Market Intelligence Cover Letter

I submit this application to express my sincere interest in the market intelligence position.

Previously, I was responsible for quantitative analyses based on market and sales data to understand, past, present and model potential future business evolutions.

My experience is an excellent fit for the list of requirements in this job:

• Provide regular summary of studies and analysis which cover automotive brands, their respective models, and customers
• What are the key trends
• Where is data ‘missing’
• Lead ad-hoc market research projects
• Define objectives/milestones
• Support in selecting research agency
• Lead meetings with internal functional teams and external agencies
• Derive key findings/actions from the results and

I submit this application to express my sincere interest in the market intelligence position.

In the previous role, I was responsible for additional data on the Romanian market to the central office of GfK Market Insights for making international offers / reports;.

Please consider my experience and qualifications for this position:

• Cts as consultant and strategic partner to Marketing Management on critical decisions
• Thorough knowledge of custom and syndicated research techniques, and various marketing research methodologies
• Fully accountable for success of projects
• Working knowledge of word processor, spreadsheet, PowerPoint, MTAB, SPSS and other survey applications, to produce non-standard, creative products
• Oversees the annual “Back-to-school” marketing campaign, which includes direct marketing campus activations activation on and around more than 100 colleges and universities across the footprint
• Familiarity with, and taste for, macro-economic analysis
• Familiarity with online research techniques, economic and financial data sources
• Deep knowledge of the Machine Learning domain

I submit this application to express my sincere interest in the market intelligence position.

In the previous role, I was responsible for strategic insight/ oversight for corporate or business unit strategic plan/annual operating plan, utilizing multiple sources (government published data, company annual data, third party report).

Please consider my experience and qualifications for this position:

• Present findings/implications to senior management
• Provide weekly Project Status reports to Market Intelligence Senior Managers
• Support additional activities such as one-off requests from Product Planning and Marketing, research requests from Central Market Intelligence department in Japan
• Advanced knowledge of MS Office, specifically PowerPoint/Excel/Outlook
• Provide voice of customer market research to NTCNA Research and Development to support the development of new vehicles, features, and powertrains
• Designs and conducts custom research to aid in technology adoption, feature development, human factors/ergonomics and powertrain attributes/performance
• Translates data and information into presentations and reports which are shared with NTCNA, Advanced Planning, Product Planning, Marketing, and Product Development Staff
• Basic to intermediate automotive systems technical knowledge including engines, transmissions, and navigation/IT systems

I am excited to be applying for the position of market intelligence. Please accept this letter and the attached resume as my interest in this position.

Previously, I was responsible for strategic insight/ overview for corporate or business unit strategic plan/annual operating plan, utilizing multiple sources (government published data, company annual data, third party report).

My experience is an excellent fit for the list of requirements in this job:

• Basic programming skills and logic including Boolean operators
• Cross functional team development and management including consensus building, negotiation and issues resolution
• Capable of managing a large number and wide variety of projects simultaneously
• Maximize value to NTCNA organizations requesting customer information through efficient sourcing or pursuit of low cost solutions
• Acts as consultant and strategic partner to Marketing Management on critical decisions
• Conducts both qualitative and quantitative research studies among multicultural target customers (Hispanic, African-American, Asian, LGBT)
• Defines target criteria, writes research objectives, screeners, questionnaires, discussion guides, analyzes data, and develops analysis for report
• Works closely with research vendors and internal teams

I would like to submit my application for the market intelligence opening. Please accept this letter and the attached resume.

In my previous role, I was responsible for alternative to the Head of Sales and Market Insight in the delivery of market presentations and all other communications to the Marketing, Platinum Business Units, Group Finance and other internal stakeholders.

Please consider my experience and qualifications for this position:

• Strong skills in research, competitive-intelligence analysis and forecasting or related experience
• Microsoft PowerPoint and Excel proficiency
• Perform in-depth market research and develop reports, presentations and information to communicate to senior leadership in regards to commercial performance, market trends, market share, competition
• BS in economics, engineering, or business
• Superior MS-Excel and database skills
• Experience in chemical intermediates desirable
• SPSS Statistics
• Prefer familiarity with Factset, Bloomberg, Reuters,  Complete Excel mastery & data manipulation skills essential