electronic media
- Support trade shows by planning, coordinating and implementing logistics with product manager(s) and/or sales force. (Travel to trade show sites when necessary.)
- Produce and provide art direction for sales collateral, advertising, web site and trade show graphics
- Coordinate activities and projects with outside vendors including advertising agency, literature fulfillment, printers, etc
- Adheres to quality and safety systems or maintenance of quality and safety standards
- Perform other duties as assigned
- Bachelor’s degree in business, media, communications, journalism or equivalent
- Two or more years’ industrial, business-to-business or internal corporate communications experience
- Experience with using digital communication methods - social media, email, online videos. etc
7
Marcom Specialist, LPG Commercial Europe Resume Examples & Samples
- Define and Execute Marcom plan identifying key areas of growth potential and strategies to capture both short and long term growth
- Execute marketing actions and support market plan definition
- Manages sales support activities of the country and ensures timely and high quality sales reporting like leads funnel, forecast, and inputs for MBR, OSM, and keep update and promote the use CMR SFDC and other internal processes
- Always ensure highest professional relationship with our customer base to achieve customer loyalty and escalate issues if necessary to solve critical tasks in the fastest way possible
- Collaborate with other group sales team and other divisions to develop synergies
- Set-up customers demonstration and Thermo day
- To work closely with service organization for optimizing the “one” face to the customer
8
Regional Marcom Specialist Resume Examples & Samples
- Minimum of 5 to 7 years in a marketing organization with a focus on marketing communications and/or customer marketing – could be 3 or 4 – hands on position -
- Strong experience in defining Marcom strategies and plans
- Experience in matrix organization: leading / influencing cross functional, regional and/or global support teams required
- English language skills required
