Manager, Sports Marketing Cover Letter

I would like to submit my application for the manager, sports marketing opening. Please accept this letter and the attached resume.

In my previous role, I was responsible for financial leadership, P&L management, and strategic support for UA’s Sport Division General Managers (including Team Sports, Basketball, Global Football and Golf).

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Extensive knowledge for football and consumer media landscape including digital & social media
• Passionate about sport and sport culture
• Experienced in relationship with sports industry and/or federations (Football federation, Running federation)
• Strong and solid experience in dealing with contracts
• In-depth Sports background in terms of connectivity and knowledge not only limited to Football/Soccer and Running
• Extensive knowledge of the basketball category and marketplace
• A creative ear for music is essential
• Understanding of music industry programs (Spotify, Source Audio, etc)

Please consider me for the manager, sports marketing opportunity. I am including my resume that lists my qualifications and experience.

In the previous role, I was responsible for regional, supplier and demand insight to category teams to inform future category and sourcing strategy development.

Please consider my experience and qualifications for this position:

• A demonstrated history of working collaboratively with a wide variety of stakeholders on complex deliverables
• Strong cross-functional and stakeholder management experience across marketing functions
• Strong strategic thinking, creative thinking, collaboration, and solution-oriented problem solving skills
• Experience in a sports and entertainment environment strongly preferred
• Sound numerical, analytical and data management skillset
• Previous media buying and/or planning
• Maintain an intimate knowledge of the global competitive fitness landscape (i.e., relevant titles, industry trends, athletes, teams, ) to inform Bodybuidling.com’s overall athletes and teams strategy and related projects
• Are a top-notch market researcher

I am excited to be applying for the position of manager, sports marketing. Please accept this letter and the attached resume as my interest in this position.

Previously, I was responsible for data, analysis, and recommendations to help develop long-range strategic plans for assigned category, including category growth strategies (both organic and inorganic) and product portfolio roadmap.

Please consider my experience and qualifications for this position:

• Strong relationship building skills & experience, knowledge of the softball market/industry including former playing experience at a minimum of high school level
• High level of organization with regards to financial budgets and managing inventory
• Strong presentation skills, and great verbal communication skills
• This job is based in the Netherlands
• Extensive sport knowledge
• Strong tennis market/industry awareness
• Strong knowledge of digital landscape
• Communications/Sports Marketing background is beneficial

In response to your job posting for manager, sports marketing, I am including this letter and my resume for your review.

Previously, I was responsible for analytical support during Category Strategy and Annual Planning process for the assigned category, lead certain aspects.

Please consider my qualifications and experience:

• Plan, coordinate and execute the annual marketing plan for boxing in North America
• Lead the planning, co-ordination, and execution of multi-channel marketing campaigns
• Provide full analysis and reporting on the performance of our boxing based marketing activities
• Ensure that we communicate well with all parts of the business and the group
• Sports fan/enthusiast
• Proven success in delivering through-the-line / integrated communications programs that drive measurable commercial impact
• Thrives in a face-paced environment
• Strong negotiating and merchandising skills

I submit this application to express my sincere interest in the manager, sports marketing position.

In the previous role, I was responsible for financial guidance on the Carrying Case category, achieve financial targets set by building and executing category business plans for assigned category.

Please consider my experience and qualifications for this position:

• Intimate knowledge of UFC / Combat communities and media
• Experience working across a wide range of internal and external business partners on projects
• Develop insights thru VOCs, identify key unmet needs, and generate pipeline strategies for shoulder soft tissue repair procedures
• Collaborate with cross functional teams (R&D, Operations, Regulatory, Clinical, HEMA, Regions, ) to drive portfolio development internally
• Evaluate external technologies and partners and provide recommendation for L&A or partnering opportunities
• Work closely with regional partners to formulate global launch strategy, orchestrate the roll out process, and to provide global support to key regional launches
• Drive overall shoulder portfolio growth by working with surgeons and driving procedural solutions
• Experience in Product Management and Product Launch experience is preferred