Brand Strategy Cover Letter

I am excited to be applying for the position of brand strategy. Please accept this letter and the attached resume as my interest in this position.

In my previous role, I was responsible for innovation through testing new marketing channels, new types of content media and new channel execution strategy.

Please consider my qualifications and experience:

• Serve as a brand champion for marketing and engineering teams, investing in education evangelism to build a brand driven mind-set
• Understanding of a Marketing and Sales function, including Sales, Marketing, Brand, and Thought Leadership, broad understanding of related functions
• Utilizing project management skills to balance multiple projects and effectively assess branding needs to allocate a multi-million dollar budget across multiple business units
• Strong qualitative and quantitative research acumen
• Extensive experience with consumer research including experience with a range of qualitative and quantitative research techniques and new methodologies that drive efficiencies and deeper consumer understanding
• Proficiency in strategy development
• Solid experience in Brand Strategy and Brand Management
• Strong marketing and business competencies

In response to your job posting for brand strategy, I am including this letter and my resume for your review.

In my previous role, I was responsible for organizational and maintenance support for Strategy team research materials, including past client presentations, whitepapers, and consumer insights.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Experience in hospitality and/or franchising industries or related industries preferred
• Comfortable working in a matrix-based, collaborative organization
• Self-starter, able to work with little direction
• Experienced with established qualitative and quantitative research techniques and possesses an excitement for inventing new, un-established research techniques
• Excellent interpersonal skills, working well in a team and with a range of cross-functional professionals
• Self-motivation and good organization skills
• Team & stakeholder management
• Experience in Group or Corporate level (desirable)

I submit this application to express my sincere interest in the brand strategy position.

In the previous role, I was responsible for divisional goals, initiatives and overall key product stories to support media agency partnership in development of multi-channel media plans the meet annual and seasonal strategic business objectives.

My experience is an excellent fit for the list of requirements in this job:

• Strong analytical, strategic thinking and creative problem solving skills
• Able to work in ambiguous environments, chart a course, and drive for results
• Able to work in a fast-paced, deadline-oriented environment and able to work on multiple tasks in parallel
• Strong analytical and modern marketing skills
• Experience with AP style manual
• Proficiency in content strategy, content creation and curation
• Experience with business and planning frameworks with best practice processes for transforming a business challenge into branding and marketing strategies
• Consulting / recommendations on project performance and evaluation

I submit this application to express my sincere interest in the brand strategy position.

In the previous role, I was responsible for support for planning, execution and analysis for new measurement initiatives; assisting with qualitative and quantitative research planning as required.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Strong track record of success driving revenue through discovering, prospecting, creating new business and growing
• Familiar with Multicultural marketing principles and problem solving and analytics
• Hands on experience in Digital Marketing
• Executive presence and demonstrated track record of partnering with senior level managers
• Track record of leading new products from concept development to launch hand-off, managing multiple aspects of product commercialization process
• Experience directing and collaborating with external and internal partners (global teams, cross functional teams, agencies)
• Previous management of a direct report, preferred
• Create a work environment that attracts and retains top talent

Please consider me for the brand strategy opportunity. I am including my resume that lists my qualifications and experience.

In my previous role, I was responsible for thought leadership and strategic vision grounded in quantitative and qualitative analysis, customer insights, market and competitive research, prototyping and testing.

Please consider my qualifications and experience:

• Exceptional writing and communicating skills in English
• Strong interpersonal skills and diplomacy is essential
• Advanced presentation development and facilitation skills
• Advanced level proficiency in MS Excel, PowerPoint, Word, Visio, MS Project
• Knowledge of Balanced Scorecard strategic planning (desirable)
• Innovative thinker with collaborative style, excellent follow through and problem-solving abilities
• Prior experience in and strong knowledge of technology, entertainment, telecommunications preferred
• Corporate branding experience and expertise